In this episode of "Confessions from the Home Office," Matt Green, owner of Ledger Medial Accounting, is my guest! Matt transitioned from pursuing music in Nashville to returning home and deciding to pursue accounting in 2012, eventually obtaining his bachelor's degree, MBA and enrolled agents license. After working at a CPA firm for a few years, he launched his own virtual accounting practice in November 2020, Ledger Medial, serving clients across the United States. Matt offers critical advice for business owners, emphasizing three key strategies: 1. Understanding the emotional relationship with cash 2. Recognizing both income and expenses, and 3. Maintaining simple, clear business structures. He recommends entrepreneurs set up an LLC, obtain an EIN, create a separate business bank account, and avoid commingling personal and business funds. When it comes to hiring, Green suggests seeking referrals, checking references, developing clear training processes, and being quick to make personnel changes if someone isn't working out. We also talked about tax preparation. Matt advises using a tax return checklist, providing requested documents without overthinking, and engaging with tax professionals proactively throughout the year. He highlights an upcoming requirement for Beneficial Ownership Information (BOI) filings, noting that businesses with 20% ownership or substantial control must file by year-end. Matt's firm, Ledger Media, offers comprehensive accounting services including tax preparation, LLC registration, and financial consulting, serving clients virtually and committed to helping businesses understand their financial health. Matt's can be reached: https://ledgermedial.com/ or (864) 655-7098   Wendi Hill can be reached at [email protected]   #podcast #confessionsfromthehomeoffice #wendihill #ledgermedial #virtualbookkeeping #virtualaccounting #taxpreparer  

In this episode of "Confessions from the Home Office", I interviewed my husband, Dr. Reggie O'Dell, to talk about the dynamics of our relationship as an entrepreneur and an academic. Reggie shares his story from a decade-long career in music to becoming an optical professional, and ultimately pursuing his lifelong passion for teaching by completing four degrees in just ten years. Now a history professor, Reggie discusses his love for teaching and his aspirations to write books about historical figures like John Brown and family land history at Smokemont. We also discuss our very different professional lives and personalities. While my business involves constant decision-making and client management, Reggie enjoys the structured routine of teaching and the joy of daily classroom interactions. Our differences complement each other – my high-energy approach balanced by Reggie's calm demeanor, my constant conversation starters of "I have an idea" met with his voice of reason. Despite being "opposites" in many ways, we've found it works for us through mutual respect, shared (sometimes dark) humor, and being willing to support each other's individual paths. Contact Wendi at [email protected] #podcast #confessionsfromthehomeoffice #oppositesattract #wendihill #marketing

This week on Confessions From the Home Office, we are covering a Marketing Topic...a 60-Day Program: Accelerate!The Accelerate program includes: - An initial audit/assessment to identify marketing needs - Developing a custom marketing plan - Hands-on help implementing things like email marketing, social media, etc.- The goal is to get the business owner's marketing on track in 60 days without a long-term commitment unless they need it!- There are limited spots available for the Accelerate program! Check out the program at wendihill.com/accelerate #wendihill #podcast #confessionsfromthehomeoffice #accelerate #60daymarketingprogram

This week on the Confessions From the Home Office Podcast, Emily Headley is my guest. Emily is the Owner of The Lyrical Lilly, a floral design business in Greenville, South Carolina. Emily didn't train to be a floral designer, in fact, she has a music background and teaches music to pre-schoolers. But during COVID, she started designing floral arrangements, launched her business and hasn't looked back! We talked about what inspired her to take the leap into starting her own business, how she keeps consistent business throughout the year, how she's used social media to promote herself and changes in the floral design industry that are already here. If you're in the Greenville, South Carolina area and are looking for the gift that gives all year, Emily offers floral arrangement subscriptions. Visit Emily's site: https://www.thelyricallily.com/ or email her: [email protected] Contact Wendi Hill at [email protected] #ConfessionsFromtheHomeOffice #wendihill #podcast #marketingpodcast #smallbusiness #workfromhome  

This week on Confessions From the Home Office, South Carolina attorney Lauren Ward is my guest! Lauren practices estate planning law and is an owner of A Business Law Firm, LLC in Spartanburg, South Carolina. Lauren and I talked about many aspects of estate planning, a topic we all want to avoid, including: -The risks when you delay creating an estate plan -Scenarios where estate plans really helped -How business owners can protect their business -What documents you really need -Business succession planning -Misconceptions about estate planning -AND...BOI Filings for business owners (Deadline is coming up soon!)   Lauren can be reached at [email protected] Thank you for being on the podcast!   #wendihill #confessionsfromthehomeoffice #podcast #estateplanning #abizlaw #laurenward

This week on the Confessions From the Home Office Podcast, Wendi Hill has Liz Dwyer as her guest. Liz has made a living through multiple revenue streams since the 90s. We discussed how she initially decided to pursue multiple revenue streams instead of a traditional 9 to 5 job. Liz also explained her different revenue streams, her mindset with money, how the revenue streams work together and how she stays motivated! Liz is one of the most positive people I know! She can be contacted at [email protected] Thank you for being on the podcast! #confessionsfromthehomeoffice #podcast #wellnesstore #lizdwyer #multiplerevenuestreams #businessoner #multiplesourcesofincome #wendihill  

This week Catherine Garrison Davis is on the podcast! We discuss the agritourism industry and their farm, Denver Downs in Pendleton, SC. The farm has been in the family for several generations and transitioned from dairy and crops to Agritourism with events now at the farm year-round, including a fall festival, an Oyster Roast, a massive Easter Egg hunt, private events, concerts and the SC Sunflower Festival (and more!) Catherine transitioned from pharmaceutical sales to stay at home mom to Agritourism. The skills she acquired in the corporate world, along with a strong knowledge of farming has made Denver Downs a success! The Fall Festival runs from late September through mid-November each year. Tickets may be purchased at DenverDownsFarm.com #denverdownsfarm #agritoursim #pendletonsc #confessionsfromthehomeofficepodcast #podcast #wendihill #catherinegarrisondavis #cornmaze #scsunflowerfestival

In this episode of Confessions From the Home Office, I talk about the many basics of email marketing that hold many business owners back from getting started.1. Who do you email?2. What do you say? 3. How often do you send to your audiences?4. How do you know if you're successful? I talk about all of the email keywords in this episode. Subject lines, segments, unsubscribes, messages, open rates, Mailchimp, Klaviyo, Constant Contact, flodesk, Go High Level and a few statistics. I even share a couple of stories of some things NOT to do. Learn the basics and get going! For every dollar you spend on email marketing, the return is $47. That's not a bad return at all :) Do you need help getting your email marketing going OR need help tweaking it so it works better for your business? Send me an email: [email protected] #emailmarketing #klaviyo #mailchimp #constantcontact #flodesk #podcast #openrate #wendihill #confessionsfromthehomeofficepodcast

This week on "Confessions From the Home Office", I talked with Tracie Burton, the owner of The Paradise Planner. Tracie is a travel agent and loves helping making her clients' dream trips a reality! Tracie has a background in hospitality and eventually got into commercial real estate. Although she liked the real estate industry, family dynamics needed her to have a more flexible career. Tracie loves travel and got into the travel agency business so she could still work and spend time with her family. She explains how to work with a travel agent, some hot spots to visit and how far in advance you should call your agent! Contact Tracie to plan your next trip: https://www.theparadiseplanner.com/ or call her at 864-325-3441 Thank you, Tracie! Wendi Hill [email protected] 864-363-2000 #confessionsfromthehomeoffice #wendihill #marketmomentum #workfromhome #remotework #theparadiseplanner #travelagency #tracieburton  

In this episode of Confessions From the Home Office, I talk to my long-time insurance guru, Guy Furay! If you're self-employed, you may wonder how you will get insurance. Guy and his team at the Insurance Source can help you figure that out. Individuals and companies use Guy and his team to get medical, dental, life, disability, and so on. Guy helped me get insurance during my divorce, helped me get temporary insurance for my children when they were later dropped from their policies, and helped me to decide which policy was best when I started covering my children. Their customer service is amazing. At least once a week, someone asks me how I have good insurance while being self-employed. Now you know! Open enrollment starts soon, so call Guy and his team at 864-467-8731 or visit their website https://www.insure-u.com to get started. Contact [email protected] with questions or interest in being a guest on Confessions From the Home Office. We are booking for December 2024 and January 2025.   #podcast #healthinsurance #openenrollment #remoteoffice #marketing #selfemployed #guyfuray #wendihill

Hi! In today's episode of the Confessions From the Home Office Podcast, I'm talking about how to juggle raising kids while working out of your house. By the end of this episode, you'll know how I: 1. Created separate spaces.2. Worked like crazy when the kids were out of the house.3. Needed a network.4. Decided to shoot straight with my kids.5. Tailored strategies to kids' personalities. Subscribe and never miss an episode!Email: [email protected] marketmomentum.biz and wendihill.com for more info! #podcast #workfromhome #remotework #greenvillemarketing #wendihill #confessionsfromthehomeofficepodcast

In this episode of the Confessions From the Home Office Podcast, host Wendi Hill has Austin Hill as her guest. Austin handles the tech issues, programming and video editing projects at Market Momentum and has been a contractor on the team since 2020 during the shutdown. Austin is Wendi's son, and they talk about the changes in marketing since 2020, the dynamics of working together, Austin's background, and how he feels Market Momentum is different from other marketing firms. Wendi Hill can be reached at [email protected] #podcast #familydynamics #confessionsfromthehomeoffice #marketing #austinhill #marketingchanges    

There's an excellent chance there is no legal department when you work for yourself! This week on the Confessions From the Home Office Podcast, Wendi interviews attorney Chelsea Rikard. Chelsea is one of the managing partners of A Business Law Firm, LLC, in Spartanburg, South Carolina. She works with clients to ensure they are legally set up and protected as business owners. We had a great discussion about what business owners need, how to protect themselves, keeping business and personal money separate, whether someone is an employee or a contractor, and FINCEN. This episode is FULL of information to help business owners! To reach Chelsea, call the firm at 864-699-9801 Wendi Hill can be reached at [email protected]  

This week on the "Confessions From the Home Office Podcast", host Wendi Hill outlines the Kickstart Guide now available on WendiHill.com   The Kickstart Guide is for startups and businesses restarting their marketing. It outlines all of the areas you need to consider to get a strategy in place.   Get your FREE copy of the Kickstart Guide at https://www.wendihill.com/kickstartguide   Email Wendi Hill with any questions: [email protected]   #marketingpodcast #remotework #workfromhome #confessionsfromthehomeoffice #wendihill #kickstartguide #freemarketingguide    

This week, podcast host Wendi Hill covers the ten (maybe surprising) tools that keep her business running. These aren't all apps or the latest item from Staples. In almost 20 years of working from home, she's found what works for keeping things running as smoothly as possible...is that possible? :)   Wendi can be reached at [email protected]      

This week on the Confessions From the Home Office Podcast, we are exploring the additional areas a business owner has to handle! Being a business owner can feel like you're an octopus, with so many things going in different directions! Areas covered in this episode: 1. MONEY 2. MARKETING 3. IT 4. HR 5. LEGAL 6. PROJECT MANAGEMENT 7. CUSTOMER SERVICE Learn what you may need to do in each of these areas and Wendi gives a few tips of what's worked well for her over the past 20 years.   Any questions or comments? Email Wendi at [email protected]      

This week on the Confessions From the Home Office Podcast, we are going down memory lane to discuss how marketing has changed over the past 20 years. Watch and see if you remember how things were, and decide if you've changed as technology has changed or if it's time to get caught up! Wendi can be reached at [email protected] #wendihill #confessionsfromthehomeoffice #memorylane #marketingstrategy #marketingstrategies #podcast #newepisode #marketingpodcast