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Liran Hirschkorn
Learn about scaling your ecommerce brand by learning from the journey of other successful brand founders and executives with host Liran Hirschkorn.
Total 158 episodes
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109 - How EOS can help you scale your Ecommerce business with Dione Spiteri

109 - How EOS can help you scale your Ecommerce business with Dione Spiteri

To go from 7 figures to 8, you need structure, systems, and processes. You need to go from doing everything to delegating and building a team. In this episode I bring on our EOS Implementer to discuss where brands get stuck and how to over come those challenges using EOS.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
46:1610/03/2022
108 - The Future of Amazon Advertising with Perpetua Co-President Adam Epstein

108 - The Future of Amazon Advertising with Perpetua Co-President Adam Epstein

Adam Epstein of Perpetua joins us to discuss the evolution of Amazon advertising, the power of human intelligence + automation, Perpetua's agency first focus. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
46:4915/02/2022
107 - Scale Smarter, Faster in 2022: Plan Aggressively, Scale Confidently

107 - Scale Smarter, Faster in 2022: Plan Aggressively, Scale Confidently

This is the first webinar in a series about scaling your business in 2022 hosted by 8fig.co. Join me and the team at 8fig along with guests Brandon Young and Tyler Jefcoat as we discuss mindset, minimizing risk, being aggressive and managing cash flow.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
59:1526/01/2022
106 - Marketplaces Year in Review 2021

106 - Marketplaces Year in Review 2021

Marketplace Pulse puts out a great year end article reviewing the ecommerce space. I read that article on the podcast. You can find it here https://www.marketplacepulse.com/marketplaces-year-in-review-2021 This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
49:2605/01/2022
105 - Tools to Grow your Amazon Business with Jon Tilley of ZonGuru

105 - Tools to Grow your Amazon Business with Jon Tilley of ZonGuru

Jonathan Tilley is CEO and Founder of ZonGuru. We discuss why he created ZonGuru, product launching, international markets and overcoming obstacles.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
43:2923/12/2021
104 - The Branded Strategy for Ecommerce Growth

104 - The Branded Strategy for Ecommerce Growth

Patrick O'Connell of Branded discusses Branded's strategy for growing ecommerce brands and how they see ecommerce differently than companies acquiring Amazon brands. Learn more about branded at Joinbranded.com This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
46:2016/12/2021
103 - Adam Feinberg Sells to Perch for $100m+

103 - Adam Feinberg Sells to Perch for $100m+

In May of this year, one of the largest global sellers on Amazon, Web Deals Direct, sold to Perch, a leading Amazon FBA acquirer, in what looks to be the largest ever deal in the FBA seller space at over $100M. Today, we’re going to be digging into how the seller behind WDD, Adam Feinberg, grew his brand to $80M+ in revenue, why he decided to sell, and how the acquisition process actually works. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
52:1301/11/2021
102 - The Exitpreneur's Playbook with Joe Valley

102 - The Exitpreneur's Playbook with Joe Valley

Joe Valley just authored The Exitpreneur's Playbook to help sellers maximize their exit value. Visit https://exitpreneur.io/ to get 4 free chapters of the book.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
57:5221/10/2021
101 - Inventing a sport and growing to 8 figures with Chris Meade of Crossnet

101 - Inventing a sport and growing to 8 figures with Chris Meade of Crossnet

Chris Meade is the co-founder and CMO of Crossnet. Crossnet is the world's first four square volleyball game. Set up within minutes in sand, grass, or indoors and is an 8 figure business selling in retail, DTC, Amazon and other marketplaces. Chris talks about how they grew the business using their product and customers, influencer marketing, getting into retail and what mistakes they made along the way. Sign up for Chris's newsletter with ecom and business tips for free here: https://docs.google.com/forms/d/e/1FAIpQLSfhl9l3yslbszIBUGi0jYr5G_7uZ5cI6O7QGZeo5CLNhNstFw/viewform This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
47:0808/10/2021
100 - Carlos Cashman - Co-CEO & Co-Founder, Thrasio

100 - Carlos Cashman - Co-CEO & Co-Founder, Thrasio

Carlos Cashman is a serial entrepreneur, having started more than 15 companies and currently Co-CEO and Co-Founder of Thrasio. Thrasio is the consumer goods company reimagining omnichannel commerce and consumer products, and boasts an innovation engine that brings high-quality products to market across digital marketplaces, channels, and retailers globally. With the experience of evaluating 6,000 Amazon FBA businesses, data on consumer preferences from more than 150 brands, and the operational scale of more than 22,000 products, Thrasio is the largest acquirer of Amazon FBA brands. Thrasio builds these brands to compete with top household names, offering consumers more choice and exceptional value. Thrasio brands include the Vybe Percussion deep tissue massage gun, Circadian Optics bright light therapy lamps, and skincare products from Sdara Skincare. For more information, visit https://thrasio.com. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
39:0510/09/2021
99 -Talking A9 and all things Amazon with Danny McMillan

99 -Talking A9 and all things Amazon with Danny McMillan

Danny McMillan, host of the Seller Sessions Podcast joins me to discuss A9, the shifting landscape of selling on Amazon, U.S vs Europe, and exiting the business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com.  Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
50:0811/08/2021
98 - Amazon Updates

98 - Amazon Updates

This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Visit 8fig.co to learn more about growth capital solutions for your ecommerce brand.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
26:1623/07/2021
97 - The Power of Growth Capital to Accelerate your Brand

97 - The Power of Growth Capital to Accelerate your Brand

Roei Yellin Co-Founder of 8fig.co and Dana Oren, Product Director at 8fig join the Podcast to discuss how growth capital can help you grow your business, as well as how they help sellers manage their supply chain with 8fig's tech platform. Visit http://8fig.co/invite/Liran to learn more about obtaining growth capital for your e-commerce business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
42:2107/07/2021
96 - Amazon Owes You Money with Yoni Mazor of GETIDA

96 - Amazon Owes You Money with Yoni Mazor of GETIDA

Yoni Mazor, CGO of GETIDA joins us to discuss his journey in selling on Amazon and starting GETIDA, and offers advice on maximizing the reimbursements Amazon owes you. Download the slides Yoni mentions here http://bit.ly/ecom-mindset and Get $400 in free FBA reimbursements from GETIDA, Use Promo Code - MINDSET400.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
49:0128/06/2021
95 - The Power of PR and Editorial Recommendations

95 - The Power of PR and Editorial Recommendations

The team at SellerRocket join the show to discuss the power of PR and Editorial Recommendations in Ecommerce.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
40:2111/06/2021
94 - Amazon Customer Engagement,Posts Update and Combating the Rising Cost Per Click

94 - Amazon Customer Engagement,Posts Update and Combating the Rising Cost Per Click

In this episode I cover some recent updates with Transparency, Stores, Customer Engagement, Amazon Content Marketing and the Rising CPC. You can see the chart of the rising CPC here https://www.facebook.com/lhirschkorn/posts/10222503844637648.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
14:3127/05/2021
93 - Selling B2B on Alibaba.com

93 - Selling B2B on Alibaba.com

Kate Anderson, director of marketing at Alibaba.com B2B North America, joins us to discuss the global B2B opportunity for U.S based sellers on the Alibaba platform.  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
29:2427/05/2021
92 - Getting to $1mm+ a Month and Exiting. Perch Leadership and Cali White Founder discuss the Process of Buying/Selling a Brand

92 - Getting to $1mm+ a Month and Exiting. Perch Leadership and Cali White Founder discuss the Process of Buying/Selling a Brand

Perch VP of Acquisitions Nate Jackson, Mike Wolner, Perch Category Manager and Casey Coleman, founder of Cali White join the show to discuss how Cali White grew their brand to over $1mm per month in revenue and sold their brand to Perch. Casey discuss how challenges in the business, and life events led him to making the decision to sell the brand. We discuss what Casey learned along the way and what he would have done differently, and why Perch decided to go all in on the brand.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising, Creative Service and Brand Management. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
42:2907/05/2021
91 - Protecting Your Amazon Business with Jeff Schick of Sellerbasics

91 - Protecting Your Amazon Business with Jeff Schick of Sellerbasics

Jeff Schick, partner at Rafelson Schick and Sellerbasics.com joins us to discuss suspensions, current issues he is seeing, and steps you can take to ensure you have resources to handle the challenges of selling on Amazon.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising, Creative Service and Brand Management. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
32:5804/05/2021
90 - DTC optimization with Wix.com Head of Ecommerce Marketing Liat Karpel Gurwicz

90 - DTC optimization with Wix.com Head of Ecommerce Marketing Liat Karpel Gurwicz

Liat Karpel Gurwicz is head of Ecommerce Marketing at Wix. She leads growth and strategic marketing for the Wix eCommerce platform which powers more than 700,000 online stores worldwide. We discuss DTC KPIs, calculating LTV, operating across platforms and store optimization. Check out the Wix.com/ecommerce for the Wix ecommerce school and blog.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising, Creative Service and Brand Management. Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
49:0123/04/2021
89 - Strategize to optimize Prime Day 2021

89 - Strategize to optimize Prime Day 2021

We discuss Prime Day and talk about deals, ads, optimizing storefront, inventory and the halo affect of driving massive volume!  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
53:0116/04/2021
88 - All About Walmart Advertising

88 - All About Walmart Advertising

Wayne Farquharson, a Sr. Advertising Manager at our agency Incrementum Digital comes on to discuss an update on Walmart ads and differences between the Walmart and Amazon platform.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
41:3206/04/2021
87 - Avoid the Pitfalls of Exit Contracts with Paul Rafelson

87 - Avoid the Pitfalls of Exit Contracts with Paul Rafelson

Paul Rafelson of Rafelson Schick joins me in this clubhouse conversation to discuss the ins and outs of negotiating the terms in selling your Amazon business. If you are considering selling now or in the future, this is a must listen to episode.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
01:42:4526/03/2021
86 - Knowing your Numbers and Building a Team with Isaac Smith

86 - Knowing your Numbers and Building a Team with Isaac Smith

Isaac Smith of https://summitecommerce.co/ joins the show as we discuss knowing your numbers, book keeping and how to build a team of "A" Players! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
51:2525/03/2021
85 - Weekly Amazon Update and the Future of SD Ads

85 - Weekly Amazon Update and the Future of SD Ads

Short episode on changes happening on detail pages - Amazon posts, storefront blocks, future of SD ads, and starting sponsored ad campaigns.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
12:3218/03/2021
84 - Raising $55M to Acquire Amazon Business - A Clubhouse Conversation

84 - Raising $55M to Acquire Amazon Business - A Clubhouse Conversation

Ryan Gnesin, CEO of Elevate Brands, Lo Martin CMO of Elevate Brands join Clement Wan and I as we discuss their recent series A capital raise - how they grow Amazon native brands, and building teams and company culture.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
01:29:2507/03/2021
83 - 15000 SKUs and the State of the Market with Thrasio

83 - 15000 SKUs and the State of the Market with Thrasio

A clubhouse discussion with Thrasio on their keys to success, current multiples for exits, and should you focus on off-amazon channels. Johnathan Hefter, Casey Gauss, Chris Yates, and Clement Wan join the show.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
01:30:1703/03/2021
82 - Taking a 'Brand First' approach to commerce with Paul Baron

82 - Taking a 'Brand First' approach to commerce with Paul Baron

Paul Baron joins the show as we discuss how he scaled his baby brand using a brand first approach, including building a tribe of nano and micro influencers.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
53:1701/03/2021
81 - Living the American Dream with Izabela Hamilton

81 - Living the American Dream with Izabela Hamilton

Izabela Hamilton, CEO of Rankbell, has a rags to riches story. Learn the mindset of a successful entrepreneur who is always dreaming bigger!  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
57:5114/02/2021
80 - Everything you Must Know about Amazon DSP

80 - Everything you Must Know about Amazon DSP

Our head of DSP Kate Bray and I give a masterclass on DSP. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
01:38:4812/02/2021
79 - 3p or 1p? Pros and Cons of selling as a 3rd party vs Vendor on Amazon

79 - 3p or 1p? Pros and Cons of selling as a 3rd party vs Vendor on Amazon

This episode is a recording of a clubhouse conversation I had with a seller who has a vendor relationship selling over 100 million a year to Amazon. I ask him about his experience as a vendor and what are some of the benefits of challanges in navigating the relationship, and how a seller can attempt to get a vendor relationship.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
01:19:0605/02/2021
78 - From Hollywood to 10 Million in Sales on Amazon with Judson Morgan

78 - From Hollywood to 10 Million in Sales on Amazon with Judson Morgan

Judson Morgan is an 8 Figure seller and the founder of Butter.la a creative agency for ecommerce. We dive into split testing, A+, storefronts, and the benefit of focusing on creative to grow an ecommerce business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
50:2927/01/2021
77 - Pitching to the Sharks with Dahlia Rizk of Buckle Me Baby

77 - Pitching to the Sharks with Dahlia Rizk of Buckle Me Baby

Dahlia Rizk pitched her business https://www.bucklemecoats.com/ on Shark Tank this season and got a deal! We discuss how she got on the show, the process of pitching and what has happened since she made the deal! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse!
38:1422/01/2021
76 - Level up in Business and in Life with David Scheiner

76 - Level up in Business and in Life with David Scheiner

David Scheiner joins us to discuss the importance of mindset and practical strategies for growth in all areas of your life. You can find David at https://davidscheiner.com/, @scheinerdavid and as a coach in https://bylr.com/ This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] Join the Amazon Sellers club on clubhouse! 
37:0115/01/2021
75 - 2021 Goals - Tik Tok Influencers and Testing and Breaking Down DSP

75 - 2021 Goals - Tik Tok Influencers and Testing and Breaking Down DSP

In this episode I talk about setting goals for 2021, an article that inspired me to focus on influencer marketing https://thehustle.co/how-a-tiny-peanut-butter-company-grew-to-500k-per-month-in-sales/ and testing in DSP and breakdown down when it may be right to focus on DSP.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
34:5906/01/2021
74 - Copywriting and Branding with Michael Collins

74 - Copywriting and Branding with Michael Collins

Michael Collins is a highly sought after direct response copywriter and has had experience working with top 100 Ecommerce brand in Shenzhen. We discuss direct response copy, branding, and how it applies to your Amazon and Ecommerce Business.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected] 
46:0825/12/2020
73 - Marketplaces Year in Review

73 - Marketplaces Year in Review

Marketplace Pulse just put out this article https://www.marketplacepulse.com/marketplaces-year-in-review-2020 which I read on the podcast. It covers a year in review of what occurred on Amazon, Walmart, Google Shopping, Etsy, Target, Wish, Ebay.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
01:08:5118/12/2020
72 - VAT Changes in 2021 and Selling in Europe

72 - VAT Changes in 2021 and Selling in Europe

Tom Meek of Avask discusses the upcoming changes to VAT and selling on Amazon in the UK and EU. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
40:0514/12/2020
71 - Amazon Advertising Strategies to Dominate Q4 and Maximize Profits

71 - Amazon Advertising Strategies to Dominate Q4 and Maximize Profits

In this podcast I join Tomer David on his youtube channel https://www.youtube.com/watch?v=GlSJ16Q9fT4 to discuss Q4 Advertising Strategies. We also discuss what the platform will look like for sellers in 2021.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
46:5708/12/2020
70 - Sponsored Remarketing Ads and Shifts in the Amazon Marketplace

70 - Sponsored Remarketing Ads and Shifts in the Amazon Marketplace

In this episode I discuss strategies around Display re-marketing (retargeting), shifts in the Amazon marketplace, Q4 predictions and areas of focus for 2021.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
18:2702/12/2020
69 - Thanksgiving

69 - Thanksgiving

A thanksgiving message.
14:0426/11/2020
68 - Re-Ranking an Amazon Product with Steve Simonson

68 - Re-Ranking an Amazon Product with Steve Simonson

This is a recording of the Awesomer's podcast with Steve Simonson, where we discuss how to re-rank after going out of stock and tips on how to limit your ranking losses.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
34:1824/11/2020
40 - Selling an Amazon Health/Beauty Brand for 7 Figures with Val Naro

40 - Selling an Amazon Health/Beauty Brand for 7 Figures with Val Naro

Val Naro just exited and sold his Amazon brand in the beauty space. We talk about the process of selling, growing a health and beauty brand, the importance of branding and packaging and how Val is helping sellers now with his agency BrandRebel.com This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation  and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/
01:01:1916/11/2020
67 - Last Minute Q4 Optimizations

67 - Last Minute Q4 Optimizations

This is a recording of a presentation I did inside the facebook group which you can watch here https://www.facebook.com/groups/ecommercemindsetgroup/permalink/357234065341805/ I cover some last minute optimizations you can implement for the 4th Quarter.  This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
25:4712/11/2020
66 - Cyber 5 Amazon Ads Strategy

66 - Cyber 5 Amazon Ads Strategy

I discuss budgets, bidding, and retargeting leading up to Thanksgiving and over the Black Friday/Cyber Monday weekend, called Cyber 5 This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
14:3512/11/2020
65- From RA to Rollup with Ryan Gnesin

65- From RA to Rollup with Ryan Gnesin

Ryan Gnesin is CEO and CO-Founder of Recom Brands (https://recombrands.com/) an Amazon focused company building and buying Amazon businesses. We discuss how Ryan went from Retail Arbitrage to Private Label and acquisitions as well as a very successful launch on a product that went from 0 to 2 Million in sales in just a few months! This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
37:2111/11/2020
64 - The Road to 1MM Instagram Followers with Adi Arezzini CEO of Teami Blends.

64 - The Road to 1MM Instagram Followers with Adi Arezzini CEO of Teami Blends.

Adi Arezzini is the CEO and Co-Founder of Teami a wellness brand. We discuss how she grew a raving fan base of over 1 million followers on Instagram, how to find and work with influencers, calculating influencer ROI, and how to get started building your brand off Amazon, and the benefits and challenges that come with off Amazon brand building. Follow Adi at https://www.instagram.com/adiarezzini and Teami @ https://www.instagram.com/teamiblends. This episode is brought to you by my Amazon marketing and advertising agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
52:5930/10/2020
63 - Growing and Selling an 8 Figure Amazon Business with Ned Hakam

63 - Growing and Selling an 8 Figure Amazon Business with Ned Hakam

Ned Hakam is the CEO of SellerMobile.com and Partner at https://www.umbrellafund.com/. We discuss how he grew and sold an 8 figure business, why he created SellerMobile, and what he looks at when he acquires an Amazon Business.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
46:2830/10/2020
62 - The Psychology of Sucess with Tony Robbins National Trainer Stephen Hilgart

62 - The Psychology of Sucess with Tony Robbins National Trainer Stephen Hilgart

Stephen Hilgart is a National Trainer for Tony Robbins, Entrepreneur, Coach, and Marketer. We discuss how he has had to make massive shifts in his business this year, the psychology of success, and overcoming challenges. You can check out the next UPW virtual event at http://upwwithsteve.com/ This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
44:5523/10/2020
61 - Acquiring and Growing Omni-channel Brands with Josh Awad

61 - Acquiring and Growing Omni-channel Brands with Josh Awad

Josh Awad of https://flywheelcommerce.io/ discusses the benefits of acquiring brands within the same vertical and his approach to acquiring and growing ecommerce brands using an omni channel approach.  This episode is brought to you by my Amazon ads agency IncrementumDigital.com Email [email protected] to find out how we can grow your brand's sales using the power of Amazon Advertising!  Join the E-commerce Mindset Group https://www.facebook.com/groups/ecommercemindsetgroup/ on facebook to continue the conversation and follow Liran on social media: https://www.facebook.com/lhirschkorn https://www.instagram.com/liranhirschkorn/ https://www.linkedin.com/in/liranhirschkorn/ For inquiries on inventory financing for your Amazon/ecommerce business, or if you are looking to sell your Amazon business over $1mm in revenue, email [email protected]
44:1419/10/2020