For Book Sake
Arts
Business
1852 Media
A sometimes funny and occasionally unhinged evaluation of the current publishing industry by the experts at 1852 Media. Covering topics such as current news, marketing tips and more! Hosted by Heather Roberts and Veronica Adams, both licensed attorneys (but not your attorneys!) who make marketing their living.
S2 Ep39: Book Banning Lawsuits, Part 2
Heather and Veronica discuss the second Florida book banning lawsuit filed by the major publishers. Dive in deep as to what's going on and why book banning matters to you and your community. A podcast from 1852 Media.
26:5428/10/2024
S2 Ep28: The Book Banning Lawsuits
Heather and Veronica discuss the current lawsuits filed by publishers against the book banning law in Florida. This is an overview episode where they go into what the claims are in the lawsuit. A podcast from 1852 Media.
26:2621/10/2024
S2 Ep37: Diversify, diversify, diversify!
Heather and Veronica discuss the benefits of multiple income streams from your single content book and why it's important. A podcast from 1852 Media
28:2914/10/2024
S2 Ep36: Welcome to The Agency!
1852 Media is thrilled to announce that it's opening an Agency! If you've been looking for subsidiary rights representation or been looking to shop that new manuscript, Heather and Veronica are ready to represent you. Take a listen to this podcast to learn more about the Agency and what an agent can do for you.A podcast from 1852 Media.
27:1404/10/2024
S2 Ep35: Cockygate - Part 2
Heather and Veronica discuss the legal case of #cockygate and provide their opinions as to what happened in the case. Listen to this final part to get the details of this trademark case, what you can learn from it, and how it concluded.A podcast from 1852 Media.
01:25:0724/09/2024
S2 Ep34: Cockygate Breakdown, Part 1
Heather and Veronica dive into the cockygate legal matter: the time when an author tried to trademark the word 'cocky'. This is part 1 where they provide the lead up to the lawsuit and a breakdown of the issues at play. A podcast from 1852 Media.
34:4316/09/2024
S2 Ep33: Things Not to Do as An Author - The PIPPA lawsuit
Heather and Veronica discuss and provide their opinions on the recent lawsuit relating to the Pippa Grant v. Pippa Green pen names. They break down the issues, provide you with context and - as always - provide their opinions on the filings and rulings of the case. Heather and Veronica are both attorneys, but are not your attorneys. This is not legal advice. Opinions are their own and are for entertainment, and commentary purposes only. A podcast from 1852 Media.
01:04:3509/09/2024
S2 Ep32: Third Party Apps We Love
Heather and Veronica discuss the news of the week and then dive into third party apps they love, discussing specifically stock photo sites, and photo editing software. Find a new to you option! They also discuss their love of Bookfunnel - not a sponsored post (but would love to be!).A podcast from 1852 Media.
39:0503/09/2024
S2 Ep31: Let's Talk About Contracts
Heather and Veronica discuss contracts in publishing - what you should look out for and what you should make sure you have in place if you're negotiating. A podcast from 1852 Media.
30:3426/08/2024
S2 Ep30: When PR Boxes Go Wild
Heather and Veronica discuss the most recent salacious PR box that went out and why consent is so important. A podcast from 1852 Media.
29:3319/08/2024
S2 Ep29: Get Involved and Watch Romance Movies
Heather and Veronica discuss the struggles and joys of the past week. They encourage their listeners to get involved with local politics and remember to get out and vote. They also discuss Colleen Hoover's new film, It Ends With Us, and the support that she has received from Romancelandia. Listen to them talk about everything and nothing this week!
38:3212/08/2024
S2 Ep28: How to work a Book Signing Event
Heather and Veronica debrief Heather's experience at a book signing event. What to look out for - what you should be doing - and how you can succeed at a similar networking event.A podcast from 1852 Media.
32:2805/08/2024
S2 Ep27: This sticker company shows its whole @$$
Heather and Veronica discuss how to - or how not to - use your personal political beliefs in your company's marketing. Using the latest drama from sticker company, Sticker Mule, as an anecdotal example, Heather and Veronica discuss what happened and how they could have done it differently.A podcast from 1852 Media.
36:2822/07/2024
S2 Ep26: You really need a newsletter.
Heather and Veronica discuss why having a newsletter as an author is absolutely vital. They go into detail as to the type of content, where you can host your newsletter and how you can leverage your newsletter for the most engagement and sales.A podcast from 1852 Media.
34:5715/07/2024
S2 Ep25: For Book Sake Goes LIVE!
Heather and Veronica go live on tiktok, answer questions and chat about direct sales for authors, the industry as a whole, red flags, and more!
53:5408/07/2024
S2 Ep24: The CRAVE lawsuit..it's a doozy.
Heather and Veronica use their legal knowledge to discuss - at length - the Crave lawsuit regarding alleged plagiarism. They attempt to break down the very extensive pleadings into a more understandable explanation as to who are the players, what is being alleged and what is currently happening in the suit. All opinions in this video are their own and are for entertainment, editorial and commentary purposes only. A podcast from 1852 Media.
02:12:3928/06/2024
S2 Ep23: Readers Beware
Heather and Veronica discuss the newest controvery in romancelandia - the Booktok Baddies Retreat - as well as their opinions on booktok in general and the classification of romance books on that platform. #1852Media #Booktok #BooktokBaddiesRetreat #ForBookSakePodcast
01:04:1824/06/2024
S2 Ep22: What to do with a slow release
Heather and Veronica discuss mitigation tactics on what to do when your new release doesn't perform how you hoped it would.A podcast from 1852 Media.
29:1910/06/2024
S2 Ep21: RWA is a dumpster fire...and broke.
Heather and Veronica break down the latest RWA bankruptcy filings, shedding light on the financial state of the organization, as well as giving their opinions on the reasoning they gave for their filing. A podcast from 1852 Media.
33:0003/06/2024
S2 Ep20: Attack on Libraries
Heather and Veronica discuss censorship and the recent attacks on libraries in the United States and what can be done about it. #1852Media #Censorship #BookBanning #Libraries
52:0731/05/2024
S2 Ep19: Trad Pubs are not the only way to Pub
Heather and Veronica discuss the differences between trad and indie publishing as well as other interesting topics including censorship and societal labels. A podcast from 1852 Media.
40:4417/05/2024
S2 Ep18: Have you Done Your Research?
Heather and Veronica discuss the importance of understanding your target audience when marketing your book. If you have a great book, but are marketing to the wrong audience your sales are going to be less successful. Listen to the great suggestions they give on how to ensure you don't make big mistakes!A podcast from 1852 Media
32:1710/05/2024
S2 Ep: 17: The Disaster Signing of 2024
Heather and Veronica discuss Readers Take Denver and the disaster that was the signing event of 2024. What were the problems, what can future event organizers watch out for to ensure it doesn't happen to them? A podcast from 1852 Media.
01:05:5303/05/2024
S2 Ep16: Holy Anthology!
Heather and Veronica discuss different ways to cross promote your work with other authors including anthologies and series collections. They also discuss the marketing efforts of Taylor Swift and how authors can learn from her genius and apply it to their own brands. A podcast from 1852 Media.
42:3926/04/2024
S2 Ep15: Change It Up!
Heather and Veronica discuss taking this time - around tax time! - to look at your expenses, look at your overhead and see if it is still working for you. It may be time to change it up! Discussing the business of being an author.A podcast from 1852 Media.
26:3519/04/2024
S2 Ep14: Etiquette in Publishing
Heather and Veronica discuss the etiquette surrounding the book community. Should authors and readers be in each others' spaces? What happens when a reviewers writes a book? Find out how you should handle these potential pitfalls.A podcast from 1852 Media.
39:3712/04/2024
S2 Ep13: What are the markers of success?
Heather and Veronica discuss what you should be doing at each level of your career and how you know when you reached the next level.A podcast from 1852 Media.
49:0605/04/2024
S2 Ep 12: You Don't Always Need to Keep Up With Trends
Heather and Veronica talk about how easy it can be to want to keep up with every other author and the new trends in publishing. Why it's not always necessary. And what you can do with your mindset to help you get there and also be happy where you are in your career.A podcast from 1852 Media.
43:4429/03/2024
S2 Ep 11: The Audio Narrator Downfall
Heather and Veronica discuss the most recent controversy and allegations in relation to audio narrator Joe Arden and Blue Nose Audio, and what authors can learn from it. What does a good audio contract look like? How can you identify behavior that isn't appropriate? And what should you do if it happens to you?A podcast from 1852 Media.
42:1122/03/2024
S2 Ep10: The Labyrinth of Advertising
Heather and Veronica discuss all of the options for advertising your book! Find out what to do and what not to do when you're planning your advertising budget!A podcast from 1852 Media.
37:4515/03/2024
S2 Ep 9: Book Signings are coming!
Heather and Veronica discuss upcoming book signings, what to look for as an author so you don't get scammed, the different types of signings that exist for the romance community, and most importantly....where you can sign up!A podcast from 1852 Media.
36:4808/03/2024
S2 Ep8: RWA is The Worst...Again.
Heather and Veronica discuss the latest controversy with the Romance Writers of America (RWA). The pros of this organization - and this type of organization - as well as the cons of what has been happening. A podcast from 1852 Media.
34:1201/03/2024
S2 Ep 7: Cait Corrain is back. SIGH.
Heather and Veronica do a deep dive into the Daily Beast article that featured Cait Corrain, the author who found herself in a myriad of a mess after review bombing authors of color on Goodreads. A podcast from 1852 Media.
37:1323/02/2024
S2 E6: Ethics in Publishing
Heather and Veronica discuss what is ethical v. legal in publishing and how skirting the line is frequent. Included in this episode is a discussion of sprayed edges, books being taken down by trolls and creating multiple tiktok accounts for promotion. A podcast from 1852 Media.
56:1616/02/2024
S2 Ep5: What does it all cost?
Heather and Veronica give the breakdown of the average book being published professionally by an indie author. Interested in how much it's going to cost? It will vary! This episode will give you an idea of what to expect.A podcast from 1852 Media.
49:2509/02/2024
S2, Ep4: Authors Behaving Badly ALREADY
Heather and Veronica discuss the wild controversies in early 2024 in the book publishing world, why some trad authors need to learn that indie is not a bad word, and how you as an author can navigate this business.A podcast from 1852 Media.
44:3902/02/2024
S2 Ep 3: How NOT to influence an Influencer
Heather and Veronica discuss the latest booktok scandal of JD Barker and his mis-use of his own newsletter list to solicit inappropriate booktok promotional videos. A breakdown of the issues surrounding the controversy and facts are presented. As well as what you as an author can learn from his mistakes and best practices for working with influencers.A podcast from 1852 Media.
34:3526/01/2024
S2, Ep2: All About AI Lawsuits
Heather and Veronica use their legal brains and discuss the prominent New York Times AI Lawsuit as well as others. They go into their commentary and thoughts on what is legal, ethical and both for different AI capabilities. Stay updated (and entertained!) with their witty banter and thoughts on this new landscape.A podcast from 1852 Media.
01:03:2919/01/2024
Season 2, Ep 1: New Year, Same Industry!
Heather and Veronica discuss the top controversies from 2023 and discuss their thoughts on 2024 - mixed in with their commentary is advice on what you should and should not do in the publishing industry.A podcast from 1852 Media.
44:4012/01/2024
Episode 29: How to re-boot your brand in the New Year
Veronica and Heather discuss what you should be doing at the end of the year to evaluate what works and what doesn't for your author brand. Get a realistic look at what you should be evaluating! A podcast from 1852 Media
35:3515/12/2023
Episode 28: Is Booktok Making Publishers Fall to "Fast Fashion"?
Heather and Veronica discuss the recent argument put forth that booktok is causing publishers to succumb to their desires and release inferior products. They discuss whether books can be good if they're published "quickly" and what this discussion means for the industry as a whole. A podcast from 1852 Media.
44:5208/12/2023
Episode 27: What makes a book release a success?
Heather and Veronica discuss the metrics of success for authors. What does it mean? What will make your book a success? What should you be hoping for? A podcast from 1852 Media.
34:1301/12/2023
Episode 26: The Goodreads Choice Awards Fail
Heather and Veronica discuss the 2023 Goodreads Choice Awards and the lack of diversity within the options as well as providing some amazing diverse author recommendations that you should be reading! A podcast from 1852 Media.
33:3724/11/2023
Episode 25: Let's talk about Racism in Romance
Heather and Veronica get necessarily uncomfortable and dive into a conversation about racism and censorship in romance publishing focused around the recent controversy with Tillie Cole's Hades Hangmen series. This episode is meant to speak to other white women who believe that the series was wrongly taken down or that fiction has no rules. Let's pull up a chair and talk. A podcast from 1852 Media.
36:5217/11/2023
Episode 24: Is Elly Conway Taylor Swift?
Heather and Veronica discuss the theory that debut author Elly Conway is Taylor Swift - they take this from a publishing perspective and give the facts and their opinion on whether this fiction thriller author is really the pop singer or not. A podcast from 1852 Media.
50:2710/11/2023
Episode 23: Author Bad Takes
Heather and Veronica discuss the current Author bad takes from the week including Jodi Picoult's tiktok videos and Trillini Pucci's claims regarding the Tangled in Tinsel drama. They discuss what other authors can learn from these moments and how to avoid making these misteps.A podcast from 1852 Media.
49:5403/11/2023
Episode 22: Bad Publishing Friends
Heather and Veronica discuss the case of the 'Bad Art Friend' - a term coined by the New York Times in 2021. With its recent conclusion, they discuss the decisions relating to copyright, fair use and defamation. A podcast from 1852 Media.
57:1827/10/2023
Episode 21: News, Drama & Kickstarter Advice
Heather and Veronica give a brief update on publishing news, current book world controversies and then delve into the world of kickstarters for authors. What do you need to know and what should you consider before planning a kickstarter campaign?A podcast from 1852 Media.
31:3820/10/2023
Episode 20: What's in a cover?
Heather and Veronica discuss the importance of book covers and what you can do to make sure that you have the cover that is going to resonate with your audience. As always, an evergreen marketing tip is included!A podcast from 1852 Media.
36:4213/10/2023
Episode 19: Celebrity likeness and the pitfalls of the cash grab
Heather and Veronica discuss the latest drama in the bookworld about using celebrity likeness to promote and market your book. When it's ok (spoiler alert: never) along with a breakdown of the missteps in the current situations. Yes, more than one this week! As always, an evergreen marketing tip is included - as well as Romance Math!A podcast from 1852 Media.
46:2106/10/2023