https://www.reconvert.io/shopify-conversion-rate

In this engaging episode of Talk Commerce, Brent Peterson sits down with Amena Ali, CEO of Optoro, a company specializing in optimizing returns and reverse logistics for businesses. They delve deep into the world of e-commerce returns, discussing how an effective returns management process can greatly enhance customer experience and loyalty. Amena shares insights on how retailers can manage returns to improve their bottom line, using AI to evaluate fraud risks and facilitate instant exchanges. She sheds light on the importance for businesses to adopt a customer-centric returns policy similar to Amazon's and the role of technology in making this happen. From discussing the importance of efficient inventory restocking to the increasingly critical role of reverse logistics, Amena provides merchants with valuable advice on enhancing their e-commerce strategy. This episode is an eye-opener for retailers seeking to upgrade their returns management system, raise customer satisfaction and ultimately, increase sales. Whether you're a small-scale e-commerce business owner or an enterprise-level retailer, this candid conversation with Amena Ali offers valuable insights into transforming returns from a problem into an opportunity.

 https://www.shopware.com/en/news/ben-marks-former-magento-lead-evangelist-joins-shopware-as-director/

https://www.linkedin.com/in/isaiah-bollinger/

 https://www.groupbyinc.com/news/news-articles/groupby-delivers-next-gen-ecommerce-search.Arv's LinkedIn, https://www.linkedin.com/in/arvnatarajan/?originalSubdomain=caGroupBy's LinkedIn, https://www.linkedin.com/company/groupby-inc/Twitter, https://twitter.com/GroupByInc

Welcome to another episode of Talk Commerce with your host Brent Peterson. Today, we have the pleasure of chatting with Sean Chardhary, a seasoned SEO expert and the founder of Alchemy Leads. Based in Los Angeles, Alchemy Leads stands out in the SEO world, not just for its rapid growth but also for its unique approach. Sean's agency is built on the belief that small, technically elite teams can execute complex digital marketing strategies more effectively and efficiently than larger firms. With a lean team of no junior staff, boasting over 103 collective years of experience in online marketing, Alchemy Leads takes on a select number of clients at a time, ensuring absolute dedication to each campaign they handle. Their business model is unique, prioritizing client revenues and fulfillment so they don't rely on long-term contracts or outside investors. Sean proudly states that their hard work ensures they earn their fees month after month, with most of their clients sticking with them monthly for several years. During this in-depth conversation, Sean shares his passion for the nitty-gritty of SEO, starting from his early fascination with Google's search algorithms. He helps demystify SEO, explaining how it is more than just smoke and mirrors and instead a solid strategy involving content, tech, and links. Sean also provides an insightful overview of Google's EAT (Expertise, Authority, Trust) algorithm, discussing the importance of authorship in content creation, especially in sensitive areas like finance and health. He discusses the significance of WebCore Vitals and offers some useful tips on the complex link prospecting process. If you're interested in the art and science of SEO, looking to boost your business's digital strategy, or simply intrigued by the unique ethos of Alchemy Leads, this episode with Sean Chardhary is not to be missed. Tune in for a conversation packed with valuable insights and learnings from an industry veteran.

In this episode of Talk Commerce, your host, Brent Peterson, sits down with a distinguished guest, Stephanie Bateman, a dynamic sales leader with a focus on meaningful business development and account growth. Stephanie's unwavering commitment to her work and her knack for devising simple yet effective solutions to intricate business problems have won her accolades in her industry, reflected in her impressive less than 5% annual client churn rate and extensive experience managing complex sales cycles that span over 60 days. During the conversation, Stephanie shares invaluable insights on Gorgias, a cutting-edge customer service platform designed specifically for e-commerce merchants. Gorgias is built to support an array of tools, integrating support over email, live chat, voice, Facebook, Instagram, Twitter, and SMS into a single feed, enabling merchants to deliver top-tier customer experiences at scale on Shopify, BigCommerce, and Magento. Boasting a current customer base of 10,000+ e-commerce merchants, including household names like Steve Madden, Timbuk2, Decathlon, and Sports Illustrated, Gorgias has become an e-commerce industry game-changer. The love for Gorgias among its users isn't just for its innovative product but also for its relentless focus on e-commerce needs and, above all, its lightning-fast customer service response times. With successful fundraising rounds in December 2020 and this year, amounting to $25 million and $30 million respectively, Gorgias has doubled its growth in significant ways, including annual recurring revenue, customer base, and team size. The platform continues to expand rapidly, always in search of new team members keen to grow with them. Don't miss this enlightening episode with Stephanie Bateman, where we dive deep into the world of e-commerce customer service and the ways Gorgias is making a significant impact. Tune in to learn more about Stephanie's journey, her strategies for account growth, and what the future holds for Gorgias.

In this riveting episode of Talk Commerce, we're excited to delve into the world of e-commerce monitoring and analytics with our special guest, Dave Hyman. Dave is the head of sales and the co-founder of Webeyez, a leading e-commerce monitoring and analytics solution that has made a name for itself by helping businesses recover lost revenue by tackling technical and operational issues head-on. Webeyez's impressive track record, boasting $3M recovered from a single error for EQ3 and a massive 83% conversion increase, sets the stage for this enlightening discussion. Jomashop experienced a recovery of $420K from one issue and an impressive 37% conversion increase, while Imagination Media enjoyed 60% YoY growth and a $1M increase in sales for their clients, thanks to Webeyez. An industry game-changer, Webeyez operates on a grand scale, analyzing over 1 billion data points and monitoring over 338 million pages every month. Their mission? To significantly boost businesses' revenue, enhance customer satisfaction, and cut costs through their comprehensive monitoring and analytics system. In our discussion with Dave, we dive into how his approach to sales success is grounded in effective communication and a deep understanding of the client's needs. This allows him to build bespoke strategies that resonate with the client's business model, bolstering their market presence. Dave also shares insightful details about the conception of Webeyez, a platform that empowers business and tech teams with the instant ability to pinpoint critical site issues that disrupt online sales and the overall buyer experience. Through data-driven insights, teams can make intelligent decisions and refine the online buyer journey to perfection. Join us on this episode of Talk Commerce as we unravel the secrets of e-commerce success with Dave Hyman and Webeyez, and discover how data analytics can be a game-changer for your business's online growth.

To connect with David Allison, follow him on LinkedIn or visit www.davidallisoninc.com and www.valuegraphics.com.

https://www.linkedin.com/in/mckenna-sweazey-8627a323/

In this insightful episode, we speak with Eboni Ryan, Head of Global Marketing at Digitalzone, who sheds light on the fascinating world of retail media networks. Initially birthed by retailers and now expanding across B2C industries, these platforms offer brands the unique opportunity to elevate their visibility within the consumer journey. Eboni uses Target as an example, illustrating how brands can boost their search results on retail platforms similarly to Google, but with a sharper focus on loyal customers. This creates a unique B2B dynamic as businesses aim to advertise on these platforms. However, while top brands often invest in these networks, the real challenge lies in capturing the attention of the broader brand market. Eboni also emphasizes the importance of evolving digital experiences and transparency to cater to a rapidly growing millennial B2B buyer demographic. Dive in to discover the immense value of retail media networks and demand generation in the current market landscape.

In this episode of Talk Commerce, Brent Peterson is joined by Brenton Thomas, CEO and co-founder of Twibi, a digital marketing agency focusing on Google, Facebook, and LinkedIn ads. Brenton shares his insights on the importance of revenue and return on ad spend, and the potential pitfalls of focusing too much on impressions and clicks. He also discusses the changes in Google's ad platform, the shift towards AI, and how automation is shaping the future of digital marketing. Plus, Brenton shares his thoughts on the efficacy of SEO and organic traffic growth.

https://dotkonnekt.com/

https://www.linkedin.com/in/yuliyablinova/

Show Notes:IntroductionAaron Boike, co-founder of Three Click Mobile FitnessAaron's journey from managing Snap Fitness gyms to starting his own businessOrigins of Three Click Mobile FitnessAaron's passion for helping others lose weight and enjoy lifeMentoring under Benjamin Cowan, a local entrepreneurThe booking process and focus on customer goalsSuccess Stories and PartnershipsBrent's personal experience with Three Click Mobile FitnessPartnership with Performance Running GymBuilding a community around the businessPerformance Running GymPurchased in May 2020Growth and involvement in the local running communityGroup runs, workshops, and seminarsBuilding a CommunityOffering free content and engagement opportunitiesPartnerships with Mylan My Shoes, a nonprofit that helps people reenter the community through runningConnections made through running togetherEntrepreneur Operating System (EOS)Implementing EOS in the business with the help of a local coachBenefits of EOS implementation, including the L 10 meetingGetting Started in RunningAaron's advice: start with walking and gradually add runningSign up for short, inspiring races to stay motivatedBrent's perspective on marathons and trainingOnline Presence and Future PlansUsing an online idea to enhance a traditional businessThree Click Mobile Fitness and Performance Running Gym's offeringsVisit performancerungym.com to get startedConclusionAaron's journey from employee to entrepreneurThe importance of building a community around your business and offering valuable services

https://prehook.com/

https://www.linkedin.com/in/holman-matthew/https://twitter.com/subscriptiondochttps://www.youtube.com/channel/UC4bPOQPNvVYYwv_-ywHyzpQ 

https://franchise-logic.com/about-us/

https://www.linkedin.com/in/lesleyhensell/https://www.youtube.com/channel/UCx_LV0OmSG0NW3DwhenvW6Ahttps://www.instagram.com/riverbendconsulting/https://www.facebook.com/RiverbendConsultingLLC/

https://www.immerss.live/

https://www.moda-match.com/

https://tiffanyuman.lpages.co/free-workplace-essentials-workshop/

Today, I have Dave Malda from Jitterbit. In this episode, we'll be talking about the top tech conferences in the United States and how they are shaping the future of technology. We also chat about ChatGPT, a powerful language model trained by OpenAI, which can answer any question you may have on a wide range of topics. So sit back, relax, and let's dive into the world of tech conferences and ChatGPT.

What is your perception of life in a war zone? Most of us can't imagine what it is like to work in conditions where air raid sirens are normal. We interview Roman Kuzub with Default Agency on his team, their work, and life in a warzone.

One of the most effective strategies for building loyalty with your clients is to send a handwritten note. Handwritten notes show a level of care and attention that cannot be matched by any other medium. Handwritten notes are a powerful way to make a personal connection and can be used to thank your client for their business. Handwritten notes can be sent as a thank you after a purchase, to celebrate a milestone, or to simply show appreciation for being a loyal client. The personal touch of a handwritten note will make your client feel like they are being acknowledged and valued. Rick Elmore shows how to build loyalty and show appreciation to clients by making a personal connection with them.

https://johnscrazysocks.com/

In today’s episode Scott explains how;Brand collabs cut through the digital clutter to create impactful and effective marketing in an age when marketing has been increasingly commodified. Collabs will counter a cookie-less future promising less creativity and a return to “bigger-takes-all" message bombing.How a “collab marketplace” solves many of the friction points stymying brands as they try to get in the game.Collabs are now available to all brands not just a tool that has been mastered by culture-forward brands in Food, Fashion, Sports and Entertainment.Collabs help brands, “share and square” their equity across platforms and touchpoints, dimensions and domains.Brand collabs enable brands to divide the effort and multiply returns as they expand customer perception and accelerate new product and promotional opportunities.Today’s show is an insider view on how the best marketing brains are developing this new muscle, and masterclass on how you can too. Brand-to-brand CoLab and innovative partnerships go beyond just creating a funny ad, like you see in the Super Bowl. That's creative, but that's ephemeral. It's art. These Colabs that are being built today are conceptually interesting. They're not just visually arresting.You're like, wait a minute. What's that? It catches your attention. We interview Scott Moore who is building solutions where you don't have to be Jay-Z or the CEO of Nike to do a collab.You shouldn't have to be the president of Ralph Lauren. All brands should be able to say, Hey, these are my customers. This is what I'm trying to do with them. Who can I partner with to grow my brand.  Unlock and Unleash the power of Brand to Brand Colaborations 

Are you preparing for a Liquidity event in your business? When setting up an exit strategy for your business, it is important to consider the end goal. This means considering the timeline for when you plan to exit the business, the amount of time and effort you are willing to invest in the process, and the type of exit you are looking for. Consider the legal, tax, and financial implications of each option. Additionally, planning for potential risks and contingencies is essential to ensure a successful transition.

https://talk-commerce.com/entreprenuers/leading-a-culture-of-trust-with-laura-boyd/

Sherry helps smart people solve complex problems. Sherry is the one you call when you're in burnout, feeling isolated, need to make a difficult decision, embroiled in a messy situation, out of ideas, and in need of a fresh perspective. Her superpower is bringing calm to crisis and insight to chaos. Sherry has a Ph.D. in clinical psychology and two master's degrees. Sherry has been an academic, researcher, psychotherapist, and best-selling author.

Think about the last time you placed an order on an e-commerce site. You get a confirmation email, and what’s in it? Usually, only shipping and fulfillment information. Most online stores provide limited information and miss an excellent opportunity to upsell customers when they are not expecting to be up-sold. Irina Poddubnaia tells us how her solution helps store owners maximize their transactional emails and turn them into marketing contact points.

Have you ever wondered what the difference is between an accountant and a finance person? An accountant looks backward, and a finance person looks forward. Alejandro Santos helps us to understand the complexities and the simplicities in accounting, why you should be looking forward more than you should be looking backward, and how vital that finance person is in your organization.

Magento’s life as an ecommerce solution has been a roller coaster ride. Alex Teller is more excited about the future of the platform than ever. Alex talks about the flexibility of Magento and how it powered his business for over a decade. He dives into marketing and social media topics and more.

https://dropshippodcast.com/

https://www.youtube.com/watch?v=m_MaJDK3VNEhttps://www.youtube.com/watch?v=ATMR5ettHz8 

https://yourcatbackpack.com/

Jem Bourouh is a 24-year-old serial entrepreneur from Germany now living in Dubai. After being in the DTC space for more than four years and bootstrapping his e-commerce brands, Jem decided to invest and acquire other businesses, such as marketing agencies and ecommerce brands.

Maier has been involved with technology and computers since childhoodHe began working in the IT side of a Halloween store in 2002He began teaching himself coding in 2009He got recruited to work for a luxury kitchen bath lighting retailer in 2010He has since gone on to form his own company and become involved in the Magento community, forming relationships and networking with other members to stay informed and provide better client services.Maier entered the e-commerce world without any formal development background. He took a job in 2015 that exposed him to advanced technology and software development culture.His company was renamed Bemair, meaning "one who enlightens". He is currently focusing on Magento, Adobe Commerce, Shopify, and headless platforms. He sees e-commerce continuing to form the fabric of our shopping society, but with the human connection remaining an integral part. He is a partner for Shopware and is looking to make headways into the Americas. He is urging people to support 4hcm.org, an organization dedicated to helping those with hypertrophic cardiomyopathy.He believes luck and hard work are essential for success in e-commerce. He sees the venture capital ecosystem drying up and encourages businesses to focus on brand voices and engaging with customers.He encourages people to think of others during the holidays.

Alundas (Bam Bam) Havens started doubting himself as he worked through issues that stemmed from his time in the Marine Corps. He worked in positions that didn't have his core values and decided to start a podcast called "The Winners Paradigm." He created his brand of fear to teach any aspiring entrepreneur or human being that you can accomplish your dreams if you take action and learn from those who have been there.

https://talk-commerce.com/community/connect-engage-and-grow-your-community-with-rani-mani/https://www.projecthired.org/https://medium.com/@brentwpeterson/how-i-talked-my-way-into-creativity-eeb1481ebbaahttps://blog.adobe.com/en/publish/2021/05/17/influencers-share-their-experience-from-adobe-summit

https://www.lovemasami.com/https://www.linkedin.com/in/lynn-power-02b8904/Reef Safe Sunscreenhttps://olitashop.com/products/organic-mineral-sunscreen-lotion 

Every day legitimate businesses get restricted on various ad platforms, sometimes for no specific reason. You find yourself waiting weeks and weeks for support to respond. Everyone knows that the support times are notoriously slow, especially in summer when reps are on vacation. You are at the mercy of that platform for those few weeks, and all your ads are stopped. All your traffic has stopped. Rohaan Khan explains how going with an agency can defer that risk, keep your ads live, and produce revenue.

We speak with Constanze Kratel who is the senior developer relations manager with BigCommerce. Constanze came from Microsoft and has been helping build a more extensive community of developers at BigCommerce. It's not just developer, developer, developer like Steve Ballmer used to say. There are lots of fun things in store with BigCommerce, and this episode gives you a taste of what is to come if you're a developer, project manager, or even a merchant. Lots of good things are happening at Big Commerce.

https://talk-commerce.com/entreprenuers/changing-the-face-of-the-marketing-industry-with-kelli-williams/  

https://www.brightpearl.com/

Brent introduces Andrew and says they're an engineering manager at space 48. Andrew notes they're part of a local council community council, and Brent says they met the lord mayor. Brent says they're going to talk about the free joke project. Andrew mentions that DevX is an internal conference where they get together and exchange ideas. Andrew says they heard about the big hackathon organized by the bigcommerce team.Andrew and Brent talk about plans for a big commerce conference in manchester. Andrew notes that there was a discussion in on slack and that they got some good feedback. Brent and Andrew talk about expectations as a developer.Andrew and Brent overview bigcommerce and the community manager. Brent and Andrew discuss open saas and how developers can get involved.Brent and Andrew discuss building an application and the difference between doing front-end work and being an experienced developer. Brent and Andrew overview how to stage the application and test the authorization mechanisms.Andrew says if they’re interested in expanding into ecommerce development, give them a shout. Brent notes that they’ve been to many of the events space 48 puts on, and they’re going to let john steal the one. Brent says it was a challenge to get the accent.

https://www.linkedin.com/in/yctheman/https://www.getsaral.com

The use of AR technology brings spatial depth to the onscreen buying/browsing experience - delivering life-like photorealism, mobile responsiveness, interactivity, and personalization – key influences re-shaping the digital commerce industry today. Gaurav has set out to deliver meaningful & delightful enhancements to visual experiences by deploying 3D Computer Vision and AI technological advancements of Avataar’s proprietary platform. He believes that the way in which end consumers are discovering products today, will undergo a massive transformation with software and hardware evolution in the current decade and wishes for Avataar to play a major role in this.