Have you ever asked someone else's advice on your prices? If you have, you're not alone. But in this episode, we're sharing why that's a terrible strategy and giving you a better way to figure out how much you should charge!Listen to hear:>> How much Laura Davis used to charge... you'll be shocked!>> Why you should not ask other people how much you should charge.>> Why we never let our bank account go down to zero... and you shouldn't either.>> What a business coach once said to make us immediately unfollow her>> The 5-step pricing strategy you should use if you actually want to make a profit.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Now, more than ever before, freelancers must do everything they can to retain their long-term clients. So in this episode, we are sharing a simple reporting strategy that helps you prove your value to a client.Keep listening to hear:>> Why Laura M's boss hated her & what she did to turn it around>> Why you need to tell people how amazing you are>> Our 4-step reporting strategy, which also acts as a retention strategy for long-term clients. It doesn't matter what services you offer - this reporting strategy will work for you!If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

We've just come back from a business breakaway in Barcelona with some of our members and in this episode we are sharing behind the scenes of our trip.Listen now to hear➾ Why every freelancer and business owner should take a business breakaway➾ Why you don't need to go to Barcelona, and where to go instead➾ How social media anxiety has massively impacted one of us, and how we got over it. ➾ What our members learnt on the tripWe'd love to do this again, and we'd LOVE you to come with us! Fancy it? Drop us a DM on Instagram to let us know!We also mentioned episode 27 which you should definitely go and check out if you haven’t already. If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

No matter what you're selling or who you're selling it to, you'll always have people that say no because it's too expensive or takes too much time... or something else.In this episode, we're helping you understand how to overcome those objections & get more people to say YES!!Listen now to hear➾ The two types of objection all businesses face ➾ The difference in approach needed for them➾ Why Laura M's friend thought she was mad to pay to avoid stress in her life➾ How to position your service as a social media manager so it sounds more appealing to a prospective clientIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Times are tough, the cost of living is increasing, and we’re seeing it's taking longer to convert high-paying clients, so if you need to bring in some money now, this episode will help - we’re going to share how you can make more money without having to find new clients.Dive in to hear:➾ Exactly how Laura M made over £500 in one weekend - so you could do the same➾ 4 ways you can make some more money in your business without having to take on high-paying management clients➾ Sign up to our daily emails to get our fee increase template.You might also enjoy this blog!If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

We've been pretty vocal in the past about our views on LinkedIn, but something happened recently that changed our minds - we're sharing all about it in this episode!We're also talking about something that we do to really get to grips with how a platform works, discover what content works and how we can get better results there.Listen now to hear➾ Why we hate(d) LinkedIn.➾ Whether Laura D has ever had a dick pic in her DMs➾ What actually happens when you post on LinkedIn every day?➾ Plus, get 4 tips to make it easier for you to try this (and why you should).➾ Access the template we use >> thetwolauras.com/inspo.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.To access this podcast with captions and a transcript, please click here or go to podcast.thetwolauras.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

When you don't like selling on social media or feel awkward about it you'll love this episode! We're talking about how you can shift your mindset around selling on social media & sharing a better way to do it without feeling like you're constantly selling.➾ What a launch strategy actually means➾ The types of business this sales strategy works for (spoiler alert, it works for every business, even if you don't have something new to sell or if your products are available all year round)➾ Some of the misconceptions around using a launch strategy and why they're wrong.➾ Why launch strategies work➾ Two key elements of a launch strategy ➾ And a bonus tip to help you with proving a return on investment to your clients!This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

The news is grim; whenever you turn it on, you're faced with more doom and gloom. Prices are increasing, and it feels harder to win clients. But the good news is that it is still totally possible to make money in an economic downturn if you know how.In this episode of JFDI with the two Lauras, we're sharing how to make money in an economic downturn, including:➾ What you need to do to stop worrying about losing your clients.➾ Who you should be working with and marketing to when the economy isn't doing well.➾ Why you shouldn't lower your prices, even when times are tough.➾ The two services you should add to your business to make more money in an economic downturn.➾ You'll hear directly from the horse's mouth that savvy business owners are not cutting back on their marketing; quite the opposite.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

This is the final part of a mini-series on scaling your social media business.In this episode, we discuss all the ways you could choose to scale and help you to pick the right method for your business.We also answer some questions that came in from listeners who are ready to scale.KEY TAKEAWAYS:• You do not have to scale! If you're happy with your business as it is that is totally ok!• Remember that your business is YOUR business. You do not have to do what everyone else is doing so set up and run it however works best for you.• When you're hiring a team to scale your business, start with your immediate network but trust your gut and don't be afraid to let people go.• You don't need a ton of technical tools, or any tech skills to start a membership. USEFUL RESOURCESGrab a whole bunch of resources to help with scaling here.• Will your membership idea actually work?• Membership guide• Membership tips• SIGN UP FOR THE MEMBERSHIP EXPERIENCE FREE 3-PART WORKSHOP WITH STU MCLAREN If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

This is part 4 of a mini-series about scaling your social media business In this episode, we share our experiences of creating & launching courses and give you our tips and advice to do the same.KEY TAKEAWAYS:• There is more than one way to plan and host a course. Think outside the box.• People learn in different ways so try to accommodate the needs of your audience. Offer VIP upgrades, provide your course materials in different formats (we use Searchie for this) etc.• It's not uncommon for people to take the same course multiple times so think about how you can tweak and refine it to help people go deeper.• Sell it before you build it.• The best courses are updated, tweaked and refined over time. Don't let your audience down and ruin your own reputation by allowing your course to become out of date.• As part of your planning, consider what your students might need next & whether there is potential for a backend membership.USEFUL RESOURCES If you are considering scaling with a course, you might find Amy Porterfield's Digital Course Academy programme helpful. Grab a whole bunch of resources to help with creating a digital course here.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

This is part 3 of a mini-series on scaling your social media business.In this episode, we discuss how you can scale your business with a membership and share behind the scenes of our membership, The Inner Hub including why we took so long to do it!KEY TAKEAWAYS:If you want consistency in your income, a membership is the best route to scaling your business.There's so much opportunity out there for businesses to scale with a membership.Memberships don't have to be complicated.The best way (as with all business things) is to learn from the best people, who have already done it before you.A retention strategy is really important.USEFUL RESOURCESDownload Stu McLarens membership guide here.Grab a whole bunch of resources to help with starting and growing a membership here.Watch the FREE workshop we hosted hereIf this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

This is part 2 of a mini-series on scaling your social media business.In this episode, we share our experiences of scaling our business, and income, with a digital product. We talk about The Social Media Managers Toolkit and share behind the scenes of how we created and launched it.We also give some tips and advice to help you scale your business this way.Key takeaways:• A digital product is not an easy way to scale, even though lots of people might see it like that.• To scale this way you'll need a launch plan and a strategic way to continue to sell it, which can be hard work. • Start by really paying attention to your audience.• Your digital product won't be 100% perfect the first time. So factor in time to adjust and refine it as you go.• There might be better ways to scale your business.USEFUL RESOURCESGrab a whole bunch of resources to help with starting a digital products here.We also mentioned these products in this episode:The social media managers toolkitSocial prf - our psychology-driven social media marketing programme.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

We are back with a 5-part series, sharing all the ways you can scale your business as a freelance social media marketer.Throughout the series we delve into all the ways we have scaled, we share some behind the scenes info and give you some tips to help you scale too.In this first episode, we look at how you can scale with an agency and Laura Davis shares some inside information about how she's grown her own boutique agency.THIS SERIES COMES WITH A TON OF RESOURCES TO HELP YOU SCALE - CLICK HERE TO ACCESS.Key Takeaways• This is not the only way to scale• If Laura D had her time again she wouldn't do this!• However you build your business and agency, remember that it's your business and you can do it your way.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

2021 saw so many changes on social media, and some incredible content moments, so in this episode, we're looking back over the best and worst bits of the year.We discuss Laura D putting a pair of socks on her head for this epic Reel, share why we loved the Baked Beans on a Weetabix saga and whether we prefer Cuthbert over Colin!We'd love to know your favourite moments of 2021 so do come and share them in our free Facebook group.Get involved in the Social Media Marketers Rates Report 2021 - click here to get involved.If this episode has resonated or inspired you, take a screenshot of the episode, post it to your Instagram stories and tag us @thetwolauras!We would love to continue the conversation with you, so come and chat with us in the Social Media Managers Hub, our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Have you been surprised when you've met people in real life? In this episode, we let you into our brains to see what we think about the perception of internet connections V the reality of meeting them (and seeing their legs!)Let us know if you've had any weird experiences like this in our Facebook group thesocialmediamanagershub.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

In this episode, we discuss whether freelance social media managers should have a Facebook group and share our thoughts around other platforms to host a community.We talk about why we had Facebook groups for our freelance business and how long you'll need to commit should you decide to start one for yours.We'd love to continue the conversation so please come and find us in our Facebook group thesocialmediamanagershub.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

We are often asked how we manage our time as we run our company and manage our own freelance clients so in this episode we spill the beans on the inner workings of our business.We also introduce you to our no-faff plan which is our way of working more productively and planning our time better so we can focus better on our work.The no-faff plan gives you two ways of planning your diary to work more efficiently. You can download our template to map out your own no-faff plan at thetwolauras.com/nofaffWe'd love to chat more in our Facebook group so do come and let us know how you manage your working week at thesocialmediamanagershub.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

At this time of year, you might be looking for ways to top up your bank balance so in this episode we share five ways you can bring in some 'quick' cash.Read the blog here 👈 These ideas rely on you having an audience of people to sell to, but if you don't you'll still pick up some great ideas in this episode and you might benefit from these resources to help you start building an audience for the future:👉 Top 10 tips to grow your Instagram followers👉 The content bank👉 Attract your dream client with these 4 essential postsWe'd love to hear from you if you've used any of these ideas, drop into our Instagram DMs and let us know what's working for you.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

We are breaking down Adele's latest launch and breaking down her sales funnel to share how she used some of the basic principles of marketing that we could all implement in our own social media marketing.How would you like to learn the key steps you can take to attract, win AND retain your dream client as a freelance social media manager?Sign up to our live masterclass where we will be taking you through the exact processes you should have in place to work with your dream clients so you can build a profitable business.Save your space here - thetwolauras.com/masterclassIf this episode inspired you, take a screenshot and post it to your Instagram stories and tag us @thetwolauras.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

If you struggle with getting engagement on your client accounts (or your own) then this episode is for you. We discuss all the reasons that you might not be getting the engagement you want and share some tips to help you increase your engagement.We recently shared a Reel about this topic on Instagram, check it out here.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

These days there are so many 'experts' out there sharing their advice, strategies, hacks etc with regards to social media marketing. So how do you position yourself as a leader, someone who knows their stuff when you don't have thousands of followers, a blue tick or professionally designed graphics?In this episode, we dive into what we think social media managers should do if they want to be taken seriously, and how to deal with the imposter syndrome that can appear when there are so many experts out there.We also explain our 3P framework for creating content that'll not only help you show up as an expert but will lead to more sales with your audience. The Content Bank contains hundreds of post ideas for freelance social media managers and follows our 3P framework. Check it out here.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

We've all had those annoying questions from clients, haven't we?Can you make this go viral?I'm on a small business, Can you give me a discount?Why aren't we getting sales yet (when you've only just started working on the account)So we thought we'd share the responses we wish we could give to these kinds of clients. Think of this episode as a form of therapy for us and all you social media managers listening!We'd love to hear the worst things you've heard from clients (or prospective clients) so come and tell us in our Facebook community, The Social Media Managers Hub and let us know what you wish you could say! We'll be waiting with our best gifs in response!This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

In this episode, we discuss overcoming the fear of starting our business and explain where it all began. We share why we created The Social Media Managers Toolkit and spill the beans on why we created our Facebook group.We also talk about how you can come up with a name for your business so you don't get held back (spoiler alert... it's a lot to do with having a JFDI attitude!)Come and join us in our Facebook group at thesocialmediamanagershub.com to carry on the conversation.If you'd like to submit a question or topic for the podcast you can do so at thetwolauras.com/podcast-questionsIf you're enjoying the podcast we would love it if you'd leave us a review.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Working as a social media manager at Christmas time can be crazy, hectic with clients throwing last-minute promotions at you and expecting you to change content plans at the drop of a hat, and then wondering why sales aren't magically increasing… after all they are paying a social media manager!So in this episode, we share some tips on how you can get prepared now so you don't have issues as the big day approaches.Read this blog for more details on this topic.We'd love to hear any tips you have for planning for this busy time of year - come and let us know in our free Facebook group thesocialmediamanagershub.comThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

If you are a freelance social media manager trying to increase your income, this episode is for you.Pricing is always a hot topic in our membership, The Inner Hub, and we get asked almost daily how much someone should charge.So in this episode, we make it easier for you by sharing some of the biggest mistakes to avoid when it comes to pricing your services.Just getting started? Check out The Social Media Managers Toolkit hereThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

In this bonus episode, we let you into our thoughts about whether or not it's still important for social media managers to prioritise creating a pretty grid on Instagram.If you've spotted any awesome puzzle grids in the wild, slide into our Instagram DMs and share them with us!We'd love to hear your thoughts on this, let us know in our free Facebook group thesocialmediamanagershub.com.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

In this episode, we share the reasons behind our decision to drastically change our most popular course and explain how we will continue to train social media managers to become Facebook Ads managers in Ads Manager Academy.We'd love to answer your questions so please head to thetwolauras.com/podcast-questions to ask us anything related to social media marketing or building a business as a social media pro. We will try and answer in a future episode.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

There's one question that gets asked multiple times a week in our free Facebook group, The Social Media Managers Hub.So in this episode, we share our answer to how freelance social media managers can create a portfolio for their business.For more information on how you can attract your dream clients without a portfolio check out this blog.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

We've been posting up to 4 Reels a day lately and in this episode, we share some things we've discovered since going all in! We talk about whether social media managers should be using Reels themselves and if it's a good service to offer to their clients. Plus we discuss what's working for us so you can try it too.Subscribe to our Reels Review weekly emails and get simple ideas you can use to create awesome Reels in minutes thetwolauras.com/reels-review. Submit a question or idea for us to cover in the podcast at thetwolaura.com/podcast-questionsFind us on Instagram @thetwolauras. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

In this episode, we answer a question from one of our Inner Hub members and share the biggest business regret we have, in the hope you can avoid it!If you'd like to submit a question for us to answer on the podcast go to thetwolauras.com/podcast-questionsFind out more about The Inner Hub at thetwolauras.com/inner-hubThis podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy