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Business
Erik Dietrich
We’re publishing the freelancer Q&A series as a podcast. Hope you enjoy!
Total 81 episodes
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What Should You Title Yourself on LinkedIn or in Business Cards?

What Should You Title Yourself on LinkedIn or in Business Cards?

As a freelancer, it might not be clear what kind of title to give yourself in "official" venues, like LinkedIn or on business cards. What should you put there to best represent yourself?   Link Picks: A developer’s guide to GitOps IT Environments: What Are They and Which Do You Need? Bring quality 360 to Salesforce Customer 360 with Salesforce test automation High Performance Images: 2023 Guide ParseHub: What It Is and How It Works Web Scraping in JavaScript: A Guide
16:1718/10/2023
Building a Python Training Business, with Reuven Lerner

Building a Python Training Business, with Reuven Lerner

This time around in our community speaker series, we talked to Reuven Lerner about starting a Python training business. Hear about how he got into tech, into training, into business for himself, and, eventually into a specific, stable, and profitable niche. To find out more about Reuven: Check out his site: https://lerner.co.il/ You might like his mailing list about training: https://lerner.co.il/e-mail-courses/t... And, finally, he's on Twitter: https://twitter.com/reuvenmlerner Join us to learn more. If you like this video and are interested in more business and freelance advice, you're welcome to join our free community. You can sign up and check it out here: https://www.youtube.com/redirect?even... These videos are courtesy of Hit Subscribe, a content agency whose authors are all techies: https://www.hitsubscribe.com/   Weekly Link Picks The CI/CD pipeline: A developer’s guide Mastering the Art of Cutover Planning: A Step-by-Step Guide Jira Test Automation Episode 15: Simple Cookie Based Authentication in ASP.NET Core Getting Started With Octoparse Understanding Playwright Selectors: A Guide
01:06:1811/10/2023
Should Freelancers Give Talks as a Way to Generate Business?

Should Freelancers Give Talks as a Way to Generate Business?

Someone in our community asked whether it was worth it for freelancers to gain recognition by giving conference workshops or online workshops. I generalized this to the subject of "should you give talks as a freelancer to generate new business?" Here's my take. Join us to learn more. ----------------------------------------------------------------------------------------------------- If you like this video and are interested in more business and freelance advice, you're welcome to join our free community. You can sign up and check it out here: https://www.youtube.com/redirect?even... ----------------------------------------------------------------------------------------------------- Link Picks Sproutward Cast Study What is Privacy by Design Learn DevOps testing
14:4904/10/2023
Is Freelancing a Lateral Career Move?

Is Freelancing a Lateral Career Move?

There are a lot of factors to consider when leaving a salaried job to go off on your own. One of the perhaps lesser considered ones is what, exactly, does this mean for your career. Is starting to freelance a lateral career move, or is it a career advancing move? Join us to learn more. These videos are courtesy of Hit Subscribe, a content agency whose authors are all techies: https://www.hitsubscribe.com/ ----------------------------------------------------------------------------------------------------- This week's picks: Release Management Explained in Depth Our Super Friendly AI Sloth that Analyzes Your Observability Data A guide to using Jira for test case management What is the data pipeline and why is it important? 10 cybersecurity predictions for 2024 Big Tables from Glide AdsPower browser: What Is It and What Do You Need It For?
13:2720/09/2023
Bootstrapping and Evolving a Web Development Agency, with Marg Reffell

Bootstrapping and Evolving a Web Development Agency, with Marg Reffell

n this installment of our community speaker series, we talked to Marg Reffell about her experience starting a web development agency and then evolving it over the course of time. Included in this is how she arrived at a decision to scale in the first place, and how she eventually decided to scale back a bit to make sure it continued to be the business that she wanted to run. To find out more about Marg: Follow her on Twitter (preferred): https://twitter.com/margreffell * Check out her website: https://margreffell.com/ Join us to learn more. -----------------------------------------------------------------------------------------------------   This week's picks: Top 5 Container Metrics How to buy a wildcard SSL certificate like grumpy old men What is BDD (Behavior-Driven Development)? The importance of software portability  
01:07:5713/09/2023
How Can a Freelancer Improve Their Sales Win Rate?

How Can a Freelancer Improve Their Sales Win Rate?

In sales lingo, "win rate" is the percentage of prospects you talk to that eventually become customers? How can freelancers improve the rate at which they close business so that their time doing sales is more efficient? Join us to learn more.   --------------------------------------------------------------------   This Week's Picks: What makes a good Test Data Manager? The Agile Release Train Explained Automated testing tools Create and manage an AWS ECS cluster with Terraform VectorDBBench - A Vector Database Benchmark Tool
22:1106/09/2023
Should Freelancers Use ”We” on Their Business Websites?

Should Freelancers Use ”We” on Their Business Websites?

When you're first starting out and building your website, how should you position yourself? Specifically, should you talk about yourself as "I" or should you talk about yourself as "we," the way an agency or larger business might? I definitely have an opinion on this one.     --------------------------------------------------------------------   This Week's Picks: Sand Castles and DevOps at Scale Measuring Web Performance in 2023: The Definitive Guide Web Stress Testing All of Your Web & Mobile Applications Manage networking with Docker Compose  
17:3430/08/2023
Balancing Serious Side Hustles and Fulltime Work, with Swizec Teller

Balancing Serious Side Hustles and Fulltime Work, with Swizec Teller

In this installment of our community guest speaker series, we talked to Swizec Teller about balancing serious side hustles with full time employment. He has balanced a career working for startups in Silicon Valley with building info products and businesses on the side. To find out more about Swiz: Check out his latest project, defining the senior mindset for software engineers, to help get you ahead in your career: https://seniormindset.com/ He also blogs and has a site at: https://swizec.com/ ---------------------------------------------------------------- This Week's Picks: Check out this useful developer’s guide to containers Check out this great post on enterprise configuration management This Tricentis page on test management software This handy guide on lcp metric This great guide on bpr meaning, steps, and examples This interesting page on codeless mobile testing  
50:5023/08/2023
How Do You Vet Clients as a Freelancer?

How Do You Vet Clients as a Freelancer?

Not all clients are created equal. Many are great, but some you'd rather avoid. How do you tell the difference ahead of time, in order to avoid the headache of having nightmare clients? _____________________________________________________________________________   This Week's Picks: This easy to digest post on event-driven architecture Check out Enov8's Top 10 Cloud Optimization Tricks This handy guide on quic HTTP/3 This great post on software testing application This handy guide on Slack auto reply
22:1716/08/2023
What Do Freelancers Do for Benefits?

What Do Freelancers Do for Benefits?

If you're used to salaried employment, especially in the US, you're used to having a lot of stuff taken care of for you when it comes to benefits. Medical, dental, vision insurance covered and mostly paid for, retirement savings, and more. But what do you do when you go freelance and this goes away?   ------------------------------------------------------------------------------------- This Week's Picks This handy guide will get you up and running with Django using Kubernetes. This useful guide to healthcare data compliance This episode of the Request Metrics podcast on tweaking systemd services with Ansible is super useful for setting up systemd service environments This guide to QA testing tools This great post on SOC 2 Trust Services Principles Check out this page by Tricentis on End-to-end mobile testing
18:2409/08/2023
When Should You Quit Freelancing?

When Should You Quit Freelancing?

I get a lot of questions about freelancing, but this is both one of the most interesting that I get and the least-asked. When should you quit freelancing? People set out with nothing but plans for success, so the "when do I do something else" is infrequently considered until things are ugly. I'll walk through how to assess what you should do when things are ugly, but also encourage you to have a quitting scenario from the outset.   ---------------------------------------------------------------------------Show notes: The blog post about freelancers and profit: https://daedtech.com/freelancers-arent-yet-business-owners/ The series about freelancers and business: https://daedtech.com/category/business-of-freelancing/ --------------------------------------------------------------------------- This Week's Picks: Jira Ticketing System: An Introductory Guide API testing for everyone and every app Episode 11: Connecting to Redis in .NET Core 3.1 Preprod Done Right: The Definitive Guide Creating microservices in Nest.js
21:5902/08/2023
Invoicing Basics for New Freelancers

Invoicing Basics for New Freelancers

Invoicing Basics for New Freelancers   ------------------------------------------------------ This Week's Picks Deploy a Django app with Kubernetes in 20 minutes Data Compliance: A Detailed Guide for IT Leaders Episode 15: Simple Cookie Based Authentication in ASP.NET Core Tricentis Tosca: Mobile application testing A Guide to Integrating Slack and Zendesk
22:2426/07/2023
From Employment to Freelancing Collective, with Cory Koehler

From Employment to Freelancing Collective, with Cory Koehler

In this installment of our community guest speaker series, we talked to Cory Koehler about how he went from being an employee to running a collective of application development freelancers. A lot of folks in our community are interested in exploring models like this, so tune in to hear about Cory's journey. You can find out more about Cory: * Reaching out to him through LinkedIn: https://www.linkedin.com/in/cory-koehler/ --------------------------------------------------------------------- This week's picks: Master Terraform: A cheat sheet for infrastructure automation What is Release Management (an ERM & SAFe Perspective) Using the Beacon API Tosca – Cross Browser Testing 21 Slack Tips and Best Practices You Haven't Seen Before
55:5719/07/2023
When Should a Freelancer Start Paying People to Do Other Things

When Should a Freelancer Start Paying People to Do Other Things

Subcontracting? Bringing on a VA or a bookkeeper? As a freelancer, when does the time come to start hiring people to do other things? Join us to learn more. This weeks picks: This Appium tutorial that explains how Appium helps with cross-platform mobile testing, and how to get started with it Guide to columnar databases How to create a Kubernetes cluster in AWS: A walkthrough IT Environments: What Are They and Which Do You Need? Enterprise Salesforce Testing at Lightning Speed User Experience Monitoring from Request Metrics How to create a job requisition approval process
17:4912/06/2023
What To Do When Freelance Clients Won’t Pay

What To Do When Freelance Clients Won’t Pay

If you're a new or aspiring freelancer, this is probably one of your worst nightmares. What do you do when a client won't pay? What options do you have and what recourse?   Picks ----------------------------------------------------------------------------------------------------- This offering from Tricentis that provides ServiceNow test automation And this offering from Tricentis, that provides Salesforce test automation
25:1026/05/2023
Pricing When You Start Your Freelance Practice

Pricing When You Start Your Freelance Practice

In this video, I field a specific question about how to structure pricing for an offering around legacy code remediation. But because that's very specific, I lead up to it, spending most of the video talking about the different pricing models and options available to you as a freelancer.   Picks ----------------------------------------------------------------------------------------------------- This comprehensive guide to building Slack workflows. This Make Me a Programmer post, exploring the difference in nomenclature between software engineer and developer.
25:0025/05/2023
How to Avoid Bad Clients as a Freelancer

How to Avoid Bad Clients as a Freelancer

As a freelancer, winding up with bad clients can be the bane of your existence or even drive you back to the salaried world. So what can you do to avoid having bad clients? I walk you through my tactics to help toward this goal.   Picks ----------------------------------------------------------------------------------------------------- This new offering from RequestMetrics, around user experience monitoring. The VERA offering, from Tricentis, that assists with compliance concerns in quality assurance. I'll throw a homer pick for our business, Hit Subscribe.
22:2524/05/2023
Building an Audience for Your Business or Practice

Building an Audience for Your Business or Practice

How do you go about building an audience to help with your marketing efforts for your business or freelance practice?  I'll go through all sorts of things that you can do in general, but the most powerful thing you can do is find a niche and be specific about what you offer.   Picks ----------------------------------------------------------------------------------------------------- This post, from Architect, summarizing CI/CD best practices. This detailed guide to data compliance, aimed at IT leadership.
21:2423/05/2023
Interviewing, Negotiation, and Sales as a Freelancer

Interviewing, Negotiation, and Sales as a Freelancer

How do you go about closing the deal as a freelancer? Do you agree to interviews? Do you have some kind of sales that you do? And, in either case, how does negotiation work during the process? In this video I walk you through how all of that good stuff works.   Picks ----------------------------------------------------------------------------------------------------- This post, teaching you to use Google forms to implement a ticketing system. This tool, TubeRipper is cool, and it's what I'm using to repurpose livestreams into podcast audio.
20:4417/04/2023
Freelancing vs Salaried Employment: Is Freelancing Right For You?

Freelancing vs Salaried Employment: Is Freelancing Right For You?

Have you historically been a salaried employee, but are curious about dipping your toes in the water of freelancing? In this video I take on a "compare and contrast" of freelancing and salaried employment, and how to figure out which makes the most sense for you.   Picks ----------------------------------------------------------------------------------------------------- RequestMetrics has this cool tool that's an HTTP cache checker. Tricentis and their stress testing offering.  
21:5817/04/2023
Incorporating as a Freelancer: Your Options and How to Choose

Incorporating as a Freelancer: Your Options and How to Choose

It's near universal to wonder whether and how to incorporate when you start a freelance practice. In this installment of the freelancer Q&A Facebook Lives, I walk through the options that you have, and weigh in on what I'd recommend, base on my experience (starting 4 different business entities of 3 different varieties over the years).   This video walks you though how things work in the US, but some of this might apply in other countries. Caveat emptor, outside of the US, though.   Picks ----------------------------------------------------------------------------------------------------- This post from Architect, about production environments. This post, from Enov8, about deployment planning.  
23:4517/04/2023
Should Freelancers Use Upwork?

Should Freelancers Use Upwork?

Another episode from our Q&A series, where I take on Q&A about business and freelancing from authors in our author pool. If you're going to moonlight or go into business for yourself freelancing, should you use Upwork or sites like it? I think there are certain specific situations make this a good fit for you, but generally and on a long timeline, I'd avoid sites like this.   Picks ----------------------------------------------------------------------------------------------------- Jonathan Stark, The One and Only A guide to dealing with CSS image effects The fact that Tricentis does test automation for Salesforce This post about building Slack workflows, which is great for minimizing the time I have to spend in Slack
19:2016/03/2023
Making Your Website as a Freelancer

Making Your Website as a Freelancer

If you're going to freelance, do you need to make a website, and what should that website look like? I actually don't think it's a super high priority for a new freelancer, and you honestly don't need one to get started. But you will need one, eventually, so I talk about when and how to make one.   Show Notes ----------------------------------------------------------------------------------------------------- Jonathan Stark Laser Focused Positioning Statement  The DaedTech About page (I think that copy is about 4 years old) Picks ----------------------------------------------------------------------------------------------------- This post, from Architect, about the portability of software resonates with me. Shameless plug for my recent post about tool-user keyword research. Here's a post from friend of the show, Carlos, about release management in detail.  
14:1316/03/2023
A Guide to Moonlighting as a Freelancer

A Guide to Moonlighting as a Freelancer

Moonlighting is a specific flavor of working that involves working in addition to a normal, full time job. In this episode, I take on a question about how to get started with moonlighting as a freelancer, and what to consider. Join us to learn more. ----------------------------------------------------------------------------------------------------- Picks: I just learned that risk-based testing was a thing, so here's a piece on risk-based testing. I'll throw some love to our community site, aimed at answering questions that mid-career transitioners might have about programming. ----------------------------------------------------------------------------------------------------- These episodes are courtesy of Hit Subscribe, a digital marketing partner in the tech space. 
21:4814/02/2023
How to Market Yourself as a Freelancer

How to Market Yourself as a Freelancer

If you're a relatively new freelancer, how do you go about marketing yourself? The answer is simple, but not easy. Marketing is about being memorable, and being a generalist isn't memorable, so one of the most powerful things you can do is identify a niche. But, if you haven't done that or don't know how, I have some tips you can use while still in generalist-land. Join us to learn more. ----------------------------------------------------------------------------------------------------- Picks: As someone who (reluctantly) spends a good bit of time in Slack, I like what Wrangle has to offer, which is automation around Slack ticketing and workflows. In producing this podcast, I've been getting a lot of mileage out of this free tool, that you can use to extract the audio from YouTube videos. ----------------------------------------------------------------------------------------------------- These videos are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
17:3426/01/2023
Dealing with Lawyers as a Freelancer

Dealing with Lawyers as a Freelancer

If you're just getting started as a freelancer, you might wonder what you need a lawyer's help with. Do you need a contract? Help setting up an LLC? In this video I offer a take based on my experience setting up multiple businesses of what you do and don't need a lawyer for. Join us to learn more. ----------------------------------------------------------------------------------------------------- Picks For the content work we do, web performance is an important subject, so check out this guide on synthetic testing and real user monitoring. Speaking of content, shameless plug for my DaedTech series about, well, SEO, called "SEO for non-scumbags." ----------------------------------------------------------------------------------------------------- These episodes are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
16:3726/01/2023
How Do Taxes Work When You Start a Business?

How Do Taxes Work When You Start a Business?

Are you thinking about hanging out your shingle and don't know how taxes work? Maybe you've never thought about how taxes work (you should, though). In this video, I walk you through how taxes work for freelancers in the US. Join us to learn more. ----------------------------------------------------------------------------------------------------- Picks this episode: A while back, one of our authors, Carlos, wrote an article about Git statistics, which I, as a connoisseur of static analysis, can appreciate. Speaking of which, if you're a .NET engineer and like you some static analysis, check out NDepend. ----------------------------------------------------------------------------------------------------- These episodes are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
18:2326/01/2023
How Do You Get Clients for Your New Business?

How Do You Get Clients for Your New Business?

Are you just starting out as a freelancer or moonlighter, and wondering how to go about finding clients? In this video I lay out a series of fairly specific tactics freelancers can use for finding clients. Join us to learn more. ----------------------------------------------------------------------------------------------------- Picks this episode: This is a little older, but here's an article from a Hit Subscribe author about the test data manager role. If you ever need a good way to automatically filter out background noise when recording audio, give krisp.ai a look. ----------------------------------------------------------------------------------------------------- These episodes are courtesy of Hit Subscribe, a digital marketing partner in the tech space.
16:0626/01/2023
Setting Your Rate as a New Freelancer

Setting Your Rate as a New Freelancer

How do you set your rate as a freelancer? I offer two things in this video: A detailed explanation of the philosophical with the idea of "having a rate" A super actionable piece of easy advice for setting it, if you insist on doing this. Join us to learn more. ----------------------------------------------------------------------------------------------------- Picks this episode: I'm always one for a little orchestration, so check out this guide to orchestrating microservices. I've been enjoying using ClickUp for quick and easy documentation of my personal SOPs. ----------------------------------------------------------------------------------------------------- These episodes are courtesy of Hit Subscribe, a marketing partner in the tech space.
16:3926/01/2023
Starting a new Freelance Business: Dos and Donts

Starting a new Freelance Business: Dos and Donts

In this edition, I tackled the subject of dos and don'ts for starting a new business. Join me for a list of things that I think you ought to do, and a list of things I don't think you should bother with -- some of those might surprise you. Join us to learn more. ----------------------------------------------------------------------------------------------------- Picks this episode: One of HS's longest established authors, Peter Morlion, created this guide on iOS unit testing. In a self-referential, meta-concern, I'm really enjoying Podbean, which I'm using to generate this podcast. ----------------------------------------------------------------------------------------------------- These episodes are courtesy of Hit Subscribe, a marketing partner in the tech space.
20:1626/01/2023
Should You Incorporate to Moonlight or Freelance?

Should You Incorporate to Moonlight or Freelance?

I tackle the question that everyone asks sooner or later: should I create some kind of business or just do business as myself?   These episodes are courtesy of Hit Subscribe, a content shop.
18:0619/01/2023