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Grant Cardone
THE CARDONE ZONE is the one place to find everything Grant Cardone: Real Estate Investing Made Simple, Power Player interviews with superstar entrepreneurs, authors, experts, coaches, and business leaders; The G&E Show - the business of Marriage and How to Build an Empire; Digital Marketing tips; Young Hustlers for Sales Professionals; and much, much more!
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220: Doubt & Money

220: Doubt & Money

On the Cardone Zone this Friday Grant Cardone talks doubt and money. There is no such thing as self doubt. All doubt comes from another source. It’s other people’s doubt adopted. The environment tells you to doubt. Doubt comes from outside influences. There’s no self-garbage site, rather what once was nature got turned into a dump because people put trash there. Doubt got dropped on you from another space. Someone told you to doubt yourself. Why you aren’t rich? #1 Outside influence: Again, there’s doubt being implanted in you from others. They say things like “money won’t make you happy”. #2 Bad information—a penny saved is penny earned. No, it’s a penny. Money doesn’t grow on trees. No, it’s printed and they always print more. There’s more dollars than trees on this planet. #3 No plan— People go to college and wonder why they are there. This is why people fail, they don’t even know what they want. Plans requires the world to be static. Bad things happen that aren’t in the plan. #4 You need skills—At 15 Grant wasn’t sure if a girl would go out with him. Now he could be a ladies man—if he weren’t already happily married. The point is even if you want something you can’t get it without having some needed skills. Most people don’t know how to sell and therefore cannot get rich until they learn this essential skill. Who wants to get rich? Follow the money! You have to get excited. All successful people are excited. If you don’t get excited about your money you won’t have any. Get the Playbook to Millions. You have to know you don’t know something. You have outside influence making you feel like you can’t be rich, you get bad information from people, you have no plan, and you have no skills. It’s work to stay poor. Poor isn’t fun and it doesn’t get you excited, does it? Write down everything you have doubt about and circle the ones that are reoccurring, then figure out who is fueling the doubt. What is it that you don’t know about that thing that causes you doubt? If you have doubt about something you need to learn about it. Get rich!
51:3010/06/2016
219: Playbook to Millions

219: Playbook to Millions

This week on the Cardone Zone Grant Cardone unveils the Playbook to Millions, takes callers and solves their problems. You shouldn’t invest in anything except in yourself until you have 100K. You need prosperity. To get wealthy you must learn to increase your income.
43:5803/06/2016
218: Financial Responsibility

218: Financial Responsibility

On today’s episode, Grant discusses how he defines financial responsibility and practices it as part of his daily life. The truth is, most people don’t even know what they have—which is a major violation of financial responsibility. What you pay attention to is where you get results. Watch as Grant explains his simple four step process and how to incorporate it in to your daily life: 1. Commit 2. Confront 3. Control 4. Commit again If you want to achieve financial responsibility, this is a simplistic strategy to do so. How often do you review YOUR finances?
32:2227/05/2016
217: How to Know When to Invest

217: How to Know When to Invest

How to Know when to invest? Grant Cardone has special guest twin brother Gary Cardone—CEO and Co-founder of Chargebacks911 on the Cardone Zone. Get your business, career, and finances right! 92 Million people in America are underemployed. What people should be doing now? Make more money! Gary is now of the mindset of not buying anything unless it produces income or energy. A house is not an asset, it’s a liability. There’s no reason to own a home. Don’t buy a car, lease a car. Only buy something that produces income or energy. Why buy a house? For your ego? A fantasy that has been sold to you? Suzy Orman is wrong! Gary also says when making cold calls he uses a strategy to hit a company three different ways, contacting 1. The CEO 2. The COO 3. The CFO
33:0620/05/2016
216: Investing in Real Estate

216: Investing in Real Estate

Today on the Cardone Zone Grant Cardone talks real estate. Don’t invest in stocks. Don’t do gold or silver. Don’t do an IRA. The best investment you can make is in real estate. Getting rich is simple. 1.Increase your income 2. Save the extra 3.Invest savings Grant breaks down why real estate is the best investment and goes over various examples with numbers on the whiteboard. It’s better to get a place with many residents than just one. You don’t want just one door. Let renters pay the debt down. You can leverage your money to a high-degree in real-estate. You can buy a $2 million property for 500K. But to invest 500K you need to save 500K, and that requires a salary larger than 50K. Grant Cardone TV: http://grantcardonetv.com/video/cardonezone/investinginrealestate/#ixzz48ZlVhPn0 Follow us: @grantcardonetv on Twitter
48:1813/05/2016
215: The Federal Reserve

215: The Federal Reserve

Today on the Cardone Zone Grant Cardone talks about the Federal Reserve. Money is only as valuable as the confidence people have in it. Raise your awareness. Where do banks get their money from? Money is anything that is excepted for value. The dollar is not backed by gold. The country is $20 trillion in debt. What are you doing to protect your money? What is the validity of the Federal Reserve? Grant is beginning to do a little homework on the Federal Reserve. When he doesn’t know what’s true and what’s not, he does tests. He went to the bank and told them he needed a million dollars—cash. They asked for a reason, and Grant replied that they didn’t ask him for a reason when he put it in. He wanted to test to see if he could even get his money. If you go to the bank and ask for even 100K you won’t get it that day. The US has been for 200 years a country that has been built into greatness, but there is big problems —because it is a pure credit nation now. Everyone in the middle class is going to get disrupted. The money you have is digits in a bank, but Grant’s advice is to get as much of it as you can because if things go bad, you’ll still need it.
39:5906/05/2016
214: Increase Your Income

214: Increase Your Income

Today on the Cardone Zone Grant Cardone talks about the YOUEconomy. Wages are not increasing folks, and we are entering a new economic age. Make a decision to focus on the YOU economy. Take responsibility for your finances—it’s on you. Set a target and start doing the math. Take a second job, whatever it takes to get your money right. The truth is having a JOB means you are Just Over Broke. Your job is to think like an entrepreneur 24/7. Operate with urgency. Money don’t care how old you are. You MUST learn how to sell. Extrovert yourself and make your own economy. The economy ain’t coming back. Jobs are in the middle class. The middle class is disappearing. In 2008 I realized I was too dependent on THE Economy and not MY economy. I changed that and you can too. Get on Cardone University today.
37:0729/04/2016
213: Prepare for Recession

213: Prepare for Recession

Today on the Cardone Zone Grant Cardone brings news of a coming recession. It’s been 8 years since the last major recession and Grant says we are in another one. When there is cranes in the air, beware. Stay away from real estate right now. Sell your house. It’s too late when the hurricane hits. When the contraction happens its too late. When everyone is running to the door nobody can get out. Go to the door now. This will be deep, ugly, and long. It will effect you. Intel laid off a bunch of people this week. This will continue. Boeing is cutting jobs. There is 1.3 trillion dollars in college debt in this country. Grant went to the bank to get a bunch of money out and it took him 3 meetings and a week to get his money out. What will you do when there is a bank run and you can’t get your money out? How to protect yourself from recession: Get prepared. 1) Don’t wait for it to get here operate like it is here now. Out work everyone now as though the contraction is fully here. 2) Stop ALL spending except on those things that can increase income. Do NOT spend to consume; spend only to increase income. 3) Keep your firewood dry and add to it. Accumulate cash—wood for your fire—at all cost and spend nothing, preparing to invest when real assets get cheaper (they will). Prepare to steal when the market capitulates (throws up). Build your fire so big others stare in amazement. 4) Do whatever it takes to increase income. Take on other income opportunities to increase your monthly income and save it all. 5) Learn 'how' think rather than 'why' think and act like an entrepreneur. That means sales, marketing, negotiating, follow up, and branding.
50:1722/04/2016
212: How to Sell Yourself

212: How to Sell Yourself

On today’s episode, Grant talks about something that even some of the 2016 presidential candidates could use a few tips about—how to sell yourself. Simply showing up is not enough. Grant discusses how some of the GOP candidates may have been on-stage, but they didn’t show-up to blow-up. Watch Grant discuss these three rules to selling yourself: 1. Show up, and then show up again — then show off 2. Claim the stage as the authority 3. Sell who you are Think of your life as a movie and remember you are the producer, director and writer. That being said, it is invaluable to learn how to present yourself in a moment and command an audience.
43:2615/04/2016
211: How to Get Rich

211: How to Get Rich

In this edition of the Cardone Zone Grant Cardone tells you to GET RICH. Every Friday he gets you in HIS zone and today he tells you all about the R Word. Mommy and daddy told you not to talk about money. Talk about money. Not just enough money. The people who have money are in control. They make decisions. It doesn’t matter if it’s 3K, 4K, or 6K. It’s not enough. Only 1% of people are rich. The other 99% hate on them. Focus on earning income, not saving money. 1.Make a decision to get rich 2.Tell the world about it 3.Develop a killer and do whatever it takes 4.Set targets and follow them up like a maniac 5.Invest every penny you have It’s easier to get rich one time than stay poor for a lifetime!
47:1708/04/2016
210: Get Your Mind On Your Money

210: Get Your Mind On Your Money

Grant is talking today about how to get your mind on your money. He goes into how millionaires view their money versus how everyone else does. Do have that wealth mentality? Are you trying to 10X your finances so you can reach your dreams? Do you think the wealthy have an unfair financial advantage? Everyone has the same opportunity to acquire wealth. Grant came from nothing financially, his father died when he was young, and his mother did everything she could to provide for her children—except expanding her wealth; she hoarded the money.
44:5201/04/2016
209: Investing 101

209: Investing 101

In this edition of the Cardone Zone Grant gives a crash course on investing 101. Here are the 3 mistakes people make with investing. 1.Investing too early. Do you think about investing when you have no money? Of course not. People ask Grant all the time what they should invest in with the 10K they got. If all you have is 10K you are still broke and have no business investing. The best investment Grant made in his life is not investing. He waited until he had a more significant amount to put his chips down on the table. 2. You start too small. What are you going to do do, invest a nickel? $5 goes up 100 times it’s still just $500 bucks. The think is too small. The only reason to invest is to get rich, to have prosperity. Don’t do little tiny amounts. They won’t make a difference. Don’t invest to grow, invest for freedom. Wait until you have a significant amount to invest. Grant was 33 years old when he had over a million dollars in the bank before he made his first real estate investment. 3.Diversify: Rich people put all the eggs in one basket. They protect that basket. Don’t put a lot of different eggs in a number of different baskets. Rich people make 1 big deal. Wall street sells diversification. People don’t know what they are investing in. Accumulate cash so you can put it in one big deal. People keep gambling with little pieces and get torched. You have to reduce your risk by doing your homework. You should not give money to people you don’t know. You put $100 into a mutual fund and you don’t even know where it’s going. Investing is a vital part to earning your freedom. Chances are you won’t inherit wealth. A good investment is something you put your money in and it explodes. The bank tells you to put your money in a bank and it will grow. No it won’t. It will sit there. But you need to let your money sit there until you earn enough to save a significant amount. If you have 100K to your name you don’t want to spend all that in one deal. You still need to have something left, you want to sleep at night. Get your income up and keep parking the money until you have enough to make a big play and still have some left over. I spent 350K on my first deal when I had over 1 million saved.
49:2525/03/2016
208: What To Do When You Screw Up

208: What To Do When You Screw Up

Every week Grant Cardone comes at you on the Cardone Zone to talk about career, business, and finance. This week the topic is MISTAKES. What do you do when you screw up? We sent out an inappropriate email to 100’s of thousands of companies including places like Google, Aflac, and All-State. We all mistakes. The key is how you recover from them. Mistakes are really MEstakes because mistakes are your fault. When you’ve made a mistake, do the following: 1) Confront Head On Be a useful tool for disseminating accurate and timely information. Dealing with the media in good times or when things are more challenging, can be frustrating. 2) Handle It—Set the Rules of the Game We made a mistake, I own it and I hope you can forgive us for it. I won’t apologize over and over again. People make mistakes. I am not going to be punished repeatedly. 3) Use the Energy of the Crisis or Mistake to Increase Exposure Write articles, do interviews, record podcasts, etc. Get in front of the story if you can. You have different channels that you can get away with different things. Your biggest mistake would be if you are too scared to make any mistakes. Realize that when a wreck happens people look. Make the best of the situation and turn the bad into a good!
38:1218/03/2016
207: Triple Your Income

207: Triple Your Income

In today’s episode, Grant discusses how to triple your income. The truth is people are saving less than ever and the statistics are alarming. A recent study found nearly half of Americans are saving no more than 5% of their income and one in five are saving nothing. A quarter of middle class households are only saving about 15% of their income. In fact, the only groups able to save any money are those in the top 10%. The only way to solve this problem is to make more money. Grant breaks down all the numbers and reveals how people are literally wasting their time and earning potential. Watch Grant reveal how to triple your income, utilize your time and solve your problems. It’s that simple. Also, as Grant mentioned during the show on Wednesday, October 21st at 2:00 pm ET, Grant will be doing his live webcast with Fran Tarkenton. These two self-made millionaires will be revealing how you can make millions in business. Along with this purchase, you will get Grant’s new e-book, never-before seen videos, books and much more.
56:0311/03/2016
206: How to Ensure Freedom

206: How to Ensure Freedom

Grant Cardone offers insights and advice to help the middle-class breakout and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. In this episode, Grant Cardone talks about freedom and what it takes for each of us to create true freedom. He refers to an article featured on Politico by billionaire Nick Hanauer, “The Pitchforks Are Coming For Us Plutocrats,” where he says, “If we don’t do something to fix the glaring inequities in this economy, the pitchforks are going to come for us. No society can sustain this kind of rising inequality.” Grant offers his take on this topic, explains that the middle class needs to change their mindset and aspire for true freedom by understanding that: 1. You must make freedom your responsibility. 2. Think like an entrepreneur. 3. Stop settling for comfort and work for freedom. 4. Invest in yourself and ways to get more opportunities. Grant notes that everything he does in business is to create freedom for himself and his family and that the middle class has to increase income and thing in terms of wealth creation instead of saving and scarcity.
34:5904/03/2016
205: How Does the Recession Effect You?

205: How Does the Recession Effect You?

The economist talk to the top 1%, not you. You need to know what your condition is before you can fix your condition. Adjusted for inflation, real household income is not increasing and you are getting squeezed. Wages are being deflated, cost of living is being inflated. Nobody has money to save or invest because they have nothing left over. 76% of Americans are living paycheck to paycheck. Get your income above 104K The only people that can save much is the top 10%. Commit to increase your income. The Middle class is shrinking and getting punished. How would you get from 52k to 104K. join a network marketing company, start a side business, and find a vehicle where you can attach yourself to the revenue!
27:0126/02/2016
204: How to Make Your First Million

204: How to Make Your First Million

12 Steps to Make Your First Million: 1. Never Been Easier 2. Saving Won’t Do 3. Live Below Your Means 4. Tax Angles 5. Mature From Income to Investor 6. Boss Up 7. Automate a Pay-Yourself-First Program 8. Be in a Hurry 9. Do the Millionaire Math 10. Do Not Diversify 11. Multiple Flows 12. Avoid Spending Money
43:0219/02/2016
203: Financial Warning

203: Financial Warning

The Cardone Zone is like no other business show presently on air. After one viewing you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom.
47:2812/02/2016
202: Buying a House?

202: Buying a House?

Grant Cardone offers insights and advice to help the middle class break out and achieve true freedom in business, career and finance. Each week NY Times best selling author, self made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After one viewing you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom.
46:3905/02/2016
201: How to Know When to Invest

201: How to Know When to Invest

How to Know when to invest? Grant Cardone has special guest twin brother Gary Cardone—CEO and Co-founder of Chargebacks911 on the Cardone Zone. Get your business, career, and finances right! 92 Million people in America are underemployed. What people should be doing now? Make more money! Gary is now of the mindset of not buying anything unless it produces income or energy. A house is not an asset, it’s a liability. There’s no reason to own a home. Don’t buy a car, lease a car. Only buy something that produces income or energy. Why buy a house? For your ego? A fantasy that has been sold to you? Suzy Orman is wrong! Gary also says when making cold calls he uses a strategy to hit a company three different ways, contacting 1. The CEO 2. The COO 3. The CFO
33:0629/01/2016
200: How Sales Is Important to Growth

200: How Sales Is Important to Growth

In this edition of the Cardone Zone Grant has special guest Brad Lea. Brad is the founder of LightSpeed VT, which reinvented the way training, learning, and communication is delivered, tracked, and measured. He has revolutionized web-based learning. Brad has big-time clients, such as GM, Tony Robbins, Mary Kay and more. He talks about how sales are everything in life. He tells the story of how he was able to sell more desserts when he was a waiter than all the other waiters combined. Million dollar sales are no different than a $5 dessert. Brad gives the Cardone Zone several tips for sales: 1) Don’t give up, rather follow up 2) Don’t lie 3) Don’t have a bad attitude
48:2022/01/2016
199: How to Get Your Message Out

199: How to Get Your Message Out

Today on the Cardone Zone Grant talks about the need for you to get your message across. Last night’s debates highlighted some of the mistakes so many people make. What You Can Learn from the Debate • First Show Up • Keep it Simple • Be Authentic • Focus on Your Message • Repeat What you are going to do for them…. Avoid • Big Words • Complexities • Selling the Product • Never Complain Don’t try and sound too smart. Trump keeps it at a 4th Grade level, which is a good thing. It’s about you—not the product! Keep repeating your message and stay positive.
39:4815/01/2016
198: Multiple Flows of Income

198: Multiple Flows of Income

32:5408/01/2016
197: Rebooting for the New Year

197: Rebooting for the New Year

On today’s episode Grant Cardone talks about why so many of us are dragging and how to get pumped-up and rebooted for the new year. 2016 is just around the corner and it’s important to renew, replenish and revive yourself for a fresh start. Don’t forget about 2015 just yet though, because there is still plenty of time left to close deals and make money this year. However, it’s important to also think ahead and set yourself up for success. Tune-in to hear Grant Cardone discuss three ways to reboot yourself: 1. Write goals everyday 2. Remove blocks 3. Add skills
51:1018/12/2015
196: How to Grow Your Small Business

196: How to Grow Your Small Business

With 93.1% of small businesses earning annual revenues of less than $250k and 57.1% with revenues of less than $25k, it pays to understand why small businesses are failing. Obviously, every business is unique, but there are some common causes for disaster. On this week’s episode, Grant discusses the five reasons (below) that businesses are flopping and how to avoid this pitfall: Small Business Blunders: 1) No one knows who you are 2) You are too small 3) Don’t grow fast enough 4) Don’t invest enough money 5) Don’t make money Grant also goes one-on-one with callers and teaches them about the importance of acting like a business owner. Finally, Grant invites viewers to sign-up for the Kick Start Your Small Business Interactive Webinar with Grant Cardone & Fran Tarkenton If you are thinking about starting a business, just started a new business, or want to grow your business…..Don’t miss this LIVE Video Webcast on October 21st where two completely self made legends show YOU how to take your small business from survive to thrive! Grant Cardone, New York Times bestselling author and the world’s leading international sales trainer will show you how to work to prosper, never make excuses, be open to failing and concentrate on massive goals every single day. Fran Tarkenton, an NFL Hall of Fame Quarterback with over 50 years of business experience and 20 successful companies under his belt, will be covering his building blocks for entrepreneurial success, shows you how culture trumps everything, and how to maximize The Power of Failure. Click here to reserve your spot: http://kickstartyoursmallbusiness.com/
46:0611/12/2015
195: The Secrets of the Wealthy

195: The Secrets of the Wealthy

Grant’s Wealth Tips: 1. Study those who achieved wealth. 2. Understand money isn’t made it is collected. 3. Don’t earn to spend, earn to invest. 4. Create passive, residual income flows. Grant takes callers and encourages them to study Warren Buffet, Mark Zuckerberg and other wealthy people and pay attention to what they do with their money. Callers agree that money was either a subject not discussed or, something they were educated not to have. Grant explains that capitalists use money to generate more so they can be free.
45:0604/12/2015
Special Episode: What to Do With Your Money

Special Episode: What to Do With Your Money

Grant Cardone offers tips and insights to help people grow their money so they retire with millions. You cannot save your way to wealth. In this episode of the Cardone Zone Grant explains how low interest rates make it a tough time to retire. He also explains that putting money in the bank and praying for a miracle isn’t the way to build wealth. Interest rates are low which means you must find places to invest your money so you will generate more income and multiply it for the future. Grant offers four simple facts about money and what do with it. Understand money is important. Money must work for you. Money must produce income. Money must grow or it will go. The show takes an interesting twist when Grant takes caller questions and comments. You never know what they will ask and what Grant will say. After one caller asks about real estate investing, Grant shares how he started in multifamily real estate investing and reveals some interesting and practical approaches to it.
37:5930/11/2015
Special Episode: How to Make Your First Million

Special Episode: How to Make Your First Million

Grant Cardone offers insights and advice to help the middle class break out and achieve true freedom in business, career and finance. Each week NY Times best selling author, self made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After one viewing you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. 12 Steps to Make Your First Million: 1. Never Been Easier 2. Saving Won’t Do 3. Live Below Your Means 4. Tax Angles 5. Mature From Income to Investor 6. Boss Up 7. Automate a Pay-Yourself-First Program 8. Be in a Hurry 9. Do the Millionaire Math 10. Do Not Diversify 11. Multiple Flows 12. Avoid Spending Money
22:3630/11/2015
194: Holiday Special - When to Lower Prices

194: Holiday Special - When to Lower Prices

On today’s special holiday episode of Cardone Zone, Grant discusses when to lower your prices and when not to. According to the National Retail Federation, 135.8 million Americans plan to shop on Thanksgiving weekend and nearly 80% of holiday shoppers—183.5 million—are planning to shop on Cyber Monday. There is no doubt that consumers are wasting no time when it comes to shopping. Just this week, Grant slashed the prices at his web store on all of his products. These are the lowest prices ever—up to 90% off. While these prices are rock bottom, one of Grant’s cardinal rules is, “Never use a lower price to close a deal.” So how is his mega Black Friday/November special different? His goal is to reach 7 billion people and he wants everyone to be able to benefit from his content and is using price to get to more people. Watch as Grant discusses the difference and suggestions: 1) When to lower prices 2) How to strike while the iron is hot 3) The importance of driving traffic
38:4824/11/2015
193: Cold Calling is Dead Because You Suck

193: Cold Calling is Dead Because You Suck

On today’s episode Grant discusses the art of cold calling. It’s necessary and unavoidable for everyone at some point in their lives—especially for entrepreneurs. As long as you need something in business -- more clients, a permit, a loan or a favor, you will have to get to the right person, get their attention and convince them to take action. Tune-in and watch Grant role play with various callers and critique their cold calling pitches. Grant offers tons of valuable information to make your cold call a successful one: Here are a few tips to master the cold call: 1. Be confident 2. Open with your reason for calling 3. Offer a bold claim early in the call Cold calling is one of those things an entrepreneur must learn to master. The sooner you start to cold call as a way to promote your business, the better off you will be.
46:4120/11/2015
192: 5 Steps to Digital Branding

192: 5 Steps to Digital Branding

Every Friday at 1 PM EST, Grant Cardone does his solo show on Whatever It Takes Network. No noise. No co-hosts—Just his raw insights that will create massive success in your life and business. Grant has been labeled ADD, ADHD, Obsessive-Compulsive… and he loves it. He has embraced his ability to multi-task and hyper-focus to build four companies that bring in millions annually. Grant Cardone shares key tips to help businesses establish a presence on-line via, blogs, videos, podcasts and more. Grant begins the show sharing the following facts about digital media according to eMarketer: • Average time spent with digital media per day will surpass TV viewing time for the first time this year, according to eMarketer’s latest estimate of media consumption among US adults. • The average adult will spend over 5 hours per day online, on nonvoice mobile activities or with other digital media this year, compared to 4 hours and 31 minutes watching television. • Daily TV time will actually be down slightly this year, while digital media consumption will be up 15.8%. • The most significant growth area is on mobile. • Multitasking helps to contribute to the increase in the overall time people spend with media each day, 11 hours and 49 minutes in Grant then explains that if you are a company advertising, trying to gain attention, you have to analyze what people are watching, where they are watching and how you reach them. Where do you spend your money and when you do what do you spend it on? He offers the steps and thinking that he uses to best utilize digital media. To advertising on Whatever It Takes Network. click here: http://witnation.com/brandyourself/ Grant’s Digital Mix: 1) Write an article or blog on a chosen topic related to your industry. 2) Create a video discussing that topic for YouTube or Vimeo. 3) Host a Podcast or Radio/Web Stream discussing the topic. 4) Create a custom content e-mail and blast it to your network. 5) Repurpose & Repeat Everything we do here is to be multi-purposed. Rules of the Game: 1) Attention is the name of the game. 2) Obscurity cost money. 3) Be everywhere! 4) Drive interest and respond!
42:2413/11/2015
191: Financial Responsibility

191: Financial Responsibility

On today’s episode, Grant discusses how he defines financial responsibility and practices it as part of his daily life. The truth is, most people don’t even know what they have—which is a major violation of financial responsibility. What you pay attention to is where you get results. Watch as Grant explains his simple four step process and how to incorporate it in to your daily life: 1. Commit 2. Confront 3. Control 4. Commit again If you want to achieve financial responsibility, this is a simplistic strategy to do so. How often do you review YOUR finances?
32:2206/11/2015
190: How to Sell Yourself

190: How to Sell Yourself

On today’s episode, Grant talks about something that even some of the 2016 presidential candidates could use a few tips about—how to sell yourself. Simply showing up is not enough. Grant discusses how some of the GOP candidates may have been on-stage, but they didn’t show-up to blow-up. Watch Grant discuss these three rules to selling yourself: 1. Show up, and then show up again — then show off 2. Claim the stage as the authority 3. Sell who you are Think of your life as a movie and remember you are the producer, director and writer. That being said, it is invaluable to learn how to present yourself in a moment and command an audience.
43:2630/10/2015
189: Why More Money Must Become Your Mantra

189: Why More Money Must Become Your Mantra

In this episode of “Cardone Zone” Grant reveals the truth about inflation and what you should do about it. According to Grant, the Federal Reserve is lying to us about inflation. Since we have no control over the cost of items and how our money is being de-valued, earning more money is the only solution for you and your family. In order to protect yourself, Grant offers some important tips and principles to keep in mind: 1. Don’t trust the fed 2. Inflation is a thief 3. 10X everything except spending 4. Forget about the mediocre mind-set of “I’m all good” Today is not the day to be comfortable—be on guard, be on-attack and dominate your space.
36:4423/10/2015
188: Triple Your Income

188: Triple Your Income

In today’s episode, Grant discusses how to triple your income. The truth is people are saving less than ever and the statistics are alarming. A recent study found nearly half of Americans are saving no more than 5% of their income and one in five are saving nothing. A quarter of middle class households are only saving about 15% of their income. In fact, the only groups able to save any money are those in the top 10%. The only way to solve this problem is to make more money. Grant breaks down all the numbers and reveals how people are literally wasting their time and earning potential. Watch Grant reveal how to triple your income, utilize your time and solve your problems. It’s that simple.
56:0316/10/2015
187: How to Grow Your Small Business

187: How to Grow Your Small Business

With 93.1% of small businesses earning annual revenues of less than $250k and 57.1% with revenues of less than $25k, it pays to understand why small businesses are failing. Obviously, every business is unique, but there are some common causes for disaster. On this week’s episode, Grant discusses the five reasons (below) that businesses are flopping and how to avoid this pitfall: Small Business Blunders: 1) No one knows who you are 2) You are too small 3) Don’t grow fast enough 4) Don’t invest enough money 5) Don’t make money Grant also goes one-on-one with callers and teaches them about the importance of acting like a business owner. Finally, Grant invites viewers to sign-up for the Kick Start Your Small Business Interactive Webinar with Grant Cardone & Fran Tarkenton If you are thinking about starting a business, just started a new business, or want to grow your business…..Don’t miss this LIVE Video Webcast on October 21st where two completely self made legends show YOU how to take your small business from survive to thrive! Grant Cardone, New York Times bestselling author and the world’s leading international sales trainer will show you how to work to prosper, never make excuses, be open to failing and concentrate on massive goals every single day. Fran Tarkenton, an NFL Hall of Fame Quarterback with over 50 years of business experience and 20 successful companies under his belt, will be covering his building blocks for entrepreneurial success, shows you how culture trumps everything, and how to maximize The Power of Failure. Click here to reserve your spot: http://kickstartyoursmallbusiness.com/
46:0609/10/2015
186: Reliable Real Estate: Why The Super-Rich Are Investing In Properties

186: Reliable Real Estate: Why The Super-Rich Are Investing In Properties

Interested in being super-rich? Are you sick of having red and green days on the stock market rollercoaster? ​Get in the zone of wealth as ​Grant Cardone reveals his secret to long-term wealth in three simple words: Income Producing Properties. ​With over ​​$350 million dollars worth of real estate in his portfolio, Grant discusses three reasons why these properties are smart investments: -Dependable income stream -Can multiply the asset value through leverage -It creates multiple cash flow with low cost of debt Listen to ​Grant explain why you need the bank​, ​break down all the numbers​, t​ell you where to start​, ​how much you need to get started​ and more….​ Your dependable income stream can start today!
28:1902/10/2015
185: How to Handle an interview

185: How to Handle an interview

51:2225/09/2015
184: Understanding the Economy

184: Understanding the Economy

Grant Cardone offers insights and advice to help the middle-class break out and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake-up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. Today Grant Cardone talks about straightening out the economy. Whether they raise or lower rates, the FED cannot manipulate the market anymore than you or I can. • 76% of Americans live paycheck to paycheck… in the richest country on the planet. If everyone left this show today and went home to solely take care of their household, we would collectively fix the economy. Most of America has their attention on the money going out and not enough attention on their income. The missing ingredient for most of us is, “How do I get money from the marketplace?” Our economy is awful right now: 2% growth; people with college degrees working at Starbucks; people are fighting over minimum wage; they are FIGHTING over POVERTY. And it’s being going like this for 27 years. What do you need to do differently?
17:2919/09/2015
183: Cost of Living

183: Cost of Living

Grant Cardone offers insights and advice to help the middle-class break out and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake-up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. This week Grant is talking about going from broke, to just okay financially, to creating true financial prosperity so that he can now teach others to do the same. “If you’re making pennies, you can’t solve your problems.” - GC Hey, the US government is lying you to, and it’s not just about your wages. Just compare these two things: • Here is the Cost of Living in these 20 Major US Cities • EPI: Family Budget Calculator Saint Louis, Illinois families are coming up $19,000 short if they have a median income and lives with 2 adults and 2 children. What You Need to Know: 1. You’re being lied to. 2. You do not make enough money. 3. You are the only way out of this. 4. Learn how to sell, and you’ll never be without money. Listen to the full episode to hear all of Grant’s insight on how to break through your ‘cost of living’ trap.
30:5711/09/2015
182: Grant Cardone's Biggest Mistakes

182: Grant Cardone's Biggest Mistakes

Grant Cardone offers insights and advice to help the middle class break out and achieve true freedom in business, career and finance. Each week NY Times best selling author, self made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After one viewing you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Grant Cardone teaches you what you HAVE to do to get your business right. Grant was brought up with nothing. His father had been having heart attacks for years, lost his life insurance company, and had to support 5 kids. He went into the stock market and learned to sell people on financing or buying stocks. His father died in 1968, but let his mom a little insurance money. His mother didn’t know how to bring money in, she only knew how to save it and conserve it. There is no money to save when you’re making $68k and you live in St. Louis. Today Grant is talking about the biggest mistakes he has made in life: Grant’s Biggest Mistakes: 1. Didn’t go big enough fast enough 2. Got involved with some criminals 3. He rested on his laurels after he was successful at age 40 Pull out the brakes, pull out the rearview mirrors and go all out! Listen to the full episode or podcast to hear Grant’s admissions about his biggest mistake in business and how you can remedy it and avoid it for yourself.
29:2604/09/2015
181: Why Your Financial Plan Sucks

181: Why Your Financial Plan Sucks

Grant Cardone offers insights and advice to help the middle-class breakout and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. You need to get your money right. Even the Bureau of Labor Statistics has an unrealistic financial budget for the US. Why are you even going to work? If you have a money problem, it’s yours. budget Your budget isn’t the problem, your income is. If you’ve given up on it by playing games with budgets then you’re going to go broke. If you want to stay in the middle class and you need to keep watching the news, following the politicians and depending on the president to fix your money. Can you attach yourself to new revenue? Only those people can make sales and increase their numbers to a livable wage. You need to know how to sell. Stop blaming others. Money disappears. Your budget keeps going up. Put 60% on the side. Make it sacred. Do not touch it, even if your mom is sick. If you want to put money aside for her, put it on top of that 60%. Whatever you need to do to increase your income. That’s what you need to do. Listen to the full episode or podcast to hear all of the tips on why your financial plan sucks.
33:3928/08/2015
180: Obsessed With the Phone

180: Obsessed With the Phone

Every Friday at 1 PM EST, Grant Cardone does his solo show on Whatever It Takes Network. No noise. No co-hosts—Just his raw insights that will create massive success in your life and business. Grant has been labeled ADD, ADHD, Obsessive-Compulsive… and he loves it. He has embraced his ability to multi-task and hyper-focus to build four companies that bring in millions annually. Have you ever been in a situation where you are at dinner, hosting a meeting with business partners or potential clients, and the bill comes. You’re terrified your credit card won’t make it. Will you be able to cover it? You can’t ask for a split, you don’t want to look broke; you don’t want to appear unsuccessful. Two Things: 1. Become obsessed with success. 2. Get on the phone. You need to become obsessed with success. People need to be asking you what’s wrong with you and why you’re working so much. If you’re not connected all the time—you aren’t making it. “900 billion phone calls are made every year in the United States.” – GC If you aren’t making phone calls you aren’t maximizing your time and reaching the most people possible. “It costs 1/8th to contact a customer over the phone than to contact them in person.” – GC Watch or listen to this amazing episode about how to massively expand your perception of what it takes to become successful.
34:2121/08/2015
179: Donald Trump

179: Donald Trump

Grant Cardone offers insights and advice to help the middle-class breakout and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. Today Grant is talking about Donald Trump. Do you like him, love him or hate him? Whether he makes president or not politics don’t matter—economics matter. How to Market Your Business: 1. You must learn to promote like Donald Trump 2. You need to promote always 3. Use all noise as fodder for your fire 4. You have to stay relevant We need a businessperson to run this country. We have Apple computer pushing more money overseas than in the US. They are avoiding taxes and putting jobs overseas. Learn how to market, brand and sell at the same time. I’ll be giving out Millions on the Phone on August 20th at 5 PM, go to http://millionsonthephone.com/ Donald Trump has international attention… he’s literally hijacked all of the news channels and networks. No other politician can get in there while Donald is in control! Love him, hate him—just make sure you LEARN from him. Watch the full episode and listen to the podcast to hear the full take on Donald Trump and his promotional machine.
36:3214/08/2015
178: How To Get Out of the Middle Class

178: How To Get Out of the Middle Class

36:4006/08/2015
177: The Average Trap

177: The Average Trap

Grant Cardone, NY Times bestselling author and successful entrepreneur, offers insights and advice to help the middle class break out and achieve true freedom. In this episode Grant focuses on income disparity and explains that rich people continue to get rich because they are focused on getting rich. He offers hard-hitting, eye-opening comparisons of how wealthy people approach money versus the middle class. “Most people aren’t thinking about getting wealthy. They’re thinking about getting by.” Grant explains that how we think about money determines the wealth we create. How our parents raised us to think about money affects us. However, Grant explains that it is up to us to do the following things to create wealth and the freedom that comes with it. Today we’re talking about the trap called average—“The Average Trap”. Comfort is commonly thought of as being relaxed and it’s a good thing. Not being worried about payments and where the money is coming from. The successful constantly push themselves; they go all in on a regular basis. The Difference Between the Wealthy and the Average: 1. The wealthy are comfortable being uncomfortable 2. The wealthy are goal-focused 3. The wealthy are more confident 4. The wealthy believe money provides choice 5. The wealthy carefully monitor their associations Here are some takeaways to get you out of the middle of the pack. 4 Steps to Get Out of the Average Life: 1. Make a decision to get out of the middle 2. Don’t rely on the government to keep you safe 3. Focus all of your attention and energy on increasing your income to save 15% per month 4. Make long-term investments that will benefit from inflation Go to 10XEverything.com and use Promo Code: SUPERLIFE99 to get the $249 webinar for $99!
26:2631/07/2015
176: The Secrets of the Wealthy

176: The Secrets of the Wealthy

Grant Cardone, NY Times bestselling author and successful entrepreneur, offers insights and advice to help the middle class break out and achieve true freedom. In this episode Grant focuses on income disparity and explains that rich people continue to get rich because they are focused on getting rich. He offers hard-hitting, eye-opening comparisons of how wealthy people approach money versus the middle class. “Most people aren’t thinking about getting wealthy. They’re thinking about getting by.” Grant explains that how we think about money determines the wealth we create. How our parents raised us to think about money affects us. However, Grant explains that it is up to us to do the following things to create wealth and the freedom that comes with it. Grant’s Wealth Tips: 1. Study those who achieved wealth. 2. Understand money isn’t made it is collected. 3. Don’t earn to spend, earn to invest. 4. Create passive, residual income flows. Grant takes callers and encourages them to study Warren Buffet, Mark Zuckerberg and other wealthy people and pay attention to what they do with their money. Callers agree that money was either a subject not discussed or, something they were educated not to have. Grant explains that capitalists use money to generate more so they can be free.
45:1224/07/2015
175: How to Ensure Freedom

175: How to Ensure Freedom

Grant Cardone offers insights and advice to help the middle-class breakout and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. In this episode, Grant Cardone talks about freedom and what it takes for each of us to create true freedom. He refers to an article featured on Politico by billionaire Nick Hanauer, “The Pitchforks Are Coming For Us Plutocrats,” where he says, “If we don’t do something to fix the glaring inequities in this economy, the pitchforks are going to come for us. No society can sustain this kind of rising inequality.” Grant offers his take on this topic, explains that the middle class needs to change their mindset and aspire for true freedom by understanding that: 1. You must make freedom your responsibility. 2. Think like an entrepreneur. 3. Stop settling for comfort and work for freedom. 4. Invest in yourself and ways to get more opportunities. Grant notes that everything he does in business is to create freedom for himself and his family and that the middle class has to increase income and thing in terms of wealth creation instead of saving and scarcity.
34:5921/07/2015
174: Your Pitch

174: Your Pitch

Grant Cardone offers insights and advice to help the middle-class breakout and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. Today Grant, the godfather of commerce, is talking about Your Pitch. Because if you want money, you want a career, your want your income right—sooner or later you’re making a pitch. Whether it’s to your neighbor or to Wall Street, you’re going to need to make a pitch to make a deal. Assume you only have 30-seconds to pitch. Get this pitch down to 40 words. How to Form Your Pitch: 1. What do you want to get done? 2. What do you want them to remember? 3. How do you want to hook them? 4. What do you want them not to hear? Watch the whole episode and listen to the podcast to hear all of the caller’s pitches and how Grant helps them learn to dominate.
41:0010/07/2015
173: How to Save the Sale

173: How to Save the Sale

Grant Cardone offers insights and advice to help the middle-class breakout and achieve true freedom in business, career and finance. Each week NY Times best-selling author, self-made multimillionaire entrepreneur and international sales expert Grant Cardone focuses on matters affecting the middle class. Whether it’s jobs and careers, finance, entrepreneurship, Grant’s real, raw in-your-face delivery serves as a wake up call for anyone ok with just being comfortable. The Cardone Zone is like no other business show presently on air. After watching one episode, you’ll be inspired to make success your duty, responsibility and obligation as you break free of the middle class and break into true freedom. Every Friday at 12 PM Eastern Standard Time, Grant is delivering Cardone Zone to you. Where he talks about success, money, finance, and career—to get you to financial freedom. Today he’s talking about how to save a sale, how to save revenue. How to keep a customer and make sure they never get away again. You as a sales person, as an entrepreneur, you have to keep the air in the balloon and keep the sale going. How to Save the Sale: 1. Commit to saving the sale. 2. Assume you can make a sale with every client. 3. Go to a proposal or a write up. 4. Ask for the order. Ask for the sale. “I am responsible for this sale.” Watch the entire episode or listen to the full podcast to hear the wisdom from Grant Cardone about how to save the sale.
24:1503/07/2015