If you want to do something different or new, you have be willing to do something new. Ok, not rocket science. Well this is only partly right. You have to be willing to let go of some stuff too. You might even have to let go of what made you reach your current level of success. This is the hard part. Today's guest is Jesse Moskel with Agile Marketing Solutions. We talk about a lot of stuff to make you successful in the game of business so tune in to get your dose of wisdom from a fellow Leader in the Trenches. Get the show notes for 146 | Let Go of What You Have Now To Get Success With Jesse Moskel Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #RockerScience #Wisdom #Success #Episode146 #Podcasts Give Leaders in the Trenches a review on iTunes!

Have you ever had a client that stressed and frustrated you? I know you have. Even the newest of business owners have taken on a client that has turned out to be less than ideal. This episode is a wake-up call and a step-by-step plan on doing work that matters. It is about understanding what work matters to you (really matters to you) and it is about who you do it with. I believe we should be seeking to work with those that are INSPIRED by a new future. Discover some secrets in this episode about doing work that matters with inspired clients. Get the show notes for 145 | Doing Work That Matters With Inspired Clients with Gene Hammett Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #BusinessOwners #InspiredClients #StepbyStepPlan #Episode145 #Podcasts Give Leaders in the Trenches a review on iTunes!

Most people wake up and rush around to “get it done.” Well, this is mostly a reactive mode that has you chasing your tail and just doing what comes up. There is another way. There is a better way. It is establishing a repeatable routine that positions your day for maximum effectiveness. Today's guest is best selling author of “The Miracle Morning” and all around amazing guy, Hal Elrod. Hal shares his framework for waking up on purpose with a purpose. Get the six elements of Hal's morning routine to improve the first minutes of your day to make the rest of your day amazing. Get the show notes for 144 | Successful People Have a Morning Routine with Hal Elrod Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #Effectiveness #BestsellingAuthor #Episode144 #Podcasts Give Leaders in the Trenches a review on iTunes!  

There are businesses and there are movements. Business and movements  may or may not make money.  Business become your profession.  Movements become your purpose.  Today's guests are Andy Zitzmann and AJ Amyx.  We talk about starting a movement and building it to make a difference in the world.  Too many people are scared to break away from comfort and do work that really matters.  Discover what you can do about starting your movement. Get the show notes for 143 | Starting A Movement with Andy Zitzmann and AJ Amyx Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #Movement #Business #Episode143 #Podcasts Give Leaders in the Trenches a review on iTunes!  

If the title didn’t catch your eye, lean in a little closer. Listen and learn to how Mike Agugliaro completely shifted his business by shifting his mindset, skills and frequency of taking action in as little as 10 months. It’s incredible what is possible when intentional tweaks are made. When in a place of true service, trust is one major factor essential to the process. It just goes to show that guiding others in producing successful results brings you extraordinary success. Get the show notes for 142 | From $1 to $23 Million in Ten Months with Mike Agugliaro Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #Mindset #TrueService #Episode142 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Creating content and sharing it is not enough. If you find yourself in the trenches, one of the reasons could be that you are not keeping track of your conversion rates. Zach Johnson shares with us today why tracking performance is essential. While this is no small task, this is something you could outsource. Game Changer for Profits does just that. If you are unsure about the performance of your conversion rates, lean into this episode to learn all about optimization. Get the show notes for 141 | Creating Funnels for Ultimate Optimization with Zach Johnson Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #CoversionRates #TrackingPerformance #Episode141 #Podcasts Give Leaders in the Trenches a review on iTunes!

Today, I share with you the the third episode in this “Get the Gig” series and what personally works for me. I’ll be specifically honing in on “unpaid” gigs that produce big payoffs. Getting on the stage requires that you get out of your comfort zone and stretch yourself. I’ll be sharing the common myths and mistakes people make in the process of booking their speaking gigs. And even more importantly how to land your gigs. Get the show notes for 140 | Get the Gig: Series 3 of 3 with Gene Hammett Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #GettheGig #ComfortZone #Episode140 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Taking the stage is a great way to promote your business and claim your authority. You can do it at local events or your next step might be national events or perhaps you are ready to get paid. Discover the insider secrets with today's guest, Chris Brogan. Chris is a powerful and entertaining speaker. He shares what he has learned in his many years of getting paid well for speaking to corporations and even a 6th grade class too. Get the show notes for 139 | Get the Gig – Speaker Series 2 of 3 with Chris Brogan Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @broganmedia #EntertainingSpeaker #GettingPaid #Episode139 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Speaking on stages big or small is a great way to grow your business and position your authority.  If you have a message or just a desire to share your core belief, you can get some great tips inside this episode.  Today's guest is Jane Atkinson, author of “The Wealthy Speaker 2.0,” helps speakers catapult their business to the next level.  Jane is best known for helping people take big stages and get big money too.  She shares how you can position yourself from commodity to authority. Get the show notes for 138 | Get the Gig – Speaker Series 1 of 3 with Jane Atkinson Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @janeatkinson #SpeakingonStage #Authority #Episode138 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Most of us are conditioned to think that Leaders are “born.” In other words, you are either a born or leader or you are not. This is not true according to Brian Holmes who shares with us today that leaders are developed. Developing into a leader however, is not something one does so well alone. All great leaders have mentors and coaches because they know all too well that they cannot see their own blindspots. If you are seeking your inner leader, join us today to discover how you can create the right supports around you and fulfill your own destiny! Get the show notes for 137 | Leaders Are Not Born- They’re Developed with Brian Holmes Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @KTVBBrian #InnerLeader #BornLeaders #Episode137 #Podcasts Give Leaders in the Trenches a review on iTunes!

Leadership in business is essential yet often misunderstood. Leadership begins inside the leader; however most of the focus starts on the actions (external). Matt Miller is President and founder of School Spirit Vending. Matt talks about the culture of his company and how focusing on culture has shifted his impact. He shares the insights he has gained in building a very successful business that helps schools raise money for educational programs. Matt discusses with me about the speed of the leader and the importance of that in achieving goals. Get the show notes for 136 | Speed Of The Team Is Determined By The Speed Of The Leader With Matt Miller Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #EduationalPrograms #SuccessfulBusiness #Episode136 #Podcasts Give Leaders in the Trenches a review on iTunes!

It seems like we are surrounded with work and cannot find a way to create barriers between work and life. There is always so much to do and the stress that comes with life is just accepted as “the way it is”. In the interview with Chris Atley, we discuss balance and burnout. Chris has worked with entrepreneurs to make the shift from overwhelmed and overworked to peace and freedom. Discover what Chris had to work through so she could serve her audience. Get the show notes for 135 | Making the Shift from Overwhelmed and Overworked with Chris Atley Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @chrisatley #Entrepreneurs #PeaceandFreedom #Episode135 #Podcasts Give Leaders in the Trenches a review on iTunes!

ONE YEAR!!! I can't believe it. Today, we talk about fear. Specifically, the fear that you encounter when you have to let go of something that is comfortable. It might even be working right now. Our guest is Pat Flynn. Pat is the founder of so many things – podcasts, books, apps, niched websites – but he is most known for “Smart Passive Income”. Pat shares the fears he faced in growing his business and hiring top players for his business (called Team Flynn). Pat also tells us who he would hire to be his coach – well if he could! Find out in this episode all about Pat, his fears and his dream coach. Get the show notes for 134 | On the Other Side of Fear is Amazing with Pat Flynn Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @PatFlynn #SmartPassiveIncome #Founder #Episode134 #Podcasts Give Leaders in the Trenches a review on iTunes!

The difference between Charismatic Leadership and Inspirational Leadership may seem subtle. A leader can be charismatic and inspire others. It also works the other way too. But Inspirational Leadership is focused more on the greater good, whereas as the Charismatic Leader is more inwardly focused on himself. Our guest today is Peter Docker who is colleagues with Best Selling Author, Simon Sinek. Both Peter and Simon are spreading a message around the world to inspire people to be extraordinary and to do work that is significant. This interview is filled with wisdom and insights on being authentic and real. Join me by listening to this episode. Get the show notes for 133 | Charismatic Leadership and Inspirational Leadership – Which Do You Want? with Peter Docker Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @peterdocker #InspirationalLeadership #Focus #Episode133 #Podcasts Give Leaders in the Trenches a review on iTunes!  

You hear it all the time: “share your real life.” Then you hear: “don't share too much.” Then you hear expert after expert with opinions that conflict with one another. Today's guest is Joel Comm.  Joel has a deep experience in all things internet marketing.  Today we focus most of the conversation about how to be authentic and real so that you can sell more. Get the show notes for 132 | Be Authentic to Improve Know, Like and Trust with Joel Comm Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @joelcomm #ExpertafterExpert #DeepExperience #Episode132 #Podcasts Give Leaders in the Trenches a review on iTunes!

Here is a strategy to improve your business by paying more attention to the people that already trust you.  Yes, the clients you have worked so hard to serve are your best source for natural growth.  Noah Fleming, author of Evergreen, shares with us strategies to improve loyalty and increase referrals.  We talk about some of the common mistakes that business owners make.  Noah also shares his top tip to growing his business.  I totally agree with this one approach as the most important for business owners. Get the show notes for 131 | Building a System for Referrals and Loyalty with Noah Fleming Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #GrowingBusiness #IncreaseReferrals #Episode131 #Podcasts Give Leaders in the Trenches a review on iTunes!

Think of this as a case study on the PROFITABLE NICHE where we explore the depth you can take a niched coaching business in 12 months. Jason Swenk is today's guest with a powerful story about the focus on your specific audience. Jason is a coach to digital agencies that strive to hit $1million in revenue and beyond. His fast track growth to $50,000 in sales per month (with only part-time help) is incredible. Discover what Jason had to let go of to reach this point plus what he believes are his critical factors to success. My hope is that Jason's story inspires you to take action to claim the clients that are ready for you and appreciate your work. Get the show notes for 130 | The Importance of The Profitable Niche with Jason Swenk Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @jswenk #Revenue #criticalfactorstosuccess #Episode130 #Podcasts Give Leaders in the Trenches a review on iTunes!

Do you want more leads for your business? Do you want more quality leads? Lean in to today's episode as I combine many of the episodes with quotes, stories and tips. This is about finding Your profitable niche for your business. There is a free gift at the end of this episode that will help you get more leads. I am super passionate about this episode since this is a huge part of my work with my clients. I am happy to share it with you and would love your feedback on this episode. Get the show notes for 129 | Finding Your Profitable Niche with Gene Hammett Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #QualityLeads #NicheforyourBusiness #Episode129 #Podcasts Give Leaders in the Trenches a review on iTunes!

As most entrepreneurs know all too well, disappointments are bound to happen. Knowing that the disappointments are coming can actually be a good thing. It does not mean you are bound to fail. Today's guest is Brian Smith. Brian is the founder of UGG. Yes, the iconic sheep skin boots that seem to be everywhere. Brian shares his story of getting that brand started. Over the first three years of this business, Brian saw many challenges. However, he shares how disappointments became his blessings. Join Brian and I in this episode so that you better prepare your business and your mindset for life's challenges. Get the show notes for 128 | How Disappointments Become Blessings with Brian Smith Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett ‏#Dissappointments #Mindset #Episode128 #Podcasts Give Leaders in the Trenches a review on iTunes!

Systems are critically important to your business. If you don't have systems, you are likely not as productive as you can be. This episode is not for everyone, but if you are are thinking of starting a podcast or you already have one, this will help you. I had to learn the hard way to come up with a system that worked for me. Well here it is. I share with you the step-by-step process I used to produce 3 episodes a week for 8 months. It includes the tools and tips I learned along the way. I am sure I could trim this a bit, but it works for me with ease. I actually used to think creating a podcast was hard, but after diving in, I complete it in under 45 minutes per episode. Get the show notes for 127 | My System to Produce My Podcast with Gene Hammett Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett ‏#BusinessSuccess #StepbyStepProcess #Episode127 #Podcasts Give Leaders in the Trenches a review on iTunes!

Hiring top players is critically important to your business success. Peter Voogd is a top coach to the Gen Y crowd. Peter gives us the key aspects to hiring young entrepreneurs. The surprising part of this discussion is that money is not even in the top 3 most important factors to getting top notched employees. Discover what is important and how you can attract young entrepreneurs to your business when you are ready to grow. Get the show notes for 126 | Why and How to Hire Young Entrepreneurs with Peter Voogd Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett ‏#BusinessSuccess #Entrepreneurs #Episode126 #Podcasts Give Leaders in the Trenches a review on iTunes!

Have you ever struggled to make payroll? Have you ever stressed over taking your business to the next level? Well, most entrepreneurs have been there before; however, it does not have to be that way. Drew Pearson, Owner of Ninja Multimedia, shares his journey so that it may help you. Drew took a chance by attending an event with me. Afterwards, we had one coaching session to fine-tune his strategy so that he could turn around his business. Drew has always done excellent work, (and gotten lots of referrals) but he needed to change his business development approach. Listen to Drew tell you how he turned around his business so that he could be proactive in his sales strategy. Get the show notes for 125 | A Case Study in Turning Around A Struggling Business with Drew Pearson Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett ‏#ProactiveStrategy #Entrepreneurs #Episode125 #Podcasts Give Leaders in the Trenches a review on iTunes!

Taking the stage is a privilege and an honor. The audience deserves all you can give them. Most speakers focus on the content so much that they forget the important aspects of the performance. Well, today is my privilege to share with you the interview with Amy Mead and Michael Port. Amy is a top ranked speaker coach and Co-Founder of Heroic Public Speaking (HPS). Michael is also a Co-Founder of HPS. Get the show notes for 124 | Speaking to Transform Your Business with Amy Mead and Michael Port Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @michaelport @AmyCroniseMead ‏#RankedSpeaker #SpeakerCoach #Episode124 #Podcasts Give Leaders in the Trenches a review on iTunes!

Productivity is a must in our busy, busy world. It seems to be a continuous struggle to get it all done. Do you start the day with a list and end the day with more on it than when you started? Our guest today is Erik Fisher who is the host of “Beyond the To Do List” podcast. Erik shares wisdom to getting more done in less time. Listen in to get more out of your day. Get the show notes for 123 | Being Productive on Purpose with Erik Fisher Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @ErikJFisher #Productivity #Struggle #Episode123 #Podcasts Give Leaders in the Trenches a review on iTunes!

Have you ever been told that what you wanted to accomplish is impossible? Well today's guest on the show was told her idea was impossible by countless numbers. At the age of 23, Molly Ola Pinney wanted to start a global non-profit that served the autistic children of the world. Yes, this is a big undertaking that had many challenges yet Molly would not accept that it was impossible. She kept focused on a vision that would empower a generation to understand and accept autism. I truly believe this is a story of the seemingly impossible to a journey that will inspire many to think big. Get the show notes for 122 | From Impossible to Inspired with Molly Ola Pinney Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #Challenges #Inspire #Episode122 #Podcasts Give Leaders in the Trenches a review on iTunes!

Don't be scared of writing a book. Don't let fear stop you. Kelly Epperson joins us today and she is an expert in writing, coaching and guiding leaders from the idea stage to a finished book. Kelly's mission is to help new authors by removing the fears of writing and making the book actually help you reach your goals. We explore the 3 questions that every author must understand before writing a book so that you are completely clear about why you are writing the book in the first place. Kelly has written 25+ books, some for New York Times bestselling authors, one that sold 3 millions copies. Don't miss this episode if you might want to write a book some day. Get the show notes for 121 | The 3 Questions You Must Understand Before Writing A Book with Kelly Epperson Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #ReachyourGoals #RemovingFears #Episode121 #Podcasts Give Leaders in the Trenches a review on iTunes!

Being curious is underrated. We grow up as children with curiosity raging inside of us. We ask questions to some of the simplest things; however, as we get older many of us replace curiosity with knowing. It is great to KNOW something, yet don't underestimate the value of being curious. Chris Guillebeau, NY Times and Wall St. Journal best selling author, shares how he uses “curiosity” to grow his business, create products and even write books. We talk about many other aspects of business growth too so join us and be sure to leave a comment too. Get the show notes for 120 | Growing a Successful Business Through Curiosity with Chris Guillebeau Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @chrisguillebeau #Curiosity #BusinessGrowth #Episode120 #Podcasts Give Leaders in the Trenches a review on iTunes!

Have you ever felt like quitting? Have you ever just wanted to give up on your dream of building your business? How about this one… you worked really hard for the chance to pitch your company and passion project to a group of investors with millions on national TV, yet it didn’t go your way. What would you do when those investors said “you should QUIT this project”? Lori Cheek shares her story of making it to Shark Tank (yes, the TV show)... Get the show notes for 119 | Not About to Quit with Lori Cheek Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @loricheeknyc #BuildingyourBusiness #Investors #Episode119 #Podcasts Give Leaders in the Trenches a review on iTunes!

Coaches, creatives and consultants- this episode if for you. You don’t sell a product. You sell a service that might be hard to describe. It is like selling the INVISIBLE. Angelique Rewers is a consultant to the corporate escapee. However, the word “consultant” just does not completely fit Angelique because she is so much more. Angelique is the CEO of The Corporate Agent where she helps other consultants sell more to other businesses. Listen in to this episode to discover a new perspective for your business as Angelique shares her journey of being in the trenches. Get the show notes for 118 | Selling the Invisible with Angelique Rewers Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @AngeliqueRewers #Coaches #Consultants #Episode118 #Podcasts Give Leaders in the Trenches a review on iTunes!

Not many business owners are willing to share with you the mistakes they made in the past. I think it is out of fear of how they will be perceived. I think that sharing our vulnerable areas actually can help us connect with people that want to know you better before doing business with you. Therefore in this episode, I share with you the three mistakes I realized in 2014. One of these has been the catalyst for my own growth in 2014. I hope it will help you. I also give you my pivots too. A pivot is a shift in direction, not a change in strategy. Then I share the successes I have had in 2014 that include some clients, my goals and even what I have done with the podcast. Listen in to the episode and let me know what pivots you have taken from your mistakes. Get the show notes for 117 | Mistakes, Pivots and Successes in 2014 with Gene Hammett Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #ConnectwithPeople #BusinessOwners #Episode117 #Podcasts Give Leaders in the Trenches a review on iTunes!  

It is common to hear people say “tell stories” to engage the listener. It is totally true. And yet rarely do you find the right story format to really impact your customer acquisition. Maggie Patterson is an expert storyteller and the best part is she shares her secrets about how to frame the story to help you acquire more customers. Maggie talks about what most people get wrong when telling their stories so make sure you don’t miss this episode. Discover the new rules of marketing beyond hero’s journey. Get the show notes for 116 | The Importance of Story Telling in Customer Growth with Maggie Patterson Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @magspatterson #StoryTeller #MarketingbeyondHerosjourney #Episode116 #Podcasts Give Leaders in the Trenches a review on iTunes!

Waiting for referrals or waiting for the market to change are just two ways that entrepreneurs get stuck in their comfort zone. This is a wake up call with Chris Hogan. Chris is part of the EntreLeadership team with Dave Ramsey and a regular contributor for the EntreLeadership podcast. Chris is a renowned speaker on leadership and financial education. We discuss the dangers of getting stuck in “comfort” and how to make the shift to significance. Chris also shares three simple and straightforward steps to financial freedom. Get the show notes for 115 | Breaking From Comfortable to Significance with Chris Hogan Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @ChrisHogan360 #FinancialFreedom #Comfort #Episode115 #Podcasts Give Leaders in the Trenches a review on iTunes!

Many people mistakenly interchange “money” and “value.” However, value comes first. Value is the relative worth of a service or product. Value is always from the perspective of the buyer. Our guest today is Bob Berg, Wall Street Journal bestselling author. Bob has written many books on sales and his perspective on value is critically important for leaders. Bob clarifies what he means with the quote “money is an echo of value.” Get the show notes for 114 | Money Is An Echo Of Value With Bob Burg Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @BobBurg #Value #Money #Episode114 #Podcasts Give Leaders in the Trenches a review on iTunes!

Everyone knows WHAT they do, some people know HOW they do it, and yet very few people know their WHY. The WHY is really the most important part. David Mead shares with us how to discover your big why. David is a business partner with a hero of mine, Simon Sinek. who also wrote one of my favorite business books- “Start With Why.” Simon and David have been taking this concept of “the WHY” to corporations for years now to help them define and understand this concept. This interview with David will help you understand the importance of knowing your WHY. Get the show notes for 113 | Discovering Your Big Why with David Mead Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @djmead #KnowingyourWHY #BusinessPartner #Episode113 #Podcasts Give Leaders in the Trenches a review on iTunes!

If you hate to sell, listen in here to this episode. Positioning yourself prior to the sale allows you to bypass the traditional sales process. Jack Mize, host of Influencers Radio, tells us how being the educator and the advocate allows you to eliminate the sales process. You probably understand what it takes to educate before the sale, but the “advocate” is someone that will really stand up for the success of their customers. Jack talks about positioning yourself as the authority simply by being an educator and advocate. Listen in to this episode to see what this means in your business. Get the show notes for 112 | How To Eliminate The Sales Process with Jack Mize Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @jackmize #TraditionalSalesProcess #Advocate #Episode112 #Podcasts Give Leaders in the Trenches a review on iTunes!

Adding new customers is the name of the game. There are many moving parts to growing a SAAS (Software As A Service) business to add those new customers. It takes savvy marketing and the ability to really solve a problem. Sujan Patel, VP of Marketing for When I Work, talks about the challenges of onboarding trial users-what not to do and the important aspects of success. Sujan shares the ins and outs he has learned to add 250,000 users in four years. Discover the fine line in marketing that Sujan had to learn the hard way. Get the show notes for 111 | Overcoming the Challenges of Customer Onboarding with Sujan Patel Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @sujanpatel #VPofMarketing #newCustomers #Episode111 #Podcasts Give Leaders in the Trenches a review on iTunes!

Understanding the strengths you have will help you grow your business faster than your weaknesses. When you develop your strengths to a point of mastery, you increase your chances of success. Scott Barlow with Happen to your Career shares how your strengths become the foundation to grow and move to higher levels of success. Listen in to understand and develop your strengths with this episode. Get the show notes for 110 | Understanding and Developing Your Strengths with Scott Barlow Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett  #FoundationtoGrow #UnderstandingtheStreghts #Episode110 #Podcasts Give Leaders in the Trenches a review on iTunes!

All leaders have a vision of the future that filters out distractions that come along with being an entrepreneur. Many times the vision does not come with the “how” of accomplishing it, because what they see is so big. Today, my guest Carolina Albano from Wholly Pops had a vision of a bright future where our children are empowered by natural food and healthy choices. Carolina’s journey has not been easy and her time in the trenches continues, but I wanted to share her story with you to inspire you to envision bigger where you don’t get stuck in the “how.” See how Carolina’s 100 year vision allowed her to break free of the trap of a job and become a social entrepreneur. After listening, check out the videos on The Wholly Pops KickStarter campaign. Get the show notes for 096 Carolina Albano | Using a 100 Year Vision to Drive You to Greatness Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @cfdalbano #Vision #SocialEntrepreneur #Episode096 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Content marketing is all the rage. To some people it’s just a buzzword, but content marketing real. I wholeheartedly believe in content marketing because creating valuable content for your website such as blogs, videos and audio (i.e., podcasts) is important to grow your business. Every business that has an online presence is judged by the content they publish or don’t publish. Get the show notes for 095 Gene Hammett | Why Content Marketing Is Not the Silver Bullet Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #ContentMarketing #Buzzword #Episode095 #Podcasts Give Leaders in the Trenches a review on iTunes!

Sales to many people represents the pushy and sometimes even the slimy. When you have even the slightest resistance to sales, you tend to look for ways to avoid it. Let me share a secret with you: this kind of thinking is hurting your business (and your bank account). Wes Schaeffer from The Sales Whisperer talks with me about Sales and the mindset that creeps into our heads causing us to make excuses about not making that sales call or even that follow- up call that is important to our business. Listen in to this interview to shift your sales into a new gear. Get the show notes for 094 Wes Schaeffer | Do You Believe Sales is a Dirty Word? Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #HurtingyourBusiness #Mindset #Episode094 #Podcasts Give Leaders in the Trenches a review on iTunes!

Many people have misconceptions about events. Not all events are three days and hundreds or thousands of people. In fact, events come in all sizes. Today we talk about small intimate events that can boost your business. Abbie Burhans with Event Foundations has worked in the hospitality industry for years and she now helps coaches (and others) organize their small events to showcase their brilliance. Listen in to this episode for a dose of creativity to grow your business. Get the show notes for 092 Abbie Burhans | The Power of Connecting Through a Live Event Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #misconceptionsaboutevents #growyourbusiness #Episode092 #Podcasts Give Leaders in the Trenches a review on iTunes!

Many entrepreneurs hold the common belief that “trying harder” will lead them to personal and financial success. They continue to try harder even though results are lacking. “Trying Harder” is not the solution. In fact, trying harder is the problem, because it keeps you from seeing what you need to see. Emily Chase Smith shares her journey from being a bankruptcy lawyer to becoming Financially Savvy. Emily talks about how she used to work harder to find her way (sound familiar?) to discovering the power of stepping back and gaining a new perspective. Get the show notes for 091 Emily Chase Smith | Trying Harder Is Not The Solution, It Is The Problem Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #TryingHarder #NewPerspective #Episode091 #Podcasts Give Leaders in the Trenches a review on iTunes!

I love podcasts. But I love being a podcaster even more. This is the best decision I have ever made for my business marketing and lead generation. There are so many advantages to having your audience listen to your voice (typically without the distraction of a screen). Where do you listen to podcasts? See what I mean. Listen in to this episode where I share how podcasting is creating “super fans” and what that means they are connecting with the audience in a deeper way than other platforms can offer. Also register for the next webinar on my podcast system (the tools, steps and tricks). Go to this URL for the next training: http://leadersinthetrenches.com/podcast. Get the show notes for 089 Gene Hammett | Power of Podcasting Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #Podcasting #ConnecttoAudience #Episode089 #Podcasts Give Leaders in the Trenches a review on iTunes!

Entrepreneurs get into business because of a skill and to solve problems. However, they rarely think of the mindset of being an entrepreneur. Your inner beliefs, values and possibility is all contained in your mindset. Michael Gerber, author of The E-Myth Revisited , shares his insights on being a successful entrepreneur. This episode dives deep into the thinking and the limitations we set for ourselves. Get the show notes for 088 Michael Gerber | Entrepreneur, Do You Know How Broken Your Mindset Is? Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @MichaelEGerber #InnerBeliefs #SuccesfulEntrepreneur #Episode088 #Podcasts Give Leaders in the Trenches a review on iTunes!

Building a business is not easy because there are so many skills, talents and other factors that impact your success. There are challenges that impede you and most of them are not external factors. Dr. Carri Drzyzga shares how a “true” coach has changed her trajectory of her business. Discover why Dr. Carri got a coach and see what that can do for you. Join me in the interview on Leaders in the Trenches. Get the show notes for 087 Dr Carri Drzyzga | The True Value of a Business Coach Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @DrCarriD #Coach #BuildingaBusiness #Episode087 #Podcasts Give Leaders in the Trenches a review on iTunes!

Do you know what keeps you from charging more for your services (and products)? In this episode, Joan Sotkin shares her discoveries that require your attention if you want to raise your pricing options. We talk about how emotions relate to money and even talk about the fear that it evokes. Join us for this episode, especially if you want to make more money. Get the show notes for 086 Joan Sotkin | What To Do To Charge More For Your Services Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @JoanSotkin #Brand #Marketing #Episode086 #Podcasts Give Leaders in the Trenches a review on iTunes!

Many people use the terms branding and marketing interchangeably. There is a difference…a BIG difference actually. Re Perez with Branding for the People shares his view of branding. Get the show notes for 085 Re Perez | Branding is not Marketing Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @bftpagency #Branding #Marketing #Episode085 #Podcasts Give Leaders in the Trenches a review on iTunes!

Yes, I had to put the word SEX in the title. In fact, this is a first here at Leaders in the Trenches. Its the first time we have ever discussed sex and we talk about it throughout the whole episode. Don’t worry…it’s not just for shock value either…SEX is a big part of this episode. Get the show notes for 084 Tony and Alisa DiLorenzo | What does Sex have to do with Business? Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @alisadilorenzo #Branding #Marketing #Episode084 #Podcasts Give Leaders in the Trenches a review on iTunes!