I am an Israeli entrepreneur with a specialty in data science; after building several e-commerce sites, I recognized the tremendous need for personalization and the opportunity to fill a niche in the market, and so eventually I arrived at a venture that serves one of my chief passions, utilizing AI and digital automation to create an internet that is more personal and efficient. Since 2008, we at Personyze have been honing and perfecting the tools we use to accomplish that goal, and today I am happy to say we have created one of the most versatile and powerful personalization solutions on the market.

Recognizing the early trend for insurtech innovation in 2013, Jason co-founded Limelight Health to deliver better data integration and sales efficiency for insurance carriers, PEO’s, brokers and others in the employee benefits ecosystem. Limelight's award-winning technology, QuotePad™, aims to transform the way health insurance and employee benefits are quoted, sold and renewed. Jason is a serial entrepreneur advising numerous Silicon Valley startups, also volunteering in the industry/community.

Neil Napier is a charismatic leader of people. He empowers people to spread their wings and develop their super-powers. Neil cares about his customers like nobody else and is available for them more than his wife would prefer. He loves to teach and goes the extra mile to enable success.

Randy Wootton is the CEO of Percolate. Randy has been a leader and strategic innovator in the marketing technology industry for over 20 years. Prior to Percolate, he served as CEO of leading predictive marketing platform Rocket Fuel, where he re-positioned the company and led its sale to Sizmek. During his career, Randy has held senior positions at Microsoft and Salesforce. He serves on the Board of Directors at Guidant Financial and Rally Point Networks and is a graduate of Harvard Business School, St. John’s College and the U.S. Naval Academy.

00:30 – How Kahuna focuses on customer engagement 03:05 – Why they price based on volume and usage 03:50 – How he made the decision to join Kahuna after they approached him 04:50 – Why both of Kahuna's founders are still involved in the company 05:10 – Their team of 40 full-time employees is based in Redwood City 05:40 – Why they've scaled to serve 100 total customers internationally 06:40 – How they have more than doubled revenue year over year 07:00 – Why they've raised close to $50M in outside capital 07:40 – How they are managing churn across 08:30 – Why Kahuna's net revenue retention is well north of 100% 10:30 – How they aim for payback on customer acquisition within 12 months 12:00 – Why computing power is their main expense 13:00 – How their margins are still well within the average SaaS range 13:30 – Why they did an inside round in Q4 2017 and not looking to raise at present 14:00 – How they are still burning cash today 14:15 – Why they are north of $3M in ARR and targeting 100% growth YoY again this year 15:15 – The Famous Five

0:55 – How SaaS PayKickstart launched inside agency 1:25 – Why their average customer pays $99 per month 2:10 – How they've hit $50k in MRR today 2:40 – How $0 to $10k/mo in under 12 months 3:40 – Why they've bootstrapped to this point 4:15 – Tactic used to hit 20% gross revenue churn 9:40 – How they are landing customers through affiliates and cold outreach 10:50 – Why 10-15% of their revenue is coming from affiliate deals  

Time Stamped Show Notes: 0:55 – Why he spun the company out of his agency one year ago 3:45 – Average customer pays them $3,500 annually 4:15 – How they've scaled to 250 paying customers 4:35 – Did $9k in MRR last month 5:20 – Less than 1% gross revenue churn monthly 6:05 – They are raising $1m right now on $2.5m pre money value 7:10 – How they've scaled with just two full-time employees 8:00 – Why they are paying under $100 to acquire a new customer

Time Stamped Show Notes: 00:00 – Nathan's introduction to today's show 00:25 – Why Kellogg was named top CEO by Glassdoor 00:45 – How Madwire has grown to 600 employees 01:25 – Why they operate on a hybrid SaaS and professional service model 02:30 – How they view revenue per employee and prioritize it 03:15 – Why they are doing $175k in revenue per employee today 03:30 – How Madwire is doing $105M in ARR right now 04:00 – Why they help small businesses with marketing at scale 04:50 – How they are serving 10k active customers at this point in time 05:05 – Why their average new account is paying around $1,500 each month 05:45 – How Madwire has scaled with $7.5M in outside funding 06:15 – Why they are cash flow positive 06:35 – How they are still growing 40% year over year 07:45 – Why they track churn in two unique ways 10:00 – How they receive payback within 3 months on a $3k CAC 11:10 – Why they are landing customers entirely through digital channels 12:10 – How he started the company with his father in 2009 13:45 – Why they've set aside stock and equity for top performing employees 14:40 – How they are targeting an IPO in the next few years 15:30 – Why they would look to IPO in two years 16:30 – The Famous Five JB Kellogg is the co-founder of SMB marketing platform, Madwire and Marketing 360. JB was named the Top CEO in the country by Glassdoor in 2016.  Company website: https://www.madwire.com/ SaaS Metrics: Founded: 2009 Customers: 10,000 ARPU: $875 (monthly) Annual recurring revenue: $104 million Founded: 2009 Funding: $7.5m Team: 600

French, 24yo. I have lived in the US, Cambodia, South Korea, and Switzerland. I launched my first company 4 years ago doing smartphone repairs for students in campuses. And 18 months ago, I started Ease.space with 3 other people.

Christopher Reid is the founder and CEO of Sortable, a Waterloo Region startup on a mission to Empower Publishers. With an engineering background from the University of Waterloo, he is a serial entrepreneur on his fifth venture and has led tech ventures in industries ranging from educational technology to the consumer web and B2B SaaS. He is the driving force behind Sortable (formerly Snapsort Media), which uses machine learning to help online publishers automate ad operations. Previously a web publishing company, Snapsort Media was acquired in 2011 and bought back in 2014 to relaunch to Sortable’s current day business.

Distinguished track record in technology, with a 20-plus year career spanning the development, marketing, and sale of technology. Spent the past 10 years on the cutting edge of social media, helping media companies and marketers more effectively use technologies such as artificial intelligence and blockchain to power their social media efforts.

Valentin Radu is a serial entrepreneur from Bucharest, Romania. He has founded four companies and had one important exit and one useful failure. Currently, he is the Founder & CEO of Omniconvert, a growth marketing platform for websites looking to become customer-centric.

Byron White is one of the original content marketing revolutionaries, and founder of WriterAccess. He’s started several other businesses including Freelance Access, LifeTips, ideaLaunch and more. Byron is the Chair and Founder of Content Marketing Conference, an event featuring 65 speakers and 20 keynotes in 2018. He has authored four books on content marketing topics, is a popular speaker at dozens of conferences, and hosts a Webinar and Podcast series.

Frost Prioleau is the Co-Founder and CEO of Simpli.fi. An experienced online advertising executive specializing in targeting, optimization, and technology, Prioleau focuses on corporate strategy, driving Simpli.fi’s growth, and ensuring customer satisfaction. Prior to Simpli.fi, Prioleau was the CEO and Founder of Personifi, a contextual and behavioral targeting company. The firm was acquired by Collective Media in 2008. While at Collective, Prioleau served as General Manager of the Technology Solutions Group. A thought leader in online advertising, Prioleau often speaks on the topic at industry trade shows and in the press. Prioleau is a graduate of Princeton University, where he earned a Bachelor’s of Science in Engineering Management Systems.

Jay is responsible for all revenue-generating activities of Atlassian, including customer success and retention, operations and marketing. Jay joined Atlassian in 2008 as vice president of sales and marketing to lead Atlassian’s pioneering efforts to develop a high-velocity, low-touch sales model. He’s overseen the company’s global expansion, introduction of its Starter License program (a disruptive approach to “freemium” where the company donates all proceeds to a charitable cause), and its growing worldwide customer community and programs. In 2011 Atlassian introduced its cloud-based offering Atlassian On-Demand, an evolution of its fast-growing SaaS platform. Jay has more than 18 years of experience in the software industry. He began his career at Plumtree Software where he held a variety of senior marketing and sales roles. Significantly, Jay oversaw the company’s expansion throughout Europe and Asia Pacific. When Plumtree was acquired by BEA Systems in 2005, Jay became vice president of marketing for BEA Systems, which was later acquired by Oracle in 2008. Jay holds a bachelor’s degree in political and environmental science from the University of Washington.

Carbon Black solutions enable customers to defend against the most advanced cyber threats, including malware, ransomware, and non-malware attacks.

Ryan Carson is the CEO & Founder of Treehouse, an online technology school with more than 80,000 enrolled students and 850,000 students taught in the past 8 years. Treehouse takes people from zero experience to job-ready in as little as six months. He also founded Carsonified and DropSend.

Kevin is the founder and CEO of TribeBoost, the first company to offer Twitter audience growth as a service. He is a serial entrepreneur and has also founded ThoughtFlame, MoSquatch, and others. Early in his career Kevin one of the first employees of USinternetworking – maybe the first SaaS business ever.

Jon Wuebben is the CEO and Founder of Content Launch. He's also the author of 3 marketing books, including "Future Marketing: Winning in the Prosumer Age"

Entrepreneur, journalist, developer and passionate about innovation. More than 8 years building software in Brazil and deep learning how to deliver value to customers through IT. Today I advocate a safer, faster and more scalable internet through entrepreneurship. Have you met Netzei yet?

Internet strategist and entrepreneur Fritz Brumder is the founder and COO of Brandlive, a SaaS live video platform used by brands and retailers to create highly engaging live content for marketing, training and commerce events. Fritz has been developing digital media solutions for the world’s best brands for over 10 years.

Ricky is CEO at Shorthand, maker of the visual storytelling platform trusted by the BBC, Business Insider, Refinery29, Honda UK, Save The Children, Cambridge University and hundreds of other publishers, brands, non-profits and universities. We make it simple for storytelling teams to create memorable stories that audiences want to share.

In 2009 I pulled a life 180, quit my sales job, taught myself how to code and launched a profitable SaaS in exactly one year. Seattle native, Texas Hill Country transplant. Working with an entirely remote team across three countries.

Ricardo Lasa – Co-Founder, Chief Executive Officer Ricardo and Don Berndt co-founded SiteWit to bring the power of digital marketing to small business owners. Ricardo is product owner for SiteWit and has a deep understanding of website builder platforms, ecommerce platforms, predictive analytics, digital marketing, and SMB SaasS solutions.

Matt is the Founder & CEO of Stackify. He has been a developer/hacker for over 15 years and loves solving hard problems with code. While working in IT management he realized how much of his time was wasted trying to put out production fires without the right tools.

Stacey has extensive experience in generating demand, fueling growth, and building brand name global recognition for technology companies. She brings two decades of cloud, social, and mobile enterprise technology experience to her role as CEO of Zinc. Prior to Zinc, Stacey was Chief Marketing Officer at ServiceMax where she helped fuel 5 consecutive years of triple-digit growth leading to a $1b acquisition by GE in 2017. Before ServiceMax, Stacey was the Vice President of Global Marketing Communications at SuccessFactors. Stacey pioneered the marketing function at SuccessFactors in 2005, and was instrumental in the company’s successful IPO in 2007, which led to a $3.4B acquisition by SAP in 2010. Prior to SuccessFactors, Stacey held leadership roles at Oracle, Clarify, and ServiceSource. Stacey holds a BA in English from Emory University, where she was a four time first team all-conference soccer player. She loves deep steep powder, chasing around her two young daughters, and cheering loudly as her husband coaches basketball. She frequently writes on leadership, innovation, and women in business for Inc, Fast Company, and BizJournals, which can be found at staceyepstein.com.

Jeremy Bodenhamer is the Co-founder and CEO of ShipHawk, a Smart Transportation Management System. He is a leading expert at the intersection of shipping and commerce, and has been featured in TechCrunch, AOL, WSJ, Fortune, Internet Retailer, Inc. and Entrepreneur, and is a frequent speaker on innovation and technology.

I started Hiver in late 2011, and over the last 7 years, have virtually bootstrapped it to $1.5 million in ARR. Our MRR grew 60% in the last 5 months, and we're now growing 10% mom. Announcing Series A soon.

I founded Wyzowl, one of the world's leading explainer video production agencies & publi.sh, a marketing content creation agency. We create exceptional marketing content for our customers through both brands. I share my knowledge online with regular marketing strategy videos and through a weekly podcast called the "Marketing Strategies Podcast".

I started an exotic car rental company out of my dorm room at Georgia Tech. I was Director of Sales at Lamborghini Atlanta for 6 years. In 2016, I founded VINwiki with a team of developer friends as a way to crowd source vehicle history & empower stakeholders. I also hold the Cannonball Run World Record.

An entrepreneurial executive, Gilad enjoys visioning and creating innovative solutions for cloud, mobile and web technologies. Gilad to co-founded eClincher, a platform to manage and analyze social media and online presence. Previously, Gilad held senior management positions at Ultratech, Bloom Energy, Verigy, KLA-Tencor, and Applied Materials. Gilad has proven track record in Business Management, Product Management, Engineering Management, New Product Introduction (NPI), and Manufacturing and Support.

Adam Harris is the Co-founder and CEO of Cloudbeds. Together with Co-founder Richard Castle, Adam has led Cloudbeds from a small startup to an award-winning company that powers tens of thousands of hospitality properties in over 135 countries. Adam started his career as an investment banker until his love of entrepreneurship and travel pulled him from Wall Street to some of the most remote corners of the planet. He has many years of experience in consulting, has built and sold multiple companies, and has traveled to more than 51 countries over the course of his career. Adam believes that travel and food are the keys to understanding the world and that, in particular, unique properties give travelers the best opportunity to explore and experience local culture.

Pat Sullivan has been building software for over 30 years. Along the way, he was named one of the “80 Most Influential People in Sales and Marketing History” along side Henry Ford, Walt Disney, Jack Welch and Bill Gates by Sales and Marketing Management. He was also twice named Ernst & Young “Entrepreneur of the Year” for both ACT! and SalesLogix software.

Roger Wu is co-founder of Cooperatize, a marketplace connecting brands with bloggers. Prior, he had started e-commerce site, Giftfinder.com, and interactive video software, Klickable.tv. Roger was on the founding team of Bloomberg Law and started his career on Wall Street. He graduated from the University of Pennsylvania's Management and Technology Program.

Adam Saven, Co-Founder & CEO of PeopleGrove Adam is the co-founder of PeopleGrove and has served as its Chief Executive Officer since inception. He previously worked at Google as a Business Analyst from 2013 to 2014, performing data analysis as well as informing strategic decisions for the Online Partnerships Group (OPG). Prior to Google, he served as an Investment Banking Analyst in the Global Technology Group of Credit Suisse.He holds a B.S. in Economics from The Wharton School of the University of Pennsylvania. The impetus for starting PeopleGrove came from a realization of how powerful mentors and the Penn alumni network had been in helping Adam to explore various career paths and access great opportunities. While at Google, Adam embarked on an after-work side project that would eventually become PeopleGrove. PeopleGrove has grown to reimagine mentoring for today's college students and professionals at over 120 colleges and organizations across the country.

Philip Soffer has been the CEO of test IO since May of 2016, splitting his time between Berlin and the SF Bay Area. Prior to test IO, he held senior leadership roles in product, development, and marketing at Plumtree Software, Lithium Technologies, and Piazza.

Dan Reich is the Co-Founder and CEO of Troops, a venture-backed technology company that is building artificial intelligence for work. Troops is working with hundreds of companies and has raised about $17 million in venture capital. He is also the Co-Founder and President of TULA, a health and beauty business that has created the world's first probiotic-based line of skincare products. He has been involved with companies that have raised over $100 million in venture capital and have exited for over $1 billion in mergers and acquisitions. Prior to Troops, Dan started a software company called Spinback which he sold to Buddy Media, and then to Salesforce.com for about $850mm. He has a B.S. in Electrical and Computer Engineering from the University of Wisconsin-Madison, is a contributing writer for Forbes and has been named Silicon Alley Top 100 by Business Insider.

Ian has been involved in technology businesses and start-ups for over 22 years and has built businesses in Australia, Taiwan, Silicon Valley and the UK. Ian has grown Adthena since 2012 to its current position as the premier global provider of competitive intelligence. While Adthena itself has won many major industry awards, Ian’s entrepreneurial determination has also been recognized with the Developing Entrepreneur Award at the WCIT Enterprise Awards – commonly regarded as the ‘Oscars for technology entrepreneurs’.

Gabriele joined Doodle in 2016 to transform it into a SaaS business. After studying physics, he went into consulting, got an MBA at London Business School and joined Doodle’s mother company Tamedia. Swiss and Italian, Gabriele is a polyglot and loves the Mediterranean, the Swiss Alps, seafood and Swiss cheese.

As Riddle’s co-founder, I'm a Californian who fell in love with living abroad in Europe over a decade ago. Since then, I’ve helped a string of start-ups and European companies (gaming companies Kabam and Marvelous AQL, Monster, and restaurant finder app CityHawk). I wear many hats - our quiz maker makes it easy for brands like the BBC and the NFL to engage their audience and collect leads with their own Buzzfeed-style quizzes, polls, and more.

In 2010, Drew Sheahan started a GPS Fleet Tracking Business from his up-stairs bedroom that would eventually rank #126 on the 2014 INC500 List. He sold that company in 2016 to pursue solving the #1 issue he encountered while scaling a business that generates website leads. That business became BirdSeed.io

Alex Bates is an angel investor and a Member of Peter Diamandis’s Abundance 360 Network. He has spent the last decade bringing artificial intelligence and machine learning to the forefront of the industrial market. From leading DARPA funded research in neural networks, to applying analytics for the world’s largest data warehouses at Teradata, to creating Mtell, a machine learning company acquired by Aspentech (NASDAQ: AZPN), he believes the coming wave of human-centered Al has the potential to make us superhuman and create a world of abundance.

Matthew is a seasoned growth-stage technology investor and career VC, having originated, managed and completed dozens of transactions. As General Partner at Plaza Ventures, Matt specializes in deal flow, investment transaction processing, ecosystem development and investor relations. He sits on the board of numerous companies, as well as various accelerators and charities.

Software veteran Dave Keil brings a growth-oriented leadership approach to his job as CEO of QASymphony. For more than 25 years Dave has built a strong track record of business success. Prior to QASymphony, Dave was CEO of Digistrive, a provider of e-commerce solutions to large membership based organizations. He grew and eventually sold that business to a large private company. Before joining Digistrive, Dave was CEO of Integrated Broadband Services (IBBS), a software and services company. During his tenure, the company doubled in size, completed two strategic acquisitions and established a market leadership position in the "Tier Two" broadband space. Earlier in his career, Dave served as Chief Strategy Officer and later as Senior President and General Manager at ChoicePoint, a NYSE listed global information services provider (acquired by Lexis Nexis in 2008). Dave has also held senior executive roles at Novient, and Robinson Humphrey (now part of SunTrust). He received a MBA from The Wharton School and a BS in Applied Mathematics and Economics from Brown University. He lives in Atlanta with his wife and two kids.

LBA Ware™ CEO Lori Brewer is an accomplished entrepreneur and technology leader. Following the conclusion of her service in the U.S. Air Force, Brewer has dedicated her talents to improving the mortgage industry. She founded LBA Ware in 2008 to deliver business process optimization through LBA Ware’s flagship products CompenSafe™ and LOS Talker™.

Payman Taei is an avid technologist who loves new trends and tries to keep up with the ever-evolving internet. Taei’s background in Biology led him to truly believe in the art of evolution: everything changes in time and you either follow or create new trends or are left behind. Taei founded HindSite Interactive, a digital agency, in 2001 and out of that in 2014 incubated Visme, one of the leading presentation and infographic tools online. Visme empowers more than a million businesses, non-profits and individuals from over 90 countries, including NASA, IBM, and SONY, by improving the way ideas are visualized into engaging presentations, infographics and other forms of visual content.

Jeremy has spent the last 15 years in the tech-industry as a serial entrepreneur, startup adviser, and occasional investor. Jeremy has helped dozens of B2B companies drive adoption of digital commerce, and is still an active board member at a number of fintech companies. He started his career in technology as an engineer at nanotech startup Digital Instruments, which was acquired by Veeco (NASDAQ: VECO). Jeremy holds a BS in Computer Engineering from the University of California and a Masters in Business from the University of Massachusetts.