GTM Flow is a revenue catalyst consultancy focused on helping leaders achieve growth and revenue goals. Joelle Kaufman, the CEO, emphasizes the importance of two key factors: having desirable products and leading people effectively.She believes in authentic leadership, understanding one's communication style, and managing stress effectively. She also outlines five essential levers for leaders: alignment, clarity, ambition, purpose, and a growth mindset.Joelle discusses the importance of setting clear goals, providing regular feedback, and fostering a culture of accountability. She emphasizes the power of collaboration, leveraging individual strengths, and prioritizing tasks based on impact.To balance work and family life, she prioritizes clear boundaries and transparent communication and emphasizes the importance of being present for her children and setting realistic expectations for her workload.

Your host, Austin LaRoche, talks with the CEO and Founder of RKS Design, Ravi Sawhney. Ravi shares his nearly 50-year journey in the design industry, discussing the evolution of RKS Design and shifts in client engagement from tactical to strategic. He emphasizes the importance of collaboration and human-centered design in creating impactful solutions. Ravi highlights exciting future projects, including a medication liquefaction system aimed at improving patient adherence. He underscores the transformative power of design in enhancing lives and fostering creativity within teams and client relationships.Learn more about Ravi's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder, Executive Leadership Coach, and HR Strategist of Marilyn Rosa Consulting Solutions, Marilyn Rosa-Green. Marilyn shares her journey into HR, emphasizing the importance of sustainable growth and employee well-being. She discusses the role of a fractional chief people officer, strategies for bridging the gap between executives and frontline employees, and the significance of purpose and transparency in fostering a positive workplace culture. Marilyn also highlights the necessity of self-care for leaders to maintain effectiveness and support their teams.Learn more about Marilyn's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Vice President of Products and Services at ZeroedIn Technologies, Keith Goode. Keith discusses the company's origins, growth, and product evolution, emphasizing their focus on integrating data from various HR systems to provide comprehensive insights. He highlights the challenges and strategies of working in the public sector, the importance of strong client relationships, and the transformative role of AI in their operations. Keith also shares insights on team development, product-led growth, and maintaining work-life balance, offering valuable lessons for entrepreneurs and business leaders.Learn more about Keith's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Business Startup Expert, Investor, Pest Control Guru, and Business Podcaster, Allan Draper. Allan shares his journey, emphasizing the importance of strong partnerships, adaptability, and hiring the right talent. He discusses his "Who, not how" approach, focusing on finding the right people to solve problems. Allan also highlights the significance of leadership, team dynamics, and maintaining a work-life balance through "focused imbalance." His insights offer valuable guidance for entrepreneurs, stressing the need for collaboration, effective time management, and resilience in achieving business success.Learn more about Allan's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Co-Founder and CTO of Jugl, Arun Prasad Jaganathan. Jugl is a mobile-first app for small business orders, operations, and delivery management. Arun Prasad discusses Jugl's evolution from a chat app to a task management tool, driven by user feedback. He highlights the app's unique value for non-tech-savvy SMEs and its global user base. Arun Prasad shares insights on the importance of a strong technical foundation, the role of a technical co-founder, and balancing work and personal life.Learn more about Arun Prasad's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder and CEO of Apollo 21, Danny Nathan. Apollo 21 stands out by combining elements of management consultancy, product design, and venture studio. This hybrid model allows the company to build new products, help clients from ideation to launch; launch new ventures, assist in creating and scaling new business ventures, and solve operational challenges, utilizing technology to address and streamline operational issues.Danny shared that Apollo 21 was founded in April 2021, evolving from his previous role as head of product at a technology company in LA. The initial funding came from a family office, which led to assisting other portfolio companies with their technology needs, eventually birthing Apollo 21.Learn more about Danny's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder and CEO of Tykr, Sean Tepper. While traditional brokers like Robinhood or TD Ameritrade facilitate the buying and selling of stocks, Tykr addresses a more fundamental challenge: helping investors, especially those new to the market, understand whether a stock is a good investment. With over 40,000 stocks on the platform, Tykr stands out with its educational approach, guiding its users through the investment process with Duolingo-inspired learning modules available on both iOS and Android apps.At the core of Tykr lies a commitment to education. But what does this educational framework look like? It originated from an Excel sheet Sean crafted over a span of four years, drawing inspiration from Warren Buffett's investment strategies. This sheet, which was instrumental in helping him realize returns ranging from 15 to 50%, was the precursor to Tykr's scoring system. Stocks are evaluated on a scale from 0 to 100, with criteria such as revenue growth, profits, free cash flow, and debt levels. Moreover, their calculations are open source, fostering a culture of transparency and trust within their community.Learn more about Sean's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder of My Amazon Guy, Steven Pope. Amazon's vast customer base presents a lucrative opportunity for sellers, but as Stephen highlighted, it's not without its challenges. The platform's complexity demands a strategic approach and a solid understanding of its inner workings. Stephen emphasized the importance of expertise and the need for a significant budget and investment to thrive in this competitive marketplace. He also shared his perspective on which product categories and industries fare better on Amazon, advising sellers to stick to what they know and understand.Stephen's entrepreneurial journey is nothing short of inspiring. After being laid off, he faced uncertainty but chose to take a leap of faith and start his own company. Within just 90 days, My Amazon Guy saw substantial revenue, leading to rapid growth and the need to scale up to an impressive 500 employees. Stephen candidly discussed the challenges of managing this growth, including the innovative internship program that became a cornerstone of the company's success, offering a learning platform for those new to Amazon.Learn more about Steven's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Expert EOS Implementer of EOS Worldwide, Mike Abercrombie. Mike introduced the Entrepreneurial Operating System (EOS), a set of simple yet powerful tools for managing and running an entrepreneurial business. EOS focuses on three core elements: vision, traction, and health. Vision is about getting your leadership team on the same page regarding the direction of the business. Traction involves instilling discipline and accountability throughout the organization to execute that vision. Lastly, health refers to fostering a cohesive and well-functioning team.Learn more about Mike's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the President and CEO of LaBov & Beyond Marketing Communications, Barry LaBov. Barry's career trajectory is as fascinating as it is inspiring. Imagine transitioning from a rock musician and jingle writer to spearheading a full-service ad agency. That's exactly what Barry did over 40 years ago. But it wasn't just about changing lanes; it was about creating a unique path. Barry emphasized the critical role of differentiation in the agency game. His firm doesn't just market products; it helps clients stand out by differentiating their products, processes, and services. Before these differentiators are launched externally, they are celebrated internally, ensuring that employees are the first to buy into the vision.Learn more about Barry's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean's experience spans four companies in the tech industry, with ventures that have expanded into the United States from Canada. He candidly shared the wins and losses he encountered along the way. A recurring challenge was scaling a company's engineering capacity to meet investor demands or client needs. This challenge led Sean to create a solution that streamlines the process of matching tech companies with the right engineering teams worldwide.Learn more about Sean's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the President of SHOPX, Eric McHugh. The digital landscape is evolving at an unprecedented pace, and at the forefront of this revolution are NFTs. Eric has a profound understanding of the digital ecosystem, and broke down the evolution from web1 to web3, elucidating how each phase has transformed the way we interact with content online. In web3, users aren't just passive consumers; they're active participants with the ability to read, write, and own content, including the burgeoning assets of cryptocurrency and NFTs.NFTs are more than just digital collectibles; they're a groundbreaking way for companies to engage with their audience and create tangible value. Eric provided compelling examples, such as Fox's innovative approach with their show "Magnolia Park" and the creative strategies of a small startup, Husky Jackson. By leveraging the scarcity and exclusivity inherent in NFTs, these companies have managed to drive customer engagement and open new revenue streams.SHOPX isn't just another player in the crypto space; it's a company with a mission to seamlessly integrate people into the crypto ecosystem. Eric's vision is to achieve this without coercion, fostering a powerful and symbiotic relationship between customers, brands, the SHOPX community, and the broader cryptocurrency ecosystem.Learn more about Eric's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Partner and CMO of Chief Outsiders, Rob Talbot. Rob began by emphasizing the critical importance of looking beyond the surface-level marketing issues to understand the broader challenges affecting a company. He stressed that to develop a comprehensive strategy, one must focus on insights, customers, channels, and competition. This holistic approach ensures that a business's marketing efforts are not only well-targeted but also aligned with its overall objectives.Rob highlighted the significance of using digital analytics to understand customer behavior and engagement. He pointed out that the voice of customer feedback is invaluable in identifying a company's unique value proposition. This data-driven approach allows businesses to tailor their marketing efforts to the specific needs and preferences of their target audience.Learn more about Rob's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Global Credibility Expert, Author, Keynote Speaker, and Consultant, Mitchell Levy. Mitchell's journey is nothing short of remarkable. With 35 years in Silicon Valley, he has been at the forefront of innovation, founding multiple companies and even serving on the board of a NASDAQ-listed firm. His secret? A relentless passion for processes has been a cornerstone of his success.Mitchell's venture into book publishing and his mission to democratize thought leadership led him to interview over 500 thought leaders. This journey was pivotal, culminating in the creation of Credibility Nation—a comprehensive framework for understanding and building credibility that encompasses a book, podcast, and a thriving membership community.Learn more about Mitchell's work HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder of Funnelytics, Mikael Dia. In 2018, Mikael embarked on a mission to create a tool that would transform the marketing landscape. Funnelytics was born out of the need to simplify the complex process of mapping out marketing strategies. The platform's whiteboard functionality allows marketers to visually map customer journeys, while an analytics layer provides the capability to overlay data directly onto these strategies. This eliminates the cumbersome task of juggling between dashboards and spreadsheets, streamlining the entire process.Fast forward to 2022, and Funnelytics launched Funnel 2.0, a testament to the platform's growth and success. With over 300,000 individuals attracted to their mapping tool and thousands of paid customers benefiting from their products and courses, it's clear that Funnelytics has made a significant impact on the marketing community.Learn more about Mikael's work at Funnelytics HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.

Your host, Austin LaRoche, talks with the Founder of UpMyInfluence, Josh Elledge. Josh's journey with UpMyInfluence began with a vision to democratize access to influence. Josh emphasized the importance of creating valuable connections and the impact these relationships can have on a business's success. His company's growth from inception to its current state is a testament to the power of networking and the strategic use of podcasting as a tool to amplify one's voice in the industry.One of the main topics explored was the use of podcasting as a networking platform. Josh shared his belief in the go-giver philosophy, which is all about providing value to others. He highlighted the challenges many face in sales and marketing, and how podcasting can serve as a strategic approach to overcome these hurdles. By leveraging this medium, professionals can build influence and authority, positioning themselves as thought leaders in their respective fields.Learn more about Josh's work at UpMyInfluence HERE and HERE. Think you'd be a great guest on the show? Apply HERE.Learn more about Austin's work at ATAK Interactive HERE.