Annette Choti is the founder and creator of Law Quill, Ink, which provides content management and SEO services for solo and small firm practitioners. They deliver both done-for-you services based solely on your business or you can purchase pre-populated products for those with less of a need for those high-touch services. We talk about the importance of creating content for your law firm, how to figure out what to write, researching your content, and more.

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