A tipping point for women's hoops? NCAA well-timed on taking media rights to market; What does NBA/NBPA deal mean? UFC/WWE combine to offer combat sports force

Playing for time; NCAA has decision to make on women's tourney rights and Pickleball gets main stage exposure

Baseball's 'new' day; The Haslam's eye downtown Cleveland makeover and Ford Field becomes a hot ticket for Lions games

MLB nears opening day and Marlins the latest to land jersey patch; John Mara's stinging rebuke of Thursday Night flex and one brand says how naming rights worked for it

BofA doubles down on marathons; Range Media lands advisory practice and Comcast Spectacor lands a big hitter in Philly

A big sports business week; NFL owners talk Goodell extension; NY Times goes deep on Steve Cohen and Chris McGowan exits Ilitch Sports.

A Thursday night flex? WBC revenue nears $100M; NWSL set to kick off new season amid momentum; and Broncos bring back a familiar face to lead commercial sales

Tying a bow on the WBC; why the women's basketball tourney is seeing nice gains and NASCAR's Chicago race gets a key sponsor.

Baseball feels good about it's Classic; Levi's Stadium focuses on premium in first phase of renovation; early poll numbers on local sentiment on LA28

Fanatics gets on the ice; NFL set to extend Roger Goodell and why that's a smart move; Is the WBC being embraced state side and calling for theories on the end of "Succession"

Breaking down the Best Sports Business Cities; Rare peek into NBA revenue sharing; and Charlie Baker works the hallways of Capital Hill

Jordan rules the news;"Air" debuts at SWSX; Infantino calls out companies for failing to step up on women's sports and two Philadelphia stories

Picks are in; MLB lands two sponsorship deals; Eyes on D'backs and Diamond Sports and the names behind the decisions and breaking down Team and League Of The Year Categories

What's next after Diamond's Chapter 11 filing? Advertisers step up for women's tourney and we break down two competitive categories for Sports Business Awards

Early insight into the Sports Business Award nominations; don’t sleep on St. Louis as a hot sports city and Legends digs deeper into golf.

Arte Moreno breaks his silence; NWSL returns to Utah with intriguing ownership mix and NCAA solidifies sponsorship roster.

Another name enters the Commanders bidding; T’Wolves co-owner Marc Lore touts his new ticket service; and Bill Duffy’s NBA agency is acquired by WME Sports.

Dick’s Sporting Goods gets in the NCAA game; Camden Yards is looking for a naming partner; and Fanatics says F1 merch sales grew triple digits last year.

Adidas reports a big fourth-quarter loss, the WTA takes on minority investment and Fox tops the regular-season most watched list for college basketball.

The business around the World Baseball Classic; Bids due on Senators; ACC eyes Elevate for revenue and fan ideas; NWSL gets in with EA Sports.

Buzz around F1 grows; Suns set to make CEO hire? MLB changes continue to play to good reviews; "Creed III" delivers at box office and GMR Marketing tabs Forty Under 40 alum as CEO.

F1 and IndyCar start their seasons, the Rams partner with KAGR and Athletes Unlimited celebrates its anniversary with an expanded Nike partnership.

NFL players rank working conditions; Charlie Baker meets the media; Burke Magnus' big new role at ESPN and MSG gets new top sales exec

The Charlie Baker era begins; UFC/PBR fuel Endeavor; Add OKC to markets eyeing new venue; Disney doubles down on F1 and people on the move

Talking sports business with Will Ferrell; The strong early buzz on baseball rule changes; Haslam Sports Group builds out its sports portfolio and college conferences in the news

SeatGeek takes over as MLB partner, MLS has a successful opening weekend and Warner Bros. Discovery is exiting the RSN business

Bezos' move on Commanders; MLS/Apple launch new media model; Changes in year two of LIV Golf and challenges in the esports team business

MLS sets up season and lays out expansion plan; LIV Golf lands a sponsor; Owner tension in MLB? And more sports docs on the way.

Is Apple eyeing Pac 12 and is that a fit? Overtime sees boxing as Gen-Z draw; LIV Golf eyes sponsors for team concept and the NBA honors The Doctor

Postcard from Daytona; Why MLB's new economic committee matters; The Mets' search for team president continues

The clock is ticking for a new NBA CBA, Ally Financial signs first of its kind deal with ESPN and ACC and NASCAR partners with an HBCU

Sports' big weekend; NASCAR's closely watched season formally begins; It's back....XFL 3.0 and another government official moves into sports business

Where does MLB go from here after Diamond's missed payment? Patriots move the ball on parking costs; One step closer for the Bears' big plans and Hugh Weber goes for soccer in Seattle

The NBA's enviable media position; the status of the Senators sale; SC Gamecocks drive interest in women's hoops and the IOC's winter quandary

Postcard from Phoenix; Is Haslam Sports Group set to grow? Could Barkley draw on CNN? TGL lands key exec in Ross Berlin.

OU and Texas are leaving the Big 12 a year early, the SEC saw a rare revenue decline and MLB is preparing to broadcast games if Diamond Sports Group defaults.

Disney delivers structure changes, Goodell gives his State of the League address and the Las Vegas Aces are under investigation for salary cap issues.

The ACC gathers in Charlotte, last weekend was a mixed bag on the TV ratings front and MSG talks openly about selling minority shares in the Knicks/Rangers.

The Mat Ishbia era begins in Phoenix; The perils of NIL and how it's rocking college sports; Endeavor tabs a new communications leader

Fox's Super sellout; MLB jersey patch deals gaining momentum; NHL celebrates in FL while NASCAR returns to L.A. with the Clash.

Ford is set to announce its return to F1, official NFL team social media set a record in value this season and the NBA 2K League is setting up shop in D.C.

The Orioles are looking for a long-term lease at Camden Yards, the roster of MLB jersey patch deals grows and Jersey Mike’s now has a seat at the NHL table.

Endeavor lands interesting NCAA assignment; a Denver Broncos makeover and why racquet sports have some buzz

A few college athletic departments show rare surplus; New Balance bets on Shohei Ohtani and a new state enters legalized sports betting

NWSL has plans on coastal expansion, the Chicago Sky has a new co-owner and Pickleball continues as the nation’s fastest growing sport.

More exec changes at Warner Bros. Discovery Sports, Verizon leads NFL postseason ad spending and JP Morgan Chase shows interest in Serie A’s media business.

Padres fans support Peter Seidler's strategy and the White family college legacy continues