Streamlining the Future of Fashion with Apparelmark Co-founder, Andrew Drigola, Part 2 In the final part of this discussion, Rachel continues the conversation with entrepreneur Andrew Drigola, co-founder of Apparelmark and throw the spotlight on the critical aspect of running a successful apparel brand: the courage to hire experts to guide your journey, and avoid the pitfall of trying to go solo. We're talking about strategic hiring, forecasting inventory, and adhering to timelines - all vital in creating a thriving brand. Listen in as we unfold the proven system for brand success that doesn't involve hastily pushing products to the market.   Next, we dissect the heart of the fashion industry: strategy. It's not just about how your clothes look, but understanding your market and designing accordingly. We discuss the financials and prepare you for the reality of launching a fashion brand - with a budget range between $80,000 to $100,000. High returns and scalability are possible, but they come with perseverance, secure funding, healthy margins, and a solid business plan to avoid future fundraising. We don't shy away from the challenges; we embrace them because it's all part of the fashion journey, which involves careful strategy and financial planning. But fear not, we're here to encourage strategic planning, leveraging expertise, and supporting the fashion community in these challenging times. Let's redefine what 'failure' means in the fashion industry and celebrate the power of resilience and innovation.    If you are serious about growing your fashion brand drop us a line or contact us to get a free expert consultation on your project.   https://www.apparelmark.com/ https://www.instagram.com/apparelmark/   In this episode, you’ll hear: -The importance of delegating tasks to experts, particularly when it comes to tasks like inventory forecasting, understanding market trends, and timeline management in the fashion industry. -Why a well-thought-out plan and securing sufficient funding is essential in starting a brand in the industry. -A reflection on 2023 and the challenges faced by the industry in a post-COVID atmosphere. -Resilience and perseverance is a must in these tough times, and be prepared for eventual recovery!   We can’t wait to hear what you think of this episode! Like, comment & subscribe to my YouTube channel and learn more at https://www.thebusinessofapparel.com https://www.youtube.com/@unmarkedstreet/  ---------------------------------------------------------------------------------------------------  Connect with us: https://www.linkedin.com/company/unmarked-street/  https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346  https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/   

Streamlining the Future of Fashion with Apparelmark Co-founder, Andrew Drigola, Part 1 In part one of this discussion, Rachel sits down with entrepreneur Andrew Drigola, co-founder of Apparelmark, and journey through his unconventional entry into the world of fashion entrepreneurship and his mission to deconstruct the industry's barriers. Andrew's unique perspective, fuelled by a passion sparked by his partner Cara, a former Lululemon associate, uncovers the behind-the-scenes challenges, secrets, and complexities of the fashion world. Their joint venture, Apparelmark, aims to empower other entrepreneurs, freelancers, and forward-thinkers navigating the fashion industry. As business owners, we sometimes need to take a step back to see the bigger picture. This episode emphasizes the importance of outsourcing and how it can benefit your mental energy, allowing you to focus on your vision. We delve into how consulting agencies can take off some of that pressure, allowing smoother, more successful operations. We discuss how aligning with our client's goals can lead to stronger relationships and personal growth within the industry. Finally, we focus on the dynamics of freelancing. We highlight the importance of gaining corporate experience before stepping into the realm of freelance. We shed light on the potential of collaboration and growth within the industry, and the valuable contributions freelancers can make to both corporate and start-up brands. Stay tuned for an equally exciting part 2 of this discussion! Apparelmark is a full-service technical design & development firm servicing startup, emerging and established apparel brands around the globe. Our small but nimble team designs for, manages, develops and executes an ever-increasing portfolio of brands in performance apparel, ready-to-wear, and accessories. If you are serious about growing your fashion brand drop us a line or contact us to get a free expert consultation on your project.   https://www.apparelmark.com/ https://www.instagram.com/apparelmark/   In this episode, you’ll hear: -Andrew’s unconventional story about his initial entry into the world of fashion. -How outsourcing helps to protect your peace as a business owner - Step into your CEO role! -The value of building lasting relationships within the industry. -The role that corporate experience plays in freelancing.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to my YouTube channel here: https://www.youtube.com/@unmarkedstreet/videos Learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

What I Would’ve Done Differently, A Journey of Gratitude and Growth In this episode, Rachel tells us about a time when she found herself stretched thinly between her growing business, Unmarked Street, and her ambitions in the real estate industry. It was a chaotic period of juggling responsibilities, but it was also a time of tremendous growth and learning. This episode unpacks that journey, exploring the trials and triumphs, the mistakes and the lessons that have shaped Rachel as an entrepreneur. We uncover the potent power of gratitude in transforming our daily experiences. We talk about the beauty in acknowledging the simple everyday joys and how it leads to a more fulfilled life.  As we move forward, Rachel shares the pivotal decision of stepping away from real estate to fully commit to Unmarked Street. She outlines her three-pillar focus for 2024: client servicing, education, and sustainability advocacy in the apparel industry. We also discuss the Business of Apparel Podcast, an invaluable resource for fellow entrepreneurs offering insights, advice, and lessons. This episode is a treasure trove of entrepreneurial wisdom - a blend of personal experiences, hard-learned lessons, and forward-looking strategies. So, tune in and let's embark on this learning journey together. In this episode, you’ll hear: -The power of establishing a gratitude practice, its purpose and how to start. -One of the biggest things Rachel wishes she did differently while building Unmarked Street and how it was ultimately fueled by fear. -How starting RTQ Apparel pulled focus away from Unmarked Street. -Rachel’s experience with coaching programs and reflects on how they affected her current focus. -The three pillars for 2024 and remember…focus on one thing at a time!   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to my channel here: https://www.youtube.com/@unmarkedstreet/ --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Harnessing the Power of Mindset with Mentor and Coach, Brigette Sobus In this episode, Rachel engages in a transformative conversation with the dynamic Brigette Sobus, owner of the Power & Joy Coaching Academy. Brigette shares her enthralling journey from hair colorist to flourishing entrepreneur, underlining the vital role of mindset in both personal and professional realms. As we probe into the overlooked significance of mindset in corporate America, it becomes increasingly clear how mastering it can drastically change your life. We then navigate the intriguing world of Neuro-Linguistic Programming (NLP). As the foundation of excellent communication and behavior modification, Brigette illustrates the power of NLP through the awe-inspiring success stories of her clients, Shelby and Mary. Their narratives reveal how shattering limiting beliefs and negative emotions can bring about a paradigm shift toward boundless success. The nuances of shifting one's mindset for success are highlighted, and Brigette's passion for the subject becomes truly infectious. Brigette Sobus is the Power, Joy & Profits Mentor - and founder & CEO of the Power & Joy Coaching Academy, helping women and men reach their highest levels of success. Her Powerful Breakthrough Sessions clear the stops, allowing you to own your power and take control of your future.  Her Power & Joy Coaching Academy trains coaches & consultants to achieve exponential growth for themselves and their clients.  She certifies coaches in 4 NLP Certifications in her in-demand 7-Day Intensives. She loves helping her clients reach bigger goals than they ever imagined and the success in life they dream about.   In this episode, you’ll hear:  -Brigette’s background and how it inspired her to become a coach. -One of the most important things that helped Brigette grow her business right away.  -What is NLP?  The breakdown.  -The first steps of learning to focus on your mindset. -Behaviors you can adopt that will put you where you want to be.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to my channel here: https://www.youtube.com/@unmarkedstreet/  --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/   Connect with Brigette: https://www.instagram.com/brigettesobus/  

All About Tech Packs, The Ultimate Guide In this episode, Rachel is geeking out and spilling the secrets of creating a professional tech pack that successfully communicates your apparel design vision. With a tech pack, you can ensure your product meets the quality and production standards that you and your customers demand. Throughout the episode, Rachel offers insights into what details are critical to include in a tech pack, the essential tools for creating one, and the importance of specificity.  We expand on the significance of flat sketch designs and the ‘nine heads technique’. Learn the advantages of employing a style number over using English words when communicating with factories. Also, discover the key information to be included in the header of a tech pack and how to modify it as the tech pack progresses.    We will also venture into the world of BOM’s (Bills of Materials) for a tech pack. Understand the complexity of YKK codes and learn how to decipher the right combination code that your tech pack requires. We’ll dive into the nitty-gritty of creating a measurement spreadsheet for your tech pack and how it could save you time and reduce back-and-forth emails. Rachel also shares additional insights on grade rules and graded measurements, and what to include in the tech pack to ensure a professional and complete product.    Overall, this episode is a comprehensive guide to understanding and creating tech packs, ensuring you know exactly what to include in your tech pack to communicate clearly with factories, streamline the production process, and end up with a product that meets your high standards.  Don’t forget, Unmarked Street can help you create your very own, professional tech pack.  Contact us for details! In this episode, you’ll hear: -What exactly a tech pack is and the details of how it will protect you in your apparel business? -The importance of having an accurate flat sketch. -Tech pack breakdown, an explanation of what should be included. -How to properly detail sketches inside the pack. -BOM breakdown. -Different schools of thought on measurement spreadsheets. -The final pieces to round out an exceptional tech pack.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to my channel here: https://www.youtube.com/@unmarkedstreet/videos --------------------------------------------------------------------------------------------------- Connect with us: https://www.thebusinessofapparel.com https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Mastering Supply Chain Management with Industry Expert, Brittney Tupa In this episode, Rachel sits down with the extraordinary Brittney Tupa, a seasoned supply chain expert in the apparel industry. Her diverse career, spanning from the sparkling world of jewelry to the intricate world of product development, quality assurance, and supply chain management, is a fascinating narrative that demands attention. We delve deep into the importance of relationships in the business world, the various roles required in product creation, and Brittney’s personal experiences during a time when "supply chain" became part of every conversation. Venture with us as we navigate the labyrinth of supply chain management in the fashion industry, where the only thing constant is change. Brittney enlightens us on the significance of demand signals, forecasting, and lead times, especially in the face of a global pandemic that has shaken supply chain operations to the core. We'll also discuss the industry's adaptations and the precarious act of balancing the need for forecasting amidst an unpredictable environment. As we move forward in this discussion, we turn our attention to the critical element of vendor scorecards. Discover how this tool can be utilized in sourcing and quality assurance, rewarding successful vendors and identifying potential problems with those struggling. Get ready to gain a profound understanding of the apparel industry from an undisputed expert.  Brittney is a leader in the operations space bringing almost a decade's worth of experience in consumer goods Supply Chain, Sourcing, Quality, and Project Management. With expertise in Apparel, she has worked for some of the biggest names in both the active and outdoor industries.    In this episode, you’ll hear: - Brittney’s multi-faceted journey towards working with the supply chain in the apparel industry. - What is supply and demand and how it applies within the industry? - ”Supply Chain” became a household name during the pandemic. - The shift towards sustainability. - Vendor scorecards and how they help build good relationships.   We can’t wait to hear what you think of this episode!   To connect with Brittney, visit her LinkedIn page here: http://linkedin.com/in/brittney-tupa   Like, comment & subscribe to the Unmarked Street YouTube channel here: https://www.youtube.com/@unmarkedstreet/videos --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Elevating Your Apparel Brand with Evergreen Products In this episode, Rachel is flying solo to talk about evergreen products for your apparel brand. We’ll dive into how evergreen apparel product lines can boost your brand’s market relevance, customer loyalty, and steady revenue. Our discussion unveils the secrets of keeping your products vibrant with new colors each season and the significant role of core brand colors in maintaining product novelty.   We explore the art of cultivating brand loyalty and streamlining production stress through a reliable product line. Learn why regular check-ins with your manufacturer are vital to staying on top of your game. We also dive into the concept of steady revenue and the power of an evergreen apparel line in ensuring a constant flow of income. Closing the episode, we remind our budding entrepreneurs and seasoned business owners, about the everlasting importance of creating high-quality products.   In this episode, you’ll hear: -The definition of Evergreen in business and how it applies to the apparel industry. -The importance of maintaining foundational products in your line. -How to plan for the end-of-life for an evergreen product. -Examples of great evergreen products and poor evergreen product handling within the industry.   We can’t wait to hear what you think of this episode! Like, comment & subscribe to my channel here: https://www.youtube.com/@unmarkedstreet/videos Learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

The Power of Perseverance with Lume Six Founder, Margaux Elliott In this episode, Rachel goes on an adventure with Margaux Elliott, a powerhouse in the apparel industry and the visionary behind the innovative brand, Lume Six. A story that begins in the hallways of the Fashion Institute of Technology and meanders through the thrilling realms of snow, cycling, and skate industries, Margot's journey is as inspiring as it is enlightening. From climbing a million feet on a mountain bike within a year to the struggle of finding a comfortable sports bra leading to the inception of Lume Six, her narrative is an adrenaline rush of resilience and innovation.   Our conversation explores the significance of investment in women's sports and products, a cause passionately championed by Margaux. Also, discover the pivotal role of networking and media coverage in propelling a brand to recognition and success. We discuss the power of perseverance and offer invaluable lessons for upcoming and established entrepreneurs in the apparel industry.   Margaux's sports bra brand, Lume Six empowers women by making the best athletic gear. Check out what we're up to:  Learn More: https://lumesix.com/   Connect with us: Instagram: https://www.instagram.com/lumesix/ Facebook: https://www.facebook.com/lumesixapparel LinkedIn: https://www.linkedin.com/company/lume-six/ Margaux's LinkedIn: https://www.linkedin.com/in/margaux-jo-elliott/ In this episode, you’ll hear: -Margaux’s journey through Fashion school in New York City and Italy. -Why apparel is so important and powerful for performance and daily life. -Margaux’s extreme endurance challenge! -The inception and progression of Margaux’s brand, Lume Six. -Media coverage doesn’t always translate to more sales, the power of networking, and more tips for entrepreneurs in the apparel industry.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/  

Blueprint For Successful Apparel Product Development In this episode, Rachel shares the details of a unique blueprint for creating a successful apparel brand, which is now being offered as a free gift! Rachel’s special approach emphasizes the importance of understanding your numbers before diving into the creative process. That's a game-changer! She will be guiding you through the ins and outs of financial planning for your line and explain why launching with one or two products can be a wise strategy.    Learn how the groundbreaking technology of 3D design can significantly cut your carbon footprint while accelerating your development timeline. Plus, Rachel shares valuable resources for those of you interested in this innovative field. Unravel the secret to a profitable brand with the free development roadmap available at https://www.thebusinessofapparel.com/.   In this episode, you’ll hear: -How Rachel’s approach to the development process is different, thus acting as the catalyst for a different type of blueprint. -Explanation of how the blueprint is designed. -Why it’s important not to start with the creative process when developing products…numbers don’t lie! -3D Design and why it’s essential for your future in the apparel industry.   We can’t wait to hear what you think of this episode! Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/  

Tailoring a Greener Future with Contingenci by Good Human Founder, Linda Tang In this episode, Rachel chats with Contingenci by Good Human founder, Linda Tang about her mission regarding sustainability in the apparel industry. Linda recalls her family's generational practice of sustainability and how it greatly influenced her life ethos. She gracefully navigated the apparel industry, working with a renowned brand like The North Face and eventually launching her own line using discarded fabric samples. She is a testament to how sustainability can be seamlessly woven into the business model.    Good Human's initiatives such as their take-back and warranty programs are a beacon of inspiration to other brands. We spoke deeply on the need for legislative changes to incentivize sustainable practices and the consequences of non-compliance. In essence, we explored the partnership between Good Human and other brands to reuse liability fabric, a move aimed at promoting waste reduction and reuse. Linda, in her unique way, uses upcycling workshops to foster community engagement and give old clothes a new lease of life. As we wrapped up our conversation, we unpacked how to establish a sustainable workflow in our own businesses.   Good Human offers sustainable closed-loop solutions for the apparel industry and sustainable USA consumer products. Our innovative process repurposes materials and creates customized performance products, reducing carbon impact and inspiring a mindful consumer culture. Join us in creating a more sustainable world, one garment at a time.   In this episode, you’ll hear: -Linda’s journey with sustainability and family history in China. -Prior experience in Quality Control. -The ability to change the views on the sustainability of the people within your circle. -Doing the right thing is long-term, not for instant gratification. -What is a take-back program?   We can’t wait to hear what you think of this episode!   To connect with Linda, visit her Instagram page here: https://www.instagram.com/contingenci/   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

From Student to Scaling with StartUp FASHION Founder, Nicole Giordano In this episode, Rachel welcomes Nicole Giordano, the mastermind behind Startup Fashion, to the podcast! Nicole's impressive journey from a textile design student to a successful entrepreneur in the apparel industry is nothing short of inspiring. We dive into a variety of subjects, from the nitty-gritty of business operations and fabric sourcing to the art of content creation and marketing, all aimed at helping you navigate the complex fashion landscape. Nicole opens up about her unique membership program at Startup Fashion, providing aspiring fashion brand owners with a roadmap to transform their ideas into solid products. We also explore her three-month program, specially crafted to guide new brands toward achieving consistent sales and audience growth. Nicole imparts some golden advice on forging meaningful connections with potential customers and the value of local communities for networking opportunities.  StartUp FASHION helps independent fashion brands around the world to launch and grow through education, mentorship, and community.  You can learn from their educational blog here and connect on Instagram here.    In this episode, you’ll hear: -Nicole’s blogging journey and what drove her to start. -Details about the membership program at StartUp FASHION. -The significance of mindset work within the program. -The most common blocks and how to get yourself out! -Tips for launching and how to make your first sale.   We can’t wait to hear what you think of this episode! Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Mentorship vs. Management: Mastering the Dynamics In this episode, Rachel unlocks the secrets of personal and professional growth through a unique exploration of mentorship and management in the corporate world. Rachel shares valuable insights from her two-decade-long corporate journey and recent consulting experiences. We will be delving into the distinctive roles of a manager and a mentor, and how each one can influence your career trajectory significantly. This episode is brimming with personal anecdotes, clear definitions, and practical tips. Learn how a single compliment can be the spark to a productive mentor-mentee relationship or how to find the perfect mentor for you. For those of you who are managers, we'll show you how setting clear expectations for your team could be a game-changer. And for the bookworms, I've got some great book recommendations to further explore this topic. So tune in, and let's unravel the power of mentorship and effective management in propelling your career to new heights!   In this episode, you’ll hear: -What is management and how to define it; clarification on different roles. -The power of letting go and trusting in your team. -The responsibilities of a good manager. -How to define mentorship. -Tips Rachel recommends to encourage mentorship, from personal experience.   We can’t wait to hear what you think of this episode! Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/  https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Shifting From Corporate to Independent with Developer and Designer, Jessica Kuczek In this episode, Rachel chats with seasoned pro, Jessica Kuczek, who has navigated the fashion industry through various corporate roles, and now is thriving as an independent contractor. She shares her unique journey, from her earlier roles in sports-licensed apparel to her transformative role at Isaco International. Buckle up, as we unravel the varied roles of the fashion industry and how they can differ greatly depending on the company.    As we progress, we delve into the revolutionary impact of 3D technology on the fashion industry. Discover how tools such as Clo 3D and virtual fittings are transforming the way patterns are engineered, minimizing the overthinking that can plague the product development process. We will take you on a tour of this innovative realm, discussing the future of remote fittings and how this technology is reshaping learning. Lastly, Jessica gives us a sneak peek into her exciting collaborative ventures with Unmarked Street, sharing how her background has armed her for her current roles.   Jessica is an apparel developer and designer with 15 years of experience partnering with companies of all sizes to bring the brands and products they envision to life. In this episode, you’ll hear:  -Jessica’s transition from corporate to contracting within the apparel industry. -The importance of continued education, especially as a freelancer. -Jessica’s experience with Clo 3D and the exceptional technology behind it.  -The benefits and challenges of having remote fittings.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/ To connect with Jessica on LinkedIn, follow the link here: https://www.linkedin.com/in/jmkuczek/ To connect with Jessica on Instagram, follow the link here: https://www.instagram.com/jessicotti/  

Negotiating Your Way to Success in the Apparel Business In this episode, Rachel steps into the fascinating world of apparel costing and negotiation in the apparel business. Get ready to gain valuable insights and practical strategies to navigate the complex apparel industry successfully. We will guide you through the essentials of apparel costing, revealing the hidden elements that constitute the cost of a garment - from materials and trims to production time - to ensure you never find yourself in the dark again.   In the second half of our discussion, we dive into the art of cost negotiation with manufacturers and the critical role of building robust relationships. We will equip you with the strategies you need to secure the best prices for your products. We'll also share with you what to do if the factory doesn't readily provide a cost breakdown sheet and how to apply your newly acquired skills in budgeting, retail pricing, and negotiation to your advantage. In this episode, you’ll hear: -The importance of asking for a Cost Breakdown Sheet (CBD) from your factory. -What to expect average costs to be and remember…numbers don’t lie! -The key points in negotiation. -How to work with target costs instead of a CBD and advice on how to handle your factory costs not being met. -It’s all about building relationships.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Mastering Love and Fear While Building a Brand with Headspace Design Lab Founder, Simon Fisher In this episode, Rachel wanders through the intriguing maze of brand creation and scaling with her past mentor, the seasoned Simon Fisher. The voyage unveils Simon's trials with corporate restructuring, illuminating the pivotal decisions that sculpted his journey. We explore his unique New Year's resolution and how this philosophy propelled him to face daunting tasks for his exciting new venture, Headspace Design Lab.    Simon offers compelling insights from the field of project management, shedding light on its multifaceted role in harmonizing different business elements. The conversation takes a turn as we peel back the layers of starting a business, with Simon offering candid accounts of his exhilaration and trepidation. He reveals the magic of setting a North Star, the unexpected mentorships that guided his path, and the powerful momentum of taking small, daily strides toward success.   Simon has been riding, working, and generally kicking around the bike and outdoor industry for over 30 years.  His career started building helmets for Giro Sport Design in 1992 and most recently was the Category Manager of Bell Helmets for bike and motorcycle riders.  Recently he founded Headspace Design Lab, Inc. with four other industry veterans to help consult, test, innovate, and engineer better head protection for a wide range of industries. In this episode, you’ll hear: -The unique New Year’s resolution that helped drive the force behind Simon’s newest endeavors. -A detailed human account of the realities of leaving corporate life behind to jump into entrepreneurship. -How working in project management acted as some of the best training for moving forward in building a business. -The importance of having a coach to guide you on a path after coming from such a structure in the corporate world. -The differences between independent innovation and factory innovation.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/   To connect with Simon, visit Headspace Design Lab here: http://headspacedl.com/ @headspacedesignlab LinkedIn: linkedin.com/company/headspace-design-lab

Behind The Scenes On Apparel Industry Work Travel In this episode, Rachel takes us on an enlightening journey, from Istanbul's bustling bazaars, through Northern Italy's serene landscapes, to Southeast Asia's vibrant streets, all while navigating the world of apparel. Hear Rachel’s firsthand account of working with international manufacturers to create the perfect Abercrombie and Fitch leather jackets and the amazing cultural discoveries along the way.    That's not all. As we traverse across borders, indulge in the rich stories from my expeditions to research high-end cycling gear and the culinary delights I savored. But it's not all fun and games though. Tune in as I share the real challenges of work travel – the lost luggage, the need for breaks, and learning when to say 'no'. Embark on this episode filled with invaluable insights, personal stories, and handy tips, whether you're an apparel industry enthusiast or a curious soul eager to understand the nitty-gritty of work travel. In this episode, you’ll hear: -A look into what the reality of traveling for work in the apparel industry. -Rachel’s experiences, including her very first trip with Abercrombie & Fitch to Istanbul, Turkey.  -The benefits and positives of traveling for work within the industry. -Lessons that Rachel learned and things to look out for. -More of Rachel’s travel experiences and pieces of advice for your own journey.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/  

Unearthing Sustainability and Innovation in the Apparel Industry In this episode, Rachel unearths the hidden facets of sustainability in the apparel industry with us! She reveals the unsaid truth about the sample process and you'll be surprised to learn how much these samples contribute to landfill waste!  We're going to dissect the potential of repair systems and their ability to reduce discarded garments significantly.    We'll weigh its merits and demerits, and discuss the potential for recycling to create performance garments without contributing to plastic waste. Plus, we're looking at making sustainability more accessible by introducing a nutrition-like label on garments to educate consumers about the materials used and their recyclability.  There’s so much to take away from this episode! In this episode, you’ll hear: -All about the sampling process and the different types of samples. -The salesman sample process and why it’s detrimental to let go of this particular process. -How 3D Renderings can be used instead of some samples. -What to look for in brands in regard to their sustainability programs. -Exciting solutions within the industry that are being explored to help with sustainability and the questions they raise.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Breaking Down The Intricacies of SKU Rationalization with Merchandising Expert Sarah White In this episode, Rachel chats with Sarah White, a seasoned buyer and merchandiser. Sarah provides us with an insider's look into the world of merchandising, giving us valuable insights into the nitty-gritty from product selection to pricing management. Discover how the art of merchandising shapes the lifecycle of products and differs significantly from product line management.   In the second half of our insightful chat, Sarah unveils the crucial role of SKU rationalization in successful merchandising. She shares intriguing examples of how a significant line reduction can surprisingly lead to a surge in revenue, thereby emphasizing the importance of informed decision-making and team communication. Sarah's expertise shines through as she talks about the necessity of staying on the cutting edge and harnessing data to guide merchandising decisions.   Sarah White is the Mountain Experience Merchandiser at Specialized Bicycle Components and is an expert in teaching SKU Rationalization processes to teams, companies, and individuals.   In this episode, you’ll hear: -Sarah’s journey through merchandising, buying, and e-commerce. -An explanation of merchandising and the different areas that are involved. -A detailed breakdown of what SKU Rationalization is. -How to have a tough conversation with your team about setting products free. -What happens to your revenue when you do SKU Rationalization?   We can’t wait to hear what you think of this episode! Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/   To connect with Sarah, you can most often find her on her bike or on Instagram @sarah.in.the.sunshine

Exploring Size Inclusivity and Redefining Standards in the Apparel Industry In this episode, Rachel prepares you to have your perspective shifted as we shine a bright light on the murky world of apparel size inclusivity and standards. You're about to understand why you could be a size 12 in one shop and a size 16 in another, as we expose the vanity sizing issue and the wild inconsistencies between brands. The discussion won't stop there - we'll break down the complex process of fitting garments for a vast array of body types, and highlight the central role of a size medium fit model in establishing a grade rule. Remember, size 16 isn't a ceiling - it’s the average, and it's high time all brands acknowledged this by offering a full, inclusive size range.   In this episode, you’ll hear: -Why sizing is not consistent from brand to brand and how brands create and decide on their sizing. -How to properly determine sizing in your own brand. -Why involving real bodies in research is key to understanding a full-size range. -Alvanon - how to use it beyond determining a “standard.” -Why grade rules are misunderstood and the need for standardization.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Redefining Success on a Journey of Personal and Professional Growth In this episode, Rachel recounts her journey of how she learned to redefine success after losing two major contracts in early 2023.   She goes into detail about the struggles and anxiety she felt after feeling like she was in a great place in her business, the books that helped her work through different processes, and how going through this situation helped her realize what truly makes her happy and that there’s more to success than money.   In this episode, you’ll hear: -The struggle and mindset after losing two major contracts. -Details of each book that helped Rachel arrive to the place she is today. -The systems and processes Rachel put into place after reading these books. -How everything she has learned has taught her to focus on what truly makes her happy. -Rachel’s new definition of success and how it does not revolve around money.   We can’t wait to hear what you think of this episode!   Like, comment & subscribe to Rachel's channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at: https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Transforming Dreams Into A Thriving Brand with Conquest Works CEO, Parker Coppins In this episode, Rachel chats with Parker Coppins, the CEO of Conquest Works and they delve into the art of custom packaging, discuss strategies that turn first-time buyers into repeat customers, and give a fresh spin on how to make corporate apparel captivating. But it's not all about the products. We also take a hard look at the role of an easy-to-navigate website and explore how bundle deals can pump up your average order value. So buckle up for an intriguing, insightful conversation with one of the industry's best, and get ready to elevate your brand to new heights! Conquest focuses on E-commerce Merchandising, Branding, and Marketing. The mission is to give creatives what they need, to be able to focus on what they love. See how we/they can turn your creative vision into a reality.   In this episode, you’ll hear: -Parker’s journey from YouTube, being in the Merch space and how this has helped scale his own brand.  -How merch helps to increase sales on apparel, branding tips, and how to create products and an exceptional experience for your target audience.  -The importance of collecting data to show the value of custom packaging.  -What to keep in mind when creating your website. -Tips for sourcing from all aspects.   Like, comment & subscribe to my YouTube channel here: https://www.youtube.com/@unmarkedstreet/videos Learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/   To turn your creative vision into reality, check out Conquest’s website here: https://conquest.works/ Follow Conquest Works on socials: @ConquestWorks  

The Top 5 Things I Wish I Knew Sooner In The Apparel Industry In this episode, Rachel reveals the secrets to career growth in the apparel industry, as she shares her personal journey and the valuable lessons she’s learned along the way. From her time at the University of Cincinnati's Co-op Program to internships in graphic design, merchandising, and technical design, she’ll guide you through the various paths in the fashion world and help you find the perfect fit for your career ambitions. Rachel also reveals essential tips on how to strengthen your presence in the fashion industry, focusing on high-quality garments and strategic marketing. Learn how to identify your ideal customer, understand the cost dynamics of ordering units, and master marketing tactics to build customer loyalty. Plus, don't miss the opportunity to join our thriving apparel community by downloading a free resource and signing up for her newsletter. We hope you enjoy this episode! In this episode, you’ll hear: - Rachel’s list of the top 5 things she wishes she knew sooner in the apparel industry. - The importance of learning different areas in the industry. - Common misconceptions associated with what society thinks the fashion world looks like. - How learning costing early on can make you better earlier in your career. - The less products you make, the more you will sell! We can’t wait to hear what you think of this episode!   Like, comment & subscribe to my channel here: https://www.youtube.com/@unmarkedstreet/videos And learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Behind the Scenes of Product Development in the Apparel Industry with Jessica Ledin, Part 2 In this episode, Rachel continues the conversation with Jessica Ledin where they get into the unique issues within the apparel industry, such as the passionate opinions of those involved and the constraints of capital and upper management. They also discuss the pressures product developers face and the impact they can have on personal lives. Despite the struggles, they continue to find value in their experiences and the opportunity to contribute to the industry. Join the discussion and learn more about their stories, insights, and recommendations for navigating the tough world of apparel. Jessica Ledin is the owner of Paive Apparel Consulting where the mission is to help bring apparel to life in a clean, concise, and efficient way.   In this episode, you’ll hear: -Thoughts on building an exit strategy from the apparel industry. -Similarities in the paths both Rachel and Jessica have taken. -How to utilize your skills in a different capacity in the apparel industry. -The realities of longevity in the industry and the red flags to look for. -How tough the industry truly is and the overall vibe of the industry at the current moment. We can’t wait to hear what you think of this episode!    Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/   To connect with Jessica for consulting work, check out her website here: https://www.paiveapparel.com/. You can also connect with her at Intentional Architecture: https://www.intentional-architecture.com/ https://www.instagram.com/Designbyintention/

Behind the Scenes of Product Development in the Apparel Industry with Jessica Ledin, Part 1 In this episode, Rachel sits down with good friend and fellow industry veteran, Jessica Ledin, to uncover the often underappreciated role of apparel product developers. We'll take you on a journey through our experiences in design, production, product management, costing, and more, revealing the critical part developers play in understanding and making decisions on everything from design to margin goals. Jessica Ledin is the owner of Paive Apparel Consulting where the mission is to help bring apparel to life in a clean, concise, and efficient way.   In this episode, you’ll hear: -Jessica’s personal experiences in product development in the apparel industry. -The vast role of product developers and how developing is different from technical design. -The importance of being open and willing to learn new roles. -Crazy travel stories from both Jessica and Rachel, define just how much travel affects both business and personal lives. We can’t wait to hear what you think of this episode!    Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/   To connect with Jessica for consulting work, check out her website here: https://www.paiveapparel.com/ --------------------------------------------------------------------------------------------------- You can also connect with her at Intentional Architecture: https://www.intentional-architecture.com/ https://www.instagram.com/Designbyintention/  

The Secrets to Successful Garment Fittings in Your Apparel Business In this episode, Rachel dives into the nitty-gritty of what it takes to run a successful garment fitting. Rachel reveals important protocols she recommends and the critical role each person plays in the fitting. She also opens up on how to efficiently fit and pin garments, engage with fit models, and what tools to bring, plus, learn how small incremental changes during the fitting process can lead to the best results. With Rachel’s guidance, you'll be able to master the art of garment fitting and create better products for your apparel business. In this episode, you’ll hear: - Rachel’s experience with garment fittings and her passion for them. - Particular protocols that are detrimental to the efficiency of a garment fitting. - The importance of each role in the fitting. - Specific tools Rachel recommends to help you be successful. - Bonus tips on how to make your next fittings even better.   We can’t wait to hear what you think of this episode!   To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.   Like, comment & subscribe to my channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Transforming Connection in the Fashion World with the Fashion Index In this episode, Rachel talks to Marge and Tirsa, co-owners of the Fashion Index, as they share their path from college roommates to fashion industry revolutionaries. Uncover the power of friendship and the importance of internships in shaping their experiences, and learn how their platform is transforming the way small businesses and entrepreneurs connect within the fashion world. Fashion Index is a B2B and B2C web platform that eliminates the need for guesswork. We are the game-changing, seamless connection between fashion businesses and the suppliers they need. Fashion Index is focused on connecting new or emerging brands and those ready to expand. Fashion Index can help whether you are looking for a designer, patternmaker, seamstress, sales rep, factory, or creatives, or if you need a coach to guide you through starting your own brand. In this episode, you’ll hear: - The birth of the Fashion Index - Success stories of those who’ve been a part of the Fashion Index platform - The importance of sustainability in the fashion industry, especially in the denim space - How challenging the fashion industry can really be - Promoting apparel industry education and shareability  We can’t wait to hear what you think of this episode!   Learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/ --------------------------------------------------------------------------------------------------- To connect with the Fashion Index, you can visit their website here: https://www.fashionindex.com/ Like, follow, comment, & subscribe on these platforms: https://www.linkedin.com/company/real-fashion-index https://www.instagram.com/realfashionindex/  https://www.facebook.com/realfashionindex  https://twitter.com/FashionIndex4RL  https://www.tiktok.com/@fashionindex  https://www.youtube.com/channel/UCyuKYyeLqIlB_OPxh3xv2hg   

Decoding Apparel Industry Jargon: A Comprehensive Guide to Industry Terminology and Acronyms In this episode, Rachel breaks down the meaning behind acronyms and terms widely used in the apparel industry like AOP, CMT, Grading, MOQ, and many more. Fear not, we'll help you understand these terms and their importance in the quality of your fabric, garments, and overall product construction and fitting. Don't let the jargon overwhelm you! By the end of this episode, you'll be well-versed in industry lingo and ready to conquer your apparel business journey.    In this episode, you’ll hear: -Definitions of acronyms like AOP, BOM, CAD, CMT, FOB, LDP, MOQ, MCQ, PO, and WIP. -More detailed information and examples of what these acronyms mean. -Definitions of terms like Cut and Sew, Detail Sketch, Fabric Construction, Flats, Full-Fashioned, Grading, Graded Nest, Knit, Marker, Pattern, Proto, Sourcing, Tech Pack, and Woven. More detailed information and examples of what these terms mean.   We can’t wait to hear what you think of this episode! To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.   

Empowering Women and Sustainability in Outdoor Apparel with Alpine Fit Founder, Jen Loofbourrow In this episode, Rachel brings in Alpine Fit founder, Jen Loofbourrow to explore the challenges and successes of starting a clothing manufacturing business in Alaska, from Jen's determination to own her own facility to how Jen approached a fiber supplier to make her dream come true. Finally, Rachel and Jen delve into the importance of women supporting women in business, particularly in the outdoor apparel industry. Hear about Jen's experience as a female business leader, her leadership's positive impact on her daughter, and the supportive network of women-founded outdoor product businesses she's helping to create. Jen Loofbourrow launched Alpine Fit as an outdoor activewear brand in line with her customer’s values offering fit options for body proportions, odor-resistant fabrics for longer adventures, and domestic manufacturing, producing Made in USA and Made in Alaska outdoor gear. In this episode, you’ll hear: -Jen’s journey with Alpine Fit and how it came to be. -The technology behind Ionic Plus Silver and why it does not work well with Merino wool. -The challenges behind operating an apparel business in Alaska. -The story of how Jen found herself owning her own facility. -Why Jen is passionate about leadership for women and how being a woman founder has changed her life.   We can’t wait to hear what you think of this episode! To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.  To connect with Jen, you can visit his website here: https://alpinefit.com/ To connect and follow Jen on social media, check out her Facebook and Instagram here: https://www.facebook.com/alpinefitco https://www.instagram.com/alpinefitco/ To connect and follow Jen on Linked In, check out her profile here: https://www.linkedin.com/company/alpinefitco  

Create Your Business Plan: From Startup To Success In The Apparel Industry In this episode, Rachel shares her personal journey of founding Unmarked Street and the invaluable lessons she has learned along the way. From the importance of crafting a robust business plan to leveraging contractor dollars and fit education, this episode is packed with insights and practical tips for aspiring entrepreneurs ready to make their mark. Discover the decisive factors that led her to manufacture her first production run of RTQ Apparel right here in the US, such as lower minimum order quantities and reduced transit costs. She also shares her strategies for estimating shipping and retail prices, and the significance of researching customs and duty rates when sourcing materials. With these tips in hand, you'll be well-equipped to navigate the complex world of apparel manufacturing and costing.   In this episode, you’ll hear: -How the business plan for Unmarked Street came to be. -Pivoting is inevitable as an entrepreneur. -Unique things about building a plan in the apparel industry. -The importance of focusing on your margins.   We can’t wait to hear what you think of this episode! To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.   

Mastering the Entrepreneur Mindset with Chelsea VanBuskirk In this episode, Rachel talks to Chelsea VanBuskirk, an accountability partner, fellow female entrepreneur, and podcaster. Chelsea shares her incredible journey of self-discovery, which began in the fitness world before transitioning to the realm of mindset and spirituality. They discuss the importance of taking our time and slowing down, what that means, and discover how breaking down big ambitions into achievable habits can lead to lasting success in business and life.  Chelsea VanBuskirk is an author, speaker, ordained spiritual counselor, energy healer, and host of The Heart AF Podcast.  She is on a purposeful mission to help guide and empower women who feel stuck and are not embracing their authentic selves.    In this episode, you’ll hear: -Chelsea’s journey to entrepreneurship and how she plans to use her experiences to help teach others. -Why guiding women to self-discovery is important. -What slowing down actually means and how to do it. -The importance of focusing on one product or one service at a time to build brand recognition. -Breathwork and mindset exercises to help with anxiety and build a more positive mindset.   We can’t wait to hear what you think of this episode! To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.    Chelsea VanBuskirk is an Author, Speaker and Podcaster, advocating for people to find their inner strength.    If you'd like to connect with Chelsea directly, you can listen to her Podcast or find her on social media, here: https://bit.ly/m/HeartAF

Designing to a Cost In this episode, Rachel shares her experiences as a development and product manager in the apparel industry, focusing on the importance of collaboration between product management, design, and development teams when designing to a cost. We'll also unravel the complexities of FOB pricing and target costs, teaching you how to use them effectively when crafting a design brief. Learn strategies for working with development and materials teams to ensure that your product's cost is both efficient and effective.    In this episode, you’ll hear: -How to handle the tailspin that is often associated with costs that are too high. -Rules Rachel has developed for designing to a cost. -Cost breakdowns for direct-to-consumer pricing. -Where your margins should be. -How certain portions of the FOB pricing should be divided.   We can’t wait to hear what you think of this episode! To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.   Like, comment & subscribe to her YouTube channel and learn more at https://www.thebusinessofapparel.com --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/

Building a Supportive Community for Fashion Entrepreneurs with Sandra Mateu In this episode, Rachel had the pleasure of talking with Sandra about the importance of building a supportive community for fashion entrepreneurs. Sandra shares her journey of starting a Facebook group for fashion entrepreneurs that has grown into a thriving community of designers, stylists, and many more in the fashion industry.  The conversation also touches on the importance of changing the mindset of fashion entrepreneurs to focus on media exposure, interviews, and social media reach, rather than just sales.  Additionally, we discussed her creation of digital and paper planners to help fashion entrepreneurs stay organized and focused on their business goals.   Sandra Mateu is the founder of Gitana Styling, Fashion Entrepreneur Club, and host of the Fashionpreneur Talk Podcast.  Her focus is on building community, helping fashion entrepreneurs build successful businesses, and of course, helping people feel stylish and empowered!   In this episode, you’ll hear: -The importance of building community within the fashion space. -A discussion of how Sandra transitioned from a 9-to-5 job to freelancing and the challenges she faced in finding support within the fashion industry.  -How relevant the stereotypes created by the media we consume in the world of fashion are vs. real-life experiences. -The purpose behind creating the community, Facebook group, and podcast. -Sandra talks about the products she has created like the fashion planner and the business plan template.   We can’t wait to hear what you think of this episode!To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.    To connect with Sandra, you can visit his website here: http://www.gitanastyling.com/ To connect and become a part of the Fashion Entrepreneur Club on social media, check out her Facebook group here: https://www.facebook.com/groups/FashionEntrepreneurClub To purchase any of Sandra’s products, check out her Etsy store here: https://www.etsy.com/shop/gitanastyling To connect and follow Sandra on social media, check out her Instagram here: https://www.instagram.com/fashionentrepreneurclub/  

In this episode, Rachel takes you through her passion regarding the need for more options in continuing education within the apparel industry.   She describes her own experiences with feeling like there were points when she could have used continuing education to further her career in a shorter time span as well as her desire to help those either coming out of school or in leadership roles with courses she’s creating through Unmarked Street.   In this episode, you’ll hear: -The commonality of continuing education in different industries. -Rachel’s challenge for the apparel industry. -Her desire is to help students understand the wide variety of options for roles within the apparel industry. -Rachel’s personal experience after graduation from design school. -The realities of how continued education can help you be successful whether you’re just starting your career or you are in a leadership role. -The plans for courses developed by Unmarked Street.   We can’t wait to hear what you think of this episode! Like, comment & subscribe to my channel and learn more at https://www.youtube.com/@unmarkedstreet/ --------------------------------------------------------------------------------------------------- Connect with us: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/  

In this episode, Rachel chats with her good friend Ben Gerding about how 3D development and design are impacting the apparel industry. Ben takes us through his thought process on the importance of sharing knowledge within the industry, his own ideas for an apparel line, and the importance of sustainability in the apparel industry.     Ben Gerding has taken his 10 years of technical design experience into 3D apparel design and visuals to bring brands hyper-realistic renders to elevate marketing, sales, and concepts. In this episode, you’ll hear: -Ben’s thoughts on the importance of sharing knowledge within the industry. -A discussion of quality pieces vs. fast fashion. -Deliberating whether or not high-end fabrics are worth it. -Ben’s ultimate goal behind the concept for his own apparel line. -The importance of sustainability within the apparel industry.   We can’t wait to hear what you think of this episode! To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.    To connect with Ben, you can visit his website here: retopodev.com To connect and follow Ben on social media, check out his Youtube channel here: https://www.youtube.com/channel/UCo20bJ4MWPAw-860qtd7KWw To connect and follow Ben on social media, check out his Instagram here: @retopodev

In this episode, Rachel chats with her good friend Ben Gerding about how 3D development and design are impacting the apparel industry. Ben takes us through how he started his company, Retopo Dev., the positives and negatives of certain software, the process of 3D development, and the importance of sustainability in the apparel industry.  Stay tuned for part 2 of Ben’s interview!   Ben Gerding has taken his 10 years of technical design experience into 3D apparel design and visuals to bring brands hyper-realistic renders to elevate marketing, sales, and concepts.   In this episode, you’ll hear: -A 3D printing backstory and how Ben got started with Retopo Dev. -The misconception behind 3D printing. -The software Ben uses and explains both the positives and negatives of them. -The process, from beginning to end, of 3D development. -What it’s like working with a new designer. -The importance of discussing sustainability within the apparel industry.   We can’t wait to hear what you think of this episode! To connect with Rachel, you can connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/ To visit her website, go to: www.unmarkedstreet.com.    To connect with Ben, you can visit his website here: retopodev.com or access his free 3D CloSet tools here: https://connect.clo-set.com/portfolio/215254/collection Check out the Retopo YouTube channel to learn real world skills to use 3D in your apparel business and designs. To connect and follow Ben on social media, check out his Youtube channel here:  https://www.youtube.com/channel/UCo20bJ4MWPAw-860qtd7KWw To connect and follow Ben on social media, check out his Instagram here: @retopodev  

In this episode, Rachel takes you on the road through her mental health journey relating to burnout in business. She shares personal details about what led her to start her business, Unmarked Street, a couple of things she learned about herself along the way, and how she came to the conclusion that she needed to start improving her quality of life.  She also shares how therapy has been a huge part of the journey.   In this episode, you’ll hear: -Rachel shares her burnout story and how she learned to work from home -How and when she decided to improve the quality of her life -Her experience with coaching and one of the best pieces of advice she received -Her own journey through therapy and why she recommends it -Daily tips to help fight burnout   We can’t wait to hear what you think of this episode!   To connect with Rachel, you can connect with her: https://www.linkedin.com/company/unmarked-street/ https://www.instagram.com/unmarkedstreet/ https://www.facebook.com/profile.php?id=100076027998346 https://twitter.com/UnmarkedStreet https://www.pinterest.com/unmarkedstreet/ To visit her website, go to: www.unmarkedstreet.com.   

Part 2:  From Engineering Manager to Outdoor Apparel for Plus Sizes Company Founder with Raquel Vélez In this episode, Rachel chats with her friend and client, Raquel Vélez, a Puerto Rican woman from New Jersey, who discovered a passion for skiing only to be hindered by the lack of plus-size outdoor apparel. Raquel took matters into her own hands, launching a successful Kickstarter for her flagship product: The Ponderosa Pants. Raquel Vélez is now the founder of Alpine Parrot, an outdoor apparel company making clothes for bigger bodies. She is a mechanical engineer and roboticist turned software engineer turned CEO, who loves hiking and created Alpine Parrot to make the outdoors more inclusive and accessible to the plus-sized community. In part 2 of this interview with Raquel, you’ll hear: -Raquel’s experience with Kickstarter, and does it actually work? -Why Shark Tank is a huge marketing opportunity -Raquel walks us through her wear-test program and grading process that are being sought after by other companies -Explanation of how the industry is handling body changes and sizing -What’s coming up in 2023 for Alpine Parrot   We can’t wait to hear what you think of this episode   From: https://www.thebusinessofapparel.com  Powered By: https://www.unmarkedstreet.com  To connect with Rachel, you can join her LinkedIn community here: LinkedIn. Or Connect with us on Social Media: https://www.instagram.com/unmarkedstreet/  https://www.facebook.com/profile.php?id=100076027998346  https://twitter.com/UnmarkedStreet  https://www.pinterest.com/unmarkedstreet/    To connect with Raquel, you can go to her website: Alpine Parrot Or Connect with her on Social Media: https://www.instagram.com/alpineparrot/ https://twitter.com/alpineparrot 

In this episode, Rachel chats with her friend and client, Raquel Vélez, a Puerto Rican woman from New Jersey, who discovered a passion for skiing only to be hindered by the lack of plus-size outdoor apparel. Raquel took matters into her own hands, launching a successful Kickstarter for her flagship product: The Ponderosa Pants.   Raquel Vélez is now the founder of Alpine Parrot, an outdoor apparel company making clothes for bigger bodies. She is a mechanical engineer and roboticist turned software engineer turned CEO, who loves hiking and created Alpine Parrot to make the outdoors more inclusive and accessible to the plus-sized community.   In part 1 of this interview with Raquel, you’ll hear:   -The ancestral stigma and stereotypes around outdoor sports that she broke through -The surprising percentage of apparel that is made in plus sizes (leaving massive opportunity in serving this market) -How she went from engineering to starting a company making outdoor apparel for plus-sized clientele practically overnight -An insider's peek into making a successful Kickstarter project that helps your brand grow   We can’t wait to hear what you think of this episode! From: https://www.thebusinessofapparel.com  Powered By: https://www.unmarkedstreet.com  To connect with Rachel, you can join her LinkedIn community here: LinkedIn. Or Connect with us on Social Media: https://www.instagram.com/unmarkedstreet/  https://www.facebook.com/profile.php?id=100076027998346  https://twitter.com/UnmarkedStreet  https://www.pinterest.com/unmarkedstreet/    To connect with Raquel, you can go to her website: Alpine Parrot Or Connect with her on Social Media: https://www.instagram.com/alpineparrot/ https://twitter.com/alpineparrot 

In this episode, Rachel shares what fellow travelers in her community tell her they feel when it comes to not getting sustainable travel comfort.   She talks about the frustration from investing in travel apparel that isn't delivering the quality that consumers need and how to provide apparel that is comfortable, made well and even provides support on travel days so that you have happy, repeat customers – which she is tackling herself in her own travel apparel line, RTQ Apparel. In this episode, you’ll hear:   -How she went from a fashion industry professional to creating her travel apparel line  -The process of fully understanding the needs of small brands -How having in person meetings can bring so much clarity and clear communication -The surprising benefit of compression apparel (and how it can help you in traveling) -Fabric technology and how some of the international facilities that she has visited   If you’ve been feeling the same frustration, then the latest episode of The Business of Apparel podcast is just for you! To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.