In this episode of Add To Cart, we are joined by Kat Hanzalek and Nicola Ommundson.  Intent on disrupting a male-dominated space, the besties founded Get Down, selling sustainable, super stylish condoms and promoting women’s sexual wellness….…not an oily chest in sight!  In this chat, the duo share their formula for writing spot on brand copy, how they navigate running a business and being best friends and the unbelievable story of how Eddie McGuire ended up funding their condom start up.  Links from the episode:Get DownLinkbeeShhh SilkPatagoniaFrank BodyShopify Plus and Mustard Made (sponsored)Packleo (sponsored)Questions answered:How did you come up with the idea For Get Down?How has your experience with brands like Patagonia, Shopify and Frank helped with developing Get Down?How will you know when Get Down is no longer a “side project”? This episode was brought to you by…  Shopify PlusPackleoAbout your co-hosts:Kat Hanzalek from Get DownKat Hanzalek is a founder of sexy & sustainable relationship and wellness brand Get Down. In the sexual health man-scape, creating products that don't fuck the planet, and enable women to have better safe sex is a passion of hers. After working for some incredible brands like Shopify, Patagonia and Frank Body she works as a commerce consultant and coaches individuals looking to create brands with impact.You can contact Kat at LinkedInNicola Ommundson from Get DownAlongside founding Get Down, Nicola’s career has seen her help grow a UK start up into one of the fastest growth companies in the country, securing a brand voice and direction across all touch-points and campaigns. She promotes keeping it simple - one message for your consumer is queen, and do it well or not at all. Passionate about supporting the next generation of women, and breaking down taboos with Get Down.You can contact Nicola at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Anthony Zaccaria, the Co-founder and Chief Commercial Officer of the brilliant Australian tech company Linktree. What started as a custom web feature for a band has turned into a $1.3 business used by the likes of Selena Gomez, Alicia Keys, Jamie Oliver - oh, and 24 million other content creators. Today, they have 1.2b visits every month and a team of 270 scattered all over the globe. Not bad for a little custom feature!Links from the episode:BunningsHow I Built This with Guy RazSong ExploderOne Link At A Time: The Linktree Story | #192Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Anthony Zaccaria from LinktreeAnthony is the Co-founder of Linktree, the market-leading linking platform enabling creators, brands, artists, publishers, agencies, and businesses of all sizes to curate an online ecosystem, engage with their audience and monetise their passion. Founded in 2016 and the first of its kind, Linktree is utilised by more than 19 million users globally including TikTok, Selena Gomez, Red Bull, Alicia Keys, Facebook, the Los Angeles Clippers, Jessica Alba, Comedy Central and HBO.  Juggling his twin toddler boys on the home front, Anthony also co-founded Australia's leading music and entertainment specialist digital agency, Bolster, and content platform LNWY.CO. Prior to Linktree and Bolster, Anthony was an artist manager and worked across agencies and media including Native Digital and The Sound Alliance, and was revealed to be the man behind an anonymous sandwich delivery hotline taking inner Sydney by storm in the late 2000s.You can contact Anthony at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Dean Salakas, CEO and Chief Party Dude at The Party People. Going online in 1999, Dean and his brother are leaders in the party space with a physical store and over 30 team members. Dean is and has been a figurehead in the Australian eCommerce industry for many years and it was a delight to have him finally join us on Add To Cart. We actually lined up this chat while on the dance floor at the Online Retail Awards.  But despite knowing Dean for some time, I always pick up something new every time we talk. In this conversation, we cover why he thinks marketplaces are the today opportunity for many retailers, how his approach to acquiring customers via search has changed over the years and we go behind the scenes on what really happened when he pitched The Party People on Shark Tank back in 2015! And if you need anything else, Dean gives his tips for the hottest Halloween costumes this year. Links from the episode:The Party PeopleAmazonBarbeques GaloreHarvey NormanAfterpay ZipPayShark TankPackleo (sponsored)Shopify Plus and Mr Roses (sponsored)Questions answered:How did The Party People navigate the pandemic?Where do you see the real value in marketplaces?How do you predict upcoming trends in events and celebrations?This episode was brought to you by…  PackleoShopify PlusAbout your co-host: Dean Salakas from The Party PeopleIn 2007 Dean and his brother took over the family business.  Today they have over 40 employees, operate the market leader for party supplies online and also have two bricks and mortar stores, one of which is Australia’s largest.  For the last two years, Dean has been named in the Internet Retailing Top 50 People in eCommerce and the Australian Retail Association Retail Leader of The YearYou can contact Dean at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Aidan Corbett, Co founder and CEO from Wayflyer.  For those who haven’t heard of Wayflyer, they were founded in 2019 and today, have over 1,000 eCommerce customers all over the world. In this short amount of time, they have delivered $700m of funding for eCommerce businesses. They now have an office and a team in Sydney and have helped unlock growth for Australian eCommerce brands such as Stax, King Kong Apparel and Black Swallow.  Links from the episode:ReissAll Saints7 Powers by Hamilton HelmerThe Acquired podcast Funding Freedom: The Wayflyer Story | #190Questions answered in the podcast: What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… About your co-host: Aidan Corbett from WayflyerAidan Corbett has a Bachelor of Engineering in Electrical Engineering from University College Cork and a Master of Business Administration from London Business School. After graduating from LBS in 2013, Aidan launched two start ups prior to Co-founding Wayflyer with Jack Pierse in 2019.You can contact Aidan on LinkedIn  About your host: Nathan Bush from 12HIGHNathan Bush is the founder and lead strategist at eCommerce consultancy, 12HIGH. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Andy Evans, Co-founder of humii, who combine cutting edge technology with real human analysis to evaluate a retailer’s customer experience and provide valuable insights. With around 200 retailers onboard including Rebel Sport, Lovisa and The Iconic, humii take the mystery out of nailing an amazing customer experience using over 150 metrics.  In this chat, Andy shares the challenges of wrangling their team of mystery shoppers, how they advise their clients on where to action change first and why NPS is dead, long live the humii score!Links from the episode:humiiRebel SportOrotonLovisaLevi’sNPSHomebodySephoraThe IconicShopify Plus and Desky (sponsored)Packleo (sponsored)Questions answered:What is the humii score and how does it work? What are the areas of online experience that retailers should be looking at right now as low hanging fruit? What retailers do you think are delivering the best online customer experience? Why? This episode was brought to you by…  Shopify PlusPackleoAbout your co-host: Andy Evans from humiiSoftware engineer, ex-IBM and Deloitte consultant and now co-founder at humii (www.humii.co) where we’re harnessing real human insights to help retailers move the needle on customer experience. Passionate about customer experience, building great teams, innovation through technology, and above all else - enjoying what I do.You can contact Andy at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Amy Lynes, People Support Manager at Lush (aka the smelly soap shop). Lush has been selling those amazingly fragrant products for almost 30 years now and has 923 Lush shops in 52 countries worldwide - including some brilliant eCommerce stores of course. In Australia, Amy and her team look after up to 800 team members at a time across Australia and New Zealand ranging in responsibilities from retail to manufacturing to support office. Links from the episode:ReviewHot Milk LingerieThe Checklist Manifesto by Atul GuwandeCautionary Tales with Tim HarfordSocial Justice & Smelly Soap: The Lush Story | #189Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Amy Lynes from LushWith expertise in employment law, employment relations, compliance and managing complex business projects, Amy’s  role as People Support Manager is diverse and also oversees the key functions of recruitment and safety. Throughout her time at Lush, she’s been driven by authentic leadership and having a genuine desire to see people reach their potential and achieve their goals inside or outside the company.You can contact Amy at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Emma Mazur, founder of gift giving businesses Manflower Co and After Hours. Emma started Manflower Co back in 2017 when she saw the gap in the market for males in online giving. It’s fair, we’re always forgotten about. Emma has grown this idea from a single page website with a single product to leading a category with over 200 gift giving options available. Even better, she has now opened her second brand, After Hours for women who are looking for gifts that are a little different to the usual flowers. In this chat we discuss the secrets to how to create a standout gifting experience. We dive into how to box up products for ultimate wow factor, how to encourage reviews with incentives and how she uses out of the box functionality and apps to deliver what looks like a custom experience. Links from the episode:Manflower CoAfter HoursAfterpayNetsuiteCiscoPackleo (sponsored)Shopify Plus and Pet Culture (sponsored)Questions answered:What’s the secret to a good gifting experience?How do you organise customer data to differentiate between the giftees and gifters?Can you share the tools and processes you use to generate reviews? This episode was brought to you by…  PackleoShopify PlusAbout your co-host: Emma Mazur from Manflower CoFounder of two e-commerce businesses in the gifting vertical after leaving her career in IT with previous experience at global IT company, Cisco and local unicorn, Afterpay. Emma has built a men's gifting company, Manflower Co from the ground up by offering a unique solution to simplify men’s gifting which has recently scaled significantly experiencing on average 250% year on year growth. Emma is Agile certified and leverages this methodology to scale her businesses.You can contact Emma at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Harry Sanders from StudioHawk, an SEO agency he started when he was just 17 years of age.  It is now the largest dedicated agency of its kind in Australia, employing more than 50 SEO specialists with over 300 clients including well loved eCommerce brands such as Officeworks, Flora & Fauna and Mecca.  Harry grew StudioHawk into the multi award winning company it is today, despite going through a period of homelessness along the way. Links from the episode:Just SpasMr Pool ManReece PlumbingOfficeworksEvolve SkateboardsGiftology by John RuhlinThe Unmissable SEO Episode: Harry Sanders’ Tips and Tricks | #185Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuite About your co-host: Harry Sanders from StudioHawkHarry Sanders is the founder and director of Hawk Academy & StudioHawk, the largest dedicated SEO agency in Australia (and one of the largest in the world).  Starting from (very) humble beginnings, on his journey, Harry has been in Forbes 30 Under 30, named B&T’s Entrepreneur of the year, winner of the Australian Business award for Marketing Innovation, sits as a board member of AWIA (Australian Web Industry Association), and recently was awarded Best Large SEO Agency at the Global Search Awards all at the ripe age of 24.You can contact Harry at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Beth Glancey, GM of ANZ at AirRobe.  Beth left LVMH and the corporate world of luxury behind to join AirRobe, a technology startup connecting consumers and brands to the re-commerce market in one click.  With AirRobe, customers get to create a circular wardrobe to which they can add beautiful pieces, then rent, recycle or resell them in the future with ease.  It’s pretty cool - all your fashion assets in one place and the ability to give them another life. Leading retailers like The Iconic, Oroton and PE Nation are already partnering with AirRobe to drive an average basket uplift of 30% for brands and retailers.  There’s so much in this chat! Beth shares the cultural whiplash she experienced when she jumped on board at AirRobe, why she always brings her whole (unserious) self to work and how having an identical twin was the key to her career gear change.  Links from the episode:AirRobeOroton PE NationThe IconicLVMHSephoraDavid JonesBenefit CosmeticsShopify Plus and Crate & Barrel Singapore (sponsored)Packleo (sponsored)Questions answered:How does AirRobe work?What potential impact does AirRobe have on the fashion industry?Why did you make the move from corporate to start up?This episode was brought to you by…  eSuiteShopify PlusPackleoAbout your co-host: Beth Glancey from AirRobeBeth is a high energy, high impact retail executive with proven ability to build, lead and motivate high performing teams. She has over 15 years experience in retail executive roles – across General Management, eCommerce, Operations and Marketing.  Today, she is the GM of AirRobe, helping brands enter the circular economy, keeping fashion out of landfill. Game changer. You can contact Beth at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Mac Slodyczka, the founder of Joolca. Joolca is a completely portable hot water system that can easily be used camping - or off the grid, or while renovating - anywhere where you need the luxury of hot water! Developed by Mac and his team, Joolca is now sold and distributed in four countries - Australia, US, UK and Canada - and sold through retailers including Tentworld and Snowy’s.Links from the episode:FlowbeeBunningsAmazonA Short History of Nearly Everything by Bill BrysonFour Brothers And A Hot Tap: The Joolca Story | #183Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Maciek Slodyczka from JoolcaMac founded Joolca eight years ago in his garage, stumbling across the idea while refurbishing used gas appliances. Today it has become an international brand selling ‘home comforts’ to outdoor adventurers all across the world. Early along the journey, Mac had convinced his three brothers to join him for the ride and together they’re seeing how far this little Aussie family business can go.You can contact Mac at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Dani Atkins and Alex Babich, the married founders of Kulani Kinis - a swimwear label inspired by Hawaiian life, summer and a love of colour. And they are taking the world by storm. Not only are they selling over $20m of bikinis with their team of 40, they are selling 80% of their product outside of Australia. In this delightfully honest and real episode, Dani and Alex talk us through the inspiration to create a new swimwear label as a side hustle and how they left their previous careers as a psychologist and a corporate accountant. We also discuss why they don’t pay influencers (despite their 600K followers) and their tips for surviving burnout in a very busy eCommerce world. Links from the episode:Kulani KinisShopify Plus and Muscle Nation (sponsored)Packleo (sponsored)Questions answered:When was the moment you realised your side hustle was a full time business? Tell us about the personalised size help you have on your site and how it works?What’s your approach to gifting product?This episode was brought to you by…  Shopify PlusPackleoAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-hosts:Dani & Alex from Kulani Kinis:Dani & Alex are a wife & husband Co-founder couple who transitioned from their traditional careers (psychologist & accountant) to chase the sun & build a multimillion dollar swimwear brand.You can contact Danielle Atkins at LinkedInYou can contact Alex Babich at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout James van Rooyen, Co-founder of Bikes Online - or Bicycles Online as they have been known in Australia. Starting out as bike tour operators, James and his business partner Jono, thought they might be able to get bikes cheaper if they ordered them direct from the supplier. One container load and an eBay store later,  Bikes Online was born. Today, they sell bikes to both the Australian and US markets and have 100 staff spread across every continent. Links from the episode:Bikes OnlineTeslaElon Musk by Ashlee VanceNever Split the Difference by Chris VossNo-one Likes The Middle Man: The Bikes Online Story| #181Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: James van Rooyen from Bikes OnlineJames co-founded BikesOnline with Jonathon Allara over 10 years ago and they continue to share the CEO role. BikesOnline is a classic shoe string story. Having started out of the back of a disused electrical substation, and running the entire business from a single extension lead, BikesOnline has gone on to become the largest online retailer for bicycles in Australia as well as a significant player in the USA,  with over 100,000 happy cyclists served each year. You can contact James at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Ashley Hanger, the Founder of Stripped Supply, Australia’s first diabetes subscription box service. Around 1.8 million Australians live with diabetes and 280 people develop the condition each day.  Living with this chronic illness can be a challenge as it impacts pretty much every aspect of life.  After getting together with her partner, a type 1 diabetic, Ashley realised this was a prime area for subscription and couldn’t believe no-one else was doing it.  In this chat we talk about Stripped Supply’s focus on community, particularly her Gen Z customers,  the super supportive pharmacist who’s been behind the business from the start and how Ashley manages the complexity in a diabetic’s medical supply kit.Links from the episode:Stripped SupplyShopify Plus & Alternative Brewing (sponsored)Packleo (sponsored)Questions answered:What are some of the most common daily challenges for diabetics?What technologies have you used to manage your subscription offering?What are your tips for giving a great pitch?This episode was brought to you by…  Shopify PlusSignetAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Ashley Hanger from Stripped SupplyAshley is a Startup Founder and Digital Content Creator experienced in storytelling and young-blooded digital strategy. After seeing the challenges of Type 1 Diabetes in her partner, Ashley found her passion providing support to people living with chronic illness. She founded Stripped Supply, Australia’s first diabetes subscription box, with a vision to give control back to the patient and make diabetes healthcare more accessible.You can contact Ashley  at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Katrina Van De Ven and Catherine Olivier who are just five weeks into the launch of LeukBook (that’s L-E-U-K Book) a one stop plus size fashion shop.  With 90 percent of size 14+ customers feeling under-served by existing shopping options, Katrina and Catherine knew they could make a serious difference in this space.  They have ten brands currently on board and are set to double this number in the next few months.  In the conversation, we discuss the lucrative plus market that many brands are leaving behind, the importance of ‘fit’ (and some other choice F words), and LeukBook’s plans for global expansion.   Links from the episode:CosCommonryLadybrainsThe Financial FeministCome As You Are: The LeukBook Story | #179Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-hosts: Katrina Van De Ven from LeukBookWith a background in psychology, exceptional communication skills and a burning desire to help size 14+ women look and feel their best, Katrina is well-equipped to lead LeukBook and, with it, a push for a more inclusive fashion industry.  Katrina comes to lead LeukBook following a decade in the government and non-profit sectors in which she has consistently demonstrated her ability to lead the development and execution of exciting new ideas across four continents. You can contact Katrina at LinkedInCatherine Olivier from LeukBookCatherine's interest in fashion started at a young age inspired by firstly her grandfather’s dealings with high end fashion houses and then her mother who carried on the legacy. Coming from a long line of innovative entrepreneurs being a size 14+ woman herself, coupled with her core values of diversity, inclusion, and accessibility she was driven to start LeukBook. Catherine is equal parts visionary and integrator making her well suited to thrive in the startup landscape. You can contact Catherine at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Greg Leibowitz and James Fisher, Co founders of Rendr. The partners started the business in 2018 as a side project after spending their gap year in one of the leading tech hubs of the world, Israel. But it was their tradie mates that inspired them to develop their business, Rendr - a technology fulfilment platform which provides a same day delivery solution for retailers. Rendr now has clients such as Aussie Disposals and Chemist Warehouse and attracted investment from the likes of Ahmed Fahour, ex-CEO of Australia Post and Steven Lew, chairman of Global Retail Brands.  In this chat, Greg and James discuss the importance of the local factor in their success, why they believe delivery advancement is customer driven and how they are taking click and collect to new levels of awesome.  Rendr caught my eye at this year’s Retail Global on the Gold Coast where I got chatting with the team on the trade floor. While they are at a very early stage, I was impressed by the vision of their young founders and the investment they’ve already attracted. Links from the episode:UberDoordashBunningsStarshipitLionessHairhousePackleoShopify Plus and Rollie Nation (sponsored)Questions answered:How do you set up Rendr to make on demand delivery profitable?How does Rendr work with retailers from a commercial perspective?Can you share how some of your customers are using Rendr as part of their fulfilment options? About your co-hosts: Greg Leibowitz from RendrProviding the technical and operational expertise to Rendr, Greg has a strong background in conceptualising and implementing innovative outcomes, driving solutions to meet the end consumers needs. An integral figure in creating what Rendr is today, Greg is extremely solution driven, coupling enhancements to user experience with a leading tech stack.You can contact Greg at LinkedInJames Fisher from RendrExperienced in the marketing side of the business, James has a profound background in creating brand identity and encapsulating presence, all with a digital and technology focus. At the core of Rendr’s continued growth, James is well-versed at driving standards and establishing solutions, sharing in his passion for commerce and innovation.You can contact James at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Rob Ward, Co-founder and CEO of Quad Lock. Now, ten years old, Quad Lock is a case-mounting system for people with active lifestyles - whether this be driving, riding, cruising, running, golfing, cycling or even singing. Quad Lock has all your phone mounting needs covered. Quad Lock is now sold in over a hundred countries and has annual revenue exceeding $100m. Better still, it has entered the vernacular with many people no longer mounting their phones, but rather ‘Quad Locking’ their phones. Links from the episode:Quad LockAmazonAdore BeautyPatagoniaThe Pivot podcastRide The Win: The Quad Lock Story | #177Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…About your co-host: Rob Ward from Quad LockRob is a qualified Toolmaker turned entrepreneur and now CEO and dad.  You can contact Rob at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Amanda Niu and Ken Lau, Co-founders of Eva, a Melbourne based furniture and homewares brand who are disrupting the usual suspects in the space. Not only do they have beautiful design, amazing customer reviews and B Corp certification - they also offer a 365 day money back guarantee. In this episode we dive into how that guarantee came about and how they had the confidence to make such a strong customer promise. We also explore Ken and Amanda’s backstories - neuropsychologist meets electrical engineer anyone? And, in possibly the most important piece of information you can get on Add To Cart, we dive into the secret world of the mattress industry and share how to select the mattress that’s best for you. Links from the episode:EvaOutbrainShopify Plus and Aje (sponsored)Packleo (sponsored)Questions answered:How did you come from neuropsychology and electrical engineering to eCommerce?What does your TikTok content creation process look like? What’s the secret to buying a great mattress?This episode was brought to you by…  Shopify PlusPackleoAbout your co-hosts: Amanda Niu from EvaAmanda’s previous career was as a clinical neuropsychologist, where she specialised in the diagnosis and assessment of dementia across both clinical and research settings. Initially she helped out after hours at Eva, but soon enough took the plunge and went all in.You can contact Amanda at LinkedInKen Lau from EvaKen’s previous career saw him work as an electrical engineer within the trucking and manufacturing industry. He had several marketplace businesses where he experimented with the direct-to-consumer model on a smaller scale.  Armed with customer-centricity at their core and making the process of purchasing furniture much simpler, Amanda and Ken set about building Eva. You can contact Ken at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Kate Casey and Phoebe Simmonds, Co-founders of The Memo, a one stop curated online shop for everything you need to care for your baby.  Born out of frustration with the patronising tone used to speak to new mothers,  The Memo is a grown up answer to new parents’ consumer confusion, connecting them with the best and brightest brands in the baby-sphere.Links from the episode:Sheet SocietyFrank GreenVictoria DevineSway with Kara Swisher Baby Shop for Grown Ups: The Memo Story | #175Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-hosts:Kate Casey from The MemoKate is a merchant that has worked in retail for more than half of her life, working across a variety of different roles and categories that has provided incredible experience and insights into different customers and retail settings.  Specialising in beauty Buying and Category Management from retailers like Mecca, Myer and David Jones, Kate is responsible for the merchandise selections at The Memo as well as leading supplier relationship, customer experience, operations and strategic direction.  You can contact Kate at LinkedInPhoebe Simmonds from The MemoPhoebe is the Co-founder of The Memo and Founder of The BLOW. After getting her start at Mecca and then in London with LVMH under the tutelage of Parfums Christian Dior, Phoebe knows brand and retail. She was responsible for driving Benefit Cosmetics expansion across Sephora in Southeast Asia, before heading back to Sydney as the Marketing Director for Benefit Cosmetics Australia. With a Commerce (Management) degree from the University of Melbourne and a career built on helping brands define their unique positioning and create impactful 360 degree marketing campaigns, Phoebe now uses her experience to drive The Memo’s brand voice and create meaningful connections in its community. You can contact Phoebe at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Frank Nesci, the Co-founder of Comestri.  Comestri is a central ecommerce hub that integrates, enriches and synchronises data from multiple business systems for retailers and marketplaces.  They currently manage over 150 brands, close to 10 million SKUs and process more than 20 million order transactions a year for clients like General Pants,, The Iconic and Amazon.  In this chat we discuss the importance of understanding business processes, how to navigate real time inventory and Frank shares his learnings from scaling Comestri and going international.Links from the episode:The IconicAmazonCatchMagentoRetail Apparel GroupAPGAdore BeautyShopify Plus and Strandbags (sponsored)Packleo (sponsored)Questions answered:Can you share the most commonly used features of Comestri? Can you give us an example of how Comestri has opened up new growth opportunities for one of your retail clients? What do you think the biggest data challenge will be for retailers in the next couple of years? This episode was brought to you by…  Shopify PlusPackleoAbout your co-host: Frank Nesci from ComestriFrank has worked across different industries using automation to deliver operational and business efficiencies.  In 2008, Frank co-founded Flow Software to help businesses integrate data between disparate software applications including Ecommerce platforms. As omnichannel evolved, it was becoming evident that brands and retailers were challenged with managing and synchronising product information, price and inventory data across different commerce platforms in different formats. This led to the concept and development of Comestri.  You can contact Frank at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Becca Stern, the Co-founder of Mustard Made, the place to go for stylish, functional lockers.  Yes, you heard me right, lockers…the essential high school backdrop in American coming of age movies.  Becca’s lockers have evolved into a range of shapes, sizes and colours…mustard being one of them of course.  Back in the day, Becca had a habit of rescuing vintage lockers she spotted on the side of the road.  This locker passion grew and grew and when Becca succeeded in convincing her sister to get in on the business, there was no stopping them.  Now a multimillion dollar company, selling in Australia, the UK and US, Mustard Made is well and truly…well, made. Links from the episode:Who Gives A CrapCommon CircusA Book About Innocent by Dan GermainLocker Love: The Mustard Made Story | #173Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Becca Stern from Mustard MadeBecca is one half of Mustard Made and a mum to three boys. She is originally from London but now lives in Newcastle here in Australia. Mustard was born from the dream to work with her sister Jess and a need for really good storage for her home. The obsession with lockers and the style are inspired by her love for vintage furniture. She loves working for herself as it means she gets to do so many different things and that really suits her as a person.You can contact Becca at Mustard MadeAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Shaun Greenblo, Managing Director of Boody, who make high quality, sustainable clothing essentials, including underwear. Boody began when Shaun’s dad, David and his friend, Neil, wanted to bring their experience in fashion and pharmacy together to force sustainable change. Now, their sons run the business and have taken it to new heights, with their sustainable everyday basic range of clothing selling in 15 countries globally and counting. In this chat, Shaun shares insights into Boody’s DNA, the power of earned media and how Boody convinced the GOAT of sustainability and a living legend…to front their most recent underwear campaign. Just a quick heads up. Shaun recorded the episode from the new Boody offices in Surrey Hills. Like all office moves, the wifi isn’t at its peak yet so there may be a couple of moments of low-fi interruption. Links from the episode:BoodyGreenstoryMilkrunShopify Plus and Tropeaka (sponsored)Packleo (sponsored)Questions answered:What’s Boody’s secret to building a strong team?How did you go about getting an icon like Jane Goodall to front your latest campaign?What brands do you look to for inspiration?This episode was brought to you by…  Shopify PlusPackleoAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Shaun Greenblo from Boody...You can contact Shaun at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Josh Howard, Founder of Single Use Ain’t Sexy…yes that’s the brand name, Single Use Ain’t Sexy. Josh has come up with a unique product which is a massive hack to save time, save money and hopefully save the planet! He calls it the Berocca for hand soap - and it’s got nothing to do with consuming it when you’re hungover.Links from the episode:SephoraTarget USA Promised Land by Barack ObamaJust Add Water: The Single Use Ain’t Sexy Story  | #171Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Josh Howard from Single Use Ain’t SexyJosh Howard is the CEO & Founder of viral sustainability brand Single Use Ain’t Sexy. His range of revolutionary Aussie-first dissolvable ‘just add water’ hand soap tablets (just like berocca) & reusable glass soap bottles have already saved tens of thousands of single-use plastic soap bottles from landfill. Named by The Age & The Sydney Morning Herald as “The brand turbo-charging Australia’s sustainability movement”, Josh’s business has won two Good Design Awards and been featured in Broadsheet, The AFR, The Australian, Time Out, Channel 7, Yahoo News, The Herald Sun, The Design Files and E News. Josh is also a keynote speaker, former lawyer & New York-based advertising executive. You can contact Josh at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by a guest who is looking to automate product tagging and descriptions so you never have to do them again. Abhishek Vohra is the CEO and Founder of the AI platform Okkular. Founded in New Zealand in 2019, Okkular helps retailers by taking images of products and automatically generating product tags that can be used in categorisation, filters and sorting, SEO and personalisation. They are even working towards creating automated product descriptions. Already , they have leading retailers including Blue Bungalow, Myer and Princess Polly using their AI solution. Links from the episode:ComestriPackleo (sponsored)Shopify Plus and LSKD (sponsored)Questions answered:In terms of product enrichment, what are the biggest gaps that you usually see with retailers? What’s the piece of product data automation that you haven’t been able to crack yet but would love to? What do you think the next frontier is for machine learning in retail? This episode was brought to you by…  PackleoShopify PlusAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Abhishek Vohra from OkkularAbhi is the CEO and Co-founder of Okkular. He was previously a principal at Deloitte working with technology & media companies. He did his undergrad in Auckland before moving to Sydney.You can contact Abhi at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Heather McIlvaine, Features and Premium Editor at Inside Retail. If you haven’t heard of Inside Retail, get your butt over insideretail.com and sign up to their daily email. And if you’re already a lover of what they do, become a professional subscriber. Heather works to put together the Top 50 People in eCommerce.Links from the episode:ReadingsInside RetailInside The Top 50 with Heather McIlvaine | #169Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…About your co-host: Heather McIlvaine from Inside RetailHeather McIlvaine is features and premium editor of retail at Inside Retail. In her nearly four years writing for Inside Retail, Heather has traveled to Shenzhen to cover the epic Chinese shopping event Single’s Day, doggedly reported the details of Amazon's launch in Australia, toured the biggest office supplies store in the world to understand the future of physical retail, and followed the local fashion industry's pivot to making PPE during Covid-19. She is an LA-native who now lives in Melbourne.You can contact Heather at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Molly Rogers and Emma Clegg, Co-founders of JAM The Label, producing adaptive and inclusive fashionable clothing.  Both women are Occupational Therapists with extensive experience in disability support and in their jobs, they were witnessing daily struggles with mainstream garments. Despite having no experience in the fashion industry, they launched JAM The Label in 2019, took part in this year’s Australian Fashion Week and have recently partnered with The Iconic.  In this chat we discuss the solutions that Molly & Emma have come up with to meet the needs of adaptive fashion, the mainstream brands who are doing it best in this space and what tech applications eCommerce business can implement to really nail inclusivity.Links from the episode:JAM The LabelThe IconicTommy HilfigerNikeDylan AlcottGet Skilled AccessShopify Plus and Mustard Made (sponsored)Packleo (sponsored)Questions answered:How have you managed going from OT’s to fashion designers? How do you market your products when you are addressing such a wide variety of needs?How can eCommerce businesses make their processes more accessible? Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Pamela Yip from Bubble Tea Club.  When Covid hit, within a week of losing most of her marketing clients, Pamela Yip had conceived and launched a new business with her friend Jenny Le.  Their idea - DIY bubble tea - was timely and a huge success - if the people can’t go and get bubble tea, then bubble tea must come to the people!  Bubble Tea Club has now had over 40,000 customers or  ‘bubblers’ as they are known and the company is generating over $2m in revenue.  They’ve also been voted in the Top 20 Coolest retailers by Inside Retail, alongside Culture Kings and Country Road. Links from the episode:Dunkin DonutsCulture KingsGoogle TrendsBuzz SumoThe E Myth Revisited by Michael GerberPearls of eComm Wisdom: The Bubble Tea Club Story | #166Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Pamela Yip from Bubble Tea ClubPam has spent the last decade immersed in marketing & building online communities with experience in agency, corporate & start up environments. She’s currently CMO & Director of Bubble Tea Club. Her purpose is to close the gap between Asian representation in Western societies through edutainment. Her curiosity for marketing, community & brand universes has been recognised by facebook APAC’s vice president (Dan Neary), A Current Affair, Insider Retailer, Business Insider Australia, Apple News Spotlight, Herald Sun & more.You can contact Pamela at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Anthony Zaccaria, the Co-founder andChief Commercial Officer of the brilliant Australian tech company Linktree. What started as a custom web feature for a band has turned into a $1.3 business used by the likes of Selena Gomez, ALicia Keys, Jamie Oliver - oh, and 24 million other content creators. Today, they have 1.2b visits every month and a team of 270 scattered all over the globe. Not bad for a little custom feature! In this chat we cover how Linktree’s content creators and brands utilise Linktree to promote content across all of their channels. We talk about Linktree’s celebrity users, how to avoid burnout when building a unicorn and what happened when Instagram banned them for 20 minutes. Links from the episode:LinktreePaypalSquareVinyl Me, PleaseGo Fund MeSideStage VenturesPackleo | Eco-Friendly eCommerce Packaging (sponsored)Shopify Plus and Incu (sponsored)Questions answered:Where do your clients commonly link to?What are some of the most interesting ways you have seen eCommerce brands utilise Linktree? Can you tell us about some of the benefits you have implemented for your global remote teams?This episode was brought to you by…  PackleoShopify PlusAbout your co-host: Anthony Zaccaria from LinktreeAnthony is the co-founder of Linktree, the market-leading linking platform enabling creators, brands, artists, publishers, agencies, and businesses of all sizes to curate an online ecosystem, engage with their audience and monetise their passion. Founded in 2016 and the first of its kind, Linktree is utilised by more than 19 million users globally including TikTok, Selena Gomez, Red Bull, Alicia Keys, Facebook, the Los Angeles Clippers, Jessica Alba, Comedy Central and HBO. Juggling his twin toddler boys on the home front, Anthony also co-founded Australia's leading music and entertainment specialist digital agency, Bolster, and content platform LNWY.CO. Prior to Linktree and Bolster, Anthony was an artist manager and worked across agencies and media including Native Digital and The Sound Alliance, and was revealed to be the man behind an anonymous sandwich delivery hotline taking inner Sydney's by storm in the late 2000s.You can contact Anthony at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout the guy who used to play in Wayne Carey’s number 18 jersey at the North Melbourne Kangaroos.  Nowadays, he is better known for having recently sold his retail media business, CitrusAd, to Publicis for $200m. Brad Moran is the CEO and Founder of CitrusAd - they monetize the digital shelf of eCommerce retailing sites. Or to put it simply, they take the old school grocery shelf buying and make it accessible for online retailers so they can generate  additional revenue from the eyeballs they attract.  And no doubt they were a healthy acquisition target - CitrusAd powers media sales and ad-serving for more than half of the top 20 retailers in the world. This includes Tesco, Sainsbury’s, Argos, Bed Bath & Beyond and here in Australia, The Iconic, Woolworths and Coles.Links from the episode:PinterestThe Iconic DrakesHarvey NormanJB Hi FiHorses Are Better Than Unicorns: The CitrusAd Story | #164Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Brad Moran from CitrusAdBrad’s career began in the arena of elite sport playing professional Australian Football League (AFL) before founding his first e-commerce tech company (NoQ) at the age of 24.  This company quickly evolved into a world leading platform for grocery across the US and Australia. Six years on and obtaining an incredible amount of startup experience, Brad left his first company and founded CitrusAd in 2017 with Nick Paech. Brad is an incredibly resilient, visionary CEO with a strong talent for developing technology teams and commercialising software products on a global scale.You can contact Brad at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, our partner content is brought to you by Wayflyer who deliver eCommerce funding - built for growth. And joining me, their Co-founder and CEO Aidan Corbett - all the way from Ireland. In this episode we dive into how eCommerce founders can get access to short term finance in order to fuel growth - often in areas such as marketing and inventory, which can hold eCommerce businesses back without free cash flow. For those who haven’t heard of Wayflyer, they were founded in 2019 and today, have over 1,000 eCommerce customers all over the world. In this short amount of time, they have delivered $700m of funding for eCommerce businesses. They now have an office and a team in Sydney and have helped unlock growth for Australian eCommerce brands such as Stax, King Kong Apparel and Black Swallow. In this chat with Aidan we walk through the process for founders to access Wayflyer funding. The most interesting part for me is how they integrate with eCommerce platforms and ad networks to make qualified decisions on eCommerce businesses - it’s not your old school bank manager here. Additionally, offers get made in quick time and can be as little as a few thousand dollars. But even if you are not a founder, you’re going to get some great insights from the episode, tapping into Aidan’s global view across their clients. We dive into the types of customer acquisition costs retailers are seeing across the board, why TikTok is still a developing opportunity and how having cash flow frees you up for long term thinking and experimentation. Links from the episode:WayflyerBionicGymQuestions answered:What are the typical pain points or eCommerce hurdles that you find Wayflyer helping founders overcome? How do the commercials work from a retailer perspective? What retailers are you enabling globally and here in Australia? About your co-host: Aidan Corbett from WayflyerAidan Corbett has a Bachelor of Engineering in Electrical Engineering from University College Cork and a Master of Business Administration from London Business School. After graduating from LBS in 2013, Aidan launched two start ups prior to Co-founding Wayflyer with Jack Pierse in 2019.You can contact Aidan on LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Amy Lynes, People Support Manager at Lush (aka the smelly soap shop). Lush has been selling those amazingly fragrant products for almost 30 years now and has 923 Lush shops in 52 countries worldwide - including some brilliant eCommerce stores of course. In Australia, Amy and her team look after up to 800 team members at a time across Australia and New Zealand ranging in responsibilities from retail to manufacturing to support office. Today, Amy and I dive into how a values based organisation is not only essential for attracting customers - but also attracting staff. We discuss some of Lush’s unique team benefits including fair pay, bonuses for everyone, 50% off product, getting your birthday off, and the very cool Employee Benefits Trust where employees own 10% of the company to ensure that decisions are always made for the right reason. And we also get to techniques for managing mental health, tips for recruitment and how to get regular feedback from your team. Links from the episode:LushWorkday PeakonShopify Plus and Desky (sponsored)Packleo (sponsored)Questions answered:What are your top recruitment tips in the current climate?Are there any unique policies or workplace behaviours that you have at Lush to foster mental wellness and team loyalty?Why did Lush step away from social media?This episode was brought to you by…  Shopify PlusPackleoAbout your co-host: Amy Lynes from LushWith expertise in employment law, employment relations, compliance and managing complex business projects, Amy’s  role as People Support Manager is diverse and also oversees the key functions of recruitment and safety. Throughout her time at Lush, she’s been driven by authentic leadership and having a genuine desire to see people reach their potential and achieve their goals inside or outside the company.You can contact Amy at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Tom Hollings from Different Drop.  Tom is a self-confessed wine flirt whose passion turned into an eCommerce business.  With a focus on wines crafted by real people with a sense of adventure and authenticity, Different Drop unearths the best and most exciting drops from producers all over Australia and with some great tech know-how, makes them accessible to all. Links from the episode:AmazonBooktopiaSeth GodinWine Flirts and Wallflowers: The Different Drop Story | #162Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Tom Hollings from Different DropTom Hollings spent the formative years of his career working alongside Australia’s finest artisan winemakers in companies including Cellarforce and Langtons, before taking the plunge in 2013 with his two best mates to launch Different Drop.  Different Drop is a digital platform making it easier than ever to explore the wine world and access the most exciting hand-crafted wines on the planet.  Nearly a decade on, with industry-leading tech and delivery, thousands of talented winemakers from every corner of the globe, and more than 30,000 happy customers, Different Drop has become the ultimate playground for Australian wine lovers!You can contact Tom  at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Kate Collinson from Kate Collinson Consulting.  One of the most requested topics for us to cover is the impending change from Google Universal Analytics to Google Analytics 4.  So, to satisfy this need for knowledge around the topic, I immediately turned to eCommerce marketing extraordinaire and friend of the podcast Kate Collinson. Kate is an independent consultant and has worked with eCommerce brands including Nimble, Kat the Label, Vinomofo, The Memo and heaps more. As you’ll hear, Kate has written a comprehensive Google Universal Analytics course and is about to release her new course helping marketers get up to speed in Google Analytics 4. In this conversation we cover the change that you can expect between Universal Analytics and GA4, how to implement GA4 on your store and why the hell conversion rate has disappeared. The shock! The horror! Links from the episode:Packleo (sponsored)Shopify Plus and Milligram (sponsored)Questions answered:Why do retailers need to move over to GA4 asap?What is different about GA4 compared to Universal Analytics?What tips can you share for eCommerce managers who want to start getting familiar with GA4?This episode was brought to you by…  Shopify PlusPackleoAbout your co-host: Kate Collinson from Kate Collinson ConsultingKate is an eCommerce consultant & growth marketer specialising in Shopify & Shopify Plus with over a decade’s experience in eCommerce. She’s often called a “digital Swiss army knife” by clients, with a wide skillset spanning data & analytics, digital and platform strategy, paid media and customer lifecycle marketing.  Kate works with retailers including The Daily Edited, Biome, Kat the Label and Juliette Hogan, using data-based insights to set monthly targets and grow their revenue year on year.You can contact Kate at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Bill and Ed Ovenden, brothers who have established the bedroom brand, The Lad Collective. Founded in 2020, Ed and Bill have developed bed sheets that even bloody useless Australian males can use. Corner tags, magnetic clips, zip in pillow slips - it’s totally idiot proof. But jokes aside, there is a serious side - they’ve developed a version of the product which is registered with the NDIS - National Disability insurance scheme which even includes braille sewn in. Links from the episode:TradeMuttManscapedGet the FortDr SquatchNo Limitations with Greg RobinsonTraction by Gino WickmanReturn to Better: The Refundid Story | #152YouPayGet Your Sheet Together: The Lad Collective Story | #160This episode was brought to you by…eSuiteEd Ovenden from The Lad CollectiveEd and Bill Ovenden Co-founded The Lad Collective with the mission to improve the lives of Australian men through good sleep and cleanliness. What started out as a set of bed sheets designed for grubby lads like ourselves that are easy to put on the bed, and even easier to shop for, has evolved into a rapidly growing business servicing thousands of Aussies from all walks of life.You can contact Ed at LinkedInBill Ovenden from The Lad CollectiveEd and Bill Ovenden Co-founded The Lad Collective with the mission to improve the lives of Australian men through good sleep and cleanliness. What started out as a set of bed sheets designed for grubby lads like ourselves that are easy to put on the bed, and even easier to shop for, has evolved into a rapidly growing business servicing thousands of Aussies from all walks of life.You can contact Bill at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Harry Sanders from StudioHawk, an SEO agency he started when he was just 17 years of age.  It is now the largest dedicated agency of its kind in Australia, employing more than 50 SEO specialists with over 300 clients including well loved eCommerce brands such as Officeworks, Flora & Fauna and Mecca.  Harry grew StudioHawk into the multi award winning company it is today, despite going through a period of homelessness along the way.  In this chat, Harry shares how a video game started his love affair with SEO, which SEO metrics are BS and which ones really matter and why information architecture is crucial to effective SEO.  We also find out what goes on at ‘Camp Hawk’ - there are birds involved…er…obviously.Links from the episode:OfficeworksDentsuGlassdoorAmazonAppliances OnlineRetail GlobalMedcartDaily JocksSemrush The Good GuysShopify Plus and Crate & Barrel Singapore (sponsored)Packleo (sponsored)Questions answered:How did you start your career in SEO aged 14 years?What are the major differences in how companies approach SEO since COVID?What do the best SEO briefs look like?This episode was brought to you by…  Shopify PlusSignetAbout your co-host: Harry Sanders from StudioHawkHarry Sanders is the founder and director of Hawk Academy & StudioHawk, the largest dedicated SEO agency in Australia (and one of the largest in the world).  Starting from (very) humble beginnings, on his journey, Harry has been in Forbes 30 Under 30, named B&T’s Entrepreneur of the year, winner of the Australian Business award for Marketing Innovation, sits as a board member of AWIA (Australian Web Industry Association), and recently was awarded Best Large SEO Agency at the Global Search Awards all at the ripe age of 24.You can contact Harry at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by the James Bond of marketing - Mark Baartse.  You call him in when you’ve got a problem to solve and you need the best in the business. Mark is, in his own words, the outsourced Chief Marketing Officer. Before consulting, Mark led the growth for leading fashion brand Showpo and has worked with clients including Catch, Menulog and Officeworks. He has been awarded the Top 50 CMP, Top 50 people in eCommerce and is a regular contributor to publications like Ragtrader and Inside Retail. Links from the episode:How Brands Grow by Byron SharpPlaying the Marketing Slot Machines. How to Win Performance Marketing in 2022 with Mark Baartse | #158Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which eCommerce practice do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Mark Baartse from Mark Baartse ConsultingMark is an independent consultant helping digitally led companies with growth strategy. He’s worked with a range of companies including Showpo as CMO,  Woolworths, Officeworks, Microsoft, Vodafone, and others. He was named a top 50 CMO in Australia in 2018 by CMO Magazine, and #15 in the Top 50 People in eCommerce list in 2019. You can contact Mark at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Mac Slodyczka, the founder of Joolca. Joolca is a completely portable hot water system that can easily be used camping - or off the grid, or while renovating - anywhere where you need the luxury of hot water! Developed by Mac and his team, Joolca is now sold and distributed in four countries - Australia, US, UK and Canada - and sold through retailers including Tentworld and Snowy’s. Mac talks us through how he developed the innovative Joolca solution with his engineering background - and his broader vision of how Joolca could help make anyone feel at home in the outdoors. I think I need that. We also discuss how his three siblings all joined him on his journey at Joolca, the hacks he has developed for great customer service and his approach to bringing great people into the Joolca team. Links from the episode:JoolcaStampedPackleo (sponsored)Shopify Plus and Alternative Brewing (sponsored)Questions answered:How do you incorporate customer feedback into product development? What’s your process for developing a product?How do you approach the process of hiring staff at Joolca? This episode was brought to you by…  PackleoShopify PlusAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.About your co-host: Maciek Slodyczka from JoolcaMac founded Joolca 8 years ago in his garage, stumbling across the idea while refurbishing used gas appliances. Today it has become an international brand selling ‘home comforts’ to outdoor adventurers all across the world. Early along the journey, Mac had convinced his three brothers to join him for the ride and together they’re seeing how far this little Aussie family business can go.You can contact Mac at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Nick Pearce, CEO and Co-founder of HoMie - a social enterprise that aims to break down the stigma associated with homelessness and those experiencing it rough on the streets. They do this through their ultra cool fashion label, HoMie, their up-cycled ReBorn range and their Pathway Alliance Program that helps disadvantaged youth kick start their retail career. Links from the episode:HoMieUrban OutfittersSmartlessFrom The Streets To The Catwalk: The HoMie Story | #156Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Nick Pearce from HoMieNick Pearce is the CEO & Co-Founder of HoMie, a streetwear clothing social enterprise that launched in 2015. HoMie uses 100% of its profits to achieve HoMie’s mission of supporting young people affected by homelessness or hardship. Since 2015, Nick has helped take the brand from a pop-up idea between three friends, to a bricks and mortar retail store that also acts as a base for HoMie’s Pathway Alliance Program - an initiative that sees young people experiencing hardship participate in training, where they gain on-the-job experience and accredited learning. In 2017, Nick was awarded the Victorian Young Achievers Award for Leadership, in 2018, the National Retail Association's Young Retailer of the Year and in 2019, GQ Magazine’s Social Force Award. You can contact Nick at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by James van Rooyen, Co-founder of Bikes Online - or Bicycles Online as they have been known in Australia. Starting out as bike tour operators, James and his business partner Jono, thought they might be able to get bikes cheaper if they ordered them direct from the supplier. One container load and an eBay store later,  Bikes Online was born. Today, they sell bikes to both the Australian and US markets and have 100 staff spread across every continent. In this chat, James shares how they have been able to create a direct to consumer advantage and maintain it with strong supplier relationships - even as competition has increased. We also discuss James’ tips for expanding into the US, how to snap up bargain domain names and why one of his proudest moments was when one of his team members bought a house. Links from the episode:PolygonMaropostShopify Plus and Muscle Nation (sponsored)Packleo (sponsored)Questions answered:How and why did you go from bike tour guiding to bike retailing?What were the biggest challenges at the start of selling bikes online?What’s been your proudest milestone to date?This episode was brought to you by…  Shopify PlusPackleoAbout your co-host: James van Rooyen from Bikes OnlineJames co-founded BikesOnline with Jonathon Allara over 10 years ago and they continue to share the CEO role. BikesOnline is a classic shoe string story. Having started out of the back of a disused electrical substation, and running the entire business from a single extension lead, BikesOnline has gone on to become the largest online retailer for bicycles in Australia as well as a significant player in the USA,  with over 100,000 happy cyclists served each year. You can contact James at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout James Taylor, the Founder and CEO of Particular Audience - an Australian technology platform helping eCommerce retailers create a more intuitive and personalized shopping experience through merchandise, search and advertising. And this is all done dynamically and without using any personally identifiable information or third party cookies. James’ theory is that product data and intention is more important than customer groupings and it is a fascinating one to explore. Particular Audience was founded here in Sydney, boasts clients including The Good Guys, Singapore Airlines and Calvin Klein across Australia, US, UK and Canada. Since 2019 they’ve raised $13.5m in investment, are set to continue this growth.Links from the episode:The Good GuysThe Cold Start Problem, by Andrew ChenSimilar IncProducts Are More Important Than Customers: The Particular Audience Story | #154Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence. The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: James Taylor from Particular AudienceTen years working in the digital experience layer of eCommerce, James setup Particular Audience in 2017 to apply machine learning in place of rules based systems that were dominant at the time. Prior to Particular Audience, James had a career in investment banking and co-founded a betting exchange focused on user generated content. He moved to Australia in 2014 to launch Google Ventures company ‘Yieldify’ in the APAC region.You can contact James at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Katrina Van De Ven and Catherine Olivier who are just five weeks into the launch of Leukbook (that’s L-E-U-K book) a one stop plus size fashion shop.  With 90 percent of size 14+ customers feeling under-served by existing shopping options, Katrina and Catherine knew they could make a serious difference in this space.  They have ten brands currently on board and are set to double this number in the next few months.  In the conversation, we discuss the lucrative plus market that many brands are leaving behind, the importance of ‘fit’ (and some other choice F words), and Leukbook’s plans for global expansion.   Links from the episode:Leukbook17 SundaysPablo & KatAlison DominyEmbody WomenCurvatureBeKeaneAnto ApparelChasing SpringtimeMonica the LabelNovellasPackleo (sponsored)The Future of Commerce with Shopify Plus (sponsored)Questions answered:-How significant is the plus market?-What have you had to do differently to cater to size 14+?-How can retailers be more inclusive with sizing options?This episode was brought to you by…  PackleoShopify PlusPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Brad Karney, Co-founder and CEO of Refundid.  Brad describes himself as a retail enthusiast who combined this energy with his finance background to create a solution for a common pain point - refunds!  Refundid provide instant refunds to customers on behalf of brands, when they want to make a return.  Instead of customers having to wait until the item has made it’s often long journey back to the retailer, they get the cash in their pocket straight away.  Refundid are backed by the venture arm of Afterpay and now have over 30 stores on board, including Culture Kings, Sass & Bide and General Pants. Links from the episode:AmazonCulture KingsUrban OutfittersMasters of Scale with Reid HoffmanThe Ten Commandments of Start Up Success Return to Better: The Refundid Story | #152Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Brad Karney from RefundidPreviously pursuing a career in Investment Banking, Brad witnessed  the refund problem in eCommerce and was motivated to fix it, so made the shift to Fin / Retail Tech and started Refundid.  Now Brad is immersed in retail and eCommerce - partnering and speaking with the best brands and retailers in the country. You can contact Brad at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Rob Ward, Co-founder and CEO of Quad Lock. Now, ten years old, Quad Lock is a case-mounting system for people with active lifestyles - whether this be driving, riding, cruising, running, golfing, cycling or even singing. Quad Lock has all your phone mounting needs covered. Quad Lock is now sold in over a hundred countries and has annual revenue exceeding $100m. Better still, it has entered the vernacular with many people no longer mounting their phones, but rather ‘Quad Locking’ their phones. Today Rob takes us on the journey of how he started Quad Lock with his Co-founder Chris. It’s a brilliant story given they have been completely bootstrapped and have scaled responsibly - I really enjoyed hearing Rob’s approach to scale. You wouldn’t believe it starts with a novelty bottle opener. We also discuss how they approach Quad Lock rip offs, the beauty of having limited SKU’s and why they are focusing on a direct to consumer model to serve their customers better. Links from the episode:DeliverooJB Hi Fi99 BikesCharley BoormanShopify - Future of eCommerce in 2022 (sponsored)Signet and Shy Tiger (sponsored)Add to Cart Meet Up - register here!Questions answered:With a mixture of B2B, DTC and wholesale - which sales model is most important to Quad Lock?How do you protect your designs from being ripped off? Can you share what a typical customer journey looks like for your customers?This episode was brought to you by…  Shopify PlusSignetAbout your co-host: Rob Ward from Quad LockRob is a qualified Toolmaker turned entrepreneur and now CEO and Dad.  You can contact Rob at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Rosa-Clare Willis and Andrew Ford, Co-founders of DIY pottery kits, Crock’d. They are on a mission to help friends and family have real connections through the power of creativity. Both from a start up and UX background, they only launched Crock’d two years ago and are now selling across Australia, Europe and the US. Even more impressive, what started as a physical set up with a warehouse is now a fully remote team scattered across the world.Links from the episode:All BirdsGoto SkincarePelotonCasperHow I Built This with Guy RazThe 4 Hour Work Week by Timothy FerrissGetting Clayed: The Crockd Story | #150Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… This episode was brought to you by…eSuiteAbout your co-hosts: Rosa-Clare Willis from Crock’dRosa-Clare Willis is an entrepreneur, a coach and a specialist in start-up marketing. With a background in tech startups, Rosa founded her online school for first-time founders that taught them how to achieve their first 100 customers online without outsourcing advertising. Now, Rosa combines her passion for art and her love of business as the Co-founder of Crockd, a creative mindfulness brand.You can contact Rosa at LinkedInAndrew Ford from Crock’dAndrew Ford is an entrepreneur, a Chartered Accountant and an Angel Investor for early-stage startups. With a background in corporate finance, product design and tech startups, Andrew brings a unique approach to e-commerce growth and operations. He's now the Co-Founder of Crockd, a creative mindfulness brand.You can contact Andrew at LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Kate Casey and Phoebe Simmonds, Co-founders of The Memo, a one stop curated online shop for everything you need to care for your baby.  Born out of frustration with the patronising tone used to speak to new mothers,  The Memo is a grown up answer to new parents’ consumer confusion, connecting them with the best and brightest brands in the baby-sphere.  In this chat, we discuss how the founders’ corporate backgrounds in beauty and luxury inform the way they run The Memo, the lengthy journey developing their new, custom built gift registry and most importantly, we get the low down on which product is going to help sleep-deprived mums and dads get more precious shuteye!Links from the episode:The MemoViolet GreyVenroy Sheet SocietyFrank GreenHaakaaLVMHSignet and NueBar (sponsored)Shopify Plus Future of eCommerce (sponsored)Questions answered:What were the most valuable lessons you were grateful for learning in your previous careers before launching your own business?  What are your top tips for blog writing?Tell us about your gift registry feature and how it is used by your customers?This episode was brought to you by…  SignetShopify Plus  Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Ben Sandhu from Ida Sports, a company who have created the first football boot specifically designed for women’s feet. Only a couple of years old, they have grown from an idea on the back of a napkin and an early prototype they called the ‘frankenshoe’, to selling out of their first range, getting stocked in Dicks Sporting Goods and having Isabel Dawes kick a goal in the AFLW grand final wearing their shoe. Links from the episode:PatagoniaHoMieColes Finding DragoSmartlessInvisible Women by Caroline Creado PerezIn Her Shoes: The Ida Sports Story | #080Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… About your co-host:Ben Sandhu from Ida SportsBen Sandhu has advised startups and accelerators for a number of years in both the UK and Australia before joining Ida Sports. He is passionate about using business as a force for social change, most recently heading up RMIT’s LaunchHUB programme in 2020. He was a semi-professional cricketer who deeply understands the athlete experience, helping Ida Sports land two lucrative contracts with some of the US's largest sports retailers.You can contact Ben on LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Becca Stern, the Co-founder of Mustard Made, the place to go for stylish, functional lockers.  Yes, you heard me right, lockers…the essential high school backdrop in American coming of age movies.  Becca’s lockers have evolved into a range of shapes, sizes and colours…mustard being one of them of course.  Back in the day, Becca had a habit of rescuing vintage lockers she spotted on the side of the road.  This locker passion grew and grew and when Becca succeeded in convincing her sister to get in on the business, there was no stopping them.  Now a multimillion dollar company, selling in Australia, the UK and US, Mustard Made is well and truly…well, made.  In this chat, Becca shares her formula for calculated risk-taking, the epic upcoming work road trip she’s taking with her sister and we find out what Kim Kardashian’s Mustard Made locker was filled with…not what you’d expect!Links from the episode:Future of eCommerce Report by Shopify Plus (sponsored)Signet and Eco Clique (sponsored)Questions answered:Who is the audience for Mustard Made lockers?What’s the secret to working with family members in growing a business like Mustard Made?  How do you manage customer expectations around an uncertain supply chain?  This episode was brought to you by…  Shopify PlusSignetAbout your co-host: Becca Stern from Mustard MadeBecca is one half of Mustard Made and a mum to three boys. She is originally from London but now lives in Newcastle here in Australia. Mustard was born from the dream to work with her sister Jess and a need for really good storage for her home. The obsession with lockers and the style are inspired by her love for vintage furniture. She loves working for herself as it means she gets to do so many different things and that really suits her as a person.You can contact Becca at Mustard MadePlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we checkout Erin Holt, Gumtree’s Head of Partnerships. Gumtree now goes beyond household items and includes cars, jobs, real estate and services. There are now over 7.8m Australians using Gumtree - or gummies, as they affectionately known and Add to Cart wanted to get an update on Gumtree, understand more about Gummies and explore how eCommerce brands might be able to access this huge audience.Links from the episode:KmartBunningsDare to Lead by Brene BrownThe Boy. The Mole, The Fox and The Horse by Charles MackesyThe Continued Rise of Gumtree & Their Super Intenders | #148Questions answered in the podcast:What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence.  The future of retail is… About your co-host: Erin Holt from GumtreeErin is a devoted team leader, experienced in creating high performing sales teams with 15 years’ experience in media. As Head of Partnerships, Erin is focused on providing story-led solutions for brands fuelled by data and driven by audience insights. Erin is particularly passionate about the opportunity that exists for brands to become more sustainable in their marketing efforts, in order to adapt to changing consumer needs and grow the circular economy.You can contact Erin at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail [email protected] We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.

In this episode of Add To Cart, we are joined by Josh Howard, Founder of Single Use Ain’t Sexy, yes that’s the brand name, Single Use Ain’t Sexy. He has come up with a unique product which is a massive hack to save time, save money and hopefully save the planet! He calls it the Berocca for hand soap - and it’s got nothing to do with consuming it when you’re hungover, I’ll leave him to explain. In this chat we cover so much ground. From how Single Use Ain’t Sexy’s impact is made not only by reducing over 100,000 plastic bottles from circulation, but also by removing water from the supply chain. We also discuss how it took 93 discussions with suppliers before he cracked the formula, how Josh raised their initial funding from their own supporters and why he thinks Australians are a bit sick of subscriptions! Links from the episode:Single Use Ain’t SexyFlora & Fauna Who Gives A CrapThankyouMemo BottleThe Great WrapL’OrealSignet and Paperlust (sponsored)Shopify Plus and Mustard Made (sponsored)Questions answered:What are your tips for making a sustainable product successful?How is your fulfilment organised?How will you be expanding your range in the future?SignetShopify PlusAbout your co-host: Josh Howard from Single Use Ain’t SexyJosh Howard is the CEO & Founder of viral sustainability brand Single Use Ain’t Sexy. His range of revolutionary Aussie-first dissolvable ‘just add water’ hand soap tablets (just like berocca) & reusable glass soap bottles have already saved tens of thousands of single-use plastic soap bottles from landfill. Named by The Age & The Sydney Morning Herald as “The brand turbo-charging Australia’s sustainability movement”, Josh’s business has won two Good Design Awards and been featured in Broadsheet, The AFR, The Australian, Time Out, Channel 7, Yahoo News, The Herald Sun, The Design Files and E News. Josh is also a keynote speaker, former lawyer & New York-based advertising executive. You can contact Josh at LinkedIn Hosted on Acast. See acast.com/privacy for more information.