Sign in
Business
Littlefield Agency
Sam Littlefield and Steve Roop chat agency and client happenings as well as cover digital marketing trends and news every Wednesday, live from Littlefield Studios in Tulsa, Oklahoma.
Three Tricks For Maximum B2B Landing Page Impact
Welcome to another Little Talks! It’s been a busy week of client meetings, with multiple visits from our friends at Grasshopper Mowers, Ditch Witch, and RibCrib, and we love it. Roop’s hair and beard is back after last week’s Halloween Edition featuring the cast of 90’s hit action film, Twister, and Sam has a construction […]Tell us what you think!
19:4108/11/2023
HubSpot’s (Kinda) Hidden Beta Features
Welcome back to a special Halloween edition of Little Talks with Littlefield Agency! What makes it a special edition you ask? Littlefielder costumes from the 90’s, that’s what! It’s a group effort to bring the 90’s classic Twister to life in a production that would make any local theater group green with envy. Group costumes […]Tell us what you think!
15:4031/10/2023
No One Is Reading Your B2B Content (And How To Change That)
Welcome back to another edition of Little Talks with Littlefield Agency! We were off last week, and it’s good to be back. Roop had a fantastic vacation at Disney World, and Sam is excited to announce that we have landed Magni America as a new client! They’re another great B2B manufacturing brand joining our amazing […]Tell us what you think!
16:5125/10/2023
How To Leverage AI To Free Up Time And Increase ROI
Welcome back to another edition of Little Talks with Littlefield Agency, where we talk about the latest and greatest B2B digital marketing trends! First up, let’s give a HUGE shoutout to Chelsea Clement and her family on the birth of their son Cooper! We are so happy for them. She is the best boy mom […]Tell us what you think!
20:4811/10/2023
The Future Of SEO For Your B2B Brand
What does AI mean for the future of SEO and your B2B brand? Roop shares what he and TB heard straight from the horse's mouth at HubSpot 2023 INBOUND.Tell us what you think!
20:1704/10/2023
Unlock Your B2B Email Strategy
We’re thrilled to have digital and CRM specialist, Mike from Grasshopper Mowers, as this week’s podcast guest! On this episode, Sam and Roop pick Mike's brain on all things HubSpot and email marketing.Tell us what you think!
26:2125/09/2023
It’s Time To Rethink LinkedIn
Roop started the year proclaiming it the "Year of LinkedIn", and as we hit the homestretch for 2023, the business-oriented platform has definitely won him over.Tell us what you think!
22:2319/09/2023
HubSpot’s INBOUND Unleashed
On this episode, Roop and guest co-host Taylor Bartley talk about new HubSpot features and updates, as well as some great insights from INBOUND 2023.Tell us what you think!
26:2714/09/2023
HubSpot’s INBOUND 23 Preview
Welcome back to another edition of Little Talks with Littlefield Agency, where we talk all things digital marketing as we head into the mad dash of September and Q4. It’s a great week here in Oklahoma (and a busy one). We’ve enjoyed the numerous in-person client meetings to prepare for 2024 marketing and media planning. […]Tell us what you think!
13:4230/08/2023
It’s Media Planning Season, Are You Ready?
Welcome back to another edition of Little Talks with Littlefield Agency, where we talk all things digital marketing so your B2B business stays ahead of its competition. Before diving into this week’s topics, we’d like to announce Sam was named the 2023 Family-Owned Small Business of the Year by the Tulsa Regional Chamber. His vision […]Tell us what you think!
19:1824/08/2023
ChatGPT Hits Some Growing Pains
Welcome to another edition of Little Talks with Littlefield Agency. Roop and Sam call this week’s edition “unplugged,” given that Brandon’s at a video shoot for American Augers and Trencor in Ohio. We went old school today (with no video), but it’s all good because we’ll be back in action next week with our normal […]Tell us what you think!
11:2116/08/2023
Welcome To The CAPTCHA Wars
Welcome back to another edition of Little Talks with Littlefield Agency! Yesterday, we were very happy to welcome Mike from Grasshopper Mower back to the office here in Tulsa. It was an incredibly busy and productive day with him as we worked towards all things 2024 planning. Additionally, a shoutout to Ditch Witch for a […]Tell us what you think!
15:4411/08/2023
Meta: AI Chatbots and AR Glasses
Good morning, and welcome back to another episode Little Talks with Littlefield Agency! Roop and Sam are thrilled to announce that Philip Yong will be starting as a new developer here at the agency tomorrow. While Philip makes his grand entrance, Allie Putnam, our summer LITern, will, unfortunately, be leaving us Friday as her internship […]Tell us what you think!
21:0002/08/2023
What In The World Is Going On At Twitter (er, X)?
Welcome back to another edition of Little Talks with Littlefield Agency. Sam returns from his quick day trip to Atlanta after an excellent meeting with a prospect, and Roop and the LA team had a great day at the office with Mike from Grasshopper Mowers. Speaking of which, we’d like to wish Mike’s wife, Chelsea, […]Tell us what you think!
19:0226/07/2023
Social Media Marketing Most Influential For B2B?
Welcome back to another edition of Little Talks with Littlefield Agency. Steve Roop, Sam Littlefield and Emma Tuttle talk all things digital marketing here in Tulsa, Oklahoma. Emma Tuttle is our second LITern and is wrapping up her second last week at the agency! She is a senior at THE University of Oklahoma studying advertising […]Tell us what you think!
17:0519/07/2023
Let’s Talk Threads
It's a great day here in Tulsa, OK, and we are excited to have Allie Putman, a fellow LITern, on the podcast today. Allie just graduated from Oklahoma State University and will return to Stillwater in the fall to pursue her master's degree in mass communications with a concentration in global communications. She’s working with Roop on the content side and helping the agency with TikTok (featuring Tom, the modern-day Bill Hader).Tell us what you think!
20:0712/07/2023
Meta’s Twitter Clone Is Here
On behalf of Littlefield Agency, we hope you had a wonderful and safe Independence Day with family and friends! It was a great long weekend here in Tulsa, and Roop and Sam are back at it again as we officially kick off the newest digital marketing trends. We know you’re in that vacation and Fourth […]Tell us what you think!
12:2705/07/2023
LinkedIn, Facebook Get Algorithm Updates (For Better and Worse)
Welcome back to another episode of Little Talks with Littlefield Agency, where you will find a refreshed and sanity-restored Roop and Sam after nearly one week without power! We thank the project management/client engagement ladies for letting us crash their side of the office on this week’s episode of our podcast. A very special happy […]Tell us what you think!
17:0929/06/2023
Powerless In Tulsa
Welcome to a week with no digital trends! Yep, you heard that right. For those that have not heard, Tulsa was hit with 100 mph winds Saturday evening (somehow this is technically not a tornado), knocking out power, cell service, the internet and destroying so many trees. Many homes were unfortunately affected as well. While […]Tell us what you think!
07:5721/06/2023
Apple Debuts ‘Vision Pro’ AR Headset (And Its Huge Price Tag)
Welcome back to another week of digital trends with Littlefield Agency. Your hosts, Sam Littlefield and Steve Roop, go live from the open area of our agency instead of the usual podcast studio. We encourage you to watch the video below to get a taste of our space and, of course, some of the personality […]Tell us what you think!
20:1714/06/2023
43 Years of Littlefield Agency, Plus YouTube and LinkedIn Talk
It’s a VERY big week as we celebrate our 43rd year in business. David Littlefield had a vision on June 5, 1980 and little did he know at the time that his son Sam & today’s amazing team at Littlefield Agency continues building upon that foundation & vision nearly a half a century later. We […]Tell us what you think!
22:4507/06/2023
What Does Gen Z Think About AI?
It’s a big week on the podcast! Not only is Sam back and in action, but we welcome Chelsea’s sister, Aimee Maasch, back almost one year after her podcast debut. Aimee is in town visiting Chelsea and fam, so she stopped by Littlefield Studios to talk about AI, and her take on it from a […]Tell us what you think!
20:5531/05/2023
Meta Jumps Into AI and Instagram (Finally) Gets GIFs
Sam’s still out on paternity leave (welcome to the world, baby Veronica!), so everyone’s favorite guest is stepping in to co-host this week—Chelsea. After a week off, we’ve got plenty of catching up to do, including a recap of a visit to Grasshopper Mowers and Roop’s trip to New York City. And do we maybe […]Tell us what you think!
18:5124/05/2023
The Potential Risks of AI Hallucinations and Twitter’s Username Purge Is Here
Welcome to another edition of Little Talks from Littlefield Agency––live from Tulsa, Oklahoma! Roop and Sam discuss your latest digital trends before we take next week off. That’s right, Roop is in NYC, and Sam’s wife is giving birth to their second kiddo! Listener, we will miss you. But don’t worry (or do)! The following […]Tell us what you think!
18:5810/05/2023
BeReal On Life Support, Rivals Lining Up To Replace Twitter, and AI Podcast Improvements
Welcome to another episode of Little Talks with Littlefield Agency; we are back in action! Believe it or not, we don’t have AI as one of our main digital marketing trend topics today but don’t worry, we still talk about it given the way our agency is embracing it. We alluded to it last week, […]Tell us what you think!
14:4904/05/2023
What The Heck Is Going On At Twitter?
Welcome back to another edition of Little Talks with Littlefield Agency. What do we have in store for you this week? Well, Roop is grumpy, but he’s going to be okay. He snaps out of it (kind of)—the nice thing for you as a B2B marketer is that this week’s podcast is less than 15 […]Tell us what you think!
14:0026/04/2023
Key Takeaways From MAGNET Advertising Conference
Welcome back to another episode of Little Talks with Littlefield Agency! Where we talk about zero digital trends today…What?! That’s right (kind of). Sam is refreshed, reinvigorated, and back in action in Tulsa after last week’s MAGNET (Marketing & Advertising Global Network) meeting in Park City, Utah. He recaps his meeting in this week’s 23-minute […]Tell us what you think!
22:4519/04/2023
New Ad Options For Bing AI Chat and Instagram
Welcome back to this week’s digital trends with your hosts, Sam and Roop, and of course, the best producer out there, Brandon! We hope you all had a wonderful Easter weekend. It’s a short week for us at the agency with the extended weekend, so it’s full steam ahead here in Tulsa, OK. There are […]Tell us what you think!
16:5112/04/2023
Meta Drops VR Prices And LinkedIn Jumps Into The AI Pool
Welcome to another edition of Little Talks from Littlefield Agency! Happy April to our listeners, and Happy Easter to you and your families. Can you believe we are already in Q2? We are ecstatic to announce our agency has hired Philadelphian Jake Bense as a copywriter. He’s a talented individual with a passion for B2B […]Tell us what you think!
20:5805/04/2023
The Bard Is Here & Roop Turns 50
It has been two weeks too long for our loyal listeners, but it is good to be back! Welcome to another episode of Little Talks with Littlefield Agency, where we talk all things agency life and, of course, your latest and greatest digital marketing trends. Roop was sick last week, but he’s back in action […]Tell us what you think!
20:0328/03/2023
Is Print Still Relevant? (Chelsea Edition)
Welcome to another Chelsea Edition™ of Little Talks with Littlefield Agency! “The Wall” from last week’s podcast has been revealed! See the results (and Sam’s secret) below. This week we talk non-digital media trends with Account Strategist, and former podcast co-host, Chelsea Clement! Special shoutout to John Maasch from Madison, Wisconsin for providing the subject […]Tell us what you think!
19:1215/03/2023
Let’s Talk Operations (and Marketing) For Your B2B Brand
Welcome back to another polished (we are two for two—thank you, Brandon Bergin!) edition of Little Talks with Littlefield Agency. We discussed some interesting digital marketing trends this week that actually are not in our monthly digital trends email our clients received this week. Before we dive in, get excited about a mural that is […]Tell us what you think!
18:0808/03/2023
Internet Advertising Growth Continues, Bing Has Plans For AI Ads
It is a BIG DAY here at Littlefield Agency! As you’ll see below, Brandon Bergin is back. He has significantly upped our podcast game and your listening/visual experience. It’s been almost one year in the making, but with Brandon’s return, our podcast is about to be next level. Today, we welcomed Sean Hubbard from Ditch […]Tell us what you think!
15:2801/03/2023
Meta Verification and The Supreme Court Learns About The Internet
We are a day late, and we know it! It’s a busy week in the land of Littlefield Agency, but we are cruising and loving every second of it. Roop, Sam, and Rocco kicked off a great two-day offsite with new client OsteoCentric Technologies in Austin, Texas, earlier this week. We had a crew in […]Tell us what you think!
21:4523/02/2023
Content Talk With New Content Specialist Taylor Bartley
Good afternoon, and welcome back to our latest edition of Little Talks with Littlefield Agency! Another beautiful day here in Littlefield Agency paradise. We have a very special guest on today’s podcast—welcome Taylor Bartley, our newest content specialist here at the agency! Taylor has an impressive work tenure from her time in the Dallas-Fort Worth […]Tell us what you think!
28:5515/02/2023
HubSpot CRM and ChatGPT Talk With Special Guest Mike Simmon From Grasshopper Mower
We are excited to OFFICIALLY welcome Taylor Bartley to the agency as a content writer! Taylor had a great first week at Littlefield and Roop & Sam already love her—she’s a Littlefield podcast enthusiast and that is music to our ears. We apologize for the delay, but we think it’s well worth the wait. Mike […]Tell us what you think!
37:1813/02/2023
Can Google Hang With ChatGPT and AI?
We’ve made it out of Icemageddon here in Tulsa, Oklahoma and it is GOOD to be back at the agency after a couple of days of working from home. Needless to say, Roop and Sam are really hoping the groundhog doesn’t see its shadow this year. The Super Bowl is coming up—who do you have […]Tell us what you think!
19:2401/02/2023
The (Super) Power of AI / ChatGPT For Your B2B Brand
Take a look at the below—this week we decided to have ChatGPT, based on information we provided the platform, generate our podcast script: Welcome to Little Talks with Littlefield Agency, the podcast where we dive into the latest digital trends for B2B marketing. I’m your host, [Your name], and with me today are [guest names], […]Tell us what you think!
20:1225/01/2023
What Does ChatGPT and AI Content Creation Mean For Your B2B Brand?
Just one topic this week: artificial intelligence (AI). What does it mean for your B2B brand in the weeks/months/years to come? Don’t worry, Sam and Roop wrote what you’re reading at this very second! Does AI content creation replace humans? Will the entire creative industry (and other industries) die off? We don’t think so. So […]Tell us what you think!
21:3318/01/2023
Amazon’s Latest Attempt At TikTok & Why Your B2B Brand Should Be Careful With Music Rights
Welcome back to our second episode of Season 2 of Little Talks Digital Trends. We couldn’t be more thrilled to announce the arrival of Legend Lee Roberts, who is the latest and legendary son of Courtney! Mom and Legend are healthy and wonderful—welcome to the Littlefield Agency family Legend! We dive right into our two […]Tell us what you think!
14:5311/01/2023
Twitter & TikTok: What Your B2B Brand Needs to Consider in 2023
Reporting live from our Littlefield Agency HQ in Tulsa, OK—Roop & Sam are back at it! Happy New Year and welcome to SEASON TWO of Little Talks with Littlefield Agency. We hope everyone had a wonderful holiday break and we’re excited to hit the ground running here in 2023. We’d like to wish a very […]Tell us what you think!
20:3504/01/2023
Merry Christmas & Happy Holidays from Littlefield Agency
Roop & Sam are wishing you a Merry Christmas and very happy holiday season from Littlefield Agency as we wrap our final podcast of the year! My goodness this year has flown by. We can’t believe 2023 is knocking on our door. We keep it short and sweet today and do not cover any digital […]Tell us what you think!
16:5021/12/2022
Meta & YouTube (and KIPP!) Making Moves
Last week was one of the best of this year. So amazing having Trent Guyer from Grasshopper Mowers here in Tulsa. We rounded out the week with a great Ditch Witch visit and the inaugural KIPP Tulsa pitch competition where Littlefield Agency awarded a $5,000 scholarship to the winning pitch team. It was AWESOME! We […]Tell us what you think!
20:2414/12/2022
Logo Talk and Grasshopper Mower History With Special Guest Trent Guyer
As we are close to wrapping 2022 and quickly gearing up for 2023, we saved the best special guest speaker for last! We couldn’t be happier and more excited to welcome Trent Guyer from Grasshopper Mower. Trent is the VP of Marketing & Digital Strategy at Grasshopper and he drove down from Kansas to spend […]Tell us what you think!
42:2507/12/2022
Google Search Updates and Why Your B2B Brand Needs a 2023 TikTok Strategy
We hope all of our listeners had a wonderful Thanksgiving break! We cannot believe it’s the last day of November—you know what that means, Christmas is right around the corner! To round out the year, we have a VIP guest joining us next week at our Littlefield studios here in Tulsa and he’s traveling a […]Tell us what you think!
22:3930/11/2022
Happy Thanksgiving From Roop, Sam & Littlefield Agency
Happy Thanksgiving to our listeners—no doubt we are thankful for you putting up with us these last 11 months! We wish you and your families a wonderful and restful holiday break. We’d like to wish our Founder & Chairman, the one and only David Littlefield, a very happy 70th birthday tomorrow! We are thankful for […]Tell us what you think!
18:5622/11/2022
Is Twitter The Right Play for Your B2B Brand Right Now?
Sam is back from the stomach bug and Roop is back from a great day with Grasshopper! Our steak dinner was scheduled for last week, but had to be postponed due to Sam being sick. Don’t worry, we have it back on the calendar in December and you will be the first to know about […]Tell us what you think!
25:1017/11/2022
What Just Bumped Netflix From No. 2 Most-Popular App For The Under 35 Crowd?
Sam’s out sick (steak dinner date put on hold), but fear not, we have a stand-in, and it’s not Chelsea for once! New Littlefielder (and Bill Hader impersonator) Tom Phenicie joins Roop on the mics to discuss recent visits to TBK Bank, which podcasts and streaming services are worth your time, and, of course, digital […]Tell us what you think!
18:5610/11/2022
YouTube Enhancement Your B2B Brand Will Not Want To Miss
Happy November—we can’t believe we’re saying that! We’re excited to announce we’ve landed three new clients in the last month. Welcome EMSA, MidAmerica Industrial Park & Signal4D out of Seattle, WA! It’s a new month, and you know what that means, your latest digital trends are here for your B2B brand. We talk about an […]Tell us what you think!
20:2202/11/2022
The Clash of TikTok & YouTube + Why You Shouldn’t Eat Goldfish
It’s our last full week of October, but don’t you worry, Roop & Sam are still going strong in the world of digital trends. Roop’s back from vacation, Chelsea & Brock are back from Equip Expo with Grasshopper Mower in Louisville, KY, but we’re back on the road to Moundridge this week to enjoy more […]Tell us what you think!
17:3725/10/2022