In this episode, I  reconnect with Dr. Sanjay Sharma, a pioneering podiatrist revolutionising podiatry and foot care in India. Since appearing on the show three years ago, in 2020, Episode 103, Dr Sharma has established Foot Secure, a network of clinics providing complete podiatry services across Bangalore. Sanjay and his team treat up to 200 patients at their five locations daily, focusing on diabetes-related foot complications. Through early detection and intervention, Foot Secure has reduced below-knee and bony amputation rates to just 2.7%, a dramatic decrease from India's average of 19% across all hospitals.  Chapters: (01:12) We still do not have a podiatry program in India. (03:59) 1.4 billion people are screaming out for podiatrists. (05:37) Foot Secure provides comprehensive foot care for diabetic patients in India. (10:26) How Podiatry is funded in India.   (17:52) Technology is key in addressing podiatric ailments and diabetic foot ailments across India.  (28:17) His podcast, The Great Indian Podiatry Show, has helped reach out to other countries. If you want to contact Dr Sanjay Sharma, you can email him at [email protected], or you can visit his website at www.footsecure.com If you have any questions about this episode or would like to make enquiries about becoming a guest on the podcast or a PODCAST SPONSORSHIP, please email me at [email protected] PODIATRY BUSINESS COACH  Hi, I’m Tyson Franklin, and if you’re looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further. I know I can help you.   If you’d like to talk, please email me at [email protected]; otherwise, go directly to my online calendar to schedule a free 30-minute Zoom meeting.  UPCOMING EVENTS If you want to meet podiatrists who think differently and want to take their podiatry business to the next level, consider attending one of my upcoming EVENTS. Always guaranteed to deliver. 

Mark Caldwell is the owner of Feetology Podiatry Centre in Victoria Point, Brisbane, and over the past twenty-plus years, he has honed his skills as a podiatrist, business owner and mentor. Mark's first job had no mentoring, which is why he places so much emphasis on this aspect of his business and encourages other business owners to do the same. If we want younger podiatrists to stay in the profession, we all must try to mentor them properly.   In this episode, we discuss: How your interest in podiatry changes as you gain experience and see more varied patients. The importance of choosing the right employer, especially when you first graduate.  Why he wanted to work for himself and control his destiny.  Purchasing an existing podiatry business and building it from a two-day-a-week practice to employing multiple podiatrists. Focusing his time and energy on building Feetology and not taking a second job to supplement his income in the early days.   How Mark and his wife Ariella decided on the name Feetology.  Growing as an employer takes time.  His Unofficial Pracsuite Users Group on Facebook (currently 160 members). Final Tip Keep challenging yourself as you go through your career, and keep looking for new things to do and to learn. It will keep you fresh and excited about our profession. If you would like to connect with Mark Caldwell, you can email him at [email protected], and if you have any questions about this episode, please email me at [email protected]  Have you visited the Podiatry Legends Podcast website yet?   PODIATRY BUSINESS COACH  Hi, I'm Tyson Franklin, and if you're looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further. I know I can help you.   If you'd like to talk, please email me at [email protected]; otherwise, go directly to my online calendar to schedule a free 30-minute Zoom meeting.  UPCOMING EVENTS If you're interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ PODIATRY BUSINESS OWNERS CLUB Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. MY YOUTUBE CHANNEL Have you checked out my YouTube Channel – Tyson E. Franklin? I upload videos of my podcast interviews and other short educational videos here.

Scott Ginsberg holds the world record for wearing a name tag longer than anyone else, and he was so committed to the record he got his name tag tattooed to his chest...that's commitment. In his spare time, he has also written 50 books and 11 music albums.  I was fortunate to meet Scott in 2009 in Cairns when he was touring Australia. When we met, he gave me his business card, which read, "Hello, my name is Scott's Friend", and on the back, it has ten philosophies he lives by. It was so unique I still have it in my possession today, and I read it often.  To see the FULL SHOW NOTES, please visit the Podiatry Legends Podcast website - https://www.podiatrylegends.com/blog/ AND If you have any questions about this episode, please email me at [email protected]    PODIATRY BUSINESS COACH  Hi, I’m Tyson Franklin, and if you’re looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further. I know I can help you.   If you’d like to talk, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a free 30-minute Zoom meeting. Whether you choose to work with me or not, you will leave our meeting with some strategic ideas to implement.  LIVE EVENTS If you’re interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ PODIATRY BUSINESS OWNERS CLUB Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. MY YOUTUBE CHANNEL Have you checked out my YouTube Channel – Tyson E. Franklin? This is where I upload videos of my podcast interviews and other short educational videos.

Narelle Montgomery is the owner of Sutherland Podiatry Centre in New South Wales, and after 35 years, she has gained a lot of podiatry and business wisdom others can learn from, which is why I wanted her as my guest. (00:00) Introduction (01:15) What got you into Podiatry in the first place? (05:28) Do you remember your first conference? (11:42) Better retention when you write notes. (13:29) Ad: 2-Day LIVE Podiatry Business Reboot, Brisbane 17-18 Nov. 2023 (15:21) Did you want to work for yourself? (19:16) Mindset (22:29) My mum was diagnosed with stage four pancreatic cancer in April 2020 (34:06) You've been in Podiatry for 35 years, what have been positive changes? (38:10) I think podiatrists stop learning because they stop enjoying it. (43:07) Find what area really interests you, even if it's just cutting corns and calluses; there's nothing wrong with that.  Podiatry Business Coaching Hi, I’m Tyson Franklin, and if you’re looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further. I know I can help you. Please email me at [email protected] Upcoming LIVE Events If you’re interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub.

Focusing Question: What is the ONE THING I can do such that by doing it, everything else will be easier or unnecessary? If you want to ensure you're getting the right work done, then The One Thing is the book you must read. (Reviewed by Tyson E. Franklin and Carly O’Donoghue from Stepping Out Podiatry).  Available from Amazon If you have any questions about this episode, email me at [email protected]. Podiatry Business Coaching  Hi, I’m Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you’d like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Upcoming LIVE Events If you’re interested in attending one of my LIVE marketing or business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. YouTube Have you checked out my YouTube Channel – Tyson E Franklin? This is where I uploaded the  UNCUT videos of each podcast episode and short career and educational videos.

Jacqueline Simoneau is a 2X Olympian (Rio 2016 & Tokyo 2021) and multi-World Series Medallist in Artistic Swimming. In this episode, we dive deep into the mental fortitude required to juggle a competitive international sporting schedule while studying podiatry at the University of Quebec.  Other topics we discuss: Thriving under pressure, the benefits of keeping yourself busy, the importance of time management and what it is like to hold your breath underwater for a staggering 5 minutes and 11 seconds. And yes, it is painful.   Jacqueline also collaborates closely with the International Olympic Committee (IOC) to develop a ground-breaking project to address the UN Sustainable Development Goals. If you would like to connect with Jacqueline, you will find her on LinkedIn, and you can also email her at [email protected] If you have any questions about this episode, please email me at [email protected]  Podiatry Business Coaching  Hi, I’m Tyson Franklin, and if you’re looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further, I know I can help you.   If you’d like to talk, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a free 30-minute Zoom meeting. Whether you choose to work with me or not, you will leave our meeting with some strategic ideas to implement.  Upcoming LIVE Events If you’re interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. My YouTube Channel  Have you checked out my YouTube Channel – Tyson E Franklin? This is where I upload videos of my podcast interviews and other short educational videos.

Ted Jedynak wants to inspire podiatrists to maximise their MSK skills and services. He has mentored and trained health practitioners globally in Manual Therapies since 1996 and business-mentored clinic owners who want to increase their MSK services. In his retirement, Ted continues to be a trainer and mentor but, due to high demand, focuses on delivering excellent online training in Manual Therapies and Professional Development. In this episode, we discuss: Increasing MSK Services and learning how to implement the business side of things. Why you need to have logistics to grow your MSK business. Planning your next move as your business grows. Having an extra set of eyes that can see things you cannot see; that's the benefit of having a business mentor. Why every podiatry business owner should set a goal to buy their building. Communication skills are needed to understand what your patients want to achieve with their podiatry treatment.   Yeah-but When you're given advice, if you ever catch yourself saying yeah, but...my patients are different, or you don't understand, my clinic is in a lower socioeconomic area, you need to stop. It's just a belief you have in your head, and it doesn't mean it's true.  Price Is Your Choice Generally, you get what you pay for, and the price usually equals quality. This is not always true, but it is a common belief. A $200,000 car will always be perceived as better than a $20,000 car.  "Someone will always be the most expensive, and someone will always be the cheapest; it's your choice which one you want to be" - Ted.  What patients can and cannot afford is non of your business. You are responsible for offering the patient the best treatment possible and letting them decide if they can afford it. Don't use their socioeconomic situation as an excuse to decide for them.  "Biggest demons are in your own head" – Henry Ford Pride In What You Do A health practitioner's business often reflects them as a person. When you see a tired-looking clinic, the owner will also look tired. In contrast, the owner of an upbeat, energetic and professional-looking podiatry business will be positive, enthusiastic and professional. They are also very proud business owners.  Ultimately, you've got to provide a quality service and give the patient an experience worth sharing.  And yes, there are price shoppers out there, who may tell you you're too expensive, but is that who you're trying to appeal to? If not, keep building the business the way you want to see it in the future.   Ted's Upcoming MSK Business Building Bootcamp (Sep 4 - Nov 9) - 8 Weeks Key Elements Covered: The MSK services you LOVE doing (and are more profitable) - Identify & commit Proactive Practice Method™ (Structured Evidence-Based Treatment Plans) Compassionate Inquiry™ (Communication techniques to educate & enrol patients) Mavulous Messaging (Marvellous+Fabulous marketing messages to have patients say YES)! To learn more, follow this link:  https://www.tedjedynak.com/a/2147619765/AEXQjrt2 If you have any questions about this episode, please email me at [email protected]  Podiatry Business Coaching  Hi, I'm Tyson Franklin, and if you're looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further, I know I can help you.   If you'd like to talk, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a free 30-minute Zoom meeting. Whether you choose to work with me or not, you will leave our meeting with some strategic ideas to implement.  Upcoming LIVE Events If you're interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Owner's Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. My YouTube Channel  Have you checked out my YouTube Channel – Tyson E Franklin? This is where I upload videos of my podcast interviews and other short educational videos.

Are you aware that your assumptions, beliefs and personal biases towards metrics, numbers, KPIs and other data may damage your treatment outcomes with certain patients?  My guest, Joel Lindner from Studio Podiatry in Brisbane, believes numbers are fundamental in health care and evidence-based practice, and I wholeheartedly agree.  University Lecturers Tell Lies We have all heard stories from students about lecturers warning them about employers who want to measure numbers and keep metrics on their employees' performance (KPIs), almost to the point of frightening the students before they even graduate, which makes no sense because universities and lecturers do the same thing through exams.   An exam is merely a performance review. Your lecturers want to know that you have listened, studied, and understood the content. They want you to be competent so you don't hurt anyone, and good employers want the same for you and their patients.  More Education is Needed in the Industry  The podiatry profession needs to understand better why numbers and metrics are essential. Wouldn't you like to know if you're doing a great job, and if you're not doing well, have an opportunity to get better so you don't end up in front of the registration board?  Underservicing Patients A lot of podiatrists have a fear of being seen as overserving patients, but what about underservicing? Underservicing seems to be a bigger problem in podiatry, and often it comes down to a lack of good communication skills.  Numbers and metrics (KPIs) are used to help with your communication.  Competitive People Love Numbers A-Type Players like numbers and metrics because they are usually on a continual path of self-improvement. C-Type Players reject them because it makes them uncomfortable and highlights their deficiencies.  B-Type Players can become A-Type Players once they better understand numbers and how to use them to improve their performance.  Who Do You Want in Your Team? If you put an A-Type Player in a business team, productivity will be lifted by 30% by the whole team; however, if you put a C-Type Player in a business team, the opposite occurs, and productivity drops by 40%. That's a massive difference. Assumptions Knowing your numbers takes away assumptions of care and instead leads us to facts of care. It changes possible outcomes to probable outcomes. You can't get a PhD without knowing the numbers and having data to prove or disprove a theory, yet some lecturers with PhDs will say employers shouldn't use them. That makes no sense.  If you don't reappoint a patient for a review visit, and they never return, you cannot assume you've fixed them, and believing you have because they didn't come back without any evidence they are better is arrogant. It may also reinforce inaccurate beliefs about rebooking patients.  The truth may be the opposite. You did not help them, and they have gone elsewhere for treatment. We've all had patients tell us this.  Changing Beliefs If you think numbers, metrics and KPIs are evil, you should stop and ask yourself WHY you feel this way and consider where your beliefs have come from. Did they come from family, friends, past employers, lecturers or your own experiences? Then, start searching for new information. Beliefs can change quickly when further information and evidence is presented.  Look for information that proves and disproves your current beliefs.  For example, some podiatrists would have no idea why they charge what they do and when you challenge them to increase their fees, their beliefs jump to the forefront, and they will tell you why their patients cannot afford it.  Is it true? Can they not afford it, or is it just a belief?  KPIs Remove Biased Beliefs And Assumptions If you have a team of podiatrists and your KPIs show that, on average, each patient pays $100 per visit, KPIs will shine a light on an under-performer who is averaging only $60 per patient, and they allow you to catch this before it gets out of hand.  Assuming a patient cannot afford specific treatments and making the decision for them is not allowing the patient to have informed decision-making.  The most expensive belief system in your life is the one that costs you money. They won't rebook because….  If you want to connect with Joel Linder, his email is [email protected], and you will also find him on LinkedIn.  If you have any questions about this episode, please email me at [email protected]  Podiatry Business Coaching  Hi, I'm Tyson Franklin, and if you're looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further, I know I can help you.   If you'd like to talk, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a free 30-minute Zoom meeting. Whether you choose to work with me or not, you will leave our meeting with some strategic ideas to implement.  Upcoming LIVE Events If you're interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Owner's Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. My YouTube Channel  Have you checked out my YouTube Channel – Tyson E Franklin? This is where I upload videos of my podcast interviews and other short educational videos.

In last week's episode, Dr Rob Hermann shared a personal story about being diagnosed with a Leiomyosarcoma in his lower leg. I could have kept it in Ep 285 - Current State of Podiatric Surgery in Australia; however, it was a significant event in his life, and I didn't want it to be missed or overlooked, so I decided to edit it out of the original recording and create a separate mini-episode. I think you will enjoy it.  Podiatry Business Coaching  Hi, I’m Tyson Franklin, and if you’re looking for a one-on-one podiatry business coach with a proven track record of helping podiatrists excel in business, look no further, I know I can help you.   If you’d like to talk, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a free 30-minute Zoom meeting. Whether you choose to work with me or not, you will leave our meeting with some strategic ideas to implement.  Upcoming LIVE Events If you’re interested in attending one of my LIVE business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. My YouTube Channel  Have you checked out my YouTube Channel – Tyson E Franklin? This is where I upload the  UNCUT videos of my interview podcast episodes and short educational videos.

Dr Rob Hermann explains some significant developments happening in Australia regarding Podiatric Surgery, which will benefit the whole profession.  Please view and share this video to support the request by the Australasian College of Podiatric Surgeons (ACPS) request for Medicare funding for podiatric surgery. Why Podiatric Surgery Should Be Funded by Medicare https://youtu.be/xt4T6s4sjuE If you wish to further support the push for MBS funding of podiatric surgery, don't hesitate to get in touch with the ACPS Assistant Secretary: [email protected] An information package will be sent to you explaining how to contact your local Federal Member of Parliament to request they support MBS funding of podiatric surgery. Upcoming LIVE Events If you're interested in attending one of my LIVE marketing or business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Coaching  Hi, I'm Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you'd like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Podiatry Business Owner's Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. My YouTube Channel  Have you checked out my YouTube Channel – Tyson E Franklin? This is where I upload the  UNCUT videos of my interview podcast episodes and short educational videos.

If you want to have a prosperous podiatry career, you need to limit the amount of time you spend with negative people, and this episode highlights why this is of the utmost importance.  The five people you associate with the most will have a lasting affect on you.  Upcoming LIVE Events If you’re interested in attending one of my LIVE marketing or business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Coaching  Hi, I’m Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you’d like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. My YouTube Channel  Have you checked out my YouTube Channel – Tyson E Franklin? This is where I upload the  UNCUT videos of my interview podcast episodes and short educational videos.    

If you want to perfect the art of customer service, then Disney Institute's book, BE OUR GUEST, is exactly what you need to read. Nothing at Disney happens accidentally, and guests' happiness is their priority. Everyone in health care can learn from this fantastic book. (reviewed by Tyson E Franklin and Carly O'Donoghue from Stepping Out Podiatry).  Available from Amazon If you have any questions about this episode, email me at [email protected]. Podiatry Business Coaching  Hi, I’m Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you’d like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Upcoming LIVE Events If you’re interested in attending one of my LIVE marketing or business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub. YouTube Have you checked out my YouTube Channel – Tyson E Franklin? This is where I uploaded the  UNCUT videos of each podcast episode and short career and educational videos.

I want to share a story from my childhood and how my mum's Cherry Ripe chocolate taught me a great lesson about systems and why small system changes can have devastating long-term effects on your podiatry business if you don't keep an eye on them. FOR SHOW NOTES VISIT - https://www.podiatrylegends.com/282-what-mums-cherry-ripe-taught-me-about-systems/ If you have any questions about developing systems after listening to this episode, please email me at [email protected] Podiatry Business Coaching Hi, I'm Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you'd like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Next Event Have you checked out what's coming up next? - https://www.tysonfranklin.com/events New Podiatry Legends Podcast website - https://www.podiatrylegends.com/ FREE DOWNLOADS: First 16 Pages of My Book – It’s No Secret There’s Money in Small Business. 12 Secrets to Get More People Through Your Front Door.

Andrea Gledhill is a UK Podiatric Surgeon, and at the age of 18, she knew that becoming a Podiatric surgeon was always going to be her career path. In this episode, we discuss her career development from graduation, having two children, commencing her MSc in Theory of Podiatric Surgery in 2011, her surgical fellowship in 2019 and beginning her Specialist Registrar post in 2021.  We also discuss her role as the Project Officer for The Royal College of Podiatry and why she continues to build her research and leadership portfolio.  Tip for New Graduates Explore, network, look for what you enjoy in podiatry, seek out opportunities, and consider a mixed working model that gives you work-life balance.  If you have any questions about this podcast episode, please email me at [email protected]. Podiatry Business Coaching If you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a 30-minute face-to-face Zoom meeting with me.   Live Events & Online Courses If you’re looking for podiatry education, please look at my LIVE EVENTS and current ONLINE COURSES I endorse. YouTube Have you checked out my YouTube Channel – Tyson E Franklin? This is where I upload the  UNCUT videos of each podcast episode and short career and educational videos. Podiatry Business Owners Club  On Facebook, I have created a group called the Podiatry Business Owners Club. If you’re a podiatrist or podiatry student and you own a business or would like to own a business one day, this is the group you’ll want to join.

Today I want to talk about cash and cash flow. It doesn't matter how much money you make; what's important is how much you keep after paying all your monthly expenses. Many podiatry businesses struggle in their first few years because they've entered their business venture full of enthusiasm and wearing rose-coloured glasses, but when the dust settles after all the excitement, they realise there are a lot of expenses attached to running a podiatry business properly.   Worst case scenario, they start to run out of money before they run out of month because the money going out is far exceeding the money coming in. Having a negative cash flow cannot be sustained long-term.  Were They Dumb? I personally know a couple who spent over $200,000 to set up their podiatry business on the Sunshine Coast, and they went broke within 12 months. Was it because they were dumb? Well, the jury is still out on that, but from the outset, this is what I observed.   They began their business venture with limited capital and therefore borrowed too much money, resulting in larger than normal monthly repayments, which immediately ate into their monthly cash flow. They purchased equipment they did not need. There was no delayed gratification, they wanted everything from day one.  They made purchases for their home and added them to the business repayments. That was really dumb. They gave out a lot of accounts and didn't chase them up.  They also gave discounts unnecessarily.  They took financial advice from unqualified family and friends. Right from day one, they were trading with insufficient capital, and their cash in was far less than their cash out, which caused them a lot of stress, and lead to dumb and dumber decisions.  Starting a business this way is ridiculous. Established Businesses  I'd like to point out that running out of money before running out of month is not just a problem for new podiatry businesses, it can also happen to establish podiatry businesses if they do not pay attention to their cash flow and monthly expenditure. I recall talking with an insolvency expert, and he said you'd be surprised how many highly intelligent health professionals declare bankruptcy. After watching the couple from the Sunshine Coast and seeing it first-hand, I knew he was not exaggerating.  Accounts  If your business gives out accounts, you need to have a strict account policy, and everyone needs to adhere to it, and if a patient is ever late with a payment, you should have processes in place to follow them up. And you should never give them additional credit, hoping they will pay. When I had my podiatry business, I had a zero-account policy, the same policy as most grocery stores.  Yes, a few patients did complain, but after complaining they paid for their treatment in full and made their next appointment. When they returned for their next appointment, they never asked for an account a second time. After 30-plus years, and tens of thousands of patients I had no bad debts. If you're catching yourself saying, I COULDN'T DO THAT WITH MY PATIENTS, at least give it a go and see what happens.  It Is Possible Every business should also work towards having enough cash in their bank account to cover all their expenses, including wages, for at least three months. Less Stress You may or may not agree with this three-month cash flow tactic, but lack of money is stressful, and stress affects your judgment and decision-making capabilities. You want to build your podiatry business with a clear head, not a cloudy head concerned with paying next month's rent, wages and other expenses.  Good cash flow allows you to: Pay all your accounts on time, which suppliers love, and it builds trust. And if you do get in a financial pickle at some stage, your suppliers will help you where they can. Purchase in bulk and make significant savings. Save money on freight because you're ordering fewer times throughout the year. Build trust with your team. Your team sees everything, and nothing destroys confidence in a business more than ongoing phone calls and emails from creditors. Wait 12-18 Months So here's my warning: DO NOT OPEN your podiatry business if you don't have enough capital and the cash to sustain the business. If money is tight, consider waiting another 12 to 18 months and do it properly because you also need to allow money for marketing, which will be crucial to your podiatry business's long-term success. Many businesses do not allow for marketing in their budget, and when their cash flow is tight, marketing tends to be the first thing business owners want to cut, which is a huge mistake.  Today's Summary Cash is King Cash flow is also a King and you want to see your cash flow going upwards. If your business does give accounts, limit the payment terms, and get paid faster.  Aim to have enough cash in your bank account to cover three months of expenses so you can think clearly. A good payment history with your suppliers builds trust. Don't rush into business ownership if you don't have the capital and cash flow to start correctly.  If you have any questions about this episode, please email me at [email protected] Upcoming LIVE Events If you’re interested in attending one of my LIVE marketing or business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Coaching  Hi, I’m Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you’d like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub.

Before you purchase a podiatry business, the revenue and profits of the business are essential; however, they are not as important as understanding the dynamics of the neighbourhood, traffic patterns, and the psychology of the patients in that area, and this is why large corporates buying up podiatry businesses fail; they fail to look beyond the numbers.  Dr Patrick McEneaney owns Northern Illinois Foot & Ankle Specialists, which has 14 locations in the Northern Illinois/Chicago area, and he has mastered the art of understanding patient and clinic dynamics; he has developed what he calls the Good Bag Approach.  In this episode, we discuss the following: Fostering relationships within the podiatry profession. Not every podiatry practice is run well, and the more clinics you own, the more overheads you'll have; therefore, consolidating overheads should be a priority, but you need to know a lot about the clinic and the patients before you consolidate. For several unknown reasons, some patients won't travel in a particular direction or go to a specific town. Continually evaluate all aspects of the business, town and patients before you expand. Being prepared: If you expand, what if someone leaves? Could you still cope with more than one business?  When possible, cross-train your team.  Why you should always be interviewing for new team members. If you're not a good communicator, go and do some courses to get better because it is a skill you need. The key numbers you should look at each month and the importance of having appointments available for NEW PATIENTS. Your business won't grow if you only rely upon existing patients. The Per Visit Value number is crucial to measure because it shows the communication skills of the podiatrist. A patient will never say yes to an additional product or service if it is never offered or communicated to them correctly. Why being booked out too far ahead is costing your business a lot of money. Change your marketing for the seasons, don't run the same ad every month for twelve months and expect it to work. Look at your numbers; they will tell you whether your marketing is working. What is The Goodie Bag Approach? Is there anything else I can help you with today?  This question should be asked at the end of every consultation because it will let you know if you've met the patient's expectations and allows them to say what's on their mind. For example, they may be looking at purchasing new running shoes, and they want your expert advice.  If the patient doesn't ask you now, they will surely ring your receptionist later, meaning you will be interrupted or be required to call them back at some stage. In the end, it will cost you more time.   Final Tip To be a good doctor, you've got to learn to develop and train your team. The time you take training your team will save you more time long-term, and they will value it as well.  If you have any questions about this episode, please email me at [email protected] Upcoming LIVE Events If you’re interested in attending one of my LIVE marketing or business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Coaching  Hi, I’m Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you’d like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Podiatry Business Owner’s Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group – https://www.facebook.com/groups/podiatrybusinessownersclub.

After every podiatry visit, you need to know that your patients will be headed to one of five places; straight home, back to work, catching up with friends, seeing another health professional, or heading to their lawyer's office, and when they do, how will they describe their podiatry experience?  Will they say you were FINE, TERRIBLE OR AWESOME? Most patients will not run around town singing your praises if you are fine, but they will talk about you if you're terrible or awesome, so you're better off being awesome.  If you have any questions about this episode, please email me at [email protected] Upcoming LIVE Events If you're interested in attending one of my LIVE marketing or business events, details can be found at https://www.podiatrylegends.com/upcoming-events/ Podiatry Business Coaching  Hi, I'm Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you'd like to learn more, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Podiatry Business Owner's Club Are you a podiatrist or podiatry student with an interest in business? If you are, all you need to do is answer three simple questions to join my Facebook Group - https://www.facebook.com/groups/podiatrybusinessownersclub.

This episode opens with me explaining why a good friend calls me the Mexican Fisherman and ends with Dave James talking about tits and gits. It's a fun episode that will open your mind and change your thinking about podiatry and life.  "Life moves pretty fast; sometimes you've got to slow down and take a look". - Ferris Bueller (1986) In this episode (PART 2), Dave and I discuss the following: Developing a better relationship with your work and family.  The reason why some people own big houses.  The difference between safety and safeness.  You cannot compare success: Everyone's journey in life is different, and there is no right or wrong, and there is an element of luck.  THE POWER OF THE PAUSE. Habits and automatic responses.  If you want to connect with Dave James, you'll find him lurking around and adding value on Linkedin.  If you have any questions about this podcast episode, please email me at [email protected]. Podiatry Business Coaching If you'd like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a 30-minute face-to-face Zoom meeting with me.   Live Events & Online Courses If you're looking for podiatry education, please look at my LIVE EVENTS and current ONLINE COURSES I endorse.  YouTube Have you checked out my YouTube Channel – Tyson E Franklin? This is where I uploaded the  UNCUT videos of each podcast episode and short career and educational videos.   Podiatry Business Owners Club  On Facebook, I have created a group called the Podiatry Business Owners Club. If you're a podiatrist or podiatry student and you own a business or would like to own a business one day, this is the group you'll want to join. 

Why is post-conference time blocking such an important topic? Two weeks ago, I was at our national conference in Brisbane, and after the conference, quite a large number of podiatrists posted how good the event was on social media, but it got me thinking; I wonder how many have taken action on what they've learnt since returning home. How many have set time aside to review their notes and put together a game plan or plan of action?  Taking action after a conference, workshop, or seminar is more complicated than you'd like to think.  What tends to happen is you get home over the weekend, usually on a Sunday, and the next day you'll head into work full of enthusiasm, only to realise you have patients booked solid for most of the day.  Don't worry; you still have your lunch break to review your notes and start making plans.  But just before lunch, you receive an email from your Accountant, and they need you to call them urgently. By the time you phone them and finish eating your lunch, lunchtime is over. Once again, you're not too concerned because you have nothing scheduled after work, so you can read through your notes at the end of the day when it's quiet, and there won't be any interruptions. However, by the time 5.30 pm comes around, you're mentally tired, so you tell yourself, it's been a long day; a night off will be good for me and give me a chance to recharge my battery; however, this pattern repeats itself on Tuesday, Wednesday, Thursday and Friday and before you know it the week is over, and it's the weekend. Weekend Off You decided to take the weekend off, because you've been busy all week and didn't relax last week because of the conference, and you deserve the break. In addition to that, if you have a family, you cannot neglect them two weekends in a row. One week leads to two weeks; before you know it, the month has passed, and you have not taken action or implemented one new idea from the conference.  Does any of this sound familiar? I must admit I repeated this process over and over again for years, and it frustrated the hell out of me because I knew I had the best intentions.  I would get so annoyed with myself, but then I discovered the solution, Post-Conference Time Blocking.  Time Blocking If you've never used time blocking before, you should, and if you're not sure what time blocking is, it's the easiest way to get things done. Time blocking is about dedicating specific blocks of time to particular tasks, and your goal is to perform and complete those tasks within the given time frame. If it's not finished, you immediately go to your calendar and block out more time on another day. Time Blocking is far better and more productive than having a daily to-do list with no specific time frames. What's the Difference with Post-Conference Time Blocking? It's just like standard time blocking; you block out a specific amount of time to perform particular tasks, in this case, review your conference notes and create a game plan; however, post-conference time blocking is scheduled into your calendar before leaving for the conference, not afterwards. If you try to do it after the conference, it just won't happen. Things will come up, and life will get in the way.  Therefore the earlier you can block out this time in your calendar, the better, and the longer the conference or workshop, the more time you should allow. For example, if I attend a solid three-day event, I will allow one full day to review my notes and create a game plan or plan of action. You may think you cannot afford to take off another full day but believe me; it will pay dividends long-term.  If I attend a one-day event, I may block out three to four hours; if it is a 2-hour evening seminar, I may only block out an hour the next day.  Here's a great tip to consider: Make post-conference time blocking part of your conference booking procedure: Pay for Conference Tickets. Schedule a Post-Conference Time Block in your calendar.  Book Accommodation. Book Airfares. If you make it part of your conference booking procedure, it will never be overlooked, and if you have an assistant who makes your travel arrangements, tell them they must block out post-conference time in your calendar. There should be no exceptions.  Why Not Stay An Extra Day - This is what I do.  Another idea you may find helpful, and this is what I do; you can stay an extra day at your accommodation and use this day to review all your notes and create all your plans of action.  Of course, I don't sit in the room the whole day. I will leave the room for breakfast, lunch and dinner and depending on the weather, I may fit in a swim, but I try to keep my breaks short.  If you have the time to do this, you should, but if money is a little tight, head home but make sure you've pre-planned your post-conference time blocks before you leave.  Just Do One Thing Another critical point is not to try to implement everything you learnt at a conference all at once, no matter how good the information is. Instead, review your notes, pick the top three ideas or takeaways you want to work on and rank them one, two and three.  Then, start creating your game plan or plan of action around number one. If you try to implement everything simultaneously, you will get overwhelmed and achieve nothing.  When you're at work, stay focused on the number one activity, and as soon as it's completed, move on to the next most important item. After completing the top three ideas or takeaways, you can review your list and find more tasks.  It's also a good idea to meet with your team as soon as possible so you can share your top three takeaways and what you've decided to work on first because you're going to want their involvement.   Take Action Attending conferences and workshops is an absolute must for your career and your business, but you must take action on what you've learnt; otherwise, you'll end up with folders full of notes that will sit there and go to waste.  In July, Jonathan Small and I will run a two-day Work Smarter, Not Harder workshop in Brisbane on the 21st and 22nd. Throughout the two days, everyone attending will leave with a list of business takeaways that will change their financial future, but before everyone leaves, we will make sure they leave with that ONE big idea they will be working on first.  NEXT EVENT If you want to recession-proof your podiatry business, consider attending the Work Smarter, Not Harder event I am doing with Jonathan Small on the 21st and 22nd of July. For booking details, please visit https://www.tysonfranklin.com/events If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me. 

Change the game, break the rules, and create an unforgettable experience; that's the mantra behind this month's book review, FANS FIRST by Jesse Cole (reviewed by Tyson E Franklin and Carly O'Donoghue).  Available on Amazon We both give this book a double thumbs up, and if you're a podiatrist or business owner looking to do things differently and prepared to make your fans, patients, customers or clients first, then this is a book you need to have on your bookshelf. We also suggest every podiatry association worldwide reads this book and starts turning their members into fans. WHY? Because fans turn up, members need to be chased.  If you have any questions about this episode, you can email me at [email protected]. BUSINESS COACHING If you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar to schedule a face-to-face Zoom meeting with me.  NEXT EVENT If you want to recession-proof your podiatry business, consider attending the Work Smarter, Not Harder event I am doing with Jonathan Small on the 21st and 22nd of July. For booking details, please visit https://www.tysonfranklin.com/events        

Dave James is a UK Podiatrist who has pivoted his career from clinical podiatry to helping humans FEEL, THINK and BE better.  And because of Dave's experience in podiatry, he is the perfect guest to talk about ways to help podiatrists get their shit together.  In this episode (PART 1), we discuss: Online trolls and social media negativity.  The difference between being interested in people versus processes.  The benefits of slowing down the pace of the world to suit your daily life.  Having a purpose outside of podiatry.  Your qualifications only matter to other podiatrists; patients don't care. Why money will not make you happy and will not give you the freedom you're chasing.   Focus Many people stack activities on top of each other to try and get more down in a day; however, if they focus 100% on one task at a time, they may get a better result and enjoy the process more.  Stress Most podiatrists enjoy podiatry; it's all the other things involved in running a business that causes the problems.  There's also a certain amount of stress created when you must always stay professional, in and outside of your podiatry business. Over time, it buries your personality.  We don't always say what we're thinking and feeling, and long term, that can affect you mentally and physically. Previous Episodes Dave James has been on two previous episodes. Ep 007 - The Foot Magician, and Ep 073 - Video Tips Every Podiatrist Should Use.  Dave also recommends the book - STOLEN FOCUS by Johann Hari, available on AMAZON. If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me.   Live Events & Online Courses If you’re looking for podiatry education, please take a look at my LIVE EVENTS and current ONLINE COURSES that I endorse.  YouTube Have you checked out my YouTube Channel – Tyson E Franklin? This is where I uploaded the  UNCUT videos of each podcast episode and short career and educational videos.   Podiatry Business Owners Club  On Facebook, I have created a group called the Podiatry Business Owners Club. If you’re a podiatrist or podiatry student and you own a business or would like to own a business one day, this is the group you’ll want to join.   

A few years ago, I was asked to present a keynote speech in Cairns titled Persistence and Resilience, and in this episode, I want to discuss three key points from my talk that I feel are worth highlighting.  When bad things happen, you can use it as an excuse for failure or a reason to succeed. I always chose the latter.  Don't lose sight of your WHY, and ask yourself on a regular basis, why do you do what you do?  What is it that drives you? Usually, it's not money.  NEXT EVENT If you want to recession-proof your podiatry business, consider attending the Work Smarter, Not Harder event I am doing with Jonathan Small on the 21st and 22nd of July. For booking details, please visit https://www.tysonfranklin.com/events If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me.  

This episode revolves around the positive experiences of two 2021 graduates, Michael Carter, who graduated from the University of South Australia and Cooper Garoni, who graduated from Charles Sturt University, working together at the Adelaide Heel Pain & SA Running Injury Clinic. In this episode, we discuss the following: Reflecting on what they learnt in their first year.    How a joint collaboration can create a win-win situation between employer and employee. What they learnt at university and how it applied to a real-life work situation. What great mentoring looks like. All new graduates talk with each other about working conditions. So far, most of the conversations have been very positive. Our profession needs to market itself more aggressively. The disparity between podiatrists, especially the more senior podiatrists. What have they noticed about the current state of the profession? Advice for current podiatry students. To grow the podiatry profession, it's up to each and every podiatrist to hold themselves up to a higher standard.   If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me.   Live Events & Online Courses If you're looking for podiatry education, please take a look at my LIVE EVENTS and current ONLINE COURSES that I endorse.  YouTube Have you checked out my YouTube Channel – Tyson E Franklin? This is where I uploaded the  UNCUT videos of each podcast episode and short career and educational videos.  Podiatry Business Owners Club  On Facebook, I have created a group called the Podiatry Business Owners Club. If you're a podiatrist or podiatry student and you own a business or would like to own a business one day, this is the group you'll want to join. 

When it comes to purchasing equipment for your business, there are two types of equipment purchases you can make. One is income-producing equipment, and the other is non-income-producing equipment. If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me.  For example, let’s say you need to purchase eight chairs for your reception, and you’re deciding between a $150 chair and a $400 chair, which means you will spend $1200 or $3200 to purchase the eight chairs. In addition, the chairs’ comfort levels are about the same, and at first glance, they look similar. This is when you need to stop, think and ask two questions: Will the $150 chairs be sufficient for your current needs? Can you use the $2000 you save elsewhere in your business? Brand If a $150 chair is sufficient and serves the intended purpose, why spend the extra $250 per chair, especially if it won’t detract from your brand? I know from experience that you are better off saving the $2000 or investing the $2000 towards income-producing equipment that will generate income for many years. Best ROI As your podiatry business generates revenue long-term, you have choices; you can save it and earn interest or reinvest your money into income-producing equipment. Ask yourself, where do you think you’re going to get the best return on your money?  For example, suppose you had $30,000 in your bank account, earning 5% interest. In that case, you’re getting about $1500 in income per year, but if you invested the same amount into purchasing income-producing equipment, how many times would you need to use the equipment to get the same return ($1500)? When I purchased a milling machine to make orthotics for my podiatry business in 2008, it cost approximately $75,000 to set it all up. In the first year of operation, it saved my podiatry business over $100,000 in lab fees. After taking away the costs of materials and running costs, I got my money back in the first year. Over the next eight years, up until selling my business, I was getting up to a 150% return on my initial investment, year in, year out.  Borrowing Of course, not everyone has $75,000 in a bank account, so if you borrowed $75,000 at 10% and got a 100% return on your investment, it’s still a worthwhile income-producing purchase. Equipment Goals Therefore, before you purchase any new equipment, you must set equipment goals. Purchasing equipment without setting equipment goals makes no sense, and I’ve seen a lot of expensive dust collectors sitting in the corners of many podiatry businesses because no goals or outcomes were set before the equipment purchase. So, before making any equipment purchases, you must ask yourself the following question: How long will it take before I get my full investment back? To work this out, you need to know: How much you’re going to charge? How many times does this service/equipment need to be utilised? Knowing this information lets you set realistic goals to calculate your return on investment. What Does the Math Tell You?   A $10,000 piece of equipment charged at $250 per use must be used 40 times to get your money back; that’s less than one use per week. Is this realistic? What if it is used twice per week, that would be 104 uses for the year and generate $26,000 in gross revenue. That’s a high ROI. What Is Your Marketing Strategy? Therefore, you should also develop a marketing strategy as part of your goal-setting process. You may only need to use your new equipment 40 times to get your $10,000 investment back, but how are you planning to achieve this goal? What marketing tactics are you going to employ? Opportunities This is why income-producing equipment should be a business priority over non-income-producing equipment, and it can and should be used to set your business apart from your competition. Think about the services you currently offer and whether you can offer more. For example, do you have a wax foot bath? They are inexpensive and only cost about $300 to $400 to set up, yet not every podiatrist has one, but it can add thousands to the bottom line with little to no effort. So, keep your eyes open for opportunities, and remember a patient’s bum will rarely tell the difference between a $150 and $400 chair; however, they will notice a business that reinvests their profits into new equipment and technology that will provide a better, faster, more efficient outcome for them. Competitors  If you can purchase something that none of your competitors is currently using, it will set you apart from the crowd, but first, do the math, work out if it is a viable purchase, set your goal for your ROI and have a marketing strategy in place before you make the purchase. Get this right, and you’ll set yourself up for income-producing equipment success.  Coaching & Mentoring Purchasing income-producing equipment and developing a marketing strategy and tactics is something I have done a lot of coaching and mentoring around, so if you need help in this area, please reach out and contact me.  If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me. 

Simon Bartold from Bartold Clinical has been a speaker, educator and course developer, both live and online, for decades. In today's episode, we dive into the nitty gritty and the sometimes difficulty in creating online courses for the podiatry profession.  It's not always a bed of roses, and not every online or live course is successful. You may think you've created a ball-tearer, but low registration numbers may tell you something else.  On this episode, we also discuss: Current learning trends in the podiatry profession. Everyone learns differently, so course creators have got to adapt their delivery.  The value in focused meetings versus national conferences.   Why some courses can take up to two years to develop.  What roles will AI play in the future?  Why we need to bring fun back into learning.  We would love to hear from you if you have any ideas for an online course. Please send your emails to [email protected] or [email protected] If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar and schedule a face-to-face Zoom meeting with me.  

Most bad patients will give you early warning signs, and your goal, as you become more experienced, is to identify them as soon as possible, so you can take action sooner rather than later and eliminate them from your business. In this episode, I want to share my top six ways to identify bad patients, and what I’m about to explain is far from a complete list. Still, it’s an excellent place to start, and having friends in other professions and industries, it’s nice to know they share similar problems with their patients, clients and customers.  Detailed notes are available from the Podiatry Legends Podcast website.  1) THEY WILL OFTEN COMPLAIN ABOUT YOUR FEES 2) THEY HAVE A RUDE AND ABRUPT PERSONALITY 3) THEY’RE ALWAYS ASKING FOR A DISCOUNT 4) THEY’LL ASK FOR AN ACCOUNT 5) WHEN YOU GIVE THEM AN ACCOUNT, YOU HAVE TO CHASE THEM FOR PAYMENT 6) THEY WILL COMPLAIN AND RAISE THEIR VOICE AT THE MOST INOPPORTUNE TIME If you have any questions about this episode, you can email me at [email protected], or if you’d like to learn more about One-On-One Business Coaching, please email me at [email protected]; otherwise, you can go directly to my online calendar schedule a face-to-face Zoom meeting with me. 

Dr Michael Donato is the current President and Fellow of the American Academy of Podiatric Sports Medicine. In this episode, he discusses his career progression in podiatry, his love of sports and biomechanics and how he became involved with the AAPSM. He also shares some great insights and advice that every podiatrist should take on board.  He has been a co-owner of Rappahannock Foot & Ankle Specialists in Fredericksburg, Virginia, since 2002.  I said to myself, this is what you love to do, so why are you not doing more of it everyday.  Legendary Tip Whatever way podiatry is going, go the other way. Don’t follow the crowd, do what you want to do. Do what makes you happy. Upcoming Events Work Smarter, Not Harder - Brisbane: 21-22 July 2023 AAPSM Conference - Washington: 13-15 Oct. 2023 Podiatry Marketing LIVE - Chicago: 21 Oct. 2023 If you have any questions or feedback about the episode, you can email [email protected], or if you would like to work with me one-on-one, please email [email protected].

In podiatry, there are times when perfection is expected. Surgery would be one of those times, sterilising instruments would be another, and also performing a biomechanical assessment and prescribing orthotics would be times when perfection, or close to perfection, is pretty important…however, there are other times when perfection is totally unnecessary, and good enough is good enough to get started.  Episode Sponsor - Podiatry Clinic Websites Launch Now and Fine Tune Later Over the past few years, I've seen some average podiatry websites; but an average LIVE website is much better than having no website. If you're waiting for your website to be perfect before making it LIVE, please stop waiting for it to be perfect and get something out there now. Every day you wait, you're losing potential patients to your competitors who have a live website, and there is a big chance their website may be worse than the one you’re holding back. And, if you're rebuilding your existing website, don't wait until every page is perfect before relaunching; get the new information onto your site as soon as you can and get it out there so your patients can see it. Podiatry Legends New Website I must point out that I am talking from experience here. I have had at least four major podiatry website designs over my career, and more recently, I have just launched a stand-alone website for the Podiatry Legends Podcast, so this is all very fresh in my mind. Please, take a look and see what you think. Just visit www.podiatrylegends.com It's far from perfect, and it still needs a few tweaks, but it is LIVE, and that is what counts most. Right now…good enough is good enough. You have to keep in mind the 80:20 RULE. If the 80:20 holds true, only 20% of your website pages will be viewed by 80% of the people that visit your website, so if you're waiting for every page to be ready before you launch, you're wasting time because 80% of your pages are not going to be viewed by many people at all. It’s sad but true. And even as I say this, it makes me think back to some of the delays I caused on the podiatrylegedns.com website. To make me feel better, you can visit my website and look at every page, but let’s be honest, just like your patients, you’ll stick to the main pages of interest. Other Marketing  It is important to approach all your marketing with the same attitude: good enough is sometimes good enough. The patient information brochure you’re working on, the reactivation letter you discussed at last week’s team meeting that still needs some work, and the video you shot last month for YouTube, but you’re holding back because you’re unsure about the lighting or the sound. In general, most of your marketing activities, as do my own, could probably be tweaked and made better, but 80% and out the door is better than 100% and in the draw.  A brilliant email blast, clinic newsletter or Facebook ad will get zero results until it is released. The solution is to release it. I remember when I wrote my first book, It’s No Secret There’s Money in Podiatry. I was part of a writer’s group, and we had a writing mentor. There were four of us in the group, and at a particular point, our mentor said…good enough is good enough; you’ve got to stop editing and send it to the publisher; otherwise, it will never get done. There were two things I learnt from this after sending it to the publisher. I got a mental break. So much work went into writing and editing it felt good to stop and just let it go, and this mental break allowed me time to work on another project. When I got it back from the publisher, I had plenty of time to do further edits, but I got the process started by sending it off.   My initial transcript went back and forth two or three times until all editing was complete, and it was then sent off to the printers. That was a stressful day, and I remember thinking there was no turning back now. Even to this day, nine years after publishing and with thousands of copies sold, there are a few things I would have liked to have changed. There are even a few errors in the book, but if I didn’t follow the good enough is good enough principle, my book would still be in my head and partially written on my computer. Here’s something else I’d like to highlight. In my writers’ group, only two of us out of the four stopped editing and sent it to the publisher as instructed. Both of us since then have also written and published a second book. The other two in the group, who didn’t stop editing and didn’t send it to the publisher, never had their books published. I think we can all learn from this. Having a good enough is good enough approach is the first step in getting projects completed, especially marketing projects.   Once completed, you’ll have time afterwards to make slight changes if needed, and with each change, you can test and measure the success of each change. Testing and measuring are important and relate to understanding the numbers of your business. I did an episode on this, Episode 135 - The Importance of Understanding Your Numbers.  Your Team To wrap up, I have one more item to discuss in relation to good enough being good enough.   So far, I've only discussed how it applies to marketing aspects of your business; however, this good enough is good enough approach can also be applied to your team. We all like to think we're good at what we do, and if you've been practising for many years, it’s probably true; however, what happens when you employ someone else and they start treating your patients?  Firstly, this can be a stressful moment in your career, and secondly, it will drive you crazy if your push for perfection on a day-to-day basis, and I know this for a fact because I have done this in the past. As I said in my opening comments, surgery is one of those times when perfection is required or as close to perfection as possible, as is sterilisation; however, your business will fail to grow at the rate it should if you focus on perfection with your team.   Yes, your team's communication skills may need improvement, and their KPIs may not be as good as yours in certain areas, but then again, they may be better than yours in others. Would you chew yourself a new one if your team, out did you? No, you wouldn’t, so give your team the same allowances. Taking on a good enough is good enough approach in some aspects of your business will give you a mental rest, and this is a positive. Last week in Episode 265, I mentioned you get what you tolerate, meaning if you allow poor behaviour or attitudes to continue, you only have yourself to blame. I think it is important to point out that having a good enough is good enough approach to your business is not about tolerating poor behaviour; it’s about setting suitable and sustainable standards in your business and allowing a little wiggle room for growth and imperfection. With a good enough is good enough approach, you will have more time with your family and be a better partner or parent, more time to pursue your hobbies, therefore less stress and more fun in your life, and you'll have more time to become a better mentor to your team, and when you become a better mentor to your team, your team will improve as a consequence. The overall standards of your business will increase. If you have any questions or feedback about the episode, you can send an email to [email protected], or if you would like to work with me one-on-one, please send an email to [email protected] New Podiatry Legends Website - www.podiatrylegends.com 

Have you ever considered why some patients are easy to work with, follow all your instructions and always return when requested, while others seem far more challenging to work with, never listen and fail to return for follow-up appointments?  To have more patient compliance, we must learn how to adjust our behaviour to who walks through the door. Most podiatrists are technicians and are more concerned about what they do, not what the patient wants.  My guest Deb Johnstone, from Transformational Pathways Australia, will explain that there are four patient behavioural personalities that we need to be aware of.  If you want your patients to follow your instructions, return as requested and refer their friends and family, you've got to communicate and connect with them the right way; if you fail to connect, you can lose them.  What you'll learn in this episode can also be applied to your team.  After listening to this episode, if you want to connect with Deb Johnstone personally or have her do some work with your podiatry team, you can send her an email at [email protected] or visit her website.  If you would like to discuss podiatry business coaching, please send me an email at [email protected] and when you get the time, take a look at the NEW Podiatry Legends Podcast website at www.podiatrylegends.com Upcoming Events Visit https://www.tysonfranklin.com/events or https://www.podiatrylegends.com/upcoming-events/ Episode Sponsor - Podiatry Clinic Website: Step Up Your Website Game https://www.podiatryclinicwebsites.com/   

I am bringing back my solo episodes; the first is about improving team meetings. On a recent family trip to Canberra, we visited Parliament House, and when it comes to enforcing rules around meetings in the chamber, no one is stricter.  Every podiatry business can learn from this because YOU GET WHAT YOU TOLERATE. If you allow poor behaviour, you will get more of it, especially when starting meetings on time.  My blog article, which this episode was based on, can be found here.  If you have any questions about this episode, please email me at [email protected] and make sure you visit the NEW Podiatry Legends Podcast website at https://www.podiatrylegends.com/ and check out our sponsors, online course and live events.  Episode Sponsor: Podiatry Clinic Websites - Step Up Your Website Game https://www.podiatryclinicwebsites.com/ Podiatry Business Coaching: If you're looking for a podiatry business coach with proven results and no BS, please email me at [email protected] or visit the coaching section of my website https://www.tysonfranklin.com/Coaching YouTube: Have you checked out my YouTube Channel - Tyson E Franklin https://www.youtube.com/tysonfranklin

James Clear is a world-renowned habits expert, and in his book ATOMIC HABITS, he explains that when you want to make changes to your life, you don't need to think big, and you don't need to turn your life upside down. Instead, real change comes from making hundreds of small changes, which compound over time, resulting in significant change long-term. Goals are essential; they give you direction, but goals alone will not get you where you want to be unless you've developed the proper habits in the background. This applies to every area of your life.   Available on Amazon If you have any questions about this episode, please email me at [email protected] Podiatry Business Coaching If you're looking for a podiatry business coach that will help you get sh#t done and turn your podiatry business into a profitable business enterprise, stop looking and let's talk. To kick things off, all you need to do is email me at [email protected] and tell me a little about yourself and your business.  Upcoming Events July 21-22, 2023 BRISBANE: Work Smarter, Not Harder https://www.tysonfranklin.com/events/WSNH2023

Since 2016, Jonathan Small has been running a very successful Work Smarter, Not Harder two-day podiatry business workshop in the UK and on this episode, we discuss his course in a little more detail and why we will be bringing it to Brisbane, Australia, on the 21st and 22nd of July 2023.  This is the first time the Work Smarter, Not Harder workshop has left the shores of the UK, so it's an event not to be missed. For further details, please visit https://www.tysonfranklin.com/events/WSNH2023. DAY ONE Covers 4 Key Principles:  Increasing Your Income: The business needs to make profits so that you can invest back into your practice, your patients, your team, yourself, and your growth as a podiatrist. Improving Your Efficiency: Learning how to do more in less time will give you your life back. It's not about spending more time at work.  Reducing Your Costs: What you make doesn't matter; what's more important is what you keep.  Planning for Your Future: It's essential to enjoy your whole life, not just your working life.  Applying these four fundamental principles will make you a happier podiatrist.  DAY TWO digs deeper into the psychological principles for business success. Having a positive mindset Learning how to overcome your fears. Understanding your beliefs around money. Engaging your brain for success.  The importance of marginal gains in various areas of your business.   "Never think that all patients are the same; you want to attract those patients to your practice that make you happy, and you make them happy. Then your life will be happy".  If you have any questions about this episode, please email me at [email protected] Podiatry Business Coaching If you're looking for a podiatry business coach that will help you get sh#t done and turn your podiatry business into a profitable business enterprise, stop looking and let's talk. To kick things off, all you need to do is email me at [email protected] and tell me a little about yourself and your business.  Subscribe to my YouTube Channel - https://www.youtube.com/tysonfranklin. Consider joining the Podiatry Business Owners Club on Facebook - https://www.facebook.com/groups/podiatrybusinessownersclub. New Website Coming Soon - https://www.podiatrylegends.com 

As I mentioned in PART 1, my wife and I worked successfully together for well over twenty years, and it was one of the best business decisions we ever made, so I wanted to produce these two episodes because I knew our story was not unusual. There had to be others with the same success stories.  In PART 2, I am joined by Mark and Ariella Caldwell from Feetology Podiatry Clinic in Victoria Point, Brisbane, Tina and Patrick Rainville from Rainville Health, Ontario, Peter and Kathryn Ferguson in Nova Scotia, and David and Jodie Simard from Simard Foot & Ankle Clinic in Ontario, Canada.  Together Tina, Patrick, Peter, Kathryn, David and Jodie also run a practice management group called the Foot Health Network for Canadian Podiatrists.  These are four basic questions I asked each couple: How did working together come about? What have been the positives? What have been the negatives, if any? What advice would you give other couples if they were considering working together?  Some Big Takeaways In a small business, especially a family business, it can be difficult when you need to give advice or deliver bad news when it's time to let people go because of the emotional connections between both of you.  Having a business mentor, a third person, will not only improve your business but will also reduce arguments and help you reach your goals faster.  It's important to always main a good sense of humour.  "If it hurts your guts and scares you, you're being innovative. If you're comfortable doing it, and there's no pain, you're not pushing yourself". - Patrick Rainville.  If you have any questions about this episode or you have ideas for future episodes, please email me at [email protected] Upcoming Events If you want to know about my upcoming events, please visit the EVENTS page on my website.  Podiatry Business Coaching  I you're looking for a Podiatry Business Coach that gets sh#t done and has a proven track record of helping podiatrists achieve outstanding business results, visit my website www.tysonfranklin.com or send me an email at [email protected]. I'm here to help if you need me.  Subscribe to My YouTube Channel Are you SUBSCRIBE to my YouTube Channel - Tyson E Franklin? This is where I upload all the uncut videos from my podcasts and other inspirational and informative business tips.  NEW WEBSITE COMING SOON - www.podiatrylegends.com Episode Sponsor - www.podiatryclinicwebsites.com 

If your podiatry business is currently up against a husband and wife team, this episode will help you understand why they may be kicking your arse.  Suppose you've considered working with your partner but have been put off because of all the negativity surrounding husbands and wives successfully working together. In that case, this episode will help you see all the positives and why there's magic in working together.  My wife and I worked successfully together for well over twenty years, and it was the best business decision we ever made, which is why I wanted to produce this episode because I knew our story was not unusual. There had to be others with the same success stories.  In part one, I am joined by Trevor and Karie Haynes from Elite Foot & Ankle Associates in Oregon, USA, Emily Smith and Trent Salkavich from Sports And Structural Podiatry, Sydney, Australia, and Dean and Jenny Walsh from Walsh Podiatry in Bermingham, UK.  In this episode, we discuss: The transition of working together. There are often difficulties in the first few years.  The importance of clearly defining your managerial and clinical roles. Working together when big business decisions need to be made.  Managing others and the importance of values when you bring new people into your team.  The new skills you learn working together.  How working together adds an extra dimension to your relationship.  Takeaway Tips Travelling to work in separate cars and having separate interests outside of podiatry gives you a little breathing space.  There's no better feeling than having someone in your business that you trust 100%.  The positives of working together far outway any of the negatives.  If you have any questions about this episode or you have ideas for future episodes, please email me at [email protected] Upcoming Events If you want to know about my upcoming events, please visit the EVENTS page on my website.  Podiatry Business Coaching  I you're looking for a Podiatry Business Coach that gets sh#t done and has a proven track record of helping podiatrists achieve outstanding business results, visit my website www.tysonfranklin.com or send me an email at [email protected]. I'm here to help if you need me.  Subscribe to My YouTube Channel Are you SUBSCRIBE to my YouTube Channel - Tyson E Franklin? This is where I upload all the uncut videos from my podcasts and other inspirational and informative business tips.  NEW WEBSITE COMING SOON - www.podiatrylegends.com Episode Sponsor - www.podiatryclinicwebsites.com   

Dr Ben Pearl is a Sports Podiatrist from Arlington Foot & Ankle in Virginia, USA. He thinks all podiatrists need to have an ongoing thirst for knowledge, be willing to share and collaborate with others and go that extra mile when it comes to treating and finding solutions for their patients.  Dr Pearl is also a Fellow of the American Academy of Podiatric Sports Medicine and the team podiatrist for the District Track Club, an elite Olympic development track team in Washington, DC. In this episode, we discuss the following: Being a podiatrist is sometimes like being Sherlock Holmes. How podiatry makes a difference to athletic injuries. Working with sporting teams and explaining where a podiatrist fits in. Collaborating with others and the benefits of sharing thoughts. His yearly Biomechanics Summitttt.  Developing mutual respect from referrers. Retail foot orthotic stores. Why you need to connect with your community. If you have any questions about this podcast episode, please email me at [email protected]  Upcoming Events If you want to know more about the workshops I have lined up this year, please look at my EVENTS. There's always something exciting lined up.  Podiatry Business Coaching If you're looking for a podiatry business coach that will help you get sh#t done and turn your podiatry business into a profitable business enterprise, stop looking and let's talk. To kick things off, all you need to do is email me at [email protected] and tell me a little about yourself and your business.  CURRENT WEBSITE www.tysonfranklin.com  NEW WEBSITE COMING SOON www.podiatrylegends.com 

Tyson E Franklin and Carly O'Donoghue give this book a big thumbs up, but they agree it is not for the faint-hearted or someone wanting a feel-good read. Your brain has to do some heavy lifting. This book is available from Amazon - https://amzn.to/421AXQB. Annie Duke was a world-class professional poker player, and in this book, she explains that your thinking and decision-making process is far more critical than the outcome of the decision. A wrong decision resulting in a good outcome does not make the original decision any better, and vice versa; a good decision resulting in a less than favourable outcome does not mean your initial decision was terrible, especially if the decision was made using all the available information at the time. Episode Sponsor: Podiatry Clinic Websites - https://www.podiatryclinicwebsites.com/ NEXT EVENT: Work Smarter, Not Harder - https://www.tysonfranklin.com/events/WSNH2023

There's nothing routine about routine foot care when you look at it from the patient's viewpoint.  Priten Chohan-Solanki is from Cardiff, in the UK and qualified as a podiatrist in 2001. The majority of his career has been in education. He has been a clinical tutor at Cardiff Metropolitan University, a Lecturer at the University of Newcastle, Australia, and now holds a post as a Lecturer in Adult Nursing, which is extremely rare for a podiatrist.  If you have any questions about this episode, please email me at [email protected].  Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me to see if we're a good fit.  Podiatry Business Owners Club Consider joining my Facebook group, the Podiatry Business Owners Club, to connect with like-minded podiatrists who enjoy business.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips. 

Hayley Uden is a podiatrist from Adelaide, South Australia, who has basically worked on every side of the profession. Because of this, she brings to this episode a wealth of experience that I'm sure every podiatrist will relate to on some level. This is a must-listen-to episode that you should listen to at least twice to appreciate how good it is. Upon graduation, she worked in private practice, where she experienced good and bad employers. After her bad experience, she moved into community health, which she loved. It was never part of her plan, but unexpectedly, she became an academic at the University of South Australia. After eleven years in academia, she opened a private practice – The Podiatry Place at Henley and then five years later took up a paid position with the Australian Podiatry Association (APodA).  She is also a Credentialed Paediatric Podiatrist.  In this episode, we discuss the following: Career options. The quality of workplace environments.  Why she almost left the profession but is now glad she stayed.  Research and scientific conferences.  The future potential of universities and private practice working closer together.  Getting bored and finding what makes you happy.  Leaving academia and deciding to open a private practice. The pressures of private practice and burnout. Suffering from burnout from not keeping good boundaries with her patients.  Looking after our profession and ourselves. Being a business owner benefits her role in the APodA - She now has more empathy for business owners.  The benefits of mentorship.  Final Tips I encourage new graduates to take a few different part-time podiatry jobs. It’s okay to be exposed to some variety. Don’t be afraid of trying a few different areas that you thought may not be of interest to you. If you’re having a bad experience with your employer, get help. Talk with someone that can give you good advice. Leaving podiatry and changing careers is not the answer.  If you have any questions about this episode, please email me at [email protected].  Upcoming Events If you want to know more about the speaking events and workshops I have lined up this year, please check the EVENTS tab above.  July 21-22, 2023 BRISBANE: Work Smarter, Not Harder  https://www.tysonfranklin.com/events/WSNH2023 Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me to see if we're a good fit.  Podiatry Business Owners Club Consider joining my Facebook group, the Podiatry Business Owners Club, to connect with like-minded podiatrists who enjoy business.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips. 

Dr Amanda Westfall, the owner of Central Oregon Foot & Ankle, studied Exercise Science before choosing podiatry as her long-term career. She was a D1 rower at college and is now a competitive powerlifter. I recommend checking out her Instagram profile @drstrongmom.  In this episode, we discuss the following: How she has used her exercise science background to help her patients keep active.  Becoming Dr Strong Mom after taking up powerlifting in 2017.  Keeping patients motivated to follow instructions.  The keys to communication  Knowing what motivated your patients. Understanding their learning styles.  Keeping older patients active.  Final Tip It's important to figure out what makes you happy in podiatry and focus your practice (and career) on that.  If you have any questions about this episode, please email me at [email protected].  Upcoming Events If you want to know more about the speaking events and workshops I have lined up this year, please check the EVENTS tab above.  July 21-22, 2023 BRISBANE: Work Smarter, Not Harder  https://www.tysonfranklin.com/events/WSNH2023 Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me to see if we're a good fit.  Podiatry Business Owners Club Consider joining my Facebook group, the Podiatry Business Owners Club, to connect with like-minded podiatrists who enjoy business.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.   

Jill Woods and Jonathan Small, both previous podcast guests and UK podiatrists, have gathered their collective minds over the past six years to write the book ELEVATE - Mindset, Marketing and Happiness Strategies for Allied Health Professionals.  I was fortunate to be given an advance copy of their book and can approve it as a must-have book on your bookshelf. AVAILABLE NOW FROM AMAZON.  Upcoming Events July 21-22, 2023 BRISBANE: Work Smarter, Not Harder with Jonathan Small https://www.tysonfranklin.com/events/WSNH2023 Podiatry Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You've got nothing to lose. Also, I only work with podiatrists.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips. Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business. 

If you're a tennis fan, you'll love this book. If you're not a fan of tennis but a lover of sport and stories about overcoming obstacles to reach your goals and dreams, you will also enjoy what Ash Barty says. However, if you do not like sports, there's a big chance this book is not for you.  This book is a tennis story, a family story, a teamwork story and a story of a dream fulfilled.  Available to order on Amazon: Australia United States United Kingdom If you have any questions about this episode, please email me at [email protected].  This episode is sponsored by www.podiatryclinicwebsites.com  Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You've got nothing to lose. Unlike most business coaches, I only work with podiatrists. YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.  Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business. 

Saying NO to working in private practice is not what Kade Anderson had planned when he graduated from the University of Newcastle in 2020, but that's exactly what he decided to do. Instead, he now works for Plena Healthcare as a mobile Podiatrist in aged care and absolutely loves it. Based on what others had said, he initially had apprehensions about working in aged care, but for him, it is a perfect fit and gives him the work-life balance he was after.  Before podiatry, Kade had careers in Real Estate & Pathology, which meant he was slightly older than the average graduate. He did apply for multiple positions in private practice, but by the end of most interviews, he had already worked out he didn't want to work for them and that he wasn't a good fit.  "It was easy to see through all the BS they had placed in their job adverts".   Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You've got nothing to lose.  Unlike most business coaches, I only work with podiatrists.  Upcoming Events If you want to know more about the speaking events and workshops I have lined up this year, please check the EVENTS tab above.  Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.

Doctor Bharti Rajput is an award-winning Podiatrist and Healthcare entrepreneur based in Scotland. After graduation, she pursued a PhD in Biomechanics, specialising in human movement analysis.  Her Late Majesty Queens Elizabeth III awarded her an MBE for outstanding podiatry service to the community, and she received her medal at Buckingham Palace in 2018 from King Charles III. In this episode, Bharti discusses the ten most important T's in podiatry and why they are all important for our careers and the podiatry profession.  The 10 T's Title of the profession. We need to reduce confusion in the community.  Training Years at the point of graduating. Taking care of oneself every day. Taking time off to enjoy life.  Nurture your team's Talent.  Taking care of your team.  Tiered Care Structure. Setting new Trends. Ditch Toxicity.  Total care of the patient.  Bonus - take time out to enjoy a cup of tea. Below is Bharti's Indian Masala Chai recipe. Masala tea is a blend of black tea with spices believed in ancient Indian traditions to help boost your immune system.  Step 1:  Take a mug of water and a tea bag (for each cup of tea) and tip into a pan and place onto the stove (hob) for 3-4 minutes Step 2: In a pestle and mortar, put in a cardamom pod alongside cinnamon, clove, black peppercorns and even ginger and bash to help release the oils - a lot of families grind this down in a blender in  advance and store it in a jar ready to use as needed Step 3: Allow the tea to have released its colours before lowering the heat to a gentle simmer and adding 1/2 a teaspoon (per cup) of this spice mix.  Step 4:  Stir approximately two tablespoons of milk (per cup) and allow to simmer for 3-4 minutes until you get the strength of tea you desire. Step 5:  Turn off the heat and leave to infuse for a couple of minutes Step 6:  Pour into a mug, put your feet up and enjoy :) If you have any questions about this episode, please email me at [email protected] Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You've got nothing to lose.  Unlike most business coaches, I only work with podiatrists. Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips. 

If we want the podiatry profession to grow, we can no longer tolerate podiatrists with out-of-date, old-fashioned, toxic thinking.  On this episode, I am joined by six dynamic young podiatrists who openly share their thoughts and opinions on how they think the podiatry profession can be improved. Some of their comments may shock you.    My guests were: Tea Nguyen, DPM (USA) Joe Keain (AUS) Jackson Tisdell (AUS) Cameron Bennet (AUS) Samuel Turner (AUS) Asraa Kattoub (AUS) The idea for this episode came from a previous episode (240 - How to Improve the Podiatry Profession).  If you have any questions about this episode, please email me at [email protected] Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You've got nothing to lose.  Unlike most business coaches, I only work with podiatrists. Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.   

If you want a successful podiatry career, stop investing heavily in social media and instead connect more with your local community. Being seen and heard in your community is a far better career investment.  Prosper Taruvinga is a digital marketing strategist who you would think would be telling everyone to be on as many social media platforms as possible, yet, in reality, he says the exact opposite.  We Are Lab Rats Social media algorithms are constantly changing, and we are lab rats. Sometimes their changes work in our favour, and others can be catastrophic.  You do not own your social media platforms, you're just borrowing them, and they can remove you without any notice; therefore, you should create content and post it to media outlets you own, such as your website or even a podcast.  Where to Start Instead of randomly posting on social media, hoping to get a like or comment, write content for what people are searching for online. When patients search for a particular problem and your information shows up consistently, they will contact you.  An article read by ten people in your area is far better than a thousand likes on Facebook from the other side of the world.  Where Does Google Get All Their Information From?  They are not creating it themselves; they get it from everyone's websites. So basically, Google is simply optimizing the information presented to them; therefore, creating good information is a must-do.  Stop Wasting Time in Line How often do we see people standing in a long line checking their Facebook and other social media pages? It is a total waste of time. An alternative would be to talk with the people around you or use your time to return a phone call.  Few Emergencies Most foot pain is not an emergency, so people start searching for it only after they've had the problem for a period of time. You need to create the content, be part of the journey, and walk alongside them.  "We get paid in direct proportion to the value we bring to the marketplace." - Prosper Taruvinga.  Social Media is an enhancement of what you've already created; it's an accessory to your main content that sits on your website. Having a great website is non-negotiable, whereas social media is something you can go without and still survive.  Drive people to your website, not to your social media pages.  If you want to connect with Prosper, search for Prosper Taruvinga, and he's easy to find; he also has a podcast called the Online Prosperity Experience, which is a 30-minute daily podcast.  If you have any questions about this episode, please email me at [email protected] Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You've got nothing to lose.  Unlike most business coaches, I only work with podiatrists. Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business.  YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips. 

Nick Knight owns NK Active in Romsey in the UK, and he has developed a complete education package for patients so they can get all the information they need about Plantar Fasciitis in one place. And it's FREE.  Facebook self-help groups have become the Doctor Google, and there is a lot of misinformation. Experience has also shown that patients don't want leaflets, brochures and other handouts. The course is being delivered in bite-sized pieces incorporating webinars, videos and other downloads. We should be using technology and making it more accessible for patients to consume.  Speaking The patient's Language Plantar Fasciitis is not always the correct term for certain types of heel pain, but it is the term patients search for online. If you want to be found, you must use the right terminology.  Once you can speak the patient's language, it becomes easier to teach them.  Episode Sponsor - Podiatry Clinic Websites NK Active Lunch Club Nick has started a Lunch Club on the last Friday of every month, where he and others discuss various foot and ankle problems, and what you'll learn is practical and can be used immediately in your clinic. It's all practical CPD.  Details are on his website, or you can email Nick at [email protected] In this episode, we discussed the following Tech items available on Amazon: DJI Wireless Microphones - Australia, USA, UK RODE 2 Wireless Microphones - Australia, USA, UK PodTrak P4 Recorder - Australia, USA, UK  If you have any questions about this episode, please email me at [email protected] Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You’ve got nothing to lose.  Unlike most business coaches, I only work with podiatrists. YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.  Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business. 

Welcome to our first monthly book review episode. On this episode, I am joined by my podiatry friend and avid book reader, Carly O'Donoghue, and we could not think of a more fitting book to kick off our joint venture than Seth Godin's The Practice: Shipping Creative Work.  Neither of us could put this book down once we started, and it will definitely change the way you approach each day.  We plan to read a new book every month, and then we will share two or three of our biggest takeaways that we feel will be most helpful to our listeners and entice you to grab a copy yourself.  This episode is sponsored by Podiatry Clinic Websites. You can order The Practice: Shipping Creative Work below.  Amazon Australia Amazon USA Amazon UK If you have any questions about this episode, please email me at [email protected].  Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You’ve got nothing to lose. Unlike most business coaches, I only work with podiatrists. YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.  Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook if you want to connect with like-minded podiatrists who enjoy business. 

David Karamanis is an Australian podiatrist who had the vision to travel to high-risk developing countries to provide podiatry service to communities that cannot easily access it. To fulfil this vision, he decided to travel and volunteer his time in South America. When I spoke with David, he was in Ecuador.    He has a website, www.thetravelingpod.com, where he uploads photos of the people and communities he is helping. You can make donations via his website if you’d like to help support his efforts. I HAVE In this episode, we discuss the following: Working in a podiatry clinic was not ticking all the boxes; something was missing, and even though it was a good job, a Ted Talk made him realise his true calling. When his boss told him that one day if he worked hard, he could have a business just like his, and why David told him there was no way he wanted his lifestyle. He was so busy he could take holidays. When he realised that helping people function better was his thing, and a lot of his work in South America has been biomechanically based. At 50, David would rather be rich with experiences than have money and property. His passion for podiatry has grown since living in South America. It has opened his eyes. The Pizza Challenge to help orphanages and children who live on the streets because they always miss out.   “What do you do that excites you that much you forget to eat? That’s what you should be doing more of.” Final Tip  I encourage you to investigate yourself and look at the ideas and deep desires you’ve always had, but you’ve pushed aside because of family and other commitments. Just because you work as a podiatrist, you’re not just a podiatrist. Look deeper.  If you have any questions about this episode, please email me at [email protected].  Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists excel in business? If you are, please email me and let's chat to see if we're a good fit. You’ve got nothing to lose.  Unlike most business coaches, I only work with podiatrists. YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.  Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook to connect with like-minded podiatrists who enjoy business.