Starting a chiropractic practice is scary. Any chiropractor who has done it or who is getting ready to do it can testify to that. But does starting a chiropractic practice have to be scary? In this week’s chiropractic podcast, I talk about why starting a chiropractic practice is so scary and what new chiropractors can do about it. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

There are a lot of marketing options for chiropractors, but money and time are not limitless. So which marketing should a chiropractor choose to invest in? In this week’s chiropractic podcast, I talk about the difference between long-term and short-term chiropractic marketing. I talk about the upsides and downsides of each with the goal of helping chiropractors make better marketing decisions. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

Hopefully, we can all agree that all chiropractors need a website. Ideally, their chiropractic website is a 24/7 advocate helping them attract more new patients. But when it comes to chiropractic websites, chiropractors have to decide between doing it themselves or having a website done for them. In this week’s chiropractic podcast, I talk about the upside of DIY chiropractic websites vs a done-for-you chiropractic website. I also give a warning to chiropractors who pay for a chiropractic website build. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

It’s been almost 20 years since I was a chiropractic student, and it in that time, I’ve learned a thing or two. Do I know everything…OF COURSE NOT. But I do have a few nuggets of wisdom that I think will help the next generation of chiropractors. In this week’s chiropractic podcast, I give 5 “Dad advice” tips for chiropractic students that will set them up for success after they graduate. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

Embarking on a chiropractic career post-graduation presents a myriad of choices. The trajectory of a chiropractor's profession can be influenced immensely by the initial decisions made. In this week's chiropractic podcast, I discuss several options available to new chiropractors, detailing their pros and cons to aid in making an informed decision. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

Some chiropractic marketing mistakes are easy to overlook. This is one of them. Chiropractors often make the mistake of promoting chiropractic generally or a particular chiropractic technique, but they fail to promote themselves. In this week’s chiropractic podcast, I talk about what happens when chiropractors sell people on chiropractic generally instead of promoting their specific services. I also talk about the danger of chiropractors talking too much outside of their practices. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

It’s not uncommon for software and marketing companies to bundle services to chiropractors. On the surface, bundling services makes a lot of sense for chiropractors. Bundling services can help simplify things and they can often help chiropractors save money in the process. But not every bundle is a good idea. In this week’s chiropractic podcast, I talk about why companies bundle services. I also discuss the common mistakes that many chiropractors make when they pay for bundled services. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

I recently had a client switch their website from a Rocket Chiropractic website to a website built by a local website builder. Now I’m not saying that every time a chiropractor chooses a chiropractic website that’s not one of mine they are making a mistake. BUUUUT this one was a mistake. In this week’s chiropractic podcast, I talk about why not all chiropractic websites are created equal. I talk about some of the pros and cons of chiropractors building their own website. And I discuss why it’s almost always better to use an actual chiropractic website company instead of just some guy who knows how to build websites. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

I recently had a bad experience with an Amazon purchase. Instead of making things better or even just leaving things alone, the company has made the bad experience even worse. What can we all learn from this? In this week’s chiropractic podcast, I talk about a recent experience I have had with an Amazon purchase. I talk about what the company has done to make things worse, and what chiropractors can learn from this that will help them with negative reviews and patient retention. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

Chiropractors often ask me if I offer social media management as a service. Up to this point, my answer is no. Even though there are a lot of chiropractors who are willing to pay for the service, I can’t seem to figure out how to make it worth paying for. In this week’s chiropractic podcast, I talk about how social media works. I discuss what the most popular chiropractors on social media have in common. I talk about where social media companies offer value, and where they don’t. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

Recently, I saw a clip on social media from a Jordan Peterson interview. He was talking about the momentum that both success and failure bring, and what he thought was the reason why more people aren’t successful. I thought it was a message that chiropractors can really relate to, so I decided to share. In this week’s chiropractic podcast, I talk about the momentum of success and failure. I give my thoughts about what Jordan Peterson said, and I talk about how it applies to chiropractors. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

Patient retention is a hot topic for chiropractors. It seems like a lot of chiropractors struggle with getting patients to follow through with their care recommendations. What can you do about it? In this week’s chiropractic podcast, I give an overview of chiropractic patient retention. I discuss 4 areas where chiropractors need to do well to improve their patient retention. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo

Crack Addicts is a new chiropractic show on TLC. I have had several people ask me what I thought about it, so I decided to take a look and talk about it. In this week’s chiropractic podcast, I talk about the good and bad of TLCs show “Crack Addicts.” I discuss who benefits most from the show, and the MOST ANNOYING THING that chiropractors say. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

Long gone are the days of people finding their next chiropractor in the big yellow book. Today, the majority of patients who are searching for their next chiropractor are using an online search engine like Google. That’s why SEO is so important/valuable for chiropractors. If you rank higher on Google, you get more new patients. That’s the bottom line. In this week’s chiropractic podcast, I talk about the different ranking factors that impact chiropractic SEO. I talk about the different SEO services that a chiropractor may want to consider. I discuss the price ranges of the different SEO services and which ones make sense for which chiropractors. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites Chiropractic SEO: https://rocketchiro.com/chiropractic-seo  

It’s pretty common for me to get a question from a chiropractor about Google ads. Now I don’t consider myself a Google ads expert, but I have used them off and on since they became a thing. So I have a lot of experience with Google ads than the average chiropractor. In this week’s chiropractic podcast, I talk about the big problem that most chiropractors will have with Google ads. I discuss the pros and cons of advertising on Google. I also give a few simple tips that will help chiropractors who want to manage their own Google ads. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites  

It’s safe to say that all chiropractors want to be successful. I don’t think any chiropractor goes to chiropractic college hoping to get out and be a failure. That would be weird. Unfortunately, success is more difficult to achieve for chiropractors than they thought it would be. Why is that? In this week’s chiropractic podcast, I talk about how to simplify success and how changing how you think about success can help you start heading in the right direction. I also discuss the 7 things that are the enemy of a chiropractor’s success. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Best chiropractic websites: https://rocketchiro.com/best-chiropractic-websites  

I recently came across an article about a Canadian chiropractor who got in trouble for posting an article about vaccines. She was ultimately cleared of any wrongdoing that would result in professional discipline, but I’m sure the whole process was a HUGE stress to her. In this week’s chiropractic podcast, I talk about why this Canadian chiropractor got in trouble. I discuss what she did wrong even though she claims she didn’t do anything wrong. And I talk about what other chiropractors can learn from this whole incident. Let’s get into it!   Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

Chiropractors have such high expectations when they first start their careers. But the life of a chiropractor rarely works out the way they all think it will. Lots of ups and downs. If a chiropractor is ready for it, they will do much better. In this week’s chiropractic podcast, I talk about the difference between expectations and reality for chiropractors. I discuss some of the real-life things that people in my chiropractic class have experienced. I also talk about how to change your thinking about life in order to thrive. Let’s get into it! Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites

In this week’s chiropractic podcast, I talk with Dr. James Fedich from the Village Family Clinic in New Jersey. We discuss some of the ins and outs of chiropractic practice. We talk about internal marketing and the power of chiropractors being involved with their local community. We also discuss what he looks for in associates, how he handles training staff, and what red flags associate chiropractors should watch out for when deciding where to work. Let’s get started. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

One of the most important aspects of a successful chiropractic practice is trust. If people trust you, your marketing will be more effective, your retention will be better, and you will get more referrals. The list of benefits that come from building trust within your community is almost endless. In this week’s chiropractic podcast, I talk about the importance of building trust for chiropractors. I discuss what happens when you don’t build trust. And I talk about how to keep trust once you’ve established it. Let’s get started. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

The other day, one of my NEXT Step members asked me about charging patients for missed appointments. He was concerned that charging patients would upset people and keep them from coming back. In this week’s chiropractic podcast, I talk about the pros and cons of charging patients for missed appointments. I also share the advice that I gave my client along with some advice that I got from a who’s been charging for missed appointments for years now. Let’s get started. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

In spite of what you may have thought when you graduated from chiropractic college, being a successful chiropractor is tough. It’s not as simple as adjusting patients. There’s a lot more that goes into it. In this week’s chiropractic podcast, I talk about 5 things that make being a successful chiropractor harder than it should be. I also give some big-picture advice on how to course correct if you are struggling with any of these 5 things. Let’s get started.   Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

Whether it's starting a new practice, starting a new marketing plan, or starting to offer a new product/service when chiropractors start something new it is usually stressful. Sure, you can try to prepare as much as possible. But how do you know you are ready? What if it doesn't work out? In this week’s chiropractic podcast, I talk about the biggest mistake that chiropractors make when starting something new. I talk about the danger of over-preparing and the importance of committing to excellence. Let's get started.   Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

Chiropractors often get lured into the idea of passive income. Just think how easy it is to make money these days. YouTube, affiliate links, membership sites, selling products…the list of no-brainer ways for chiropractors to make money is endless. In this week’s chiropractic podcast, I talk about 3 things chiropractors need to understand about making extra money. I discuss why passive income isn’t so passive, and what I think is the best way for chiropractors to start making side money.  Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

A chiropractor’s website is no longer a luxury, but a necessity in today’s digital world. It serves as a powerful marketing tool and a way to reel in new patients. And while having an online presence on various platforms is important, your website remains the cornerstone of your online image. You know what they say, first impressions matter – and that’s exactly what potential patients experience when they visit your website. So, let’s get down to brass tacks. The main goal of your chiropractic website is to turn curious visitors into actual patients. While you might be tempted to use your website for various purposes, like educating existing patients or selling products, it’s vital to keep your focus on attracting new patients. What does it take to create an exceptional chiropractic website, you ask? Well, it’s not about who built it or how much money you spent on it. A truly great website is easily discoverable, and it’s highly effective in converting visitors into patients. Being easily discoverable means your website should rank well on Google because let’s face it, that’s where most searches happen. Achieving a high rank on Google isn’t a walk in the park; it requires doing many small things right and consistently. Beware of SEO shortcuts or secrets that seem too good to be true – they usually are. An outstanding chiropractic website zeroes in on new patients, making it a breeze for them to schedule their first appointment. A pretty website is useless if it doesn’t drive new patients to your practice. Now, let’s talk about some common mistakes chiropractors make with their websites: Cluttering the website with too much information. Failing to provide a clear call-to-action. Designing the website without SEO in mind. Featuring social media links in the header, which can be distracting. Adding content just for the sake of it – quality matters. Overloading visitors with information too soon, such as discussing multiple phases of care. Handing over control of the URL to someone else, which can create future issues. To sum it up, a successful chiropractic website is all about being easily found and effectively converting new patients. Keep it focused, user-friendly, and engaging, and you’ll be on your way to a thriving online presence. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast Chiropractic websites: https://rocketchiro.com/chiropractic-websites  

Almost 2 years ago, I decided to do a podcast where I talked about Why Chiropractors Dislike the Ring Dinger. Before that podcast, I really didn’t know much about Dr. Greg Johnson other than what I heard in passing, and I had never spoken to him. Shortly after that podcast, Dr. Greg reached out to me to chat. Fast forward to last week, I finally got a chance to interview Dr. Greg on my podcast. We talked about how the Ring Dinger came about. We discussed his practice philosophy and how it impacts the care he provides. We also talked about his YouTube success and the downside of being YouTube famous. Overall, it was a fun conversation. I hope you enjoy it as much as I did. Let’s get into it. Ring Dinger on YouTube: https://www.youtube.com/@AdvancedChiropracticRelief Ring Dinger seminars: https://www.advancedchiropracticequipmentllc.com/chiropractic-seminars Advanced Chiropractic Relief Website: https://advancedhoustonchiropractor.com Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast

In this week’s chiropractic podcast, I have a conversation with Dr. Jared Van Anne. We discussed a new software that he has developed that has helped him improve his patient education, compliance, and retention. We also talk about running a chiropractic practice, and whether or not it’s the chiropractic college’s responsibility to teach chiropractors business Let’s get into it. Schedule a FREE Demo of TeleCare RX: https://telecarerx.com Connect with Jared through Chiro PCP: https://chiropcp.com Connect With Jared on Instagram: https://instagram.com/hpcdrj Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

One of my guilty pleasures is a Youtube show called Hot Ones. It’s a show where celebrities are interviewed while eating spicy hot wings. Not too long ago, I watched an episode with Bryan Cranston from Breaking Bad. In the interview, he commented how being a good actor required a relationship level of commitment. A lot of what he said applies to being a successful chiropractor. If a chiropractor is going to be successful, they need to be committed to the process for better and for worse. I decided to talk about it on this week’s chiropractic podcast. Let’s get into it. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

In this week’s chiropractic podcast, we have a special guest. Dr. Chris Chippendale from PatientCentered.co.uk dropped by again to talk about chiropractic. We talk about the difference between the expectations and reality of being a chiropractor. We discuss what it really means to be a patient-centered chiropractor. We also talk about mistakes that chiropractors often make when dealing with patients, and why it’s so important for young chiropractors to know that they aren’t supposed to know everything right out of the gate. Let’s get into it. Get Chris' 3 part "Trust Equation" training free here: www.patientcentred.co.uk/freetrust Get a ton of free content, videos and tips in the Patient Centred FB group: https://www.facebook.com/groups/patientcentredchiro Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

What do you want to change? What are the things in your chiropractic practice that you would like to be different this year? Every chiropractor has a list (even if it’s just in their head) of things that they would like to change. Regardless of what’s on the list, there is one thing that has to happen before change can take place. In this week’s chiropractic podcast, I talk about the one thing that’s necessary if a chiropractor wants to see changes in their practice. Let’s get started. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

Over the years, I have heard many chiropractors share their thoughts about practice and life. Sometimes those thoughts are powerful and insightful. Other times those thoughts are way off base and harmful to the chiropractor’s future. In this week’s chiropractic podcast, I talk about 12 different things that chiropractors should not think. I discuss why these thoughts are harmful, and I encourage chiropractors to challenge their internal dialog to make sure it is helping them instead of hurting them. Let’s get started. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

Episode 411 of the Rocket Chiro podcast. In this week’s podcast, we have a special guest. Dr. Stratton Poulson from Apex Chiropractic in Dallas, TX dropped in to talk shop. We talk about what it was like for him to start his practice. We discuss how his past before becoming a chiropractor has helped him succeed. We also talk about what it’s like to run a micro practice, and what software he can’t live without. And lastly, we talk about Instagram marketing for chiropractors and how he has been able to attract a large number of new patients from social media. Let’s get into it. Follow Dr. Stratton Poulson on Instagram: https://www.instagram.com/stratpoulson Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

I had a chiropractor reach out to me the other day asking a few questions about backlinks and SEO. So instead of answering him alone, I decided to talk about it on the podcast this week. In this week’s chiropractic podcast, I explain what a backlink is and how it helps your chiropractic website rankings. I discuss the difference between directories and backlinks. I also talk about why paying for backlinks is not ok but somehow paying for link building is. Let’s talk about it. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

It’s almost impossible to be a successful chiropractor without spending a lot of time working. That’s because most chiropractors are small-business owners and having more things to do than you have time is part of the gig. But sometimes things happen that make you stop and think about your life. What is really important? Why am I doing all this work? Does it even matter? In this week’s chiropractic podcast, I talk about the reality of work-life balance for chiropractors. I also discuss the “someday myth” that many chiropractors believe, and I give 5 practical tips that you can start applying today. Let’s talk about it. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

SEO is so frustrating for chiropractors that a lot of them don’t even attempt to improve the SEO for their practice. I totally understand that. But for those who are brave enough (or broke enough) to tackle their own SEO, I recommend focusing on the things that are going to make the biggest difference. One of those things is backlinks. In this week’s chiropractic podcast, I explain backlinks and how they help chiropractors improve their local SEO. I also discuss how chiropractors can take advantage of their existing relationships to get more backlinks and improve their SEO. Let’s talk about it. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

Many chiropractors make simple mistakes when they are deciding which direction to go with their practice/career. They often focus on improving their weaknesses instead of leaning into their strengths. Or they focus exclusively on the direction they want to go instead of looking around for the best opportunities. In this week’s chiropractic podcast, I talk about the power of excellence and opportunities. I encourage chiropractors to change their focus in the coming year so they can finally get their practice headed in the right direction. Let’s talk about it. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

The end of the year is here, and it’s a great time to assess what has gone well for your chiropractic practice and what hasn’t gone so well. It’s also a great time to look ahead and come up with a plan that will help you have a better year next year. In this week’s chiropractic podcast, I talk about a simple pattern to follow when evaluating your chiropractic practice. I discuss a few questions that you should ask yourself, and I talk about the importance of leadership. Let’s talk about it. Business & marketing training for chiropractors: https://rocketchiro.com/join Free practice assessment: https://rocketchiro.com/chiropractic-practice-assessment Chiropractic podcast: https://rocketchiro.com/chiropractic-podcast  

Most chiropractors have a website. But most chiropractors make some really simple mistakes when it comes to their websites, and those mistakes are costing the chiropractor new patients. In this week’s chiropractic podcast, I talk about the simple mistake that I see so many chiropractors making with their websites. I also give you 3 quick tips that will help you fix it and get you more new patients. Let’s talk about it.

If a chiropractor ranks well on Google in their local area it’s a huge benefit to their practice. Chiropractors know this. That’s why chiropractic SEO has become more and more valuable over the years. Unfortunately, improving your Google search rankings takes time and there are even factors that are out of your control. In this week’s chiropractic podcast, I talk about the 3 local SEO factors that chiropractors can’t control. I also discuss why it’s important for chiropractors to have proper expectations when it comes to their local Google search rankings. Let’s talk about it.

Networking can be a cornerstone part of any successful chiropractic practice. When you get out in the community and make meaningful connections, the benefits are endless. But where do you start? Are there any tips that can help chiropractors be better at networking? In this week’s chiropractic podcast, I talk about the benefits of networking. I discuss an important networking point that many chiropractors overlook. I give several tips that will help chiropractors be better networkers, and I discuss the 3 groups of people that chiropractors should target when networking. Let’s talk about it.

Sometimes chiropractors accept crappy patients without knowing it until later. Other times, chiropractors have a pretty good idea that a patient isn’t going to be a good fit before they even do their first adjustment. If a chiropractor knows a patient is going to be crappy, why do they accept them? In this week’s chiropractic podcast, I talk about 7 reasons why chiropractors accept patients that they shouldn’t. I talk about why doing that rarely (if ever) works out well, and I give 4 tips to help chiropractors make better decisions in the future. Let’s talk about it.

How much money should chiropractors make per hour? How do chiropractors compare to MDs? Do chiropractors make more money than other small-business owners? How do they compare? In this week’s chiropractic podcast, I talk about how much money chiropractors make and how they compare to other small-business owners. I also discuss a few things that a chiropractor should think about as they are trying to build a successful practice. Let’s talk about it.

We can all agree that chiropractors need a website, right? But what good is a wessite if no one is finding it? Should every chiropractor hire an expensive chiropractic website company to build their website? How much does a website company help local SEO? In this week’s chiropractic podcast, I talk about the different factors that impact your local Google rankings. I discuss the different types of SEO and what your chiropractic website company can and can NOT help you with. Let’s talk about it.

Did you know why so many chiropractors are scared to start their own practice? They are scared because starting your own practice is scary. That’s mind-blowing, right? In this week’s chiropractic podcast, I talk about the scariness of starting a chiropractic practice. I discuss 3 nuggets of wisdom that will help chiropractors get over their fear and get started building the practice of their dreams. Let’s talk about it.

So many chiropractors, especially associates, will struggle to start their own practice. They often have an easier time describing their ideal practice 10 years down the road than they do their practice 10 weeks from now. Their vision board for the future is full, but their to-do list for this month is empty. Why is that? In this week’s podcast, I talk about why a lot of chiropractors have a hard time starting their practice. I discuss the problem with your dreams and why they might be making your life harder than it needs to be. Let’s talk about it.

Let’s be honest. Chiropractors can be annoying (myself included). In fact, I would argue that if you don’t think that chiropractors do annoying things, YOU are probably the most annoying chiropractor in your town. So for fun…in this week’s podcast, I react to the annoying things that chiropractors do as submitted by my Instagram followers. I tell you which ones I agree with, and which ones I don’t. I also share a personal story about a rarely utilized chiropractic technique. Let’s talk about it.

Chiropractors are all over the place when it comes to office attire. Some chiropractors insist on wearing a white coat because it’s professional. While other chiropractors wouldn’t be caught dead in a white coat. Some chiropractors dress up. Some chiropractors are super casual. How does a chiropractor decide what to wear? In this week’s podcast, I talk about the variety of clothes options available to chiropractors. I discuss how insecurity played a role in my office attire, and talk about 4 questions you should ask yourself if you are trying to decide what to wear while seeing patients. Let’s talk about it.

SEO (Search Engine Optimization) is something that a lot of chiropractors understand is important. But that’s about where it stops. Most chiropractors know little to nothing about what actually impacts their search results. In this week’s podcast, I talk about the two different kinds of local SEO. I discuss the best way to think about Google. I also talk about 5 specific things and whether or not they will improve where your chiropractic practice shows up in the local searches. Let’s talk about it.