In this entrepreneurial episode, Katerina sits down Liz Sydnor, architect and founder of Sydnor Design. Liz is an inspiring entrepreneur whose journey began surrounded by architects, fueling her passion to become one herself. Liz shares the challenges she faced while pursuing her architecture license, including the grueling ARE exams, and her academic path through undergraduate and master's programs.

After facing burnout, Liz decided to pivot her work towards interior and graphic design. This period of reflection and reinvention led to the birth of her own firm, Sydnor Design. Now, Liz partners with designers and architects, offering social media management, rebranding, and graphic design services.

Together, Katerina and Liz delve into the world of entrepreneurship, discussing the challenges and rewards of running their own firms. Liz opens up about the flexibility entrepreneurship offers, allowing her to create a schedule that suits her life. She also shares valuable insights on staying motivated, leveraging her architectural background to attract clients, and what it has been like stepping away from traditional architectural practice.

Tune in as Liz walks us through her method for rebranding companies and provides a glimpse into her daily life as an entrepreneur in the design world. This episode is packed with inspiration for anyone considering a career pivot or looking to start their own business.

Mentioned:

KNOW Women: https://theknowwomen.com/

Website: www.sydnor-design.com Instagram: @sydnordesign

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Intro music provided by kabgig / Pond5

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Listen in as Liz walks us through her method for rebranding companies and provides a glimpse into her daily life as an entrepreneur in the design world. This episode is packed with inspiration for anyone considering a career pivot or looking to start their own business.