How much do you use LinkedIn? Do you find it’s the last network you tend to pop into? Or are you a bit of a LinkedIn junkie.

LinkedIn is an old social network, but it’s also the new cool place to be (move along TikTok!).

But so many people aren’t using it effectively. And despite video and live video being the hottest content formats on LinkedIn, they’re being really under-utilised!

I’m so excited to have my good friend Louise Brogan on the show to talk about using video and live video on LinkedIn to turbo-charge your engagement and reach, build your community, get more sales and ultimately grow your business.

I had the pleasure of speaking at Louise’s Social Media Bootcamp conference in Belfast last year, and so it will be great to hang out with her again this episode.

Louise Brogan is a LinkedIn consultant, speaker , podcaster, contributing write for Social Media Examiner and most importantly an avid Bruce Springsteen fan. Louise works with entrepreneurs and corporates to demystify LinkedIn and help her clients to raise their profiles and win business.

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Show notes: iag.me/78

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The Confident Live Marketing Show

The Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.

It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.