EP 184: The 3 Most Important Metrics for a Marketing Hire
This week on my podcast, we have a great show for you.We discuss a variety of topics around sales including:OPEC reducing supply to increase pricesThe consequences of having the right resource in the wrong placeHow supply and demand dictate priceUS Bank opened fake accounts to meet sales goals - What can you learn from this?How to set the right incentives - Having the wrong ones can be detrimental to your businessThe 3 most important metrics for a marketing hireHow two accountants are crushing their sales (Over 60% up from last year)---------------------------------------------------------------------------------Find Your Next Partner, Client and Mentor All in the Same PlaceEvery quarter 50 of the brightest and fastest growing small businesses from the United Kingdom and across Europe get together as part of our Success Mastermind programme.Each month Dan invites a small handful of guests to come along and experience a Success Mastermind meeting for themselves before deciding whether to commit to the programme. If you are interested in knowing more about this exclusive group, go here to find out more.https://danbradbury.com/me-q4/---------------------------------------------------------------------------------Books Mentioned in this Episode...The Balanced Scorecard: Translating Strategy into Actionhttps://www.amazon.co.uk/Balanced-Scorecard-Translating-Strategy-Action/dp/0875846513/Never Split the Difference: Negotiating as if Your Life Depended on Ithttps://www.amazon.co.uk/Never-Split-Difference-Negotiating-Depended/dp/1847941494Links Mentioned in this Episode...MBS Accountantshttps://www.mbsaccountants.co.uk/The Leaky Bucket Podcasthttps://theleakybucket.buzzsprout.com/My Books...Turnover Is Vanity, Profit Is Sanity: 9 1/2 Steps to Improving Your Profits & Cashflowhttps://www.amazon.co.uk/Turnover-Vanity-Profit-Sanity-Improving/dp/1691215333/Breeding Gazelles: Fast Growth Strategies For Your Businesshttps://www.amazon.co.uk/gp/product/B01F2R0MG2/ref=dbs_a_def_rwt_bibl_vppi_i0Warren Buffet Quote"You're looking for 3 things in a person, intelligence, energy, and integrity. And if you don't have the last one, don't even bother with the first two." - Warren buffet#WarrenBuffet #WarrentBuffetQuote. #Hiring #Pricing #Sales #Accounting #MBSAccounting #OPEC #ChrisVoss #NeverSplitTheDifference #NegotiationStrategy #TheLeakyBucket