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Bill Caskey and Bryan Neale: B2B Sales Trainers, Business Strategists and L
Bill Caskey and Bryan Neale: B2B sales trainers for the past twenty years share their strategies, frameworks, tips and tricks to help you leverage your talent, grow your skills and create your own sales success. You'll discover how you can shift your mindset, win with prospects and build long-term relationships with your clients so you can thrive and advance in your career. Bill and Bryan's approach to sales is funny, often quirky and always real. Their work has allowed them to help sales professionals, managers and leaders at hundreds of companies all over the world implement successful strategies and build profitable sales teams. Prospecting, sales communication, buyer resistance, proposals and RFPs, pricing, cold calling, sales forecasting, pain points, psychology, positioning, deal coaching, goal setting, leading and managing, achieving your goals and all the other things that work (and don't work) in the world of sales to help you be the best possible version of yourself.
#514: Things a Sales Person Should Never Say
In this week's episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale share with you phrases and jargon that should never be said in sales today. Most of these things serve to deposition you in the mind of the prospect, so that you appear to be operating from a place of weakness. Bill and Bryan will also give you some things that are okay to say and some replacements for these "bad words." If you have a question that you'd like to get to the guys, send a voice memo to [email protected]. ========================================= Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Be sure to join the Advanced Selling Podcast LinkedIn Group www.advancedsellingpodcast.com/linkedin. =========================================
15:2803/09/2018
#513: You've Lost The Business. Now What?
How do you win back business when you lose it? On this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale give you some tips on what you can do the instant you lose a sale or an account leaves you. This is a listener mailbag question from Aaron in Colorado who had this exact thing happened where he was in charge of all business development, but out of the loop on client success and bad things started to happen. Now it's up to him to go back and re-persuade people to do business with him. If you want your question answered on the podcast, send us a voice memo to [email protected]! ========================================= Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Be sure to join the Advanced Selling Podcast LinkedIn Group www.advancedsellingpodcast.com/linkedin. =========================================
18:1827/08/2018
#512: How To Turn Podcast Listening Into Income
In this episode, Bill Caskey and Bryan Neale take an email from a listener who has refined the art form of taking podcast content and turning it into usable mechanics to help him grow his income. So the guys set off on a journey and give you seven ways that you can listen to podcasts, The Advanced Selling Podcast, or others, in a way that helps you implement some of the ideas that you hear. One of the tips was, email the podcast host with a question, so this offer stands. Send your question to [email protected] and we will answer it on an upcoming episode. ========================================= Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Be sure to join the Advanced Selling Podcast LinkedIn Group www.advancedsellingpodcast.com/linkedin. =========================================
16:5220/08/2018
#511: Are You Ready For Your Next Big Thing?
In this episode of The Advanced Selling Podcast, Bill and Bryan take a listener question from a police officer who is interested in getting into sales. The guys break down his question a little further and say, "are you ready for your next opportunity?" Whether it's sales to customer success, or sales to sales manager, or any number of other progressions, are you ready? The guys give him some ideas on how to think about it, and some tips on what to do to prepare. They would love to hear your thoughts on this topic, or if you have a question, please send us a voice memo to [email protected]. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
17:0813/08/2018
#510: Overcoming "Passivity" in the Sales Process
Are you to passive or too aggressive? How you get right in the middle? In almost every sales process there is, "Controlled tension." This happens when there is stress around who's controlling the process, you or the prospect. The reason you should be in control is because you have the solution, but the prospect thinks they should be in control because they have the money. This control tension gives way to the question of, "how assertive should you be in guiding the prospect through the prospect?" In this episode, Bill and Bryan talk about "Passivity" both from a mindset standpoint and a tactical standpoint. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
21:1406/08/2018
#509: Are You Sharing Your Perspective With Your Customers?
Think about how many prospects you've called on. Think about how many mistakes you've seen people make when they buy your product or your service. Think about how many questions you've been asked by interested prospects. The fact is, you have enormous perspective on the industry you are in, yet I bet you, you don't use it very well. In this episode of The Advanced Selling Podcast, Bill and Bryan discuss the notion of sharing your perspective with your prospects so that they can become a more educated and sophisticated buyer. Yes, they may buy from you or they may not, but you are doing your job by helping them make a better decision. Have a sales question? Send us an email at listener@advancesellingpodcast and we'll get it on the air. Make it a voice memo question and you'll be even more famous! ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
15:0630/07/2018
#507: What To Do When the Middleman Says No
In this episode of the Advanced Selling Podcast, Bill and Bryan take a listener question from Lauren, who asks how she can navigate the sales process better if she is not the low bid. She also asks how to handle the "middleman" in the process who will not let her get to the end user. The guys had some attitudinal and philosophical issues about how she was thinking about it, but they also gave her some thoughts on how she can remedy this difficult situation. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
14:0916/07/2018
#506: How To Build Your Own Sales Methodology
In this episode of The Advanced Selling Podcast, hosts Bill Caskey and Bryan Neale walk you through a framework to help you build your own sales methodology. This is part 2 of last week's episode where Bill and Bryan talked about the big five sales training companies and they gave you some pluses and minuses about why you should or shouldn't have a philosophy/methodology. In this week's episode, the guys go into detail about the eight things that you need to have as part of your new method. if you have any questions be sure to send us a voice recorded message to [email protected] and we'll answer it on an upcoming episode! ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
15:1209/07/2018
#505: Which Sales Methodology is the Best?
This week's topic came from a LinkedIn conversation from a VP of sales who asked the question, "What is the best sales methodology to use today?" Veteran sales trainers, Bill Caskey and Bryan Neale discuss the largest five sales methodology training firms in the world, and share some thoughts on whether you even need a method, or not. They guys offer their thoughts and on next week's episode, they will give you a framework you can use to build your own philosophy instead of using someone else's. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
17:3602/07/2018
#504: What are you really motivated by?
In this episode of The Advanced Selling Podcast, veteran sales trainers and podcast hosts Bill Caskey and Bryan Neale discuss a question that came in that has rarely been discussed on the podcast, "How Can I Motivate My Team?" The guys walk through several different areas of motivation that can either inspire or hold back your sales team. For you sales leader listeners this is a good opportunity for you to think about your team in a slightly different way and what truly motivates them. If you're interested in getting some more information about how you can assess your team's motivational tendencies, send us an email to [email protected] with the word feedback in the subject line and we'll get in touch! ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
24:5525/06/2018
#503: When is Persistence a Deficit and not an Attribute?
In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale address a deeper subject of persistence. Often times we can become overly persistent, and it will cost us big money in the sale cycle. The guys also realized they've been calling on the same prospect and they both lost the deal, which adds material for this topic. They discuss some ways to handle the rejection and possibly even learn from the experience. If you'd like to get your question answered on the podcast, send us an email to [email protected] with a voice memo attached, and we will get it on the air. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
15:2018/06/2018
#502: How Do I Keep Deals Moving When Prospects Disappear?
In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale take two separate CoVideo Mailbag listener questions. One question has to do with, how should a sales professional deal with non-sales issues like collecting accounts receivables? The other question deals with, how do we modify our behavior and our thinking so that deals continue to flow after the initial contact? We'd love to hear your question, so send us an email with a voice memo to, [email protected], and we will get it on the air. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
20:1111/06/2018
#501: Generating Leads When Your Customer Isn't Online
On this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale take a letter from listener Greg who's in the Agricultural industry and is struggling to generate a funnel full of leads. He's tried radio and newspaper advertising but nothing seems to be working. So, Bryan and Bill give him a handful of ideas and suggestions on how he can go about changing the way he thinks about lead generation and changing the results as well. Are you interested in having your question answered on the podcast? Email Bill and Bryan your recorded question to [email protected]. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
15:2004/06/2018
ASP LIVE: Old School vs. New School Selling
This week's podcast was recorded live from the Indianapolis Motor Speedway prior to the Indy 500 in front of an audience. Bill Caskey and Bryan Neale discuss habits of the old school sales person that don’t make it in today's competitive market. Bryan and Bill walked through a handful of items that you can test your self against to see if you’re thinking old or thinking new. You won't want to miss this LIVE podcast recording! ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
13:3128/05/2018
#500: The Importance of Relationships in Sales
In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address the notion of relationship selling. The question is not if relationships important in the sales cycle, we can all agree they are. The true question is what does a good relationship really mean with a prospect? Bill and Bryan give you some filters through which you can look at your current client relationships to determine if they really are sound and what to do about it if they aren't. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
17:4021/05/2018
#499: Are You Listening To Your Instincts?
In this episode of The Advanced Selling Podcast, sales experts Bill Caskey and Bryan Neale address a common observation that they have when they're working with sales teams. There is a general lack of enthusiasm about following and listening to your instincts. In every sales process there are issues that occur and if you are dialed in to your gut reaction you will take a certain course. On the other hand if you are blind to your instincts or you don't trust them, you might be in for long selling cycles. Bill and Bryan give you some tips on how to listen and how to react. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
18:4214/05/2018
#498: How To Prospect When You Are Burned Out
In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale take a question from a listener and client, who asks about issues inside her company that aren't going well. The listener explains that she constantly has to get involved in operational and account management issues, which gets her away from her true role, business development. She is also experiencing some burn out over this dilemma. On this episode, Bill and Bryan give her some advice on all three areas and some takeaways you might be able to use in your business. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
20:0007/05/2018
#497: Is This Deal Over or Not?
In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale take on two different questions sent in by podcast listeners. The first question in is from Leon in Australia who asks about how to handle channel partners in his new sales role. The second question is from a lady who has been working a prospect for the last few months and they've gone radio silent on her. Bill and Bryan give her several encouraging and indignant ideas on what she can do from this point forward. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
20:0030/04/2018
#496: Paradigm Blindness
On this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale discuss a concept they experience far too often with their own clients, Paradigm Blindness. We all have a certain way we do things and we become locked in to those ways. We become blind to change and don't consider other ways to achieve greater success. Bill and Bryan give you some tips on how to identify your own Paradigm Blindness and some ideas on how you might go about getting out of it. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
22:1723/04/2018
#495: The Dreaded Commodity Dungeon
On this episode of Advanced Selling Podcast, Bill and Bryan take a listener call from Paula who poses the question of, "how we extract ourselves from the commodity dungeon with our pricing and our offer." The guys tackle Paula's question head on and acknowledge that it happens to virtually every company, and maybe even in every sales process. The customer sees the same things from other vendors, but doesn't see the uniqueness and differences, and it's up to you to decide how to portray them. The guys give several tips and exercises on things you can do to help get in touch with your true value, and then some ideas on how to communicate it. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
25:0616/04/2018
#494: How Do I Keep the Momentum After I Deliver the Proposal?
Bill and Bryan get this question a lot from clients: how do I keep the momentum rolling after I deliver the proposal, when a lot of times that's when things go silent? On this week's episode of The Advanced Selling Podcast, the guys take on this very question. They approach it from the perspective of preventing it from happening in the first place and remedying it when it does occur. Also, be sure to join our LinkedIn group. We will be posting some behind the scenes videos where we plan out each episode. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
21:1209/04/2018
#493: Personal Story Critique
In this episode of The Advanced Selling Podcast, Bill and Bryan take a note from a client in the Personal Brand Makeover Course, and work through his personal story. Developing your personal story is very difficult to do alone, and we find that it helps to review it periodically to make sure that you are on track with it. Bill and Bryan give you a handful of tips and improvement points on what he sent in and hopefully you can use some of these to improve your own story. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
20:3102/04/2018
#492: Attention Sales Leaders: A Sales Meeting Worth Attending
On this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale address a question from a listener that leads them into a discussion regarding what constitutes a good sales meeting. If you have a sales manager or leader who does not listen to the podcast, make sure they get access to this! You can go into the Advanced Selling podcast app, click the share button, and text the episode to your sales manager. In companies today, we seem to say there are too many meetings, but Bryan and Bill conclude that there are too many bad meetings, especially on the sales side. This episode is designed to give you eight tips on how to improve the quality of your sales meeting. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
19:2226/03/2018
#491: What's Next In Your Career?
In this episode of The Advanced Selling Podcast podcast, veteran sales trainers Bill Caskey and Bryan Neale answer a question sent in by a listener who is interested in getting into sales and wonders whether he should take the leap or not. The guys expand this question a little bit away from the specifics of this to where are you going with your career? What are some of your options moving forward? Do you ever get down to the end of the day and say, "Is this what my life is going to look like forever?" The guys give you some thoughts on how you can start thinking about advancing your career or the next stop for you, in case the one you're in isn't working out so well. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
16:2819/03/2018
#490: Internal Corporate Drama on the Sales Team
On this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale dive into the CoVideo Mailbag to take a voice message from Kansas City. KC from KC's question revolves around the issue of how to handle territories that don't always lend themselves to clean delineation. The guys have several ideas for how to avoid sales drama between salespeople, but they also give you some thoughts on how you can deal with territory alignment issues. If you have a sales question you want answered on the podcast, email us a voice memo to [email protected] ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
18:3712/03/2018
#489: Don't Be a Victim
If you are in professional sales, it is doubtful that you consider yourself a victim, however, often we slip into a mode of victim thinking and we aren't aware of it. In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale provide some thoughts on how to avoid the victim mentality. When we have a victim mentality, we limit our ability to be creative and to be successful. Bill and Bryan give you some indicators that you might have slipped into that mode and what to do about it if you have. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
15:3005/03/2018
#488: Know When To Fold Em'
In this week's episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale take a question from listener David who asks about when to give up on a prospect. As usual, Bill and Bryan go into what to do when you’re in that position but more importantly, they discuss ways to prevent yourself from getting into this position in the first place. If you have a sales question you want answered on the podcast, email us a voice memo to [email protected] ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
17:1326/02/2018
#487: Research That Will Improve Your Results - Mike Schultz
On this episode of the Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale play host to Mike Schultz of RAIN Group. RAIN Group just released a Sales Research Study that polled a thousand different sellers and buyers to determine what the optimum behavior salespeople need to adopt for successful outcomes. If you're interested in data-driven selling then Mike has statistics that might just blow your mind. Grab a pencil and paper and take copious notes on this podcast episode! Find out more about Mike and RAIN Group at https://www.rainsalestraining.com. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
27:1319/02/2018
#486: 7 Lessons on Personal Story
In this episode of The Advanced Selling Podcast, Bill and Bryan discuss a client that they work with when it comes to building their personal story. The fact is that personal story building is not easy and even though we have devoted several episodes to it over the past few years, we think it's still important that we keep this in front of you. The guys pick out seven observations that they made with their client and what you can learn about it. Here are some other episodes on Your Personal Story: #371: Master Your Messaging #339: Better Stories = Better Selling with Bo Eason ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
17:1512/02/2018
#485: Am I Cut Out for Sales or Not?
On today's episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale field two questions from the CoVideo Mailbag. The first question centers around whether the listener is cut out for sales and the other focuses on what type of sales would be best. If you've been in the profession over a year, it's likely you've had that feeling at some point, am I cut out for this? It's okay to have that feeling and Bryan and Bill talk you through how to deal with it. Send your sales questions to [email protected] and make sure you include your physical address so that Bill and Bryan can send you a small gift. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
16:2705/02/2018
#484: Five Tips on Sales Enablement
In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale laugh a little bit about the term, "Sales enablement," but they catch themselves and realize that it truly is a thing. They provide you some tips on how you can better enable the sales process, whether you have team or are a lone ranger. Also, send us your question via a voice memo to [email protected] and Bill and Bryan will rush you out a sweet little gift just for you. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
19:2829/01/2018
#483: Start, Stop & Continue 2018
The definition of Insanity is doing the same thing over and over again and expecting different results. A salesperson must constantly be evolving. The same actions will get you the same results. As you look forward on 2018, you need to evaluate the things you need to Start Doing, Stop Doing and Continue Doing to accomplish your goals. On this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale offer their opinion on some things to immediately stop doing and start doing. This technique is based on an old framework that's still extremely valuable today. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
14:4922/01/2018
#482: Should I Quote First or Last?
On this episode of The Advanced Selling Podcast, Bill Caskey & Bryan Neale answer a listener question from John in Washington DC. He’s new in the SAaS space and has figured out where his problem is but not yet what to do about it. The issue is, “Should he be first or last to propose?” As you might guess, Bill & Bryan take the question and bend it all sorts of ways to come up with some good suggestions for John. This is really less about the SAas space, and more about how to handle the ever-occurring stall of “not now.” Contact us at [email protected]. Send a clever question in and if we play it, we’ll send you a treat. Make sure you put your mailing address in your email. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
20:4915/01/2018
#481: Is Cold Calling Really Dead?
In today's episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale discuss a hot topic all over LinkedIn: Is Cold Calling Dead? The guys bring their own experience into the mix as they answer that very question and give you some thoughts on what cold calling should be used for and how to change your approach to it. They'll also give you some tips to use on your next cold call to get better results in the long run. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
18:3708/01/2018
Happy Holidays From Bill & Bryan
Happy Holidays! Bryan and I are taking some time off here at The Advanced Selling Podcast. We hope you enjoy some time with friends and family and we can't wait to see you in 2018! ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Be sure to join the Advanced Selling Podcast LinkedIn Group www.advancedsellingpodcast.com/linkedin. =========================================
05:2625/12/2017
#480: What Do You Stand For?
It's no secret by now, our Personal Brand Makeover Course is Live! http://personalbrandmakeovercourse.com On this week's episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale take a deep dive into Module 1 of The Personal Brand Makeover Course - Personal Clarity. What do you stand for? What do you value? If you don't truly know, it's time you get conscious of who you are. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
13:4115/12/2017
#479: You Can't See Your Blind Spots
On this episode of the Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale address the most common blind spots that they see sales people have as they pursue new business. They also give you some ideas on how you can become aware of what can be a difficult conversation, which is the exposing of those blind spots. Also, be sure to check out their brand new product, The Personal Brand Makeover Course at www.personalbrandmakeovercourse.com. ========================================= Learn more about how to improve your personal brand with our Personal Brand Makeover Course www.personalbrandmakeovercourse.com Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
17:1011/12/2017
#478: Start Strong in 2018
For the last few years we always use these episodes in early December to talk about how to close out the year with strength. But, this year we are going to do it a little bit differently in that we want to have you start 2018 strong. In this episode of the Advanced Selling Podcast, Bill and Bryan list several to dos for December that will get you off to a quick start and help you to build momentum for your goals in 2018. They also introduce a product that they are going to be releasing in the next couple of weeks. Be sure to get in our inner circle to get bonus content and be the first to be notified when it goes live! Go to https://advancedsellingpodcast.com to join our email list. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. =========================================
19:5704/12/2017
#477: Are You Silently Being Locked in the Commodity Dungeon?
In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale address the silent killers that will cause you to end up in the commodity dungeon where only price matters. They reveal some tips on how to prevent yourself from being commoditized or extract yourself once you're in it. They also talk about their new course, called The Personal Brand Makeover Course, which is coming soon! ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
18:0827/11/2017
#476: Listener Spotlight - Mike Black CEO Inciting Marketing
In this episode of the Advanced Selling Podcast, Bill Caskey and Bryan Neale interview a power listener, Mike Black, CEO of Inciting Marketing. The guys ask him what he has taken from his many years of listening to the podcast and how he has grown his business as a result. Mike was involved in social work and psychotherapy and realized that if he was going to generate income in business, he was going to have to learn how to sell. That's when he found the Advanced Selling Podcast. If you'd like to be in our Spotlight series, send us an email to [email protected] and in the subject line write, "Spotlight," and we'll be back in touch to get you on the show. We'll be doing this about once a month for the next few months. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
18:5013/11/2017
#475: Does Your Story Really Compel Anybody?
On this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale discuss the building, or rebuilding, of your company story. Bill and Bryan walk through a three-part framework that will help you get clear about how to communicate your company story to your constituents. If you're interested in having them coach you on your story, send an email to [email protected] and in the subject line put Message Makeover. They'll select a handful of people to do a live coaching session to help you get clear on your message. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
19:1006/11/2017
#474: Client wants to go out for a bid?
In this episode of the Advanced Selling Podcast, Bill Caskey and Bryan Neale relate stories from their client base about this very issue, what do you do when a longtime buyer feels compelled to interview other vendors? As Bill and Bryan have done in the past, they break this topic down into prevention and remedy: Prevention is what can you do to prevent this from happening again, and the guys give ten points of learning around that. Remedy is what do you do about it if somebody just, "Serves you the papers." They've got a couple of thoughts on that as well. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
19:2430/10/2017
#473: Artificially Deflating Yourself Is Worse Than Inflation
In this episode of the Advanced Selling Podcast, Bill Caskey and Bryan Neale address part two of their Inflation/Deflation series. Today's episode is how we often deflate our own power in the sales process. Most of the time it happens in negotiation, the sales process itself or when we need to find other decision-makers to go call on. Bill and Bryan give you some ideas on how to see yourself and your role to help you navigate through this tendency and temptation to self-deflate. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
16:3123/10/2017
#472: Arrogance, Self-Importance and Self-Awareness
In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale discuss a situation that came up for both of them in the past week with different clients. In both cases, the guys felt like there was a heightened sense of self-importance that was larger than reality. In this first of a two part series, Bill and Bryan give you some ideas on how you can catch yourself if you start to slip into this "lack of self-awareness" around your role. Part two, coming next week, is about how we often deflate our own self-importance, which is just as equally a problem. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
18:4016/10/2017
#471: Commitment & Energy
What vibe do you give off when you're around others? In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale talk about two words, commitment and energy, that will influence your success in professional selling. The guys break down each of these words and talk about what they see when they go into companies and work with high achievers in these two areas. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
19:0509/10/2017
#469: The Importance of Customer Experience
What kind of customer experience do you give your brand new customers? In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale review the hazards of ignoring the customer experience. We all want more referrals and we all want to grow our current client business, but do we do all we can to make that experience with them such that they want to give us more referrals and more money? Bill and Bryan give you six ideas that you can implement almost immediately, with little cost, that will help you rebuild or reconstruct your customer experience. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
23:2625/09/2017
#468: Practice, Practice, Practice
What is your relationship with practice? In this week's episode, Bill Caskey and Bryan Neale introduce you to some new ways to practice the craft of selling. They give you five insights that you can use to better hone your skills when you are preparing for a call or a presentation. Aristotle said, "We are what we repeatedly do. Excellence, then, is not an act, but a habit." ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
20:4718/09/2017
#467: Skirting Compensation Conversation
In this episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale dive into the CoVideo mailbag once again and take a question from a listener. The question had to do with how one brings up the topic of compensation with their manager. Bill and Bryan take this in several directions as they process the compensation question, as well as the avoidance of important issues question. Everybody in their business life has some conversation that has remained unspoken. It needs to be brought out and dealt with. In this episode, we'll help you do just that. ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo. =========================================
18:0411/09/2017
#466: Stalled Deals
In this episode of The Advanced Selling Podcast, veteran sales trainers Bill Caskey and Bryan Neale address the ever important and common issue of what to do when a deal stalls. But instead of telling you what to do, they have some suggestions of things you can do to avoid the problem in the first place, which is always an easier way to problem-solve. Get your pen and paper out for the top seven things you can do starting today to avoid stalled deals! ========================================= Want to have your sales question answered on The Advanced Selling Podcast? Email us at [email protected] or give us a call 317.575.0057 ext. 10. Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Be sure to join the Advanced Selling Podcast LinkedIn Group www.advancedsellingpodcast.com/linkedin. =========================================
17:0104/09/2017
Did you miss an episode?
YOU GUYS ARE INCREDIBLE! We had more submissions for the Personal Brand Makeover series in August than we knew what to do with. Thank you to all of you who sent us your story and offered to be our "branding students" throughout the month. If you missed an episode, now is the time to dive back in and catch up. We created a video to recap the last month and to give you brief preview of what's coming in September! ========================================= Start your free trial with CoVideo today at advancedsellingpodcast.com/covideo Looking for more sales training like this? Visit www.advancedsellingpodcast.com for access to exclusive listener sales tools and resources. Be sure to join the Advanced Selling Podcast LinkedIn Group www.advancedsellingpodcast.com/linkedin. =========================================
03:0831/08/2017