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I am Rashawn McDonough, the host of Money-Making Conversations Masterclass, where we encourage people to stop reading other people's success stories and start planning their own.
Listen up as I interview entrepreneurs from around the country, talk to celebrities, and ask them how they are running their companies, and speak with non-profits who are making a difference in their local communities.
Now sit back and listen as we unlock the secrets to their success on Money-Making Conversations Masterclass. Welcome, welcome, welcome.Hey man, it's another show.I'm glad you came and joined me.
You may be driving, you may be sitting at the house, you may be eating some food, you may be thinking about cooking some food, but more importantly, you're ready to expand your mind for me to drop this knowledge down on you.
I'm Rashawn McDonald, I host this weekly money-making conversation masterclass show.The interviews and information that this show provides are for everyone. It's time to stop reading other people's success stories and start living your own.
Now, if you want to be a guest on my show, like I say every week, please visit moneymakingconversations.com and click the be a guest button.And then I screen all my guests.If you want to be on the show and you get booked on the show is.
done through me.I personally screen the guests.I personally make the phone calls.I feel that's why the show has gotten so much better, so much more informative.People have stopped me, said, Rashawn, I really love the show.
I really love the direction of the show.I have great producers here at WCLK.They allow me to come on the air and be able to deliver information to nonprofits, to small business.People can also call in.
But more importantly, is information that can help you.And more importantly, is the guests.My guest on this show is a financial educator, author of over 40 books and founder of Mind Right Money Management.
He is recognized for his unique approach to financial literacy blending it with elements of music, pop culture, and psychology.Please welcome to Money-Making Conversations Masterclass, the one and only, Ash Cash.
My brother, my brother, good to be with you, man.Thank you for having me.
I'm gonna tell you upfront, I gotta tell everybody.One of my most popular and most requested guests that comes on this show is Ash Cash.In fact, in my podcast, I was evergreen in some old episodes, I finally went,
Let me just call his brother and bring it back on the show so we get some new content and find out what he's doing in his life.So what are you up to?Ask Cass and give us a little history about your journey.
Yes, absolutely.So, so far, man, I've been on the same journey.It's been 20 years since I've been teaching financial education.Um, I have written a whole bunch of books.
uh... we are really trying to educate that the community around how to be physically responsible but i thought about career uh... as a banker you know nineteen years old you know thought about my career as a banker i did everything in in in banking from personal banker to a private banker to branch manager to c over credit union i've decided to leave the the banking world uh... in the world uh... in the words of jay-z that is much bigger issues in the world i don't but i first had to take care of the world i don't know if i decided to become a financial educator
And since then, I've been writing books.Wrote my first book in 2009, Mind Right, Money Right, 10 Laws of Financial Freedom.I've written over 40 books now.
And I am one of the fathers, I guess, of what I like to call hip-hoponomics, where I mix hip-hop and finance to teach people how to change their mindset to manage their money better.
Now when you say hip-hop and finance, because a lot of my audience, a little bit older, may not know that, and a lot of people who are in the hip-hop community may not know that.Talk about that.
Yeah, absolutely.So for me, what I realized, like the older folks would say, put the medicine in the candy.
And for me, when I started to teach financial literacy, I was realizing that I wanted to reach an audience of the hip-hop generation who I could use the examples of.
Let's say, for instance, Jay-Z, when he wrote the 444 album, a lot of people always focused on how You know, he cheated on Beyonce and this was his apology album, if you will. But 20% of that was only him talking about that.
The other 80% of the album, he was talking about generational wealth.He was talking about home ownership.He was talking about trust and wills and things of that nature.
And so what I decided to do was to dissect what he was saying in the album and really just teach, right?Because he told you what, but he didn't teach you how.And so as a financial educator, I decided to do the how.And so I did it again with,
you know, Nipsey Hussle when he talks about vertical integration and I wrote a book called Hustlenomics.
And so really it's just a concept of, you know, taking stories of hip hop artists and then really just teaching about financial principles that anybody, regardless of age, if you're young, if you're older, it's just in a simplified form, but just taking their story and just kind of really like intertwining it with hip hop and finance.
Wow, congratulations on that, and seeing the vision.I'm talking to Ash Cash, one of the outstanding minds of financial education.He's a founder of Mind Right Money Management.Charlemagne Negard, I read his book a couple of years ago.
He has a really good book.I would tell people it's one of the best entrepreneurial books.If you want to read a book about small business, it'd be Motivation, Fact Finding. starting from the back to get to the front.
Charlemagne, The God is a book that I would tell people to at least pick up and consider.And that's what you're doing is so many, because sometimes we just see these individuals as talent, but not realizing that they are entrepreneurs.Correct, Ash?
Absolutely.Like, like a prime example of it.I, you know, my, my recent, my, my most recent release, um, is called the Illmatic Investor.And what I decided to do,
Was dropped this at the 30th anniversary of Nas's Illmatic album Well, if you look on Google and look up Nas's net worth, it says about 70 million dollars.I personally Believe that he is a billionaire already.
He's a quiet billionaire because he started the Queensbridge Venture Fund and they've already had two billion dollar exits.So so ring is They were early investors in like Uber and Lyft.So they've invested a lot of money in some early startups.
And so for me, what I wanted to do was really teach about how he became a billionaire quietly through investing, but also teaching people how to invest.
A lot of people from our community don't really understand that you cannot save your way to wealth.
I know we were told that you gotta work hard and save your money, but the truth of the matter is that yes, saving is part of it, but if you wanna build true wealth, it starts with ownership, and ownership only happens when you're ready to invest.
Cool.Speaking of Ash Cash and the founder of Mind Right Money Management, how can we get that book and how can we access that book that you just mentioned?
Yeah, so all of my books are available on Amazon.com.You can look up Ash Cash, but you can also go to my website, which is ashcashbooks.com, and all of my books are available there.
You know, when you look at different things, the big word that always comes up to me, especially when you're a minority or a person of color, is adversity.You know, we always want to dream.We always want to hope.
You know, sometimes we have that lottery mentality, just think we do this one thing that's gonna make us rich.Overcoming those challenges of adversity, what advice do you give, Ash?
I would automatically first say that we have to realize that adversity is actually a part of success, right?
So when a lot of times people think of adversity, they think that there's something or someone or forces that are stopping them from getting to the next level.But the truth of the matter is that success is not a straight line.There's ups and downs.
And in order for you to be successful, to get to that finish line of success, you have to understand that you have to stick to it.
So whatever you decide to put your mind to and you start to go after it, just know that there are going to be storms, there are going to be detours, there are going to be things.
that attempt to stop you, but those things aren't there to stop you, they're there to make you stronger.And when you get stronger and you realize that you're going to just keep going because your mission is there, that's how you get to success.
So, I would tell anybody, don't look at adversity as a way to deter you from your dreams.In fact, the more adversity you have, the more you know that you are closer to your dreams,
And as long as you keep going and going and going, you'll eventually get to that level of success.
Now Ash Cash, he's been recognized for his unique approach.As you hear how he talks of financial literacy, coming from the banking industry, starting when he was 19 years of age, blending the elements of music, pop culture, and psychology.
Do you feel like you're a man of your times when I say those things?Because social media wasn't around 20 years ago. Pop culture wasn't what it is today 30 years ago.
And when you're talking about the psychology of being able to see the money in crypto and all these things and Bitcoins, all this non-binding money, you can't go into certain places and eat with cash.They want that plastic to work.
How does your evolution under this brand make a difference for people who are still confused, Ash?
Yeah, you know, definitely.When I started 20 years ago, it was, you know, it was different, different times.Right.And what I realized, though, is that the philosophy, right, like truth never changes.
So regardless of the medium of exchange, whether it's bartering, whether it's cash, whether it's crypto, whether it's, you know, NFTs, whether it's something that we don't
I don't even see yet the philosophy of wealth, the psychology of wealth, the psychology of money, the truth about how you build wealth which is literally just changing your relationship with money.
instead of working hard for money, money needs to work hard for you.
When you are realizing that you can't rely on your physical labor in order to build wealth, that you have to, like, yes, if you don't come from money, you're gonna have to work hard for the money.
But once you start getting the money in whatever form it is, you're gonna have to now change that relationship with it and use that to build income-producing assets.I think that that philosophy stays forever.
And that's why I believe that it starts with the mind, right?A lot of times when people are thinking about how to manage money, they focus on the practicality, like what is the hottest thing?Is it banks?Is it crypto?Is it neobanks?
Is it, you know, social, whatever it is.But the truth is, if we get the psychology right first, if we understand the mindset of wealth and we operate in that mindset of wealth, I don't care what it changes to,
you will always maintain a level of wealth and become financially free.
That's really important.I'm speaking to Ash Cash.
You know, Ash, I'm gonna be honest, when I tell people all the time on my show, I try to share them my story a lot of times because a lot of people see success, they Google my name, a lot of information of success pops up.
But when I came out of high school, my number one goal was to be a forklift driver. Believe me, I was 18 years old, everybody told me I was excellent, I graduated in the top percentage of my class.
But I was mentored by some guys at 15, and they were unloading boxes, they were driving forklifts, and I said, man, that's what I wanted to be.And guess what, when I graduated from high school, I got me a job as a forklift driver.
And when I hear you say, Rashaun, I got a job in a bank and I was 19.What guided you to that point that you saw finances, you saw that avenue as a positive for your brand or for your career or an outlet?
Yeah, honestly, it was God there.Like I, um, I actually started, uh, working at 17 so much, you know, My sister got me a job at Blockbuster Videos for those who remember Blockbuster Videos.
And while I was working at Blockbuster, I think that was the beginning of opening my mind to the world of finance and management and working and just kind of wanting more for my life.
And so within a year and a half, I got promoted to assistant manager and just kind of knew that there wasn't really much where I can go within the video world.
Um, you know, as an assistant manager, the only other place I can go is become a store manager.And I really didn't want that.Uh, but, but, but I remember one day, you know, you know, you know, shout out to LaShawn Miles.
Uh, one of the assistant managers working at Blockbuster, she came in, uh, and she was working two jobs.She was working at Blockbuster and she was working at the bank, uh, and the bank was doing an open house.
And she came in and she said, Hey, um, you know, they, they have this referral program.Is anybody interested in working at the bank? I thought about it, I said, man, there's nowhere else I could go here at the video store.And so I just said, why not?
I took the chance.I said, let me take the opportunity to see what this banking world is about.Got into the banking world as a teller, and I absolutely fell in love.
There was just so much that I thought I knew about money that I didn't, that I learned, and I decided to make that my lifelong career.
When he comes back, I want to talk about, when I say him, I'm talking about Ash Cash, about being a teller and looking at the different type of people who bring their money in and the different type of people who bring their money in and know why they putting their money in the bank.
Those people are very clear. And I want him to give some examples of how he learned and how he was educated by transactions that he did with people putting their money in the bank and taking their money out.
Be right back with more Money-Making Conversations Masterclass.My guest, Ash Cash.
Please don't go anywhere.We'll be right back with more Money-Making Conversations Masterclass.
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Welcome back to the Money-Making Conversations Masterclass hosted by Rashawn McDonald.
Money-Making Conversations Masterclass continues online at MoneyMakingConversations.com and follow Money-Making Conversations Masterclass on Facebook, Twitter, and Instagram.
Money Making Conversation Masterclass is a show I created for you.I bring my guests on the show.This guest today is a financial educator, author of over 40 books, founder of Mind Right Money Management.
He is recognized for his unique approach to financial literacy, blending it with elements of music, pop culture and psychology.Ash, as we left for the break before, you are a teller.
being a teller, you know, you get to immediately see what people are at bank accounts, balances are.What did you learn about people being a teller?You say you really loved it.You really got in.
That really, really inspired you to the financial side and made you the person you are today.Talk about those early years and what did you gauge from people making deposits and making withdrawals from your bank?
Absolutely.I think the biggest lesson that I learned was that money doesn't look like anything, right?Because coming, you know, I'm a, you know, I'm a, I'm a product of a single parent home.I grew up in the, in public housing in New York.
Um, and for, for whatever reason, growing up in, you know, you know, low income, I thought money looked away.Right.
I thought that I, if I look at you and I saw what car you drive or I saw what kind of clothes you wear or how big your house was or whatever, like I, like I thought things
equated to financial literacy or proper money management, but the biggest thing I learned was that money doesn't look like anything, right?There was the person who looked like they had money who were always overdrawn.
There was the person who did not look like.They had raggedy clothes on and they did not look like they had money, but they had millions of dollars in their account.There was people who looked like they had money and actually had money.
And so I think that it showed me that money wasn't something that you can look at and see.The bank account tells a story.It tells a story about priority.
It tells a story about what people value and really that everybody has choices, right, is that you can choose for gratification or you can choose a life of luxury.All of it is deeper than just a bank account.It's about what you decide
to do with your life, what you decide to do with your money, what you decide to do with the knowledge that you're learning, but it's also about following a methodology that actually works for you, right?
That there isn't just one way to build wealth, there's several ways to build wealth, and so it's important that you identify what is that way that you want to build wealth, whether it's working nine to five, whether it's
you know, being an entrepreneur, whether it's, you know, investing in stocks or businesses.There's so many different avenues.Choose that avenue that's right for you and stick with it.
You know, you're a barrier breaker, Ash Cash, and that's what I always appreciate about you because I didn't know when I first got into the financial sit down with, you know, a Morgan Stanley type or a Merrill Lynch type broker, you know, it was a white guy.
It was a white guy.I'm pretty sure he knew nothing about me.And I'm saying anything negative, he just knew nothing about it.He wasn't even from my community.He didn't even understand my background.All he knew is that I had money.
and he's gonna figure out ways to be able to invest that.He gives you those titles, conservative, aggressive, or you wanna be a moderate.That's the options they give you.
Aggressive means that you have a short window, you try to make as much money as possible.Conservative means that you're in there for the long haul, you're gonna do a lot of safe stock, a lot of safe bonds and things like that.
And moderate, you're kinda like in between.When you're a barrier breaker, I, I, I, I commend you because you also have to convince people who look like you that you can do the job too.Correct.
Absolutely.Absolutely.Yeah.You know, you know what, what, what, what are the things that I, that I had deal with actually, uh, because I started, I was a banker at 19 years old.Um, you know, I was relatively young, right?
So I became a VP at the bank at 24 years old. I'm helping to manage money for wealthy individuals.I was a CEO of a credit union at 31 years old.And so a lot of people would look at me and say, man, this is a young guy.What do you know about money?
And to your point, the pictures that are painted around those who are able to manage money don't necessarily look like me.
And so yes, it was an uphill battle trying to convince, or not just even convince, but just show people that look like me that I was just as equipped and just as knowledgeable as those that traditionally are those who are on Wall Street.
But I think that, you know, thank God for me, you know, longevity and me being in the game for a very long time.You know, thank God for social media and the ability for people to look someone up now, right?
Because before, you know, you walk into a Morgan Stanley or any other type of financial institution,
It was the financial institution that mattered, and people would just say, hey, this person works for this institution, so they gotta know what they're talking about.
Now we have a way to be able to look up and say, hey, let me look at this guy's LinkedIn.Where has he worked?How much dollars does he have?Let me check him out on Google.Let me check out his social media.
Now, when you're dealing with a person, you get to really investigate.Before you make these choices, you get to really investigate who they really are and what knowledge they really have.
That's been a blessing for me and especially for everybody out there.In the day and age where people always are trying to get over, for those who have been in the game, who have receipts, who have been really doing the work,
It's a blessing now that you can you can really bet out, you know who you're working with Yeah, I want to make sure you your phone's kind of going in and out a little bit there Ash so, you know just stay stay in a little stay in stay in a certain zone there because I don't want to lose you because we getting into valuable information about stereotypes because if somebody if you somebody if you told somebody you want to be a basketball player or an athlete they say okay, I
I got you, I got you.That's a possibility.Or entertainment, because you're a person of color.I got you, I got you.They might ask you, can you play sports?They might ask you, can you sing?They might ask you, can you act?
Now when you get into the financial world and you're a person of color, they might not even ask you. They just assume that's not a path that is normal and that you should consider.They might ask you, do you have an easier way to go than that?
They might ask you something like, how you gonna make money?Because they don't see that.The average person in our community understands what a person does physically.
When I say physically, I mean what a mechanic does, what a cook does, what a postman does, what a laborer does.We get that.We get that.
It's when you get into this new world, this new generation that you become, where Ashkash, you have developed a dominant voice. It is so important that people realize now that they can be you.
As a mentor, how do you help people and young people get through those barriers that are bumping up against them and sometimes turning them away?
No, 1000%.And I think that's exactly why I do what I do.Because I remember coming up, the only mentors or the only people I saw were athletes and drug dealers, to be honest with you, right?Athletes, entertainers, and drug dealers.
And so for me, I have this saying that we're all made in the image and likeness of God, and so our goal in life is to be G-O-D, but that doesn't mean God.It means greatness on display, right?
You have to display your greatness because once people are able to see you, then they have something else to aspire to.
And so for me, I think that it's been important, like even in my mentorship, I do a lot of work with high schools, with colleges, and even a lot of adults that I've mentored.It's really just sharing my story, which is why I write so many books.
It's really sharing my story, letting them know that I am you, right?There is no difference between you and I. We are the same.We have similar backgrounds.I just decided to make different choices
And I just teach people based on my story and what I've been able to do that it's really all about mindset.If you change your mind, right, if you change your mind and you put your mind to it, you can be, do and have anything.
There is no limits whatsoever.You know, as somebody who, uh, you know, I'm the, I'm the first person that ever generated multimillion dollars. you know, as an entrepreneur in my family, right?
So from a, you know, first person to graduate, first person to generate a lot of money.
So a lot of these things that I am the first to do, it's not, it's not just so I can have a trophy and say, Hey, I did this and, and, and, and I, you know, I just sit back.No, I need to spread that word.I need people to understand it.
I need people to know that it is possible for them in order for me not to be the last, right?I'm the first, but not the last, and that's why it's important that people like you, right?You've been a mentor for me.
Before I even met you, you were a mentor to me, because I know your story.I know where you come from, and that was inspiration for me to understand, man, this guy is behind the scenes.
doing these multi-million dollar deals, it encouraged me to get to the next level of business and understand what I could do as an entrepreneur.And so that's how we pay it forward.We take our greatness, and we don't hide it.
We have to take that greatness.We have to put it on display so that those who come behind us can continue to elevate and be just as good or even better than we are.
as we close out the show, man, and you know, you mentioned that there are hip-hipponomics.Tell us about leveraging that.Tell us about that being such a major, key part of your brand, and also how we can get in touch with you.The floor is yours.
Yeah, so hip-hipponomics for me, when I think about the school to prison pipeline, when I think about all of the crime and the things that are happening in our community, I think it's, for me,
uh... you know you don't want you know something that i all out all back to the community up until my goal is to really get uh... you know you know you know you know quote help close that wealth gap uh... through hip-hop anonymous and so it's been a initiative uh... that i've been really passionate about you know not only with the book but we also have a curriculum uh... where we go into you know high schools and colleges uh... and teach up all different facets of uh... not just not just finance but also business
business ethics, business communication, you know, financial literacy, credit, real estate, like everything you need to know from an economical standpoint, just so that, you know, again, you know, reaching you, you know, reaching the young people at a level that they can understand.
We started this program, we've been, you know, very successful with partnerships, with schools, with colleges.
And we just look forward to expanding the program all around the country and even worldwide, to be honest, because hip-hop is not only a culture that's here in America, but it's a culture that people understand worldwide.
And so I'm excited about Hip-Hoponomics and where it's going.We're actually starting a podcast pretty soon called Hip-Hoponomics, where we'll be having more daily conversations around it. But if anybody wants to connect, they can see all of my work.
They can go to my website.It's iamashcash.com or they can follow me on all social media platforms at iamashcash.
Wow, you're always brilliant, man.And like again, I have to tell you, I don't have to ever agree in this show.This is fresh off the table, brother.And I appreciate you taking the time.
You know, anytime you got something you want to talk about, because your education, your angle, your approach is so fresh and so energized and so authentic.Thank you, Ash Cash, for coming on my show, Money Making Conversation Masterclass.
Thank you, brother.Appreciate you so much.
We talk soon.Bye bye.Don't go nowhere.You know, this is Money Making Conversation Masterclass.I go from one lane of information to another lane of information.When you come back, you're going to be hearing from Dr. Clarence Lee.
This has been another edition of Money-Making Conversations Masterclass hosted by me, Rashawn McDonald.Thank you to our guests on the show today and thank you, our listening audience.
Now, if you want to listen to any episode or want to be a guest on the show, visit MoneyMakingConversations.com.Our social media handle is MoneyMakingConversations.Join us next week and remember to always lead with your gifts.Keep winning.
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