ns, the Colorado Avalanche, have in common? They all partner with Ball Corporation to build a better future. Our guest today is Jawad Bisbis, the Vice President of Marketing at Ball Corporation. Tune in to hear Jawad’s thoughts on marketing for positive environmental change.

Tune in to learn:

How Jawad sees the role of the marketer (9:30)
How to build good marketing team culture (23:00)
Personalizing the product and connecting customers to the brand (30:00)
Jawad’s advice for marketers (52:10)

Mentions:

“Party Like Jason Momoa With the Ball Aluminum Cup™!”

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What do Coldplay, Jason Momoa, and the 2022 Stanley Cup champions, the Colorado Avalanche, have in common? They all partner with Ball Corporation to build a better future. Our guest today is Jawad Bisbis, the Vice President of Marketing at Ball Corporation. Tune in to hear Jawad’s thoughts on marketing for positive environmental change.

Tune in to learn:

How Jawad sees the role of the marketer (9:30)
How to build good marketing team culture (23:00)
Personalizing the product and connecting customers to the brand (30:00)
Jawad’s advice for marketers (52:10)

Mentions:

“Party Like Jason Momoa With the Ball Aluminum Cup™!”

Marketing Trends is brought to you by Salesforce Marketing Cloud. For more great marketing insights, sign up for The Marketing Moments newsletter. You'll get i