Business
Sam Mollaei and Neil Tyra
Where Entrepreneurship and the Law Meet!
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07/08/2023

379. Delegate Your Way to Freedom with Brett Trembly

Today we are excited to have a returning guest, Brett Trembly, the founder, and CEO of Get Staffed Up. In this conversation, we talk about Brett’s newest book, 24 Months to Freedom, and go through some of the chapters which he has laid out like a roadmap on the important positions in your law firm and how to know when and how to hire for them. As founder of Get Staffed Up and a lawyer himself, Brett knows the struggles that lawyers face in this process and I know you’ll get a lot out of our conversation today. Enjoy!In this episode, Neil and Brett discuss:Bringing on a staffer to serve your law firm.How a virtual assistant can assist your law firm. Why you need to be doing consistent marketing. The secrets of growth as you bring on additional staffers.  Key Takeaways:If you don’t have an assistant, you are your assistant. Delegating will allow you to find time freedom that you couldn’t do before. Your marketing doesn’t need to be perfect - it just needs to be good and be consistent. Having a great system in place to convert clients, such as an intake coordinator, can present the right portrait and impression of your firm.Sourcing your staff from the same company will ensure you know that they are being trained consistently and know how to work together to best serve your clients. "You have to protect your time as an attorney, you have to get rid of it every 10 minutes that you do work, that a $10 an hour assistant shouldn't be doing, you're losing $50." —  Brett TremblyGet in touch with Brett Trembly:Website: https://getstaffedup.com/ Twitter: https://twitter.com/Getstaffedup1 Twitter: https://twitter.com/btrembly Facebook: https://www.facebook.com/GetStaffedUp/ LinkedIn: https://www.linkedin.com/company/getstaffedup LinkedIn: https://www.linkedin.com/in/bretttrembly/ Instagram: https://www.instagram.com/getstaffedup/ Check out Brett’s Book and other resources at: 24 Months to Freedom: How Modern Law Firms Use Smarter Staffing Solutions to Fast Track Their Way to Success - https://getstaffedup.com/lawentrepreneur/ To hear more from Brett, check out Episode 195 - Staffing Up Your Firm for Faster Growth - with Brett TremblyThank you to our sponsors!Ruby Receptionist - Virtual receptionist & live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working...
43m
31/07/2023

378. Integrated Design in Your Branding with Christine Raniets

Today, my guest is Christine Raniets. Christine is the owner of a company called Peran Design, a design firm that builds brands and helps market businesses, particularly for solo and small firm law practices. And, even more specifically, for women-owned or female-based law firms. In our conversation, we get into a lot of discussion about what is it that we ought to be looking for as attorneys and as business owners, when we look to hire a design firm to help bring our branding, our marketing, our social media, and all of our design elements together into one cohesive plan. Christine shares a lot of light on the subject and some insights as to how we can go about doing this in a systemic and organized manner. I think you'll get a lot out of it.&nbsp;In this episode, Neil and Christine discuss:A broad-scope approach to branding and image creation.&nbsp;Creative reach outs, both direct and indirect.&nbsp;Integrating design for consistency and cohesion.&nbsp;The changing landscape of marketing and social media.&nbsp;&nbsp;Key Takeaways:Dig deep to understand your story and what problems you’re trying to solve. That is a great way to understand what you want your branding to be.&nbsp;Digital is your number one marketing priority, but print is not outdated or unimportant.&nbsp;Social media is king for content. For law firms, you need to be on LinkedIn, have a great profile, post content, and interact with influencers in that space.&nbsp;Short-form video is the key. People want to see you, get to know you and your firm, and connect that way.&nbsp;&nbsp;"I advise you to explore LinkedIn a little bit further. It is the place where people are going. There's content that's incredibly informative, helps you grow your company, webinars are available, and you get immediate notification of people switching jobs so you can be in touch with them. It's such a great resource, and such an important valuable business development tool for law firms." —&nbsp; Christine RanietsGet in touch with Christine Raniets:Website: https://www.perandesign.com/&nbsp;Email: [email protected]&nbsp;LinkedIn: https://www.linkedin.com/in/christine-raniets-93203560/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: <a href="https://www.facebook.com/thelawentrepreneur/?ref=hl" rel="noopener noreferrer"...
33m
24/07/2023

337. Criminal Litigation with Joe Tamburino

Today my guest is Joe Tamburino. Joe is a transplanted New Yorker who moved out to Minneapolis, Minnesota to go to law school and never left the city after that. Today, you're going to hear about his journey. We don't have too many criminal defense attorneys on the on the program so it's really nice to touch base with somebody as well known as Joe and get his observations on some of the nuances of developing a criminal defense for primarily criminal defense, and why some of the things that are necessary in that type of environment are different from say if you were to do a family law, or estate planning or something of that nature. It’s a great conversation, and I hope you enjoy listeningIn this episode, Neil and Joe discuss:How trial law is similar to acting.&nbsp;Joe’s journey from the prosecutor’s office to being a public defender, to opening a private practice.&nbsp;Why criminal lawyers get recruited more often than those doing civil work.&nbsp;Creating a work-life balance as a criminal litigation attorney.&nbsp;&nbsp;Key Takeaways:Being in front of a jury is like being on stage - you have to convey your message not only with your words but also with your body language, you need to know your audience, and you need to know your material.&nbsp;You need to have a good office manager. If they are good with the business administration and are willing to learn, they can be invaluable to growing and managing your firm.&nbsp;If you want to work from home, do not get into criminal litigation. There are factors that will prevent it due to the nature of the field.&nbsp;If you don’t know what tech is going to be available in the court room, call the clerk ahead of time. The jury wants something of a tech nature because they expect it and learn well with it.&nbsp;&nbsp;"Really to learn how to manage people because everybody's different. Everybody has their own, pluses and minuses, not everyone can get along, not everyone is friendly. But you try to match that and you try to pick the best people that you can." —&nbsp; Joe TamburinoGet in touch with Joe Tamburino:Website: https://www.caplantamburino.com/&nbsp;Email: [email protected]&nbsp;Phone: 612-341-4570LinkedIn: https://www.linkedin.com/in/joe-tamburino-78aa5b10/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: <a...
37m
17/07/2023

376. Taking Your Law Firm from Unpredictable to Wildly Profitable with Mike Morse

This is a classic rerun of my episode with Mike Morse. Mike Morse is a superstar personal injury attorney out of Detroit, and he runs one of the biggest and most profitable law firms in the state of Michigan, doing millions of dollars worth of business annually. So what does that have to do with small solo practitioners trying to grow their businesses?Mike has written a book called “Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly Profitable,” and it outlines the system he used to take his successful law firm to stratospheric levels—but the principles are even more readily applied the smaller your firm is.You really should check out his YouTube channel as well. Not everyone, nor most solos, can afford to do the TV commercials that Mike is a master of, but there is a lot to learn regarding how to craft video marketing messages from watching his content.Get in touch with Mike Morse:Website: https://www.855mikewins.com/&nbsp;Email: [email protected]&nbsp;YouTube: https://www.youtube.com/mikemorselawfirm&nbsp;Instagram: https://www.instagram.com/855mikewins/&nbsp;Book: Fireproof: A Five-Step Model to Take Your Law Firm from Unpredictable to Wildly ProfitableThank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA Website<a...
1h 8m
10/07/2023

375. Creating the Best Team Ever at Your Law Firm with David Burkus

Today, we welcome back one of my friends, David Burkus. David is also one of my favorite authors and I met him back when he published his book, Friend of a Friend, which I believe is the single best book ever written about networking and the science behind networking and, more specifically, relationship marketing. Today we will talk about David’s newest book, Best Team Ever - which is all about the science behind teamwork. I couldn’t be more thrilled to have David back on the program today, enjoy!&nbsp;In this episode, Neil and David discuss:Why company culture is a bogus term.&nbsp;The three key principles of every great team.&nbsp;The answer to the overarching why is more important than the why itself.&nbsp;Understanding who is served by every person on every team in your company.&nbsp;&nbsp;Key Takeaways:Culture is more of a team effort than a company-wide effort. The culture will be built by the habits of the teams, not the trinkets and trappings of an assigned “culture”.&nbsp;We need interpersonal risk-taking in teams. In order to do that, we need to have psychological safety among the team.&nbsp;A team with psychological safety will win far more often than a team that does not have it. The beneficial effects compound for those who do have the trust and respect that comes with psychological safety.&nbsp;Remind your team that everyone is working towards the same goal, regardless of what their role in the organization is. Share the success stories. Show your team how they have made a difference to your clients.&nbsp;&nbsp;"Every great, high-performing team is pretty similar to other ones. Every dysfunctional team might be dysfunctional in its own unique way. But those three similarities, we call them common understanding, psychological safety, and pro-social purpose." —&nbsp; David BurkusGet in touch with David Burkus:Website: https://davidburkus.com/&nbsp;Book - Best Team Ever: https://davidburkus.com/books/best-team-ever/&nbsp;YouTube: https://www.youtube.com/davidburkus&nbsp;Twitter: https://twitter.com/davidburkus&nbsp;Facebook: https://www.facebook.com/drdavidburkus&nbsp;LinkedIn: https://www.linkedin.com/in/davidburkus/&nbsp;Instagram: https://www.instagram.com/davidburkus/&nbsp;If you buy his book, Email David and let him know you heard him here to get the course for Best Team Ever!Check out David’s Other Books here: https://davidburkus.com/books/Subscribe to his excellent newsletter here: https://davidburkus.com/joinCheck out our previous episodes with David here:&nbsp;Episode 181 - How to Grow Your Network...
43m
03/07/2023

374. AI in the Legal Space with Seth Price

Today, we welcome back Seth Price to the show! I’ve asked him to come back because he has a ton of information to share with us about some really valuable stuff based on his experience as the founder of a very successful law firm in Washington, D.C., Price Benowitz, and BluShark Digital, which he heads. He’s going to give us the lowdown on ChatGPT, where he thinks AI-based platforms and services in the legal space are going, and what the impact will be. Listen in for some truly key information for the future of AI and digital marketing.&nbsp;In this episode, Neil and Seth discuss:Executing replicable fundamentals over time.&nbsp;Why ChatGPT stands out from prior tech evolutions.&nbsp;The pros and cons of ChatGPT (and how to stay out of trouble when using it).&nbsp;How AI might change intro legal positions.&nbsp;&nbsp;Key Takeaways:ChatGPT is not just the next shiny thing - this is the real thing and it is going to be making change. Start to learn it now.&nbsp;Like in all areas, ChatGPT is data in/data out. It will change how we do business, but it does need oversight.&nbsp;As the data is curated and AI is applied against it, that is when the magic happens.&nbsp;The younger generation has a different interface with technology. They are interacting with it in a different way than lawyers currently are in the legal industry and it is changing how lawyers connect with their clients.&nbsp;&nbsp;"ChatGPT is a co-pilot. It is something that is giving us information that, in certain arenas, is incredibly valuable, and almost seems like magic." —&nbsp; Seth PriceGet in touch with Seth Price:Website: https://blusharkdigital.com/&nbsp;Website: https://pricebenowitz.com/&nbsp;Email: [email protected]&nbsp;Phone: 347-661-9999Facebook: https://www.facebook.com/blusharkdigital&nbsp;LinkedIn: https://www.linkedin.com/in/sethprice/&nbsp;Listen to the previous episode with Seth here!: https://thelawentrepreneur.com/episodes/ep-229-how-to-stand-out-scale-up-with-digital-marketing-with-seth-price/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: <a href="https://twitter.com/lawentrepreneur" rel="noopener noreferrer"
43m
26/06/2023

373. Never Lose an Employee Again with Joey Coleman

Today we welcome back an old friend of the show, Joey Coleman! A couple of weeks ago you listened to the classic rewind episode where we talked about Joey’s first book and, today, we welcome him back to talk about his newest book, Never Lose an Employee Again, which drops on June 27, 2023! I’ve said on many occasions that Joey’s first book was the single greatest business development book I’ve ever read - it was the only one that caused me to take massive action. I have no doubt that the same experience is going to happen with his newest book. So listen in and learn how you can create remarkable experiences for your customers, your employees, and yourself. I hope you enjoy!&nbsp;In this episode, Neil and Joey discuss:Creating remarkable experiences.&nbsp;Taking actionable tips to never lose an employee or a customer again.&nbsp;The challenge faced in keeping employees globally and how COVID affected that challenge.&nbsp;Creating a better environment than what you originally experienced.&nbsp;The evolving landscape of remote work, workplace competition, and empathetic leadership.&nbsp;&nbsp;Key Takeaways:Employee experience has a lot of underlying principles and traits that can be applied across all cultures because, at the root, everyone is human.&nbsp;Regardless of the size of your firm, the underlying principles and systems you use should work whether you’re hiring your first employee or your thousandth employee.&nbsp;Post-COVID, the world of employer/employee-relationship has changed dramatically and it will never return to the way it was before.&nbsp;Human interactions within the enclave of the work environment are the culture. It is more than the accouterments around the office and the relationships within the workplace.&nbsp;&nbsp;"Your customer experience is only ever going to be as great as your employee experience. As you improve the customer experience, the employee experience goes up. As the employee experience falls, so does the customer experience." —&nbsp; Joey ColemanGet in touch with Joey Coleman:Website: https://joeycoleman.com/&nbsp;Book: https://joeycoleman.com/book/&nbsp;Twitter: https://twitter.com/thejoeycoleman&nbsp;Never Lose an Employee Again: https://www.amazon.com/Never-Lose-Employee-Again-Remarkable/dp/059354238X&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: <a...
51m
19/06/2023

372. Working with a Legal Recruiter for Your Law Firm Hiring Needs with Jodie Zerega

Today my guest is Jodie Zerega. Jodie is the owner of a legal recruiting firm operating out of Sarasota, Florida. As the name implies, they provide all types of recruiting services in the legal space for attorneys, or law firms looking to hire attorneys, and frankly, for attorneys looking to be hired by law firms. In addition, they recently started a division, catering to the needs of recruiting law firm staff, such as paralegals and administrative staff. As I go around the country listening to people talk about their concerns about the business of law, the recurring theme that I hear over and over again is the difficulty in firing in hiring good help, good attorneys, and good staff. So using a legal recruiting firm, like Zerega Consulting, might solve that issue and that's one of the reasons I wanted to have Jodie on the podcast. So without any further delay, let's learn a little bit about legal recruiting with Jodie Zerega.&nbsp;In this episode, Neil and Jodie discuss:The evolution of what law firms are looking for when hiring an employee.&nbsp;Hot topics in legal recruiting in 2023.&nbsp;Compensation when working with a legal recruiter.&nbsp;Hiring and retaining legal staff.&nbsp;&nbsp;Key Takeaways:Understanding why there is a need is vital for your recruiter to understand so they can look to hire the right person for your firm.&nbsp;You want your recruiter to curate the resume list that you receive. If you want piles of resumes, you can get that yourself without a recruiter.&nbsp;The Attorney Jobs App by Zerega Consulting will allow you to save time, if you are searching for a new opportunity, by providing you only with jobs for attorneys and keeping your information private.&nbsp;If you have a legal staffing problem, you need to look at whether or not the nature of the job you're trying to recruit for is attractive.&nbsp;&nbsp;"It's really become a candidates market, which puts the law firms in a very precarious situation." —&nbsp; Jodie ZeregaGet in touch with Jodie Zerega:Website: https://www.zeregaconsulting.com/&nbsp;Attorney Jobs App: https://www.zeregaconsulting.com/attorney-jobs&nbsp;&nbsp;Email: [email protected]&nbsp;Phone: 404-660-3414LinkedIn: https://www.linkedin.com/in/jodie-zerega-8265586/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: <a...
40m
12/06/2023

371. Effective Marketing for Your Law Firm with John Hinson

Today, my guest is John Hinson who works with Spotlight Branding, a digital marketing agency that focuses primarily on solo and small law firms. I wanted to have John back on the podcast today to talk about some of the issues revolving around how the marketplace has changed as a result of COVID, what has happened to law firms since then, and how that influences their approach to marketing. We then revisit some ideas about marketing, funnels, and all that good stuff. Hope you enjoy!In this episode, Neil and John discuss:Marketing funnels and content loops.&nbsp;Where law firms fall short in their marketing process.&nbsp;Providing valuable education in your monthly newsletter.&nbsp;Actionable tips for better marketing, newsletters, and social media.&nbsp;&nbsp;Key Takeaways:Losing contact with the people already in your network and funnel is throwing business down the drain. Maintaining relationships and contact can help with referrals and repeat business.&nbsp;Turn your marketing funnels into loops - don’t have a start and an ending, keep contacts circling through your content loop.&nbsp;Create an updraft and reenergize your contacts. While automation is great, having a personal touch can shake up the connection and give strength to that contact.&nbsp;People are consuming short-form content. This is where more value can be generated for your law firm and your potential clients.&nbsp;&nbsp;&nbsp;"There's value in that consistent loop and just creating ongoing touchpoints that keep you in front of people and keep you top of mind." —&nbsp; John HinsonGet in touch with John Hinson:Website: https://spotlightbranding.com/&nbsp;The Law Firm Marketing Minute: https://spotlightbranding.com/the-law-firm-marketing-minute/&nbsp;Center Stage: https://spotlightbranding.com/center-stage/&nbsp;Spotlight Insider: https://spotlightbranding.com/insider/&nbsp;LinkedIn: https://www.linkedin.com/in/johnhinson/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: <a href="https://www.facebook.com/thelawentrepreneur/?ref=hl" rel="noopener noreferrer"...
39m
05/06/2023

370. Never Lose a Client Again – with Joey Coleman

This is a classic rerun of my episode with Joey Coleman. Joey Coleman is an author, keynote speaker, advisor, coach, and a former attorney. He wrote a book called “Never Lose a Customer Again” — and if you only read one book this year, it should be that. It was a Wall Street Journal best-seller and lays out a remarkably clear description of the customer experience from when they first came into contact with you to when they become a raving fan of yours. He gives you a structured approach to this process that is incredibly easy to follow, and I think implementing these principles will make a significant difference in your law practice.Get in touch with Joey ColemanWebsite: https://joeycoleman.com/&nbsp;Book: https://joeycoleman.com/book/&nbsp;Twitter: https://twitter.com/thejoeycoleman&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy Legal Academy InstagramIf you’ve enjoyed the podcast, please head to Apple Podcasts and leave a rating &amp; review for the show!
58m
29/05/2023

369. Agricultural Estate Planning with Shelby Bothun

Today, my guest is Shelby Bothun. We don't really spend that much time talking about the substitute aspects of law, but Shelby is a lawyer in North Dakota who focuses on estate planning in the agricultural community. And owes it to her roots as an agricultural insurance agent and the fact that her family has been in the agricultural business for a couple of generations now. What I find fascinating is to learn how much I didn't know, frankly, about the agricultural business on a large scale in the Midwest. Many people have this romanticized version of what a farmer or what it means to be a farmer, but really, I should think, more along the lines of a big corporate business owner, because that's what farmers are. This is a fascinating conversation, and I hope you enjoyed it as much as I did.&nbsp;In this episode, Neil and Shelby discuss:Why an agricultural economics degree is so marketable in the Midwest.&nbsp;The importance of service in an industry with identical products.&nbsp;Facilitating the transfer of wisdom, not just assets.&nbsp;Working around the crop seasons to best serve clients.&nbsp;&nbsp;Key Takeaways:There are generational benefits to having a proper succession plan for your agricultural estate.&nbsp;The farm transition is going to be emotional for both parties. Working with an estate planner can help to ease the transition and make it more successful.&nbsp;Get an undergraduate degree in what you are passionate about and want to focus on in law school.&nbsp;In a farming community, land is the most valuable resource.&nbsp;&nbsp;"Most farmers want to leave a legacy. It is a livelihood, it is a career, it is not just a job." —&nbsp; Shelby BothunGet in touch with Shelby Bothun:LinkedIn: https://www.linkedin.com/in/shelby-g-bothun-esq-21428316a/&nbsp;Website: http://www.progressiveag.com/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives!
50m
22/05/2023

368. Creating Routines and Setting Expectations for a Better Law Firm with Mark Rockwell

Today, we welcome back Mark Rockwell to The Law Entrepreneur. What Mark does is help solo and small, firm practitioners. Now he's an attorney by trade, but most of his adult life in business and I think that gives him a little different insight into challenges faced by solo and small firms. Because of that, he brings a different approach to coaching those law practitioners. We have a great conversation today about time tracking, charging what you’re worth, and creating an open and honest environment with both your clients and those working in your law firm. Listen in for some great takeaways to help you run a more successful firm today.&nbsp;In this episode, Neil and Mark discuss:Challenges solo and small firm law firms face.&nbsp;Setting out expectations and scope of work with your client.&nbsp;Keeping on top of your accounts receivable and your time.&nbsp;Tracking time, managing distractions, and avoiding incorrect time reporting.&nbsp;&nbsp;Key Takeaways:Nobody wants to gouge their clients, but if the client understands the value that is created and the work that is involved, they will be more willing to pay you for what you are worth.&nbsp;If you let your AR go too far, you will go from a big, well-paying client to a pro bono client very quickly.&nbsp;Interruptions are destructive to billable time and will be fatal financially.&nbsp;If you do not bill the number of hours in a day that you expected and planned for, you need to understand where that time is going and what activities are pulling you away from that time. Without knowing what those habits and problems are, there will be no change.&nbsp;&nbsp;"At the end of the day, when lawyers aren’t billing enough, it’s a lack of confidence. I believe that in billing and capturing all your time, you have to be confident that you are creating value, the total number of hours that you're going to have billed against this project is going to be met with the acceptance of the client, and they're going to be willing to pay the bill. That is why it goes back to that upfront conversation of managing expectations and understanding the value that is being created." —&nbsp; Mark RockwellGet in touch with Mark Rockwell:Website: https://coachrockwell.com/&nbsp;Email: [email protected]&nbsp;LinkedIn: https://www.linkedin.com/in/coachrockwell&nbsp;Listen to Episode 277 with Mark Rockwell here: https://thelawentrepreneur.com/episodes/277-law-is-not-just-a-profession-its-a-business-with-mark-rockwell/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at <a href="http://www.netprofitcfo.com" rel="noopener noreferrer"...
47m
15/05/2023

367. Changing Your Behavior to Change Your Business with Steph Tuss

Today, my guest is Steph Tuss. Steph is the CEO of a company called Light Is Now, a consulting company that works with small firms and businesses, including law firms, to help them grow, prosper, and to give time back to those who are leading those endeavors to live their best life. We had her business partner, David Neagle, on last year and I wanted to have Steph on because she has more of the hands-on, tactical role in their company, whereas David is the more visionary individual, and so I wanted to kind of complete the picture with her. She gives some great tips and you will get some great takeaways.&nbsp;In this episode, Neil and Steph discuss:Understanding why you don’t do the things you know you need to do.&nbsp;Utilizing an integrator in your business to focus on your areas of genius.&nbsp;Putting dissatisfaction into action.&nbsp;Working with your team not controlling and micromanaging.&nbsp;&nbsp;Key Takeaways:There are two parts to change: awareness and applying new behaviors.&nbsp;If you don’t hire the right people, it will be harder for your business to succeed. Your team is only as good as your worst player.&nbsp;Set your team up for success from the beginning. Until you have the right things in your business, you don’t know if you are stifling your A-Players.&nbsp;Be willing to pay for one person who can do the jobs you need done well, rather than spending less on multiple people who will do it less well.&nbsp;&nbsp;"You've got to start employing new behaviors because that's the only way that change actually occurs. If you just have the awareness, nothing changes, nothing happens. You have to show up differently, which means you have to act differently." —&nbsp; Steph TussEpisode References:&nbsp;The Law Entrepreneur - Understanding the Art of Leverage with David Neagle: https://thelawentrepreneur.com/episodes/333-understanding-the-art-of-leverage-with-david-neagle/&nbsp;No Rules Rules by Reed Hastings: https://www.amazon.com/No-Rules-Netflix-Culture-Reinvention/dp/B0845Z14DX/&nbsp;Get in touch with Steph Tuss:Website: https://www.lifeisnowinc.com/&nbsp;Successful Mind Podcast: https://www.successfulmindpodcast.com/&nbsp;Instagram: https://instagram.com/stephtuss&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: <a...
42m
08/05/2023

366. Operating a Law Firm with Diversity and Integrity at the Core with Corey Kupfer

My guest today is Corey Kupfer. Corey is an attorney that deals with mostly high-level business law, mergers, acquisitions, deal-making, and all that good stuff. But he’s also a highly sought-after and well-recognized content creator in the area of deal-making, has authored a book, and is the host of the very popular DealQuest Podcast. We have a broad discussion today about how he entered the practice of law, how he built his business, and about one of his passion projects - bringing diversity into the legal, entrepreneurial, and business development spaces. To Corey, diversity is more than just a buzzword, it is something that he lives fully and completely every day. I hope you enjoy it.&nbsp;In this episode, Neil and Corey discuss:Looking at negotiations as the start of a relationship.&nbsp;AI in the legal industry.&nbsp;Creating authority with content and authority marketing.&nbsp;Living authentically and the business case for diversity.&nbsp;Key Takeaways:There are always deals that are happening, they are just going to be different during a recession or other hard times.&nbsp;It takes a conscious effort and plan to expose yourself to different groups, get comfortable in circles not of your own, and to put yourself out there.&nbsp;You will make mistakes. Continue to learn, continue to grow, and learn to apologize when you are in the wrong.&nbsp;If you are writing a book, make sure you aren’t writing an article with 150 extra pages. Write your book with the intention of sharing the information you don’t want to take with you to the grave that can help better serve your audience.&nbsp;&nbsp;"It takes more than an openness, it takes a conscious effort and plan to get yourself out there and expose yourself more to different groups, learn cultures, get comfortable, and build trust. The best way that we grow our businesses is that we build trust and more and more people who feel comfortable with us will give us business in return." —&nbsp; Corey KupferGet in touch with Corey Kupfer:Website: https://www.coreykupfer.com/&nbsp;Website: https://www.kupferlaw.com/&nbsp;Book: https://www.coreykupfer.com/the-book&nbsp;DealQuest Podcast: https://www.coreykupfer.com/podcast&nbsp;Twitter: https://twitter.com/coreykupfer&nbsp;Facebook: https://www.facebook.com/CoreyKupfer/&nbsp;LinkedIn: https://www.linkedin.com/in/coreykupfer/&nbsp;Instagram: https://www.instagram.com/coreykupfer/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan
48m
01/05/2023

365. Getting More Done with Ruby Receptionists with Sarah Allen

Today my guest is Sarah Allen. Sarah is the partner account manager for Ruby Receptionists - the same company that is a sponsor for this podcast and has been for many, many years. In terms of full disclosure, I was a client of Ruby long before I started the podcast, and so it was a natural connection there when they agreed to become a sponsor and have been from near the beginning of this podcast. But Ruby has evolved over the years. And they recently really went through a management shake-up and they've added a bunch of features that they didn't have at the time when I first started with Ruby. We've had a feel representative from Ruby back in the day when we talk just about Virtual Receptionist. Today, we talk about why Ruby is such a great company, and why the services offered are so appropriate for solo and small firm practitioners.&nbsp; So without any further delay, here is my friend Sarah Allen.In this episode, Neil and Sarah discuss:What Ruby does for law firms.&nbsp;Capturing more client calls and standing out with your client experience.&nbsp;Utilizing the calls you’re receiving to track your marketing strategies.&nbsp;The importance of having live chat on your website to better serve your clients.&nbsp;&nbsp;Key Takeaways:The number one thing you should do if you are looking to automate and grow your law practice is to hire a virtual receptionist.&nbsp;Your virtual receptionist can do more than you are likely allowing them to do. As they work with you, they will get to know you and your firm and will be able to serve your clients better.Your website is your new front door - that is where people are coming to meet you, learn about your service offerings, and learn more about what they need.&nbsp;It takes a lot of moving parts to run a business, which is what your law firm is. Utilizing a virtual receptionist, like Ruby, will save you time, save you effort, and free you up to do the important work that only you can do.&nbsp;&nbsp;"Every call is more than just a conversation, it's more than just answering the phone. There's a lot more that goes into handling all those calls, and everything that goes along with them." —&nbsp; Sarah AllenGet in touch with Sarah Allen:Website: https://get.ruby.com/TLE&nbsp;LinkedIn: https://www.linkedin.com/in/sarahcallen/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: <a href="https://www.facebook.com/thelawentrepreneur/?ref=hl" rel="noopener noreferrer"...
44m
24/04/2023

364. Leaving a Legacy through PR with Susan Harrow

Today, my guest is Susan Harrow. Susan is a public relations (PR) expert, who has been in the business for quite some time and was affectionately known as the go-to girl for Oprah. She has a very popular website with a lot of information on it at prsecrets.com. I wanted to have Susan on to talk about just how to think about a law firm, in terms of public relations, with the very media outlets that are in existence today, including social media, and how to align your message with what the media is looking for, and how you can use that to leverage your connections and your message to getting new clients and building your business.In this episode, Neil and Susan discuss:Standing out above the noise.&nbsp;Creating a messaging strategy before you contact the media.&nbsp;How media training is like prepping a witness or a client for trial.&nbsp;Creating the foundation for what your message is, then honing it for the audience you are targeting.&nbsp;The pros and cons of PR on social media.&nbsp;&nbsp;Key Takeaways:Every form of PR, social media, print, podcast, television, etc., is different and requires a different set of skills that need to be practiced.&nbsp;Repetition is the mold, perfection is the goal, but there is always something to be improved upon with each iteration and practice.&nbsp;Natural speaking as you explain what you do is often where you realize what your core message is.&nbsp;Think about the topics or causes that you can speak or write on that are relevant culturally, even if it doesn’t directly draw on your practice area.&nbsp;&nbsp;"PR builds your reputation, your thought leadership, your brand, and your visibility, sometimes instantly and sometimes over time, but I'm really focused on not your 15-seconds of fame, but leaving a legacy and giving something meaningful to the world." —&nbsp; Susan HarrowGet in touch with Susan Harrow:Website: https://prsecrets.com/&nbsp;Twitter: https://twitter.com/soundbitesiren&nbsp;Facebook: https://www.facebook.com/SusanHarrow&nbsp;LinkedIn: https://www.linkedin.com/in/susanharrow/&nbsp;Instagram: https://www.instagram.com/susanharrow/&nbsp;Create Your Signature Story: https://prsecrets.com/sigpod&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with...
45m
17/04/2023

363. The Business of an Appellate Law Firm with Elizabeth Franklin-Best

Today, my guest is Elizabeth Franklin-Best. Elizabeth is an attorney in Columbia, South Carolina, who focuses pretty much exclusively on appellate work. In this episode, you're going to hear how ignorant I am part of appellate work, and Elizabeth is going to help educate me first, and, hopefully, you as well as to what this involves and how an appellate practice focuses primarily on federal appeals, as well as some state appeals there in South Carolina where she lives. We also talk about how that differs from a solo or small firm practice in other areas of law, the marketing paradigm, and the approach to business development for something like an appellate practice.&nbsp;In this episode, Neil and Elizabeth discuss:Creating the law firm you want to work at.&nbsp;What the appeal process can look like for those convicted of crimes.&nbsp;Marketing in different areas of law.Closing the education gap for clients.&nbsp;Utilizing the full functionality of your law firm software.&nbsp;&nbsp;Key Takeaways:There are a number of things that people can do on the backend of conviction that people can do to try and get their convictions reversed. This is a side of the law that a lot of people, including lawyers, just don’t know as well.&nbsp;You have the right to appeal, but you do not have the right to win the appeal nor do you have the right to appeal forever.You have to market to your clients where they are. If they are incarcerated that is different than if they are still free.&nbsp;There is a flexibility to working remotely that working solely in an office doesn’t allow. Appellate law lends itself well to remote work as much of it is research and writing.&nbsp;&nbsp;"We believe in radical transparency when it comes to legal fees. In my experience, that has been a real source of frustration for clients and their families in other environments." —&nbsp; Elizabeth Franklin-BestGet in touch with Elizabeth Franklin-Best:Website: https://elizabethfranklinbest.com/&nbsp;Phone: 803-445-1333Twitter: https://twitter.com/eafb71&nbsp;Facebook: https://www.facebook.com/ElizabethFranklinBestPC&nbsp;LinkedIn: https://www.linkedin.com/company/elizabeth-franklin-best-p-c/&nbsp;LinkedIn: https://www.linkedin.com/in/elizabeth-franklin-best-5b6b2788/&nbsp;Instagram: https://www.instagram.com/elizabethfranklinbest/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at <a href="http://www.netprofitcfo.com"...
40m
10/04/2023

362. Running Your Firm with Respect and Clear Expectations with Richard Sullivan

Today, my guest is Richard Sullivan. Richard heads up a very successful family law practice in Orange County, California, and he's been doing so now for the better part of 40 years. He has a tremendous perspective on how things in the legal space have changed over the course of time. He also comes from a very small town in Missouri. So you can imagine how his experience in small-town America, and then getting transplanted to Southern California, how that might also influence and impact his practice of law. It’s a great conversation, full of great stories and takeaways. Hope you enjoy!In this episode, Neil and Richard discuss:Guarding your reputation as a lawyer.&nbsp;Treating others with respect in all aspects of your case.&nbsp;Richard’s unique career path in criminal and family law.&nbsp;Finding, hiring, and retaining quality staff.&nbsp;Staying up to date with technology.&nbsp;&nbsp;Key Takeaways:In criminal law, you often have bad guys at their best. In family law, you often have good guys at their worst.&nbsp;As a lawyer, it is your job to tell your clients the truth about their case. Be honest, give them realistic expectations, and treat them with dignity and respect.&nbsp;When you divorce, you divorce to each other, not from each other, when kids are involved.&nbsp;When word gets out that you’re a respected attorney and treat your staff with respect, staff will come to you looking for employment.&nbsp;&nbsp;"We try to be absolutely honest with our clients and give them realistic expectations. If you set that right away, you're really ahead of the game getting to the conclusion of the case." —&nbsp; Richard SullivanGet in touch with Richard Sullivan:Website: https://www.sullivan-law.com/&nbsp;Email: [email protected]&nbsp;Facebook: https://www.facebook.com/sullivanlawandassociates/&nbsp;LinkedIn: https://www.linkedin.com/in/richard-sullivan-0a65a84b/&nbsp;LinkedIn: https://www.linkedin.com/company/sullivan-law-associates/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: <a href="https://www.facebook.com/thelawentrepreneur/?ref=hl"
38m
03/04/2023

361. Why Every Attorney & Firm Should Be Using TextExpander with Jeff Gamet

Jeff Gamet is a TextExpander Evangelist (yep, that’s his real title) from Smile, who are, as you might have guessed, the creators of TextExpander. I’ve been using TextExpander for a very long time, before I even became a lawyer, and it’s one of the first applications I install on any new device I get.If you’re not familiar, TextExpander is an application that lets you insert “snippets” of text (or graphics), removing the tedium of typing things over and over again while assuring important information is always accurate. It’s perfect for form letters, email addresses, signatures, or anything else that you find yourself typing over and over again (or anything that your team will type over and over again). This feature is available in some other software, but TextExpander is so useful because your same abbreviations work anywhere with a cursor and across any device it’s installed on, whether that’s a computer, phone, or tablet.Get in touch with Jeff Gamet:Website: https://textexpander.com/&nbsp;LinkedIn: https://www.linkedin.com/in/jeffgamet/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy Legal Academy InstagramIf you’ve enjoyed the podcast, <a...
50m
27/03/2023

360. Law Firm Lessons from Kobe Bryant with Henry Gereis

This is a classic rerun of my interview with Henry Gereis. Today, my guest is Henry Gereis, and Henry is a criminal defense attorney near Bakersfield, CA who has an interesting journey, having transitioned from family law, ultimately into doing criminal defense work. It's an interesting story about how he attributes a lot of the success that he's had to the fact that he's a huge fan of Kobe Bryant and learned a lot from Kobe and how Kobe approached his life in terms of being prepared and understanding all the nuances of what he was facing. Henry has taken that approach and applied it to his practice of law. It's a terrific homage to somebody who meant a lot to him and I think you can see it in what he does for his community.In this episode, Neil and Henry discuss:Henry’s transition from being a family law attorney to being a criminal defense attorney.&nbsp;How Kobe Bryant affected Henry’s career path and life.&nbsp;Challenges of being a solo or small-firm practitioner.&nbsp;Helpful tools utilized in Henry’s law practice.&nbsp;&nbsp;Key Takeaways:Every person deserves to be treated with respect and decorum, regardless of where they are from and their walk of life.&nbsp;If you are prepared to the best of your ability, there is no need to be nervous.&nbsp;You do not have to be great at everything. There are many other professionals that are out there to help you run your firm.&nbsp;With everything, break it down into its smallest components and take it one piece at a time.&nbsp;&nbsp;"I like to think of branding as what we represent. I think that empathy, especially in a criminal defense setting, is the missing ingredient in the legal profession. And so we have a slogan, and registered it, it's Client-Centered Caring Council™. And that's what we stand for. That's what we do every day." —&nbsp; Henry GereisGet in touch with Henry:Website: https://esqaspire.com/&nbsp;Instagram: https://www.instagram.com/gereislaw/&nbsp;Facebook: https://www.facebook.com/gereis.law&nbsp;Twitter: https://twitter.com/gereislLinkedIn: https://www.linkedin.com/in/henry-gereis-034336121/&nbsp;Reference:&nbsp;Raise Your Game: High-Performance Secrets from the Best of the Best by Alan Stein, Jr. - https://www.amazon.com/Raise-Your-Game-High-Performance-Secrets/dp/1546082867&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to &nbsp;https://get.ruby.com/TLE or call 844.895.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: <a...
32m
20/03/2023

359. Finding Focus and Changing Your Approach to Your Time Management with Sarah Tetlow

Today, my guest is Sarah Tetlow. Sarah is the founder and CEO of a company called Firm Focus. What Firm Focus does is it works with attorneys and law firms to improve a variety of things such as their productivity, ridding themselves of the art of procrastination and helping them delegate, she has a complete system for how to manage your email inbox, and a variety of those kinds of productivity enhancements that will allow you to become more efficient and more effective as an attorney and as a business owner. It’s a great conversation with tips and tools that can help everyone!In this episode, Neil and Sarah discuss:Sarah’s approach to time, attention, and email management.&nbsp;Appropriately prioritizing your day.&nbsp;Reducing procrastination in your life.&nbsp;Using ARTT to manage your email effectively and efficiently.&nbsp;&nbsp;Key Takeaways:Procrastination is a habit, not an identifier. You are procrastinating, you are not a procrastinator.&nbsp;Block and schedule your time on your calendar for you and hold to it as you would for meetings with other people.&nbsp;Schedule appointments with yourself to get the tasks done that you need to.&nbsp;Your inbox should not be your to-do list. You should also be wary of how many flags you are using in your inbox.&nbsp;&nbsp;"My system doesn't teach Inbox Zero, but it is about Inbox Zen. It teaches the workflow of the mailbox, in taking it out of the mailbox, you're doing something with it, and what to do with the message so it doesn't live in your inbox and you are taking control of it." —&nbsp; Sarah TetlowGet in touch with Sarah Tetlow:Website: https://www.firm-focus.com/&nbsp;LinkedIn: https://www.linkedin.com/in/sarah-tetlow/&nbsp;Use TLE20 to get 20% off Sarah’s ARTT email system at: https://arttemail.com/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to &nbsp;https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of...
48m
13/03/2023

358. Creating a Tangible and Intangible Brand Experience with Christy Zlatkus

Today, I am excited to welcome back Christy Zlatkus, founder of Z Family Law, to the show! Since the last time she was on the podcast, she has rebranded her law firm with a clear focus on creating consistent branding across every sensory aspect and social media platform. Christy talks to us about what that experience was like, what it means to really be client focused, and her unique approach to her rebrand.&nbsp;In this episode, Neil and Christy discuss:Being a partner in your client’s change.&nbsp;Creating more value for your clients than just legal services.&nbsp;Rebranding without changing what is working.&nbsp;What it means to work with the right marketing company.Viewing everything from the client experience.&nbsp;Key Takeaways:In family law especially, your clients want to see hope and empathy.&nbsp;It is easy to pick a logo and colors that have meaning. But you need to create a feeling with your brand to really connect to your clients.&nbsp;Your website is the cornerstone of your branding.&nbsp;Rebranding and building your website is going to take time to do it right.&nbsp;&nbsp;"It's easy to pick a logo that has a meaning, and it's really easy to pick colors. What's hard is authenticity. Because to be authentic, you got to be vulnerable, and you have to let people know the real you." —&nbsp; Christy ZlatkusListen to Ep 168 of the Law Entrepreneur with Christy Zlatkus here!: https://thelawentrepreneur.com/episodes/ep-168-changing-family-law-narrative-creating-office-environment-supports-practice-area-christy-zlatkus/&nbsp;Get in touch with Christy Zlatkus:Website: https://www.zfamilylaw.com/&nbsp;Email: [email protected]&nbsp;Twitter: https://twitter.com/ZFamilyLaw&nbsp;Facebook: https://www.facebook.com/zfamilylaw/&nbsp;LinkedIn: https://www.linkedin.com/in/christy-zlatkus-29196a3/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: <a href="https://twitter.com/lawentrepreneur" rel="noopener noreferrer"...
44m
06/03/2023

357. How to Grow Your Small Firm Using Freelance Attorneys with Greg Garman

This is a classic rerun of my episode with Greg Garman. Greg Garman is CEO and founder of LAWCLERK, a company that provides outsourcing of legal services, specifically freelance attorneys, to either hire or offer your services. It’s an incredibly useful platform for people on both sides of the fence.We talk about how the platform has evolved from its original mission to now providing the support many small firms need to grow.Resources:Website: www.lawclerk.legal&nbsp;Podcast: The Successful Business and Practice of Law – Presented by LAWCLERK - https://podcasts.apple.com/us/podcast/the-successful-business-and-practice-of-law/id1518037932&nbsp;Twitter: https://twitter.com/greg_garman&nbsp;The Law Entrepreneur: Ep. 123 – Creating a Virtual Marketplace for Contract Attorneys: Lawclerk.legal – with Greg Garman - https://thelawentrepreneur.com/episodes/ep-123/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy...
47m
27/02/2023

356. Repurposing Your Content For Greater Audience Reach with Kelsey Shumway

In today’s episode, recorded on the 7th year anniversary of the podcast, I talk to Kelsey Shumway. Kelsey is the Director of Sales and Strategy at Repurpose House. And as you're going to hear, she is an expert on how to repurpose marketing content, whether it be video or audio, and getting the bigger bang for your buck, so to speak, across social media channels, and ultimately driving more clients to your front door, and who doesn't need more clients knocking on their front door. It’s a great episode filled with a lot of practical information you can use today. Take a listen!In this episode, Neil and Kelsey discuss:Getting started with creating content (and getting it seen!).&nbsp;Repurposing your content to reach the right audience.&nbsp;The secrets of the algorithm.&nbsp;Setting yourself apart from the crowd.&nbsp;&nbsp; Key Takeaways:People love learning from people. They do not love learning from brands.&nbsp;Making your YouTube videos as searchable as possible is only going to help you - remember, Google owns YouTube.&nbsp;Utilize shorter-form content (created from your longer content) to continually direct people back to the long-form content.&nbsp;People want to take in content in different places and in different ways. Repackaging your already-created content to reach a wider audience is a great use of your time.&nbsp;&nbsp;"Your ultimate goal is to show up on social media. It is a necessity - I don't think it's optional anymore to be catering to an audience that prefers short-form content." —&nbsp; Kelsey ShumwayGet in touch with Kelsey Shumway:Website: https://repurposehouse.com/&nbsp;LinkedIn: https://www.linkedin.com/in/imkelseyshumway/&nbsp;Use Code: TLE15 to get 15% off 2 months when you work with Repurpose House and mention the podcast!Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line - and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools...
36m
13/02/2023

355. How to Turn Your Firm Into a Brand with Mike Kim

This is a classic rerun of my episode with Mike Kim. Mike Kim is a brand strategist for business thought leaders, coaches, authors, and anyone who wants to create impact with their ideas and get their message heard. He’s given a TED Talk and been featured on PBS, CNN, Fox, and more. He’s also the author of You Are The Brand. Attorneys tend to struggle with brand-building, especially solo or small firm practitioners who don’t have the money to spend on an advertising agency or brand manager. He’s worked with attorneys in the past and knows how to make the process easier.Resources:Website: https://mikekim.com/&nbsp;Read: You Are The Brand - https://youarethebrandbook.com/&nbsp;Instagram: https://www.instagram.com/mikekim/You Are the Brand Podcast - https://mikekim.com/show&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to https://get.ruby.com/TLE or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy Legal Academy InstagramIf you’ve enjoyed the podcast, <a...
48m
06/02/2023

354. Creating a Subscription-Based Law Firm with the Subscription Attorney, Mathew Kerbis

Today, my guest is Mathew Kerbis. Mathew is an attorney in downtown Chicago, and he recently went solo out after spending some time in the litigation world in a bigger law firm. He has launched his solo practice based entirely on the subscription model. What's really interesting about his approach is that he has envisioned a provision of legal services in much the same way as say a gym would provide services to their members with a base fee, and then extras added on, so to speak. I'll let him explain more of that to you in the podcast episode, but it's a really intriguing approach to how to structure both your firm and your pricing model that not too many people have explored. He is going to be speaking on the subject of the upcoming ABA Tech show in Chicago at the beginning of March. This episode is full of great information, and I hope you enjoy it as much as I did.&nbsp;In this episode, Neil and Mathew discuss:What motivated Neil to leave his litigation firm and go into solo practice.&nbsp;Being a parent, finding a work-life balance, and creating a firm that works for your life.Making money on a subscription model.&nbsp;Growing and serving clients as a solo subscription-based practitioner.&nbsp;&nbsp;Key Takeaways:The pandemic has completely changed client expectations. The old trappings of the legal industry are no longer a requirement for many clients.&nbsp;Create boundaries within your subscription model. Not everyone is going to be the best client for you and you’re not the right attorney for everyone.&nbsp;Clients are more likely to pay you an additional fee for additional work if they are already a subscriber, rather than having to find a new lawyer and get everything set up with that other attorney.Legal tech can help you to launch your subscription firm. There are many different options out there. Find what works for you and stick with that. Many of them integrate together to serve your clients better.&nbsp;&nbsp;"Things happen throughout our lives that we think we should handle on our own, in part, because lawyers are too expensive. Why would I pay a lawyer $250 an hour to ask a question that can be handled in five minutes? It doesn't make any sense. But it does on the subscription model." —&nbsp; Mathew KerbisGet in touch with Mathew Kerbis:Website: https://subscriptionattorney.com/&nbsp;LinkedIn: https://www.linkedin.com/in/mathewrobertkerbis/&nbsp;&nbsp;Twitter: https://twitter.com/MathewKerbis&nbsp;&nbsp;Law Subscribed Podcast: https://lawsubscribed.com/&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy Youtube<a...
43m
30/01/2023

353. ChatGPT & AI in the Legal Industry with Jordan Ostroff

My guest on this episode is my good friend Jordan Ostroff. Jordan is an attorney down in Orlando, Florida. He is also the owner and creator of a legal marketing company called LegalEase. Today, I asked him on the show to specifically talk about a topic that I see come up over and over again on all the social media channels and in all the blogs that I pay attention to: the role and use of artificial intelligence in the legal marketplace, and how something called ChatGPT is taking off and is being touted as a game changer. I have to admit that I have for a number of different reasons, kind of stuck my head in the sand with respect to AI in the legal space, so I wanted to get somebody to school beyond the subject and there's nobody better than Jordan and so hopefully you'll be as enamored with the information as I was.In this episode, Neil and Jordan discuss:ChatGPT and AI in the legal marketplace.&nbsp;Doing things differently in your marketing.&nbsp;What ChatGPT can do and how it is learning as it is used.&nbsp;Delegating the 80% to AI.&nbsp;&nbsp;Key Takeaways:If you’re truly standing out and doing things differently, AI is going to allow you to do marketing easier, more consistently, and cheaper than ever before.&nbsp;Writing is where we are seeing AI make more inroads.&nbsp;While an AI is not a person and won’t see things in the same way a person would, taking into account current events and in-the-moment changes, it can often point out things that seemed too simple or were overlooked by people.&nbsp;AI will allow you to create content more quickly, allowing you to have a baseline that can then be tweaked to your writing style, content, and ideas in a more timely fashion.&nbsp;&nbsp;"The more that you're spending time honing your craft, the less you're wasting time on random BS that fills up our week, instead replacing that with automation and delegation. It's going to be awesome to see how much more time people have to be better at their actual jobs, to move the ball forward, and to provide a better experience." —&nbsp; Jordan OstroffGet in touch with Jordan Ostroff:Website: https://www.jordanlawfl.com/&nbsp;LegalEase: https://www.legaleasemarketing.com/&nbsp;Facebook: https://www.facebook.com/jordan.ostroff/&nbsp;LinkedIn: https://www.linkedin.com/in/jordan-ostroff/&nbsp;Instagram: https://www.instagram.com/lawyerwithalife/&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy Youtube<a href="https://bit.ly/3KJnUMY"...
41m
23/01/2023

352. Building a Thriving Practice as a Busy Mom with Miriam Airington-Fisher

Today, my guest is Miriam Airington-Fisher. And Miriam is a law firm owner in the Richmond, Virginia area, who quite humbling to me, has been a longtime listener of The Law Entrepreneur and credits the program for helping her shape her practice as she was starting out as a solo practitioner in the criminal defense world, while trying to raise initially one and now three children at the same time. We talk about that journey, how convoluted and complex that journey can be for working moms, and how, through that discovery, she came to author a book called Mom's a Lawyer: Start a Firm and Take Control of Your Life, which then also gave rise to a course called Law Firm Launch. You're going to hear that whole span of development and growth from Miriam and it's just quite literally fascinating to me. I hope you enjoy it!In this episode, Neil and Miriam discuss:Balancing parenthood and running a law firm.&nbsp;Building a firm to fit your lifestyle, regardless of practice area.&nbsp;Increasing your fees and providing excellent customer service.&nbsp;Strategic hires to grow your firm.&nbsp;Key Takeaways:You aren’t going to know everything you need to know when you first build your practice and begin running it as a business.&nbsp;You do not need to build your firm like everyone else’s. You can create systems and designate roles in a way that works for you and your team.&nbsp;You can set reasonable boundaries and expectations while still being a diligent attorney.&nbsp;The number one reason women (up to ⅓)&nbsp; leave a legal career at the height of their career is because of family and home pressures.&nbsp;&nbsp;"I want to have a successful practice that serves as many people as we can. I want to have an office culture that is healthy, and that supports our team members excelling professionally, but also having a work-life balance." —&nbsp; Miriam Airington-Fisher&nbsp;Episode Reference:&nbsp;Find out more about Get Staffed Up and how they can help your firm here: https://getstaffedup.com/tle&nbsp;Scribe Media: https://scribemedia.com/&nbsp;Get in touch with Miriam Airington-Fisher:Website: https://www.momsalawyer.com/ &amp; https://www.airingtonlaw.com/Email: [email protected]&nbsp;Book: https://www.momsalawyer.com/book&nbsp;Show: https://podcasts.apple.com/us/podcast/accessory-to-justice/id1601832073&nbsp;YouTube: https://www.youtube.com/channel/UCSqJEivnENlXzVkDiQBoHCg&nbsp;LinkedIn: https://www.linkedin.com/in/miriam-airington-fisher-409b27127/&nbsp;Instagram: https://www.instagram.com/airingtonlaw/ &amp; https://www.instagram.com/moms_a_lawyer/&nbsp;<a...
45m
16/01/2023

351. Systematizing Your Law Firm with Shanice Miller

Today, my guest is Shanice Miller. Shanice is the owner of The Taskly Group, and they set up your business systems, so you don't have to.&nbsp; It's a really interesting model, because we hear attorneys say all the time that they need to systematize, but don't have the time to do that. Well, her company is tasked with doing just that. They come in, interview you, and go through the workflow. They then find out what needs improvement, they design how to do that, and then they implement the systems for you, including the training and the procedures and what have you. Taskly Group will help you set up your systems and, and provide training to your staff. And I think it's a really interesting model for those people who are busy tending to the legal needs of their practice and don't quite have the bandwidth to be able to do the necessary systemizations. I am really thrilled to have Shanice on the program, and I hope you enjoy this interview as much as I did.&nbsp;In this episode, Neil and Shanice discuss:Systems development and implementation.&nbsp;The three departments of every business.&nbsp;Building a system unique to your law firm.&nbsp;Growing to the next level.&nbsp;&nbsp;Key Takeaways:You need to define what is causing problems before you can figure out how to design a system to fix those problems.&nbsp;Communication is one of the biggest complaints from many law firm clients. Building a system for regular communication will allow the client to feel cared for.&nbsp;There are a lot of different tools that do similar things - pick one that will work for you. The systems can be built into and around that system.&nbsp;There are only a certain number of clients you can serve without having systems in place.&nbsp;&nbsp;"Systems are the key to success in business. It is the key to helping you produce a sustainable business with less stress, fewer errors, and happier clients." —&nbsp; Shanice Miller&nbsp;Get in touch with Shanice Miller:Website: https://tasklygroup.com/&nbsp;Facebook: https://www.facebook.com/profile.php?id=100081770791413&nbsp;LinkedIn: https://www.linkedin.com/in/shanicemiller/&nbsp;Instagram: https://www.instagram.com/tasklygroup_/&nbsp;Get Shanice’s FREE 3 Steps to Automating and Scaling here: https://tasklygroup.com/neil&nbsp;&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: <a href="https://thelawentrepreneur.com/" rel="noopener noreferrer"...
38m
09/01/2023

350. The Neuroscience of Marketing with Dan Russell

Today, my guest is Dan Russell. Dan is a marketing expert who owns his own marketing firm and did a lot of workshops to help convey strategies and principles regarding marketing. What I really liked about his approach is that it’s based on neuroscience; he did the hard work of diving into the science behind why things work from a marketing perspective, and then took those findings, scientific findings, and created the principles and approaches to marketing that capitalized on those findings. So you're going to hear him talk about that. He's reduced that all down into a new book, Snake Oil, which walks you through the history and the current affairs of the marketing world and provides a lot of lessons that will help you break some of the notions that we have regarding marketing and how that can cause us to either reacting appropriately or not react. It's really an interesting conversation, to help us approach marketing from a new perspective. So I'm very happy to share with you this conversation with Dan Russell.&nbsp;In this episode, Neil and Dan discuss:Why you should know the neuroscience of marketing.&nbsp;Overcoming the distrust of marketers and the distrust of attorneys.&nbsp;Deciding what to test in your marketing.&nbsp;Finding your big ideas in the stories that you tell.&nbsp;&nbsp;Key Takeaways:If you know how to communicate the right message to the right people, you don’t need to do any fancy tactics.&nbsp;Marketing is both an art and a science.&nbsp;Your big idea is the nucleus of your marketing atom. All things should circle around that item and drive back to that big idea.&nbsp;You need to have a good message around which your campaigns are built around. You first need to get the attention before you can convert the sale.&nbsp;&nbsp;"Don't worry about the sales, because most people here probably have more of a lead generation problem than a sales problem. Just talking about leads, focus on the bare minimum number of steps that need to happen to generate a lead, then measure the conversions at each step along that process." —&nbsp; Dan Russell&nbsp;Get in touch with Dan Russell:Website: https://heydanrussell.com/&nbsp;Book: https://heydanrussell.com/book/&nbsp;Twitter: https://twitter.com/heydanrussell&nbsp;Facebook: https://www.facebook.com/heydanrussell&nbsp;Instagram: https://www.instagram.com/heydanrussell/&nbsp;LinkedIn: https://www.linkedin.com/in/heydanrussell/&nbsp;&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur website<a...
45m
02/01/2023

349. Be a Specialist with James Grant

Today, my guest is James Grant. James is the co-founder of Georgia Trial Attorneys, a pretty sizable law practice just outside of Atlanta that focuses on personal injury, but their firm is exclusively devoted to litigating personal injury cases. And so their referral partners, are other law firms that are doing the pre-litigation work, who aren't able, for whatever reason, to resolve the case and have to put the matter into suit. That's what James’ firm does and they're very successful at it. We talk about that evolution, how he went from a practicing attorney as a prosecutor, and now how he and his partner have formed this very successful partnership in trial practice.&nbsp;&nbsp;In this episode, Neil and James discuss:The evolution from a prosecutor to a litigation personal injury attorney.&nbsp;Helping other lawyers make more money with less stress.&nbsp;The virtualization of law firms.&nbsp;Utilizing technology for a litigation law firm with a virtual team.&nbsp;&nbsp;Key Takeaways:The skill set you need to run a pre-litigation personal injury practice is not the same, nor is the level of resources needed, if that case ends up going to trial.&nbsp;Everyone needs a unique value proposition.&nbsp;Clients don’t care about your physical location - they just want to have you be accessible and communicative.&nbsp;You can’t run a business on gut and feeling. You need to run a business on data and metrics. Your law firm is a business.&nbsp;&nbsp;"The number one thing that we found is you have to be a specialist. The thing that I've always seen, whether it's in entrepreneurship or in school, and pretty much in any station in life, if you dabble in a little bit of everything, you're an expert in nothing." —&nbsp; James GrantGet in touch with James Grant:Website: https://www.gtakg.com/&nbsp;YouTube: https://www.youtube.com/channel/UCc6YLXt4TEKCgZluDLkzwOQ&nbsp;Facebook: https://www.facebook.com/georgiatrialattorneys&nbsp;LinkedIn: https://www.linkedin.com/in/james-grant-accidentattorneyjg/&nbsp;Instagram: https://www.instagram.com/accidentattorneyjg/&nbsp;&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook Page<a href="https://bit.ly/3Vl3krj" rel="noopener...
44m
26/12/2022

348. Standing Out in a Hyper-Saturated Market with Shane McClelland

Today, my guest is Shane McClelland. Shane is a personal injury attorney in Katy, Texas, and Shane recently transitioned to a solo practice. He was in a partnership with some other attorneys before that, and before that big law. We talk about where he is as a solo practitioner and what he's learned along the way. Some of those are lessons that all of us could benefit from, especially in this highly-competitive area of personal industry in a highly-competitive region of the country. It's one of the places in the country that is rife with very experienced, and excellent personal injury attorneys, and the competition is stiff, so there's a lot to be learned from somebody who's competing in that market as a solo practitioner.&nbsp;In this episode, Neil and Shane discuss:Lessons learned as a personal injury attorney.&nbsp;Running a solo law practice in the hyper-competitive market in Houston, TX.Utilizing tech to run your firm.Niching down and becoming known for what you do.&nbsp;&nbsp;Key Takeaways:It’s called an attorney-client relationship for a reason. Be creative with staying in touch with former clients, build relationships while you’re working with them, and stay top of mind with those clients.&nbsp;When you niche down, it doesn’t just have to be by area of law, it can also be geographical and it can have a huge, positive impact on your firm.&nbsp;The law is always changing, focusing in on one thing will allow you to become an expert in that area.&nbsp;Use tech that allows you to run your practice in the most efficient way for you, as well as in the best way for your clients to build that strong relationship is more likely to lead to referrals.&nbsp;&nbsp;"I think what I would do differently is I would pick one thing, and then focus primarily on that one thing. The longer that I'm out on my own, and the more established we get, the more we're narrowing in and focusing in on just the personal injury stuff." —&nbsp; Shane McClelland&nbsp;Get in touch with Shane McClelland:Website: https://www.hmtrial.com/&nbsp;Email: [email protected]&nbsp;Phone: 713-987-7107Twitter: https://twitter.com/hmtrial&nbsp;Facebook: https://www.facebook.com/hmtrials&nbsp;LinkedIn: https://www.linkedin.com/in/hmtrialshanemcclelland/&nbsp;LinkedIn: https://www.linkedin.com/company/losm/&nbsp;Instagram: https://www.instagram.com/hmtrial&nbsp;&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law...
30m
19/12/2022

347. Standing Out with Leadership with Joe Musso

Today my guest is Joe Musso, a lawyer who has practiced for 25 years in nursing home abuse law. Now, we don't often times talk about the substantive aspects of the legal profession on this podcast. But I have to say, I honestly believe that Joe is the first person in 347 episodes that I know of that practices exclusively nursing home abuse. We dive a little bit into what makes it different and challenging, as well as rewarding. Joe has also been mentoring attorneys, literally all of his legal profession, and has now launched his own coaching program. There are a couple of really interesting aspects of his approach to coaching that I think are really refreshing and really sets him apart from other coaches&nbsp;In this episode, Neil and Joe discuss:Joe’s legal career in nursing home abuse law and his coaching practice.The need for more lawyers in nursing home abuse law.&nbsp;The technology needed to run a national law firm.&nbsp;Growing and developing lawyers.&nbsp;&nbsp;Key Takeaways:Nursing Home Abuse Law has fewer lawyers than most other areas and all of the lawyers have more cases than they can handle.&nbsp;Understanding the ins and outs of nursing home law is important, you don’t want your case turning from medical malpractice to a legal malpractice case.&nbsp;Have a client portal through your software that will allow your client to keep up to date on their cases - it will help you and your client.&nbsp;A lot of people are put into leadership positions but were never taught how to lead.&nbsp;&nbsp;"[Learning coaching as a skill] is such a great investment for a lawyer, especially if you own a law firm. And even if it's just the basics of coaching, on some level, that's what you're doing with your staff and your clients." —&nbsp; Joe Musso&nbsp;Get in touch with Joe Musso:Website: https://mussolawfirm.com/&nbsp;Website: https://mussocoaching.com/Facebook: https://www.facebook.com/mussolawfirm/&nbsp;LinkedIn: https://www.linkedin.com/in/joseph-musso-7519a22/&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy Legal Academy Instagram&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will...
37m
12/12/2022

346. Content Marketing for Attorneys with Maddy Osman

Today, my guest is Maddy Osman. She is the founder and creator of The Blogsmith, which is a company that, as the name might imply, focuses on creating data-driven content typically for businesses in the B2B world. She's also done work for some larger-scale personal injury attorneys and has written a book called Writing for Humans and Robots, The New Rules of Content Style, and I think we, as attorneys, gravitate towards content marketing, because it’s something that we understand. What the book does is give you a lot more resources, and a lot more understanding of exactly how to do that writing. From there, you may find yourself in a position where you might want to use a company service, such as The Blogsmith. It's a really interesting conversation, you can tell that she's spent a lot of time in the trenches, understanding how Google works, and how content marketing works, so I think it's something that we could all benefit from.&nbsp;In this episode, Neil and Maddy discuss:Maddy’s journey into writing content for different industries and professionals.&nbsp;Positioning content properly.&nbsp;The purpose of keyword research and factoring in graphics.&nbsp;Creating a writing style guide for yourself or others writing on your behalf.&nbsp;&nbsp;Key Takeaways:It’s more than just writing a blog post. It’s about what you write and how you write it.&nbsp;Working with a professional, experienced content writer, such as The Blogsmith, can help to free up your time and energy as you are running your law firm.&nbsp;You want your reader to have an enjoyable reading experience. Pages of blanket text that look like a novel are not likely to be desirable to the reader.&nbsp;Graphics in your articles do not need to be custom branded or even a photo.&nbsp;&nbsp;"Before you really start any piece of content, you have to consider the goal of why you're creating that content. And if you don't have one, then you probably shouldn't start on that piece yet." —&nbsp; Maddy OsmanGet in touch with Maddy Osman:Website: https://www.theblogsmith.com/&nbsp;Book: https://www.writingforhumansandrobots.com/&nbsp;Twitter: https://twitter.com/maddyosman&nbsp;Facebook: https://www.facebook.com/TheBlogsmith/&nbsp;LinkedIn: https://www.linkedin.com/in/madelineosman/&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedIn<a href="https://bit.ly/3VJloN7"
36m
05/12/2022

345. Processes and Procedures for Successful Recruiting and Staffing with Jaclyn Foster

Today my guest is Jaclyn Foster. She is the owner and head of something Del.Trust Legal Recruiting and Staffing. They provide a complete staffing solution ranging from virtual paralegal support to actual recruiting for full-time legal positions at your firm. I talk to Jaclyn about how she arrived at this approach to staffing for law firms and why she focused on law firms as opposed to other businesses. Our conversation is insightful and, hopefully, there's a solution there that you might find useful to meet the challenges that you have in your solo or small firm practice.In this episode, Neil and Jaclyn discuss:How Jaclyn started Del.Trust, her legal recruiting and staffing firm.&nbsp;Launching her firm at the start of the pandemic as firms go more virtual.Assessing your business processes critically.&nbsp;Getting to the root of why you are hiring who you are hiring and for what role.&nbsp;&nbsp;Key Takeaways:One of the biggest challenges a lot of law firms face is staffing, especially when they are growing or have a larger-than-normal caseload.&nbsp;The processes you have in your law firm will dictate what assistance you can get from your staff and outside help.&nbsp;Having one person who wears all hats is truly the biggest profit killer. You don’t need your highly-skilled, senior paralegal doing entry-level admin work.If you know you need help but can’t put a number of hours or tasks on it, slow down and figure out exactly what it is that you need as that will help you understand the associated costs.&nbsp;"Processes give you the answer to a lot of the business questions you have." —&nbsp; Jaclyn Foster&nbsp;Get in touch with Jaclyn Foster:Schedule a discovery call with Jaclyn here: https://del-trust.com/tle&nbsp;&nbsp;Website: https://www.del-trust.com/&nbsp;LinkedIn: https://www.linkedin.com/in/jaclyn-foster-60b457196/&nbsp;Instagram: https://www.instagram.com/del.trust/&nbsp;Facebook: https://www.facebook.com/deltrustsolutions&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy Legal Academy Instagram&nbsp;Thank you to our sponsors!<a...
29m
28/11/2022

344. Innovation and Systemic Processes in Your Law Firm with Davina Frederick

It is with great pleasure that I have Davina Frederick in the program today. She is the host of the fabulously popular podcast called The Wealthy Woman Lawyer, and the title describes exactly what the podcast is all about. She is an attorney herself and is a coach to many solo and small firm practitioners who are looking to grow their practice. So she's a perfect fit for the law entrepreneur. We have a great conversation today, and I think you’ll enjoy it too.&nbsp;&nbsp;In this episode, Neil and Davina discuss:Pioneering having a virtual law firm before it was commonplace.The trend in the legal industry to products, not just services.&nbsp;Merging marketing, coaching, and legal to build a successful law firm.&nbsp;Building your client based through attraction, not hunting.&nbsp;&nbsp;Key Takeaways:Listen to your clients. They know what they need and want out of their law firm service.&nbsp;Technology has advanced to allow you to work from anywhere at any time. This gives a lot of flexibility and freedom to all lawyers, particularly women.&nbsp;You need to understand who your client is and where they hang out (not just physically, but also where they are on social media and what they are reading).&nbsp;If you need better systems, you need to understand what, exactly, you are looking for with those systems.&nbsp;&nbsp;"A system is a certain, systematic way of doing is a certain way of doing things in a repeatable fashion and with consistent, repeatable results. You can plug in different people, and they should be able to accomplish the same thing in the same way. It's a process, we can apply people to systems and we can apply automation to systems or we can apply both of them." —&nbsp; Davina Frederick&nbsp;Get in touch with Davina Frederick:Website: https://www.wealthywomanlawyer.com/&nbsp;Books and Other Resources: https://www.wealthywomanlawyer.com/products/&nbsp;Show: https://www.wealthywomanlawyer.com/podcasts/&nbsp;Instagram: https://www.instagram.com/davinabfrederick/&nbsp;Twitter: https://twitter.com/dbfrederick1&nbsp;Facebook: https://www.facebook.com/groups/wealthywomanlawyer/&nbsp;&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter:
47m
21/11/2022

343. Integrating Technology into a Solo Criminal Defense Practice with Erin Gerstenzang

This is a classic rerun of my episode with Erin Gerstenznag. Erin Gerstenznag is a technology wizard and a solo criminal defense practitioner, and today she shares how she uses technology to leverage her offerings as a criminal defense attorney. We’ll learn how to use technology to gain efficiency and proficiency in a solo practice, including Erin’s robust and well-thought-out client intake process, which covers everything from the initial phone call to the start of a legal matter.&nbsp;Resources:Learn more at https://www.eringerstenzang.com/&nbsp;Instagram: https://www.instagram.com/ehglawfirm/&nbsp;LinkedIn: https://www.linkedin.com/in/eringerstenzang/&nbsp;Twitter: https://twitter.com/EHGLawFirm&nbsp;Clio: https://www.clio.com/&nbsp;Typeform: https://www.typeform.com/&nbsp;Zapier: https://zapier.com/&nbsp;HelloSign: https://www.hellosign.com/&nbsp;LawPay: https://lawpay.com/&nbsp;&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy Legal Academy InstagramThank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: <a...
40m
14/11/2022

342. Building Authority & Your Email List with a Virtual Summit – with Nakia Gray

This is a classic rerun of my episode with Nakia Gray. Nakia Gray has an interesting tactic for marketing: She uses an online summit to promote her law practice and build her mailing list. She’s the perfect person to speak to on this subject, as her practice is a virtual practice that addresses the legal needs of entrepreneurs. She also has a coaching business that helps attorneys brand their firm and practice. All of these come together with the development of her legal summit that appeals to a wide array of practices and interests. This is an opportunity that many of us can take advantage of.Resources:Learn more: https://nakiagray.com/ &amp; https://graylegalpc.com/&nbsp;Facebook: https://www.facebook.com/NakiaGrayEsq&nbsp;Instagram: https://www.instagram.com/nakiagrayesq/&nbsp;Twitter: https://twitter.com/nakiagrayesq&nbsp;LinkedIn: https://www.linkedin.com/in/nakiagrayesq/&nbsp;Website: beyondthebarinstitute.comEmail: [email protected]&nbsp;&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur website<a...
43m
07/11/2022

341. Documenting Processes for Law Firm Success with Randa Prendergast

My guest today is Randa Prendergast. Randa is the Attorney Whisperer. She runs a paralegal and legal administrative support service out of Columbus, Ohio called Mrs. June Legal. We talk a great deal about how attorneys can leverage a company such as Randa’s, to really gain a handle on growing their practice and expanding the reach of their law firm.&nbsp;In this episode, Neil and Randa discuss:Having an excellent support staff to have a successful law firm.&nbsp;Recruiting and retaining enthusiastic, competent staff who want to work.&nbsp;Identifying and documenting processes, procedures, and workflows.&nbsp;&nbsp;Perfecting processes through practice.&nbsp;&nbsp;Key Takeaways:In most processes and the workflow of a case, an attorney typically only needs to be involved directly with 2 or 3 of those tasks - the rest can be assigned to a paralegal or legal admin.Working with an experienced recruiting company can help you to understand what type of help you may need in your firm to allow you, as the lawyer, to do the things that only you can do.&nbsp;Talking through your processes and procedures with another person can help you to understand exactly what is happening and where any pitfalls may be.&nbsp;Growth comes through small, incremental improvements in your baseline processes and procedures.&nbsp;&nbsp;"No one is going to be as successful as you want them to be if you don't have any processes. They can be intelligent and have experience, but if they're constantly having to ask you how you want something done, because it is your business, that it's going to cause you stress and no one is going to be successful." —&nbsp; Randa Prendergast&nbsp;Get in touch with Randa Prendergast:Website: www.mrsjunelegal.com&nbsp;LinkedIn: https://www.linkedin.com/in/attorneywhisperer/&nbsp;Twitter: https://twitter.com/attorneywhisper&nbsp;Facebook: https://www.facebook.com/attorneywhisperer/&nbsp;Email: [email protected]&nbsp;&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur websiteMy Legal Academy YoutubeMy Legal Academy LinkedInMy Legal Academy Facebook PageMy Legal Academy InstagramThank you to our sponsors!Ruby Receptionist - Virtual
36m
31/10/2022

340. Building and Turning Your Flywheel with Brian LaBovick

Today’s guest is Brian LaBovick. Brian started his legal career in the prosecutor’s office and has since gone on to start his own firm (along with several other businesses and non-profit organizations) which has grown to 15 lawyers and 80 employees. One of the reasons why I had to have him on the show, is because he hasn't forgotten how he made the progress from working out of the backseat of his car, so to speak, to where he is now. And he shares freely his advice and his experiences. I think you're going to get a real insight into how somebody plowed his successes back into the business and what that allowed him to leverage things over the course of years, and really, really develop something special.&nbsp;In this episode, Neil and Brian discuss:How Brian built up his firm to 15 lawyers and 80 support staff.&nbsp;Where to get started with your law firm marketing.&nbsp;Challenges to staffing and marketing.&nbsp;Processes and systems for a well-functioning law firm.&nbsp;&nbsp;Key Takeaways:You can’t be hesitant to spend money to make money. Without marketing, you will not likely be around as a law firm for very long.&nbsp;Building up your marketing takes time, and you will not be spending the same amount of money as a larger firm from day one.&nbsp;Don’t try and bring people onto your team who do not fit your culture. Hire slow and well, and fire fast when someone doesn’t fit.&nbsp;There will be a lot of “nos” before you get your “yeses”. Don’t lose hope and just keep going.&nbsp;&nbsp;"You are the best investment that you're ever going to find. No stock is going to be better than you. Invest in you and your business model. That's what makes your dream come true." —&nbsp; Brian LaBovick&nbsp;Get in touch with Brian LaBovick:Website: https://www.brianlabovick.com/&nbsp;Website: https://www.labovick.com/&nbsp;Phone: 866-LaBovick&nbsp;Book: https://www.brianlabovick.com/the-book&nbsp;YouTube: https://www.youtube.com/c/LaBovick&nbsp;Twitter: https://twitter.com/LaBovickLaw&nbsp;Facebook: https://www.facebook.com/Florida.Lawyers/&nbsp;LinkedIn: https://www.linkedin.com/in/brian-labovick-40032a9/&nbsp;Instagram: https://www.instagram.com/labovicklawgroup/&nbsp;Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:MLA WebsiteLawyerClubPurchase Sam’s bookThe Law Entrepreneur website<a...
47m
24/10/2022

339. Building a Law Firm to Support Your Dream Life with Wendy Witt

Today, my guest is Wendy Witt. Wendy is an attorney, starting another new law firm in the estate planning area, but she's also well known as a law business practice development coach. There are a couple of amazing things that Wendy does in terms of the branding of her coaching practice, and the leveling of services that she offers. I think it's really interesting and is not, frankly, done by a lot of coaches. This makes her unique and really accessible to solo and small firm practitioners, particularly those that don't have a big budget to hire a coach. Listen in for some great takeaways!In this episode, Neil and Wendy discuss:Adapting and changing within the practice of law.&nbsp;Transitioning from big law to a solo practice.Building a business that supports the life you dream of.&nbsp;Understanding your driving forces.&nbsp;&nbsp;Key Takeaways:Everything is a business, even helping people and practicing law.Business is a skill set that can be learned, and should be learned, by solo and small firm owners.&nbsp;There are so many resources, for free, out there for solo and small firm attorneys. You need to be willing to take the advice and change the sails to create the life that you want.&nbsp;How you get to your goal may not look like how someone else is getting to their goal. Everyone is different in their wants, strengths, and choices.&nbsp;&nbsp;"Not only is the business strategy essential, but the mindset is also essential. It affects absolutely everything you do, the choices you make, the way you look at the world, how you interact with clients and your team, and so forth." — Wendy WittGet in touch with Wendy Witt:Website: https://www.milliondollarattorney.com/&nbsp;Email: [email protected]&nbsp;Facebook: https://www.facebook.com/MillionDollarAttorney/&nbsp;LinkedIn: https://www.linkedin.com/in/wendywitt/&nbsp;&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829Legal Funnels - You're feeling overwhelmed, overworked, and you feel like you're doing everything yourself because you lack the systems, procedures, and automations you need for your law firm to run without you...We will set up automated systems and hire the best virtual assistants for your law firm to run completely without you! Within 6 weeks inside of our battle tested and results-based implementation program, you will pack your calendar with high-quality meetings from qualified clients for your law firm.You will outpace your direct competitors in your legal market with a reliable, consistent, and predictable system that will bring you clients 24/7 around the clock. And... You OWN the entire system yourself!Go to www.legalfunnel.com and see what lots of other attorneys have to say about this program.The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your...
42m
17/10/2022

338. Finding The ONE Thing That Matters Most with Geoff Woods

This is a classic re-run of my episode with Geoff Woods. Geoff Woods was the host of a very popular podcast called The Mentee, and he has now moved on to be the host of a new podcast called The ONE Thing, which has been extremely successful. Geoff was my first business coach who helped me develop not only my law practice but this podcast as well. He is the vice president of The ONE Thing, a company created by Gary Keller and Jay Papasan, the authors of the book of the same title. There is a wealth of resources available related to the book, and I hope you will take advantage of them.&nbsp;Resources:Learn more: www.the1thing.com&nbsp;Podcast: www.the1thing.com/podcasts&nbsp;Book: www.the1thing.com/shop/the-one-thing&nbsp;&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829Legal Funnels - You're feeling overwhelmed, overworked, and you feel like you're doing everything yourself because you lack the systems, procedures, and automations you need for your law firm to run without you...We will set up automated systems and hire the best virtual assistants for your law firm to run completely without you! Within 6 weeks inside of our battle tested and results-based implementation program, you will pack your calendar with high-quality meetings from qualified clients for your law firm.You will outpace your direct competitors in your legal market with a reliable, consistent, and predictable system that will bring you clients 24/7 around the clock. And... You OWN the entire system yourself!Go to www.legalfunnel.com and see what lots of other attorneys have to say about this program.The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners come to reclaim control of their firms and their lives! Plus, get the full list of Best AI Tools For Lawyers inside!Get in touch with Sam:<a href="https://bit.ly/3x7Lq3f" rel="noopener noreferrer"...
51m
10/10/2022

337. Being Different in Practicing Law with Owen McGrann

Today, my guest is Owen McGrann. Owen is a fellow solo practitioner, a small firm owner (in fact he owns two small firms), and a fellow guitarist. We will shed some light on how we view the practice of law, how it relates to our clients, and other issues, for those of you who are still struggling with trying to understand where that fits in in your practice.&nbsp;&nbsp;In this episode, Neil and Owen discuss:Building a law firm (and then a second law firm).&nbsp;Understanding what sales really is.&nbsp;Moving away from the billable hour.&nbsp;Knowing your pricing is priced correctly.&nbsp;&nbsp;Key Takeaways:As an estate planner, what you are selling is peace of mind, not just your service.&nbsp;You are not sitting down and billing time. As a lawyer, you are changing people’s lives.&nbsp;Time is not a unit of value. An hour is a unit of time, not a monetary unit.&nbsp;The only way you can scale an hourly model is to bring more attorneys into your firm.&nbsp;&nbsp;"It is important for our customers to understand what it is that we're doing for them, and to help them make the decisions. I'm an advisor, I'm not the decision-maker. And if I'm not providing information to them in such a way that they understand what it is that they're facing, I'm not doing my job." —&nbsp; Owen McGrann&nbsp;Get in touch with Owen McGrann:Website: https://mcgrannlaw.com/&nbsp;LinkedIn: https://www.linkedin.com/in/omcgrann/&nbsp;Website: https://purelyestates.com/&nbsp;&nbsp;Twitter: https://twitter.com/owenmcgrann&nbsp;Facebook: https://www.facebook.com/mcgrannlaw&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers and law firm owners...
43m
03/10/2022

336. Hiring, Onboarding, & Engaging Staff in a Small Law Firm with Molly McGrath

This is a classic re-run of my episode with Molly McGrath. Molly McGrath is the CEO and founder of Hiring &amp; Empowering Solutions, a company that takes a very unique approach to answering two of the most critical questions that I hear most frequently from solo and small firm practitioners: How do I go about hiring staff and how do I train my staff to best support my organization?Molly has a unique take on outsourcing that I think will be invaluable to solo and small firm attorneys who want to stay focused on what they do best – like practicing law – but also want their business to run smoothly and efficiently.&nbsp;Resources:Learn more at hiringandempowering.com&nbsp;The Team Empowerment Academy: theteamempowermentacademy.com/innercircleListen: Hiring and Empowering Solutions PodcastLinkedIn: linkedin.com/in/molly-hall&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829Legal Funnels - You're feeling overwhelmed, overworked, and you feel like you're doing everything yourself because you lack the systems, procedures, and automations you need for your law firm to run without you...We will set up automated systems and hire the best virtual assistants for your law firm to run completely without you! Within 6 weeks inside of our battle tested and results-based implementation program, you will pack your calendar with high-quality meetings from qualified clients for your law firm.You will outpace your direct competitors in your legal market with a reliable, consistent, and predictable system that will bring you clients 24/7 around the clock. And... You OWN the entire system yourself!Go to www.legalfunnel.com and see what lots of other attorneys have to say about this program.The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: https://www.linkedin.com/in/tyralawfirm/Join Lawyer Club FREE, where lawyers...
45m
26/09/2022

335. Increasing Efficiencies and Communication with Jonathan Rosenfeld

Today, my guest is Jonathan Rosenfeld. Jonathan is the principal owner and creator of his law firm, a personal injury law firm outside of Chicago. In our conversation today, we'll talk a lot about the nuances of a personal injury practice, particularly in light of the fact that post-pandemic, many law firms are becoming more virtualized, and work is being done more in a remote fashion. We also look at this way of doing business in the personal injury space and if it lends itself to that type of workflow or not. Listen in to another great conversation!In this episode, Neil and Jonathan discuss:The evolution of personal injury law firms with the increase in remote work.&nbsp;Flexible work options and hiring successful employees.&nbsp;Increasing efficiency and decreasing human error through automation and systems.&nbsp;Appropriately conveying information to clients and juries.&nbsp;&nbsp;Key Takeaways:The commute is a waste of time for most people. If your employees have more flexibility in where and when they work, they will happily get their work done regardless of where and when they are working.&nbsp;Case intake has increasingly moved out of the 9 to 5 timeframe as people submit inquiries online or even call outside of standard office hours.&nbsp;Over time, the type of cases you see will help you to develop your systems, automations, and how the resources in your office will be divided.&nbsp;Prepare, prepare, prepare. The preparation for trial begins with how the work is handled from the beginning of the case.&nbsp;&nbsp;"Without systems, there are a lot of opportunities in this business for errors. These are errors, which not only affect your business but, ultimately, they can affect the client's case and it’s really hard to undo that type of damage." —&nbsp; Jonathan RosenfeldGet in touch with Jonathan Rosenfeld:Website: https://www.rosenfeldinjurylawyers.com/&nbsp;Website: https://camplejeuneusa.com/&nbsp;Facebook: https://www.facebook.com/Rosenfeld.Injury.Lawyers&nbsp;YouTube: https://www.youtube.com/user/rosenfeldinjurylaw&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829Legal Funnels - You're feeling overwhelmed, overworked, and you feel like you're doing everything yourself because you lack the systems, procedures, and automations you need for your law firm to run without you...We will set up automated systems and hire the best virtual assistants for your law firm to run completely without you! Within 6 weeks inside of our battle-tested and results-based implementation program, you will pack your calendar with high-quality meetings from qualified clients for your law firm.You will outpace your direct competitors in your legal market with a reliable, consistent, and predictable system that will bring you clients 24/7 around the clock. And... You OWN the entire system yourself!Go to www.legalfunnel.com and...
45m
19/09/2022

334. Standing Out as a Solo Law Firm with Taylor Darcy

Today, my guest is Taylor Darcy. Taylor is a business attorney and small firm practitioner out of San Diego, California, who has been a longtime listener of the podcast here. I am delighted to have Taylor on the program. Today, we're going to spend quite a bit of time talking about his journey, but maybe more to the point, Taylor is one of the biggest advocates and users of YouTube videos, particularly live YouTube video sessions, to market and promote his law firm and set it apart from others in the San Diego area. We get into the weeds about YouTube marketing, and YouTube content development. So I hope that's important, useful information that you can turn around and using your practice.&nbsp;In this episode, Neil and Taylor discuss:Creating a brand approach in naming your law firm.&nbsp;Marrying planning and action for your business success.&nbsp;Carrying prior experiences and careers into your law practice.&nbsp;Creative marketing that provides value.&nbsp;&nbsp;Key Takeaways:Hope and prayer is not a strategy for business. While it can be what you do as well, you must plan and do it in order to succeed in your business.&nbsp;Often the executives are no smarter than you are, they took a chance where you did not and took action where you sat back.&nbsp;Efficiencies, automation, and client experience can set you apart and make you competitive as a small or solo law firm.&nbsp;YouTube is the second most searched search engine in the world. It takes less time than you think and provides a largely untapped market that most lawyers do not venture into.&nbsp;&nbsp;"If you're providing good and meaningful content, people don't care if you say ‘um’. People recognize that you're a human being, and a lot of them are too afraid to do it themselves. They're not going to judge you. Honestly, anybody that's going to give you a hard time over your mistakes aren't somebody that you're going to want to work with anybody anyway." —&nbsp; Taylor Darcy&nbsp;Get in touch with Taylor Darcy:Website: https://thinklegalpc.com/&nbsp;&nbsp;YouTube: https://www.youtube.com/c/ThinkLegalPC&nbsp;LinkedIn: https://www.linkedin.com/in/taylordarcyesq/&nbsp;LinkedIn: https://www.linkedin.com/company/thinklegalpc/&nbsp;Instagram: https://www.instagram.com/thinklegalpc/&nbsp;Twitter: https://twitter.com/thinklegalpc&nbsp;Facebook: https://www.facebook.com/thinklegalpc&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829Legal Funnels - You're feeling overwhelmed, overworked, and you feel like you're doing everything yourself because you lack the systems, procedures, and automations you need for your law firm to run without you...We will set up automated...
53m
12/09/2022

333. Understanding the Art of Leverage with David Neagle

My guest today is David Neagle. He is a business consultant who doesn't focus exclusively on legal clients but has a great many of them. We spend a fair amount of time talking about how the legal realm of business fits in with a general overall schema of how a business operates in this country and around the world. We drill down a little bit on some of the unique perspectives that he has from his background, and how the life he has lived has led him to lifelong learning and developing his skills as a business consultant. It’s a fascinating journey with a great story and I hope you enjoy it as much as I did.In this episode, Neil and David discuss:Changing your attitude to change your life.&nbsp;David’s journey from high school dropout to successful coach.&nbsp;Differences in mindsets from childhood.&nbsp;Creating and understanding your vision for your business.&nbsp;&nbsp;Key Takeaways:The library is a space of learning and growth for free. You can read anything and apply what you learn and change your life.&nbsp;Without taking actionable steps on what you learn, you will not see the progress you are hoping to achieve.&nbsp;If you were raised in a middle-class family and want to be an entrepreneur, you must change your mindset around business and money.Not everyone wants to play the same role in their own businesses - there are distinct roles and, if you work with a coach, they need to understand what it is you do want to do.&nbsp;"One of the most mature, courageous things any person in business can do is to admit where they're not good, where they have no interest in becoming good, and learning how to find somebody that is way better than they are to do that specific piece." —&nbsp; David NeagleGet in touch with David Neagle:Website: https://davidneagle.com/&nbsp;Show: https://successfulmindpodcast.com/&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to http://ruby.com/ or call 844.311.7829Legal Funnels - You're feeling overwhelmed, overworked, and you feel like you're doing everything yourself because you lack the systems, procedures, and automation you need for your law firm to run without you...We will set up automated systems and hire the best virtual assistants for your law firm to run completely without you! Within 6 weeks inside of our battle-tested and results-based implementation program, you will pack your calendar with high-quality meetings from qualified clients for your law firm.You will outpace your direct competitors in your legal market with a reliable, consistent, and predictable system that will bring you clients 24/7 around the clock. And... You OWN the entire system yourself!Go to www.legalfunnel.com and see what lots of other attorneys have to say about this program.The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at <a href="http://www.netprofitcfo.com"...
45m
05/09/2022

332. Building a Thriving Personal Injury Practice with Brian Beckcom

Today, my guest is Brian Beckcom. Brian runs a law firm out of Houston, Texas, which is a very successful personal injury law firm that has been growing for the past 20+ years and has had some really interesting cases. We talk a lot about how you go from the initial small law firm and how you take it to that next level with multiple attorneys, lots of staff, and a well-run business that allows you the opportunity to, as he says, spend as much time away from the office as he does inside the office. I hope you enjoy it as much as I did.&nbsp;In this episode, Neil and Brian discuss:Brian’s journey to building his own personal injury practice.&nbsp;The quantum steps from starting a practice to a thriving business.&nbsp;Productivity, efficiency, and having the right people in the right seats.Ways to write a book (and make it fast and easy!).&nbsp;&nbsp;Key Takeaways:Insurance companies pay millions to stop people from suing others so they don’t have to pay, but they are the first to sue for any slight.&nbsp;Build your firm understanding what you want your life to be like. Build your firm around that.If you want to grow your firm without going insane, you must have the right people around you, in the right seats, and doing the right job.&nbsp;If you’ve been writing a blog, sending newsletters, or making videos for your business for years, you’ve already got the content for a book, it just needs to be repurposed and reformatted.&nbsp;&nbsp;"Don't think necessarily about what you want your business to look like, think about what you want your life to look like and then the business fits into that piece." —&nbsp; Brian Beckcom&nbsp;Get in touch with Brian Beckcom:Website: https://www.brianbeckcom.org/&nbsp;Website: https://www.vbattorneys.com/&nbsp;Podcast: https://www.brianbeckcom.org/tag/podcast-episodes&nbsp;YouTube: https://www.youtube.com/c/VBAttorneys&nbsp;LinkedIn: https://www.linkedin.com/in/brianbeckcom/&nbsp;Instagram: https://www.instagram.com/brianbeckcomlawyer/&nbsp;Twitter: https://twitter.com/BrianBeckcom&nbsp;Facebook: https://www.facebook.com/vbattorneys&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to www.ruby.com or call 844.311.7829Legal Funnels - You're feeling overwhelmed, overworked, and you feel like you're doing everything yourself because you lack the systems, procedures, and automations you need for your law firm to run without you...We will set up automated systems and hire the best virtual assistants for your law firm to run completely without you! Within 6 weeks inside of our battle-tested and results-based implementation...
47m
29/08/2022

331. Email Marketing That Gets Noticed with Tom Kulzer

Today, my guest is Tom Kulzer. Tom is the founder and creator and CEO of AWeber, which is one of the leading email marketing platforms in the industry. We talk about email marketing, and how that continues to be one of the primary forms of digital marketing that continues today, even though we all hate getting email spam. And when you think of email marketing, it's that fine line that balances between email spam and marketing. So Tom and I spend a lot of time talking about that, how you can improve your email marketing system, and maybe a brief glimpse as to what the future may provide.&nbsp;&nbsp;In this episode, Neil and Tom discuss:Email as the dominator in the content marketing field.&nbsp;The evolution of email marketing.&nbsp;Why to choose email over (or in addition to) social media marketing.&nbsp;What to look for in working with an email marketing company.&nbsp;&nbsp;Key Takeaways:Done right, email is the absolute best way to connect with your clients around the world.&nbsp;Behave how you want to receive and engage with emails.&nbsp;Email campaigns can be a great way to get information to your clients at regular intervals and inform them about your subject matter.&nbsp;Providing valuable information to your clients in email communication is key no matter what industry you are in.&nbsp;&nbsp;"Everyone's definition of what is spam is different. In the legal world, it's one thing. To the end user, the way that I define spam is emails that people don't want." —&nbsp; Tom Kulzer&nbsp;Get in touch with Tom Kulzer:Website: https://www.aweber.com/&nbsp;Website: https://tomkulzer.com/&nbsp;Email: [email protected]&nbsp;LinkedIn: https://www.linkedin.com/in/tomkulzer/&nbsp;Instagram: https://www.instagram.com/tomkulzer/&nbsp;Twitter: https://twitter.com/tkulzer&nbsp;&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to www.ruby.com or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: https://www.facebook.com/thelawentrepreneur/?ref=hlLinkedIn: <a href="https://www.linkedin.com/in/tyralawfirm/" rel="noopener noreferrer"...
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22/08/2022

330. From Struggle to Sale with Mike Chastaine

Today, my guest is Mike Chastaine. Mike is an attorney outside of Sacramento, California, who has a thriving criminal defense practice. I say that he has a criminal defense practice, in actuality, he's transitioning out of that practice and has already moved to New Mexico. So we're going to cover his journey from how he got started in criminal defense and how he, with the help of a couple of mentors, turned the ship around from being a struggling criminal defense firm to a thriving firm to the point where he was able to sell it. We're going to spend some time talking about the mechanics of how you go about selling a law firm, how you go about valuing the firm for sale, and structuring the purchase. We're going to cover a whole journey here in this episode, so let's get with it. Without any further delay, Mike Chastaine.&nbsp;In this episode, Neil and Mike discuss:From struggling firm to thriving firm ready for sale.&nbsp;Mentorship and running a great business (not just being a great lawyer).&nbsp;Filling the holes in your office.&nbsp;Hiring for a specific position and having clear, direct standards.&nbsp;Competing on value, not on price.&nbsp;&nbsp;Key Takeaways:Mistake #1: you cannot do it all and do it well.&nbsp;Hiring someone to do your books is a leap of faith, but it will increase your billable hours without spending additional time.&nbsp;Without having a follow-up system, things will fall through the cracks. There will always be things that you can’t predict, but you can prepare for that percentage of unpredictability.&nbsp;Having clear procedures and policies not only allows your staff to know what is expected at all times but also makes transitioning out of the firm easier.&nbsp;&nbsp;"I basically went from running things on a gut level to running it based on true data. And things really just started to explode from there." —&nbsp; Mike Chastaine&nbsp;Get in touch with Mike Chastaine:Website: https://mikechastaine.com/&nbsp;Email: [email protected]&nbsp;Book: https://michaelchastaine.com/books/&nbsp;LinkedIn: https://www.linkedin.com/in/michael-chastaine-4683104/&nbsp;&nbsp;Thank you to our sponsors!Ruby Receptionist - Virtual receptionist &amp; live call services that will help you grow your office (and save money), one call at a time - to learn more, go to www.ruby.com or call 844.311.7829The Net Profit CFO - Ryan Kimler works with attorneys who want to enjoy higher net profits without working longer or harder. With just 9 Simple Numbers, Ryan will help you drive more profit to your bottom line-and he won't confuse you with all the details! Connect with Ryan at www.netprofitcfo.com.Get in touch with Neil:Website: https://thelawentrepreneur.com/Twitter: https://twitter.com/lawentrepreneurFacebook: <a href="https://www.facebook.com/thelawentrepreneur/?ref=hl"...
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