158 | How to Monetize with a Membership, with Jay Clouse
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Jay Clouse is The Creator's Creator. To date, his creator business has achieved $50,000 a month in revenue, 30,000 email subscribers, and 1.5 million downloads of his podcast, Creator Science.
Today, he’s sharing how he achieved a creator’s dream: building a profitable online membership product around his podcast. In this episode, he details his approach to creating the membership, called The Lab, and making it successful.
Expect to learn how to define your purpose, create value for members, determine pricing, keep members engaged, and MORE.
Tune in for his tips on conceptualizing, launching and growing a profitable membership product!
TOPICS DISCUSSED:
Jay’s experience in building membership
Using Discord to launch his first paid membership product
What defines a membership
Free versus paid communities
How to figure out what to offer in a membership
The Lab’s community and engagement
Obstacles in creating The Lab
Defining purpose, pricing, and platform
The stages of launching a membership
How The Lab rewards their most engaged members
Why Jay limits the number of members in The Lab
MORE FROM JAY CLOUSE:
Jay’s Build a Beloved Membership Course offers step-by-step guidance in conceptualizing, launching, marketing and growing your own membership!
Use this link to score a 10% discount.
Connect with Jay Clouse on Twitter
Listen to his podcast, Creator Science
MORE FROM KEVIN:
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Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!
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Subscribe to Grow The Show on Youtube
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