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The Elevate Your Event Podcast is where we talk about how to plan and execute an unforgettable event that will dazzle your guests and generate more income for your organization.
From fundraising and securing trendy auction items, to event production and logistics, get the best tips and advice from seasoned fundraising and event professionals who have been in your shoes.
Engaging Corporations Beyond Events with Heather Nelson, BridgeRaise
In this episode of the Elevate Your Event podcast, Heather Nelson, president and lead consultant at BridgeRaise, dives deep into the world of corporate fundraising. Heather highlights how to build sustainable partnerships between nonprofits and corporations by aligning values and objectives for maximum impact. She shares insights on creating compelling sponsorship packages, maintaining strong relationships beyond just the event day, and nailing the art of pricing and value propositions. Plus, Heather offers practical, actionable advice for organizations ready to kickstart or elevate their corporate fundraising game.TakeawaysCorporate partnerships can lead to more sustainable revenue for nonprofits.Alignment of values between charities and corporations is crucial for successful partnerships.Building relationships is key to securing corporate sponsorships.Events should be seen as part of a larger partnership strategy, not just standalone opportunities.Understanding what to offer and how to price it is essential for fundraising success.Engaging employees through volunteerism can enhance corporate partnerships.It's important to maintain communication with corporate partners throughout the year.Planning for corporate sponsorships should start well in advance of events.The fundraising process requires intention and strategic thinking.Small events can be effective for relationship building with corporate sponsors.Chapters03:02 Understanding Corporate Partnerships05:58 Building Sustainable Relationships09:06 The Role of Events in Fundraising11:50 Strategizing Corporate Sponsorships15:08 Pricing and Value Propositions17:51 Navigating Corporate Budgets20:48 The Art of Fundraising23:59 Maintaining Engagement Beyond Events27:05 Getting Started with Corporate FundraisingEpisode Links:https://www.bridgeraise.com/https://www.linkedin.com/in/nelsonheather/ Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
36:2220/11/2024
Spreadsheets, GenZ Slang, and Snappy Auctions – Fun with AI at Handbid!
In this hilarious and practical episode of Elevate Your Event, Jeff Porter, CEO of Handbid, is joined by Elise Druckenmiller and the newest Handbid team member, Mikaela Roth, who brings her GenZ flair to the mix. Together, they dive into the power of AI (specifically ChatGPT) and explore how it can take the busywork out of planning auctions. From generating auction item descriptions dripping in GenZ slang to streamlining event spreadsheets, this episode will have you laughing and learning in equal measure.Along the way, the crew discusses auction themes, item bundling, and pro tips for placing the paddle raise at just the right moment to maximize donations. Whether you’re an event planner looking to spice things up or just here to learn what “Riz” and “big mood” mean, this episode has something for everyone!TakeawaysAI for Auctions: How ChatGPT can clean up your item spreadsheets, generate starting bids, and even suggest categories.GenZ Slang for Auctions: Transforming item descriptions to be lit with terms like “big mood,” “no cap,” and “flex.”Themes Galore: Brainstorming creative ideas like “Tropical Ties and Tacos” and “Gatsby on the Green” to keep events fresh.Pro Fundraising Tips: Why moving the paddle raise before the live auction could boost engagement and donations.AI Image Creation: Learn how ChatGPT can help generate item images.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
37:5006/11/2024
Harnessing Technology for Nonprofit Success with Ashish Malik, 108 Ideaspace
In this insightful episode of Elevate Your Event, we dive into the transformative role of technology for nonprofits with Ashish Malik, co-founder and CEO of 108 Ideaspace. Ashish shares over 20 years of experience helping nonprofits and associations modernize their tech stacks, improve donor engagement, and achieve their missions. We explore everything from the importance of finding the right donor management systems to trends like AI that are reshaping nonprofit operations.Ashish emphasizes that nonprofits often struggle with the balance of investing in technology while maintaining cost efficiency. He offers practical advice on how nonprofits of all sizes can maximize their digital presence, manage donor relationships, and create a seamless fundraising experience. Plus, we tackle the ongoing challenge of capturing and leveraging donor data to make informed decisions that lead to greater impact.TakeawaysTech for Impact: Nonprofits need to view technology as an investment that drives greater returns in donor engagement and operational efficiency.Custom Solutions: Every nonprofit is unique, and there’s no one-size-fits-all solution. Ashish discusses the importance of choosing the right tech stack tailored to the organization’s specific needs.Donor Experience Matters: From optimizing the user experience on donation pages to using data to retain donors, nonprofits can unlock significant potential with the right strategies in place.AI’s Emerging Role: While still developing, AI offers exciting possibilities for improving fundraising efficiency and predicting donor behaviors.Data is King: Capturing, storing, and using donor data effectively is crucial for long-term success in nonprofit fundraising.Chapters00:00 Introduction and Overview05:24 Building and Improving Nonprofit Systems09:22 The Importance of Investing in Nonprofit Technology13:43 Measuring Impact and Communicating with Donors20:08 Trends and Changes in the Nonprofit Sector24:04 Implementing Artificial Intelligence in Nonprofits26:36 The Power of Data and Analytics29:17 Preparing for the Future of Nonprofit Technology33:10 Conclusion and Final ThoughtsEpisode Links:https://www.108ideaspace.com/https://www.linkedin.com/in/ashishmalik2/ Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
34:5423/10/2024
The Power of Storytelling in Event Marketing with Howard Adam Levy
In this episode of the Elevate Your Event podcast, Howard Adam Levy, founder of Red Rooster Group, dives into the critical role of storytelling and strategy in event marketing. He stresses the importance of clearly conveying your organization’s mission and impact to forge stronger connections with donors. Levy also recommends reframing your cause to resonate more deeply with your audience. Additionally, he highlights the importance of gathering and using data to build ongoing relationships with donors after the event. His advice encourages organizations to think outside the box and track the success of their events effectively.TakeawaysClearly communicate your organization's mission and impact to donors and attendees.Reframe the issue or cause to create a stronger connection with your audience.Capture and utilize data to cultivate relationships with donors beyond the event.Think creatively and measure the effectiveness of your events.Chapters02:02 Maximizing Events and Engaging the Audience06:39 Understanding the Purpose of Events08:48 Engaging the Community and Cultivating Relationships10:43 Developing a Strategy for Events13:14 Using Storytelling and Mission Moments17:48 Showing Donor Appreciation and Cultivating Relationships25:28 Reframing the Issue: Creating a Stronger Connection29:59 Thinking Creatively and Measuring Event Effectiveness34:18 Parting Words of Advice and Contact InformationEpisode Links:https://redroostergroup.com/https://www.linkedin.com/in/howardadamlevy/Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
37:4609/10/2024
The 7 Phases of a Successful Capital Campaign with Sarah Plimpton
In this episode of Elevate Your Event, we dive into the world of capital campaigns with Sarah Plimpton, Director of Client Happiness at Capital Campaign Pro. Sarah breaks down the seven key phases that every nonprofit should know when planning a capital campaign. From early-stage planning to the all-important “quiet phase” and the art of the big public kickoff, Sarah offers actionable insights to make your next campaign a success. Whether you’re building a new facility or expanding programs, these tips will help you secure those big donations while fostering donor confidence. Plus, we talk about the importance of a well-thought-out stewardship phase, ensuring long-term donor relationships!If you’re looking to take your nonprofit’s fundraising to the next level, you won’t want to miss this episode! 🎙️Takeaways:What is a Capital Campaign?: A special fundraising initiative designed to propel an organization to a new level, often for building expansions, program growth, or endowment boosts.The 7 Phases of a Capital Campaign:Pre-Campaign Planning: Get your ducks in a row before announcing anything.Feasibility Study: Test the waters with potential donors to gauge support.Campaign Planning: Refine your plan based on donor feedback.Quiet Phase: Secure 65-80% of your goal before making a public announcement.Kickoff Phase: Announce your campaign to the broader community.Public Phase: Close the fundraising gap with public events and outreach.Stewardship Phase: Thank donors, share successes, and keep the momentum going.Kickoff Events: Tailor your event to reflect your organization’s culture—whether it’s a school playground or a formal gala, keep it authentic.Avoiding Pitfalls: Don’t overlook guest experience, and always have a solid follow-up plan ready before your event.Episode Links:https://capitalcampaignpro.com/ https://www.linkedin.com/in/sarahplimpton/ Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
38:3225/09/2024
From Vision to Action: How EOS Can Transform Your Nonprofit with Jay Strear
Welcome back to another episode of Elevate Your Event! Today, we’re thrilled to have Jay Strear in the studio—a nonprofit veteran with over 30 years of experience. Jay’s here to share his journey from leading a statewide nonprofit to becoming an EOS implementer. If you’ve ever wondered how to turn your big ideas into actionable steps, this episode is for you.We’ll dive into the Entrepreneurial Operating System (EOS) and how it can help nonprofits like yours stay focused and get results. Forget about those strategic plans that end up collecting dust—Jay explains how to keep your team on track, day by day, and quarter by quarter. We also chat about the importance of dynamic strategic planning and how to stop your team from constantly “putting out fires” so you can actually move forward.Whether you’re a nonprofit leader or just looking for ways to streamline your operations, this conversation is packed with practical advice and real-world examples to help you make a bigger impact.TakeawaysFrom Planning to Doing: Why most strategic plans fail and how EOS can help you keep your nonprofit moving in the right direction.Setting Quarterly Goals (Rocks): How to set meaningful objectives that keep everyone on the same page.One Team, One Voice: The importance of healthy leadership dynamics and how to avoid those dreaded “side conversations.”Getting Ahead of Problems: Learn how to predict and prevent issues before they turn into crises.Engaging Your Board the Right Way: Tips on keeping your board focused on strategy and governance, not micromanaging.Episode Links:https://www.linkedin.com/in/jay-strear/https://www.eosworldwide.com/jay-strearIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
46:0011/09/2024
Turning Pages, Raising Funds: How Read-A-Thon is Revolutionizing School Fundraising with Stephanie Davern
In this episode, Stephanie Davern, Vice President Sales and Marketing for Read-A-Thon, shares insights on school fundraising and the importance of fostering a love for reading among students. She delves into the challenges of promoting reading in today’s digital age and how making it fun and inclusive can make all the difference. Read-A-Thon offers a unique platform that helps schools track reading minutes and donations, all while students participate in a global reading event. The built-in competition and incentives motivate kids to read more while raising money for their schools.Stephanie also highlights the effectiveness of peer-to-peer fundraising and how a little friendly competition can boost donations. The discussion shifts to the rise of virtual fundraisers and their advantages over traditional in-person events. With platforms like Read-A-Thon, fundraising becomes easier and more successful, thanks to the simplicity, engagement, and ease it brings to everyone involved. From the use of incentives to the power of competition, this episode explores how to maximize participation and fundraising results.TakeawaysPromoting reading in the digital age requires making it a fun and inclusive activity.Read-A-Thon provides a platform for schools to track reading minutes and donations.Competition and incentives motivate students to read more and raise funds for their schools.Peer-to-peer fundraising and friendly competition can drive donations and increase participation. Virtual fundraisers have proven to be successful and sometimes even more effective than traditional in-person fundraisers.Read-A-Thon offers an easy and efficient way for schools and organizations to raise funds through reading.Providing incentives and creating a sense of competition can motivate participants and drive fundraising efforts.Making fundraising easy for everyone involved, including schools, students, and donors, is crucial for success.Main Topics06:23 Changing the Fundraising Narrative08:13 Read-A-Thon's Platform and Features11:27 Inclusivity and Participation in Read-A-Thon15:55 Competition and Leaderboards20:30 Overcoming Resistance to Change in Fundraising24:13 Read-A-Thon: Easy and Efficient Fundraising27:10 Motivating Participants with Incentives and Competition29:38 The Importance of Easy FundraisingEpisode Links:https://www.read-a-thon.com/ https://www.linkedin.com/in/stephanie-davern73/ If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
44:2228/08/2024
Creating Immersive Event Experiences with Joey Goone, Utopia Experience
Join Joey Goone from Utopia Experience as he delves into the art of creating immersive events in this engaging episode. Joey introduces the 3C model, highlighting why people attend events: content, connection, and community. He emphasizes the importance of understanding the neuroscience and psychology behind gatherings to create environments where attendees feel safe and valued.Discover exceptional arrival experiences and innovative uses of technology to personalize events. Handbid shares insights on the crucial role of check-in in making guests feel known and welcomed. This episode underscores the importance of considering every detail of the event experience, from parking and signage to entrance ambiance and overall atmosphere, aiming to make attendees feel appreciated.Joey also touches on the costs of crafting immersive experiences and the necessity of measuring their return on investment. Real-world examples include guided art museum tours, interactive video showcases, and themed entrances. The conversation wraps up with a reminder to continually listen to attendees and improve the event experience. Tune in for valuable tips on elevating your events to the next level!TakeawaysCreating immersive experiences at events involves understanding the neuroscience and psychology behind why people gather.The 3C model (content, connection, and community) explains why people come to events.Exceptional arrival experiences, such as personalized greetings and interactive activities, can help attendees feel safe and appreciated.Technology can be used to capture information and personalize the event experience.Check-in is an important part of the connection piece and should make guests feel known and welcomed. Event planners should consider the entire experience, from parking to the entrance, to create an immersive and exceptional event.Immersive experiences can create a sense of community and connection among attendees.The cost of creating immersive experiences can vary, but there are ways to design impactful experiences without breaking the budget.Measuring the return on investment and attendee satisfaction is crucial to ensure the success of immersive events.Continuous improvement and listening to attendees' feedback are essential for creating exceptional event experiences.Main Topics01:16 Creating Immersive Experiences: Understanding the Why03:32 The 3C Model: Content, Connection, and Community09:24 Exceptional Arrival Experiences: Making Guests Feel Safe and Appreciated13:17 Personalization through Technology: Capturing Information and Enhancing the Event Experience17:00 Check-In as a Connection Piece: Making Guests Feel Known and Welcomed25:01 Thinking About the Entire Event Experience26:01 Creating Immersive and Exceptional Experiences27:04 The Importance of Intentional Connection Moments28:43 Examples of Immersive Experiences33:28 Measuring the Return on Investment38:23 Listening to Attendees and Continuous ImprovementEpisode Links:https://www.utopiaexperience.com/https://www.linkedin.com/in/joey-goone-58225758/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
42:4314/08/2024
Building Affinity and Community through Events with Queen Bee Fundraising
Join A.J. Steinberg, a seasoned fundraiser and event producer, as she unveils her distinctive approach to nonprofit event planning. A.J. underscores the significance of events as pivotal moments to foster community and build affinity for organizations. She delves into the post-event stewardship process, stressing the necessity of personalized thank-you messages and consistent follow-up communication.A.J. also emphasizes the importance of capturing attendee information to expand mailing lists and cultivate potential donor relationships. She shares innovative strategies for engaging younger donors and the concept of "friendraiser" events to build a network of supporters.One major challenge discussed is filling sponsor tables. A.J. suggests an inventive solution: offering sponsors the option to gift their tables back to VIPs or families of honorees, adding value and enhancing the event experience.Don’t miss out on A.J.’s expert tips and transformative ideas that could elevate your next event from ordinary to extraordinary!TakeawaysEvents are an opportunity to build affinity and community for the organization.Personalized thank-you messages and follow-up communication are crucial for post-event stewardship.Capturing names and emails at events helps expand the organization's mailing list and build relationships with potential donors.Engaging younger donors through friendraiser events can help establish long-term relationships.Offering the option for sponsors to gift back their tables can help fill sponsor tables and avoid empty seats. Consider gifting back sponsorships to those who may not be able to afford themThe OneGo Foundation provides critical gap funding for first respondersAuctions can be an entry point for new donors and a way to engage attendeesEvent organizers should be open to trying new strategies and adapting their eventsSequencing and timing are crucial in creating successful fundraising eventsMain Topics01:10 Building Affinity and Community through Events03:33 Capturing Names and Emails for Relationship Building06:03 Engaging Younger Donors through Friendraiser Events08:32 Filling Sponsor Tables with Strategic Onboarding20:47 The Impact of the OneGo Foundation: Supporting First Responders23:11 The Evolving Role of Auctions in Fundraising Events29:10 Embracing Change: Trying New Strategies for Success31:02 Sequencing and Timing: Keys to a Successful Fundraising EventEpisode Links:https://www.queenbeefundraising.com/https://www.linkedin.com/in/ajsteinbergproductions/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
37:4531/07/2024
Unlocking School Fundraising Potential with Schoolfundr
In this episode of "Elevate Your Event," we chat with Connor Thinnes from Schoolfunder about making school fundraising a breeze. Schoolfundr is a game-changing online platform designed to help schools and their groups raise more money and keep more of what they raise. They do this with a unique optional tip model that lets schools keep a whopping 97% of the funds. How cool is that?We also dive into how the platform makes it super easy for donors by accepting both online and offline donations. Plus, Connor introduces us to Schoolfundr Plus, a fantastic suite of tools for athletic directors and administrators to stay on top of their fundraising game. Don't miss out on this episode to learn how Schoolfundr is shaking up the world of school fundraising!TakeawaysSchoolfundr is an online fundraising platform that helps schools and their groups raise more money and keep more of the funds they raise.They have a unique economic model that allows schools to keep 97% of the funds they raise by using an optional tip model instead of taking platform fees.The platform allows for both online and offline donations, making it convenient for donors.They offer School Fundr Plus, a suite of tools for athletic directors and administrators to oversee fundraising efforts.Activity-based fundraisers, such as lift-a-thons and servathons, are becoming more popular and can be combined with peer-to-peer fundraising to engage participants and donors.Competition can be a fun and effective way to motivate participants and increase fundraising results.Data security is a top priority for Schoolfundr, and they do not sell or market anyone's data.Main Topics02:19 The Unique Economic Model of Schoolfundr09:18 Donor Experience and Payment Options13:23 Comparing Different Fundraising Models23:42 Activity-Based Fundraisers and Tracking Donations27:44 Telling a Compelling Story for Fundraising Success33:29 School Fundr Plus: Tools for Oversight and Data Management36:53 Pricing Model and Data SecurityEpisode Links:https://www.schoolfundr.org/https://www.linkedin.com/in/connor-thinnes/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
37:2617/07/2024
After the Derby: Transforming Events with Tech and Creativity - Derby Day Part 4
Tune in to this special episode of "Elevate Your Event," where we wrap up the Derby Event series with a final behind-the-scenes look at the Prader-Willi Syndrome Association Derby event. We'll revisit how cutting-edge tech and creative pre-event fundraising ideas turned this event into a huge success.Join us as we highlight the magic of mobile bidding apps, Handbid ticketing systems, and the smart logistical tweaks that helped hit our goals. We'll also talk about how paying attention to little details like auction item placement and vendor stall locations made a big difference for attendees.From selecting the perfect venue to collaborating seamlessly with vendors, 17 years of event management experience shine through as we discuss the evolution of non-profit fundraising events. This episode is packed with tips and inspiration, perfect for anyone looking to elevate their events. Don't miss out on this comprehensive recap!Main Topics00:04:01: Reflecting on the Event00:10:47: Pre-event Fundraisers00:15:58: Event Recap00:18:06: Importance of Vendors Collaboration00:21:22: Gathering Feedback via survey QR Code00:24:15: Handling Complaints and Feedback00:25:52: Event Money ManagementIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
28:5603/07/2024
Auction Mastery: Tips and Tricks with Kevin Spykerman
Join us as we sit down with Kevin Spykerman to chat about all things auction items and the secrets to getting them. We dive into why presentation and service can make or break your auction packages. Kevin shares some top-notch tips on how to get board members involved and leverage their connections, emphasizing the need for clear direction and accountability.We also talk about the perks of consignment items and why quality and service are king in the auction world. You'll hear strategies to boost your fundraising efforts through live auctions, including how to read your audience and tailor items to their interests and spending power. Plus, we discuss offering unique, once-in-a-lifetime experiences that people can't just buy anywhere.We also tackle the tricky task of selling items like artwork and gift cards, offering up creative ideas to make them more appealing. This episode is packed with insights and tips to help you host a successful live auction. Don't miss it!TakeawaysConsignment items can be a valuable tool in fundraising events, but it's important to choose quality packages and provide excellent service to winning bidders.When soliciting items, it's helpful to provide direction and a shortlist of categories to board members, leveraging their networks and connections.Accountability is crucial in the process of soliciting items, and board members should be actively involved in securing donations.Presentation plays a significant role in the success of auction items, and utilizing videos and other visual materials can enhance the bidding experience.Service and attention to detail are essential when working with auction packages, ensuring that the items are fulfilled as described and providing excellent customer support. Understand your audience and tailor auction items to their interests and spending capacity.Offer unique and once-in-a-lifetime experiences that cannot be easily purchased elsewhere.Consider the challenges of selling certain items, such as artwork and gift cards, and explore alternative approaches to make them more appealing.Engage professional writers to create compelling item descriptions for your auction.Reach out to experts in the field, like Kevin Spykerman, for advice and guidance on maximizing fundraising efforts through live auctions.Main Topics00:00 Introduction and Setting the Topic02:41 Quality and Marketing of Auction Packages05:10 New Resources for Nonprofits08:01 The Power of Video in Auction Presentations10:12 Process of Determining Packages for Events15:28 Importance of Service and Reliability in Consignment22:09 Soliciting Items from Board Members24:58 Accountability and Leveraging Board Networks27:40 Maximizing Fundraising Efforts Through Live Auctions29:42 The Power of Unique Experiences in Live Auctions31:44 Having Underwriters to Maximize Auction Items35:26 The Most Expensive Items Sold in Live Auctions39:04 Adding Value to Auction Items40:58 Challenges and Alternatives for Selling Certain Items43:26 The Limitations of Selling Services in Auctions46:47 The Importance of Compelling Item Descriptions49:42 Expert Advice for Successful Live AuctionsEpisode Links:https://www.linkedin.com/in/kevinspykerman/https://www.auctionpackages.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
50:1219/06/2024
Adopting New Technology for Established Nonprofits
In this episode of "Elevate Your Event," we dive into the exciting world of advanced technology strategies and their transformative impact on nonprofit events. Join us for another NXUnite panel discussion on using cutting-edge tools to elevate your events and boost donor engagement for maximum impact.Discover how to choose the best technology solutions that perfectly align with your mission and goals, enhancing event efficiency and effectiveness. We also explore the power of multichannel communication strategies, emphasizing the importance of diversifying your approach to keep donors engaged and connected.We also venture into the future of nonprofit tech, highlighting how automation and AI can revolutionize traditional processes, freeing up your time for more meaningful engagement and strategic planning. Tune in for an inspiring and informative discussion on the future of nonprofit events!Main Topics00:02:24: Technology to maximize their impact00:06:54: Best practices for selecting tech solutions00:12:08: Nonprofits and technology for donor engagement and longevity00:17:46: Managing resistance during technological changes21:53: Adaptability and selling to stakeholders.25:47: Tech usage and habits of different age groups.28:04: Mistakes or challenges faced by established nonprofits with tech adoption.35:37: Staying updated with tech trends without trying to adopt everything.00:44:39: Emerging Tech Trends and InnovationsIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
50:1505/06/2024
Why Your Fundraising Event Needs a Professional Planner with Adrienne Coffey
Tune in to this engaging episode of "Elevate Your Event" where we chat with event planning expert, Adrienne Coffey. Adrienne shares her insights on how a professional event planner can transform your fundraiser from standard to standout.We discuss the importance of strategic planning, enhancing guest engagement, and incorporating technology to improve the overall event experience. Adrienne also offers tips for ensuring smooth guest check-ins and maintaining high energy levels throughout the event.This episode is packed with valuable advice to help you organize a memorable and effective fundraiser. Don’t miss out—listen now and learn how to elevate your next event!Main Topics00:02:12: Adrian's journey into event planning00:06:14: Goals and measures for successful event00:13:26: Challenges faced during event planning00:15:59: Dealing with old methods and resistance to change00:18:38: The importance of planning committees and board input00:22:43: Tips for event success00:27:37: Adjusting event plans due to scheduling conflicts00:32:06: Discussions on Event Bidding00:35:02: Importance of Hiring an Event Planner00:43:52: Allocating Time for Donor InteractionEpisode Links:https://www.touchofblissevents.com/https://www.adrienneco.com/https://www.linkedin.com/in/adrienne-coffey-4258a223/https://compassrosefloral.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
46:2322/05/2024
Creating Authentic Partnerships with Influencers - Nick Lynch, Collidescope
Hey folks! Welcome back to another episode of Elevate Your Event. Today, we're diving into the world of influencer marketing for nonprofits with Nick Lynch, the mastermind behind Collidescope.Nick's here to share some insider insights on how Collidescope is shaking things up by connecting nonprofits with corporate partners and influencers to turbocharge their message. We're talking about boosting awareness, driving engagement, and inspiring action.We'll be delving into Nick's playbook for finding and recruiting influencers – he's all about donated posts and a bit of friendly bartering. Plus, he's dropping gems on why it's crucial to measure the impact of influencer campaigns and customize content for different platforms.Bottom line? This chat is packed with wisdom on how influencer marketing can make a real difference for nonprofits. Let's dive in!TakeawaysInfluencer marketing can be a powerful tool for nonprofits to amplify their message and drive awareness, engagement, and action.Nonprofits can connect with influencers who align with their mission and have an interest in their cause to create authentic partnerships.Strategies like donated posts, bartering, and co-marketing opportunities can help nonprofits engage influencers without a large budget.Measuring the impact of influencer campaigns is crucial to optimize strategies and achieve desired outcomes.Tailoring content to different platforms and audience preferences can enhance the effectiveness of influencer marketing.Main Topics00:00 Introduction and Overview01:06 Background of Kaleidoscope and Nick Lynch05:19 Barriers to Entry for Nonprofits in Influencer Marketing08:31 Connecting Nonprofits with Corporate Partners and Influencers16:19 Engaging Influencers and Setting Goals25:36 Example of a Successful Influencer Campaign29:34 Timeline and Strategy for Influencer Campaigns34:54 Contact Information and Book PromotionEpisode Links:https://www.linkedin.com/in/nicholaslynch/https://www.instagram.com/nickblynch/https://www.collidescope.io/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
36:4315/05/2024
Fundraising Event Series: Derby Day Part 3
Welcome to another thrilling episode of "Elevate Your Event," brought to you by the Handbid team! Today, we're back with the third part of our series, and we're getting pumped for the upcoming Derby Day bash.Get ready to turn your run-of-the-mill events into jaw-dropping experiences! We're chatting about the perks of bringing in a pro event planner to spice up your strategy, from wrangling vendors to keeping the logistics on point. And let's not forget the fun stuff - we're dishing out tips on nailing ticket sales and sponsorships, with tricks like Early Bird Specials and dynamic pricing that'll have your guests cheering.But wait, there's more! We're diving into the nitty-gritty of last-minute prep and execution. It's all about having a killer support team and leaving no detail unturned. Plus, we've got some wild ideas for boosting attendee excitement, from live feedback to interactive shenanigans that'll keep everyone buzzing.And hey, who said event design can't be a blast? We're all about branding, theming, and tossing in some sweet event swag for good measure. Whether you're a seasoned event pro or just dipping your toes into the fundraising pool, this episode is your ticket to event-planning glory! Let's make some memories, folks!TakeawaysStay flexible and prepared for unforeseen challenges, like weather or last-minute issues.Prioritize attendee engagement for a memorable experience, even with symbolic rewards.Learn from past events by listening to feedback and making necessary improvements.Embrace imperfections, focusing on overall experience rather than flawless execution.Value staff support for smoother operations and appreciate attendees' support, regardless of minor issues.Stay focused and diligent in the lead-up to the event, reflecting on past preparations for success.Main Topics00:01:18: The upcoming Derby event00:13:57: Putting the final touches on the event00:16:53: Getting feedback from participants00:21:40: Tips and tricks on how to run the event00:26:50: Preparing for the unpredictability of outdoor events00:31:14: Dealing with event problemsIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
33:5208/05/2024
Simplifying Silent Auctions with Mobile Bidding
On today's episode of Elevate Your Event, we're chatting with the Colorado Springs Conservatory about their recent event success story. They'll be sharing how they made it happen, thanks to Handbid's mobile bidding solution.Imagine ditching those old-fashioned paper bid sheets and diving into the world of tech. The Conservatory team tells us about the perks, like nailing down accurate data and staying connected with donors long after the event's over. Plus, they'll dish on how going digital seriously leveled up the guest experience and made managing their silent auction a total breeze.But that's not all! They'll talk about the power of teamwork and how having a personal coach by their side made navigating this tech transition a walk in the park. Spoiler alert: mobile bidding isn't just a game-changer; it's practically a fundraising superhero. Tune in for all the exciting details!TakeawaysMoving from paper bid sheets to mobile bidding can change the game for event fundraising.Mobile bidding allows for accurate data collection and the ability to reach out to donors for future events.The use of technology elevates the guest experience and eliminates the chaos of paper-based processes.Working as a team and having a personal coach can make the transition smoother and more enjoyable.Mobile bidding simplifies the management of silent auctions and allows for stratification of items.Integrating mobile bidding with a CRM system can streamline processes and improve efficiency.Main Topics00:00 Introduction and Event Overview05:04 Collaboration with the Wine Festival of Colorado Springs10:29 Benefits of Mobile Bidding and Guest Experience24:24 Guest Feedback and Final Thoughtshttps://coloradospringsconservatory.orgIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
26:4701/05/2024
Fundraising in the Digital Age: Embracing Tools and Trends for Nonprofit Success
Welcome back to "Elevate Your Event"! Today, we're diving into the dynamic world of nonprofit fundraising in the digital age. But don't worry, folks, we're not getting lost in the tech jargon without a guide! Our featured speaker, the one and only Jeff Porter recently shared his wisdom at the NXUnite panel, and we're here to bring you the highlights.Jeff doesn't just talk the talk; he walks the walk when it comes to leveraging technology, exploring diverse giving options, and mastering the art of data-driven fundraising. Plus, he's got some tricks up his sleeve for seamlessly blending traditional and digital strategies to supercharge your fundraising events.So, whether you're a nonprofit newbie or a seasoned pro, buckle up for a fun and insightful ride with Jeff as we uncover the secrets to nonprofit success in today's digital landscape.Main Topics00:04:10: Vital Fundraising Trends00:10:40: Artificial Intelligence in Fundraising00:12:24: Traditional and Digital Fundraising Strategies 00:22:43: The role of data analytics in modern fundraising practices00:31:09: Strategies of donor engagement in modern fundraising00:37:04: Engaging younger demographics00:39:36: Maintaining transparency and accountability44:07: Emphasizing the importance of data operations46:25: Utilizing partnerships and taking calculated risks in tech adoption50:11: Future trends in the fundraising landscape52:10: The role of AI in future fundraising54:12: Advancements in CRM and ERP fundraising strategiesIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
56:5924/04/2024
Harnessing the Power of Donor-Advised Funds (DAFs) with Mitch Stein of Chariot
Get ready to dive into the fascinating world of Donor-Advised Funds (DAFs) and their game-changing impact on philanthropy! Every year, billions of dollars are granted through DAFs, making them a powerhouse in charitable giving. In this episode, we're joined by special guest Mitch Stein from Chariot as we delve into what makes DAFs tick and how your nonprofit can make the most of them.First up, we're exploring the competitive landscape of DAFs. We'll break down how this affects the services offered by different providers, giving you insight into what to look for when choosing one. Plus, Mitch will share his expertise on the important link between DAFs and financial advisors, showing you how understanding this relationship can boost your fundraising efforts.But that's not all! We'll also share tips on improving donor relationships and streamlining donations. We'll stress the importance of gathering key donor information to keep them engaged and invested in your cause. So, get ready to elevate your fundraising game with DAFs!Main Topics00:03:18: What is a donor advised fund (daf)?00:06:05: Managing dafs with financial brokerage firms00:09:00: The risk of misusing dafs for nonprofits00:17:00: The condition for a charity to receive a daF00:21:17: Balancing Personal and Donation Decisions00:26:12: The Benefit of Fundraising Platforms00:28:17: Why Donors Give Anonymously00:36:38: How Emotion Influences Giving at Live EventsIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Episode Links:https://www.givechariot.com/https://www.linkedin.com/in/mitch-stein/Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
40:1217/04/2024
Accessibility in Fundraising Events with Emma Ord
Join us for the latest episode of "Elevate Your Event" featuring the dynamic Emma Ord! Emma dives into the world of user-centric design principles and their impact on event accessibility and overall experience.Emma doesn't just talk accessibility—she brings a fresh perspective on how these principles can make events more engaging for everyone. From innovative visual design concepts to practical tips for venue accessibility, Emma shares valuable insights to level up your event planning game.If you're ready to create events that are not only inclusive but also exciting and memorable, this episode is a must-listen. Tune in to learn how to elevate your events with Emma's expertise!Main Topics00:04:44: Importance of planning for accessibility in advance00:07:00: The role of technology in enhancing accessibility00:13:25: User customization for accessibility on websites00:18:43: Accessibility Journey for In-Person Events00:26:01: Asking Attendees about Need for Accommodations00:31:06: Balancing Accommodations with Overall Guest Comfort00:34:08: Opportunity for sponsors to help with costsIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Connect with Emma:https://www.linkedin.com/in/emma-ord-79ab2532/?originalSubdomain=ukhttps://www.instagram.com/eoeventops/Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
37:4010/04/2024
From Volunteers to Executives: Women's Roles in Nonprofits with Marissa Walters
Welcome back to "Elevate Your Event"! Today's episode is going to be a fascinating exploration into the world of philanthropy, particularly focusing on the remarkable impact of women. And guess what? We're thrilled to have a returning guest with us, Marissa Walters from Wild Hair Auctions.Women are truly making waves in the philanthropic landscape. Beyond just writing checks, they're actively engaging, bringing their skills, time, and heartfelt dedication to the causes they believe in.We'll be delving into why emotional connections and representation matter so much in charitable giving. It's all about aligning with causes that resonate deeply with you. And did you know that women make up a significant 71% of the workforce in fundraising? That's a testament to their growing influence and dedication.Join us for this insightful discussion as we uncover the evolving role of women in philanthropy and how their collective efforts are shaping a more diverse and inclusive future. It's going to be an enlightening conversation!Main Topics00:03:38: Influence of Women's Emotional Intelligence in Donating00:07:24: Women as Fundraisers00:10:23: Highlighting Female-focused Events00:14:57: Women-only Fundraising Tactics00:18:15: Women-focused Events and Fundraising Tips00:28:23: Considerations for Event AfterpartiesIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Episode Links:https://wildhairauctions.com/Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
30:2003/04/2024
Fuel for the Future - Fundraising Strategies for Higher Ed Institutions
Hey there, welcome back to Elevate Your Event! Today's episode is packed with valuable insights into fundraising strategies, and trust us, you won't want to miss it.We're diving deep into the world of higher education fundraising with a fantastic panel discussion with NXUnite. We're talking about everything from personalized digital outreach to donor activism and the strategic management of endowments.One of the big topics we're exploring is the shift towards omnichannel engagement in donor relations. How can technology, especially video, breathe life into authentic storytelling that connects with potential donors? It's fascinating stuff!But that's not all - we're also tackling the world of endowment management. There's a growing demand for transparency and inclusivity, challenging universities to balance traditional investment strategies with evolving donor expectations.From leveraging technology strategically to building community through donor-centric events and even the role of AI in stewardship, this conversation is packed with deep insights. Whether you're in higher education fundraising or just eager to learn, this episode is a must-listen. So tune in and join the conversation!Main Topics00:03:15: Discussion on the landscape of higher ed fundraising00:10:20: Strategies on engaging donors across generations00:16:42: Strategies on endowment management practices00:19:14: Personalizing engagement and stewardship efforts00:23:27: The importance of personalization in University fundraising00:26:20: Identifying where technology can support higher end fundraising00:33:40: Building strong, sustainable fundraising programs in Higher Ed00:37:26: AI driving changes in personalized outreach in Higher Ed fundraising00:44:14: Challenge of disparity in Higher Ed fundraisingIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
51:4827/03/2024
Fundraising Event Planning Series: Derby Day Part 2
Hey there, welcome back to Elevate Your Event! We're thrilled to have you join us for the second part of our chat about fundraising event planning as we get ready for our Derby Day event. Today, we're going beyond the basics and digging into what really makes these events shine.Get ready to explore how ordinary gatherings can transform into unforgettable spectacles that really leave their mark on everyone who attends. We'll chat about the journey from a simple idea to a grand event, and we'll uncover the secret sauce that takes a modest cause to soaring heights.And you know what's at the heart of it all? It's the amazing team behind the scenes! We'll talk about how their dedication and passion fuel the evolution of these events, keeping them fresh and exciting every single time.But that's not all - we're pulling back the curtain on the nitty-gritty details of successful fundraising. Think detailed planning, strategic sales, and all the little things that make a big difference. From budgets to ticket sales to snagging those must-have auction items, we've got you covered with insider tips and tricks.Main Topics:00:01:08: Fundraising Event Planning Stages00:06:00: Audience vs. Fundraising00:08:02: Ticketing00:18:25: Pricing and Rewards Strategy00:22:37: Engaging People in Silent Auctions00:27:35: Additional Incentives for Higher Priced Tickets00:28:37: The Tasting ExperienceIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
31:2920/03/2024
Websites For Nonprofits And Capitalizing On Websites For Events - Part 2
Hey there, listeners! Welcome back to another exciting episode of the Elevate Your Event podcast. We're thrilled to have you join us once again as we continue our exploration of "Elevating Fundraising Events: A Guide to User Experience and Technology Integration." And we’re welcoming back our guest, Monica Pitts from MayeCreate Design!As we know, fundraising events are the heartbeat of nonprofit organizations, and mastering their execution and technology integration is crucial for success. In today's episode, we're delving even deeper into how technology can take your fundraising efforts to the next level.We'll be shining a spotlight on enhancing the donor experience, with a particular focus on streamlined, one-click donation options. This innovative approach, inspired by successful systems in e-commerce, has the power to revolutionize nonprofit fundraising by encouraging larger and more frequent contributions.So, buckle up and get ready for another enlightening discussion as we dive into valuable insights!Main Topics00:04:06: Discussing the design and interface of donation systems00:05:35: Poor practices in nonprofit newsletters00:07:15: Tips to improve the donation process00:09:33: Sharing success stories with the use of innovative donation technology00:14:53: Importance of event planning on websites00:19:08: Don't hide your donate button and contact information00:21:28: Brand implementation on your website00:24:25: A website change will not solve deeper problems Episode Linkshttps://www.handbid.com/https://mayecreate.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
33:1613/03/2024
Websites for Nonprofits and capitalizing on websites for events - Part 1
Hey there! Welcome to another episode of 'Elevate Your Event'! Today, we're diving headfirst into the world of nonprofit websites. We'll be uncovering how organizations can really make a splash online by crafting websites that not only look amazing but also work like a dream. We've got some fantastic insights lined up for you on how to amp up your nonprofit's digital game through killer website design. No boring online brochures here! We're talking about creating websites that are dynamic, engaging, and downright inspiring.Our experts will be dishing out some seriously valuable advice on everything from nailing those visual elements to making sure your website is a breeze to maintain and update. Plus, they'll share why sometimes it's totally worth bringing in the pros.So, get ready to take some notes because this episode is packed with all the juicy details you need to level up your nonprofit's online presence. Let's dive in!Main Topics00:06:50: Why people tend to redesign their websites00:09:00: Using data to inform the design of the website00:14:32: Thinking about website needs for event planning00:16:25: Importance of providing clear information on the website00:18:11: Importance of Simple Design00:20:42: Development and Hosting Services00:23:02: Customizing Nonprofit Donor Management Systems Episode Linkshttps://www.handbid.com/https://mayecreate.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
25:4706/03/2024
Powering Fundraising with Data Insights
Welcome to another episode of Elevate Your Event! Today, we're excited to welcome special guests from Alumni Finder, a trusted provider of comprehensive alumni database solutions for nonprofits and educational institutions. With Alumni Finder's expertise in harnessing data for effective engagement, our expert panel will delve into the importance of high-quality donor data for fundraising success.Join us as we explore strategies for personalized communication, database management, and the significant impact of clean data on campaign performance. With insights from both our expert panel and Alumni Finder, this discussion promises to provide valuable guidance for nonprofits looking to optimize their fundraising efforts and strengthen connections with donors. Don't miss out on this enriching conversation!Main Topics00:02:10: Alumni Finder's mission and methods00:03:11: Importance of maintaining accurate data00:04:01: Importance of correct data before campaign00:07:00: Delivering cleaned-up data00:10:21: Detailed profiles and data utilization00:15:30: Reverse email append service00:17:24: Documenting data and processes00:21:33: Data management importance00:31:04: Data privacy considerations00:36:58: Knowing compliance elements00:38:24: Cruciality of correct, reliable data00:39:47: Importance of data collection and maintenance00:41:04: Getting started with Alumni Finder00:42:10: Final thoughts and wrap-up Episode Linkshttps://www.handbid.com/https://www.alumnifinder.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
43:4128/02/2024
Funding the Future: Strategies for School Fundraising & Development
Welcome to another engaging episode of "Elevate Your Event"! In this edition, we dive into the innovative ways schools are harnessing technology to revolutionize their fundraising efforts. With the rapid shift to remote learning, technological advancements have played a pivotal role in enhancing the effectiveness of school fundraising.Our CEO and Founder, Jeff Porter, recently participated in another insightful NXUnite panel, where he explored the transformative impacts of integrating admissions and fundraising within educational institutions. By synchronizing data across departments, schools are streamlining communication channels and fostering a more cohesive school community.Additionally, we delve into the emergence of sophisticated online directories tailored specifically for educational institutions. These platforms, likened to a LinkedIn for schools, provide alumni with a space to connect, engage, and contribute to the culture of giving back.Embracing technology goes beyond simplifying processes; it allows schools to cultivate deeper connections with their alumni base, ultimately increasing support for various fundraising initiatives. Join us as we uncover the profound influence of technology on reshaping the landscape of school fundraising.Main Topics:00:02:19: Fundraising best practices00:10:11: Innovative strategies and tools for fundraising00:18:52: Tips on engaging donors personally and building long lasting relationships00:25:45: Personalizing communication with data00:28:56: Integrating digital strategies into fundraising mix00:31:14: Balancing traditional approaches with new strategies00:33:25: Importance of staying ahead of donor base00:40:04: Two types of KPIs: Lead and Lag measures00:48:33: The Future of School Fundraising Episode Linkshttps://www.handbid.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
55:0521/02/2024
Engaging Millennial Donors: A New Era of Fundraising
In this episode of "Elevate Your Event," the Handbid team discusses how millennials are reshaping fundraising events. We'll reveal the unique traits of this generation, their tech-savvy nature, and the importance of authenticity and inclusivity in engaging them.You'll also learn about involving millennials in the planning process, transitioning to digital platforms, and sharing impactful stories. We'll highlight the significance of an open, interactive setting, transparent communication, and the value of personal connections.In a nutshell, we'll guide you on planning fundraising events that truly resonate with millennials. Tune in to elevate your event game!Main Topics00:06:33: Size and Donation Habits of Millennial Generation00:09:09: How to Attract Millennials to Charity Events00:11:59: Utilizing Social Media00:13:55: Technology for Accessibility at Events00:17:28: Automation and self-service models00:20:39: The need for transparency and impact00:24:54: The millennial mindset towards causes00:29:31: Engaging millennials through meaningful volunteering activities00:31:01: Workplace giving00:33:30: Sustainability and social responsibility Episode Linkshttps://www.handbid.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
39:5614/02/2024
NX Unite Panel - Thinking Ahead: Bringing Your Nonprofit into the Future with Tech
Jeff Porter, our CEO, was also recently featured on a panel discussion for NX Unite called “Thinking Ahead: Bringing Your Nonprofit into the Future with Tech.”In this episode, Jeff is going to share some invaluable insights into how nonprofits can navigate the complex world of event technology in 2024. We'll be covering a range of topics, from event tech solutions to transparency in the industry, the importance of exceptional customer service, understanding the true costs and risks involved, setting achievable implementation goals, and choosing the right CRM system for effective donor engagement. Plus, we'll wrap up our conversation with a strategic approach to event technology for nonprofits.Jeff provides his expertise and guides you through the challenges and opportunities that technology can bring. He'll discuss how nonprofits can tackle tech-related concerns by doing their research, asking the right questions, and making well-informed decisions in a rapidly evolving tech landscape.Main Topics:00:02:13: Best Practices for Nonprofits' Tech Evaluation00:07:09: Questions to Ask Before Purchasing New Software00:10:42: Future Proofing Nonprofits' Tech Infrastructure00:19:30: Emerging technologies in nonprofits00:22:17: Impact of blockchain, artificial intelligence, virtual reality, and big data on nonprofits00:26:41: Trends in the nonprofit tech space00:38:24: Building Trust and Ensuring Good Customer Service00:41:27: Common Mistakes in Incorporating New Technology00:49:06: Dealing with the Overwhelming Aspects of Tech Implementation Episode Linkshttps://nxunite.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
53:5707/02/2024
The Psychology of Bidding with Marissa Walters part 2
Welcome back to part 2 of our two-part episode with the amazing Marissa Walters! In the first part, we discussed some incredible insights into fundraising auctions and bidding psychology.We'll be exploring how you can use concepts like scarcity, competition, and urgency to make your auction events more exciting and profitable.But that's not all. We'll also talk about the art of crafting experiences that really connect with your donors on a personal level. Imagine auction items that not only have monetary value but also offer unique and unforgettable experiences, creating lasting memories for your bidders.We'll also discuss real-time engagement tactics through smart increment strategies and how to optimize the duration of your auction for maximum impact. And of course, we'll touch on the importance of maintaining effective communication, transparency, and ethics to keep your bidding environment dynamic and captivating.So, get ready to elevate your fundraising auctions with some expert insights and practical tips!Main Topics00:01:00: Impact of scarcity in auctions00:03:58: Intelligent bid increment adjustments00:08:00: Gamification in auctions00:15:35: Flexibility in pricing and selling00:17:01: Showcasing donors and items on social media00:23:16: Psychology of bidding Episode Linkshttps://wildhairauctions.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
24:2231/01/2024
The Psychology of Bidding with Marissa Walters part 1
Welcome to another exciting episode of "Elevate Your Event." In this episode, we're diving deep into the fascinating world of auctions and how the power of psychology plays a pivotal role in shaping bidding behavior.Joining us is Marissa Walters, an auctioneer extraordinaire from Wild Hair Auctions and Events. But this episode isn't just your run-of-the-mill analysis of auctioneering; it's a journey into how auction dynamics can supercharge the impact of your fundraising events.We'll be spilling the beans on all the nifty strategies and subtle tricks that can make your bidding process a resounding success. From unraveling the mysteries of bidding psychology to understanding the quirks of anchor bias, FOMO (Fear of Missing Out), and the powerful sway of social influences, this episode is like a treasure trove of auctioneering insights.So, get ready for a deep dive into the multifaceted world of auctions, where you'll discover a wide array of tools and tactics that can help you squeeze every bit of potential out of each bid, all while creating unforgettable and successful events. Main Topics00:03:01: Psychology behind bidding in auction00:03:34: The role of behavior in auctions00:04:26: the common psychological factors that influence bidders00:08:04: Impact of merchandising presentation of items.00:18:03: Importance of marketing auction items00:20:23: Encouraging donations through story presentationEpisode Linkshttps://wildhairauctions.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
21:5924/01/2024
Fundraising on a Budget: Maximizing Event Impact
Welcome to the latest episode of 'Elevate Your Event' featuring the team at Handbid. The focus of this episode is to maximize the impact of fundraising events even on a minimal budget. We discuss some insightful and cost-effective strategies for enhancing guest experience without splashing out on fancy amenities. Discover how being thoughtful, considerate and well-planned can count for more than expensive decor or gourmet dining.In this episode, you will also learn about rethinking traditional dining approaches and innovative ways to use food and beverage options as a cost-saving strategy. The conversation also explores choosing alternative event venues and entertainment to significantly affect cost and ambiance. With a mixture of creative, practical and strategic advice, get ready to raise the bar for your next event without breaking the bank.Main Topics:00:03:28: Enhancing the Event Experience00:13:58: Investment in Mobile Bidding Software00:16:46: Deciding on Auctioneer Based on the Crowd00:22:01: Ensuring excellent guest experience00:23:47: Importance of investing in the right areas00:25:39: The implications of ticket pricingIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
29:0117/01/2024
How Setting Easy Goals Can Catapult Your Event Planning Success
Hey there, folks! Get ready to dive into another exciting episode of the "Elevate Your Event" podcast. In this episode, we've got Lori Makkai, Jeff Porter, Matt Reilly, and Stefanie Mason joining us again to talk about a crucial aspect of achieving long-term success in event planning – setting easy goals.We'll be taking you on a journey through the world of easy goals and how they play a pivotal role in building consistent momentum. We'll also explore the BHAG principle, which is all about setting those big, audacious, and inspiring goals that lie beyond the horizon. But don't worry; we'll show you how to anchor the significance of daily and weekly milestones as well.And that's not all – we'll delve into the smart integration of easy goals with the SMART framework, so you can make your goals not only achievable but also meaningful. Plus, we'll share some insights into maintaining a healthy motivation ecology by finding the right balance and sustainment principles.As we wrap things up, we've got some key tips for steady growth that you won't want to miss. So, whether you're a seasoned event planner or just getting started, this episode is packed with enriching discussions that will help streamline your journey towards pinnacle success. Tune in and let's elevate your event planning skills together!Main Topics:00:01:56: Importance of goal setting00:03:32: SMART goal setting discussion00:07:00: BHAG (Big Hairy Audacious Goal)00:08:46: Implementing incremental changes towards achieving goals00:11:48: Making time for goals00:13:43: The impact of small changes00:16:00: Setting experience-driven goals and recruiting help00:17:09: Realistic goal setting00:19:02: Importance of connecting goals with actions00:27:00: Setting SMART goals00:29:45: The significance of starting small with easy goals00:32:53: Avoiding setting overwhelming goals.Episode Links:All It Takes Is a Goal by Jon AcuffSMART GoalsBHAG Concept - Jim CollinsHandbid WebsiteIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
34:2210/01/2024
Handbid's Top 10 Moments in 2023
One of the most valuable tools for reflecting on the year's events, particularly when utilizing bidding software like HandBid, is the wealth of data generated from each auction. This software streamlines the process of extracting reports containing a diverse range of information. These reports serve as crucial signposts for guiding projections and fostering growth in the upcoming year.In this comprehensive 2023 recap episode, Jeff and the HandBid team analyze the data, distilling it into a collection of superlatives that encapsulate both the current year and the cumulative years of the company's operation. These categories include the highest number of bids on an item, the highest bids recorded, the total number of auction items, and the highest amount charged to a credit card at an event. The episode concludes with a detailed examination of bid breakdowns across four device categories: iPhone, Android, web, and iPad kiosks. Notably, the majority of bids come from iPhones, and the comparison between app usage and web interaction highlights an encouraging uptick in donor engagement. Leveraging this data not only adds an element of enjoyment and entertainment but also proves highly effective in honing goals and pinpointing areas of interest for the upcoming year. Main TopicsMost bids on an item (02:25)Highest bids at a Hand Bid auction (06:10)Auctions that generate the most bids (09:00)Silent auction with the most items (10:35)Cultivating high average bids (13:05)Most money put on a credit card at an event (14:25)Most bids placed per person (17:10)Most expensive auction item (19:25)Breakdown of bids per device (21:45)Benefits of bidding through apps (27:30)Using data for end of year reflection (32:05) Episode LinksIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
36:5303/01/2024
Fundraising Event Planning Series: Derby Day Part 1
In this episode of Elevate Your Event, we dive deep into the world of fundraising event planning, with a focus on our Kentucky Derby-themed event journey. Join us as we share our experiences, challenges, and insights on how to plan and evolve a successful fundraiser. We emphasize the importance of setting clear goals, creating a budget, and prioritizing revenue generation over cost-cutting. Discover how effective team organization and communication are essential for event success.Chapters:Introduction and Background (00:00)The Evolution of the Event(01:20)Moving to a Different Venue (04:06)Challenges and Changes Due to COVID-19 (05:37)Planning for the Derby Event (08:53)Organizing the Team and Setting Goals (09:52)Budgeting and Ticket Pricing (14:06)Takeaways from the Budget Discussion (19:25)Organizing Teams and Tasks (32:49)Setting Goals and Objectives (02:30)Creating a Compelling Event Experience (10:15)Effective Marketing and Promotion (20:45)Engaging Sponsors and Partners (30:10)Managing Event Logistics (40:20)Conclusion (45:26)Key Takeaways:Organizing a successful fundraising event requires meticulous planning and goal-setting.Focus on revenue generation rather than solely cutting costs.Efficiently assign tasks to different teams and individuals to streamline planning.Maintain open communication and coordination among team members for a successful event.If you enjoyed this episode, please subscribe, rate, and leave a review on Apple Podcasts, Spotify, or Google Podcasts.Join us as we elevate your event planning skills and make your fundraising events truly unforgettable.Handbid.com
45:5120/12/2023
Accelerating Nonprofit Fundraising: Tools, Technology, and COVID-19 Impact with Tiffany Allen
In this conversation, Tiffany Allen, the founder of Boss on a Budget, discusses the importance of fundraising tools and how they can accelerate the fundraising process for nonprofits. She also highlights the impact of COVID-19 on the nonprofit sector and the abundance of available resources for nonprofits. The conversation emphasizes the value of fundraising tools and the need to focus on the return on investment they can generate. The benefits of technology and open bars at events are also discussed, along with the importance of knowing when clients are ready to leave and building a strong foundation for nonprofits. Tiffany Allen shares her experience in creating a supportive learning environment for nonprofit founders and the nationwide reach of Boss on a Budget.TakeawaysFundraising tools are not just time savers, but also fundraising accelerators for nonprofits.The COVID-19 pandemic has led to an explosion of resources and options for nonprofits.When considering fundraising tools, it's important to focus on the return on investment they can generate, rather than just the cost.Technology and open bars at events can significantly increase fundraising revenue.Chapters00:00 The Importance of Fundraising Tools33:36 The Impact of COVID-19 on Nonprofits34:15 The Value of Fundraising Tools35:23 Key Factors for Successful Fundraising36:08 The Benefits of Technology and Open Bars at Events37:06 Knowing When Clients Are Ready to Leave37:44 Building a Foundation for Nonprofits38:42 Creating a Supportive Learning Environment40:10 Boss on a Budget's Nationwide Reach40:33 How to Connect with Tiffany AllenIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
41:1013/12/2023
PlanHero 2.0: Revolutionizing Volunteer Management
Great events are successful because of the hard work of dedicated volunteers. Julie Farrell, a former tech professional turned full-time mom and committed volunteer, experienced first hand the challenges of organizing volunteers. Using her frustration as inspiration, she founded PlanHero, a group organizer software app that is user-friendly and designed to utilize volunteers to their greatest potential. The recently released PlanHero 2.0 highlights its features for event management. The group page offers a single URL for volunteers to access all events, allowing for organized sign-ups and auto reminders. The software facilitates advanced volunteer organization, including scheduling shifts and preventing over-allocation or under-allocation. Recognizing the significance of volunteer retention, the role of PlanHero is not only to ensure volunteers return but also convert them into potential donors. The app helps assign volunteers to roles that align with their skills and strengths, utilizing questionnaires to gather information and conducting post-event reflection meetings for continuous improvement. Preparing ahead of time allows organizations to take care of their volunteers by showing appreciation throughout the event. Using software like PlanHero ensures events run smoothly and increases the likelihood that volunteers will offer their time again the following year. Main TopicsBuilding software for Plan Hero (01:42)PlanHero 2.0 upgrades (04:35)Organization leads to volunteer retention (07:45)Matching volunteers with their skills and strengths (11:00)Software provides helpful visuals (16:30)Including resource materials (20:00)Communicating purpose behind volunteering (22:30)Showing appreciation for volunteers (25:15)Value of a volunteer coordinator (30:00) Episode Linkshttps://planhero.com If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
34:5006/12/2023
Crafting Unforgettable Events: Insights from Fundraising Experts
In another engaging webinar with NXUnite, Jeff Porter is joined by Lauren Batterby, founder and CEO at Life Events Staffing, Scott Roseveare, president and co-founder of Risk Free Item Shop, and event consultant Tony Banks. These expert fundraisers share knowledge gained from decades in the nonprofit and charitable event industries, ensuring that your event will be engaging, profitable, and unforgettable.Several common themes emerge on key elements for a successful event. Events need a clear, realistic goal communicated effectively. Highlight the impact of donations to engage donors emotionally. By leveraging technology and compelling storytelling, we increase donor engagement. Recent years have taught us the power of remote outreach and inclusive events accessible to all audiences. Event organizers must be open to redefining traditional event norms as donor demographics continue to change. The best way to increase net profitability at an event is by focusing on what will bring in the most money versus cutting costs. As we embrace the lessons from recent years and chart a course towards inclusive, technology-driven, and emotionally resonant experiences, we unlock the potential for events that not only capture hearts but also elevate the impact of charitable endeavors.Main TopicsKey elements of a successful fundraiser (02:35)The evolution of events since 2020 (09:55)Making events more engaging and profitable (16:48)Keeping fundraisers cost-effective (30:00)Offering a variety of auction items and price points (39:15)Online bidding software vs. paper bid sheets (45:20) Episode Linkshttps://lifeeventstaffing.comhttps://www.riskfreeitemshop.comhttps://thinkcs.org/people-tony-banks If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
53:0129/11/2023
Giving Tuesday: Empowering Your Campaigns Through Global Generosity
Initiated in 2012, Giving Tuesday goes beyond borders, uniting over 90 countries in a collective celebration of generosity. Last year witnessed a remarkable 35 million adults participating worldwide, contributing an astounding $3.1 billion in cash alone. However, the essence of Giving Tuesday goes beyond financial contributions; it encompasses donated time, services, and goods.Nonprofit organizations have the opportunity to leverage this day of benevolence in many ways to bolster their fundraising campaigns. It serves as a platform to enhance organizational visibility, reaching individuals who may be unfamiliar with the cause. Strategies like peer-to-peer fundraisers and text-to-give campaigns play a pivotal role in making giving more accessible. By steering away from the exclusive nature of high-budget galas, organizations tap into the familiarity younger generations have with Giving Tuesday, making their involvement more likely.Giving Tuesday isn't a one-way street. Organizations can actively participate in giving, choosing to give back to donors, employees, or the charities they support. While Giving Tuesday acts as a catalyst, sparking a surge of generosity, the fundamental message should revolve around the organization and its core values. It's not just a day; it's an opportunity to showcase the heart of what the organization stands for.Main TopicsOrigins of Giving Tuesday (02:15)Ways to use Giving Tuesday to support your organization (05:10)Different types of campaigns (08:05)Peer to peer campaigns (10:45)Text to give campaigns (14:30)Interactive fundraising ideas (20:40)If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
24:1622/11/2023
Going Beyond the Formal Gala
For younger generations, long gone are the fundraising days of the ballroom style, sit-down dinner with white tablecloths and full waitstaffs. As older generations pass the philanthropic torch, organizations must learn to adapt their approach to appeal to the new demographic of guests. Millennial and Gen Z donors appreciate meaningful experiences worthy of their social media pages over the traditional gala. They’re still willing to spend large amounts of money on charitable causes, but organizations must adapt to the changing dynamics by using different tactics for crowd engagement. Younger donors enjoy themed events, live entertainment, multiple food options such as stations or trucks, and fast paced competitive games. It’s a time for thinking outside the box and using creative approaches to increase donor interaction and offer experiences they’ll remember. Leveraging technology speaks to digital natives who prefer the ease and individuality of mobile bidding software. Upgrading the auction experience at every level ensures the next generation of donors will be equally as engaged and charitable as their predecessors. Main TopicsThe traditional gala (02:30)Appealing to younger generations (06:40)Creating experiences throughout the event (11:10)Interacting with the audience (14:30)Polling and live auction (16:35)Impact on traditional auctioneers (18:45)Using food trucks at large events (23:30)Themed and competitive events (27:10)Technology promotes guest interaction (31:00) If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
38:3915/11/2023
Trends for Fundraising in 2024
In this special episode, listeners have the opportunity to tune into an insightful webinar on the trends for fundraising in the nonprofit sector moving into the new year. Moderated by Colleen Carroll, lead of NXUnite from Nexus Marketing, Jeff Porter joins the discussion with AJ Steinberg of Queen Bee Fundraising, Jennifer Rubin from 360 Philanthropy Group, and Tosha Anderson with The Charity CFO. This powerhouse of professionals with various experience in the nonprofit world delivers an abundance of information packed with wisdom and practical strategies for planning and executing successful events. Some of the key considerations for nonprofit fundraising for 2024 is to plan events at both a macro and micro level, clarifying the objective and integrating it into every aspect of the event. When it comes to long-term planning, it’s important to take into account diverse donor populations, technology developments and economic trends. Detailed yearly plans provide a holistic view so that events aren’t negatively impacting the success of other fundraisers. Working with board members can be both enriching and challenging. Clearly communicating an event’s objective to the board is an effective way to redirect less than helpful ideas and input. Finally, utilizing analytics from each event is a strategic way to make necessary adjustments for future events. As the traditional gala is on its way out and new generations of donors seek more meaningful experiences, the approach to event planning must change. Building in flexibility and the ability to adapt to changing times provides the best environment for hosting an unforgettable fundraiser. Main TopicsKey considerations for nonprofit fundraising for 2024 (04:00)Building a multi-year event plan (11:50)Lead time for event planning (19:00)Collaborating with board members in event planning (29:10)Role of data analytics (36:55)Fun ideas for Millenial or Gen Z events (42:40)Future projections for nonprofit events (48:40) Episode Linkshttps://nxunite.com/webinars-and-panels/https://www.queenbeefundraising.com/https://360philanthropygroup.com/https://thecharitycfo.com/If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
56:2008/11/2023
Answering Questions from Chat GPT
The team at Handbid welcomes a new member to the podcast for this special episode—Chat GPT! They prompt the language bot to provide fun, creative, and informative questions for the team addressing all the topics listeners need to know to host an epic event. Shocking and comedic stories roll as they discuss their most memorable moments from the wide variety of events at which Handbid has worked. From public celebrity outbursts to outrageous items auctioned off, the scope and breadth of their experience has not only given them extensive knowledge for hosting fundraisers but also creative ways to increase profitability. Gamifying the auction experience creates an environment of competitive fun that increases revenue for the organization. Some other prompts asked the team to provide their top 5 historical auction attendees and the most interesting fictitious places or experiences offered to guests for bidding. Tune in to hear the juicy details of bids gone wrong, beer pong at auction events, and secret vacations for the highest bidder who is whisked away to surprise destinations. When you’ve been in the event industry as long as the Handbid team, there is no shortage of wild and unexpected experiences!Main TopicsReceiving podcast ideas from Chat GPT (02:00)Most interesting item for auction (03:10)Bidding war stories (11:05)Unique auction dream team (13:35)Dream location for silent auctions (16:45)Turning ordinary items into extraordinary auction items (20:00)Memorable fundraising tactics (25:25)Creative technology applications (35:25)Top 5 historical bidders (40:45)Auctioning off fictitious experiences (42:12) If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
48:1601/11/2023
Upgrade with Professional Event Staffing with Lauren Batterby
Lauren Batterby has built her career on ensuring events run as smoothly as possible for the greatest benefit of the organization. As founder and CEO of Life Event Staffing, Lauren and her team provide trained experts to run large events. Hiring professional event staff can make all the difference in the flow of the event and guests’ overall experience. The guests’ enjoyment can directly impact the amount of charitable donations received and their likelihood of returning for another event. The team at Life Event Staffing offer a variety of services tailored specifically for the needs of the client. They have extensive knowledge of the ins and outs of running an event, including guest relations, bidding technology, check-in procedures, and auction execution. Perhaps one of the biggest benefits to hiring professional staff is to integrate the network of volunteers also working the event. Volunteers want to help the organization succeed, but they sometimes lack the knowledge, experience and training required to do so. By pairing volunteers with expert staff, they gain necessary knowledge and training for optimal efficiency. The people working events are the heart of any organization, and onboarding professional staff to help get the job done is one of the best ways to set everyone up for success. Main TopicsEarly development of Lauren’s company (02:00)Current trends for mobile bidding agencies (07:45)Building profitability into event staffing (11:43)Training to build auction experience (14:00)Evaluate reasons for staffing (17:00)Optimizing volunteers at events (22:00)Strengths of professional event experts (23:50)Best ratio of staff vs. volunteers (25:15)Challenges with technology (32:00)Expertise to answer guest questions (35:20)Episode Linkshttps://lifeeventstaffing.com/ If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
40:5525/10/2023
Getting the Most Out of Your Event Staff
At any event, the team of people making it all happen is the most important foundation for success. Drawing from Patrick Lencioni’s The Working Genius, the team at Handbid discuss the six different types of working styles and how to utilize them to maximize profitability. Typically people are innately gifted in two types, resistant to two types, and competent in the remaining types. Here is a breakdown of the working geniuses as applied to running a charitable event:People with the Genius of Wonder push organizations towards change with a natural gift for pondering the possibilities in every situation. At planning meetings for events, they are constantly questioning how the program could be better in the future. Those with the Genius of Invention thrive on creatively solving problems and drafting plans to bring ideas into being. They love to think outside the box to make the impossible become a reality. Team members with the Genius of Discernment can intuitively discriminate between good and bad ideas and provide important checks and balances. They are especially good at pattern recognition and trend identification, ensuring that every aspect of the event aligns with purpose.The Genius of Galvanizing usually manifests in team cheerleaders, those who are able to rally the troops with inspiration and a call to action. These people excel at coordinating volunteers, recruiting, and running check-in.People with the Genius of Enablement provide encouragement and assistance for ideas and projects. These are the helpers and customer service team members who help set up and tear down an event. Finally, those with the Genius of Tenacity push projects to completion to achieve desired results, often doing the jobs no one else wants to do. They are all about the execution and are therefore great team members for acquiring auction items. An assessment of each team members’ working geniuses allows leaders to place people in optimal roles for their strengths. It can also reveal gaps in the team that need to be filled as it takes all six types for a team to function well. While many event teams are composed of any and all willing volunteers, knowing and understanding people’s strengths and weaknesses can make or break the success of an event. Main TopicsIntroduction to The Working Genius (03:47)6 Types of working genius (05:30)Handbid team’s personal working geniuses (08:20)Genius of Wonder (10:40)Genius of Invention (13:15)Genius of Discernment (14:55)Genius of Galvanizing (20:00)Genius of Enablement (21:50)Genius of Tenacity (23:50)Mapping out your team (27:10) Episode Linkshttps://www.workinggenius.com If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
34:1718/10/2023
Elevated Fundraising Through Visual Storytelling with Carly Euler
After playing many different roles within the nonprofit world, Carly Euler now serves as the marketing manager at Memory Fox. Memory Fox is a technology platform that helps nonprofits collect impact stories directly from the community and use them to meet their goals. While these goals are typically to raise more funds for the organization, Memory Fox helps clients think outside the box to use video testimonials for a wide variety of purposes. Videos from the population of people the nonprofit is directly working with makes a powerful impact on donors. Authentic videos versus well-polished videography done by professionals allows viewers to feel a stronger connection to the speaker. Some organizations even use video testimonials from events as part of their grant applications with great success. The team at Memory Fox is dedicated to helping nonprofits elevate their events by putting human faces to the name and mission of the organization. They offer barrier-free technology that allows nonprofits to gather large amounts of content in a short period of time. Innovative strategists and designers like Carly Euler are working diligently to support nonprofits in expanding their reach and global impact. Main TopicsMemory Fox digitizes storytelling (02:36)Using stories at fundraising events (06:28)Nonprofit shift from videography to social content (08:45)Memory Fox’s equitable pricing scale (11:20)Using visual testimonies beyond the events (15:45)Effective tool for receiving feedback (19:15)“Why I support” campaigns (23:30)User-friendly technology for recording videos (26:05)Increasing nonprofits’ reach (28:25) Episode Linkshttps://www.memoryfox.io If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
35:4411/10/2023
Maximizing Google’s Ad Grant for Nonprofits with Jessica King
Jessica King is dedicated to helping nonprofits expand the reach of their mission by maximizing their marketing. She works for Getting Attention, an organization that uses optimal strategies for managing Google’s Ad Grant for nonprofits. From determining eligibility to applying and setting up campaigns, Getting Attention does it all for those working diligently to promote important causes. They help declutter websites and redesign them so that they are user-friendly and lead visitors to an action point, such as email sign-ups or donations. Jessica is an expert in building keyword strategies to help make information about nonprofit work more readily available in Google’s search engine. These strategies impact both organic and paid sponsorship advertising. Using AI is one way to brainstorm ideas for search engine optimization. Google Analytics is another tool for managing marketing campaigns, though it can be difficult for the layperson without a background in marketing to navigate. Because of all the tools and programs available for marketing, it’s best to hire a company like Getting Attention who can manage your campaigns, direct funds, and maximize your reach. By hiring someone to manage your grant expenditures, you are free to direct your energy towards the cause that brought you to the organization in the first place. Main TopicsGoogle’s Ad Grant program (02:20)User-friendly website design (05:35)Eligibility for Ad Grant (10:20)Requirements for usage of funds (14:55)Organic vs. sponsored search results (19:05)Keyword research strategy (21:00)Using AI as a brainstorming tool (24:55)Google Ad Grant can help with events (26:08)Multiple websites for a single nonprofit (28:35)Ads for social impact (31:15) Episode Linkshttps://gettingattention.org If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
37:4204/10/2023
Avoiding Donor Fatigue at Your Event
The objective at most events is to make as much money as possible for the represented cause or organization. For this reason, coordinators must prioritize the donors’ experience over anything else. Several factors can lead to donor fatigue, which can negatively impact the overall success of the event. Some pitfalls to avoid are hosting an auction that runs too long and asking for financial transactions too frequently. Remember, guests are there to have fun as well as support a great cause. Therefore, it’s important to balance the evening with an appropriate amount of auction items and activities in proportion to the number of attendees. You also want to take into account the guests’ physical comfort. Walk the venue yourself before opening an event. Consider the distance from the parking lot to the door, how long guests will stand in line at check-in, and the convenience of the bar and bathrooms. Finally, keep it fresh by changing up the event theme and location. By considering the event through the eyes of a donor, hosts can be proactive about creating an experience that serves both the guests and the organization. Main TopicsDifferent types of donor fatigue (02:30)Understanding your audience (06:55)Multi-day events (08:20)Paddle raise before live auction (13:05)Check-in as the first impression (16:00)Making your event physically accessible (17:50)Bringing variety to auction items (22:10)Change up the theme and location (25:45)If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
31:4827/09/2023
Events With Heart: Inspiring Guests With Charitable Causes with Katherine Lacefield
Katherine Lacefield combines her gifts for strategic fundraising with her love for philanthropy, especially animal organizations. Founder of Just Be Cause consulting, she helps nonprofits weave intentional fundraising into their culture and everyday operations. In this way, she helps those with big hearts for vulnerable populations ensure financial stability and develop efficient fundraising. The best way to do this is by helping organizations maximize the return on their investment at charity events. One of the most important aspects of a successful event is ensuring that every detail aligns with the nonprofit’s and the donors’ values. Events are a special opportunity to not only raise money but also spread awareness. When events can both educate and entertain guests, organizations are building their donor base and expanding their reach. Some other strategies Katherine employs is personalizing auction items, games and giveaways so that they directly relate to the sponsored cause. She’s also seen the impact of storytelling draw an audience in and emotionally connect them to a cause. Even if the event is for a challenging cause, it’s important to make guests feel comfortable and leave them on an inspirational note at the end of the evening. With over 15 years of experience, Katherine uses her skills in niche ways to ensure organizations’ fundraising systems reflect their most core values. Main TopicsFundraising for Just Be Cause consulting (04:00)Animals at charity events (06:00)Aligning event details with donor values (12:15)Using events to raise awareness (18:55)How to make your event unique (22:45)Immersing donors in charitable causes (27:00)Thinking outside the box with money-generating activities (31:20)Ending events with inspiration (36:45) Episode Linkshttps://www.linkedin.com/in/katherine-mac-donald/ If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
41:5420/09/2023
Paper Isn’t Cheaper: The Hidden Costs of Paper Bidding
It’s 2023 and time to upgrade your donors’ bidding experience! In the past, event coordinators used paper bid sheets for each item. But as mobile bidding apps continue to improve their efficiency and effectiveness, the team at Handbid discuss a variety of reasons paper actually decreases revenue at auction events. While mobile bidding allows for real-time updates on items, establishes fairness and anonymity, and provides scalable data from each event, some people still need convincing that paper bid sheets are a thing of the past. Physical bid sheets limit the window of time attendees have to bid on items since they have to be present in order to participate. Once someone bids on an item, they must continue checking the sheet to ensure their bid is still the highest. Including remote bidders opens up opportunities for greater participation, which leads to an increase in donations. Using bid sheets also allows room for error, whether it’s because of cheating, bidder intimidation, poor handwriting or miscommunication. One of the most important aspects of the event is making sure bidders enjoy their experience. Using paper bid sheets can create conflict and confusion that ultimately impact charitable organizations in negative ways. Making the switch to a mobile bidding system frees hosts and guests to enjoy socializing while staying connected to the auction. Overall, more money is raised for the organization, attendees enjoy themselves, and human error is eliminated when it comes time to close the auction. Main TopicsWhat is a paper bid sheet? (05:05)Paper creates higher bid increments (09:00)Limited windows for bidding (13:40)Inviting remote bidders to your auction (17:45)Cheating and stealing at auctions (21:30)Bid intimidation impacts charities’ revenue (28:00)Poor handwriting creates confusion (29:35)Bidders can change the bid increment (30:40)Paper bid sheets negatively affect donor experience (31:30)Performance data is inaccessible (36:00)Keeping the auction personal (38:30)Mobile bidding increases revenue (42:15) Episode LinksIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Listen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
47:3613/09/2023
Top Questions to Ask When Choosing a Mobile Bidding Software
In the newly saturated market of mobile bidding software, it can be overwhelming to find a company that is the right fit for your event. The success of any event hinges on several specific factors of which the average person might not be aware. The team from Handbid wants to empower you to ask the right questions so that there are no surprises or regrets when it comes to your decision. Straight from leading experts in the industry, here are the best questions smart, successful people are asking when it comes to choosing a bidding software company—Why is one package free while another package is so costly? When a software package is free, most likely the donors are paying for it. The team at Handbid strongly discourages this approach as it may sever the trusting relationship between the organization and the donor. Higher priced packages invest in the end user experience and overall satisfaction for everyone involved.How accessible is your software? All software must adhere to Web Content Accessibility Guidelines (WCAG) which create equity for all levels of ability. How do you protect your donors’ private information? Companies are required to follow specific guidelines via the payment card industry. Some companies may say they are compliant, but it’s important to verify that your donors can trust the software to protect their data. Is the software able to integrate other platforms easily? Since many event coordinators will be using multiple applications, it’s important to know the steps required to combine them on one interface. What type of support does the company offer and do they have expertise in fundraising?Some companies provide on site employees who will help run the event. If you require this assistance, you want to be sure they have experience doing so. Other types of support include establishing processes and procedures before, during and after the event. With these valuable questions in your toolbox, you are guaranteed to find the mobile bidding software that is best for your event’s unique needs. Empower yourself with information so that your event runs smoothly and efficiently. Main TopicsHow to choose the best bidding software for you (01:40)Questions to ask to find the right software for your event (06:30)The downfall of “free” packages (09:00)User experience drives the cost of software (17:30)Prioritizing accessibility for all abilities (24:15)Addressing data privacy and PCI compliance (26:45)API’s and third party integration (33:05)Choose a company that offers the level of support you need (38:50)Finding companies with expertise in fundraising events (43:43) Episode Linkshttps://www.handbid.comhttps://1password.comListen, rate, and subscribe!Apple PodcastsSpotifyGoogle Podcasts
50:0323/08/2023