Sign in
Business
Russell Brunson | YAP Media
Welcome to the Marketing Secrets with Russell Brunson! This show is for entrepreneurs and business owners who want to learn how to market in a way that lets us get our message, our products, and our services, out to the world… and yet still remain profitable. Learn from Russell Brunson, the world-famous internet marketer and a co-founder of the largest funnel creation software ClickFunnels. Russell shares his biggest “a-ha moments” and marketing secrets in each episode with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!
Keep Publishing, Even When No One’s Listening
Two presentations that I gave, where I thought that no one was listening, that literally changed a few people's world.
On today's episode Russell talks about being able to make a difference even when he thought something seemed like a waste of time. Here are some awesome things to listen for on this episode:
Why Alex Hormozi heard Russell's message, but didn't do anything about if for a year.
How well Alex has been able to do with his business despite having tiny goals.
And why speaking to only 15 people at Affiliate Summit actually turned out to be a good thing.
So listen here to find out why it's important to keep putting your message out there, even if you think no one is listening.
Transcript - https://marketingsecrets.com/blog/keep-publishing-even-when-no-one-s-listening
Learn more about your ad choices. Visit megaphone.fm/adchoices
12:1222/01/2018
The 3 Second Shock That Allows You To Deliver Your Message
Behind the scenes of some cool things that we're doing to get people to stop and actually watch our ads.
On this episode Russell talks about a new ad technique where you try to get someone's attention within three seconds. Here are some of the awesome things you will hear on today's episode:
Find out what kind of ads Russell is experimenting with to grab people's attention quickly.
Discover why you need to be quicker in grabbing people's attention in these days than they did in the 80's.
And find out how Russell's jeep became high centered and why he lit a copy of Expert Secrets on fire!
So listen here to see why Russell blew up his Gold Prospector with a potato gun and lit his book on fire.
Transcript - https://marketingsecrets.com/blog/the-3-second-shock-that-allows-you-to-deliver-your-message
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:5218/01/2018
The Hand That You Don't See, That's Guiding You On Your Journey
This is not your traditional marketing episode, but hopefully it helps you to understand your role in the plan.
On this podcast Preacher Russell talks about the journey that leads you to where God (or whatever you believe in) wants you to be. Here are some of the insightful things in this episode:
Find out why Russell feels that the struggles from his past have made it possible for his present.
Hear why Russell believes his journey is so important for what God ultimately has in store for him.
And find out why when he looks back on the most difficult and painful time in his life, he is grateful for the journey.
Listen below to see why your journey is so important for where you end up.
Transcript - https://marketingsecrets.com/blog/the-hand-that-you-don-t-see-that-s-guiding-you-on-your-journey
Learn more about your ad choices. Visit megaphone.fm/adchoices
17:2218/01/2018
Returning And Reporting Back On Week One Of Our New Agency
A quick recap of what we learned rolling out our first funnel inside our new mini agency.
On this episode Russell talks about how the first week went with his new advertising agency that is dedicated to only Clickfunnels. Here are some of the cool things to listen for in today's episode:
How changing the Expert Secrets book funnel was able to bring the average cart value up by $8
How Russell's team was able to virtually be in the same room to communicate, even though everyone on the team is remote instead of being located in Boise.
And find out what the next step is in the funnel.
So listen here to find out how the first week went for Russell's new Clickfunnels-dedicated advertising agency.
Transcript - https://marketingsecrets.com/blog/returning-and-reporting-back-on-week-one-of-our-new-agency
Learn more about your ad choices. Visit megaphone.fm/adchoices
08:3912/01/2018
How Front End Funnels Affect Churn On Your Back End Funnels
During the simplification of our value ladder, we discovered some really cool stuff.
On this episode Russell talks about how his company has spent the last few weeks focusing on the value ladder and what they changed. Here are some awesome things you will hear in this episode:
Find out what some of the analytics and churn rate are for some of Russell's current front end offers.
Find out where you should start on the value ladder if you are a beginner.
And Find out why you need to go to Funnel Hacking Live to get the real scoop on all of this stuff.
So listen here to find out how your front end funnels can affect churn on the back end.
Transcript - https://marketingsecrets.com/blog/how-front-end-funnels-affect-churn-on-your-back-end-funnels
Learn more about your ad choices. Visit megaphone.fm/adchoices
10:0609/01/2018
With Great Power Comes Great Responsibility
Don't forget your responsibility to your customers, it should keep you up at night...
On today's episode Russell talks about the responsibility you have to your customers to make sure that what you are selling them is high quality. Here are a few insightful things in this episode:
Why thinking about your customers should keep you up at night.
And why it's so important to make sure what you are selling is high quality.
Listen here to find out why with great power comes great responsibility.
Transcript - https://marketingsecrets.com/blog/with-great-power-comes-great-responsibility
Learn more about your ad choices. Visit megaphone.fm/adchoices
06:1308/01/2018
Is A Funnel Even Right For My Business?
Here are five things to do to make sure that a funnel will even work for what it is you're trying to sell.
On this episode Russell talks about putting the right people on your team to be able to best market your product or service. Here are some awesome things you will hear in this episode:
Find out why you should have your entire team take the disc profile test to find out where they best fit in.
And Why it's important to have the right people in the right positions for your business.
So listen here to find out why it's so important to use the disc profile system to put team members in the right position for your business to grow and be successful.
Transcript - https://marketingsecrets.com/blog/is-a-funnel-even-right-for-my-business
Learn more about your ad choices. Visit megaphone.fm/adchoices
14:1605/01/2018
How To Fortify Against Your Weaknesses AND An Exciting Announcement!
As you grow, your weaknesses will start to show, here is how to strengthen those holes as they are exposed.
On today's episode Russell talks about setting a goal last year to pay off his house, and why it was so important to him. He also talks about fortifying his business to make sure it can't be destroyed by something stupid. Here are some of the cool things to look for in this episode:
Find out why paying off his house was such a big goal for Russell for years.
Hear some of the things that have kept him from reaching that goal in the past.
And find out why it is so important to find the holes in your business and strengthen the weaknesses to protect yourself from those looking to destroy you.
So listen here to see how you can bump up your security at home and at your business.
Transcript - https://marketingsecrets.com/blog/how-to-fortify-against-your-weaknesses-and-an-exciting-announcement
Learn more about your ad choices. Visit megaphone.fm/adchoices
10:2404/01/2018
RANT: Take What You Earned, Nothing More
A few cool stories that will hopefully re-align what you define as what you actually earn.
On today's episode Russell talks about doing what you said you were going to do instead of trying to lie, cheat, and trick your way into money. Here are some of the other insightful things Russell talks about in this episode:
Why Russell gave back 8 figures to Pruvit, even though he had signed a contract to have equity in the company.
And why it's important to only take the things you have actually earned.
So listen here to find out why integrity is more important than money.
Transcript - https://marketingsecrets.com/blog/rant-take-what-you-earned-nothing-more
Learn more about your ad choices. Visit megaphone.fm/adchoices
13:1918/12/2017
How To Dominate At Everything You Do
Some awesome advice from Bart Miller as we were doing our late night walk.
On this episode Russell talks with Bart Miller from his inner circle about immersing himself in the things he does instead of dabbling. Here are some of the cool things to listen for in today's episode:
Find out how Bart made a commitment to get in shape and ended up winning awards for body building in under a year.
Hear why both Bart and Russell have been able to really commit to things instead of dabbling.
And find out how you could possibly see Russell standing on stage at Funnel Hacking Live in a Speedo!
So listen here to see why it's so important to be an extremist when you set a goal to do something.
Transcript - https://marketingsecrets.com/blog/how-to-dominate-at-everything-you-do
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:5514/12/2017
What We Learned From Our First $100,000,000 In Sales...
Be a fly on the wall during the ClickFunnels partner meeting and hear the #1 thing each of us learned on our journey so far.
On this episode we get to hear from the entire Clickfunnels partnership team. They all share the big takeaways they have received as they have watched the company soar to over a hundred million dollars a year in revenue. Here are some of the cool things you will hear.
How Russell learned that having a great partnership and team was better than being on his own.
Why Todd thinks it's important to have someone who is obsessed with the product you're selling.
Why Dave thinks the Dream 100 is so important.
How John prioritizes and delegates to make sure everything is done by the appropriate people.
Why Brent thinks it's important to stay small and nimble as long as possible and why you shouldn't sweat the small stuff.
And why Ryan believes that constraints are not a limiting factor, but what helps you focus and succeed.
So listen here to find out what the Clickfunnels partnership team members have learned that have lead the company to surpass their goal of a hundred million dollars in revenue a year.
Transcript - https://marketingsecrets.com/blog/what-we-learned-from-our-first-100-000-000-in-sales
Learn more about your ad choices. Visit megaphone.fm/adchoices
16:5307/12/2017
Being An Introvert Inside Of An Extrovert's Calling
Interesting thoughts after my whirlwind week.
On this episode Russell talks about what it's like being an introvert in an extrovert's business. He shares how you can still be successful while being introverted, just like him. Here are some interesting things in this episode:
Find out why Russell loves speaking in front of thousands of people, but can still be awkward one on one.
See how Russell is able to get past his introverted tenancies to still be able to sell a room.
And find out why you just need to start sharing your message and with consistency you will find your voice.
So listen here to find out how an introvert is making it in this extroverted business.
Transcript - https://marketingsecrets.com/blog/being-an-introvert-inside-of-an-extrovert-s-calling
Learn more about your ad choices. Visit megaphone.fm/adchoices
16:2804/12/2017
End Of The Year Planning Meetings And Simplifying Your Value Ladder
The two most important things your can do between now and the end of the year to double your business for next year.
On today's episode talks about his upcoming meeting with his partners to plan next year, and goes on to explain why he's simplifying his value ladder and his life. Here are some awesome things you will hear in this episode:
Why it's important to have a planning meeting with your partners to decide what you want to achieve for the next year.
What kind of things Russell is doing to simplify his value ladder and why he's doing it.
And why Russell is turning off two programs that each do well over a million dollars each year.
So listen here to find out how you too can simplify your value ladder.
Transcript - https://marketingsecrets.com/blog/end-of-the-year-planning-meetings-and-simplifying-your-value-ladder
Learn more about your ad choices. Visit megaphone.fm/adchoices
10:4629/11/2017
The #1 Way To Get Thousands Of People To Join Your Membership Site In Less Than 15 Minutes
This is the marketing secret I'm dusting off from the archives of one of the greatest campaigns we ever ran.
On this episode Russell talks about going old school with a technique he used to use that worked every single time. He gives all the information you need to be able to do it for your business. Here are some cool things on this episode:
How Russell used to use this technique back in the day.
How you can use it to build curiosity, which translates into people signing up for a membership site.
And why Russell himself hasn't used this technique in a while, but why he's going to use it again very soon with Clickfunnels.
So listen below to find out what awesome technique Russell used in the past with massive success, that he plans on using again.
Transcript - https://marketingsecrets.com/blog/the-1-way-to-get-thousands-of-people-to-join-your-membership-site-in-less-than-15-minutes
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:0128/11/2017
It's Not The Thing... It's The Marketing Of The Thing That Counts
A conversation I had today explains the reason why most businesses end up suffocating and dying.
On today's episode Russell talks about something awesome he witnessed with his kids school. He goes on to talk about discussing marketing with another parent at school and why he considers it the lifeblood of a business. Here are some of the insightful things in this episode:
Why marketing is the lifeblood of a company.
How cutting back on marketing in a business is like putting pressure on the carotid artery in wrestling.
And how to get a successful business by tripling down on your marketing.
So listen here to find out why you need to become obsessed with the marketing of your product, rather than the product itself.
Transcript - https://marketingsecrets.com/blog/it-s-not-the-thing-it-s-the-marketing-of-the-thing-that-counts
Learn more about your ad choices. Visit megaphone.fm/adchoices
11:3127/11/2017
Why I Don't Do Payment Plans
If you structure your value ladder right, you'll never have to do a payment plan.
On this episode Russell answers a question posted on Facebook about why he doesn't do payment plans. Here are some of the awesome things he has to say in today's episode.
The reason Russell doesn't have payment plans, and it's not only because he doesn't sell to broke people.
Why being handed an already successful business that you didn't have to work for will usually cause it to fail.
And how Russell justifies giving away stuff for free and what his philosophy about it is.
So listen here to find out why Russell doesn't usually give an option for payment plans.
Transcript - https://marketingsecrets.com/blog/why-i-don-t-do-payment-plans
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:3422/11/2017
The Bigger You Get, The Bigger Your Problems Get
A quick play-by-play of the last 24 hours of my crazy life.
On this episode Russell talks about the last 24 hours of his life and the events that made it feel crazy. Here are some of the interesting things you will hear in this episode:
Find out why Russell is being sued by a Clickfunnels customer.
Hear about some other legal problems that Russell has been dealing with for quite some time.
And find out why Russell and his family had to take trip to the ER.
So listen here to see why Russell's last 24 hours have been such a stressful roller-coaster ride.
Transcript - https://marketingsecrets.com/blog/the-bigger-you-get-the-bigger-your-problems-get
Learn more about your ad choices. Visit megaphone.fm/adchoices
24:5321/11/2017
Beware Of All Platforms... Except This One
A podcast from Russell and Todd in a private plane.
On this special private plane episode Russell and Clickfunnels co-founder, Todd Dickerson, rant about troubles they've had with different platforms, most recently iTunes. Here are some of the interesting things you will hear on this episode:
Find out why Russell is not longer getting subscribers for his podcast, and how all efforts to fix the problem have been fruitless.
Hear Todd tell a story about a friend of his that basically lost his business when Amazon D-listed his product.
Find out why YouTuber, PewdiePie pretty much lost everything after using an offensive term.
And discover how we can learn from these examples to make sure we don't have all our eggs in one basket.
So listen here to find out why it's important to have a back up plan when it comes to social media platforms, as well as merchant accounts.
Transcript - https://marketingsecrets.com/blog/beware-of-all-platforms-except-this-one
Learn more about your ad choices. Visit megaphone.fm/adchoices
19:5807/11/2017
RANT: If You Want Me To Wipe Your Butt, Go To Daycare
Russell's rant about what's keeping people from success.
On this episode Russell rants about the difference between daycare, college and coaching and why to be successful you need coaching. But to be a champion you have to put in the extra work because coaches can only take you so far. Here are some interesting things in this episode:
Why you need to listen to your coaches to be successful, otherwise you might as well go to daycare or college.
And why putting in extra work after the coaching is what will make you a champion.
Listen here to find out why you need to move on from daycare, and college and jump into coaching and then put in even more effort to become a champion.
Transcript - https://members.innercircleforlife.com/blog/51-1-rant-if-you-want-me-to-wipe-your-butt-go-to-daycare
Learn more about your ad choices. Visit megaphone.fm/adchoices
10:3727/10/2017
Focusing On Your UA, $100K-A-Day Role
How we're creating systems so that everyone can focus on their unique abilities.
On this episode Russell talks about being worth $100,000 a day in his business, but not being worth anything as an assistant wrestling coaching. He goes on to say why it's important to focus on unique abilities. Here are some of the amazing things in today's episode:
Why Russell had to tell an old friend that he couldn't come visit unless he paid him $100,000 a day.
How Russell ended up being an assistant wrestling coach for free.
And why focusing on our own and our team members unique abilities is a good way to grow your company.
So listen here to find out why Russell charges $100,000 a day for business consulting, but is an assistant wrestling coach for free.
Transcript - https://marketingsecrets.com/blog/focusing-on-your-ua-100k-a-day-role
Learn more about your ad choices. Visit megaphone.fm/adchoices
12:0026/10/2017
The Secret Closing Technique I Learned From One Of The Top Copywriters In Singapore
I use this in every webinar, every Facebook live, every sales letter, and pretty much every time I sell anything, and I'm going to give it to you for free!
On this episode Russell talks about a closing technique he learned from the first copywriter he ever paid, that he has been using ever since. Here are some of the awesome things you will hear in today's episode:
Who Russell first heard use this technique and what's cool about it.
Listen as Russell go into character to show how he does the sales pitch.
And find out why it doesn't have to be all or nothing when people buy from a webinar.
So listen here to find out what technique Russell has been using for years to close.
Transcript - https://marketingsecrets.com/blog/the-secret-closing-technique-i-learned-from-one-of-the-top-copywriters-in-singapore
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:2925/10/2017
Adding In Your Second Entrepreneurial Super Power
The second super power that you need to add that's, unfortunately, invisible to the entrepreneurial eye.
On this episode Russell talks about being able to set long term goals to help you focus today and stop chasing all the shiny things that you see along the way. Here are some interesting things you will hear in this episode:
Why you should stop being distracted by shiny things by focusing on the one thing that you want to do.
Why being entrepreneurial is like having a super power and how being able to set goals and follow them is a second super power.
And how setting a someday goal will help you reverse engineer your 5 year, 1 year, 1 month, 1 week, and today goals.
So listen here to find out how to add another super power to your entrepreneurship.
Transcript - https://marketingsecrets.com/blog/adding-in-your-second-entrepreneurial-super-power
Learn more about your ad choices. Visit megaphone.fm/adchoices
17:1624/10/2017
And THAT'S The Day You Became An Entrepreneur...
It happened the day you took personal responsibility for a problem that wasn't your own.
On this episode Russell talks about how every entrepreneur is someone who found a problem and took responsibility for it. Here are some of the enlightening things in this episode:
Why entrepreneurs are different than the rest of the world when it comes to seeing a problem.
Who some of Russell's inner circle members are that are a great example of taking responsibility of a problem and fixing it.
And why when entrepreneurs take responsibility for a problem, it changes the world.
So listen here to find out how to be an entrepreneur by taking responsibility for a problem that you didn't create but want to fix.
Transcript - https://marketingsecrets.com/blog/and-that-s-the-day-you-became-an-entrepreneur
Learn more about your ad choices. Visit megaphone.fm/adchoices
08:0909/10/2017
Begin With The End In Mind
A really cool lesson I learned from my new coach and how it applies to your funnel.
On today's episode Russell talks about how his new coach has helped him figure out his someday goal and the steps he should be taking to achieve it. Here are some interesting things you'll hear in this episode:
Why Russell needed to figure out a new someday goal, and how to take steps to achieve it.
Why achieving everyday goals with his someday goal in mind will help him get there.
And how having an end in mind will help you reverse engineer your funnels to meet your end goal.
So listen here to learn the steps to achieving your someday goals.
Transcript - https://marketingsecrets.com/blog/begin-with-the-end-in-mind
Learn more about your ad choices. Visit megaphone.fm/adchoices
14:2905/10/2017
Before States And After States And The Power Of Contrast
Listen in on this unique conversation after a late night mastermind outside the Clickfunnels headquarters.
On this episode Russell talks about contrast with Dave and Steven. Here are some interesting things to listen for in today's episode:
Why having contrast creates desire in customers.
And what kinds of things about contrast Russell, Dave and Steven learned from the Chatbooks viral video.
So listen here to find out why contrast in your marketing is so important.
Transcript - https://marketingsecrets.com/blog/before-states-and-after-states-and-the-power-of-contrast
Learn more about your ad choices. Visit megaphone.fm/adchoices
06:1604/10/2017
Listen, Do, Succeed
The fastest way to succeed in anything in life.
On today's episode Russell talks about finding a coach and actually doing what they say. Here are some of the awesome things to listen for today:
Why Russell hired a new coach, and why having a coach is important to him.
Why Russell's wrestling coach said he was one of the most coachable people ever.
And why you need to find someone you trust, listen to what they say, do it, and then you'll have success.
So listen here to find out how to find success by finding a mentor or coach you can trust.
Transcript - https://marketingsecrets.com/blog/listen-do-succeed
Learn more about your ad choices. Visit megaphone.fm/adchoices
12:4803/10/2017
Behind The Scenes Of Our $100,000,000 Traffic Meeting
All the little things you're not doing to get more traffic now.
On this episode Russel talks about the big theme in the company right now, which is going from ten million dollars a year to a hundred million. He talks about what they are doing to be able to build a blueprint to help others do what they have done. Here are some cool things in this episode:
Hear why Russell is obsessed with writing books right now in order to leave a legacy.
Find out which book will come after Expert Secrets in the series and what it will focus on.
And find out what is happening next with the Marketing Secrets podcast.
Listen to all this and more, and don't forget to get your tickets for Funnel Hacking Live before they are gone.
Transcript - https://marketingsecrets.com/blog/behind-the-scenes-of-our-100-000-000-traffic-meeting
Learn more about your ad choices. Visit megaphone.fm/adchoices
11:4602/10/2017
Gary Vee Q&A From The Viral Video Launch Party - Part 2
Listen in on live Q&A from Gary Vaynerchuk (Part 2 of 2)
On this special episode of Marketing Secrets Podcast you will get to hear the second half of the Q&A section of Gary Vaynerchuk's presentation at the viral video launch event. Here are some of the questions Gary answers:
Why you should still invest in influencers to build your brand even if they are in a different niche than you.
How you support and strengthen your belief in your own intuition.
And What Gary's number one business challenge is right now.
So listen to Gary's insightful answers to these questions and many others as we finish up part 2 of this special set of episodes.
Transcript - https://marketingsecrets.com/blog/gary-vee-q-a-from-the-viral-video-launch-party-part-2
Learn more about your ad choices. Visit megaphone.fm/adchoices
48:0528/09/2017
Gary Vee Q&A From The Viral Video Launch Party - Part 1
Listen in on live Q&A from Gary Vaynerchuk (Part 1 of 2)
On this special episode of Marketing Secrets Podcast you will get to hear the first half of the Q&A section of Gary Vaynerchuk's presentation at the viral video launch event. Here are some of the questions Gary answers:
What he sees happening with artificial intelligence and robots in the next 5 years.
What Gary's latest strategies are for shows on both YouTube and Facebook.
And What Gary recommends for taking your preferred platform and skyrocketing your numbers.
So listen to this first half of Gary's Q&A and tune in for the second half tomorrow.
Transcript - https://marketingsecrets.com/blog/gary-vee-q-a-from-the-viral-video-launch-party-part-1
Learn more about your ad choices. Visit megaphone.fm/adchoices
55:3227/09/2017
Recap From The Viral Video Launch Party
The secret behind making the important become urgent.
On this episode of Marketing Secrets, Russell gives a recap of some of the events for the Viral video launch from last week. He goes into some rough numbers and stats and explains why they did it. Here are some of the highlights of this episode:
Russell gives some rough numbers of how the viral video went and some of the stats for the first 7 days since.
He explains what good things have come from the video launch and why they did the things they did.-
And he explains why he needed to make the important things become urgent in order for them to get done, and why he recommends others do the same thing.
So listen to this episode and find out how many views the viral video got, and what good things have come from it so far.
Transcript - https://marketingsecrets.com/blog/recap-from-the-viral-video-launch-party
Learn more about your ad choices. Visit megaphone.fm/adchoices
17:1622/09/2017
How We Went From $0 To $100,000,000 Using Growth Hacking And Sales Funnels (Without Taking On Any Outside Money)
My live presentation from the viral video launch party.
On this episode Russell gives a presentation at the viral video launch of how Clickfunnels went from $0 to $100,000,000 using growth hacking and sales funnels. Here are some of the awesome things in this episode:
Step by step how Russell was able to grow his business without you outside funds.
How he was basically paid to introduce people into the Clickfunnels world.
And why funnels are the key to growing your own business without having to take money from venture capitalists.
So listen here to hear this awesome presentation that can teach you how to grow your business using sales funnels.
Transcript - https://marketingsecrets.com/blog/how-we-went-from-0-to-100-000-000-using-growth-hacking-and-sales-funnels-without-taking-on-any-outside-money
Learn more about your ad choices. Visit megaphone.fm/adchoices
14:0020/09/2017
Bonus Episode - Behind The Scenes Call With Frank Kern About The Ripple Effect
Cool message I got a few minutes before starting our viral video launch event.
Transcript - https://marketingsecrets.com/blog/38b-bonus-episode-behind-the-scenes-call-with-frank-kern
Learn more about your ad choices. Visit megaphone.fm/adchoices
11:2319/09/2017
"99 Yards Doth Not A Touchdown Make"
Russell's thoughts as he enters the last phase of the viral video launch.
In this podcast Russell is worn out and tired but he talks about finishing what he started even when he's burned out. Here are some of the awesome insights you will hear in today's episode:
Who taught Russell the concept "99 yards doth not a touchdown make", and what it means.
What other circumstances Russell has used that quote to help him get through.
And why it is so important to give it your all until you complete something, even when all you want to do is quit.
So listen here to be inspired to keep going and moving forward and finish what you start.
Transcript - https://marketingsecrets.com/blog/99-yards-doth-not-a-touchdown-make
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:3318/09/2017
Why Does The Fuel You Eat Actually Matter For An Entrepreneur?
My thoughts as I detox from Lucky Charms.
On today's episode Russell talks about the effects of putting negative fuel in your body instead of positive. Here are some of the informative things you will hear today:
What started Russell on a carb binge that he couldn't stop.
Why eating junk will make you feel like junk.
And why putting positive fuel in your body will help you compete in business and you'll be more able to get a billion things done in shorter period of time.
So listen here to find out why putting negative fuel in your body could be making your work suffer.
Transcript - https://marketingsecrets.com/blog/why-does-the-fuel-you-eat-actually-matter-for-an-entrepreneur
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:0715/09/2017
The REAL Secret To Going From 7 To 8 Figures
What I realized that's holding people back from taking the next step in their business.
On this episode Russell talks about what the secret is to go from a million dollars annually to ten million to a hundred million. Here are some informative things in today's episode:
What advice Russell had for someone in his Two Comma Club when it comes to making more than one million dollars a year.
Why it's important to opportunity stack instead of constantly opportunity switching.
And some of the things you can do to go from 7 to 8 figures per year.
So listen here if you want to be grow your business from a million dollars a year to ten million and even one hundred million!
Transcript - https://marketingsecrets.com/blog/the-real-secret-to-going-from-7-to-8-figures
Learn more about your ad choices. Visit megaphone.fm/adchoices
15:1014/09/2017
Payoff Your House First...
Against all traditional investing advice, this should be your number one focus after you launch your company.
On this episode Russell talks about paying your house off quickly so you can have the ability to risk more. Here are some of the amazing things you will hear in today's episode:
Why Russell is giving the opposite advice as nearly every investor there is when it comes to paying off your house.
How Russell was able to keep his wife in the dark about some of the hardest times in the business.
Why having the stability of a paid off house gives entrepreneurs the ability to risk more.
So listen here to find out what would happen to Russell, worst case scenario and why he wouldn't lose his home or family.
Transcript - https://marketingsecrets.com/blog/payoff-your-house-first
Learn more about your ad choices. Visit megaphone.fm/adchoices
11:3312/09/2017
STOP STOPPING!
If you want success, the first step is STOP STOPPING!!!
On this episode Russell talks about getting his stalling kids ready for bed and yelling at them to stop stopping, which reminded him of what Setema said at Funnel Hacking Live. Here are some of the awesome things to look for in this episode:
Why yelling at his kids to stop stalling, made him think of people who need to stop stopping when it comes to business and life.
Why it's always important to keep moving forward even when you hit roadblocks.
And why its physically impossible to have success when you stop from every roadblock that gets in your way.
So listen here to listen to Russell say "Stop stopping" a million times to burn it into your brain so it motivates you to always move forward.
Transcript - https://marketingsecrets.com/blog/stop-stopping
Learn more about your ad choices. Visit megaphone.fm/adchoices
07:5911/09/2017
Funnel Hacker Onboarding #4 - How Do You Sell Your Offer?
On this episode Russell goes over the final step of the Clickfunnels onboarding process and helps you understand why the copy, or the words within your funnels, are so important. Here are some exciting things in today's episode:
Learn why good copy is just as valuable as a good salesperson is offline.
Hear what kind of resources are available to help you write copy successfully.
And finally see how all the training you have received in these last four episodes fit together to help you be successful with funnels.
Listen here to the last step and help yourself have even more success with Clickfunnels.
Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-4-how-do-you-sell-your-offer
Learn more about your ad choices. Visit megaphone.fm/adchoices
10:3208/09/2017
Funnel Hacker Onboarding #3 - What's Your Offer?
On this episode Russell goes over the third step in the new Clickfunnels onboarding process, which is creating an offer. Here are the amazing things you will hear in today's episode:
Why creating an offer is one of the most important, yet least understood parts of the process.
What the difference between having a product and having an offer is.
And how to create an offer that is sexy and attractive to a customer.
So listen here to find out why creating an offer is so important.
Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-3-what-s-your-offer
Learn more about your ad choices. Visit megaphone.fm/adchoices
11:5607/09/2017
Funnel Hacker Onboarding #1 - Why Funnels?
On today's special episode of the Marketing Secrets podcast, Russell shares a video for the new onboarding process in Clickfunnels. He talks about the four core things you should know and goes into detail on the first one, which is what a funnel is and does your business need funnels? Here are some awesome things you will hear in this episode:
What the four core concepts are that you will need to know to use Clickfunnels effectively.
What the difference between a website and a funnel are.
And hear about Russell's first experience using a funnel and if it worked well for him.
Listen hear to find out more about the first core concept you need to know for the Funnel Hacker Onboarding process.
Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-1-why-funnels
Learn more about your ad choices. Visit megaphone.fm/adchoices
16:2006/09/2017
Bonus Episode - Why Entrepreneurs Suck At Vacations
Bonus Episode - Why Entrepreneurs Suck At Vacations
Learn more about your ad choices. Visit megaphone.fm/adchoices
03:1302/09/2017
I Get Knocked Down But I Get Up Again...
How to recover quickly, when you keep on getting knocked down.
On this episode Russell talks about spending his day putting out giant fires, so he can get up and do it all again. He explains why it's important to get back up whenever you get knocked down. Here are some of the awesome things happening in today's episode:
Find out what kind of issues Russell had in one day and how he was able to get up and move forward.
Hear Russell's backstory of how he learned to roll with the punches and continue to move forward even when facing obstacles that seem insurmountable.
And find out why you too should get back up and keep going whenever you get knocked down.
So listen here to hear Russell's inspirational story of how he makes it through the kind of challenges that would keep a lesser man down.
Transcript - https://marketingsecrets.com/blog/i-get-knocked-down-but-i-get-up-again
Learn more about your ad choices. Visit megaphone.fm/adchoices
15:0101/09/2017
The Secrets Of "Validation"
Your supporters might be secretly mad at you if you're neglecting to do this simple thing.
On this episode Russell talks about validation and why it's important to validate people when they have done a great job. You'll also hear from Julie Stoian at the mastermind event talking about how validation motivated her into working harder. Here are some of the cool things you will hear in today's episode:
How Julie helped Russell realize that he needs to be better about validating people when they do things well.
Why Russell and Dave validating Julie motivated her to keep going and to work harder in the affiliate contest.
And why validation is important in all aspects of life, not just business.
Listen here for that and more on this episode of the Marketing Secrets podcast.
Transcript - https://marketingsecrets.com/blog/the-secrets-of-validation
Learn more about your ad choices. Visit megaphone.fm/adchoices
09:2529/08/2017
Road Trip Rant: It’s Time To Get Real About HOW To Have Success...
If you're not as successful yet as you'd like to be... I know why. This episode I went off on a 96 minute rant that'll get you back on track.
On today's special road trip edition of the podcast Russell talks about some exciting events coming up, some personal development rules he follows, and why it's okay for people to outgrow Clickfunnels. Here are some of the cool things to look forward to in this episode:
The viral video by the Harmon Brothers and the kind of party that is planned for it.
Why Russell thinks studying, learning and geeking out on the marketing of your product is the key to success.
Why it's okay to be greedy in the initial stages of your business.
How building and growing a business is similar to making, being pregnant with, and birthing a baby.
What the 3 steps toward personal development that Russell follows are.
Why you need to be willing to take risks.
What some Clickfunnels clients are doing that they shouldn't and why Russell is a little pissed off about it.
And much, much more.
So listen here to hear this extra long, extra informative and extra exciting episode of Marketing Secrets.
Transcript - https://marketingsecrets.com/blog/road-trip-rant-it-s-time-to-get-real-about-how-to-have-success
Learn more about your ad choices. Visit megaphone.fm/adchoices
01:41:1815/08/2017
Does Being An Expert Really Help Grow Your Company?
I got a whole bunch of questions this weekend about this topic and I want to give you my two cents.
On this episode Russell talks about listening to John Reese's new podcast and people thinking he was talking trash about Expert Secrets. Here are some things you will hear in this episode:
Why despite a difference in opinion, Russell thinks that he and John Reese are both right about having (or not having) a personality on the front end of your business.
How having a personality in your business can 10x your sales.
And why an Amazon business is a good choice for someone that doesn't want to be the personality at the front of a business.
So listen here to find out why Russell doesn't believe that John was talking trash, and how can both be right.
Transcript - https://marketingsecrets.com/blog/does-being-an-expert-really-help-grow-your-company
Learn more about your ad choices. Visit megaphone.fm/adchoices
07:2501/08/2017
You're One Funnel Away - Part 2
You're just one funnel away...
On this special two part episode you will hear the second part of Russell's "One Funnel Away" presentation from Funnel Hacking Live. In this episode you'll hear:
How Russell nearly lost everything when his merchant accounts closed.
Why Russell didn't know he hadn't paid Payroll taxes in a year and could have gone to jail.
And how Russell turned it all around and along with Todd created Clickfunnels.
So listen here to find out how Russell went from nearly bankrupt to amazing success with Clickfunnels within just a few years.
Transcript - https://marketingsecrets.com/blog/you-re-one-funnel-away-part-2
Learn more about your ad choices. Visit megaphone.fm/adchoices
30:3631/07/2017
Your Own Personal Coaching Session With Russell
Pretend this message was for you and take it to heart.
On today's episode Russell and Steven talk about how they and others have been able to find their voice, figure out what they're good at and be successful. Here are some of the cool things you will hear in this episode:
Why no one is really successful overnight, you just don't see the previous work put into their craft.
Why you need to figure out what part of the game you are good at and focus on that, then find others who are good at the other pieces.
And also hear about some of Russell's inner circle members who have found success and why.
So listen hear to find out what you need to do to make your business successful.
Transcript - https://marketingsecrets.com/blog/your-own-personal-coaching-session-with-russell
Learn more about your ad choices. Visit megaphone.fm/adchoices
26:2126/07/2017
Russell Answers 5 New Questions LIVE...
If you missed Russell's LIVE Q&A from www.dropthemicshow.com, you can hear this weeks questions on this episode.
Today we have another bonus episode of Marketing Secrets where Russell answers questions about marketing from other funnel hackers, including:
What are the most painful lessons Russell has learned to be able to build the amazing team he has today.
How to get a huge Facebook following like Russell.
If it's a good idea to try to influence someone in a 9 to 5 job and help them in their journey so that they become successful and quit that job.
The process that goes into publishing a book besides actually writing or marketing.
How to use a funnel to get people to come to a pre-launch signup event.
So listen to hear Russell Drop the Mic as he answers these questions.
Learn more about your ad choices. Visit megaphone.fm/adchoices
26:3405/07/2017
How To Increase Your Tips (And Your Profit Margins)
What was going through my mind when tipping at IHOP.
On today's episode Russell talks about going out to breakfast with his daughter for her birthday and how watching the server work so hard to make a small wage made Russell wonder why he didn't work somewhere that he could make more money, and how that relates to being an entrepreneur. Here are a few interesting things in this episode:
How Russell would increase his ticket sales if he were still a server.
How waiters increasing ticket sales relates to being an entrepreneur.
And why if you can't be the cheapest in your industry, you should be the most expensive.
So listen to Russell's awesome advice on how to increase your ticket sales and make more profit for yourself.
Transcript - https://marketingsecrets.com/blog/how-to-increase-your-tips-and-your-profit-margins
Learn more about your ad choices. Visit megaphone.fm/adchoices
13:2530/06/2017
How To Succeed When You Have No Resources
Why having resources will actually hurt you as an entrepreneur and how to become more resourceful.
On today's episode Russell comes to you from his favorite place on Earth, Pirates Cove. He gives a mini tour of the premises and talks about how he was able to afford the $100,000 that it took to rent it by being resourceful. Here are some of the cool things in this episode:
Find out how Russell was introduced to Pirates Cove and what he had to do to be able to afford to initially bring his family and friends there.
Find out the difference between having resources and being resourceful. They sound similar, but they are not the same.
And hear a rarely told story of how Russell was able to be resourceful early in his career to be able to afford to make his first idea come to fruition.
So listen up and enjoy as Russell talks about how he was able to be resourceful enough to be at Pirates Cove without spending a single penny.
Transcript - https://marketingsecrets.com/blog/how-to-succeed-when-you-have-no-resources
Learn more about your ad choices. Visit megaphone.fm/adchoices
11:3422/06/2017