The collegiate summer level Madison Mallards have a unique brand built around a common bird. The team's suite of alternate identities builds on a fun primary identity that features a duck calling his shot Babe Ruth style. Guests include: Kyle Chisholm, Marketing Director, Madison Mallards Brent Bartels, Creative Services Manager Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The social media account MiLB Promos has been sharing news about Minor League Baseball giveaways, promotional nights, alternate identities and more for more than a decade. On this episode, Jake from MiLB Promos talks about the art of promoting promotions and the joy he gets from running the account. Plus, Dan Simon is back with a Studio Simon Stumper. Guests include: Jake, Twitter @MiLBPromos Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The Double-A Chattanooga Lookouts have a name that dates back to the late 1800s with a simple but iconic brand that has been around for three decades. This episode explores the origins of the team name and the mountain it's named for. Plus, Dan Simon is back with a Studio Simon Stumper. Guests include: Rich Mozingo, President, Chattanooga Lookouts Will Wilson, Park Ranger, Chickamauga And Chattanooga National Military Park Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The High-A Lansing Lugnuts are one of MiLB's early adopters of the wacky logo and nickname. Their bolt (not a nut!) logo pays tribute to the local automotive industry. Guests include: Jesse Goldberg-Strassler, Twitter @jgoldstrass Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The High-A Jersey Shore BlueClaws play in an iconic location, and their brand fully embraces it. This episode delves into the intersection of baseball and the boardwalk. Guests include: Greg Giombarrese, Director of Communications, Twitter @ggiombarrese  Jamie Bertram, VP of Promotions and Entertainment, LinkedIn Jason Klein, Brandiose, brandiose.com Paul's Teenage Children Olivia and Maya Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

It's a party in the Sundae Helmet Hall of Fame as we celebrate 100 episodes of the Baseball By Design podcast! Mr. Round Number Chris Creamer, founder of SportsLogos.net, joins to discuss the latest in sports branding, just as he did for episodes 1 and 50. And you won't want to miss a parade of calls from amazing surprise celebrity guests! And of course, friend of the podcast Dan Simon is back to chat and bring another set of Studio Simon Stumpers. Follow Chris on Twitter at @sportslogosnet and Instagram at @sportslogosnet. Chris Creamer, Owner/Founder, sportslogos.net, Twitter @sportslogosnet, Insta @sportslogosnet Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The Tri-City Chili Peppers play just south of Richmond, Virginia—not a place known for its spicy cuisine. This episode gets to the story behind the brand, featuring: Chris Martin, Owner/Founder, chilipeppersbaseball.com Skye Dillon, www.skyedesignstudios.com Danise Coon, Chili Pepper Research Institute, cpi.nmsu.edu Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The Modesto Nuts are one of the longtime teams of Single-A Minor League Baseball, with a classic brand that derives from the agriculture of California's Central Valley. On this episode: Veronica Hernandez, General Manager, milb.com/modesto Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Tim Quitadamo, Twitter @tquity Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The Single-A Clearwater Threshers feature a unique species of shark in a brand that is decidedly minor league while paying homage to the team's parent club, the Philadelphia Phillies. In addition to a live check-in from Clearwater, this episode includes guests:  Jason Adams, General Manager, Twitter @ThresherGMJason  Jason Klein, Brandiose, brandiose.com Karrie Burnett, shark enthusiast Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The High-A Aberdeen IronBirds have an identity that pays tribute to their parent club the Baltimore Orioles, the nearby Aberdeen Proving Grounds, and baseball's legendary Ripken family. On this episode: Jack Graham, General Manager and former player, Twitter @jackaarongraham  KJ Jimenez, IronBirds designer Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The 2014 documentary Battered Bastards of Baseball featured the story of the Portland Mavericks, an iconic independent team that played against affiliated teams in the Northwest League from 1973 to 1977. This episode features Rob Nelson, who pitched for the team and later created Big League Chew bubble gum. In this episode: Rob Nelson, Big League Chew, www.bigleaguechew.com Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The Buffalo Bisons' nickname dates back to the late 1800s and has endured—along with its unique pronunciation and pluralization—since then. Guests on this episode include: Pat Malacaro, Bisons Broadcaster, Twitter @PatWGR Ranger Amy, Twitter @RangerAmy Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The independent Staten Island FerryHawks brought baseball back to the New York City borough after the untimely demise of the Staten Island Yankees with a brand that personifies baseball fans in the area. Guests this week include: Eric Schuffler, GM, Staten Island FerryHawks, Twitter @eric_shuffler Skye Dillon, www.skyedesignstudios.com George Falkowski, "Meet Me at the Bat," Twitter @GeorgeFalkowski Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

Join the guys as we take you through the magic of a Baseballpalooza road trip! This year, the gang visited the Vancouver Canadians, Tri-City Dust Devils, Hillsboro Hops, and Tacoma Rainiers, and each of the guys chimes in over the course of four days. Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The Birmingham Barons have one of the oldest nicknames in minor league baseball. Since 1901, various teams that have played in Birmingham have gone by the name, or some variation, including the historic Coal Barons and Black Barons. On this episode: Jonathan Nelson, Birmingham Barons, www.milb.com/birmingham, Twitter @JonathanN_Bham Marc Cheatham, Black Baseball Mixtape, blackbaseballmixtape.com, Insta @blackbaseballmixtape Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The Florence Y'alls, a team in the independent professional Frontier League, are named for a mall, a water tower, and a grammatical staple of Southern culture. Guests include: Max Johnson, Florence Y'alls, florenceyalls.com Jay Becker, BLDG Design, www.bldgbrands.com Mignon Fogarty, Grammar Girl, www.quickanddirtytips.com/grammar-girl Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The Columbus Clippers are named for a seafaring vessel that has certain alliterative qualities with the team's hometown, and have a brand that is classic and longlasting. Guests include: Matt Leininger, Voice of Huntington Park, Twitter @_bigmatt Joe Santry, Team Historian Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The Dayton Dragons have been a stalwart of minor league baseball branding, with a flying lizard who has served as their logo for a quarter century. Guests include: Eric Deutsch, Executive Vice President, Dayton Dragons, www.milb.com/dayton Terry Smith, Terry Smith Creations, terrysmithcreations.com Ranger Amy, Twitter @RangerAmy Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The collegiate summer level Springfield Lucky HorseShoes have a brand that is layered like a huge, open-faced sandwich, with no fewer than five distinct brands rolled into one. Guests this week include: Jamie Toole, Shoes team owner: shoesbaseball.com Ryan Foose, Fooser Sports Design: foosersports.com Summer Ball Summit: summerballsummit.com Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.  

The Double-A Frisco RoughRiders base their identity on the 26th president of the United States, Teddy Roosevelt, who famously led the 1st United States Volunteer Cavalry, which was commonly referred to as the Rough Riders, famous for their charge up San Juan Hill in support of Cuban independence from Spain. Guests this episode include: Scott Burchett, RoughRiders GM: www.milb.com/frisco Jason Klein, Brandiose: www.brandiose.com Teddy Roosevelt, as portrayed by Joe Wiegand: teddyrooseveltshow.com Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The Minot Hot Tots play in the collegiate summer level Northwoods League, and are named for a potato-based regional delicacy. Guests include: John Bollinger, team owner: northwoodsleague.com/minot-hot-tots John Worthen, Worthen Design: www.worthendesign.com Elizabeth Meyers, I d'Eclair Pastry: www.ideclairpastry.com Jessie Elsbernd, Morning Fresh Dairy: www.morningfreshdairy.com Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon Find the Baseball By Design podcast online: Twitter @Count2Baseball Instagram @baseballbydesign linktr.ee/BaseballByDesign Baseball By Design is a member of the Curved Brim Media Network.

The Bismarck Larks of the collegiate summer level Northwoods League pay homage to a mild-mannered bird that makes its home in the area. But when they're feeling a bit frisky, they play as the Missouri River Motor Boaters. Team owner John Bollinger, designer John Worthen, and wildlife consultant Ranger Amy Burnett join, and Dan Simon is back with a Studio Simon Stumper! Bismarck Larks website / Twitter @bismarcklarks John Worthen, Worthen Design website Wildlife Consultant Ranger Amy Burnett Twitter @RangerAmy Baseball By Design Twitter @Count2Baseball / Instagram @baseballbydesign / Website Curved Brim Media Network Website / Twitter @Curved Brim

The Pioneer League's Owlz with a Z brought their name with them when they moved from Orem, Utah, to their new home in Northern Colorado, just down the road from your host. Guests this week include the Owlz with a Z's Communications Manager Blake Baker and designer Nate Martinez; designer Dan Simon, who created the original branding for the Orem Owlz with a Z back in 2005; and Baseball By Design Wildlife Correspondent Ranger Amy Burnett, live from a cemetery in Fort Collins, Colorado. NoCo Owlz with a Z website / Twitter @OwlzNoCo Nathan Martinez Twitter @n8martinez89 Dan Simon, Studio Simon Website / Instagram @studio_simon Wildlife Consultant Ranger Amy Burnett Twitter @RangerAmy Baseball By Design Twitter @Count2Baseball / Instagram @baseballbydesign / Website Curved Brim Media Network Website / Twitter @Curved Brim  

The Double-A Arkansas Travelers have a storied history and a brand based on a historic fable that tells the tale of a minstrel's never-ending tune. Guests this episode include broadcaster and baseball operations director Steven Davis, Brandiose's Jason Klein, and Arkansan Hollie Sanders live from opening day.  Arkansas Travelers website / Twitter @artravs Steven Davis Twitter @StevenDavispxp Brandiose Website / Twitter @Brandiose Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Walla Walla Sweets of the collegiate summer level West Coast League are named for the produce their part of the continent is known for—the sweet onions of Walla Walla, Washington. Guests on this episode include the team's first GM, Zachary Fraser, designer Dan Simon, and Nathan Castoldi of Walla Walla's own Castoldi Family Farms. Plus, Dan Simon is back with a Studio Simon Stumper! Walla Walla Sweets linktr.ee/SweetsBaseball / twitter @WWSweets Zachary Fraser gobulldogs.com Dan Simon, Studio Simon Website / Instagram @studio_simon Castoldi Family Farms www.castoldifamilyfarm.com Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Omaha Storm Chasers are named for a uniquely midwestern art of seeking out the heart of the storm. On this episode, your host Paul is joined on the road by Ed Rivera of the Dad Hat Chronicles podcast, at Kauffman Stadium in Kansas City by Eric Proffitt of the Earned Fun Average podcast, and in studio by Storm Chasers president Martie Cordaro and broadcaster Nicholas Badders. Plus, Dan Simon is back with a Studio Simon Stumper! Ed Rivera, The Dad Hat Chronicles Twitter @thedadhat216 Martie J. Cordaro Twitter @OmahaPrez Nicholas Badders Twitter @BadderUpSports Eric Proffitt, Earned Fun Average Twitter @EPro04 Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The collegiate summer level Florence Flamingos derive their name from alliteration—but the they've made the most of the nickname with an eye-popping brand. Guests include team president Brandon Raphael, designer Tony Canepa, and wildlife correspondent Ranger Amy Burnett, and Dan Simon is back with a Studio Simon Stumper. Florence Flamingos Website / Twitter @FloFlamingos Tony Canepa Website / Instagram @thetonycanepa Ranger Amy Burnett Twitter @RangerAmy Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter  

The Las Vegas Aviators moved into a beautiful new ballpark in 2019, and got a new brand to go with their new ownership, the Howard Hughes Corporation. Guests this week include Aviators director of media relations Jim Gemma, Let's Get Two host James Christopher, and F-16 pilot Vic DiTommaso, plus Dan Simon is back with a Studio Simon Stumper! Las Vegas Aviators Website / Twitter @AviatorsLV James Christopher, Let's Get Two YouTube / Twitter @LetsGet2TheShow Dan Simon, Studio Simon website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The guys from Brandiose welcome your host Paul to their studios in San Diego. This episode features Brandiose partners Jason Klein, a regular guest on this podcast, and for the first time, Casey White! The guys talk embroidery, LEGO gorillas, celery, and so much more.  And Dan Simon is back with another Studio Simon Stumper! Brandiose Website / Twitter @Brandiose Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The collegiate summer level Jackson Rockabillys are named for a unique music style associated with their hometown, located halfway between Memphis and Nashville. This episode features president and CEO Dennis Bastien, designer Ryan Foose, wildlife consultant Ranger Amy Burnett, and a Studio Simon Stumper from Dan Simon. Jackson Rockabillys Website / Twitter @RockabillysJTN Fooser Sports Design Website / Twitter @foosersports Ranger Amy Burnett Twitter @RangerAmy Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter  

The Pioneer League's Great Falls Voyagers draw their name from a famous UFO sighting—the so-called Mariana Incident. GM Jim Burks tells the story of the nickname, Dan Simon shares how the close the team was to being called the Skeeters years before that Sugar Land team, and live from 1950, Great Falls Electrics manager Nick Mariana describes how he captured the UFOs on 16mm film. Great Falls Voyagers Website / Twitter @gfvoyagers Dan Simon, Studio Simon Website / Instagram @studio_simon Great Falls History Museum Mariana UFO Incident article Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The town of Macon, Georgia, does not have a particular connection to pork products, so the collegiate summer level Macon Bacon's brand is based entirely on a rhyme. This episode features Bacon president Brandon Raphael and designer Tony Canepa, as well as a hockey-themed Studio Simon Stumper from Dan Simon. Macon Bacon Website / Twitter @GoMaconBacon Tony Canepa Website / Instagram @thetonycanepa Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Fond du Lac Dock Spiders are a collegiate summer level team named for venomous spiders that catch live fish and eat them as they die. So that's fun! Guests include GM Jim Misudek, Brandiose's Jason Klein, and Wildlife Consultant Ranger Amy Burnett. Plus, Dan Simon is back with another Studio Simon Stumper! Fond du Lac Dock Spiders Website / Twitter @DockSpiders Brandiose Website / Twitter @Brandiose Ranger Amy Burnett Twitter @RangerAmy Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Lake County Captains play on the shores of Lake Erie, just east of their parent club in Cleveland. New team owner Alan Miller (of Portland Pickles fame), designer Dan Simon of Studio Simon, and one-time Captains general manager Brad Seymour join the podcast to talk about what the team name means to the local community. Dan comes back at the end of the episode for a lighthouse-themed Studio Simon Stumper. Lake County Captains Website / Twitter @LCCaptains Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The High-A Vancouver Canadians are the only affiliated Minor League Baseball team in Canada. While most Minor League teams adopt hyper-local brands, the Canadians fully embraced a national identity. Guests include general manager Allan Bailey, designer Jason Klein of Brandiose, and sports branding expert (and Canadian) Chris Creamer of SportsLogos.net. And of course Dan Simon is back with a Studio Simon Stumper trivia question! Vancouver Canadians Website / Twitter @vancanadians Brandiose Website / Twitter @Brandiose Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Triple-A Tacoma Rainiers draw their identity from the predominant geological feature in the Pacific Northwest, Mount Rainier—and indirectly from the branding for a mediocre beer. This episode features team president Aaron Artman, Mount Rainier National Park Ranger Darby Robinson, and lifelong Mariners fan Chris Trebon. And of course, Dan Simon is back with a Studio Simon Stumper. Tacoma Rainiers Website / Twitter @RainiersLand Mount Rainier National Park Website Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

For two seasons in 2000 and 2001, the Low-A Stockton Ports rebranded as the Mudville Nine, staking their town's claim to being the "Mudville" featured in the 1888 poem "Casey at the Bat." This episode features San Diego Padres Vice President Tom Seidler, who was instrumental in the team, and designer Dan Simon, who created the logo (and who is back with another Studio Simon Stumper). Also, stay tuned for a special reading Casey at the Bat by Anna Ditommaso, Ed Rivera, Pat Larson, Amy Burnett, Eric Proffitt, and Johnny Bowlin.  Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Kansas City Monarchs were the premier franchise of Negro Leagues baseball from the 1920s through the 1960s. Through a partnership with the Negro Leagues Baseball Museum, a team in the American Association of Independent Professional Baseball has reprised the logo and nickname of that historic franchise. NLBM President Bob Kendrick joins the podcast to talk about the unique partnership. Plus Dan Simon returns with another Studio Simon Stumper! Negro Leagues Baseball Museum Website / Twitter @NLBMuseumKC NLBM President Bob Kendrick Twitter @nlbmprez Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Inland Empire 66ers in San Bernardino, California, are one of 18 professional or collegiate summer level baseball teams that play on Route 66, but they're the only one whose brand has anything to do with the iconic highway. This episode features GM Joe Hudson, Brandiose's Jason Klein, Baseballpalooza founder Jeremy Soule, a cameo from Baseball Mapper's Patrick Noote, and Dan Simon of Studio Simon with another Studio Simon Stumper. Inland Empire 66ers Website / Twitter Brandiose Website / Twitter Jeremy Soule Twitter Patrick Noote BaseballMapper.com | Twitter Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The 2023 World Baseball Classic starts this week! This global tournament of America's pastime debuted in 2006 with a brand created by designer Todd Radom, who joins the podcast to talk about how that brand. Ed Rivera of The Dad Hat Chronicles also stops by to discuss his favorite WBC team logos, including his native Puerto Rico, and Dan Simon is here with another Studio Simon Stumper. Todd Radom Website / Twitter @ToddRadom Dad Hat Chronicles Twitter @thedadhat216 Dan Simon, Studio Simon Website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Triple-A Louisville Bats play just a mile down Main Street from the Louisville Slugger Museum and Factory—but the team's brand is based on the flying mammal rather than the famous wooden instrument of the game. This episode features longtime Bats general manager Greg Galiette and Nick Fuchs of the Louisville Slugger Museum and Factory, as well as Baseball By Design Wildlife Consultant Ranger Burnett and another round of Studio Simon Stumpers with designer Dan Simon. Louisville Bats website / Twitter @LouisvilleBats Louisville Slugger Museum and Factory website / Twitter @sluggernation Wildlife Consultant Ranger Amy Burnett Twitter @RangerAmy Dan Simon, Studio Simon website / Instagram @studio_simon Baseball By Design Twitter @Count2Baseball / Instagram @baseballbydesign / Website Curved Brim Media Network Website / Twitter @Curved Brim

The Copa de la Diversión program features Spanish-language brands for Minor League Baseball teams intended to expand MiLB's outreach to Latinx. The program has been wildly popular, and guest Ryan Foose of Fooser Sports Design has worked with teams to create more than 30 of those brands. Also joining the podcast are Ed Rivera of the Dad Hat Chronicles to talk about his Puerto Rican heritage and logo fandom, and Dan Simon with another Studio Simon Stumper. Fooser Sports Design Website / Twitter @foosersports Dad Hat Chronicles Twitter @thedadhat216 Dan Simon, Studio Simon website / Instagram @studio_simon Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Charlotte Knights are a high-level Minor League team in a Major League city, and their brand and ballpark reflect that. Guests include general manager Rob Egan and designer David C. Ruckman, plus Dan Simon returns with another Studio Simon Stumpers trivia question. Charlotte Knights website / Twitter @KnightsBaseball David C. Ruckman Creative website / Twitter @RuckmanCreative Dan Simon, Studio Simon website / Instagram @studio_simon Baseball By Design Twitter @Count2Baseball / Instagram @baseballbydesign / Website Curved Brim Media Network Website / Twitter @CurvedBrim

The Chicago Dogs are the third team in the Second City—an independent minor league team that plays in a Major League market. In this episode, the team's Director of Sales Evan Gersonde talks all things Chicago Dogs, designers Dan Price and Kevin Gilsdorf delve into the primary Chicago Dogs brand and the alternate Chicago Wieners brand respectively, Dogs Super Fan Mike Trippi talks about the fan experience, and Dan Simon returns with another round of Studio Simon's Stumpers trivia. Chicago Dogs Website / Twitter @TheChicagoDogs Dan Price, Adrenalin Sports Marketing Website / Twitter @figadvertising Kevin Gilsdorf, Kindle Point Website / Instagram @kevin.gilsdorf Mike Trippi Twitter @chidogfool Dan Simon, Studio Simon website / Instagram @studio_simon Baseball By Design Twitter @Count2Baseball / Instagram @baseballbydesign / Website Curved Brim Media Network Website / Twitter @CurvedBrim

The collegiate summer level Spearfish Sasquatch base their identity on perhaps most well-known characters from the world of cryptozoology. The team's owner and general manager Eric Schmidt talks about the brand, and Jeremiah Byron of the Big Foot Society podcast joins to discuss cryptids in general and Big Foot in particular. And new to Baseball By Design, we debut "Studio Simon Stumpers," a segment in which designer Dan Simon asks a trivia question pertinent to the topic of the week. Spearfish Sasquatch website / Twitter @sprfshsasquatch Big Foot Society Podcast website / Twitter @bigfoot_society Dan Simon, Studio Simon website / Instagram @studio_simon Baseball By Design Twitter @Count2Baseball / Instagram @baseballbydesign / Website Curved Brim Media Network Website / Twitter @CurvedBrim  

Since 2004, the Montgomery Biscuits have spread buttery goodness throughout the Southern League. This episode features general manager Mike Murphy, who talks about the Biscuits brand and some of their innovative alternates, as well as pastry chef Elizabeth Meyers of I d'Eclair Pastry live from her commercial kitchen. Montgomery Biscuits Website / Twitter @BiscuitBaseball I d'Eclair Pastry Website Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

The Jacksonville Jumbo Shrimp have one of the signature wacky logos in the era of wacky logos. In this episode, GM Harold Craw talks about the initial fan reaction to the brand, Jason Klein of Brandiose talks about the creation of the logo, and Kathleen Clark of ReefTeach talks about what makes a shrimp a badass baseball mascot. Also, keep an ear out for mention of humuhumunukunuku a pu'a'a.  Jacksonville Jumbo Shrimp Website / Twitter @jaxshrimp Brandiose Website / Twitter Kohala Center: Kahalu'u Bay Website / Instagram / Twitter Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter

Todd Radom is a man of his word! Back in 2021 on episode 2 of Baseball By Design, noted designer Todd Radom promised to come back on the podcast for episode 58 and nerd out about typography. That promise manifests this week in a conversation about interlocking letters—the sports logo take on the typographic convention of ligatures. Todd Radom Website / Twitter Baseball By Design Twitter / Instagram / Website Curved Brim Media Network Website / Twitter