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Episode: The Myers-Briggs Personality Test

Author: Aubrey Gordon & Michael Hobbes
Duration: 00:55:19

Episode Shownotes

How a mother, a daughter and a crackpot Swiss psychologist gave us the world's most popular Buzzfeed quiz.Support us:Hear bonus episodes on PatreonDonate on PayPalGet Maintenance Phase T-shirts, stickers and moreWatch Aubrey's documentaryBuy Aubrey's bookListen to Mike's other podcastLinks!The Personality Brokers by Merve EmreMyers Briggs Type PreferencesWhat Personality Tests Really

DeliverThe $2 Billion Question of Who You Are at Work Cautionary Comments Regarding the MBTIThe Barnum Effect in Personality AssessmentThe Mysterious Popularity Of The Meaningless Myers-BriggsWhy the Myers-Briggs personality test is totally meaningless Can you truly know yourself in a quiz?What You Don't Know about This Personality Test Can Hurt YouMBTI, If You Want Me Back, You Need to Change TooPersonality Tests Aren't All the Same The Utility of the Myers-Briggs Type Indicator Thanks to Doctor Dreamchip for our lovely theme song!Support the show

Summary

In this episode of Maintenance Phase, Aubrey Gordon and Michael Hobbes critically examine the origins, applications, and scientific validity of the Myers-Briggs Personality Test (MBTI). They discuss its development by Isabel Briggs Myers and her mother, based on Swiss psychologist Carl Jung's theories. Despite its popularity, with over 2 million yearly takers, the MBTI is criticized for its binary categorizations and lack of reliable metrics, drawing parallels to the Forer Effect. The hosts argue that the test, often seen as a tool for self-discovery, may not accurately reflect human personality and can lead to prejudice and discrimination in workplace settings.

Go to PodExtra AI's episode page (The Myers-Briggs Personality Test) to play and view complete AI-processed content: summary, mindmap, topics, takeaways, transcript, keywords and highlights.

Full Transcript

00:00:11 Speaker_01
All I can think of is corny Myers-Briggs humor. We took a personality test and this podcast is a S-U-C-K-S. Terrible. Terrible.

00:00:21 Speaker_02
One letter too many.

00:00:23 Speaker_01
The literal first thing and I've already fucked it up. Okay. Welcome to Maintenance Phase, the podcast that is one of only 16 kinds of podcasts.

00:00:36 Speaker_02
Oh, I like it.

00:00:37 Speaker_01
There's a finite number of types of things.

00:00:39 Speaker_02
Definitively. And the type of podcast never changes for your whole life.

00:00:45 Speaker_01
We're coming for you, people with MBTI in their dating profile. I'm Aubrey Gordon. I'm Michael Hobbs.

00:00:51 Speaker_02
If you would like to support the show, you can do that at patreon.com slash maintenance phase and Michael today. Wait, hang on.

00:00:59 Speaker_01
Aubrey. I like to say Aubrey after you say Michael.

00:01:01 Speaker_02
I know. I didn't expect it to be a pause for Aubrey. Today we're talking about the most popular personality test in the world. The Myers-Briggs type indicator. This was a Michael Hobbs special request.

00:01:18 Speaker_01
Well, a sort of a, this was a, I want Aubrey to do this so I don't have to do this because it was inevitable that we would do it. And I have a preexisting feelings, which we will get to.

00:01:29 Speaker_02
Right. So that's my question for you is just to kick us off. How do you come to the MBTI? What's your, what's your background with the Myers-Briggs?

00:01:39 Speaker_01
So my mom was really into the MBTI when I was growing up and was like involved with the organization in like a tangential way.

00:01:50 Speaker_02
Oh no, I wish I had done all of this differently, Mrs. Mike's mom.

00:01:54 Speaker_01
Basically there was a movement to bring the Myers-Briggs type indicators into churches and my mom was involved in that movement.

00:02:02 Speaker_01
So she was a licensed MBTI giver and she was using it for couples counseling, she was using it with various congregational things that she was doing in her church.

00:02:11 Speaker_01
So as a child, my mom talked about Myers-Briggs a lot and I remember taking it a couple of times. Oh, do you know what your type is? I think I'm an INFP, but it changed. This is kind of my beef with the Myers-Briggs is that it changed over time.

00:02:27 Speaker_01
And I was talking to my mom about this recently, and she said everything changed except for the introvert extrovert thing, that I was like the most introverted little child imaginable.

00:02:36 Speaker_02
Listen, Michael, I've been in deep enough on this to say you are not an INFP. No, INFP of mine acts the way that you act. No, I don't know. INFP is one that a lot of people get.

00:02:50 Speaker_02
It's sort of the like sensitive, idealistic, like too tender for this world kind of person. How is that not me? Too tender for this world? The guy who only starts fights on the internet? Aubrey?

00:03:05 Speaker_01
How dare you? I am such a sensitive little baby. I am so nice. Just not to other people or like in my, just not in my interactions with others.

00:03:16 Speaker_02
Well, listen, my background with the Myers Briggs is different. I encountered it for the first time at a nonprofit leadership retreat that I went to in like my twenties. Okay.

00:03:29 Speaker_02
So we took the quiz, we broke out into small groups based on our type and I loved everything about it. I loved how it gave me this sort of sense of connectedness to other people that I wouldn't have expected to feel connected to.

00:03:44 Speaker_02
I loved that it positioned each of us as problem solvers whose job it was to figure out how to navigate different personality types and work styles rather than just like grousing and writing somebody off. Right. Yeah.

00:03:58 Speaker_02
I loved that it said that every type has something to contribute and something to offer, right?

00:04:04 Speaker_01
I actually had this conversation with my mom recently because we were talking about sort of circling back because she's not really as into it now as she used to be.

00:04:11 Speaker_01
And the way that she put it was that it's a constructive way to talk about differences between people. It's not like you suck and I'm cool. It's like, oh, well this is what you need from an interaction or like this is what you're bringing to it.

00:04:22 Speaker_01
And I think of it very similarly to the love languages where the specific five love languages are like kind of made up and arbitrary and not really based on anything.

00:04:31 Speaker_01
But on the other hand, it's very constructive to have a conversation with somebody of like, how do you receive compliments? How do you receive gifts? How do you like to be loved and show love?

00:04:39 Speaker_01
And I don't know where we're going with this episode, but I think people feel this kind of beclenchment when they see us talking about something that maybe they like and they're like, oh no, Mike and Aubrey are going to say that I'm problematic for enjoying this thing.

00:04:52 Speaker_01
And like, I don't think that's the project of this episode at all. I really like taking personality tests and I think it's really important to have frameworks for talking about like conflict and relationships between people that don't

00:05:04 Speaker_01
make either person feel like shit. And I think in like 99% of cases, that's like what the Myers-Briggs type indicator is doing. Like on an interpersonal level, I mostly think it's like a force for good. Absolutely.

00:05:17 Speaker_01
I need all the people who thought we were going to cancel Pilates to help their MBTI friends through it.

00:05:21 Speaker_02
So I'll say the flip side of the Myers-Briggs and part of what started to sour me on it was I would start to administer it in advance of our staff retreats. And then we'd have a whole staff retreat session about like, how do we work better together?

00:05:34 Speaker_02
And that kind of thing. We kept that up for a few years, but over time it started to kind of devolve into this weird cliquishness and like prejudgment about other types.

00:05:48 Speaker_02
So like we'd be going through a hiring process with a hiring committee and somebody would be like, we are not hiring another persuader. Oh, interesting. People would be like, our team is out of balance or I've decided I don't like this type.

00:06:02 Speaker_00
Right.

00:06:02 Speaker_02
So it was sort of this shortcut to get people to connect more. And then over time it started becoming another reason that people would disregard each other. It felt like it sort of backfired over time.

00:06:11 Speaker_01
You can't sit with us. This is the INFP table. 100%.

00:06:16 Speaker_01
actually also like once again you are not at the infp table dude i just looked at my text from my mom and that's what she says look up infp right now wait okay she this this is what my mom wrote this is my mom i'm reading text from my mom on my podcast

00:06:32 Speaker_01
Introvert, which of course he doesn't need to define because it's so obvious that I'm an introvert. Intuition, which means big picture thinking rather than details. Feeling, which means values rather than linear logic as a way to make decisions.

00:06:43 Speaker_01
Perceiving, which means you meet the outer world with a stance of taking in info rather than making decisions about it.

00:06:50 Speaker_02
Listen, here's the opening segment on 16personalities.com, which is like a very widely used sort of Myers Briggs adjacent website. The first clause of the first sentence is, although they may seem quiet or unassuming. Well, okay.

00:07:09 Speaker_01
Fair point. Fair point. Fair point. We are doing a bonus episode where Aubrey and I take the MBTI and diagnose each other or like classify each other, whatever it's called. So we will, we will answer this question.

00:07:23 Speaker_02
The name of the INFP type is The Mediator. Mediators are poetic, kind, and altruistic people, always eager to help a good cause. Aubrey!

00:07:32 Speaker_01
Parts of that are true of you. Aubrey, this podcast is completely dedicated to the good cause of yelling at transphobes on social media. One of the great joys of my life and one of the most essential functions in our society.

00:07:45 Speaker_02
If the headline here was Instigator, I'd be like, yes!

00:07:50 Speaker_01
The thing is, instead of doing the bonus episode where we take the test, we should have a debate between you and my mom. Just a long, like, Chatham House rules or whatever. Like, okay, opening statement, two minutes.

00:08:04 Speaker_02
Oh my God. Well, thank you for that. Cause that also gets us the like overview of the four different letters. Oh yeah.

00:08:10 Speaker_00
Okay. Yeah.

00:08:11 Speaker_02
Thanks for doing that. I didn't mean to. Okay. The number one source for this episode is a book called the personality brokers written by Mervay Omri. This is a great read.

00:08:22 Speaker_02
So just like if people want to know more about this story, there are infinity times more layers to it. There's a ton more texture to it. You should absolutely read this book. It whips.

00:08:32 Speaker_01
I forgot that there are good books in the world. Me too, honestly. This is something that has escaped me in the last, like, two years of my life.

00:08:39 Speaker_02
So, Michael, should we talk a little Myers-Briggs 101?

00:08:43 Speaker_01
Wait, do you want me to do it? Because I'm such an expert, because my mother, due to my mother, due to osmosis, in my home. Yes, give me your 101 on the Myers-Briggs. There's four different categories, and each of the categories is a binary.

00:08:53 Speaker_01
So, introvert, extrovert, uh, okay, I'm done. I don't know what the other three are. We've reached the limits of the osmosis.

00:09:02 Speaker_02
So just to back it up one step, the Myers-Briggs type indicator is a personality test. As a test taker, you answer a self-report questionnaire, then you get results that slot you into one of 16 personality types that are a combination of four letters.

00:09:19 Speaker_02
Those four letters are, as you noted, binaries, right? The current website for the Myers-Briggs calls them preference pairs. Those are extroversion and introversion, which the website describes as opposite ways to direct and receive energy.

00:09:36 Speaker_02
Do you prefer to focus on the outer world or your own inner world?

00:09:40 Speaker_01
That's a bad description of introvert, extrovert, honestly.

00:09:43 Speaker_02
All of these are wild descriptions. Sensing and intuition, which the website says are opposite ways to take in information. Do you prefer to focus on the facts or the big picture? Thinking and feeling, opposite ways to decide and come to conclusion.

00:10:00 Speaker_02
Do you prefer to take an objective or an empathetic approach for deciding? The last so-called preference pair is judging and perceiving. Opposite ways to approach the outside world, do you prefer to seek closure or stay open to outside information?

00:10:16 Speaker_01
I think anyone who's into the Myers-Briggs would admit that of course all of these are on a spectrum. Yep. People can be it can be situational. It can change over time. It's no one is like 100% one or the other.

00:10:27 Speaker_01
So each of these sounds like really simplistic and terrible when you like read them off. Like, do you like thinking or do you like feeling? It's like, obviously all do both.

00:10:36 Speaker_02
One of the consistent critiques has been Well, you've got these raw numbers of what percentages people sort of responded with, how, what percentage introverted versus what percentage extroverted.

00:10:47 Speaker_02
Why wouldn't you just say you're 57% extroverted, right? Right. Versus going, no, you are an extrovert and you are that thing for the rest of your life. Right. Yeah. Which is also a core pillar of the Myers-Briggs is that your type is innate.

00:11:01 Speaker_02
You were born with it and it does not change for your whole life.

00:11:06 Speaker_01
Wait, they actually say this? The test people? Oh, that's dumb. That's bad. I feel like the only way to approach these things is to not take them so seriously that you think that the map is the territory.

00:11:18 Speaker_01
Obviously, people do not fit into really any binary.

00:11:21 Speaker_02
Yes, coming off of our trans episodes, yes. So the Myers-Briggs is frequently described as being the most popular personality test in the world.

00:11:32 Speaker_02
According to the New Yorker, more than 2 million people take it each year, and that is presumably just through the Myers-Briggs company. Part of the appeal of the Myers-Briggs is attributed to something called the Forer effect, Okay.

00:11:45 Speaker_02
So the forer effect is defined as the tendency of people to hear general sort of broadly applicable descriptions of their life or personality and to identify with those as deep and specific to them.

00:11:58 Speaker_01
Oh, this is like when I used to write horoscopes. Totally. Yeah. It's actually really easy to come up with stuff that sounds specific, but it's actually very general to like everyone. Yeah.

00:12:09 Speaker_02
Forer also described an inverse inability to recognize those descriptions as being applicable to others, that people would be like, no, no, it's just me. Oh, interesting. Okay.

00:12:18 Speaker_02
It's named for Bertram Forer, who's a psychologist who documented the effect in 1949. He,

00:12:26 Speaker_01
He did an experiment that is so mean and so funny. That's every, that's every psychological experiment before like 1985. Totally. This is 1949.

00:12:34 Speaker_02
So you can imagine.

00:12:36 Speaker_01
He's, he's just like, we're going to push them down the stairs and see what happens.

00:12:40 Speaker_02
Forer administered a personality test to his students and then a week, so he had them fill out a questionnaire, right? And then a week later he presented them with their personality profiles.

00:12:52 Speaker_01
Ah, okay.

00:12:53 Speaker_02
He has everyone rate the accuracy of the test on a scale of 0 to 5. The average accuracy rating was 4.3. And he gave all of them the same one.

00:13:02 Speaker_02
He gave them all the same one and he had lifted it from an astrology magazine that he picked up at a newsstand. Love it. Can I tell you what the actual profile was that Forer handed out to his students?

00:13:14 Speaker_01
Yeah, gimme gimme gimme. I was gonna ask. This is, yeah.

00:13:18 Speaker_02
Uh, it's a 13 point numbered list. Okay. One, you have a great need for other people to like and admire you. True. Two, you have a tendency to be critical of yourself. Only when I'm bad.

00:13:33 Speaker_02
Three, you have a great deal of unused capacity, which you have not turned to your advantage.

00:13:40 Speaker_01
I definitely think that about myself, but it's probably not true.

00:13:47 Speaker_02
4. While you have some personality weaknesses, you are generally able to compensate for them. Disciplined and self-controlled outside, you tend to be worrisome and insecure inside.

00:14:03 Speaker_01
from everyone I know.

00:14:04 Speaker_02
Eight, you prefer a certain amount of change and variety and become dissatisfied when hemmed in by restrictions and limitations. I like how all of these are like, you like change, but also constancy.

00:14:16 Speaker_02
Sometimes you're extroverted, but sometimes you want to be alone.

00:14:21 Speaker_01
This is like those dating profiles that are like, I can laugh one minute and be serious the next. And you're like, oh, so you're a person?

00:14:28 Speaker_02
A human being with changeable emotions? Imagine. Nine. You pride yourself as an independent thinker and do not accept other statements without satisfactory proof. Oh yeah.

00:14:39 Speaker_01
Everyone, everyone wants to think that they're like, I don't just follow the crowd. Yeah.

00:14:44 Speaker_02
Thirteen. Security is one of your major goals in life. Oh, well, that's like a Maslow's hierarchy thing. You just want to eat food. Sex makes you nervous sometimes and you don't always feel super confident about it.

00:14:58 Speaker_01
It's wild the kids didn't clock this. It's like just a totally generic description of everyone you've ever met.

00:15:05 Speaker_02
I like that you're like, I'm team professor. These kids are not smart.

00:15:09 Speaker_01
I'm actually a super independent thinker, Aubrey, who doesn't follow the crowd.

00:15:13 Speaker_02
So the reason that that matters is that when people identify with the descriptions they're given in a personality test, research shows that they are more likely to see the test itself as more valid.

00:15:24 Speaker_01
Right.

00:15:24 Speaker_02
Because of course they are. Right. And Research also finds that people identify with those descriptions more when they are favorable, because again, of course they do. INFP.

00:15:35 Speaker_01
Smoking hot. Thoughtful. Like, wow, this test is good. I rescind my previous comments.

00:15:43 Speaker_02
So here is the issue. The Myers-Briggs is just not very good at reliably assessing people's personalities. Okay. When we talk about personality, we're talking about a mixture of observable behaviors and like subjective judgments, right?

00:15:59 Speaker_02
In the case of the Myers-Briggs, what they're measuring is our own subjective view of ourselves, right? That you're filling out a self-report. The only data that's going in is coming from you and the only result is coming back to you, right?

00:16:14 Speaker_02
It is self-report, but that's also pretty much every personality test, right? So if it's so subjective, how do we know it's wrong? There are a few ways.

00:16:23 Speaker_02
One, they haven't proven that these are static, unchanging core features of a person's personality, right? The Myers-Briggs has just sort of never really done that.

00:16:35 Speaker_02
There are other personality tests, all still kind of questionable, but they at least have gone through a scientific process, right? Right. The Myers-Briggs biggest competitor is called the Big Five, the five factor model. Oh yeah.

00:16:48 Speaker_02
And the reason that that one is such a such a staunch sort of competitor for them is that it was developed and independently validated by multiple teams of researchers over the course of decades. Right. Right?

00:17:01 Speaker_02
So that's like people winnowing down this massive list of human attributes down to what they believe are sort of the core, the five core aspects that drive the rest of it. Right. The Myers-Briggs didn't do that.

00:17:14 Speaker_02
The Myers-Briggs is designed to be an expression and a popularization of one of Jung's theories. Oh, no.

00:17:21 Speaker_01
Uh-huh. Oh, it's archetypes? Uh-huh. Oh, no. We're Jordan Peterson adjacent now.

00:17:29 Speaker_02
Kinda, but also Jordan Peterson does not like the Myers-Briggs. Surprise! Oh, really? Yeah, he came up in some of my little YouTube searches. And he was like, people just like it because it makes them feel good. And I was like, uh-huh. Stop. Stop clock.

00:17:41 Speaker_02
Stop clock. We end here.

00:17:45 Speaker_02
So there have been some meta-analyses of different personality tests, including the Myers-Briggs, and they've essentially found that only the introversion-extroversion scale findings track with any other personality tests or other research into personality, right?

00:17:59 Speaker_02
The rest of the letters don't tend to scan with other instruments that folks have developed. which isn't like a, you know, death knell to it or whatever, but it's not great. Right. A bigger issue is test retest reliability.

00:18:13 Speaker_02
So if something is measuring something stable in our innate core personalities, if you took the test multiple times, you would get the same result. right? Right.

00:18:22 Speaker_02
Depending on the study that you look at, between 39% and 76% of people get different results the second time they take the Myers-Briggs. And that's just after five weeks. This is like me taking it when I was a kid.

00:18:36 Speaker_01
Yeah.

00:18:36 Speaker_02
Totally. Like maybe kid you did test as an INFP.

00:18:40 Speaker_01
Maybe I was beautiful once. Maybe I was, maybe I was decent before, before the podcast.

00:18:45 Speaker_02
Part of the appeal also of the Myers-Briggs is that it doesn't give you feedback about sort of culturally undesirable traits, right? Traits that are coded as being undesirable. The Big Five, for example, measures neuroticism.

00:18:58 Speaker_01
Yeah, we're absolutely not taking that test on the show.

00:19:00 Speaker_02
Oh, no?

00:19:01 Speaker_01
There's no fucking way. Oh, we're not? There's no fucking way.

00:19:05 Speaker_02
We're only taking the one that's designed not to hurt your feelings?

00:19:08 Speaker_01
I just want the one that tells me that I'm I'm poetic and gentle. Strong and handsome and important. And I care about animals and nature and I recycle and all the good stuff.

00:19:20 Speaker_02
So Scientific American ran a test of personality tests and when they removed neuroticism as a measure from the big five, it's predictive accuracy of sort of life outcomes fell by about 22%.

00:19:33 Speaker_01
You're like, wait, this just says POS. I thought there were four categories. Sorry. What?

00:19:40 Speaker_02
So the last thing I would say about the sort of validity thing is because the Myers-Briggs is not a clinical tool, the research on it is thin. The Myers-Briggs was initially developed sort of for self-knowledge, right?

00:19:56 Speaker_02
The idea was to get people to know themselves better so that they could slot into the right jobs and sort of show up in the right way in the world. It was not designed for clinicians.

00:20:05 Speaker_02
It wasn't even really validated by clinicians for a really, really long time.

00:20:10 Speaker_02
The research that has happened at this point is mostly older and it's mostly in like HR and management journals, not in like psych journals or in research journals or whatever. Right.

00:20:25 Speaker_02
So given all of that, given all the concerns about its validity, given sort of the, again, the jury's sort of out on personality tests writ large, where did the Myers-Briggs come from and how did it get not only so popular, but like ubiquitous?

00:20:42 Speaker_01
I like that we're getting the science stuff out of the way so you can do what you really want to do and just like tell the story. Just shut up during the science part, I'm going somewhere.

00:20:49 Speaker_01
You've been very transparent about the fact that you're just like, we're not going to talk about the science all that much.

00:20:55 Speaker_02
So if we want to talk about where the Myers-Briggs comes from, we're going to start in the late 1800s with a woman named Catherine Cook Briggs. She was homeschooled by her father. At 13, she enrolled at Michigan State.

00:21:11 Speaker_02
After college, Catherine married Lyman Briggs, who was a physicist who went on to become a high-ranking bureaucrat in DC. Later in his career, Lyman Briggs went on to lead Roosevelt's Uranium Committee.

00:21:25 Speaker_02
So Catherine is surrounded by all of these high-achieving science-y men. She is a high-achieving science-y lady in a society where there are limited places for high-achieving science-y ladies. Yeah, no kidding.

00:21:38 Speaker_02
In 1897, she gave birth to her daughter, Isabel. As a child, Isabel is very, very important to Catherine, not just in the way that any child is very important to a loving parent, but because Catherine lost two other children in infancy.

00:21:54 Speaker_02
So Isabel is her one surviving child. She's sort of precious cargo. Around this time, there was sort of this talk from first wave feminists in particular, who were calling for a scientific approach to what they called the vocation of motherhood.

00:22:13 Speaker_02
And Katherine said about doing just that. She commandeered their home's living room. Okay. She started calling it the cosmic laboratory of baby training.

00:22:25 Speaker_01
We don't name things the way that we used to. We need to bring it back. Return return Vernon.

00:22:29 Speaker_02
She kept notes on Isabel observing her behavior and personality development. She was particularly keen to find like what role she thought Isabel was meant to play in the world, right?

00:22:45 Speaker_02
What vocation would best suit her strengths and her weaknesses, her likes and her dislikes, all of that kind of stuff. And after a while, she decided to open up the cosmic laboratory of baby training to other kids. Okay.

00:23:01 Speaker_02
She starts sort of systematizing her like very plussed up childcare operation basically. Right. She starts administering questionnaires to parents about their kids behaviors and temperaments.

00:23:14 Speaker_02
She starts keeping files of notes on each of the kids, all of this sort of in service of finding out who those kids are meant to be sort of on a deep level so that they can find their calling. That really is sort of her drive and a bunch of this.

00:23:30 Speaker_02
She also starts writing about her work in the cosmic laboratory of baby training. She writes a couple of pieces about personality and child rearing for the new Republic.

00:23:40 Speaker_02
She also wrote 33 pieces for the ladies home journal focusing on sort of child rearing as a science. So she becomes a little freelance writer through all of that work. She starts researching personality. It's around 1917 when she starts, uh,

00:23:55 Speaker_02
looking into personality. At this particular time, Freud and Young are both alive and publishing. 1917, I should say, is also the year that historians say modern personality testing really began in the U.S.

00:24:09 Speaker_02
It began because of something called Woodworth's Personal Data Sheet, which was developed as an assessment to give to soldiers during World War I. to figure out who might be the most susceptible to shell shock, later called PTSD.

00:24:25 Speaker_02
Who's a queer, who's a commie. So Catherine starts coming up with her own rudimentary set of personality types, just four to begin with, based on her observations of like her husband, her daughter and these other kids.

00:24:39 Speaker_01
She's basically running a daycare and she's like writing down like the different types of kids.

00:24:43 Speaker_02
Yep, totally, which frankly, at this point, is more research than what's going into a lot of psychology. Yeah, it's more than Freud did.

00:24:52 Speaker_02
It isn't until 1923 that an English translation of Carl Jung's Psychological Types is published, and Katherine Briggs reads it. She has a very strong reaction to this book. She loves it so much.

00:25:10 Speaker_02
She recognizes that Jung's thinking has gone way deeper than her own. She starts thinking about how to popularize his work, and that becomes the seed of the Myers-Briggs, right? It'll take a long time to develop from here.

00:25:25 Speaker_02
Even though she really loved Jung's work, the Myers-Briggs isn't necessarily a faithful interpretation of it. Some of the changes between sort of Jung's theory and the Myers-Briggs were just sort of lost in translation, right?

00:25:40 Speaker_02
From academic language to more popular language. But some of it was also just Catherine playing jazz. She added a preference pair judging and perceiving was not part of Jung's original framework. Okay.

00:25:55 Speaker_02
And they really shifted Jung's idea about introversion and extroversion.

00:26:01 Speaker_02
Oh, I find this really fascinating has stayed with me in a big way because I think of introversion and extroversion, as you mentioned earlier, as being like the most obvious, the easiest to kind of wrap your head around.

00:26:13 Speaker_02
Like here's what this means or whatever. Jung defined introverts and extroverts very, very differently. This is a little summary of the differences from The Personality Brokers by Mervé Amré.

00:26:26 Speaker_01
What defined Jung's introvert was not quietude, solitude, or indecision, as many summaries of the Myers-Briggs type would later claim, but her interest in the self, or what Jung, writing in more technical language, called the subjective factor.

00:26:39 Speaker_01
What made an introvert an introvert was her belief in the superiority of her singular orientation of the world, her subjectivity, over and above the expectations and desires of those around her.

00:26:49 Speaker_01
To the extrovert, the introvert came across as either a conceited egoist or a crack-brained bigot, for the extrovert's behavior was governed by pure objective conditions. To illustrate the contrast between the two, Young offered a simple example.

00:27:02 Speaker_01
On a blustery winter day, the fact that it was cold outside would prompt the extrovert to don his overcoat, while the introvert, the person who wants to get hardened, finds this superfluous.

00:27:11 Speaker_01
Whereas the extrovert resigned herself to the simple fact of the cold, the introvert sought to overcome it by toughening the very fiber of her being. Oh, so this is like, introverts suck and extroverts are cool?

00:27:24 Speaker_02
It's sort of like introversion as like rugged individualism almost. It's so different that I'm just like, I don't know how they got from point A to point B on this one.

00:27:35 Speaker_01
But also this is just not useful because nobody would self-report that they are this kind of person.

00:27:40 Speaker_02
Totally, and Jung wasn't designing this to be a self-report questionnaire.

00:27:45 Speaker_01
Oh my god, oh my god, oh my god. He's judging and Catherine is perceiving. Okay.

00:27:50 Speaker_02
They are real. The binaries. I feel like I'm getting a window into the rest of this episode and I am creating a monster.

00:27:58 Speaker_01
You're, you're reinforcing my belief in Myers-Briggs. I've come back around to it.

00:28:02 Speaker_02
So Catherine goes head first down a Carl Jung K-hole. She just reads all of the fucking Carl Jung she can get. She starts writing letters to him. Oh. And sometimes he writes back to her, some lady.

00:28:21 Speaker_02
The letters that I've read most definitely seem like a public figure who's being nice to a fan when he writes back to her. And she takes that as he is endorsing my work and he understands its importance.

00:28:40 Speaker_02
At one point she started fully like doing therapy with a child. She writes an initial letter where she's like, it's such a good, smart family and this kid is clearly troubled, but just need some help. And I'm here to help. Okay.

00:28:56 Speaker_02
He writes her back and is like, Hey, what are you doing? Okay. You have absolutely overreached. Why would you think this was a good idea? Please stop. Please stop. Please stop.

00:29:07 Speaker_01
No way.

00:29:08 Speaker_02
She writes back to him and is like, they told me they didn't want my therapy anyway. And they probably would cause they're all dumb and bad.

00:29:15 Speaker_02
Like all of her descriptions of the family went from being this like glowing, lovely descriptions of the family to being like, screw those guys anyway. You can't fire me. I quit.

00:29:24 Speaker_01
Bunch of fucking introverts over here. Fucking introverts. Just say like a slur.

00:29:29 Speaker_02
she met young, uh, a couple of times. She like traveled to meet him and she went so far as to write song parodies about how great he is.

00:29:43 Speaker_02
There were a bunch of like, they were like, she took the tune of blah, blah, blah, but they're all these songs from like 1910 idea.

00:29:50 Speaker_02
There was one that was to the tune of Yale's Bula Bula fight song, which is just saying Bula Bula Bula over and over again.

00:29:56 Speaker_01
That's not even a song.

00:29:57 Speaker_02
So these are the lyrics. Michael, I'm so pleased to report we have lyrics from her young songs. From her young Yoki.

00:30:11 Speaker_01
I'm miserable.

00:30:12 Speaker_02
Going to make you read them.

00:30:14 Speaker_01
How did you not give me a trigger warning about this? I'm doing this in the tune of Rihanna's Umbrella. Dr. Young came down from his alpine height and completely re-educated Yale, while the wise, the dumb, and the erudite waxed paler and yet more pale.

00:30:30 Speaker_01
For they had heard great wisdom's word which shook them to their boots, when the wise, the dumb, and the erudite behold their psychic roots. And then it's just boola, boola, boola, boola, boola. That's pretty, I mean, that's honestly pretty good.

00:30:42 Speaker_02
Katherine Briggs walked so Weird Al could run. I think we all know this.

00:30:48 Speaker_01
Her next three are all about pizza.

00:30:49 Speaker_02
Are you ready for the next one? Oh, yeah, there's more. There's more? Michael, if you thought I would stop picking up one song.

00:30:57 Speaker_01
Before we started, you were like, this is going to take roughly three hours. And I think this is the next two.

00:31:04 Speaker_02
Okay, so this one was to the tune of some show tune.

00:31:07 Speaker_01
Okay.

00:31:07 Speaker_02
Like something about the vagabond, I forget.

00:31:09 Speaker_01
Signs and symbols reading, Jung gives proof exceeding. He knows all humanity, understands old Adam, not to mention madam. Wise old owl, so wise is he. Upward, upward, consciousness will come. Upward, upward from primal scum.

00:31:24 Speaker_01
Individuation is our destination. Hock, heil, hail to Dr. Jung disregarded. This is like Michelle in fucking Michelle remembers. The pentameter doesn't work. It's not, you got wrong syllables.

00:31:38 Speaker_02
I didn't think it was going to get me that hard after having read it so many times in the course of playing this episode.

00:31:45 Speaker_01
It's because I did it with the right tune, Aubrey.

00:31:47 Speaker_02
So while Catherine Cook Briggs is sort of off making a name for herself as a writer on the success of Raising Isabelle in particular, Isabel is off living her life. Okay. She graduated top of her class at Swarthmore in 1918. Fancy.

00:32:05 Speaker_02
Isabel married Clarence Myers who went on to become an attorney. They had two children while raising her two young kids. She followed her husband to Memphis first for the air force and then to Philadelphia where he went to law school.

00:32:23 Speaker_02
So she's like following him around the country for his work. And she's sort of constantly adjusting, but she's adjusting for his life, right? and try as she might, she just wasn't really into the role of living for her husband.

00:32:38 Speaker_02
There's some writing where she kind of tries to convince herself that she's like, this is good. But she was like clearly not into it.

00:32:45 Speaker_02
She kept a list of her future goals in a notebook that she called diary of an introvert determined to extrovert, write and have a lot of children.

00:32:56 Speaker_01
That's the Michael Hobbs story other than the children part.

00:32:58 Speaker_02
You and Isabelle, two peas in a pod.

00:33:00 Speaker_01
Two INF peas in a pod.

00:33:01 Speaker_02
This is a comparison you will live to regret.

00:33:04 Speaker_01
Give me 15 minutes.

00:33:09 Speaker_02
So after several years of just trying to kind of stick it out in this domestic life, in the late 1930s, Isabel was getting restless. She read an article about trying to match workers to the right job.

00:33:26 Speaker_02
This is sort of at the outset, at the outbreak of war in Europe, right? We're talking late 30s. We're talking Hitler on the move. We're talking rise of fascism. there's this article about matching workers to the right job.

00:33:42 Speaker_02
And she's like, ha, this is going to be really important. If folks end up in war, it's going to be really important. If like in a post-war landscape, we're going to need some kind of tool to sort people into the right jobs.

00:33:57 Speaker_02
So she wrote to her mother, Catherine, who was then in her sixties. Okay. Isabel started picking up on her mother's work, developing this personality type schema.

00:34:08 Speaker_02
still based in Jungian psychology, but like the way a lifetime movie is based on real events. Yeah. She developed the Briggs Myers type indicator. Okay. A test booklet that she would sell to sort of whoever would buy it.

00:34:24 Speaker_02
She and Catherine debuted the, uh, the type indicator in 1943. Mm. It was originally called the Briggs Myers type indicator. Yeah.

00:34:34 Speaker_02
They switched it around because someone at some point did mention to Isabel, this is going to get turned into an acronym and you don't want to be the BM type indicator.

00:34:48 Speaker_01
Fair. That's actually very good advice.

00:34:51 Speaker_02
So Isabella starts really sort of digging in, uh, on the type indicator. Catherine does too, but Isabelle's really sort of clearly in the lead here. And because she has envisioned this as a tool for workplaces, she needs an in with businesses.

00:35:07 Speaker_02
So she starts working with this family friend who was a management consultant, a thing that I did not know existed in the like thirties and forties.

00:35:16 Speaker_01
But it wasn't called McKinsey, it was called McGillicuddy.

00:35:18 Speaker_02
She has this family friend who's a management consultant. His name is Edward Hay. By 1947, Hay started pitching the test to his clients. And he has some pretty big deal clients. He's working with General Electric. He's working with Bell Telephone.

00:35:38 Speaker_02
He's working with the National Bureau of Statistics. So they let Edward Hay and Isabel Briggs Myers come in and start testing this on some university students, some workers at these different businesses, sort of. It's a little all over the place.

00:35:54 Speaker_02
It is definitely not a randomized controlled trial test. It's just like, how does this thing actually work in the world?

00:36:00 Speaker_01
Right. So this is based on Catherine's experience in the daycare. What is Isabel drawing on?

00:36:05 Speaker_02
Isabel's drawing on her own personal observations as well. Just her life. Just, this is people I know. Uh, again, sort of like a LaCroix approach to, uh, Carl Jung. What does that mean?

00:36:17 Speaker_02
Well, just like, uh, in the same way that like, if you're drinking like a, like a Pompomousse LaCroix, you're not eating a grapefruit. It's like the Jolly Rancher flavor.

00:36:29 Speaker_01
Like a watered down facsimile.

00:36:31 Speaker_02
We should say that according to the New Yorker, by 1952, one third of American companies were using personality tests in the workplace. So the Myers Briggs was jockeying to be part of a very large growing and profitable field, right?

00:36:51 Speaker_02
By 1957, Isabel starts a conversation with the educational testing service. She wants them to distribute the test. They have a big library of educational tests, cognitive tests, psychometric tests, all that kind of stuff.

00:37:08 Speaker_02
She wants them to add it to their library of tests and distribute it for her basically.

00:37:14 Speaker_02
They tested it internally to see if they wanted it, but ultimately they decided not to add it to their very large library of tests and they stopped working with Isabel pretty much entirely.

00:37:27 Speaker_01
Okay.

00:37:28 Speaker_02
That might be because of the test not measuring up. It's again, it certainly doesn't measure up, but it also might have been because of Isabel's presence in the office. Okay. She would just show up at ETS at the office all the time.

00:37:45 Speaker_02
She'd show up after the office was closed or before it was open and sort of rifle through people's stuff. She'd like interrupt their work day and chit chat with them.

00:37:55 Speaker_02
But the biggest complaint seems to be that she left finger, like messy, sticky fingerprints.

00:38:04 Speaker_00
What?

00:38:04 Speaker_02
Everywhere, like a kid. What? And that's because she had a favorite energy drink that she liked to drink at the time. Another thing I didn't think existed then. She called it tiger's milk. Okay. It was a mix of milk, nutritional yeast, and Hershey bars.

00:38:25 Speaker_02
What? So she apparently mixed it with her fingers and left her little chocolate milk nutritional yeast fingerprints everywhere.

00:38:37 Speaker_01
Okay, you're right. I'm not an INFP because I'm judging. Whatever the judging one is, I'm judging this. I'm an IJJJ.

00:38:45 Speaker_02
Also, just a reminder, Katherine Cook Briggs made her name on raising this woman. Yes. fingerprints everywhere just like fucking up people's days.

00:38:55 Speaker_01
I feel like if you want to be an expert on parenting you have to prove that you didn't raise a caveman. Someone who just sticks their hand in the liquid and just like stirs it around like you're mixing pottery glaze.

00:39:10 Speaker_02
So she had a nickname in the ETS office. She had one nickname when she was sort of on the younger end. And then as she got older, that nickname changed. The young nickname was that horrible woman. Oh my God.

00:39:27 Speaker_01
THW that's on their type. I took the test and I got a THW. The older nickname was that horrible old woman. She's like, can you guys please call me something else? And they're like, okay.

00:39:43 Speaker_02
This is straightforwardly a horrible way to talk about someone that you know and work with.

00:39:50 Speaker_01
Unless they have sticky little fingers all over the desk.

00:39:54 Speaker_02
But also as a story from like decades ago, it's extremely funny.

00:39:59 Speaker_01
Were there others? She must have been annoying in other ways. It can't just be the fingers.

00:40:02 Speaker_02
So Isabel wasn't just like kind of quirky or annoying. She had some deeply terrible ideas. At one point she wanted to create separate test result packets for men and for women.

00:40:17 Speaker_02
So if you and I both tested as an INFP, you would get the dude INFP packet and I would get the lady INFP packet.

00:40:25 Speaker_01
Mike, a powerful mediator. Aubrey, a weak surrenderer.

00:40:28 Speaker_02
So like, that one's not great. Here's one that's worse. She reportedly refused to administer the test to people with an IQ of under 100 because she believed that they lacked the capacity to develop a personality. Ugh, so it's like 16 types?

00:40:43 Speaker_01
And then not applicable.

00:40:45 Speaker_02
Yeah. Huh. There's like a whole passage with like Catherine writing about how much she hates flappers.

00:40:50 Speaker_01
I love the irony of creating this entire framework. That's like all personality types are equally worthy and valuable. And then being like, unless they wear their hair short, unless they're out doing boop boop be dupe on Fridays.

00:41:02 Speaker_02
At one point, she wrote a letter to her business partner expressing serious anger and frustration at a trainee who she she ran on Myers Briggs Workshop.

00:41:12 Speaker_02
One of the attendees suggested that all races and genders should be equal, and she wrote this like wild ass angry letter to Edward Hay. Get out of town. What's this person talking about?

00:41:23 Speaker_01
I like the episodes of the show where we just judge people from previous times.

00:41:26 Speaker_02
Listen, I was thinking about this while I was putting this episode together that you and I in the grifties last year talked about Brian Johnson, the anti-aging millionaire, the anti-aging guy.

00:41:35 Speaker_02
And you were like, we didn't really talk about this on the main feed because a lot of the coverage is just like, get a load of this guy.

00:41:40 Speaker_01
Yeah.

00:41:41 Speaker_02
And this episode is fully get a load of these ladies.

00:41:44 Speaker_01
Get a load of these ladies stirring shit with their fingers. We're doing very sophisticated work here today.

00:41:49 Speaker_02
In the late 1960s, Isabel recruits a psychology professor from the University of Florida named Mary McCauley to join the team to help essentially professionalize the Myers-Briggs, right? But it's worth noting that didn't change really their research.

00:42:06 Speaker_02
This is not someone who then came in and reverse engineered the whole thing and was like, all right, we're scrapping it. We're starting from scratch. We're starting with data. Here we go.

00:42:15 Speaker_02
This was someone whose job it was to like package it up differently, right?

00:42:18 Speaker_01
It's more marketing than anything else. It's like the doctor approved personality test.

00:42:23 Speaker_02
Totally. In 1975, Isabel finds her distributor that she's been looking for all this time. Consulting Psychologists Press, CPP, started distributing the Myers-Briggs in 1975. Isabel doesn't love that they're trying to sort of gloss it up, but they do.

00:42:43 Speaker_02
They package it for sale and it absolutely took off. Yeah. CPP's revenue went through the roof. Some reports say that their revenue shot up a thousand percent in four years. What explains why it took off so much?

00:42:57 Speaker_02
CPP was well positioned to distribute it, and it had this sort of foothold with employers after years and years and years, right? And that gave them this built in customer base.

00:43:08 Speaker_02
And the Myers-Briggs was one of the only tests that was like, we're not here to hurt your feelings.

00:43:13 Speaker_01
Right.

00:43:13 Speaker_02
So you could administer it to employees without risking the level of like blowback of a test that did measure something like neuroticism or job performance or dedication or any other sort of like, you know, things that might ruffle some feathers, right?

00:43:28 Speaker_01
There's also, I guess, this trend of like scientific management practices. And one of the problems with frameworks like the Myers-Briggs is that they seem quantitative.

00:43:39 Speaker_01
They seem like you're doing real science, even though they're very qualitative exercises.

00:43:43 Speaker_02
I also think just like on an individual level, the Myers Briggs can be really comforting and it gives us a mirror to see our own behavior, which I think is something that like a lot of us are like hungry for feedback that feels grounded and real and actionable and compassionate, right?

00:44:01 Speaker_01
I would actually like less feedback on my personality, but I also know that most Americans cannot check iTunes reviews for a star rating of what kind of person they are.

00:44:10 Speaker_02
And I think on a corporate level, it does a similar sort of thing. Labor is the largest cost for most businesses, and bosses want a sense that they're making sort of a surefire investment in a person. They want like a Carfax of people.

00:44:26 Speaker_01
Yeah, which is ridiculous.

00:44:27 Speaker_02
Can I illustrate to you, Michael, how well it went for CPP? Okay. CPP has since rebranded and they are now known as just the Myers Briggs company. Oh, right. Okay. That makes sense.

00:44:38 Speaker_02
Since CPP slash the Myers Briggs company took over distribution, of course, Catherine and Isabel have both since passed. Catherine died in 1968. She was 93. Isabelle died at 82 in 1980.

00:44:52 Speaker_02
They both saw the test grow in popularity and in use, which I'm sure was like very rewarding for both of them.

00:45:00 Speaker_02
But they both missed its continued rise as this like sort of widespread language of personality that people picked up in this like colloquial kind of way. It really seems like this would have been a dream scenario for them, right?

00:45:15 Speaker_02
Like the initial goal for, for Catherine certainly was for people to like know themselves, have a real sense of themselves and then give of themselves from that knowledge. Right. That really is sort of what I think a lot of Myers brings content now.

00:45:32 Speaker_02
does think that it's doing. That is what it's aimed at. Since then, the Myers-Briggs has had waves of popularity in the 90s and 2000s.

00:45:42 Speaker_02
It gets a big boost when tests are computerized and people can take them more easily and just get immediate scoring back, right? There is a big wave of popularity on YouTube and on TikTok.

00:45:54 Speaker_02
There has been, in just the last few years, a big uptick in popularity in both South Korea and China in employment, but also in dating, especially since the onset of COVID-19, that people are like, don't waste my time.

00:46:06 Speaker_01
I've even heard of some low effort podcasts doing them as Patreon bonus episodes. It's really taken over. It's very worrying.

00:46:15 Speaker_02
It comes and goes in terms of media interest, but by all accounts, it is really, really profitable.

00:46:21 Speaker_01
Yeah, it must be.

00:46:22 Speaker_02
Today, taking the test on the Myers Briggs website costs $60, $59.95. We're going to pay money when we do it? We're not going to take the official one. We're going to take one of the many free ripoffs. Okay, good.

00:46:36 Speaker_02
As a result of all of that powerful distribution, all of that popularity and all of that profitability, the Myers-Briggs is as popular now as it has ever been, especially in the workplace. Major, major corporations across the U.S.

00:46:51 Speaker_02
and around the world use personality tests. Government agencies use personality tests and the Myers-Briggs in particular. The U.S. military uses the Myers-Briggs. The National Institutes of Health uses the Myers-Briggs. The U.S. Geological Survey

00:47:08 Speaker_01
shouldn't they be doing like what type of rock are you buzzfeed quiz perhaps both the darkest and the funniest is that uh the meyers-briggs has also been used by law enforcement okay i just sent you a book cover oh no this is not real oh my god okay so it's a book called thinking cop feeling cop

00:47:42 Speaker_01
An interesting look at how the deviations from two true North, uncommon Jungian personality types function in the law enforcement profession. Jesus Christ. I mean, I would rather have both more thinking cops and feeling cops.

00:47:57 Speaker_02
You can only do one, Mike. It's a forced binary.

00:48:00 Speaker_01
The thing is, I think that's where, to the extent that there's harm of Myers-Briggs, this is where the harm comes in. it's like employers using it to separate, you know, the people that they're going to hire or not hire or promote or not promote.

00:48:12 Speaker_02
The Myers Briggs company has a whole thing that they say about how like we actually don't allow clients to use it in that way anymore. And one time we found out that a client was using it for hiring and firing and we severed ties with that client.

00:48:27 Speaker_02
But I also feel sort of like the best case scenario is that just becomes another sort of hoop to jump through to get a job is like you got to figure out how to game these personality tests.

00:48:37 Speaker_02
There's like a whole nonprofit in New York that is like working to train lower income people and unemployed people on like how to take these tests.

00:48:47 Speaker_01
It then just becomes a huge waste of everybody's fucking time because you're not measuring personality, you're just measuring did this person have the money or the time to get test prep.

00:48:56 Speaker_02
SAT style.

00:48:57 Speaker_01
It's just how good are you at faking this thing, which I guess is also what job interviews are.

00:49:02 Speaker_02
Yes, the whole the whole process is a facade.

00:49:05 Speaker_02
And I think, yeah, so we're zooming out here from Myers Briggs to personality tests in the workplace writ large, just to be clear, a number of that sort of broader set of workplace personality tests will issue a red light for some results.

00:49:20 Speaker_02
barring the applicant from being hired in that company, and sometimes also in affiliated companies owned by the same parent company. This is something that's been documented quite a bit in reporting around these personality tests.

00:49:32 Speaker_02
The person is not notified that they have been red lighted. They just get rejected for that job and rejected for any other jobs in that company. And you can be red lighted for answering honestly about your own preferences, right?

00:49:47 Speaker_02
For example, if there is a question on a personality test, it's like, Hey, in conflict, do you prefer to speak up or hang back? Right, right. That's a question about a preference.

00:49:58 Speaker_02
They are ostensibly interpreting that through the lens of your job, right? Right. But you can go, yeah, yeah, yeah, my preference is to stay quiet. But I understand that at my job, I might need to step up, right? But you're asking about my preference.

00:50:12 Speaker_02
My preference is stay quiet. That's a kind of answer that could get you a red light.

00:50:17 Speaker_01
Never tell the truth at work.

00:50:19 Speaker_02
Even if it's an annoying hoop to jump through, fine. As you note, that's so much of the hiring process, is annoying hoops to jump through. These kinds of tests can and likely do penalize people with disabilities.

00:50:31 Speaker_01
I'm sure, yeah.

00:50:32 Speaker_02
Because the tests ask about behavior and inclinations and preferences, they don't explicitly ask about mental illness or developmental disabilities or autism or whatever.

00:50:42 Speaker_01
Right.

00:50:43 Speaker_02
But they screen on the basis of behaviors that may be a direct result of those conditions.

00:50:48 Speaker_01
It's basically asking people, are you disabled? But you can't ask, are you disabled? But a lot of these questions are essentially synonyms for, are you disabled?

00:50:55 Speaker_02
They hew so closely to that question that the EEOC has actually cracked down on large corporations for violating both the Civil Rights Act and the Americans with Disabilities Act. Yeah. Part of the reason that they're able to do this.

00:51:09 Speaker_02
I read like a law blog that was ostensibly sort of addressed to their clients being like, Hey, please, please, please stop using these personality tests. They expose you to so much legal risk.

00:51:19 Speaker_02
And one of the first things that they listed was that they were like, it definitionally puts every question in writing. Oh yeah.

00:51:26 Speaker_01
Yeah. And every answer, right?

00:51:27 Speaker_02
Like you have a record now. Right. Plus, questions from some personality tests, including the Myers-Briggs, can overlap with like diagnostic criteria for disabilities and mental illnesses.

00:51:39 Speaker_00
Right.

00:51:40 Speaker_02
So it ends up being this sort of backdoor into asking about disability and making personnel decisions based on disability, both of which are illegal.

00:51:48 Speaker_00
Yeah.

00:51:48 Speaker_02
Because of those EEOC charges, several companies have been required to stop using personality tests. CVS has had to stop. Target paid a $2.8 million settlement, which sounds like a lot, but it's not very much for Target. Right.

00:52:06 Speaker_02
And Best Buy have all stopped using tests in the 2010s. Those were all in the 2010s. Some have stopped using them without an investigation just because they didn't work very well. Xerox stopped using them.

00:52:19 Speaker_02
Whole Foods stopped using them because they were like, we're getting all this information on personality, but we're not getting very good information on like food prep.

00:52:25 Speaker_01
Yeah, it just seems like the question should be like, have you done this work before? I don't know what it offers to be like, are you a thinker or a perceiver?

00:52:33 Speaker_02
So while all of this is happening, the Myers-Briggs framework and personality tests as a whole continue to get mostly bad press from journalists, from professional associations, from psychologists, from science organizations.

00:52:49 Speaker_02
Like since the 80s, researchers and clinicians have been extremely skeptical by and large about the utility of the Myers-Briggs.

00:52:57 Speaker_02
to the point that board members of the Myers-Briggs Corporation, who are psychologists, have been asked, hey, do you use the Myers-Briggs in your research at your university? And one of them was like, no, all of my colleagues would make fun of me.

00:53:14 Speaker_01
Oh, that's great.

00:53:17 Speaker_02
In 1991, a National Academy of Sciences review committee went over research related to the Myers-Briggs. Their review included the choice phrase, quote, the popularity of this instrument in the absence of proven scientific worth is troublesome.

00:53:32 Speaker_01
I think there's this bottomless desire for kind of scientific ways of classifying people, something that's real, like there's an objective metric for what kind of employee you're going to be or what kind of boyfriend or whatever.

00:53:44 Speaker_01
And I just don't think that there is. I think that every person has to be assessed qualitatively. I just don't think that the kinds of decisions that we make that are important in our lives are ever going to be that easy.

00:53:57 Speaker_02
I mean, I think ultimately all of this amounts to there's all this bad press, right? And it doesn't really seem to make a difference in the popularity of the Myers Briggs.

00:54:06 Speaker_02
And I think that's just the appeal of reaching for certainty in an uncertain world. Yeah. That's like somebody can tell you for sure that you're making the right hire.

00:54:16 Speaker_02
Somebody can tell you for sure that the person you're engaged to is the right partner for you.

00:54:21 Speaker_01
Right.

00:54:21 Speaker_02
Somebody can tell you for sure that you're not going to screw up a major life decision or that things aren't going to go badly this time.

00:54:29 Speaker_01
Right.

00:54:29 Speaker_02
Right.

00:54:29 Speaker_01
Right.

00:54:30 Speaker_02
It's very human and it's very flawed.

00:54:33 Speaker_01
There's also there's so many institutions like this in America where everyone kind of knows that they suck and we all we talk about is how much they suck and then nothing ever fucking changes. It's like the Oscars.

00:54:43 Speaker_02
Man, I bet Isabel would have loved Green Book.

00:54:48 Speaker_01
She's a crash gal. She's really into crash.