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The Agile Brand
Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
#148: AR, VR, and the Future of Work with Cathy Hackl, Futures Intelligence Group
Today we’re going to talk about the Future, and more specifically how augmented and virtual reality will play a role in our futures. To help me discuss this topic, I’d like to welcome Cathy Hackl, Author, Futurist and Chief Metaverse Officer at Futures Intelligence Group.
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21:4804/06/2021
#147: Creating Repeat Customers with Shep Hyken
Today we’re going to talk about a critical component of the customer experience: creating customer loyalty so you have satisfied customers, advocates for your brand, and, ultimately customers who COME BACK for more. To help me discuss this topic, I’d like to welcome Shep Hyken, Chief Amazement Officer, Customer Service Speaker, Customer Serv. & Customer Experience Expert, keynote speaker and best selling author. His new book I’ll Be Back, where he deals with these topics will be available soon.
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30:1203/06/2021
#146: Building a Customer-Centric Organization with Ilenia Vidili
Today we’re going to talk about building a customer-centric organization, and how to balance profits, technology, and culture while doing so. To help me discuss this topic, I’d like to welcome Ileniah Vidili, Customer Experience Advisory and Author of the book, Journey to Centricity.
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28:3401/06/2021
#145: Return on Creativity: The Return to the Office with Susan Soroko, Arlington Economic Development
Today we’re going to talk about returning to the office, and why place and placemaking will always be important to the workforce, even in the era of a hybrid workforce. To help me discuss this topic, I’d like to welcome Susan Soroko, Director, Creative Economy at Arlington County Economic Development.
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22:3328/05/2021
#144: Mergers, Acquisitions, and Company Culture with Klint Kendrick
Today we’re going to talk about mergers, acquisitions, and how to ensure a successful outcome when two or more company teams and cultures are merged. To help me discuss this topic, I’d like to welcome Klint Kendrick, Chair of the HR M&A Roundtable.
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22:3027/05/2021
#143: Startups and Company Culture with Nico Simko, Clair
Today we’re going to talk about building a great culture at a startup amidst a growing freelance economy, as well as some of the payment challenges that gig workers face? To help me discuss this topic, I’d like to welcome Nico Simko, Founder & CEO, Clair.
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25:0725/05/2021
#142: Return on Creativity: Educating the Future Workforce with Charlie Oliver, Tech 2025
Today we’re going to talk about educating the workforce to adapt to and plan for the future of work. This includes upskilling and reskilling to outpace automation, introducing no code resources to the current workforce, and ensuring companies can adapt to the hybrid work environment..
To help me discuss this topic, I’d like to welcome Charlie Oliver, Founder & CEO of Tech 2025 and Served Fresh Media.
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36:5821/05/2021
#141: Let's talk about Agile Marketing with Steve Moubray
Today we’re going to talk about how marketers can embrace agile principles to be more successful in their work. While agile has a number of applications, marketers are uniquely suited to benefit from it. We’re going to talk about the value of experimentation, having patience to measure results, and the power of continuous, incremental improvement. To help me discuss this topic, I’d like to welcome Steve Moubray.
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36:4320/05/2021
#140: Agility in Entrepreneurship with Jeff Wald, WorkMarket
Today we’re going to talk about agility in entrepreneurship, the changing freelance economy, and more. To help me discuss these topics, I’d like to welcome Jeff Wald, Co-Founder of WorkMarket, and an entrepreneur, author, and speaker.
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29:4518/05/2021
#139: Return on Creativity: Authentic Relationships and Tranformation with Michael Dumlao
Today we’re going to talk about the importance of authentic relationships with ourselves and others, and discovering and transforming ourselves as we learn and grow both personally and professionally. To help me discuss this topic, I’d like to welcome Michael Dumlao, Author, “The Wisdom of Guncles: Advice on Living Life from a Queer Perspective”, and Senior Brand and Diversity Advisor at Booz Allen Hamilton.
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28:5214/05/2021
#138: Staying True to Your Values in an Agile World with Susan Meier, Susan Meier Studios
Today we’re going to talk about how brands stay innovative in an agile world, while staying true to your values and mission. To help me discuss this topic, I’d like to welcome Susan Meier, Susan Meier Studios.
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28:5413/05/2021
Episode 137: Agile Teams and Branding with Megan Ingram, Ingram Digital Consulting
Today we’re going to talk about staying agile in both the way that you work with your team, and the way that you approach branding. To help me discuss this topic, I’d like to welcome Megan Ingram, Founder, Ingram Digital Consulting.
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20:0611/05/2021
#136: Return on Creativity: Agile Career Growth with Laura Briggs
Today we’re going to talk about agile career growth, or understanding when you need to learn new things to adapt, and also how to know when it might be time to change directions in your professional life.
I'm joined by Laura Briggs - author, marketing expert, and coach.
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21:4007/05/2021
Episode 135: Growth Amidst Industry Disruption, with Paul Duning, Capitol Communicator
Today we’re going to talk about what it takes to remain agile when navigating a fast-moving industry. Paul Duning co-founded what is now Capitol Communicator in 2004, at the very beginning of the social media age, and since that time many developments such as marketing automation, personalization, programmatic advertising and more have changed the marketing landscape. All the while, the business of marketing, whether from the client side or the agency side, has evolved and changed many times over. How do you know where to focus and how to anticipate change when your industry is under continual disruption? To help me discuss this topic, I’d like to welcome Paul Duning, Publisher, Capitol Communicator.
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29:2006/05/2021
Episode 134: Keeping Your Brand Messaging Consistent with Chris Wallace, Innerview
Today we’re going to talk about making sure that your brand messaging is successfully translated from leadership, to employees, and ultimately to current and prospective customers. To help me discuss this topic, I’d like to welcome Chris Wallace, Co-Founder and President of Innverview.
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26:1304/05/2021
Episode 133: Return on Creativity: Preparing the Future Workforce with Brittany Greer, Rosie Riveters
Today we’re going to talk about the increased demand for a diverse workforce, and how STEM skills are and will continue to be in demand. To prepare the future workforce, it’s good to start young to ensure that all children, particularly those less likely To help me discuss this topic, I’d like to welcome Brittany Greer, Executive Director of Rosie Riveters.
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28:3830/04/2021
#132: Staying Agile with SEO with John Vuong, Local SEO Search
Today we’re going to talk about the ongoing value of SEO and how it helps agile marketers continue to stay relevant. To help me discuss this topic, I’d like to welcome John Vuong, Founder and President of Local SEO Search
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24:4129/04/2021
Episode 131: Improving the Patient Experience with Corey Gehrold, Insight Marketing Group
We talk a lot about customer experience and employee experience on this show. Today we’re going to talk about the patient experience and how the pandemic has forever changed it. To help me discuss this topic, I’d like to welcome Corey Gehrold, VP of Client Strategy, Insight Marketing Group.
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21:4627/04/2021
#130: Unified Digital Experiences at Scale, Part 3, with Ryan Horner, One North
I’m excited to introduce the final episode of a special 3-part series, where One North leader Ryan Horner discusses technology’s role in customer experience strategies, brought to you by TEKsystems, an industry leader in Full-Stack Technology Services, Talent Services and real-world application.
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28:0720/04/2021
#129: Unified Digital Experiences at Scale, Part 2, with Kalev Peekna, One North
Part 2 of a special 3-part series about how brands should approach their digital and customer experience strategies, brought to you by TEKsystems, an industry leader in Full-Stack Technology Services, Talent Services and real-world application. Today we’re going to talk with One North leader Kalev Peekna about how brands must evolve their strategy to elevate the customer experience.
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25:1813/04/2021
#128: Unified Digital Experiences at Scale, Part 1, with Kalev Peekna, One North
Part 1 of a special 3-part series about how brands should approach their digital and customer experience
strategies, brought to you by TEKsystems, an industry leader in Full-Stack Technology Services, Talent Services and real-world application.
Today we’re going to talk with One North leader Kalev Peekna about how brands must evolve their strategy to elevate the customer experience.
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34:1306/04/2021
Episode 127: Adaptivity & Resilience for a Post-Pandemic World with Ira Wolfe
Today we’re going to talk about adaptivity, resilience, and how to thrive in a post-pandemic world. To help me discuss this topic, I’d like to welcome Ira Wolfe, President and Chief Googlization Officer at Success Performance Solutions, author of several books including “Recruiting in the Age of Googlization,” and host of the Geeks, Geezers and Googlization Show.
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33:2730/03/2021
Episode 126: Agility and the Gig Approach with Edie Goldberg
Today we’re going to talk about how large organizations can become and stay more agile by adopting a gig or project-based approach internally. To help me discuss this topic, I’d like to welcome Edie Goldberg, founder of E.L. Goldberg & Associates, and author of the book, The Inside Gig.
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28:1623/03/2021
Episode 125: The Value of Chutzpah with Mason Harris
In all times, but especially in the midst of a global pandemic and financial meltdown, it takes… guts to make big moves or even small ones. Today we’re going to talk about chutzpah and why it’s critical to individuals and organizations. To help me discuss this topic, I’d like to welcome Mason Harris, author of The Chutzpah Advantage.
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29:3016/03/2021
Episode 124: Pivoting to Better Outcomes with Tony Guarnaccia
Today we’re going to talk about pivoting into a better outcome and what to do, and not to do, when faced with the opportunity to change directions. To help me discuss this topic, I’d like to welcome Tony Guarnaccia, Founder, Results Trained.
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18:5209/03/2021
Episode 123: Being intentional about your goals with Mark Victor Hansen
Today we’re going to talk about the importance of being intentional about what you want, and ASKING for it, in order to achieve your goals. While we can’t see our futures, we can help shape our futures, and improve our careers, our companies, and ourselves by asking the right questions, and looking for a clear path in the answers. To help me discuss this topic, I’d like to welcome Mark Victor Hansen. He is the co-author of the Chicken Soup for the Soul book series, which sold over 500 million books. Mark has written and co-written several other books, served as keynote speaker, entrepreneur, and empowered many people the world over to create massive success for themselves. I’m honored to have him here, and to talk about his latest book, Ask: The Bridge From Your Dreams To Your Destiny.
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31:2002/03/2021
#122: The Unseen Power of Invention with John Carter, TCGen
Today we’re going to talk about the sometimes unseen power of invention. Often inventors and creators of new ideas and products have a vision in mind, but don’t always see the full value of what they’re created until some time later, or with the help of some outside perspective. My guest today has quite a list of accomplishments. He is the inventor of noise canceling headphones during his time at Bose, he worked with Apple to create the Apple New Product Process which is used in all their product divisions, and has worked with many household names such as Amazon, Cisco, IBM, HP, Fitbit, and more. He has also written a book called “Innovate Products Faster: Graphical Tools for Accelerating Product Development" I’d like to welcome John Carter, Principal at TCGen.
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27:3223/02/2021
Episode 121: Agile Entrepreneurship w/ Domenic Rinaldi, Sun Acquisitions
When is the right time to start or buy a business? Today we’re going to talk about entrepreneurship in the midst of a global pandemic. To help me discuss this topic, I’d like to welcome Domenic Rinaldi, Managing Partner, Sun Acquisitions, LLC.
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23:4016/02/2021
#120: Iterating and Optimizing from Experiences with Jerry Abiog
Today we’re going to talk about how to be more agile by learning from our experiences, both good and bad. While tales of wild success are what we often remember about business leaders and leading companies, but failures, missteps, and missed opportunities are often better teachers. My guest today has had his share of both success and, let’s just say “less successful” efforts, but has had the wisdom and perseverance to push through setbacks to achieve some great things. I’d like to welcome Jerry Abiog, Co-Founder and CMO at Standard Insights.
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23:1609/02/2021
Episode 119: Wellbeing and Agility with Lee Chambers, Essentialise Workplace Wellbeing
Today we’re going to talk about the importance of workplace wellbeing and how it is vital to both employees and the organizations they work within.
While many organizations want to improve their employee experience, many are not taking the proper steps to create a holistic environment of wellbeing. Doing so, requires looking at many facets of the company, but yields better and more lasting results.
To help me discuss this topic, I’d like to welcome Lee Chambers – Environmental Psychologist, Wellbeing Consultant and Founder of Essentialise Workplace Wellbeing.
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23:1502/02/2021
#118 Brand and the Center of Experience
Your brand is a vital component in a successful customer and employee experience
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12:5431/12/2020
#117 Bold Leadership in Times of Change
Today we’re going to talk about how to exhibit bold leadership in times of change, and the need to build mutual trust between leadership and employees for the long term sustainability of an organization. To help me discuss this topic, I’d like to welcome Chris Mahai, President of Aveus, a division of Medecision, and author of several books, including the most recent: Bold: Essential Leadership for Transformative Change.
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32:0429/12/2020
#116 Silos and experience
How do internal barriers prevent you from having great employee and customer experience?
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10:0224/12/2020
#115 Version Next, Now Part 4, Episode 3: Security-Built Culture w/ Gerard Lendore, TEKsystems
The pace of change and digital disruption already stretched security teams to their limits. The proliferation of endpoint devices expanded attack surfaces. The escalating sophistication, volume and velocity of cyberattacks require 24/7 monitoring. Then, a global pandemic and the resulting “work from anywhere” response by organizations exacerbated these pressures almost literally overnight. Security teams had to manage massive deployments of employees to remote work environments, further extending the company’s security perimeter. Leaders from TEKsystems discuss how leading organizations are using the pandemic as an opportunity to reset their security strategy, improve alignment and imbed security into the culture of the organization—ultimately enabling business to drive successful outcomes.
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25:3022/12/2020
#114 Calculating the Value of CX
You can’t manage what you don’t measure. Let’s apply that to customer experience as well.
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09:5717/12/2020
#113 Version Next, Now Part 4, Episode 2: Security-Built Culture w/ Kory Patrick, TEKsystems
The pace of change and digital disruption already stretched security teams to their limits. The proliferation of endpoint devices expanded attack surfaces. The escalating sophistication, volume and velocity of cyberattacks require 24/7 monitoring. Then, a global pandemic and the resulting “work from anywhere” response by organizations exacerbated these pressures almost literally overnight. Security teams had to manage massive deployments of employees to remote work environments, further extending the company’s security perimeter. Leaders from TEKsystems discuss how leading organizations are using the pandemic as an opportunity to reset their security strategy, improve alignment and imbed security into the culture of the organization—ultimately enabling business to drive successful outcomes.
21:2015/12/2020
#112 Creating a Center of Experience
How an enterprise can create a center of excellence that combines customer and employee experience.
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10:4810/12/2020
#111 Version Next, Now Part 4, Episode 1: Security-Built Culture w/ Mike Mulligan, TEKsystems
The pace of change and digital disruption already stretched security teams to their limits. The proliferation of endpoint devices expanded attack surfaces. The escalating sophistication, volume and velocity of cyberattacks require 24/7 monitoring. Then, a global pandemic and the resulting “work from anywhere” response by organizations exacerbated these pressures almost literally overnight. Security teams had to manage massive deployments of employees to remote work environments, further extending the company’s security perimeter. Leaders from TEKsystems discuss how leading organizations are using the pandemic as an opportunity to reset their security strategy, improve alignment and imbed security into the culture of the organization—ultimately enabling business to drive successful outcomes.
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23:0908/12/2020
#110 Employees and Intrinsic Motivation
What’s the difference between extrinsic and intrinsic and how can it benefit your organization?
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12:1603/12/2020
#109 Marketing Agencies and Agility w/ Tim Weinheimer, Hahn Public
Today we’re going to talk about how to maintain agility as a marketing agency. I know firsthand how volatile the world of marketing and public relations can be. When you take the last 12 years alone, we’ve seen the 2008-9 financial crisis, the rebuilding of the economy alongside the growth of social media and digital advertising as more sophisticated channels, the evolution of big data into something that businesses of all sizes can leverage for marketing and business insights, and now the most recent financial crisis due to COVID-19. Amidst that, marketing and sales can’t simply stop, so the role of the agency has always been vital, but its role has certainly evolved over time, and will continue to evolve. To help me discuss this topic, I’d like to welcome Tim Weinheimer, Principal, President, and Managing Partner of Hahn Public.
27:1101/12/2020
#108 How to Be More Agile
What does it mean to be agile? We will look at the traits of an agile individual and how this relates to organizational success.
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08:5926/11/2020
#107 Great Employee Experience in a Distributed World w/ Amy Gannaway, VMware
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25:4924/11/2020
#106 Personalization, Orchestration and CX
Consumers, bombarded with marketing and advertising from the moment they wake up to the time they drift off looking at their smartphone, are demanding more tailored experience. How do brands keep up?
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10:0919/11/2020
#104 Understanding the Voice of the Customer
Learn the best ways to listen to your customers.
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10:3912/11/2020
#103 Agility and the Personal Brand w/ Jennifer Sherman, The Influencer Collective
Today we’re going to talk about how to create a personal brand that is agile, memorable, and meaningful in a world gone (mostly) virtual. To help me discuss this topic, I’d like to welcome Jennifer Sherman, Founder & Chief Strategist at The Influencer Collective. First, why don’t you tell me a little about The Influencer Collective and what you do there?
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19:3410/11/2020
#102 The Experience Maturity Model
Where does your organization rate in the CX & EX experience maturity model?
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24:3705/11/2020
#101 Building a Sustainable, Agile Workforce with Roberta Matuson
Today we’re going to talk about creating a sustainable workforce that can help your brand be successful, no matter what the business environment may throw your way. We’re obviously living in tumultuous times and cannot control all aspects of our business. But the right strategic approach to building a culture and talent pool can make a huge difference in how you weather any storm. To help me discuss this topic, I’d like to welcome Roberta Matuson, a best selling author, Forbes contributor, and marketing leader who has worked with General Motors, New Balance, The Boston Beer Company, and more.
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23:0703/11/2020
#100 Data Science & AI with CX and EX
There is great opportunity to use artificial intelligence with your customer and employee experience initiatives.
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11:4829/10/2020
#99 Version Next, Now Part 3, Episode 1: Looking Up w/ Ricardo Madan, TEKsystems
The COVID-19 pandemic upended the global economy, but business didn’t stop—it adapted. Many organizations rewrote recovery and business continuity plans. Some companies reprioritized projects to optimize costs, while others created new business models and ways of working. Regardless of which path they took, the pandemic forced digital transformation upon businesses that weren’t necessarily ready for it. Speed is more essential than ever. Agility is imperative. Organizations are recalibrating technology roadmaps. They’re pivoting and prioritizing the “big rocks” crucial to creating a resilient enterprise in a new digital economy. The cloud is the greatest enabler for both business and delivery agility, but transformation requires bold leadership. Leaders from TEKsystems and 1Strategy discuss how organizations must take action; to not only survive but also thrive, in the digital economy.
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38:3627/10/2020
#98 What is Brand Experience?
Brand experience is defined as the combination of the internal and external, or employee experience and customer experience.
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12:3222/10/2020