Andrew Pierno is a Co-Founder at XO Capital. XO Capital buys and operate B2B SaaS companies.In this video, Andrew discusses using content to get customers for his portfolio companies, how his personal newsletter made it much easier to start fundraising, strategies for finding product-market fit, and what he's learned from his failed acquisitions.Chapters:00:01:27 - Building and Buying Businesses00:02:57 - Hiring Competent Staff for Business Acquisition00:04:24 - Sticking to B2B Software00:05:45 - The Challenges of Selling to a Niche Market Segment00:07:16 - Strategies for finding product-market fit00:10:18 - Developing XO's content strategy00:13:25 - The Reality of Cash Flow in Acquiring a Business00:14:55 - Building trust through honesty and authenticity00:16:20 - Attracting Investors through content00:20:52 - Lessons Learned from a Failed Acquisition in the AI Market00:22:32 - Building Brand Loyalty and RetentionLearn More About Orbit Marketing:→ Visit Our Website: https://orbitmarketing.io/→ Book A Call: https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl→ Join Our Newsletter: https://newsletter.orbitmarketing.io/Connect with Andrew Pierno:→ Andrew's LinkedIn: https://www.linkedin.com/in/andrew-pierno/→ Andrew's Twitter: https://twitter.com/AndrewPierno→ Learn More about XO: https://www.xo.capital/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Ben Billups is the Founder of NOBLE Digital. NOBLE Digital is an email and SMS provider for ecommerce brands, focused on scaling owned audiences and driving revenue growth.In this episode, Ben discusses how newsletters are a powerful, long-term tool for nurturing leads, building trust, and driving conversions across various stages of the marketing funnel.Chapters:00:00 - The Power of Newsletters in Nurturing Leads02:57 - From Hair Extensions to Email Marketing08:59 - The Difference Between Email Marketing and Newsletters14:49 - Building Trust Through Newsletters17:48 - High-Intent Signals and Marketing Attribution23:39 - Incorporating Cold Leads into a Newsletter26:36 - Automatic Segmentation and Easy Opt-Outs in Email Marketing35:17 - The Role of Email Marketing in a Funnel38:29 - Email Marketing Myths41:42 - Improving Email Deliverability and Engagement44:48 - Newsletters as NetworkingLearn More About Orbit Marketing:→ Visit Our Website: https://orbitmarketing.io/→ Book A Call: https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl→ Join Our Newsletter: https://newsletter.orbitmarketing.io/Connect with Ben Billups and NOBLE Digital:→ NOBLE Digital: https://www.nobledigital.co/→ Fwd: https://www.fwdnewsletters.com/→ Ben's LinkedIn: https://www.linkedin.com/in/ben-billups/→ Ben's Twitter: https://x.com/BenBillups This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

After 4.5 years and just shy of 200 interviews, The Louis and Kyle Show has come to an end!In this episode, we reflect on the last 4 years and share what's next for us, and what's next for the channel.This conversation covers:00:02:44 - The Most Valuable Lessons We've Learned00:05:27 - Demystifying The World00:10:22 - Embracing Imperfection00:14:58 - Simplifying Complex Systems00:17:37 - The Importance of Knowing What You Want00:20:29 - The Importance of Repetition and Focus00:23:03 - The Power of Concentration00:33:18 - Making A Devil's Bargains00:38:08 - Our Most Impactful Interviews00:40:35 - Turning Points In Our Lives00:45:07 - The Transition to Orbit Radio00:50:11 - Gratitude and Acknowledgements00:54:45 - Reflections and Farewell This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Nat Eliason started publishing essays online in 2013. Since then, his work has been read by millions of people and lead to multiple spin-off businesses including a marketing agency and a café.In 2022, Nat become completely obsessed with Crypto, and went from outsider to earning millions of dollars within 1 year. His new book, Crypto Confidential: Winning and Losing Millions in the New Frontier of Finance, is an "unfiltered, insider's account of the hyperactive, hyper-speculative, hyper-addictive, nearly unregulated, completely insane world being built on the blockchain." Louis and Kyle have been enthusiastic fans of Nat's work since 2018 and it was a "dream come true" to interview Nat on the show.This conversation covers:00:00:00 - Transitioning to Long-Term Games00:05:44 - An Unhealthy Obsession with Crypto00:08:52 - Separating Happiness From of Financial Success00:12:34 - The Dangers of Chasing Quick Riches00:14:37 - Pursuing Childhood Dreams00:22:37 - How To Write The Perfect Scene00:31:17 - A Potential Bestseller?00:37:10 - Meeting Famous Figures00:45:32 - From Short-Term Games to Long-Term Commitment00:51:43 - A Quasi Pop Epistemology BookLinks and Resources:→ Crypto Confidential: https://www.amazon.com/gp/product/0593714040→ Nat's Blog: https://www.nateliason.com/→ Nat's Instagram: https://www.instagram.com/nat_eliason/→ Nat's Twitter: https://twitter.com/nateliason This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Scott Young, best-selling author of Ultralearning, joins us to discuss his newest book: Get Better at Anything: 12 Maxims for Mastery.This conversation covers:00:00:00 - The Importance of Having a Mental Model of Learning00:10:26 - Building Confidence and Motivation00:15:35 - The Mind as a Muscle00:18:36 - Strengthening Specific Mental Skills00:21:38 - The Skill of Focus and Concentration00:26:04 - Maximizing the Longevity of a Learning Project00:31:23 - The Role of Copying in Learning and Problem-Solving00:35:26 - Cognitive Load Theory and Problem Solving00:40:34 - Extracting Useful Advice from Experts00:46:44 - The Divide Between Academia and Self-Help00:52:24 - The Complexity of Learning to Read00:57:31 - The Impact of Age on Learning00:59:05 - A Checklist for Learning ProjectsLearn More About Scott:→ Scott's Blog: https://www.scotthyoung.com/→ Scott's New Book: https://www.amazon.com/Get-Better-Anything-Maxims-Mastery-ebook/dp/B0CF2CWTY7/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Jeff Lerner is the founder of ENTRE, one of the fastest-growing education companies in the world with over 250,000 students. During the great recession, Jeff transitioned from a broke jazz musician to an 8-figure entrepreneur with two appearances on the Inc. 5000 list. Jeff shares his tips for succeeding as an entrepreneur in his book, Unlock Your Potential: The Ultimate Guide for Creating Your Dream Life in the Modern World.This conversation covers:00:02:48 - Overcoming Debt and Starting in Internet Marketing00:03:29 - Becoming an Affiliate Marketer00:08:18 - The Intersection of Therapy and Business Growth00:13:55 - From Almost Homeless Jazz Musician to Entrepreneur00:17:14 - The Intense Focus of Musicians00:27:34 - The Importance of Human Relationships in Business00:37:48 - The Concept of Valuepreneurship00:46:57 - The Chain of Fear00:49:38 - Visionary Men and Ambitious Projects00:51:50 - The Fallacy of Selflessness and Maslow's HierarchyConnect with Jeff Lerner:→ ENTRE: https://www.entreinstitute.com/→ Jeff's YouTube: https://www.youtube.com/@JeffLernerofficial→ Jeff's Instagram: https://www.instagram.com/jefflernerofficial/→ Jeff's Book: https://www.amazon.com/Unlock-Your-Potential-Ultimate-Creating/dp/163774174XSupport The Louis and Kyle Show:If you enjoyed this episode, please share it with a friend or leave a review.→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Matt McLean is the Founder Uncle Matt's Organic, America's original family-owned organic orange juice company. They produce organic juices and probiotic popsicles and all of their products are certified glyphosate residue free by The Detox Project.This conversation covers:00:05:13 - The Challenges of Organic Farming 00:07:50 - The Origins of Uncle Matt’s Orange Juice00:15:46 - The Benefits of Organic Farming00:18:32 - Overcoming Business Plateaus00:29:16 - Boosting The Immune System with Probiotics, Turmeric, and Ginger00:32:09 - Staying True to Your Mission Statement00:34:46 - Transitioning to Regenerative Agriculture00:37:34 - The Importance of An Organic Certification00:40:10 - The Benefits of Citrus FiberConnect with Matt McLean:→ LinkedIn: https://www.linkedin.com/in/matt-mclean-5507733/Learn More About Uncle Matt's:→ Website: https://shop.unclematts.com/collections/uncle-matts-orange-juiceSupport The Louis and Kyle Show:If you enjoyed this episode, please share it with a friend or leave a review.→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Jens Lennartsson is a former journalist and photographer turned newsletter expert. He once sent out 400 miniature action figures of himself to potential clients around the world. Now, he runs all of his businesses from a tiny home outside of Gothenburg, Sweden that he built by himself. This conversation covers:00:00:00 - The Importance of Aligning Your Content with Your Audience00:04:35 - Growing and Monetizing Your Newsletter00:09:21 - Starting a Newsletter Agency00:19:06 - Lessons from a Failed Viral Marketing Stunt00:28:08 - Standing Out in Your Niche00:41:44 - Building a Tiny House on a Farm Outside of Gothenburg, SwedenConnect with Jens:→ Instagram: https://www.instagram.com/jenslennartsson/?hl=en→ Twitter: https://x.com/jenslennartsson→ LinkedIn: https://www.linkedin.com/in/jens-lennartsson/→ YouTube: https://www.youtube.com/@jenslennartsson/videos→ Medium: https://medium.com/@jenslennartsson→ Jens' Website: https://www.jenslennartsson.com/Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Joe Zappa is the founder and CEO of Sharp Pen Media. Sharp Pen Media offers C-level marketing strategy, content, and PR for adtech and martech companies. In addition, Joe earned a PhD in Comparative Literature from Cornell University.In this episode, we discuss:00:04:41 - Transitioning from Freelancer to Entrepreneur00:09:25 - The Complexities of Scaling a Service Business00:11:57 - Building Relationships with Clients00:16:59 - Building Credibility in B2B Tech00:19:31 - Importance of Brand Marketing in High Consideration SaaS00:24:59 - The Future of Freelance Writing00:27:39 - Pricing Strategies00:33:02 - The Impact of Having a Following for B2B marketing00:35:32 - Hiring a Project ManagerConnect with Joe:* LinkedIn: https://www.linkedin.com/in/joe-zappa-6229a4a8/Check out Sharp Pen Media* Website: https://www.sharppenmedia.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Matheus is the Co-founder and CEO of Tint, an insurance startup on a mission to empower any company to embed insurance into its product.Tint is a Y Combinator-backed startup that provides a no-code platform, compliance services, and capital/capacity for innovative insurance solutions.Previously, Matheus held senior leadership roles at Turo, studied at Harvard Business School, and participated in Y Combinator. In this episode, we discuss:🚀 Matheus's experience with Y Combinator (YC)💡 The opportunity in embedded insurance 🏠 The benefits and challenges of remote work🛡️ Creating Embedded Protection Products🔭 Taking a long-term vision when approaching entrepreneurship🎢 The ups and downs of the entrepreneurial journey🌟 Much moreChapters:00:05:59 - The Benefits of Y Combinator00:11:39 - The Difference between Insurance and Assurance00:15:24 - Embedding Insurance into Business Models00:19:03 - Motivating and Training Talent00:21:07 - The Benefits of Remote Work00:23:01 - The Value of Business School00:24:53 - The Most Fun Part of Business00:26:42 - Lessons from Scaling a Team00:28:31 - Other Exciting OpportunitiesConnect with Matheus:* LinkedIn: linkedin.com/in/mriolfi/ * Twitter: twitter.com/mriolfiCheck out Tint* Website: tint.ai* Twitter: twitter.com/heytint * LinkedIn: linkedin.com/company/heytint This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Brennan Dunn is the author of This Is Personal, The Art of Delivering the Right Email at the Right Time.For the last decade, Brennan Dunn has been building "email-first" businesses.Currently, he owns and operates two companies: RightMessage, a software company that builds personalized marketing software, and Double Your Freelancing, an online community offering courses, events, and other resources to 60,000+ freelancers and agencies.In this episode, we discuss:📚 Brennan's New Book, The Art of Delivering the Right Email at the Right Time🎯 The Power of Personalized Marketing💬 High-Touch Sales Strategies📧 The Importance of Owned Distribution Channels⭐️ Much MoreChapters:powered by InstantChapters.com00:00:00 - Launching "The Art of Delivering the Right Email at the Right Time"00:02:20 - Growing a Personal Brand00:04:45 - Growing an Organic SEO Strategy00:06:06 - Running a SaaS into the Ground00:12:14 - Different Sub-Niches for Selling Digital Products00:14:58 - Acquiring Marketing Skills00:18:00 - Selling Info Products and the Newsletter Bubble00:21:45 - The Future of YouTube Influencers and Online Courses00:24:09 - The Importance of Owning Distribution Channels00:28:32 - Reaping the Benefits of High-Touch Sales00:29:40 - Increasing Conversion Rates through Personalization00:35:44 - Increasing Value per Subscriber00:37:58 - Obtaining Customer Information through Surveys00:40:14 - Preventing Misfiring Automations00:41:18 - Personalization and Data Usage00:42:42 - Utilizing Zero Party DataConnect with Brennan:* LinkedIn: linkedin.com/in/brennandunn* Brennan's Company: rightmessage.com* Twitter: twitter.com/brennandunn* YouTube: youtube.com/channel/UCZMv2IDR8bVOLJEVok4BlkA* Podcast: podcasts.apple.com/us/podcast/freelanceanswers-by-brennan-dunn* Book: amazon.com/This-Personal-Delivering-Right-Email-ebook/dp/B0BSL3JLHD/Resources Mentioned* Barnes & Noble: barnesandnoble.com* Optimizely: optimizely.com* ConvertKit: convertkit.com* Hacker News: news.ycombinator.com* Teachable: teachable.com* Ankur Nagpal: linkedin.com/in/ankurnagpal* Justin Welch: justinwelsh.me/the-operating-system-grow-monetize-your-linkedin* Amy Hoy: twitter.com/amyhoy* Nathan Barry: nathanbarry.com* Ogilvy: ogilvy.com* Dickie Bush: twitter.com/dickiebush* Pat Flynn: patflynn.com* Dan Go: dango.co This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Kyle Mau is the founder of HireUA and a partner in Selo Olive.HireUA helps American companies tap into Ukrainian talent. Selo Olive is a luxury Croatian Olive Oil brand, with more than 10,000 bottles sold. Originally from California, Kyle made a bold move at the age of 24 to leave corporate engineering and move to Eastern Europe as a digital entrepreneur. Prior to HireUA, Kyle was a popular blogger, reaching over 10 million readers.In this episode, we discuss:💡 The Talent Pool in Eastern Europe and Ukraine📈 Tips For Rapid Business Growth🌱 The Rise of Anti-Seed Oil Movement🏙️ Hiring Tips for Small Business Owners🌟 Much more!Chapters:powered by InstantChapters.com00:00:00 - The Talent Pool in Eastern Europe and Ukraine00:05:53 - The affordability of living abroad (especially in Wroclaw)00:08:36 - Business Skills Learned From Being A Pickup Artist00:11:29 - The Manosphere and Red Pill Universe00:17:10 - The Expansion into Eastern Europe00:25:52 - Scaling a Paid Acquisition Channel00:28:50 - Bottling Olive Oil00:31:58 - The Rise of the Anti-Seed Oil Movement00:35:01 - Building an Email List and Long-term Plans00:38:02 - Challenges in the Ukrainian job market00:43:37 - The Accessibility of Capital Cities00:46:29 - Hiring Tips for Small BusinessesConnect with Kyle:→Website: kylemau.com→LinkedIn: linkedin.com/in/maukyle→Twitter: twitter.com/KyleMau→Website: hire-ua.com→LinkedIn: linkedin.com/company/hireua→Twitter: twitter.com/HireUA→Youtube: https://www.youtube.com/@hireua This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Andrew Moses is the host of the "Everybody Pulls The Tarp" podcast, having interviewed over 175 top performers, spanning Olympians, pro athletes, TV stars, CEOs, and more.He also is Vice President at MorganFranklin, where he aids finance, technology, and business leaders in navigating complex transformational challenges.Additionally, he co-founded Autism Speaks U, a national initiative that raised over $7 million and engaged students from universities and colleges across 25+ states in advocacy, awareness, and fundraising. In this episode, we discuss:🏋️‍♂️ Lessons from athletes, artists and musicians🔄 The Role of Adversity in Success🌅 Keeping Things in Perspective💡 The Tarp Pulling Moment🎨 The Art of Interviewing🌟 Much moreChapters:00:00:00 - Andrew's Current Projects00:03:09 - The Value of Menial Tasks in High-Ranking Positions00:06:11 - The Tarp Pulling Moment00:09:10 - Curiosity and Connection in Podcasting00:12:05 - Intrinsic Motivation and Consistency00:15:07 - Setting Internal Goals & Consolidation Breaks00:17:59 - Learning how to learn effectively00:20:50 - Keeping Things in Perspective00:23:59 - The Role of Adversity in Success00:27:03 - Manny's Journey to Becoming a Coach00:29:57 - Capturing the Raw Energy of the Come-Up00:32:44 - Trusting Your Own Taste00:35:31 - The Art of Interviewing00:38:34 - Lessons from Artists and Musicians00:41:48 - Lessons from Athletes 00:44:43 - A Student's ImpactConnect with Andrew:→ LinkedIn: https://www.linkedin.com/in/andrewhmoses/→ Website: https://www.everybodypullsthetarp.com/→ Twitter: https://twitter.com/andrewhmoses→ Instagram: https://www.instagram.com/andrewmoses123/ → Spotify: https://tr.ee/tUxZ9wEPuv→ Apple Podcast: This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Andre Haykal Jr is the co-founder of Client Ascension and ListKit. At Client Ascension, the goal is to build the #1 coaching program & community for agency owners. Andre has helped countless businesses achieve their goals by improving their marketing strategies and internal operations. In this episode, we discuss:🎯 Investing in Coaches and Accelerating Progress 🌍 Hiring Talent from Lebanon📖 The Bible as the Original Self-Help Book📊 The Importance of Diversifying Traffic Sources💪 The Importance of Craft and Fitness🔄 A Different Approach to SaaS Sales 🌟 Much moreChapters:00:00:00 - Current Projects & Ventures00:03:36 - The Potential of ListKit and Cold Email00:11:05 - Investing in Coaches and Accelerating Timelines00:14:45 - Finding Inspiration from Entrepreneurs00:18:14 - A Different Approach to SaaS Sales00:25:44 - The Bible as the original self-help book00:29:48 - Accountability and Responsibility in Client Ascension00:33:18 - The Benefits of Podcasting00:37:07 - Implementing Student Success Coaches for Client Ascension00:40:58 - Hiring Talent from Lebanon00:44:42 - Takeaways from Bailey Bolton's Episode00:48:28 - The Importance of Diversifying Traffic Sources00:52:28 - The importance of craft and fitness in entrepreneurship00:56:03 - Importance of People and Inputs Over Outputs00:59:55 - An Inspiring Role Model for EntrepreneursConnect with Andre:→Website: andrehaykaljr.com →LinkedIn: linkedin.com/in/andrehaykaljr →Twitter: twitter.com/andrehaykaljr→Youtube: youtube.com/@andrehaykaljr → Andre’s Podcast: https://www.youtube.com/@sticktalkpodcast This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Matt McGarry, "The Newsletter Guy," is a highly successful entrepreneur.As the founder of the agency GrowLetter, Matt is a thought leader and operator in newsletter growth and customer acquisition.Additionally, Matt generated over 5 million subscribers and $15 million in sales just last year.In this episode, we discuss:💰 Building an eight-figure business📬 The evolution of newsletter marketing📈 Scaling a freelance business💼 B2B newsletter marketing opportunities🌱 Using evergreen content across platforms🤖 The future of AI in marketing🌟 Much moreChapters:00:00:00 - The Value of Newsletters in Email Marketing00:05:54 - The Rise of Newsletters in the Creator Space00:08:47 - Transitioning from Full-Time Job to Freelancing and Consulting00:11:30 - Scaling the Business: From Freelancer to Agency00:17:20 - Technology, Software, and Education in Newsletter Marketing00:20:21 - Transitioning from Freelancing to A Full-Time Job in Digital Marketing00:26:13 - Opportunities in B2B Newsletters00:29:17 - Alternative Paths to Freelancing Success00:32:01 - Building an Eight-Figure Business00:34:49 - Evergreen & Impactful Content: From Tweets to Podcasts00:37:33 - The Future of AI Capabilities00:40:27 - Using Memes for AdsConnect with Matt McGarry:→ Twitter: https://twitter.com/JMatthewMcGarry→ Newsletter: newsletteroperator.com/subscribe→ Website: https://growletter.co/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Adam Hergenrother is the Founder & CEO of Livian, Host of The 200% Life Podcast, and the author of "The 200% Life" and "The Founder & The Force Multiplier."An entrepreneur at heart, Adam is passionate about using business to transform lives and believes that focusing on personal growth is the key to business success.In this episode, we discuss:🌱 Embracing Purpose & Personal Growth🌟 Elevating the Moment and Living with Purpose📘 Learning from Michael Singer🌬️ Accepting Reality and Letting Go of Suffering📚 Adam's Books💪 Techniques for Handling Life's ChallengesAnd much more!Chapters:00:00:00 - The Existence of the Soul and Spirit00:03:05 - The Illusion of Success and Failure00:06:07 - The Meaning of Life00:08:57 - Elevating the Moment and Living with Purpose00:11:33 - Leadership Action and Decision Making00:14:25 - Enjoying the Moments Unfolding00:17:19 - Living a Balanced Life00:20:16 - Overcoming Obsessive Thoughts and Self-Comparison00:23:16 - The Definition of Success00:26:03 - Techniques for Handling Life's Challenges00:28:46 - Accepting Reality and Letting Go of Suffering00:34:40 - Allowing Emotions to Work Their Way Through You00:37:42 - Releasing Old Energy & Learning from Michael Singer00:40:34 - Removing Garbage from Inside00:43:37 - What the Book Covers and Who It's For00:46:12 - Adding Value to your PeopleConnect with Adam Hergenrother:→ Instagram: https://www.instagram.com/adamhergenrother/→ LinkedIn: https://www.linkedin.com/in/adamhergenrother/→ YouTube: https://www.youtube.com/c/AdamHergenrother1→ Website: https://adamhergenrother.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Kristen Butler is the founder and CEO of Power of Positivity, a thriving community with over 50M followers from all the world dedicated to empowering individuals to live their best lives.With features in SUCCESS, Forbes, and Entrepreneur, Kristen is a respected leader in the field of personal development.She also is the author of "The Comfort Zone", the "3 Minute Positivity Journal" and the "3 Minute Happiness Journal".In this episode, we discuss:🌊 The Path to Less Stress and Greater Flow🚀 Strategies for Achieving More with Less Effort🌱 Understanding the Three Zones of Living🎯 Finding Purpose and Alignment in Life👐 Embracing a Hands-On Approach to Leadership🌍 Building a Global Brand through Authenticity🌟 Much moreChapters:00:00:00 - The Journey to Less Stress and More Flow00:02:53 - Achieving More with Less Effort00:05:36 - Balancing Content Strategy00:08:29 - Being Hands-On as a CEO00:11:17 - The Three Zones of Living00:15:26 - The Importance of Self-Identification00:19:13 - Aligning with Your Purpose00:25:41 - Growing Your Comfort Zone00:30:43 - The Three Stages of Growth00:34:23 - The Power of Positivity00:37:45 - Building a Global Brand00:42:22 - Protecting Imagination and CreativityConnect with Kristen Butler:→ Instagram: https://www.instagram.com/positivekristen→ Instagram: https://www.instagram.com/powerofpositivity/?hl=en→ LinkedIn: https://www.linkedin.com/in/positivekristen→ Twitter: https://twitter.com/positiveKristen→ Website: https://positivekristen.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Charles Tichenor IV is a renowned media buyer and educator who has driven over $1 billion in revenue through his mastery of paid advertising.As the creator of the 3:2:2 Method, PSM, 4Pi, and the Facebook Ads MBA Program, Charles has a track record of disrupting the industry. His diverse advertising experience spans across notable clients including CBS Television, MGM Hotels, and Disney Movie Club, to name a few.In this episode, we discuss:🔥 Charles’ most controversial opinions about Facebook ads🚀 How to get started with paid media💸 The benefits of increasing your ad spend🚫 Why no other platform can compete with Meta🧘 Removing Self-worth from Success🏦 The Power of Fractional Banking🌟 Much moreChapters:00:03:41 - The Importance of Self-Sufficiency for Operators and Agencies00:07:11 - A New Paradigm: Understanding the Power of Tools00:14:24 - Aligning Media Buying Strategies00:17:54 - Prioritizing Efficiency on Facebook00:21:49 - The Danger of Prioritizing Facebook Ads in Business Growth00:25:38 - Removing Self-worth from Success00:29:17 - The Power of Fractional Banking00:37:21 - The Benefits of Increasing Volume00:40:58 - Shifting Thinking on Cost Caps00:44:41 - The disconnect between performance and success in the agency industry00:48:19 - Advertising Strategies on Different Platforms00:52:12 - The Power of Facebook and the Inability of Other Platforms to Overtake It00:55:48 - Effective Project Management and TransparencyConnect with Charles Tichenor IV:→ LinkedIn: https://www.linkedin.com/in/charleytichenoriv/→ Twitter: https://twitter.com/CTtheDisrupter→ Website: https://www.disrupterschool.com/Resources Mentioned in the Episode:→ The Social Dilemma: https://www.thesocialdilemma.com/→ The Social Network: https://www.sonypictures.com/movies/thesocialnetwork→ Reframe Your Brain by Scott Adams: www.amazon.com/Reframe-Your-Brain This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Noah Kagan is the founder and CEO of AppSumo.com.He’s also the author of The Million Dollar Weekend, The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours.Previously, Noah was employee #30 at Facebook. Outside of AppSumo, he’s launched six other million-dollar businesses (Kickflip/Gambit, KingSumo, SendFox, Sumo, TidyCal, and Monthly1k).This episode was a relaxed conversation covering questions like:* Why Noah wrote this book 📚* What Noah learns from making his YouTube videos 📹* Noah’s advice for Louis’ businesses 📈* Why there are so many Jewish entrepreneurs ✡️* Much more!Chapters:00:06:00 - Noah's Personal Life and Dating Experiences 🥂00:09:00 - Success in Jewish Culture and Financial Literacy ✡️00:18:00 - Transitioning from Zero to One in Business 🚀00:21:00 - Falling For Crypto Scams 😬00:24:00 - The "Million Dollar Weekend" 📚00:30:00 - Client Acquisition and Networking 🧳00:36:00 - Doubling Down on What Works 🔄00:42:00 - The Power of Tabling and Direct Sales Experiences 🗣️Connect with Noah Kagan→ AppSumo: https://appsumo.com/→ Noah’s YouTube: https://www.youtube.com/@noahkagan→ Noah’s Twitter: https://twitter.com/noahkagan→ Noah’s Instagram: https://www.instagram.com/noahkagan→ Get The Book: https://www.amazon.com/Million-Dollar-Weekend-Surprisingly-7-Figure-ebook/dp/B0C3ZH8FY5 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Michael Girdley has spent the last 30 years building a $100M+ holding company. He's also built a 200k+ Twitter following and a newsletter with over 20k readers. He's also a major tech evangelist in San Antonio, enabling the creation of 1,000+ new tech jobs in the area through entrepreneurial and leadership roles at numerous companies and nonprofits. Most importantly, he loves Chilis 🌶️This episode covers the power of joining peer groups, the importance of thinking in decades not years, the value of finding friends who also like to suffer, Michaels' associate model, and much more.Chapters:00:00:00 - Alignment and finding a skin in the game partner 🤝00:04:27 - Me Ideas vs. Other People's Lifestyle Choices 💭00:09:14 - Universal Principles in Business 🌐00:18:20 - The Associate Model: Finding the Right Candidates 🔍00:31:41 - Valuing Different Perspectives 🤔00:36:18 - Staying Sharp and Cutting Edge 🧠00:40:57 - Providing Value and Having Fun on Social Media 😄00:45:26 - The Benefits of Living in a Small City 🏡00:50:01 - Prerequisites for Starting a Hold Co 🗝️Connect with Michael Girdley:→ LinkedIn: https://www.linkedin.com/in/michaelgirdley→ Website: https://girdley.com/→ Twitter: https://twitter.com/girdley→ Instagram: https://www.instagram.com/mgirdley/→ YouTube: https://www.youtube.com/@themichaelgirdleyshow5745 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

At 18, Shegun moved to Birmingham Alabama to escape violence surrounding him in Nigeria. Two decades later, he sold Therapy Brands for $1.25 Billion — one of the largest exits in Alabama history.In addition, Shegun has been recognized as EY's Entrepreneur of the Year and the Aspen Institute’s Henry Crown Fellow. Shegun is now the CEO of Copysmith AI and the Founder and CEO of Harmony Venture Labs. This conversation covers Shegun's story of building Therapy Brands and the lessons learned along the way. We also get into Shegun's goals for the coming years.Chapters:00:00:00 - Balancing Entrepreneurship and Being an Employee 🤹‍♂️00:04:41 - The Early Days of Building a Product 🏗️00:09:16 - The Importance of Timing and Price Point ⏳00:14:00 - Taking Risks and Scaling Businesses 📈00:18:39 - The Mindset of Staying Small 🤏00:22:36 - The Impact of Incentives on Scaling 💡00:23:19 - Understanding Human Behavior and Motivation 🤔00:27:56 - Directing Resources for Impact 🛠️00:32:45 - Making Investment Decisions 💰00:37:35 - Extending Impact Beyond Birmingham, Alabama 🌎Connect with Shegun: → LinkedIn: https://www.linkedin.com/in/sheguno → Website: https://shegunotulana.com/about-me/ → Twitter: https://twitter.com/sotulana?lang=en → Instagram: https://www.instagram.com/sheguno/ → Shegun’s Venture Studio: https://harmonyventurelabs.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Andrew Yeung has earned the title "The Gatsby of Silicon Alley" by hosting over 25,000 guests at his exclusive tech parties across major North American cities like NYC, LA, Toronto, Boston, San Francisco.Previously, Andrew worked as a Global Product Lead at Google and a Business Planning & Ops Lead at Facebook. He also is an active angel investor and writer to over 30,000 readers.His parties have been sponsored by companies like Silicon Valley Bank, Fidelity, Techstars, and Founders Institute, and his events have received national coverage from Bloomberg, Business Insider, Fast Company, Morning Brew, and This Week in Startups.In this episode, we discuss Andrew's origin story and playbook that anyone can use to build a massive network and accelerate their career. Chapters:00:00:00 - The Impact of Hosting Parties 🎉 00:04:16 - Creating a Community of Immigrant Entrepreneurs 🌍00:08:09 - Inspiring Kindness and Connecting Humans ☕️00:12:26 - The Impact of Networking 🥂00:16:43 - Building Distribution 📦 00:18:44 - Thoughts on Sam Parr, Pomp, and Sahil Bloom 🐦00:28:42 - Building Trust and Professional Relationships 🤝00:32:55 - Creating an Inspiring and Exclusive Event Space 🌟00:37:21 - The Generosity of Curating a Room 🏡00:41:41 - Adding Value through Emotional Presence 💬Connect with Andrew Yeung:→ Website: andrewsmixers.com→ Twitter: twitter.com/andruyeung→ LinkedIn: linkedin.com/in/andyeung→ Newsletter: andrew.todayResources Mentioned in the Episode:→ The Group Chat Podcast: youtube.com/@TheGroupChatPodcast → Mark Cuban: twitter.com/mcuban → Lior Cole: instagram.com/liorcole→ Nick Gray: twitter.com/nickgraynews→ Brandon Stanton: twitter.com/humansofny→ Calley Means: linkedin.com/in/calley-means This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Chuck Knabusch is a business consultant and author of Hope Is Not A Business Strategy, How To Take Control Of Your Business So It Won't Take Control Of You. In this episode we discuss:📅 The Importance of Planning and Project Management 🎓 The Illusion of Expertise 🤔 The Value of Outsourcing Decision Making🚹 Understanding People and Building Corporate Efficiency ⚖️ Helping Small Business Owners with Work-Life Balance ⏰ Time Blocking To Manage Chaos 🧠 Using Psychology to Increase Productivity 🔄 The Importance of Repeatable Processes Check out Hope is Not a Business Strategy:→Amazon: amazon.com/Hope-Not-Business-Strategy-ControlConnect with Chuck:→ LinkedIn: https://www.linkedin.com/in/ctknabusch/ → Chuck’s Website: https://www.13ten.com/Resources Mentioned in the Episode:→ La-Z-Boy: linkedin.com/company/la-z-boy → Our episode with Scott Young: youtube.com/watch?v=IcZB4S5_1vc → Ultralearning: amazon.com/dp/006285268X →13TenBusinessSolution: linkedin.com/company/13tenbusiness-solutions-llc This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Alex McShane is a writer, speaker, and talented operator in the Bitcoin industry.His range of experiences includes serving as the Director of Programming at the Bitcoin Conference, Unconference Director for Nostr, General Partner at Lightning Ventures, editor of The Bitcoin Standard, The Fiat Standard, and Principles of Economics by Saifedean Ammous. He's also a talented martial artist with a specialty in Brazilian Jiu-Jitsu (BJJ).In this episode we cover…🥊 The intersection of MMA and Bitcoin🌐 The Decentralization of Nostr compared to Twitter🔒 Maintaining Privacy in the Bitcoin Community 💼 Opportunities to contribute to Bitcoin🏥 The Bitcoin-friendly Alternative to Traditional Healthcare 💰 The Drawbacks of Central Bank Digital Currencies 📈 The Benefits of Personal Responsibility and Bitcoin Accumulation 📣 Shoutouts for Up-and-Comers in the IndustryConnect with Alex: → LinkedIn: linkedin.com/in/alex-mcshane→ Twitter: twitter.com/mcshane_writesLinks To Resources Mentioned in The Episode: → Alex’s Writing: bitcoinmagazine.com/authors/bitcoin-journalist-alex-mcshane→ Bitcoin Magazine: bitcoinmagazine.com→ The Bitcoin Standard: amazon.com/Bitcoin-Standard-Decentralized-Alternative-Central→ Our Episode with David Bailey: youtube.com/watch?v=jgYrMHaF3rA → CrowdHealth: joincrowdhealth.com → Our Episode with Neil Soni: youtube.com/watch?v=AaiOJBHwv7c → Jack Mallers: twitter.com/jackmallers This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Mike O'Connor is the founder of NexusPoint, a US based BPO focused on connecting small and medium sized businesses with world class, outsourced talent. Mike is also a talented real estate investor with additional business interests in home services companies and the manufacturing industry.In this episode we cover…🤖 How to think about AI-assisted operations🌍 The best countries to source global talent💻 How to make your digital ops more efficient👥 Major considerations for hiring and delegating🚀 Opportunities to create service-based businesses🔮 Using a long-term vision to break through bottlenecks📖 The application of Biblical principles to business🎉 Much moreLearn About NexusPoint:→ Website: nexuspt.io → LinkedIn: linkedin.com/company/nexusptConnect with Mike:→ LinkedIn: linkedin.com/in/mike-o-connor-a2969a277Resources Mentioned in The Episode:→ Titan: amazon.com/Titan-Life-John-Rockefeller-Sr/dp/1400077303 → Our Taylor Pearson Episode: youtube.com/watch?v=CAEpyY_IUvg → The End Of Jobs: amazon.com/End-Jobs-Meaning-9-5-ebook→ Morgan Housel: twitter.com/morganhousel→ Same as Ever: sites.prh.com/morganhousel This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Adriel Lubarsky is a trailblazer in corporate sustainability and the acclaimed author of Attainable Sustainability: Building Your Corporate Climate Strategy. As the Director of Sales at GreenPlaces, Adriel is at the forefront of assisting companies of all sizes in measuring and mitigating their environmental impact.In this episode, we cover:📚 Adriel's book and the nuances of ESG and Corporate Climate Strategy.💰 The relationship between CEO compensation and sustainable business decisions.⚖️ Pros and cons of ESG (Environmental, Social, and Governance).📊 Intricacies of carbon accounting and the inherent difficulties in comparing emissions across different industries.🌱 Opportunities emerging within the sustainability sector and potential career trajectories for aspiring climate professionals.📝 The benefits of publishing a book during your career.💪 Much moreConnect with Adriel:→ LinkedIn: https://www.linkedin.com/in/adriellubarsky/→ Book Website: https://www.attainablesustainabilitybook.com/→ Website: attainablesustainabilitybook.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Nick Hutchison is the founder and CEO of BookThinkers, a marketing agency for authors that Nick launched based on his success growing a massive Instagram audience of nonfiction enthusiasts. This conversation focuses on lessons from Nick’s new book, Rise of the Reader: Strategies For Mastering Your Reading Habits and Applying What You Learn.We cover:* How to get the most out of the books you read 🧠* Nick’s most reread books 📚* The impact of BookThinkers around the world 🌎* Growing your business while working less 📈* Beating procrastination ⏳* Much more!Check out Rise of the Reader: Strategies For Mastering Your Reading Habits and Applying What You Learn:→Amazon: amazon.com/dp/B0CHF8VBYWConnect with Nick:→ Instagram: instagram.com/nicklovesbooks/→ Website: nickhutch.com/→ LinkedIn: linkedin.com/in/bookthinkers/ Learn More About BookThinkers:→ Website: bookthinkers.com/→ Instagram: instagram.com/bookthinkers/Resources Mentioned in the Episode:→ Steve Jobs by Walter Isaacson: amazon.com/Steve-Jobs-Walter-Isaacson→ Think and Grow Rich by Napoleon Hill: amazon.com/Think-Grow-Rich-Landmark-Bestseller → The 4-Hour Workweek by Tim Ferriss: amazon.com/4-Hour-Workweek-Escape-Live-Anywhere→ Buy Back Your Time by Dan Martell: buybackyourtime.com/ → The Comfort Zone by Kristen Butler: amazon.com/Comfort-Zone-Create-Really-Stress-ebook This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Eric Jorgenson is a writer, builder, and investor. In 2020, Eric released the "Almanack of Naval Ravikant," a bestseller with over a million copies sold. This conversation discusses the "The Anthology of Balaji", Eric’s long awaited followup book (released today). The Anthology distills the best ideas from futurist Balaji Srinivasan into three main sections, Technology, Truth, and Building the Future. Our discussion covers:* How to be "truth-literate"* The most exciting opportunities for technological progress* The impact Eric hopes this book will have on the world* Challenges with modern media business models* What we can all learn from Balaji* And much moreEric Jorgenson is a GP at Rolling Fun, an early-stage investment fund. In addition to writing books and investing in companies, Eric is on a quest to create the perfect sandwich.Note from Louis: I could not put this book down. It was phenomenal. Please read it. Read Eric’s Books:→ Read The Anthology of Balaji: https://balajianthology.com/→ Read The Almanack of Naval Ravikant: https://www.navalmanack.com/Connect With Eric:→ Eric’s Podcast: https://www.ejorgenson.com/podcast→ Eric on Twitter: https://twitter.com/EricJorgenson→ Eric’s Venture Fund: https://www.rolling.fun/Learn More About Balaji:→ Balaji on Twitter: https://twitter.com/balajis→ The Network State: https://thenetworkstate.com/Additional Resources Mentioned:→ Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages by Carlota Perez: https://www.amazon.com/Technological-Revolutions-Financial-Capital-Dynamics/dp/1843763311→ The Sovereign Individual: Mastering the Transition to the Information Age: https://www.amazon.com/Sovereign-Individual-James-Dale-Davidson-ebook/dp/B00AK9IXXM This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Tim Calise is a business coach, investor, and advisor to over 15 privately held businesses with annual revenues from $250,000 to $10,000,000.In addition, Tim:* Worked closely with Alex Hormozi to scale GymLaunch, Prestige Labs, and ALAN* Raised $325mm before the age of 25* Founded or grew 6(!) companies to 7 or 8 figuresIn this episode, we discuss:* Why entrepreneurs get stuck and how to become unstuck ✅* How to compress time in your career and move faster ⏰* The value of "paying for access" 🤝* How narrowing your focus helps attract ideal customers 🎯* Tips for building a robust referral network of strategic partners 🎣Connect with Tim:→ Website: timcalise.com → LinkedIn: linkedin.com/in/tcalise→ Instagram: instagram.com/tim.calise → Youtube: youtube.com/@timcalise → Facebook: facebook.com/tkcalise This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

In this episode, we sit down with Adam Nathan, founder and CEO of Almanac, to talk about his ambitions to reshape the future of remote work. Drawing from insights gained from over 5,000 interviews with experts at companies like Apple, Stripe, and Netflix, Adam has pioneered the Modern Work Method. This method seeks to redefine how we work on the internet, advocating for structured, asynchronous, and transparent collaboration. In the conversation, we discuss:* Why the future of work needs a new philosophy rather than another tool 🤔* The challenge of building in the Productivity Sector 🏗️* The similarities between Agile and The Modern Work Method 🔄* The business value of design and beauty in product development 🎨* How Almanac leverages AI for Knowledge Management and Collaboration 🤖* Adam’s personal fascination with the Aviation Industry ✈️Check out Almanac:→ Website: almanac.io→ LinkedIn: linkedin.com/company/almanacdocs → Twitter: twitter.com/AlmanacDocsConnect with Adam:→ LinkedIn: linkedin.com/in/adampnathan→ Twitter: twitter.com/adampnathan This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Arthur Petropoulos spent nearly a decade on Wall Street, with involvement in investment banking, private equity, and serving as the head of corporate development, strategy, and M&A for a diversified B2B services company.Now, Arthur provides M&A, Business Exit, and Capital Advisory Services for Middle Market companies (up to $10 million in EBITDA) through his firm, Hill View Partners.This conversation covers the role of obsession in business, how to prepare your operations for a successful exit, why so many people want to be investment bankers, the durability of cashflow in the world of AI and consolidation, the role outside capital can play in accelerating growth, the value of building goodwill, and much more.Check out Hill View Partners:→ Website: hillviewps.com → LinkedIn: linkedin.com/company/hillviewpartnersConnect with Arthur:→ LinkedIn: linkedin.com/in/arthur-petropoulos→ YouTube: youtube.com/@HillViewPartners Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow → Instagram: https://www.instagram.com/louiskyleshow/ → LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/ → Louis' Twitter: https://twitter.com/LouisShulman → Kyle’s Twitter: https://twitter.com/_kylebishop → Louis LinkedIn: https://www.linkedin.com/in/louisshulman/ → Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Nick Huber is a self storage operator with 1.9 million square feet and 50 employees. He also sold a service company for 7 figures and sends a weekly email to 200K+ people. His 300,000+ follower twitter account, @SweatyStartup, has become extremely popular with business owners.This conversation discusses small businesses versus real estate, tips for hiring remote talent, advice for scaling a service business, Nick's opinions on the value of a college education, Nick's best practices for effective personal branding and social media growth, the importance of improving your decision making skills and much much more!Chapters:00:00:00 - Scaling Businesses through Distribution00:04:05 - Building Trust and Value with Personal Branding00:08:05 - The Power of Putting Your Name and Reputation Behind Your Business00:12:06 - Advice on First Real Estate Deals00:16:04 - Transitioning to Delegating Decisions and Chasing Talent00:19:57 - Taking Incrementally Uncomfortable Steps in Business00:23:51 - The staying power of well-operated businesses00:27:45 - The Importance of Decision Making in College00:31:55 - Making Decisions and Investing in the FANG Industry00:35:59 - The Importance of Slowing Down in Decision Making00:40:03 - Investing without Sufficient Cash00:43:55 - The Value of Different Types of FollowersCheck out Nick’s Businesses:→ Business Brokerage - nickhuber.com→ Personal Brand - sweatystartup.com→ Self Storage - boltstorage.com→ Bold SEO - boldseo.com→ Insurance - titanrisk.com→ Recruiting - recruitjet.com→ Landing Page / Web Development - webrun.com→ Overseas Staffing - supportshepherd.com→ Debt and Equity - bluekeycapital.com→ Tax Credit - taxcredithunter.com→ Cost Segregation - recostseg.com→ Performance Marketing - adrhino.com→ Pest control - spidexx.com→ Nick's Book - antientrepreneur.comNick's Free Resources:→ 200+ business ideas: sweatystartup.ck.page→ Self Storage breakdown: sweatystartup.ck.page This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Matthew Jaeh co-founded ProctorU, an EdTech company that grew to over $1 Billion. Now, Matt is the Managing Director of Techstars in Birmingham, Alabama. In addition, Matt is an avid triathlete and musician. This conversation covers lessons from building ProctorU, the Alabama startup ecosystem, the power of short form video, Matt's favorite restaurants, the power of music, and much more. Chapters:00:00:00 - The Connection Between Music and Focus00:04:21 - Prioritizing Health and Business00:09:19 - The Birth of Proctor U00:13:53 - Scaling a Company: From 10 Institutions to Nationwide00:18:46 - The Importance of Quality Assurance and Training00:23:03 - The Importance of Taking Care of Your Team00:27:38 - The Importance of Giving Back in the Entrepreneurial Community00:32:44 - Different ways to think about entrepreneurship00:37:31 - The Importance of Corporate Sponsorship and Accelerators in Birmingham's Ecosystem00:42:27 - Finding Joy in Birmingham00:47:07 - The Power of Short Form Video and Analytics00:51:48 - Leveraging Sponsor Content on Instagram and TikTok00:56:20 - Offering a Second Opinion Connect with Matthew:→ Website: mattjaeh.com→ LinkedIn: linkedin.com/in/matthewjaeh→ Twitter: twitter.com/jaehdawg→ Instagram: instagram.com/jaehdawg→ TikTok: tiktok.com/@realmattjaeh→ Youtube:   / @mattjaeh  → Facebook: facebook.com/matthew.jaeh Check out ProctorU:→ Website: proctoru.com→ LinkedIn: linkedin.com/company/proctoru Resources Mentioned in The Episode:→ Techstars: linkedin.com/company/techstars→ Simon Sinek: simonsinek.com→ Geek Squad: linkedin.com/company/geek-squad→ Jarrod Morgan: linkedin.com/in/jarrodmorgan→ Jim Collins: jimcollins.com→ Alabama Launchpad: alabamalaunchpad.com→ Chris Heivly (Episode):   • Chris Heivly: Build The Fort - Foster...  → Prosper: prosperbham.com→ Endeavor: endeavorbirmingham.org→ Bronze Valley: bronzevalley.com→ Fleetio: fleetio.com→ Frank Stitt: twitter.com/frankstitt→ Chris Hastings: instagram.com/chrishastings00 Restaurants Mentioned in The Episode:→ CAFÉ DUPONT: cafedupont.net→ Helen: helenbham.com→ Gianmarco’s: gianmarcosbhm.com→ Amore: letsamore.com→ Perry’s Steak House: perryssteakhouse.com/famousporkchop→ Automatic Seafood: automaticseafood.com→ Good People Brewing: goodpeoplebrewing.com→ Brock’s Gap: brocksgapbrewing.com Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: Podcast Review→ Drop us an email: [email protected]→ Subscribe on YouTube: YouTube Channel Follow The Show on Social Media:→ Twitter: twitter.com/LouisKyleShow→ Instagram: instagram.com/louiskyleshow→ LinkedIn: linkedin.com/company/65567567 Connect with Louis and Kyle:→ Read Louis' Newsletter: Louis's Substack→ Louis' Twitter: twitter.com/LouisShulman→ Kyle’s Twitter: twitter.com/_kylebishop→ Louis LinkedIn: linkedin.com/in/louisshulman→ Kyle’s LinkedIn: linkedin.com/in/kyle-bishop-7b790050 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Gray MacKenzie is the Co-Founder of ZenPilot, a training and consulting business that leads digital agencies through project management implementation using ClickUp. Altogether, ZenPilot has helped over 2,700 agencies improve their operations. Previously, Gray founded GuavaBox, a marketing agency for B2B SaaS. This conversation covers how to avoid chaotic agency operations, best practices for project management, how to design effective systems in your business, how to create a "spin-off" business from your by-products, building an agency operator scorecard, Gray's entrepreneurial backstory, using AI to grow your business, alternatives to college, and much more.  Check out ZenPilot:→ Website: zenpilot.com→ Twitter: twitter.com/zenpilothq→ LinkedIn: linkedin.com/company/zenpilot Connect with Gray:→ LinkedIn: linkedin.com/in/graymackenzie→ Twitter: twitter.com/sgraymackenzie Resources Mentioned in The Episode:→ Agency Journey Podcast (Apple): podcasts.apple.com/za/podcast/agency-journey/id974213636→ Agency Journey Podcast (Spotify): open.spotify.com/show/4C7UEVPMZZlPzbMlIwmiaA→ Twitter: twitter.com/agencyjourney→ ZenPilot Website: zenpilot.com Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: twitter.com/LouisKyleShow→ Instagram: instagram.com/louiskyleshow→ LinkedIn: linkedin.com/company/65567567 Connect with Louis and Kyle:→ Read Louis' Newsletter: louisshulman.substack.com→ Louis' Twitter: twitter.com/LouisShulman→ Kyle’s Twitter: twitter.com/_kylebishop→ Louis LinkedIn: linkedin.com/in/louisshulman→ Kyle’s LinkedIn: linkedin.com/in/kyle-bishop-7b790050 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Will Bryant is the Co-Founder and Head of Business Development at Quantalytix. Quantalytix is a fintech company created by bankers and for bankers with an emphasis on visualizing Loan Data.This conversation covers Quantalytix's origin story, how they find customers, how they validated their business model, how they determined their product roadmap, their company work culture, Will's journaling practice, the importance of gratitude, shifting into finance after a career in private equity, hybrid work, the Birmingham Startup Environment, and much more. Chapters:00:00:00 - How Quantalytix Started00:03:04 - Taking Steps after the Initial Meeting00:06:09 - The Startup Environment in Birmingham00:09:11 - The State of the Business: Scalable and Self-Service00:12:15 - Importance of Marketing and Branding00:15:30 - Gathering Data from the Market00:18:48 - Building with Early Customers00:21:44 - Hybrid Work Model and Daily Stand-ups00:24:44 - Finding a Career in Finance00:27:45 - Opportunities in Health and Wellness00:30:43 - Journaling Practice and the Current State of the Market00:33:50 - Adjusting Lifestyles and Resetting the Economy00:37:01 - Gratitude and Appreciation Check out Quantalytix→ Website: quantalytix.com Connect with Will:→ LinkedIn: https://www.linkedin.com/in/will-bryant-541202119/ Resources Mentioned in The Episode:→ Innovative Depo: innovationdepot.org→ Christopher Aliotta: linkedin.com/in/christopheraliotta→ Bloomberg Terminals: bloomberg.com/professional/solution/bloomberg-terminal→ Birmingham Business Journal: bizjournals.com/birmingham→ Alabama Power: alabamapower.com→ ChatGPT: openai.com/blog/chatgpt→ First Republic (Article): thestreet.com/banking/what-happened-to-first-republic-bank Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Elan Sherod Carr is an American attorney and politician who served as the Special Envoy for Monitoring and Combating anti-Semitism under President Donald Trump from 2019 to 2021. Before that appointment, Carr was a deputy district attorney in the Los Angeles County District Attorney's office. Additionally, Elan served as the international president of the Alpha Epsilon Pi fraternity (AEPi).This conversation covers organizing yourself for a herculean task, going on the offense against anti-Semitism, bringing holiness and spirituality to challenging places, the crisis of Jewish education, importance of public safety and education in America, building and organizing a team in diplomacy, the psychological significance of the Bible, the power of gratitude and not taking things for granted, and much more.  Connect with Elan Carr:→ Twitter: Elan Carr's Twitter: https://twitter.com/ElanSCarr→ LinkedIn: Elan Carr's LinkedIn: https://www.linkedin.com/in/elan-carr-4b0a41205/ Resources Mentioned in the Episode:→ Jewish Literacy: Jewish Literacy: https://a.co/d/3IiXQEF→ Rebbe: The Life and Teachings of Menachem M. Schneerson, the Most Influential Rabbi in Modern History: Rebbe: https://a.co/d/2AyIMNf Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: Leave a Review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: The Louis and Kyle Show on Twitter: https://twitter.com/LouisKyleShow→ Instagram: The Louis and Kyle Show on Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: The Louis and Kyle Show on LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: Louis on Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: Kyle on Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: Louis' LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: Kyle's LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Benjamin Redfield is the managing partner at bread, a product firm to help companies design and deploy software systems. Bread helps their clients take "ideas to market through strategy, brand, design, and engineering."Previously, Ben co-founded Density (Density.io) which was recently valued over $1B.This conversation covers why Ben left Density behind to create another agency, how he finds clients, running an agency like a venture studio, hobby electronics, the value of keeping your team small, tools for rapidly prototyping software, his favorite fiction books, and much more. Chapters:00:00:00 - The Business Model and Approach to Entrepreneurship00:05:09 - The Early Phases of Building a Company00:10:23 - Building the Pipeline and Leveraging Networks00:15:25 - The Benefits of Staying Small and Building a Company with Designers and Engineers00:20:43 - Shifting Identity and Maintaining Authenticity00:25:59 - The Importance of Being in the Same Room00:31:11 - The Benefits of a Retainer Model00:35:35 - Building Trust in a Company00:41:03 - Building a Door Counter and Prototype00:46:35 - The Rise of Digital Keys00:51:36 - Exploring the T3 stack and TRPC00:57:07 - Book Recommendations and Deep Dives01:02:05 - Spectrum Definitions and Good Outcomes  Check out Bread:→ Website: madebybread.com→ LinkedIn: linkedin.com/company/madebybread Connect with Ben:→ Website: benredfield.dev→ LinkedIn: linkedin.com/in/benjamin-redfield Resources Mentioned in The Episode:→ Density: density.io→ The Founders: amazon.com/Founders-Paypal-Entrepreneurs-Shaped-Silicon→ Eric Jorgeson: ejorgenson.com/newsletter→ Jason Calacanis: twitter.com/jason→ Colemak: colemak.com→ Mini Katanas: minikatana.com→ Store Leads: storeleads.app→ Typescript: typescriptlang.org→ T3: create.t3.gg→ Tailwind: tailwindcss.com→ tRPC: trpc.io→ Kicad: kicad.org→ George Mack (Thread): twitter.com/george__mack/status→ Lonesome Dove: amazon.com/Lonesome-Dove-Novel-Larry-McMurtry→ Empire of the Summer Moon: amazon.com/Empire-Summer-Moon Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Tyson Smith is a 7-Figure Wholesaler & Coach based in Scottsdale, Arizona. This conversation covers Tyson's personal journey and path to happiness, success and fulfillment.We discuss sobriety, religion, stoicism, tradition, coaching, grit, silencing your inner critic, the role of accountability, managing overthinking, the value of long-form podcasts, tips for making it in sales, goal setting, the best books, mindset hacks, and much more.  Chapters:00:00:00 - Quitting Alcohol and Vaping00:04:51 - A Journey of Spiritual Awakening00:09:48 - Choosing Positivity00:14:26 - Being Grateful for the Opportunities00:18:33 - The Journey towards Self-Mastery00:23:24 - The Benefits of Hiring a Coach00:27:37 - The Power of Grit and Persistence00:32:14 - The Battle between the Badass and the Baby00:36:49 - Influencing Beliefs and Choosing Influencers00:41:33 - The Benefits and Drawbacks of Decisiveness00:46:22 - The Power of Creating Conducive Spaces for Growth and Multi-Family Housing00:51:08 - The Importance of Setting Goals00:55:55 - Follow Tyson on Instagram and YouTube Connect with Tyson Smith:→ Twitter: twitter.com/tysonsmithrei→ LinkedIn: linkedin.com/in/tysonjsmith/→ YouTube: youtube.com/@tyson_smith→ Instagram: instagram.com/tyson_smith/ Resources Mentioned in the Episode:→ Meditations: amazon.com/Meditations-Marcus-Aurelius→ Art of Exceptional Living: amazon.com/Art-Exceptional-Living-Unstoppable-Nightingale→ Akira the Don (Episode): youtube.com/watch?v=sr9iXTnLdPY→ @akirathdon (IG Handle): instagram.com/akirathedon/→ Joe Rogan: youtube.com/@joerogan→ David Goggins: davidgoggins.com→ Andrew Tate: twitter.com/Cobratate→ Ryan Hall: instagram.com/ryanhall5050/→ Closers Olympics: closersolympics.com→ War Dogs: imdb.com/title/tt2005151/ Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Nicholas Verge (Nick Verge) is a highly sought after copywriter having written high performing sales pages and scripts for figures like Alex Jones and Jordan Belfort. His work has generated more than $30,000,000 for his clients.In this episode we discuss Nick's personal experiments with Islam, his stories acquiring famous copywriting clients, how to become a creative advisor, spending hundreds of thousands on coaching and training, dogmatism on the internet, the deeper meaning of achievement, his social media strategy, critical thinking, and much more. Check out the Creative Advisor:→ Website: course.creativeadvisor.ai/tca Connect with Nicholas:→ LinkedIn: linkedin.com/in/nicholas-verge→ Twitter: twitter.com/NicholasVerge→ Instagram: instagram.com/nicholasverge→ Substack: substack.com/@nicholasverge Resources Mentioned in The Episode:→ Logan Fitz: twitter.com/LogFitz6→ Joe Dispenza: twitter.com/DrJoeDispenza→ John Romaniello: twitter.com/johnromaniello→ Alex Hormozi: twitter.com/AlexHormozi→ Shwab Economic Forum: weforum.org/about/klaus-schwab→ Alex Jones: en.wikipedia.org/wiki/Alex_Jones Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Lisa Song Sutton returns for a part 2 interview to explain The Veteran Fund, opening an Engel & Völkers office in Las Vegas, her profitable pack-and-ship stores, Real Rich Women, investing in Real Estate, and much more.The Veteran Fund is a next-gen venture capital firm that invests in high-growth technology startups led by exceptional founders from the military community.Before Lisa started these businesses, she was a practicing attorney. As she worked, she used her money, nights, and weekends to fund and start Sin City Cupcakes, the first alcoholic Cupcake company in Vegas.Later, she went on to create Elite Homes, a Christie's International Real Estate brokerage, Liquid and Lace Swimwear, and Ship Las Vegas.Throughout the conversation, we cover these projects, the benefits she has from her personal brand & being Miss Nevada, Lisa's business secrets, and much more. Check out Engel & Völkers:→ Website: engelvoelkers.com→ Instagram: instagram.com/evamericas/→ LinkedIn: linkedin.com/company/engel-&-voelkers Connect with Lisa:→ Website: lisasongsutton.com→ Instagram: instagram.com/lisasongsutton→ LinkedIn: linkedin.com/in/lisasongsutton→ Twitter: twitter.com/lisasongsutton→ TikTok: tiktok.com/@lisasongsutton Resources Mentioned in The Episode:→ Previous Episode: youtu.be/nSd8Red-Hdc→ Veteran Fund: veteran.fund→ Justin Nahama: linkedin.com/in/justin-nahama→ Gino Wickman: ginowickman.com/→ Nick Gray: nickgray.net→ atproperties: atproperties.com/→ Christie's International real estate: christiesrealestate.com→ Andrea Weaver: facebook.com/andrea.weaver2→ Thach Nguyen: instagram.com/thachnguyen/→ Ken McElroy: linkedin.com/in/kenmcelroyofficial→ Shiplasvegas: shiplasvegas.com→ Kraft Group: thekraftgroup.com→ Glenn Greenwald: youtube.com/@GlennGreenwald→ Bari Weiss: bariweiss.com→ Mike Solana: twitter.com/micsolana Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Landon Campbell, a Chicago based General Manager at Drive Capital and host of the popular business podcast "InTheir20s", shares his journey in this episode. We cover breaking into the world of venture capital, the concept of specialized generalists, lessons from Landon's biggest interviews (people like Steve Wozniak, Ev Williams, Jason Calacanis, Beto O'Rourke, and many more), investing in creator tech and AI, the role of AI in healthcare, and the importance of partnering with high-quality investors.Landon also discusses the significance of emotional intelligence in success, and tips for managing the ambiguity and uncertainty of one's twenties. Finally, we get into community building, the value of in-person events, and the art of connecting the dots in business networking. Chapters:00:00:00 - Breaking into Venture Capital00:02:27 - Discovering the Venture Capitalist Journey00:04:23 - The Specialized Generalist Ethos00:04:52 - The Concept of Specialized Generalists00:07:09 - The Value of Becoming a Specialized Generalist00:09:43 - Investing in Creator Tech with Artificial Intelligence00:12:15 - Optimizing Fan Engagement and AI Transformation00:00:00 - Contrarian Views on Artificial Intelligence00:14:26 - The Importance of Companies Using Generative AI in Investment00:14:42 - Democratizing Access to Information in Healthcare00:14:42 - The Future of Healthcare and Value-Based Care00:17:11 - Diligence and the Perfect Investor00:19:48 - The Mindset of a Builder00:22:04 - Inspiring Leaders: Emotional Intelligence and Clear Communication00:24:33 - Learning from Successful Entrepreneurs00:25:00 - The Ambiguous Twenties: Finding Answers in Uncertainty00:27:02 - Making decisions in times of uncertainty00:29:25 - Building Community through In-Person Events00:31:37 - The Importance of Building a Community00:34:05 - Building Community and Hosting Events00:36:18 - Creating a Vision for Hosting Events in Chicago00:38:32 - Connecting the Dots and Providing Value00:40:51 - Building a Personal Brand Through Content00:43:17 - The Crucial Role of Branding in the Industry00:45:47 - The Power of Obsession and Storytelling00:48:12 - The Power of Consistency and Timing00:50:42 - The "Whack" Mini Series: Entrepreneurial Comedy00:53:01 - Exploring Chicago's Beauty and Surprises00:54:22 - Au Cheval: The Best Burger in America00:54:44 - The Iconic Portillo's Experience00:55:09 - Connecting with Landon20s on Social Media00:55:25 - Contacting Landon via Email00:55:25 - Effective Communication and Email Etiquette Check out the Drive Capital:→ Website: drivecapital.com→ LinkedIn: linkedin.com/company/drivecapital→ Twitter: twitter.com/drivecapital→ Youtube: youtube.com/c/DriveCapital Connect with Landon:→ Website: intheir20s.com→ Newsletter: thedrivechicago.com→ LinkedIn: linkedin.com/in/landon-w-campbell→ Twitter: twitter.com/landon20s→ Instagram: instagram.com/landon20s→ Youtube: youtube.com/@InTheir20s Resources Mentioned in The Episode:→ Cameo: cameo.com→ Starting Line VC: startingline.vc→ Chicago Ventures: chicagoventures.com→ Sequoia Capital: sequoiacap.com→ Tim Urban: twitter.com/waitbutwhy→ Tim Ferriss: tim.blog→ Steve Wozniak (Intheir 20s Ep): youtube.com/watch?v=aIgXkQYbXkA→ Francis Suares (Intheir 20s Ep): youtube.com/watch?v=98PXLQDyZSA→ Mark Suster (Intheir 20s Ep): youtube.com/watch?v=ykge8r1xc5c→ Ruben Harris (Intheir 20s Ep): youtube.com/watch?v=DsUXidGDGrc→ Jason Calacanis: linkedin.com/in/jasoncalacanis→ Chris Olsen: linkedin.com/in/cholsen→ The Third Door: amazon.com/Third-Door-Uncover-Successful-Launched→ The Art of Gathering: amazon.com/Art-Gathering-How-Meet-Matters→ Bill Gurley: twitter.com/bgurley→ Au Cheval: auchevaldiner.com/chicago→ Portillos: portillos.com Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: twitter.com/LouisKyleShow→ Instagram: instagram.com/louiskyleshow→ LinkedIn: linkedin.com/company/65567567 Connect with Louis and Kyle:→ Read Louis' Newsletter: louisshulman.substack.com→ Louis' Twitter: twitter.com/LouisShulman→ Kyle’s Twitter: twitter.com/_kylebishop→ Louis LinkedIn: linkedin.com/in/louisshulman→ Kyle’s LinkedIn: linkedin.com/in/kyle-bishop-7b790050a This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Zlatko "Z" Bijelic is a serial entrepreneur known for several innovative businesses, including Sparetoolz, an app for sharing and renting tools; Thymeline, a timeline-based client communication tool; and Tako Agency, a 7-figure full-service Shopify agency. Currently, Zlatko is focusing on his new venture, 920Four, a product agency that transforms client needs and ideas observed at Tako into practical, problem-solving products. In this episode, we discuss Zlatko's experiences building connections on Twitter, the books that significantly altered Zlatko's perspective and his journey, overcoming the fear of writing by joining the Ship 30 for 30 challenge, Zlatko's unique take on defining success, thoughts on Bitcoin, and personal branding. We also get into embracing failure, taking the first step towards starting a business, the impact of bias towards action, intrinsic curiosity and how to juggle multiple projects while maintaining a strong focus on prioritization. Check out the What Is My Brain Podcast:→ Website: zlatkobijelic.com/podcast→ LinkedIn: linkedin.com/company/what-is-my-brain-podcast/→ Twitter: twitter.com/whatismybrain_→ Instagram: instagram.com/whatismybrainpodcast/→ Youtube: youtube.com/@whatismybrain→ TikTok: tiktok.com/@whatismybrainpodcast Connect with Zlatko:→ Website: zlatkobijelic.com→ LinkedIn: linkedin.com/in/zbijelic/→ Twitter: twitter.com/Zbijelic→ Instagram: instagram.com/zlatko.bijelic Resources Mentioned in The Episode:→ Your Music and People: amazon.com/Your-Music-People-Creative-Considerate→ Noah Zender: twitter.com/noahzender→ Ship30for30: ship30for30.com→ 3 common mistakes early-stage founders make (Article): zlatkobijelic.com/post/3-common-mistakes-early-stage-founders-make→ A new beginning for the third time (Article): zlatkobijelic.medium.com/short-story-a-new-beginning-for-the-third-time-aa750f08f3c0→ Dan Koe: thedankoe.com→ Focusmate: focusmate.com→ Dickie Bush: dickiebush.com→ Nicholas Cole: twitter.com/Nicolascole77→ Cold Email Wizard: twitter.com/blackhatwizardd→ Cal Newport: calnewport.com→ Tim Ferris: tim.blog→ Daniel Fazio: twitter.com/thedanielfazio→ Write of Passage: writeofpassage.school→ Asana: asana.com→ Trello: trello.com→ Danny Miranda: twitter.com/heydannymiranda Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: twitter.com/LouisKyleShow→ Instagram: instagram.com/louiskyleshow→ LinkedIn: linkedin.com/company/65567567 Connect with Louis and Kyle:→ Read Louis' Newsletter: louisshulman.substack.com→ Louis' Twitter: twitter.com/LouisShulman→ Kyle’s Twitter: twitter.com/_kylebishop→ Louis LinkedIn: linkedin.com/in/louisshulman→ Kyle’s LinkedIn: linkedin.com/in/kyle-bishop-7b790050 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Chris Heivly is co-founder of MapQuest and a prominent figure in the research triangle entrepreneurial ecosystem. Recently Chris published his new book, Build the Fort: The Startup Community Builder's Field Guide.Chapters:00:00:00 - Spreading Entrepreneurship to Non-Hub Locations00:02:41 - Building Entrepreneurial Communities00:05:37 - Overcoming Rejection and Moving Forward in Entrepreneurship00:06:23 - The Value of Startup Communities in Fostering Economic Growth00:08:38 - Creating a Collaborative Entrepreneurship Community00:11:31 - Importance of Collaborative Work00:12:00 - Creating a Great Community for Startups and Entrepreneurs00:13:17 - Embracing and Encouraging Failure for Success in the Future00:14:31 - The Value of Entrepreneurs in Local Communities00:20:00 - Success Through a Thousand Nudges00:22:54 - Left Bell Curve vs Right Bell Curve00:25:45 - The Importance of Quick Decision Making00:28:54 - Shifting from Fear to Confidence as an Entrepreneur00:31:52 - The Birth of Mapping Technology00:35:05 - Taking off the Crap00:38:02 - The Vibrant Startup Community of Durham00:39:02 - The Entrepreneurial Culture of Boulder00:40:23 - Taipei: A Hardware-Focused Tech Hub00:40:55 - Reykjavik: A Surprising Startup Community00:41:08 - The Importance of Writing00:44:05 - The Rise of Entrepreneurship in PopularityConnect with Chris:→ Website: heivly.com→ LinkedIn: linkedin.com/in/chrisheivly/→ Twitter: twitter.com/chrisheivlyCheck out his book:→ Built the Fort: amazon.com/Build-Fort-Startup-Community-BuildersResources Mentioned in The Episode:→ Jake (Swap Stack) Episode: youtube.com/watch?v=NBltBgTgBhg→ Orbit Metrics: orbitmetrics.io→ Map Quest: mapquest.com→ Warren Buffett (Article): cnbc.com/why-warren-buffett-writes-his-sistersHelp The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: twitter.com/LouisKyleShow→ Instagram: instagram.com/louiskyleshow→ LinkedIn: linkedin.com/company/65567567Connect with Louis and Kyle:→ Read Louis' Newsletter: louisshulman.substack.com→ Louis' Twitter: twitter.com/LouisShulman→ Kyle’s Twitter: twitter.com/_kylebishop→ Louis LinkedIn: linkedin.com/in/louisshulman→ Kyle’s LinkedIn: linkedin.com/in/kyle-bishop-7b790050 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Liam Patterson, the CEO and Co-founder of Bidnamic, joins us in this episode to shed light on the dynamic world of Google Shopping and its significance for e-commerce businesses. He shares his journey of transforming Bidnamic from an internal tool to a full-fledged Software as a Service (SaaS) platform. One of the key highlights of our conversation is the evolving landscape of product bidding. Liam discusses the changing dynamics and strategies for maximizing revenue by targeting specific search terms. He also emphasizes the importance of leveraging Google Shopping Carousel, a powerful feature that can help e-commerce businesses capture a significant share of the market. As the conversation delves deeper, Liam provides valuable insights into managing a rapidly growing company. He shares his experiences in stakeholder management and effective communication within a growing team. Additionally, he highlights the significance of prioritizing communication in multiple locations, especially in a remote work setting. Liam also touches upon the importance of upskilling in engineering and research, which can drive innovation and growth in any organization. Check out Bidnamic:→ Website: bidnamic.com→ Twitter: twitter.com/bidnamic→ LinkedIn: linkedin.com/company/bidnamic→ YouTube: youtube.com/@Bidnamic→ Instagram: instagram.com/bidnamic→ Facebook: facebook.com/bidnamic/ Connect with Liam:→ LinkedIn: linkedin.com/in/liam-patterson Resources Mentioned in The Episode:→ Booking.com: booking.com→ Shopify: shopify.com→ Sunil Gowda: linkedin.com/in/sunilgowda→ eTail West: etailwest.wbresearch.com→ Herschel: herschel.com→ ChatGPT: openai.com/blog/chatgpt Help The Louis and Kyle Show:If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: twitter.com/LouisKyleShow→ Instagram: instagram.com/louiskyleshow→ LinkedIn: linkedin.com/company/65567567 Connect with Louis and Kyle:→ Read Louis' Newsletter: louisshulman.substack.com→ Louis' Twitter: twitter.com/LouisShulman→ Kyle’s Twitter: twitter.com/_kylebishop→ Louis' LinkedIn: linkedin.com/in/louisshulman→ Kyle’s LinkedIn: linkedin.com/in/kyle-bishop-7b790050 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Coach Reed Maltbie, joins us for captivating conversation on the power of words and language in coaching. In this episode, we explore the profound impact of language on performance and life, from space travel to internal dialogue. We discuss the lasting effects of negative feedback, the importance of emotional control in coaching, and the transformational role of accountability.Drawing on insights from his acclaimed book, "The Spartan Mindset: Mastering the Language of Excellence," and decades of coaching experience, Coach Reed imparts valuable wisdom on personal growth, fatherhood, financial challenges, and the art of winning. Whether a sports enthusiast, aspiring coach, or someone interested in the power of language, tune in for a deep dive into the mindset of excellence.Check out the book: coachreed.com/SpartanConnect with Coach Reed:→ Website: coachreed.com→ LinkedIn:linkedin.com/in/reedmaltbie→ Facebook: facebook.com/RaiseExcellence→ Twitter: twitter.com/coach_reed→ Instagram: instagram.com/Coach_Reed→ TikTok: tiktok.com/@coach_reedResources Mentioned in The Episode:→ Coach Reed’s (TEDx Talk): coachreed.com/Highlights→ Carol Dwek’s (TEDx Talk): youtube.com/watch?v=J-swZaKN2Ic→ Dr. Dan Siegel (Hand Model of the Brain): youtube.com/watch?v=f-m2YcdMdFw→ Nick Winkelman (Book): thelanguageofcoaching.com→ Mark Walman (Article):mypocketcoachapp.com/speech-on-the-brain→ Vision Quest (Film): imdb.com/title/tt0090270→ Rulon Gardner (Wrestler): rulongardner.comHelp The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/  This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Greg Writer, dubbed "The Entrepreneur’s Best Friend," is a business coach, digital marketer, and CEO of Launch Cart, a cloud-based eCommerce platform. With a notable record in corporate finance, he became the youngest owner of a full-service investment bank in U.S. history at 21 and has participated in the success of many startups, demonstrating his entrepreneurial acumen. An influential speaker and author, Greg offers profound insights on business strategy and digital marketing.The discussion initially traces a journey of personal and professional growth, from lessons learned through hardship, the importance of finding purpose, to key insights from various ventures including the creation of a child-safe web browser and understanding branding with Master P and Shrek. The latter part of the conversation delves deeper into business strategies and philosophies including effective management, the role of networking and self-investment, meaningful relationships, overcoming addiction, understanding the intricacies of e-commerce and drop shipping, embracing growth through money, and staying current in digital marketing, concluding with learning how to avoid exploitation in business.Chapters:00:00:00 - The School of Hard Knocks and Early Investment Lessons00:02:22 - Lessons from the School of Hard Knocks and Personal Development00:04:45 - Finding Your Why00:07:06 - Creating a Child-Safe Web Browser with Master P00:09:33 - From Shrek to Master P: Lessons in Licensing and Branding.00:11:49 - Focus and Sequence: How to Successfully Manage Multiple Opportunities00:14:18 - The Importance of Hiring the Right People and the Role of Management and Marketing in Business Success00:18:48 - The Importance of Networking and Investing in Yourself00:21:16 - The Importance of Meaningful Relationships and Giving First, David Shapiro's Rating System00:23:42 - A Personal Story of Addiction and Spiritual Transformation00:26:01 - Blame it on the Devil, the Healing Power of Demons, and Launching a Brand00:28:30 - From Investment Banking to E-commerce Success00:30:58 - Building a Marketplace with Improved Drop Shipping and Native Features00:33:17 - The Importance of Must-Have and Should-Have Features in E-Commerce Platforms00:35:34 - Split payment system and open-sourcing marketing for suppliers00:38:08 - Duplicating Brick and Mortar Distribution Model Online Through Dropshipping and Bringing Real Brands into the Market00:42:43 - Money as a Tool for Growth and Empowerment00:45:09 - Staying Cutting Edge in Digital Marketing00:47:28 - Learning to avoid being taken advantage of in businessCheck out the Launch Cart:→ Website: launchcart.com→ LinkedIn: linkedin.com/company/launchcart→ Facebook: facebook.com/launchcart  → Twitter: twitter.com/LaunchCart→ Instagram: instagram.com/launchcart→ TikTok: tiktok.com/@launchcart→ Youtube: youtube.com/c/LaunchCartConnect with Greg Writer:→ Website: gregwriter.com→ LinkedIn: linkedin.com/in/gregwriter→ Facebook: facebook.com/GregWriterOfficial→ Twitter: twitter.com/gregwriter→ Instagram: instagram.com/officialgregwriter/→ TikTok: tiktok.com/@gregwriter→ Youtube: youtube.com/@GregWriterLiveResources Mentioned in The Episode:→ Think and Grow Rich (Book): amazon.com/Think-Grow-Rich-Landmark-Bestseller→ Rich Dad Poor Dad (Book): amazon.com/Rich-Dad-Poor-Teach-Middle→ Zig Ziglar: ziglar.com→ Brian Tracy: briantracy.com→ Jim Rooney: adifferentwaytowin.com→ Dennis Waitely: deniswaitley.com→ Tony Robbins: tonyrobbins.com→ Master P: trutanksoldiers.com→ Spin Gym: amazon.com/Spin-Gym-Forbes-Riley-SilverHelp The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Neil Soni is a dynamic entrepreneur who has built and grown businesses for startups, large companies, and even himself. He is also the author of The Startup Gold Mine, a practical guide that helps founders to sell to and work with corporates. Alongside this, he co-hosts the podcast, Made You Think, which is available across all podcast platforms.00:00:00 - Reframing the Purpose of Podcasts00:02:06 - Highlighting Solutions and Outside the System Innovations00:04:19 - The Benefits of Digital Leverage and Leveraging the Talents of Independent Workers00:06:23 - Options for Company Research: Consulting Firms and On-Demand Services00:08:31 - Corporate Startups and Sorting the Startup Landscape00:10:39 - Process Scaling and Agency as a Two-Sided Marketplace00:12:45 - Motivations for Changing Industry Inefficiency00:14:58 - Changing the Way Large Companies Approach Innovation00:17:15 - Competing Against McKinsey and VCG in Broken Healthcare and Food Systems00:19:29 - Rites of Passage in the Startup World00:21:29 - The Importance of Soft Social Skills in Entrepreneurship00:23:25 - The Value of a Coaching Program and Learning from a Community00:25:20 - Entrepreneurship as a self-development tool00:27:18 - Finding Problems by Offering Free Help to Businesses00:29:07 - Iterative Cycle in Problem-Solving and Building Trust with Customers00:31:05 - The Success and Challenges of Cold Emailing for Business Growth00:33:16 - The Power of Cold Email and the Future of Podcasting with Fount00:35:27 - Understanding Podcasting 2.0 and Fountain vs Patreon00:37:45 - The benefits of Fountain for direct financial support and audience connection00:39:58 - The Value of Podcasting 2.0 for Bitcoin Circular Economy00:42:19 - Creating a Creator economy00:44:29 - The Power of Memes in Spreading Ideas and Reaching People00:46:23 - The Serendipity of Intros and the Importance of Helping Others00:48:31 - The Importance of Paying It Forward and Double Opt-Ins in Intros00:50:33 - The Importance of Building Relationships for Success00:52:39 - Staying Top of Mind with Free Research Reports00:54:40 - Using different channels and sticking with a project to attract customers00:56:42 - The benefits of podcasting for pitching potential prospects00:58:30 - Learning from others and the power of leverage through podcasts01:00:32 - The Most Practical Books for Entrepreneurs01:02:41 - Connecting Life-Changing Information through a Web of Connections01:04:59 - Social media and reaching out to Neil SoniIn this episode of The Louis and Kyle Show, Neil discusses a range of topics that provide insights into his entrepreneurial journey and his perspectives on various aspects of business and technology. We kick off by reframing the purpose of podcasts and highlighting solutions and innovations that exist outside the traditional systems. Neil then delves into the benefits of digital leverage and the potential of leveraging the talents of independent workers.We wrap up the episode with Neil sharing his thoughts on creating a creator economy, the power of memes in spreading ideas, and the importance of building relationships for success. He underlines the serendipity of intros, the power of paying it forward, and why double opt-ins in intros are essential. Connect with Neil:→ Website: neilsoni.com→ LinkedIn: linkedin.com/in/neilsoni→ Twitter: twitter.com/TheRealNeilS→ Instagram: instagram.com/therealneilsCheck out Extovate:→ Website: extovate.com→ LinkedIn: linkedin.com/company/extovateCheck out The Startup Mine:→ Amazon: amazon.com/Startup-Gold-Mine-Innovation-CompaniesResources Mentioned in The Episode:→ Estée Lauder: esteelauder.com→ Coursicle: coursicle.com→ Remind: remind.com→ Alex Hormozi: instagram.com/hormozi→ Fountain App: fountain.fm→ Citadel Dispatch: youtube.com/@CitadelDispatch→ Adam Curry: twitter.com/adamcurry→ Nostr: nostr.com→ Bitcoin Magazine: twitter.com/BitcoinMagazine→ 2-hour cocktail party: amazon.com/2-Hour-Cocktail-Party-Relationships-Gatherings→ The Almanack Of Naval Ravikant: navalmanack.com→ Antifragile: amazon.com/Antifragile-Things-That-Disorder-IncertoHelp The Louis and Kyle Show:→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Dan Koe is a prolific content creator who rose to popularity by publishing stunning graphics, powerful animations, and insightful essays about the future of work, modern day philosophy, internet entrepreneurship, self-improvement and more.In this conversation, we discuss the responsibility of having a large audience, Dan's soon to be released book, The Art of Focus, the importance of learning and building in parallel, how to effectively set goals, how to manage entropy, the power of a clear vision, winning during the digital renaissance, high value skills, and much more.Learn More About Dan→ Letters: https://thedankoe.com→ Free Power Planner: https://shop.thedankoe.com/planner→ Free 7 Days To Genius Challenge: https://7daystogeniusideas.com→ Writing & content course: https://2hourwriter.com→ Modern Mastery Community & Library: https://modernmastery.co Dan's Socials→ https://twitter.com/thedankoe→ https://instagram.com/thedankoe→ https://medium.com/@thedankoe→ https://linkedin.com/in/thedankoe Links We Discussed:→ Israel Adesanya Speech: https://youtu.be/ZNoODFgTq3c→ Flow by Mihaly Csikszentmihalyi: https://www.amazon.com/Flow-Psychology-Experience-Perennial-Classics/dp/0061339202/ Help The Louis and Kyle Show:→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: [email protected]→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com