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Elevated Marketing Solutions
The team at Elevated Marketing Solutions discusses digital marketing, data, and so much more! Follow along as the small team at Elevated Marketing Solutions dissects everything you need to know about marketing.
Ep #52 - Google Search Console Introduces Reporting for Videos
This week the digital marketing team discusses Google Search Console and reporting videos. What does this mean for your website? If you have videos on your website, which most of us do, you will want to listen to this week's episode. Follow along to learn more about Google Search Console and video indexing.
11:1016/11/2022
Ep #51 - What are the Demographics of the Top Social Media Channels
This week, the digital marketing team talks about the top social media channels and the demographics on those channels. The demographics on social media channels should play a part in your strategy and deciding if a certain platform is right for your business. Follow along to learn more!
25:3309/11/2022
Ep #50 - What KPIs Matter with Organic Social Media
Are you posting organically on social media? If so, you'll want to listen to this week's episode. The digital marketing team talks about which KPIs matter when it comes to organic social media. Follow along to learn more!
15:2002/11/2022
Ep #49 - Apple Jumps into the Advertising Game
Have you heard? Apple has announced that they too will jump into advertising. What does this mean for everyday users? How about advertisers? Follow along as the digital marketing team talks about Apple joining the advertising game.
12:2326/10/2022
Ep #48 - How to Measure the Success of Your Email Marketing
Not sure how to measure the success of your email marketing? This week, the digital marketing team talks about measuring the success of your email marketing. There are many metrics that can tell a story of how your email marketing efforts are performing. Follow along to learn more!
14:3519/10/2022
Ep #47 - Tips for Creating Warm Audiences in the Facebook Ad Platform
What are warm audiences? How do you create a warm audience? Follow along as the digital marketing team talks about creating warm audiences in the Facebook Ad platform. There are many possibilities when creating warm audiences, listen to learn more!
14:3712/10/2022
Ep #46 - Tips for Creating Cold Audiences in the Facebook Ad Platform
This week, the digital marketing team talks about creating cold audiences in Facebook Ads. There are many ways to do so, follow along to learn about the endless possibilities when creating cold audiences. There are different research tactics and strategies to find the right cold audiences - listen to learn more!
19:1205/10/2022
Ep #45 - Making Your Marketing Funnel Easier with Email Automation
This week, digital marketing experts talk about email automations. What are email automations and how do they help your marketing funnel? There is a lot to explore with this topic. Follow along to learn about email automations and helping your marketing funnel.
13:0828/09/2022
Ep #44 - How to Drive Offline Events with Facebook and Instagram
This week, the digital marketing team talks about driving offline events with Facebook and Instagram. There are many ways to drive offline events, organically and with some ad budget. There are many components needed in order to get your audience through your funnel, follow along to learn more!
19:2321/09/2022
Ep #43 - Why Email Marketing is Part of the Ad Funnel
This week, the digital marketing team talks about email marketing and how it is part of the ad funnel. There is a lot that goes into email marketing, but even more comes before that. Follow along to learn more about email marketing and implementing it into your ad funnel.
18:3514/09/2022
Ep #42 - Google Analytics 4 vs Universal Analytics
This week, the team takes a deep dive into Google Analytics 4. There is a lot to go over with the transition from Universal Analytics to Google Analytics 4. Follow along to learn about Google Analytics 4 and what to look for when you begin your journey into Google Analytics 4.
18:4207/09/2022
Ep #41 - How to Choose the Marketing Objective for Google Ads
This week, the digital marketing team talks about Google Ads and how to choose the marketing objective. There are several types of Google Ads, and along with those options, come even more marketing objectives. It is important to know which objective is the best option for your campaigns. Follow along to learn more about Google Ads and marketing objectives.
19:4731/08/2022
Ep #40 - Tips and Tricks of Google Shopping Ads
This week the digital marketing team talks about Google Shopping Ads. What are they and how do Google Shopping Ads work? Follow along to learn about the tips and tricks of Google Shopping Ads!
16:0224/08/2022
Ep #39 - What You Need to Know About Pinterest Ads
Have you forgotten about Pinterest Ads? Or maybe you're hesitant to try Pinterest Ads? This week, the digital marketing team lays out all the information you need to know about Pinterest Ads. Follow along to learn the ins and outs of Pinterest Ads and how to use them to your advantage.
17:0917/08/2022
Ep #38 - E-Commerce and Holiday Marketing Tips & Tricks
Holiday Marketing already? That's right, it's not too late to start planning your holiday marketing. This is a big time for e-commerce. Follow along as the digital marketing team talks about e-commerce and holiday marketing.
27:0310/08/2022
Ep #37 - How to Choose the Best Bidding Strategy for Google Ads
This week the digital marketing team dives into a complicated topic. Google Ads has many ins and outs when it comes to bidding. Follow along as the team talks about the different bidding strategies and how to choose the right one for your campaign objective.
19:4803/08/2022
Ep #36 - Why Your Ad Strategy is a Moving Target
This week, the digital marketing team talks ad strategy and staying up to date. Digital marketing moves fast, will you keep up with it? Follow along as the team talks about ad strategy and ways to combat constant changes.
11:5227/07/2022
Ep #35 - Why Your Business Needs TikTok Ads
The digital marketing team talks about TikTok Ads and why your business should consider getting behind them. TikTok ads may fit your business more than you think. Follow along to learn more about the in's and out's of TikTok Ads.
20:4320/07/2022
Ep #34 - Why Your Business Needs Short Form Video
Are you still questioning short form videos? This week the digital marketing team talks about short form videos and why they are important for your online presence. Short form videos are moving quickly... Will you follow this marketing trend?
16:0013/07/2022
Ep #33 - Google Performance Max Campaigns: Adventures into Audience Only Targeting
This week is all about Google Performance Max Campaigns. In this episode, the digital marketing team talks about audience-only targeting and the ease of Google Performance Max Campaigns. Follow along for tips and tricks to this ad style!
20:0506/07/2022
Ep #32 - Top Google Ads Agencies Use These Optimization Techniques
This week, the digital marketing team talks about Google Ads and the best optimization techniques. Google Ads Agencies don't have a book of written rules for Google Ads optimization, but there are techniques that can help elevate your results. Follow along to learn about optimizing Google Ads.
15:3629/06/2022
Ep #31 - Tips for Facebook Ad Creative
There are many different routes to take when it comes to Facebook Ad Creative - that's what makes it fun! However, there are universal tips that can help when it comes to improving results. This week, the digital marketing team talks about Facebook Ad Creative and all of the steps you can take to improve your results and overall boost your business. Follow along for more insight!
11:0822/06/2022
Ep #30 - Connected TV Ads for Small Businesses
This week, the digital marketing team talks about Connected TV ads. Connected TV ads have a high success rate, and are manageable for small businesses. Follow along for tips and tricks when it comes to Connected TV ads.
17:0815/06/2022
Ep #29 - Compelling Words to Use in Your Marketing
Did you know that buyers' behavior is based on emotion? It is important to know that the words you use in your marketing do in fact impact a buyer's decision. Messaging requires attention to detail and strategic intention. This week, the digital marketing team talks about compelling words to use in your marketing. Follow along for guidance for tugging on emotions in your marketing.
13:0708/06/2022
Ep #28 - Creating the Best Converting Google Ads Landing Pages
Are you having trouble building landing pages that will convert for Google Ads? This week, the digital marketing team talks about building landing pages for Google Ads. There is more that goes into a landing page than you may think. Follow along as the digital marketing team lays out all you need to know about converting landing pages for Google Ads.
13:2801/06/2022
Ep #27 - Best Tools for Identifying Your Target Audience
Finding the right target audience is imperative to your marketing strategy. This week, the digital marketing team talks about finding a target audience. There are several tools you can use to find the right target audience.
10:5225/05/2022
Ep #26 - SEO Trends that You Need to Pay Attention to
Expanding on SEO is crucial to your online presence. Do you want to find success in your SEO efforts? Listen to the digital marketing team talk about SEO trends that you should be paying attention to.
14:4218/05/2022
Ep #25 - Should Ad Agencies Focus on ROI?
ROI, we all want it. However, should that be the only focus that ad agencies set out to achieve? Follow along this week as the digital marketing team talks about ROI and all of the things that play into it.
09:3411/05/2022
Ep #24 - How To Get the Best Facebook Ad Cost
This week, the digital marketing team talks about Facebook Ads and how to get the best ad cost. As with anything, there is always a strategy that takes place. Follow along as the digital marketing teams lays out the best practices to get the best Facebook Ad cost.
13:4804/05/2022
Ep #23 - How Do Ad Agencies Decide Ad Budgets
Deciding on an ad budget is much more than picking a number. Ad agencies have many things to consider before deciding on an ad budget. If you aren't sure where to begin, then you've come to the right place. Follow along as our digital marketing team talks about the strategy that is needed when deciding on an ad budget.
10:4627/04/2022
Ep #22 - How an Ad Agency Chooses an Ad Platform
Choosing an ad platform isn't a decision to make on the fly. As an ad agency, we make sure that we are using our clients' ad budget wisely. Choosing an ad platform comes with a lot of strategy - which is what we happen to do best! There are many things to take into consideration when choosing an ad platform. Follow along as the digital marketing team walks you through choosing an ad platform to get results.
11:5120/04/2022
Ep #21 - What to Expect from Your Google Ads Agency
Not sure what to expect from a Google Ads Agency? We've got you covered. Follow along as the digital marketing team talks about Google Ads and what we do for our clients. A lot goes into Google Ads, and we may just have the secret formula to success!
12:5713/04/2022
Ep #20 - Native Advertising: The Hidden Secret
This week the digital marketing team talks about native advertising. Native advertising might be one of the best-kept secrets in digital marketing. Follow along as the digital marketing team talks about native advertising.
12:3306/04/2022
Ep #19 - How Displays Ads Help Your Marketing Funnel
This week, the digital marketing team talks about displays ads. If you aren't sure what display ads are, you've come to the right place. Also, the team discusses how display ads help your marketing funnel. Follow along to get all the details!
14:0530/03/2022
Ep #18 - Being Successful with YouTube Ads
Not sure where to begin with YouTube ads? Follow along as the digital marketing team talks about being successful with YouTube ads. This week, the team goes over YouTube ads and everything you need to get the best results.
10:4323/03/2022
Ep #17 - Your Guide to Advertising on Podcasts and Streaming Radio
In this week's episode, the digital marketing team teaches you how to advertise on podcasts and streaming radio. However, it doesn't stop there, there is always more to explore in digital marketing. Follow along to get more insight on podcast and streaming radio ads.
11:0409/03/2022
Ep #16 - What Does Website Messaging Mean?
This week, the digital marketing team talks about website messaging. What is website messaging? Website messaging is more important than you may think. Follow along to learn what you need to know about website messaging.
08:5302/03/2022
Ep #15 - How Can We Find Your Audience With Connected TV Ads?
Follow along as the digital marketing team talks about finding audiences in Connected TV ads. There are many data outlets when it comes to targeting. Here are some of our best practices.
10:3623/02/2022
Ep #14 - How to Make the Most of Local SEO
Follow along as the digital marketing team talks about local SEO. In this episode, you will get the best strategies and tips to make the most of your local SEO.
11:5916/02/2022
Ep #13 - How Does Content Marketing Help Your SEO?
This week, the digital marketing team explains how content marketing helps SEO. What is considered content marketing? Find out all you need to know on this week's episode.
08:3309/02/2022
Ep #12 - How to Beat the Algorithms
This week, the digital marketing team talks about algorithms. What are algorithms? Can we beat algorithms? Follow along to learn all about algorithms.
09:1102/02/2022
Ep #11 - Google Webmaster Guidelines: What's that?
This week, the team talks about Google Webmaster Guidelines. Everything from what these guidelines are to what we look at is explained in this episode.
08:2226/01/2022
Ep #10 - What 2022 PPC Trends Should We Know About?
Follow along as the team discusses 2022 PPC trends. What should we watch for? How should we use these trends? Get all of the answers here.
08:0519/01/2022
Ep #09 - How To Find Your LinkedIn Audience
This week, our digital marketing team talks about LinkedIn audience targeting. Not sure where to start? Don't worry, we have a lot to say about LinkedIn audience targeting.
08:5312/01/2022
Ep #08 - Top Facebook Ads Metrics Your Agency Should Be Watching
Follow along as the team discusses Facebook Ads and the metrics that are important. Facebook Ads are not a "set it and forget it" listen to hear why.
10:3805/01/2022
Ep #07 - How to Build Your Email List
This week, the Elevated team talks about building an email list. Strategizing ways to build your email list is effective and crucial when it comes to email marketing.
08:0329/12/2021
Ep #06 - How to Create a Landing Page that Will Convert
This week, the Elevated team talks about landing pages. What is a landing page? What should a landing page do? How do you get a landing page to convert? Follow along as the team answers these questions.
06:5922/12/2021
Ep #05 - How Marketing and Sales Go Together
This week, the Elevated team discuss how marketing and sales work together. Can you have sales without marketing? Follow along to learn more!
09:4815/12/2021
Ep #04 - Google Smart Campaigns: Everything You Need to Know
This week, the team introduces a new member to the podcast. Follow along as the Elevated team discusses Google Smart Campaigns. There is a lot to cover here!
07:4608/12/2021
Ep #03 - Why You Should Always Be Marketing
This week, Jennifer, Todd, and Brenna discuss why consistently marketing is so important. Follow along as the team discusses the importance of marketing, and different marketing tactics.
07:5524/11/2021