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Nicole Cloutier
From marketing to spellcasting, words are humans' most powerful tool. So let's look at them with intention. In each episode, Nicole Cloutier is joined by a guest to do a deep dive into exactly one word. Where did it come from? What does it mean? Does that meaning align with how we use it? Should it? Guaranteed to change the way you think about the words we use every day. Released every Thursday when in season. Sign up for free weekly marketing prompts at https://www.nicolecopy.com/prompts
Total 28 episodes
1
28. What "intuition" looks like (with Lauren Levine)

28. What "intuition" looks like (with Lauren Levine)

Have you ever wondered if you even had an intuition? Or if it was buried under years and years of people-pleasing, shoulds, etc? That’s how I felt …. before this conversation. But not after. Lauren Levine—a movement teacher, psychic medium, and someone whose intuition practically glows—opened my eyes to what intuition really is: a skill. In this episode, we unpack what it means to connect with that quiet knowing inside of us, how to tell the difference between intuition and fear, and why your messy, beautiful life experiences might actually be sharpening your ability to hear it. Tune in to learn… Why intuition isn’t something you’re born with—it’s something you can grow. What intuition feels like when it’s real. How movement and mindfulness can help you hear your inner voice more clearly. Why your past experiences might be helping, not hindering, your intuition. (This blew my mind). Resources & Links: Lauren’s Website: Explore Lauren Levine’s offerings in movement and psychic mediumship at LaurenLevineMovement.com. Follow Lauren on Instagram: Daily insights and updates at @LaurenLevineMovement. Resources on Intuition: Learn more about the science behind the caudate nucleus and its link to intuitive decision-making.
50:4921/11/2024
27. The art and heart of "design" (with Sarah Jutras)

27. The art and heart of "design" (with Sarah Jutras)

What does “design” truly mean, and how does it shape more than just our screens? Sarah Jutras, founder of Huzzah Studio and creator of the "Freelance for Life" Substack, joins Nicole to take a deep dive into the expansive world of design—from user experience and app development to designing a fulfilling freelance life. With a journey rooted in childhood crafts and inspired by mentors and Italian art, Sarah reveals her unique philosophy of design as both a creative process and a plan for living with purpose. In This Episode, You’ll Discover… How Sarah’s early inspirations in design shape her approach to lifestyle design today What it means to "design" a freelance career and why it’s about more than just aesthetics The philosophical roots of design—from crafting family experiences to creating UI with impact Insights into life-centered design and how it challenges traditional UX/UI for broader, meaningful outcomes A Few Quotes: “Everything is design. Everything.” — Paul Rand, echoed by Sarah Jutras “Design is at the intersection of art and plan—it has life in it.” “Freelancing is a creative practice; everything is an experiment.” “Ultimately, all problems of design merge into one great problem: design for life.” Further Research: Sarah’s Substack and courses can be found at Freelance for Life – freelanceforlife.com Check out Huzzah Studio – huzzah.studio Resources on Paul Rand’s philosophy on design and “life-centered” UX Ways to Contact or Connect with Sarah: Website: huzzahstudio.com Substack & courses: freelanceforlife.com LinkedIn: Sarah Jutras As Sarah reminds us, “everything is an experiment.” Consider how you design your days, your work, and your relationships. What would life look like if you brought the creativity of design into your own daily choices?
48:3814/11/2024
26. Landscapes, prayers, and other ordinary magic (with Cody Cook-Parrott)

26. Landscapes, prayers, and other ordinary magic (with Cody Cook-Parrott)

When Cody Cook-Parrott joined me to explore the word "landscape," I thought we'd talk about pretty views and garden design. Instead, we discovered poetry hiding in 1800s dictionary definitions, learned that landscape is secretly related to friendship (what?), and somehow ended up having a fascinating conversation about compost. As one does. In this episode you'll discover... Why looking up old dictionary definitions might be Cody's new favorite hobby (the 1828 version is particularly delightful) A fresh perspective on collaborating with land (and what that actually means) The surprisingly (or not so surprisingly?) deep connection between prayer and creativity A whole new way to think about the spaces we inhabit, both inside and out The Goods Cody's new book "Look About You: A Book of Ordinary Prayers" arrives November 19th! Pre-order by Nov 12th to get it release week: ⁠Through Cody's website⁠ (comes with thoughtfully chosen extras) Or find it wherever books are sold online If that link's not working, just head to Cody's website (www.codycookparrott.com) and click "Online Shop." We also mentioned: Agnes Varda's "The Beaches of Agnes" (which contains the most perfect quote about landscapes and memory) "70 Degrees of Wisdom" by Rachel Pollack (for insights into ordinary magic) Questions? Email me: ⁠[email protected]⁠ Want email reminders for this podcast? Head to nicolecopy.com/prompts A small suggestion: After listening, you might want to spend some time watching leaves dance in the wind. Just putting that out there. 🍂
47:5307/11/2024
25: "Trust" is a basket of grapes (with Taylor Lecours)

25: "Trust" is a basket of grapes (with Taylor Lecours)

So how is trust like a basket of grapes? Guess you have to listen to find out. :) In this episode, Nicole sits down with Taylor LeCours, a fellow copywriter and brand strategist, to explore the word "trust" - diving deep into its meanings, etymology, and implications for both business and personal relationships. You’ll also get some impromptu (and very valuable!) copywriting lessons! In this episode you'll learn: How trust and hope are intertwined, and why both are essential? (up for debate!) Why the etymology of "trust" feels more like an ingredients list than a progression. Why trust points are becoming increasingly important in marketing. How returning things you don't want builds your self-trust! The delicate balance of building trust ethically in copywriting Resources Mentioned: Take Taylor's Brand Archetype Quiz: Available on her Instagram Connect with Taylor on Instagram (especially during her current rebrand!) @theideahaven Looking to connect further? Connect with the It's All Poetry podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don't feel gross at nicolecopy.com/prompts Find show notes and links at nicolecopy.com/its-all-poetry Music by Jack Pierce
52:4831/10/2024
24: "Intimacy" & power (with Shivani Mehta Bhatia)

24: "Intimacy" & power (with Shivani Mehta Bhatia)

"We all have it. We all have problems with it. We all want it. And we all also are really terrified of the ways in which we want it." In this episode, Nicole Cloutier sits down with Shivani Mehta Bhatia, founder of Tulsi Strategies and host of the Intimate Practice podcast to talk about the word "intimacy." Tune in to learn… The etymology of "intimacy" and how it relates to both internal and external experiences Why intimacy is not just about romantic relationships, but a fundamental aspect of human connection and self-understanding How power dynamics and societal structures influence our capacity for intimacy The interconnection between intimacy, vulnerability, and imagination in creating social change Practical ways to develop "relational skills" and foster deeper connections with ourselves and others Looking for more info about Shivani? Here's where you can find her: Listen to Shivani's podcast, Intimate Practice, wherever you get your podcasts Sign up for Shivani's newsletter at www.shivani.co Check out "The People's Syllabus," Shivani's curated reading list for a liberatory revolutionary summer Learn more about Shivani's work in equity and justice at Tulsi Strategies Resources & Links: All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
44:4817/10/2024
23. "Pleasure" = to be approved? (with Sarah Diedrick)

23. "Pleasure" = to be approved? (with Sarah Diedrick)

What if the word 'pleasure' has been whispering "approve me" all along? Today, I'm thrilled to dive deep into a word that's more complicated than it seems: pleasure. In this episode, Sarah Diedrick (writer, sex educator, yoga teacher) and I explore the multifaceted nature of pleasure and its importance in our lives. In this episode, you'll learn: How the definition of pleasure has evolved over time and its connection to approval The difference between seeking pleasure and being receptive to it How our nervous system impacts our ability to experience pleasure The cultural messages we receive about pleasure and how they shape our experiences The importance of communication in relationships and pleasure How pleasure intersects with work, rest, and daily life Highlights from our conversation: Sarah shares her journey of expanding her understanding of pleasure beyond just sex We discuss the importance of playfulness and receptivity in experiencing pleasure We explore how trauma and stress can impact our ability to be open to pleasure We delve into the connection between pleasure and approval, and how it shapes our experiences Sarah explains the differences between spontaneous and responsive desire, and how understanding these can improve relationships We talk about the challenge of communicating our needs and desires, especially in intimate situations We share our thoughts on the pleasure of food and how it connects to all our senses and community Resources mentioned: Emily Nagoski's book "Come As You Are" Judith Lasseter's teachings on perception Kara Lowenthal's thought work Connect with Sarah: Instagram: @sarahdiedrick Newsletter: "Intimate Distance" on Substack Connect with me at [email protected] And sign up for my weekly marketing prompts that don't feel gross at nicolecopy.com/prompts
50:3703/10/2024
22: "Performance" is a collective agreement (with Melinda Beck)

22: "Performance" is a collective agreement (with Melinda Beck)

These days, "performance" is often used with a negative connotation. We don't want anything we do to look like a performance... we'd much rather be authentic. But what if performance is necessary for collective growth and acknoledgement and celebration. That's Melinda Beck's argument — and honestly, I'm on board. In this episode, you'll discover: The surprising etymology of "performance" and how its definition has evolved over time. Why performance isn't just about the stage - it's woven into our daily lives and social interactions The complex world of "performing authenticity" in modern media and marketing How performance serves as a powerful collective agreement and ritual in our society A behind-the-scenes peek at the casting call process in voiceovers Why we shouldn't give performance such a bad rap - it's actually a form of consideration for your audience The mind-blowing way performance can literally sync heartbeats in an audience Plus, Melinda shares a mini acting lesson that changed my perspective on what it means to truly perform. Check out Melinda's work at artistmelindabeck.com Give Melinda's audio fiction "Moss Hollow" a listen on most podcast platforms Learn about the Belle of Louisville, where Melinda currently works in public programming Connect with It's All Poetry: Have thoughts about the episode? I'd love to hear from you! Email me at [email protected] Want weekly marketing prompts that don't feel gross? Sign up at nicolecopy.com/prompts
42:5926/09/2024
21: It’s not failure… we’re going “fallow” (with Sarah Loertscher)

21: It’s not failure… we’re going “fallow” (with Sarah Loertscher)

In this episode, I sit down with bookkeeper, jewelry designer, and budding mushroom farmer Sarah Loertscher, to explore the poetic (and yet also rather technical) word "fallow." Together, we unpack the complexities of creative rest, the shame often associated with taking breaks, and the natural cycles of productivity and regeneration. In this episode you'll learn: The etymology and varied meanings of "fallow," from its agricultural roots to its metaphorical applications in creative life How to reframe periods of rest or non-productivity as necessary and natural, rather than as failure The difference between choosing to go fallow and accidentally finding yourself in a fallow period Why "quit" might be too harsh a word for creative pauses, and how "going fallow" offers a gentler alternative The unexpected connections between farming, creativity, and personal growth The challenge (and potential benefits) of doing absolutely nothing for two hours a day Looking for more info about Sarah? Here's where you can find her: Explore Sarah's jewelry work at sarahloertscher.com Learn about her bookkeeping services at HeyPrism.com Keep an eye out for updates on Cloverfield Farm, Sarah's mushroom farming venture Connect with the It's All Poetry podcast team (i.e., Nicole!) at [email protected] And sign up for weekly marketing prompts that don't feel gross at ⁠⁠nicolecopy.com/prompts
46:0619/09/2024
20: "Connection," human design, and friendship (with Kyle Wood)

20: "Connection," human design, and friendship (with Kyle Wood)

Sometimes a word surprises me with how spiritual it is. Connection is one of those words. It seems to be a word without time or space. A web just connecting everything to everything else. My guest is Kyle Wood, a business coach for group fitness instructors and also a human design coach. As such, this episode covers quite some ground: From Legos to friendship — what is connection really? What role does Human Design play in the way we connect? How has connection changed over time (think the internet, covid, etc)? How do we deal with the pain of broken connections? And more. Resources & Links: Learn more about Kyle Wood at bootcampideas.com He also has his own podcast with a cohost called “Well Designed” (the human design one, not the interior design one 😉). All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
48:5712/09/2024
19: "Authenticity" - from murder to marketing (with Leanne Knight)

19: "Authenticity" - from murder to marketing (with Leanne Knight)

How did a word once meaning "murderer" become the holy grail of modern branding? In this episode, Nicole and guest Leanne Knight trace the surprising journey of "authentic" from its dark origins to its pivotal role in today's business world. And a question: In a world obsessed with genuineness, how can we truly embody authenticity in our personal and professional lives? In this episode you'll learn... The fascinating etymology of "authentic" and how its meaning has evolved from "murderer" to "genuine self" Why being "authentic" isn't just about doing whatever you want, and how it relates to personal ethics and responsibility How to effectively use "authentic" in your marketing without sounding cliché A fresh perspective on balancing selfishness and authenticity in both life and business Where to find our guest: Connect with Leanne on Instagram: @authenticvisionmedia Find Leanne on LinkedIn: Leanne Knight Join Leanne's free monthly Graphic Design Clinic: authenticvisionmedia.com/events Learn more about Leanne's work: authenticvisionmedia.com Resources All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
42:3825/07/2024
18: “Decolonization” & the legacy of the plantation in our workplace (with Podge Thomas)

18: “Decolonization” & the legacy of the plantation in our workplace (with Podge Thomas)

In today’s episode, I sat down with the amazing Podge Thomas, founder of Small Business Co-Pilot. Our word? “Decolonization,” especially how it relates to our workplaces. I know it sounds heavy (and it is), but it’s also important, Podge brings a unique perspective as a business strategist passionate about reimagining workplace practices. Our conversation covers: The etymology and history of words like "colonize" and "decolonization" How colonial legacies continue to influence our work environments Practical approaches to reimagining hiring processes and other business systems Using tools like Notion to build more equitable workplace structures Podge's insights challenge us to question ingrained practices and envision more human-centered approaches to work. Her expertise reminds us that we don't have to replicate harmful corporate structures - we can create something better. Key takeaways: The importance of transparency in hiring processes How to build trust from the first interaction with potential employees Practical tips for decolonizing business operations I'm grateful to Podge for sharing her wisdom and helping us reimagine what work can look like. Her perspective is invaluable as we strive to create more equitable and fulfilling work environments. Resources mentioned: Podge's website: smallbusinesscopilot.com Email Podge: [email protected] Free Employee Stewardship Guide: podge.gumroad.com All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
57:4903/07/2024
17: Your "career" is not a race... or is it? (with Rianne BeCraft)

17: Your "career" is not a race... or is it? (with Rianne BeCraft)

One of my favorite things about diving deep into words in these episodes is tracing how the history of the word affects the way we use it today. Even if that old definition feels incredibly different from what we know. “Career” is a perfect example.* Today, I explore that word with career coach, Rianne BeCraft. I’ve worked with Rianne through some of my own career transitions, and I’m so excited to share a bit of their expertise with you. *Hint: “rat race” is more apt than you think. 😉 In this episode you’ll learn… The history of the word “career” and how that history created the way we view “careers” today. How to approach “career” with intuitive pragmatism (it’s less of a contradiction than it sounds!). A quick exercise that will help you make more intuitive decisions in your career. Resources & Links: Free Resource- The Meaningful Life Manual: 4 Critical Questions for Purpose-Driven People Who Want to Enjoy More in Life Book a free, 30-minute consult call with Rianne (+ listeners get 20% off a single coaching session) Rianne’s website: www.rbecraft.com Instagram: @riannebecraft We also talk about the work of Lindsay Mack, who you can learn more about here: www.lindsaymack.com All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
59:1313/06/2024
16: "Revolution" - how cycles lead to change (with Lisa Jara)

16: "Revolution" - how cycles lead to change (with Lisa Jara)

At first glance, the two definitions of “revolution” might seem to contradict each other: Motion of anything which brings it to the same point or state. A material or entire change in the constitution of government. The first definition implies a return to the same point repeatedly, while the second suggests a complete and abrupt change of course. This week, I had the pleasure of sitting down with Lisa Jara, a menstrual and (peri)menopausal health activist for women and non-binary menstruators, to explore the rich and varied dimensions of the word "revolution." Lisa's work helps individuals navigate their cyclical experiences with more ease and self-trust, making her an ideal guest for this truly fascinating conversation. Tune in to learn: How the concept of revolution as a cyclical return can lead to profound changes in our lives. The importance of acknowledging and working with our natural rhythms. Insights into the personal and communal impacts of redefining and reclaiming the word "revolution." Looking for more information about Lisa Jara? Here’s where to find her: Learn more about Lisa Jara on her website lisa-jara.com (and don’t forget to sign up for her Moonday Musings newsletter—it’s a must-read!). You can also find her on LinkedIn, Instagram, and Facebook @_lisajara.
52:1730/05/2024
15: "Wilderness" - the word, the myth, the construct (with Erin Monahan)

15: "Wilderness" - the word, the myth, the construct (with Erin Monahan)

In this episode of "It's All Poetry," Nicole and guest Erin Monahan explore the complex and dangerous implications of the word (and construct) "wilderness." This discussion delves deep into the colonial roots and violent connotations associated with "wilderness," as well as its intersection with issues of race, privilege, and systemic oppression. Erin, a trauma-informed coach and activist, shares insights on how these themes connect to broader social justice movements, including the rights of indigenous peoples and environmental justice. Tune in in order to... Unpack the word "wilderness" and discover how it shapes our understanding of nature and culture. Dive into the myths surrounding "wilderness" and how they influence environmental and social policies. Examine how "wilderness" serves as a construct that affects global discussions on freedom and occupation. Gain insights into the implications of viewing nature through a colonial lens and the importance of decolonizing our perspectives. Mentioned in this episode: Feminist Killjoy Propaganda Summit: An upcoming event featuring discussions that will continue this conversation in more depth, with more voices. Get your exclusive 15% discount for the summit here: https://terracollective.podia.com/?coupon=FUCKJOHNMUIR Resources for Continuing the Conversation (notes by Erin): Jolie Varela of Indigenous Women Hike Reclaiming the Nüümü Poyo (The People's Trail), or the so-called John Muir Trail  Terra Incognita Media website  Five Weeks of Feminist Killjoy Propaganda! 15% off with coupon code: FUCKJOHNMUIR The Terra Podcast episode 13: Nature is Political and John Muir's Racist Legacy Free Resource! Toxic Masculinity in the Outdoor Industry Cheat Sheet Terra Incognita Media Instagram @terraincognitamedia Erin Monahan's website and Instagram @erin.k.monahan as a trauma-informed, anti-capitalist mindset and business coach Zitkala-Sa was John Muir's contemporary and Indigenous writer and activist: https://www.pbs.org/wnet/americanmasters/zitkala-sa-american-indian-composer-author-activist-qqjsyq/15380/ https://www.nps.gov/people/zitkala-sa.htm "The Soft-Hearted Sioux" a short story about the impact of Indian boarding schools and ongoing colonization by Zitkala-Sa Harriet Jacobs was a Black writer and abolitionist and also a contemporary: https://www.pbs.org/wgbh/aia/part4/4p2923.html Seeing White podcast hosted by John Biewan and Chenjarai Kumenyika, and The Repair, which the first episode dives into exactly what we were discussing!  Episode 1 is called "In the Beginning" -- I get chills when I listen to this episode! Both series are by Scene on Radio out of Duke University. Dispossessing the Wilderness by Mark David Spence 
53:4317/05/2024
14: The curious history of "hypnosis" (with Laurnie Wilson)

14: The curious history of "hypnosis" (with Laurnie Wilson)

What do you think of when you hear the word “hypnosis?” Is it a on-stage comedy act? Or a deep healing modality? This week, I was so honored to sit down with Laurnie Wilson, a seasoned hypnotherapist, yoga teacher, and intuitive guide, to explore the history, transformative power, and misunderstood aspects of the word (and practice) “hypnosis.” Diving into this word also served as a good reminder that often the practices we, well, practice today, are much older than the English word we use to identify it. Tune in to learn… The evolution of “hypnosis” from ancient practices to modern therapeutic techniques. Common misconceptions about hypnosis and how the history of the word has influenced our perception of the word today (hint: it's about so much more than "sleep"). Insights into the cultural and personal narratives that shape our understanding of hypnosis. A few practical tips for getting started with hypnosis, even if it sounds a bit scary. Looking for more info about Laurnie Wilson? Here’s where to find her: Learn more about Laurnie Wilson on her website laurniewilson.com (don’t forget to sign up for her newsletter. It’s awesome!) You can also find her on Instagram @laurnie.wilson Or on TikTok @laurnie.wilson All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
50:5802/05/2024
13. "Listening" is a tender act (with Amelia Hruby)

13. "Listening" is a tender act (with Amelia Hruby)

Today, Nicole Cloutier is thrilled to sit down with Amelia Hruby, a writer, podcaster, and founder of the feminist podcast studio, Softer Sounds. Together, they explore a word we so often take for granted... "listen." In this episode you'll learn... The etymology, history, and rich philosophical nuances of the word "listen." How listening—more than just hearing—is an act of tending (and attending) that can transform our understanding of the world around us. Why "active listening" is actually a redundant phrase (and why deep listening is much more rewarding for all involved). Looking for more info about Amelia? Here's where you can find her: Discover Amelia's work in creating more inclusive and thoughtful media spaces at softersounds.studio Learn more about Amelia's other projects and writings at ameliahruby.com Learn how to ditch social media without losing all your clients on Amelia's podcast: offthegrid.fun Connect with the It's All Poetry podcast team (i.e., Nicole!) at [email protected] And sign up for weekly marketing prompts that don’t feel gross at ⁠nicolecopy.com/prompts
01:01:5325/04/2024
12: To "embody," to collect into a whole (with Elle Bower Johnston)

12: To "embody," to collect into a whole (with Elle Bower Johnston)

"Embody" is a popular word in the spiritual and online realm -- which makes it a very important word to get to know a bit better. And there is no one better to explore this word with than the one and only Elle Bower Johnston. Elle is a breath work specialist, rest teacher, embodiment guide, and body witch. Together, Nicole and Elle tackle what it means to "embody" our experiences, why we should do it in the first place, and what being a body even means... ...you know, the little questions. In this episode you'll learn: The meaning of "embody" and its significance in personal and spiritual contexts. Personal stories from Elle on how breathwork has been a transformative tool for her and her clients. The vital connection between individual well-being and collective health. Practical advice on starting your own embodiment and breathwork practices. Resources & Links: You can learn more about Elle at their website: ellebowerjohnston.com Connect with the podcast team (i.e., Nicole!) at [email protected] And sign up for weekly marketing prompts that don’t feel gross at nicolecopy.com/prompts
54:4918/04/2024
11: Reflections (& advice?!) on starting a podcast

11: Reflections (& advice?!) on starting a podcast

When I started this podcast, I promised myself that I would commit to 8 episodes, and here we are! Episode 11! So I thought I would take a moment to celebrate AND check-in. I'll tell you what I've loved so far, what I didn't love, and what I'm going to do differently moving forward (because spoiler alert, I'm gonna keep going!). This episode is for anyone who’s been thinking of starting a podcast, been putting off starting a podcast, who thinks they’d never start a podcast but are willing to be swayed, or you know... anyone who’s just curious. (There's also an open invitation to pitch me if you want to do my social media... pls!) Links and Resources: In this episode we talk about the tools I use (Audacity + Spotify for Podcasters + Zoom). I also mention this resource that helped me get started: Softer Sound's 8 simple steps to launching a podcast And we still have a couple spots left in my upcoming workshop: Copy is a story is a story (a workshop). Sign up before March 21st if you want to join us. ❤️ https://www.nicolecopy.com/workshop
25:0719/03/2024
10: Wishing on a genie (a copywriting lesson) 🧞

10: Wishing on a genie (a copywriting lesson) 🧞

Today is a rare solo-episode / mini-copywriting lesson all about learning how to craft your words with the same precision and care of making wishes on a genie. Tune in to learn: My most crucial (yet often misunderstood) copywriting tip. Exactly how to create the kind of copy that turns words into money. All about an opportunity write better copy, make friends, and work 1:1 with Nicole. More info on the workshop at nicolecopy.com/workshop All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected]
20:5912/03/2024
9: Where does the "self" begin — or end? (with Jenine Camins)

9: Where does the "self" begin — or end? (with Jenine Camins)

You are a "self..." right? But what does that mean exactly? And if we don't know the meaning of self, then can we even begin to fathom the meaning of "self-care"? These are just some of the questions we tackle in today's episode with guest, Jenine Camins. Jenine is a life coach who specializes in guiding women through personal and professional transitions. Tune in to learn... The history and etymology of a word that has perhaps the MOST profound impact on who we are and the way we live. How self-awareness acts as the foundation for navigating life's transitions, from career changes to personal development. The role of self-compassion and acceptance in overcoming challenges and building a fulfilling life. How the idea of "self" varies across culture and time... and how important that is to the way we treat each other. Resources mentioned: Bruce Feiler's Concept of "Lifequakes" The meaning of "self" across cultures Jenine's Free Self-Talk Guide All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
49:2405/03/2024
8: Life is an act of "translation" (with Amy Hallberg)

8: Life is an act of "translation" (with Amy Hallberg)

In Webster’s 1828 dictionary, “translate” is first defined as: “To bear, carry or remove from one place to another.” Isn’t this a fascinating way to think about the way we use the word today to talk about language? It evokes travels, evolutions, even the hero’s journey to the underworld and back… In today’s episode, Nicole and her expert guest, Amy Hallberg, do a deep dive on the word “translate,” and what it means to us now and through time. Tune in to learn… How the concept of translation extends beyond language, influencing our understanding of culture, identity, and self-expression. The historical and personal significance of translation in Amy's life, including the impact of the Berlin Wall's division on language and culture in Germany. Insights into the evolution of the word "translate" and its profound implications in various contexts, from culture and literature to technology and medicine. What the word “translate” means when it comes to our bodies and our health (aka DNA translation!) Learn more about Amy Hallberg at www.amyhallberg.com. Here, you can find more information about her work as a story coach, book writing mentor, and author. Amy Hallberg also hosts the "Courageous Wordsmith" podcast, which can be found on your favorite podcast platform. Mentioned Resources: Webster's Dictionary, 1828 Edition. Octavia Butler's "Parable of the Sower" The How Stuff Works episode that talks about DNA translation: How mRNA Vaccines Work All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
59:2427/02/2024
7: The language of dreams (with Rachel Strivelli)

7: The language of dreams (with Rachel Strivelli)

Ever wake up from a dream so vivid you swear it was real? Or have you woken with just one word or image swirling around in your brain that you can’t quite make sense of? This week, Nicole Cloutier is thrilled to host Rachel Strivelli, an intuitive guide and author of "Talk to the Trees," who brings her wealth of knowledge on dreams, psychic intuition, and the transformative power of art. Tune in to hear… All about the fascinating language of dreams and how it differs from the language we use everyday. Practical advice on how to build self-trust with your own dream language so that dreams can help you make decisions in your waking life. The role of dreams as a boundless source of creativity — and examples from history. An impromptu copywriting lesson for sales pages (odd topic for dreams, I know, but I promise it'll make sense!) Resources & Links: Where you can find Rachel: rachelstrivelli.com Rachel's Social Media: Instagram, TikTok, YouTube, Facebook, and LinkedIn @RachelStrivelli All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
01:00:1520/02/2024
6: Everyone loves to hate on "should" — and other words (with Elise Aabakken)

6: Everyone loves to hate on "should" — and other words (with Elise Aabakken)

Words, like all living things, evolve. Which means they also branch away from each other and sometimes you have to look at a word from multiple angles, and in multiple languages, to get a full picture of what it means and the effect it has on those of us who speak it. In this episode I'm joined by Elise Aabakken — who is a coach, a dancer, an artist, and performer at Disneyland Paris, and a speaker of many languages. Today we focus on four words. Tune in to learn: Why everyone loves to hate on "should." Is this something we should get on board with or re-examine? One word that might serve us better than lusting after "confidence" The difference between "want" and "desire" and which one you might want to aim for. Where you can find Elise: Instagram @elise.aabakken Skillshare "Unreasonable Happy" podcast Resources & Links: All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Get your copy of Mapping Your Content By The Moon: nicolecopy.com/moon
58:3413/02/2024
5: Poetry in times of turmoil (with Mazarine Treyz)

5: Poetry in times of turmoil (with Mazarine Treyz)

I’m going to be honest, we go a lot of places in this episode. The throughline? Poetry. Poetry and how we organize our values, poetry and rituals, poetry and manifestation, poetry at the end of a crumbling empire… I told you. We touch on a lot. Tune in to hear: Why we (i.e., humans) choose “words of the year” — and another ritual you might want to try. A few poems! And how poetry defies timelines. Why poetry and art matter (on both a global AND personal scale) in times like these. Resources & Links: Learn more about today’s guest at https://mazarinetreyz.com The poem she reads at the end is “From the French” from her chapbook, The Faberge Wrecking Ball Mazarine also read: Boundless Awareness by Michael A Rodriguez, pg 160, 176 Calligraphy, Midnight on Your Left by John Godfrey A Ringing Bell, Pierre Reverdy, Selected Poems Translated by Kenneth Rexroth Who Am I VIII, The Tame Magpie by Paul Violi Mentioned: A Cultural History of the Modern Age by Egon Friedell Oxen Should Have Very Small Foreheads, The Pillow Book of Shei Shonagon The List Poem by Larry Fagin Quotes: "The Role of the Artist is to Make the Revolution Irresistible" - Toni Cade Bambara All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
47:1706/02/2024
4: Ethics & Copywriting — aka "The Marketing Ick" (with Cleoniki Kesidis)

4: Ethics & Copywriting — aka "The Marketing Ick" (with Cleoniki Kesidis)

The marketing ick — we all suffer from it from time to time (yes, even a couple of well seasoned copywriters). For Nicole, the ick caused her to actually quit copywriting for a few years. She likes to think she came back better for it, but the truth is that ethical marketing requires constant check-ins. That's part of what fellow copywriter Cleoniki Kesidis and Nicole get into on this episode. Tune in to learn… Why we feel so icky about marketing (and how you can do it anyway). A very (very) brief historical overview of marketing as we know it today (and why the mad men of all mad men might have been right about a few things?) Some marketing practices you should 100% avoid if you want long-term growth. Cleo’s #1 practical tip for ethical copywriting. Resources & Links: Learn more about Cleo (and sign up for her upcoming workshop!) at https://cekcopywriting.com/write-your-heart-out-workshop/ We also talked about our mutual admiration for Simone Seol And a copywriting course that we took together (where we met!), the Comprehensive Copywriting Academy All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
52:5830/01/2024
3: Everyone's talking about "somatics." Here's exactly what it is and how it can help you heal (with Jesse Rosenblum)

3: Everyone's talking about "somatics." Here's exactly what it is and how it can help you heal (with Jesse Rosenblum)

“Somatics” — such a hot word right now. It feels like every other TikTok therapist is talking about it. Which on one hand is great — we love that people are paying more attention to their bodies. But before we get caught up in meme culture, let’s take a step back and dive into what somatics really means and how it can be a part of your healing journey. In today’s episode, certified Somatic Practitioner Jesse Rosenblum teaches us: What somatics actually is and what you can expect from somatic therapy. How to recognize the body as not just a physical entity, but as the primary medium through which we experience life (a central theme in somatic therapy). How somatics differs from other body-centered practices like yoga. How to apply the principles of somatics to your branding so that you can market your business in a way that feels good. Resources & Links: Learn more about Jesse at liminalsoma.com Jesse is also on Instagram at @liminalsoma Jesse mentions the book Anchored by Deb Dana for further research All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
54:2023/01/2024
2: "Beauty," marketing, and Helena Rubenstein (with Alicia Maxwell)

2: "Beauty," marketing, and Helena Rubenstein (with Alicia Maxwell)

“Beauty” … such a loaded word, isn’t it? (I hear it’s even been known to sink a ship or two.) No matter what we think we think about "beauty," the truth is that the concept impacts EVERYTHING in our lives — from art to the environment to our health to the way we spend our dollars and the way we see ourselves. This week, I chat with Alicia Maxwell (aka your beauty bestie) about the words we use when we talk about beauty so that we can view this broad and ever-relevant topic from a new angle. A few things we touch on: The history behind the word “beauty” and its impact on, well, the way we live (nbd, right?). The inseparability of beauty and marketing, including Helena’s Rubenstein’s invention of “oily,” “dry,” and “combination” skin. Maybe you’ve heard of them? Beauty’s role in our health and sustainability — ie, can we really trust the brands that call themselves “green?” Resources & Links: Learn more about our guest, Alicia Maxwell, here: https://youronlinebeautybestie.com/cleanbeauty All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here.
44:3916/01/2024
1: Why a podcast about words?

1: Why a podcast about words?

Words! The building blocks of our societies, beliefs, the way we view our lives and those we share our lives with. Today, we’re just breaking the ice with a little chat about why so many of us think we’re not good writers — and how we can change that so that we can, you know, build our lives as we’d like to. It’s short, sweet, and will set you up for our course of study on language. Resources & Links: I mention an excerpt from Daniel Woodrell’s Winter’s Bone (a great read). All music is by Jack Pierce Connect with the podcast team (i.e., Nicole!) at [email protected] Sign up for weekly marketing prompts that don’t feel gross here. Getting your messaging ready for the new year? Here's a free tarot spread to create congruent messaging in 2024 (and, ya know, beyond).
17:4805/01/2024