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Director's Corner
This podcast explores how funeral homes and cemeteries can use digital tools to provide compassionate support and meaningful experiences for grieving families. We'll discuss strategies for building online communities, sharing resources, and honoring loved ones in the digital space. Join us for our inaugural season!
Total 8 episodes
1
The Pitfalls of Big Ad Spend Upfront: Why "Shortcuts" Can Hurt Your Funeral Home's Long-Term Succes

The Pitfalls of Big Ad Spend Upfront: Why "Shortcuts" Can Hurt Your Funeral Home's Long-Term Succes

Director's Corner advocates for a shift away from the traditional quick-fix marketing solutions that many funeral homes feel pressured to adopt. Instead, they propose a more organic strategy that emphasizes building genuine relationships and trust within the community. This approach is particularly crucial in an industry where compassion and empathy are at the core of the services provided. Tune into our episode to learn more about how these strategies can be implemented to transform your funeral home's marketing efforts.
19:0620/11/2024
Beyond the Guestbook: Building a Stellar Online Reputation for Your Funeral Home

Beyond the Guestbook: Building a Stellar Online Reputation for Your Funeral Home

In today's digital world, managing your funeral home's online reputation is more important than ever. Our latest episode explores how online reviews and family satisfaction surveys can enhance your services and build trust with families during their most challenging times. Discover how Director's Corner is pioneering the use of generative AI to provide data-driven insights that transform feedback into actionable improvements. Learn practical steps to encourage reviews, respond to feedback, and gain a competitive edge. Tune in now to leverage these strategies and thrive in the digital age.
18:2812/11/2024
Connecting with the Future: How Funeral Homes Can Engage Millennials and Gen Z

Connecting with the Future: How Funeral Homes Can Engage Millennials and Gen Z

The funeral industry is changing, and it's essential to keep up with the times. In this episode, we'll discuss how funeral homes can better connect with Millennials and Gen Z. These generations are digital natives who value authenticity and are skeptical of traditional advertising. They also represent the future of the funeral industry, both as clients and potential employees. By the end of this episode, you'll have a better understanding of how to reach these important demographics and ensure the future of your funeral home.
16:5305/11/2024
The Cremation Boom: Why Now is the Time to Invest in Your Cremation Business

The Cremation Boom: Why Now is the Time to Invest in Your Cremation Business

In this episode, we delve into the evolving world of cremation businesses with insights from Director's Corner. Discover the factors driving the cremation boom, including changing social norms, cost considerations, and environmental concerns. Learn how Director's Corner can help your business thrive by offering a range of services beyond basic cremation and leveraging digital tools to connect with modern families. Explore strategies for building a successful, compassionate business in an industry that's not just growing but booming. Join us as we explore how to make a meaningful impact in people's lives through innovative services and a strong online presence.
11:3829/10/2024
Open Doors, Open Minds: How Director's Corner Helps Your Funeral Home Thrive in the Modern Age

Open Doors, Open Minds: How Director's Corner Helps Your Funeral Home Thrive in the Modern Age

Episode 4: Learn how Directors Corner can help you navigate the digital landscape and serve families with excellence.
15:3024/10/2024
Break the Mold. Own Your Story. Part 1: Why Generic Social Media is Hurting Your Funeral Home

Break the Mold. Own Your Story. Part 1: Why Generic Social Media is Hurting Your Funeral Home

Generic social media content may be easy, but it's not effective. By creating authentic, engaging, and personalized content, you can build a strong online presence, connect with families on a deeper level, and differentiate your funeral home from the competition.  It's time to break free from the mold and deliver content that truly resonates with your audience. Don't be another "fill in the blank" funeral home. Choose Director's Corner for digital marketing that reflects YOUR unique identity. ⁠Make the Switch!⁠
11:1915/10/2024
Digital Marketing Tools: Authentically Connect With Families Online

Digital Marketing Tools: Authentically Connect With Families Online

This episode covers the wide range of tools and services that Director's Corner provide for funeral homes to connect with their families online. These include but are not limited to: content marketing, online review management, customer satisfaction surveys, and social media management. All of our products are designed to help funeral homes connect with families online, build trust, and enhance their services.
08:4108/10/2024
Turning Compassion Into Connections: Generating Leads by Engaging Families Online

Turning Compassion Into Connections: Generating Leads by Engaging Families Online

How can a funeral home utilize a combination of content marketing, online engagement, and lead generation strategies to effectively connect with families online? Director's Corner has the answer. Our first episode provides information on how we help funeral homes navigate this ever changing landscape.
12:2608/10/2024